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15688 lines
3.6 MiB
15688 lines
3.6 MiB
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{"page":10,"change":"none","str":"FOREWORD","dir":"ltr","width":"332.05","height":"60.00","transform":["60.00","0.00","0.00","60.00","70.87","665.31"],"fontName":"IDEEWD+AbrilFatface-Regular","x":70.8661,"y":665.3071}
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{"page":10,"change":"none","str":"Three years ago, just after I was hired as CEO of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","595.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":595.3071}
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{"page":10,"change":"none","str":"Creative Commons, I met with Cory Doctorow ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","581.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":581.3041}
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{"page":10,"change":"none","str":"in the hotel bar of Toronto’s Gladstone Hotel. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","567.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":567.3010999999999}
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{"page":10,"change":"none","str":"As one of CC’s most well-known proponents—","dir":"ltr","width":"237.29","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","553.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":553.2980999999999}
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{"page":10,"change":"none","str":"one who has also had a successful career as ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","539.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":539.2950999999998}
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{"page":10,"change":"none","str":"a writer who shares his work using CC—I told ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","525.29"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":525.2920999999998}
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{"page":10,"change":"none","str":"him I thought CC had a role in defining and ad","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","511.29"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":511.2890999999998}
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{"page":10,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","511.29"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":511.2890999999998}
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{"page":10,"change":"none","str":"vancing open business models. He kindly dis","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","497.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":497.2860999999998}
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{"page":10,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","497.29"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":497.2860999999998}
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||
{"page":10,"change":"none","str":"agreed, and called the pursuit of viable busi","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","483.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":483.2830999999998}
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{"page":10,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","483.28"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":483.2830999999998}
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||
{"page":10,"change":"none","str":"ness models through CC “a red herring.”","dir":"ltr","width":"205.28","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","469.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":469.28009999999983}
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{"page":10,"change":"none","str":"He was, in a way, completely correct—those ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","455.28"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":455.27709999999985}
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{"page":10,"change":"none","str":"who make things with Creative Commons have ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","441.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":441.27409999999986}
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{"page":10,"change":"none","str":"ulterior motives, as Paul Stacey explains in this ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","427.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":427.2710999999999}
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{"page":10,"change":"none","str":"book: “Regardless of legal status, they all have ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","413.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":413.2680999999999}
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{"page":10,"change":"none","str":"a social mission. Their primary reason for be","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","399.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":399.2650999999999}
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{"page":10,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","399.27"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":399.2650999999999}
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||
{"page":10,"change":"none","str":"ing is to make the world a better place, not to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","385.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":385.2620999999999}
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{"page":10,"change":"none","str":"profit. Money is a means to a social end, not ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","371.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":371.25909999999993}
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{"page":10,"change":"none","str":"the end itself.”","dir":"ltr","width":"73.79","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","357.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":357.25609999999995}
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{"page":10,"change":"none","str":"In the case study about Cory Doctorow, Sar","dir":"ltr","width":"220.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","343.25"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":343.25309999999996}
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{"page":10,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","343.25"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":343.25309999999996}
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||
{"page":10,"change":"none","str":"ah Hinchliff Pearson cites Cory’s words from ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","329.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":329.2501}
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||
{"page":10,"change":"none","str":"his book ","dir":"ltr","width":"48.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","315.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":315.2471}
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||
{"page":10,"change":"none","str":"Information Doesn’t Want to Be Free:","dir":"ltr","width":"187.48","height":"11.00","transform":["11.00","0.00","0.00","11.00","120.70","315.25"],"fontName":"GIDNUH+OpenSans-Italic","x":120.69610000000003,"y":315.2471}
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{"page":10,"change":"none","str":" ","dir":"ltr","width":"2.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","308.18","315.25"],"fontName":"UDGTIF+OpenSans","x":308.1779000000001,"y":315.2471}
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||
{"page":10,"change":"none","str":"“Entering the arts because you want to get rich ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","301.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":301.2441}
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||
{"page":10,"change":"none","str":"is like buying lottery tickets because you want ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","287.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":287.2411}
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||
{"page":10,"change":"none","str":"to get rich. It might work, but it almost certain","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","273.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":273.23810000000003}
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{"page":10,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","273.24"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":273.23810000000003}
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||
{"page":10,"change":"none","str":"ly won’t. Though, of course, someone always ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","259.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":259.23510000000005}
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||
{"page":10,"change":"none","str":"wins the lottery.” ","dir":"ltr","width":"89.46","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","245.23"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":245.23210000000006}
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||
{"page":10,"change":"none","str":"Today, copyright is like a lottery ticket—","dir":"ltr","width":"223.31","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","231.23"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":231.22910000000007}
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||
{"page":10,"change":"none","str":"everyone has one, and almost nobody wins. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","217.23"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":217.2261000000001}
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||
{"page":10,"change":"none","str":"What they don’t tell you is that if you choose ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","203.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":203.2231000000001}
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||
{"page":10,"change":"none","str":"to share your work, the returns can be signif","dir":"ltr","width":"233.94","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","189.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":189.22010000000012}
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{"page":10,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","189.22"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":189.22010000000012}
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||
{"page":10,"change":"none","str":"icant and long-lasting. This book is filled with ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","175.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":175.21710000000013}
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||
{"page":10,"change":"none","str":"stories of those who take much greater risks ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","161.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":161.21410000000014}
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||
{"page":10,"change":"none","str":"than the two dollars we pay for a lottery ticket, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","147.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":147.21110000000016}
|
||
{"page":10,"change":"none","str":"and instead reap the rewards that come from ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","133.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":133.20810000000017}
|
||
{"page":10,"change":"none","str":"pursuing their passions and living their values. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","119.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":119.20510000000017}
|
||
{"page":10,"change":"none","str":"So it’s not about the money. Also: it is. Find","dir":"ltr","width":"219.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","105.20"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":105.20210000000017}
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||
{"page":10,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","105.20"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":105.20210000000017}
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||
{"page":10,"change":"none","str":"ing the means to continue to create and share ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","91.20"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":91.19910000000017}
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||
{"page":10,"change":"none","str":"often requires some amount of income. Max ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","77.20"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":77.19610000000017}
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||
{"page":10,"change":"none","str":"Temkin of Cards Against Humanity says it best ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","63.19"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":63.19310000000017}
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||
{"page":10,"change":"none","str":"in their case study: “We don’t make jokes and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","595.20"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":595.1971000000002}
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||
{"page":10,"change":"none","str":"games to make money—we make money so ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","581.19"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":581.1941000000002}
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||
{"page":10,"change":"none","str":"we can make more jokes and games.” ","dir":"ltr","width":"195.21","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","567.19"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":567.1911000000001}
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||
{"page":10,"change":"none","str":"Creative Commons’ focus is on building a ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","553.19"],"fontName":"AMIDOT+OpenSans","x":346.1741,"y":553.1881000000001}
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||
{"page":10,"change":"none","str":"vibrant, usable commons, powered by collab","dir":"ltr","width":"233.46","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","539.19"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":539.1851}
|
||
{"page":10,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","539.19"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":539.1851}
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||
{"page":10,"change":"none","str":"oration and gratitude. Enabling communities ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","525.18"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":525.1821}
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||
{"page":10,"change":"none","str":"of collaboration is at the heart of our strategy. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","511.18"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":511.1791}
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||
{"page":10,"change":"none","str":"With that in mind, Creative Commons began ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","497.18"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":497.1761}
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||
{"page":10,"change":"none","str":"this book project. Led by Paul and Sarah, the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","483.17"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":483.17310000000003}
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||
{"page":10,"change":"none","str":"project set out to define and advance the best ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","469.17"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":469.17010000000005}
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||
{"page":10,"change":"none","str":"open business models. Paul and Sarah were ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","455.17"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":455.16710000000006}
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||
{"page":10,"change":"none","str":"the ideal authors to write ","dir":"ltr","width":"131.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","441.16"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":441.1641000000001}
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||
{"page":10,"change":"none","str":"Made with Creative ","dir":"ltr","width":"108.76","height":"11.00","transform":["11.00","0.00","0.00","11.00","463.23","441.16"],"fontName":"ESGBSL+OpenSans-Bold","x":463.2251,"y":441.1641000000001}
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{"page":10,"change":"none","str":"Commons","dir":"ltr","width":"54.97","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","427.16"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1711,"y":427.1611000000001}
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||
{"page":10,"change":"none","str":". ","dir":"ltr","width":"5.79","height":"11.00","transform":["11.00","0.00","0.00","11.00","387.22","427.16"],"fontName":"AMIDOT+OpenSans","x":387.2151,"y":427.1611000000001}
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||
{"page":10,"change":"none","str":"Paul dreams of a future where new mod","dir":"ltr","width":"219.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","413.16"],"fontName":"AMIDOT+OpenSans","x":346.1741,"y":413.1581000000001}
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||
{"page":10,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","413.16"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":413.1581000000001}
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||
{"page":10,"change":"none","str":"els of creativity and innovation overpower the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","399.16"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":399.1551000000001}
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||
{"page":10,"change":"none","str":"inequality and scarcity that today define the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","385.15"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":385.15210000000013}
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||
{"page":10,"change":"none","str":"worst parts of capitalism. He is driven by the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","371.15"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":371.14910000000015}
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||
{"page":10,"change":"none","str":"power of human connections between com","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","357.15"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":357.14610000000016}
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{"page":10,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","357.15"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":357.14610000000016}
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||
{"page":10,"change":"none","str":"munities of creators. He takes a longer view ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","343.14"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":343.1431000000002}
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{"page":10,"change":"none","str":"than most, and it’s made him a better educa","dir":"ltr","width":"233.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","329.14"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":329.1401000000002}
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{"page":10,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","329.14"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":329.1401000000002}
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||
{"page":10,"change":"none","str":"tor, an insightful researcher, and also a skilled ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","315.14"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":315.1371000000002}
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||
{"page":10,"change":"none","str":"gardener. He has a calm, cool voice that con","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","301.13"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":301.1341000000002}
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||
{"page":10,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","301.13"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":301.1341000000002}
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||
{"page":10,"change":"none","str":"veys a passion that inspires his colleagues and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","287.13"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":287.13110000000023}
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||
{"page":10,"change":"none","str":"community.","dir":"ltr","width":"61.04","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","273.13"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":273.12810000000025}
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{"page":10,"change":"none","str":"Sarah is the best kind of lawyer—a true ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","259.13"],"fontName":"AMIDOT+OpenSans","x":346.17409999999995,"y":259.12510000000026}
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{"page":10,"change":"none","str":"that didn’t end as she’d hoped. Today, she’s ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","175.11"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":175.10710000000034}
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{"page":10,"change":"none","str":"more determined than ever to live with her ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","161.10"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":161.10410000000036}
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{"page":10,"change":"none","str":"values right out on her sleeve. I can always ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","147.10"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":147.10110000000037}
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{"page":10,"change":"none","str":"count on Sarah to push Creative Commons to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","133.10"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":133.0981000000004}
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{"page":10,"change":"none","str":"focus on our impact—to make the main thing ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","119.10"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":119.09510000000039}
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{"page":10,"change":"none","str":". She’s practical, detail-oriented, ","dir":"ltr","width":"168.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","403.76","105.09"],"fontName":"AMIDOT+OpenSans","x":403.7591,"y":105.09210000000039}
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{"page":10,"change":"none","str":"and clever. There’s no one on my team that I ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","91.09"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":91.08910000000039}
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{"page":10,"change":"none","str":"enjoy debating more. ","dir":"ltr","width":"112.21","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","77.09"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":77.08610000000039}
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{"page":11,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","436.98","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":436.9786,"y":21.3071}
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{"page":11,"change":"none","str":"As coauthors, Paul and Sarah complement ","dir":"ltr","width":"226.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","721.31"],"fontName":"AMIDOT+OpenSans","x":56.5197,"y":721.3071}
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{"page":11,"change":"none","str":"each other perfectly. They researched, ana","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","707.30"],"fontName":"AMIDOT+OpenSans","x":42.5167,"y":707.3041}
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{"page":11,"change":"none","str":"lyzed, argued, and worked as a team, some","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","693.30"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":693.3010999999999}
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{"page":11,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","693.30"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":693.3010999999999}
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{"page":11,"change":"none","str":"times together and sometimes independently. ","dir":"ltr","width":"240.15","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","679.30"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":679.2980999999999}
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{"page":11,"change":"none","str":"They dove into the research and writing with ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","665.30"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":665.2950999999998}
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{"page":11,"change":"none","str":"passion and curiosity, and a deep respect for ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","651.29"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":651.2920999999998}
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{"page":11,"change":"none","str":"what goes into building the commons and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","637.29"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":637.2890999999997}
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{"page":11,"change":"none","str":"sharing with the world. They remained open ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","623.29"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":623.2860999999997}
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{"page":11,"change":"none","str":"to new ideas, including the possibility that ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","609.28"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":609.2830999999996}
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{"page":11,"change":"none","str":"their initial theories would need refinement ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","595.28"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":595.2800999999996}
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{"page":11,"change":"none","str":"or might be completely wrong. That’s coura","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","581.28"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":581.2770999999996}
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{"page":11,"change":"none","str":"geous, and it has made for a better book that ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","567.27"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":567.2740999999995}
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{"page":11,"change":"none","str":"is insightful, honest, and useful. ","dir":"ltr","width":"166.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","553.27"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":553.2710999999995}
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{"page":11,"change":"none","str":"From the beginning, CC wanted to develop ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","539.27"],"fontName":"AMIDOT+OpenSans","x":56.519700000000014,"y":539.2680999999994}
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{"page":11,"change":"none","str":"this project with the principles and values of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","525.27"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":525.2650999999994}
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{"page":11,"change":"none","str":"open collaboration. The book was funded, de","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","511.26"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":511.2620999999994}
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{"page":11,"change":"none","str":"veloped, researched, and written in the open. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","497.26"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":497.2590999999994}
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{"page":11,"change":"none","str":"It is being shared openly under a CC BY-SA li","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","483.26"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":483.25609999999944}
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{"page":11,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","483.26"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":483.25609999999944}
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{"page":11,"change":"none","str":"cense for anyone to use, remix, or adapt with ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","469.25"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":469.25309999999945}
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{"page":11,"change":"none","str":"attribution. It is, in itself, an example of an ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","455.25"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":455.25009999999946}
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{"page":11,"change":"none","str":"open business model.","dir":"ltr","width":"112.81","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","441.25"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":441.2470999999995}
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{"page":11,"change":"none","str":"For 31 days in August of 2015, Sarah took ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","427.24"],"fontName":"AMIDOT+OpenSans","x":56.519700000000014,"y":427.2440999999995}
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{"page":11,"change":"none","str":"point to organize and execute a Kickstarter ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","413.24"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":413.2410999999995}
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{"page":11,"change":"none","str":"campaign to generate the core funding for the ","dir":"ltr","width":"240.15","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","399.24"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":399.2380999999995}
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{"page":11,"change":"none","str":"book. The remainder was provided by CC’s ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","385.24"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":385.23509999999953}
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{"page":11,"change":"none","str":"generous donors and supporters. In the end, ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","371.23"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":371.23209999999955}
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{"page":11,"change":"none","str":"it became one of the most successful book ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","357.23"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":357.22909999999956}
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{"page":11,"change":"none","str":"projects on Kickstarter, smashing through ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","343.23"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":343.2260999999996}
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{"page":11,"change":"none","str":"two stretch goals and engaging over 1,600 do","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","329.22"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":329.2230999999996}
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{"page":11,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","329.22"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":329.2230999999996}
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{"page":11,"change":"none","str":"nors—the majority of them new supporters of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","315.22"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":315.2200999999996}
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{"page":11,"change":"none","str":"Creative Commons. ","dir":"ltr","width":"103.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","301.22"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":301.2170999999996}
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{"page":11,"change":"none","str":"Paul and Sarah worked openly throughout ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","287.21"],"fontName":"AMIDOT+OpenSans","x":56.519700000000014,"y":287.21409999999963}
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{"page":11,"change":"none","str":"the project, publishing the plans, drafts, case ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","273.21"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":273.21109999999965}
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{"page":11,"change":"none","str":"studies, and analysis, early and often, and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","259.21"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":259.20809999999966}
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{"page":11,"change":"none","str":"they engaged communities all over the world ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","245.21"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":245.20509999999967}
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{"page":11,"change":"none","str":"to help write this book. As their opinions di","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","231.20"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":231.2020999999997}
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{"page":11,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","231.20"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":231.2020999999997}
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{"page":11,"change":"none","str":"verged and their interests came into focus, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","217.20"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":217.1990999999997}
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{"page":11,"change":"none","str":"they divided their voices and decided to keep ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","203.20"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":203.19609999999972}
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{"page":11,"change":"none","str":"them separate in the final product. Working in ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","189.19"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":189.19309999999973}
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{"page":11,"change":"none","str":"this way requires both humility and self-confi","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","175.19"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":175.19009999999975}
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{"page":11,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","175.19"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":175.19009999999975}
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{"page":11,"change":"none","str":"dence, and without question it has made ","dir":"ltr","width":"210.38","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","161.19"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":161.18709999999976}
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{"page":11,"change":"none","str":"Made ","dir":"ltr","width":"30.15","height":"11.00","transform":["11.00","0.00","0.00","11.00","252.54","161.19"],"fontName":"GIDNUH+OpenSans-Italic","x":252.5397,"y":161.18709999999976}
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{"page":11,"change":"none","str":"with Creative Commons","dir":"ltr","width":"114.76","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","147.18"],"fontName":"GIDNUH+OpenSans-Italic","x":42.516700000000014,"y":147.18409999999977}
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{"page":11,"change":"none","str":" ","dir":"ltr","width":"2.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","157.28","147.18"],"fontName":"ESGBSL+OpenSans-Bold","x":157.2786,"y":147.18409999999977}
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{"page":11,"change":"none","str":"a better project.","dir":"ltr","width":"83.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","160.14","147.18"],"fontName":"AMIDOT+OpenSans","x":160.13860000000003,"y":147.18409999999977}
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{"page":11,"change":"none","str":"Those who work and share in the com","dir":"ltr","width":"219.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","133.18"],"fontName":"AMIDOT+OpenSans","x":56.519700000000014,"y":133.1810999999998}
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{"page":11,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","133.18"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":133.1810999999998}
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{"page":11,"change":"none","str":"mons are not typical creators. They are part of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","119.18"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":119.17809999999979}
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{"page":11,"change":"none","str":"something greater than themselves, and what ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","105.18"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":105.17509999999979}
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{"page":11,"change":"none","str":"they offer us all is a profound gift. What they ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","91.17"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":91.17209999999979}
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{"page":11,"change":"none","str":"Jonathan Mann, who is profiled in this book, ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.82","721.16"],"fontName":"AMIDOT+OpenSans","x":317.8247,"y":721.1640999999997}
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{"page":11,"change":"none","str":"writes a song a day. When I reached out to ask ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","707.16"],"fontName":"AMIDOT+OpenSans","x":303.8217,"y":707.1610999999997}
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{"page":11,"change":"none","str":"him to write a song for our Kickstarter (and to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","693.16"],"fontName":"AMIDOT+OpenSans","x":303.8217,"y":693.1580999999996}
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{"page":11,"change":"none","str":"offer himself up as a Kickstarter benefit), he ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","679.16"],"fontName":"AMIDOT+OpenSans","x":303.8217,"y":679.1550999999996}
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{"page":11,"change":"none","str":"agreed immediately. Why would he agree to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","665.15"],"fontName":"AMIDOT+OpenSans","x":303.8217,"y":665.1520999999996}
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{"page":12,"change":"none","str":" ","dir":"ltr","width":"3.14","height":"11.00","transform":["11.00","0.00","0.00","11.00","202.45","511.26"],"fontName":"ESGBSL+OpenSans-Bold","x":202.4481,"y":511.2620999999994}
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{"page":12,"change":"none","str":"Ryan Merkley","dir":"ltr","width":"64.84","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","469.26"],"fontName":"GIDNUH+OpenSans-Italic","x":70.86610000000002,"y":469.2640999999994}
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{"page":12,"change":"none","str":"CEO, Creative Commons","dir":"ltr","width":"116.53","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","455.26"],"fontName":"GIDNUH+OpenSans-Italic","x":70.86610000000002,"y":455.26109999999943}
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{"page":13,"change":"none","str":"xiv","dir":"ltr","width":"9.53","height":"7.00","transform":["7.00","0.00","0.00","7.00","42.52","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":42.5197,"y":21.3071}
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{"page":13,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","436.98","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":436.9786,"y":21.3071}
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{"page":14,"change":"none","str":"xv","dir":"ltr","width":"7.71","height":"7.00","transform":["7.00","0.00","0.00","7.00","562.05","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":562.0533,"y":21.3071}
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{"page":14,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","70.87","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":70.8661,"y":21.3071}
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{"page":14,"change":"none","str":"INTRODUCTION ","dir":"ltr","width":"448.69","height":"60.00","transform":["60.00","0.00","0.00","60.00","70.87","665.31"],"fontName":"IDEEWD+AbrilFatface-Regular","x":70.8661,"y":665.3071}
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{"page":14,"change":"none","str":"This book shows the world how sharing can be ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","595.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":595.3071}
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{"page":14,"change":"none","str":"good for business—but with a twist. ","dir":"ltr","width":"188.70","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","581.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":581.3041}
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{"page":14,"change":"none","str":"We began the project intending to explore ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","567.30"],"fontName":"AMIDOT+OpenSans","x":84.8691,"y":567.3010999999999}
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{"page":14,"change":"none","str":"how creators, organizations, and businesses ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","553.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":553.2980999999999}
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{"page":14,"change":"none","str":"make money to sustain what they do when ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","539.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":539.2950999999998}
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{"page":14,"change":"none","str":"they share their work using Creative Com","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","525.29"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":525.2920999999998}
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{"page":14,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","525.29"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":525.2920999999998}
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{"page":14,"change":"none","str":"mons licenses. Our goal was not to identify a ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","511.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":511.2890999999998}
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{"page":14,"change":"none","str":"formula for business models that use Creative ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","497.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":497.2860999999998}
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{"page":14,"change":"none","str":"Commons but instead gather fresh ideas and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","483.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":483.2830999999998}
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{"page":14,"change":"none","str":"dynamic examples that spark new, innovative ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","469.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":469.28009999999983}
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{"page":14,"change":"none","str":"models and help others follow suit by build","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","455.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":455.27709999999985}
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{"page":14,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","455.28"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":455.27709999999985}
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||
{"page":14,"change":"none","str":"ing on what already works. At the onset, we ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","441.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":441.27409999999986}
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{"page":14,"change":"none","str":"framed our investigation in familiar business ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","427.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":427.2710999999999}
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{"page":14,"change":"none","str":"terms. We created a blank “open business ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","413.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":413.2680999999999}
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{"page":14,"change":"none","str":"model canvas,” an interactive online tool that ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","399.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":399.2650999999999}
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{"page":14,"change":"none","str":"would help people design and analyze their ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","385.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":385.2620999999999}
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{"page":14,"change":"none","str":"business model.","dir":"ltr","width":"83.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","371.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":371.25909999999993}
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{"page":14,"change":"none","str":"Through the generous funding of Kickstart","dir":"ltr","width":"220.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","357.26"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":357.25609999999995}
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{"page":14,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","357.26"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":357.25609999999995}
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||
{"page":14,"change":"none","str":"er backers, we set about this project first by ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","343.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":343.25309999999996}
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{"page":14,"change":"none","str":"identifying and selecting a diverse group of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","329.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":329.2501}
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{"page":14,"change":"none","str":"creators, organizations, and businesses who ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","315.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":315.2471}
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{"page":14,"change":"none","str":"use Creative Commons in an integral way—","dir":"ltr","width":"237.32","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","301.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":301.2441}
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||
{"page":14,"change":"none","str":"what we call being ","dir":"ltr","width":"98.00","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","287.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":287.2411}
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||
{"page":14,"change":"none","str":"Made with Creative Com","dir":"ltr","width":"135.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","169.12","287.24"],"fontName":"ESGBSL+OpenSans-Bold","x":169.11810000000003,"y":287.2411}
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{"page":14,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.63","287.24"],"fontName":"ESGBSL+OpenSans-Bold","x":304.62710000000004,"y":287.2411}
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||
{"page":14,"change":"none","str":"mons","dir":"ltr","width":"30.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","273.24"],"fontName":"ESGBSL+OpenSans-Bold","x":70.85510000000005,"y":273.23810000000003}
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{"page":14,"change":"none","str":" ","dir":"ltr","width":"3.15","height":"11.00","transform":["11.00","0.00","0.00","11.00","101.44","273.24"],"fontName":"ESGBSL+OpenSans-Bold","x":101.43510000000005,"y":273.23810000000003}
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||
{"page":14,"change":"none","str":" We interviewed them and wrote up ","dir":"ltr","width":"206.46","height":"11.00","transform":["11.00","0.00","0.00","11.00","104.57","273.24"],"fontName":"AMIDOT+OpenSans","x":104.57010000000005,"y":273.23810000000003}
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||
{"page":14,"change":"none","str":"their stories. We analyzed what we heard and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","259.24"],"fontName":"AMIDOT+OpenSans","x":70.85510000000005,"y":259.23510000000005}
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||
{"page":14,"change":"none","str":"dug deep into the literature.","dir":"ltr","width":"144.28","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","245.23"],"fontName":"AMIDOT+OpenSans","x":70.85510000000005,"y":245.23210000000006}
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{"page":14,"change":"none","str":"But as we did our research, something in","dir":"ltr","width":"219.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.86","231.23"],"fontName":"AMIDOT+OpenSans","x":84.85810000000005,"y":231.22910000000007}
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{"page":14,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.63","231.23"],"fontName":"AMIDOT+OpenSans","x":304.62710000000004,"y":231.22910000000007}
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{"page":14,"change":"none","str":"teresting happened. Our initial way of framing ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","217.23"],"fontName":"AMIDOT+OpenSans","x":70.85510000000005,"y":217.2261000000001}
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||
{"page":14,"change":"none","str":"the work did not match the stories we were ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","203.22"],"fontName":"AMIDOT+OpenSans","x":70.85510000000005,"y":203.2231000000001}
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||
{"page":14,"change":"none","str":"hearing. ","dir":"ltr","width":"45.02","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","189.22"],"fontName":"AMIDOT+OpenSans","x":70.85510000000005,"y":189.22010000000012}
|
||
{"page":14,"change":"none","str":"Those we interviewed were not typical busi","dir":"ltr","width":"219.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.86","175.22"],"fontName":"AMIDOT+OpenSans","x":84.85810000000005,"y":175.21710000000013}
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||
{"page":14,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.63","175.22"],"fontName":"AMIDOT+OpenSans","x":304.62710000000004,"y":175.21710000000013}
|
||
{"page":14,"change":"none","str":"nesses selling to consumers and seeking to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","161.21"],"fontName":"AMIDOT+OpenSans","x":70.85510000000005,"y":161.21410000000014}
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||
{"page":14,"change":"none","str":"maximize profits and the bottom line. Instead, ","dir":"ltr","width":"240.15","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","147.21"],"fontName":"AMIDOT+OpenSans","x":70.85510000000005,"y":147.21110000000016}
|
||
{"page":14,"change":"none","str":"they were sharing to make the world a better ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","133.21"],"fontName":"AMIDOT+OpenSans","x":70.85510000000005,"y":133.20810000000017}
|
||
{"page":14,"change":"none","str":"place, creating relationships and community ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","119.21"],"fontName":"AMIDOT+OpenSans","x":70.85510000000005,"y":119.20510000000017}
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||
{"page":14,"change":"none","str":"around the works being shared, and generat","dir":"ltr","width":"234.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","105.20"],"fontName":"AMIDOT+OpenSans","x":70.85510000000005,"y":105.20210000000017}
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{"page":14,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.63","105.20"],"fontName":"AMIDOT+OpenSans","x":304.62710000000004,"y":105.20210000000017}
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||
{"page":14,"change":"none","str":"ing revenue not for unlimited growth but to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","91.20"],"fontName":"AMIDOT+OpenSans","x":70.85510000000005,"y":91.19910000000017}
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||
{"page":14,"change":"none","str":"sustain the operation. ","dir":"ltr","width":"116.12","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","77.20"],"fontName":"AMIDOT+OpenSans","x":70.85510000000005,"y":77.19610000000017}
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||
{"page":14,"change":"none","str":"They often didn’t like hearing what they do ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.16","595.20"],"fontName":"AMIDOT+OpenSans","x":346.16310000000004,"y":595.1971000000001}
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||
{"page":14,"change":"none","str":"described as an open business model. Their ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","581.19"],"fontName":"AMIDOT+OpenSans","x":332.16010000000006,"y":581.1941}
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||
{"page":14,"change":"none","str":"endeavor was something more than that. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","567.19"],"fontName":"AMIDOT+OpenSans","x":332.16010000000006,"y":567.1911}
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{"page":14,"change":"none","str":"Something different. Something that gener","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","553.19"],"fontName":"AMIDOT+OpenSans","x":332.16010000000006,"y":553.1881}
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{"page":14,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.93","553.19"],"fontName":"AMIDOT+OpenSans","x":565.9321,"y":553.1881}
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||
{"page":14,"change":"none","str":"ates not just economic value but social and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","539.19"],"fontName":"AMIDOT+OpenSans","x":332.1601,"y":539.1850999999999}
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{"page":14,"change":"none","str":"cultural value. Something that involves human ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","525.18"],"fontName":"AMIDOT+OpenSans","x":332.1601,"y":525.1820999999999}
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||
{"page":14,"change":"none","str":"connection. Being ","dir":"ltr","width":"95.77","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","511.18"],"fontName":"AMIDOT+OpenSans","x":332.1601,"y":511.1790999999999}
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{"page":14,"change":"none","str":"Made with Creative Com","dir":"ltr","width":"136.85","height":"11.00","transform":["11.00","0.00","0.00","11.00","428.75","511.18"],"fontName":"ESGBSL+OpenSans-Bold","x":428.7511,"y":511.1790999999999}
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{"page":14,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.93","511.18"],"fontName":"ESGBSL+OpenSans-Bold","x":565.9321,"y":511.1790999999999}
|
||
{"page":14,"change":"none","str":"mons","dir":"ltr","width":"30.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","497.18"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1601,"y":497.1760999999999}
|
||
{"page":14,"change":"none","str":" is not “business as usual.” ","dir":"ltr","width":"137.07","height":"11.00","transform":["11.00","0.00","0.00","11.00","362.55","497.18"],"fontName":"AMIDOT+OpenSans","x":362.5531,"y":497.1760999999999}
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||
{"page":14,"change":"none","str":"We had to rethink the way we conceived of ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.15","483.17"],"fontName":"AMIDOT+OpenSans","x":346.15209999999996,"y":483.1730999999999}
|
||
{"page":14,"change":"none","str":"this project. And it didn’t happen overnight. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.15","469.17"],"fontName":"AMIDOT+OpenSans","x":332.1491,"y":469.17009999999993}
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{"page":14,"change":"none","str":"From the fall of 2015 through 2016, we docu","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.15","455.17"],"fontName":"AMIDOT+OpenSans","x":332.1491,"y":455.16709999999995}
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||
{"page":14,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.92","455.17"],"fontName":"AMIDOT+OpenSans","x":565.9211,"y":455.16709999999995}
|
||
{"page":14,"change":"none","str":"mented our thoughts in blog posts on ","dir":"ltr","width":"197.69","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.15","441.16"],"fontName":"AMIDOT+OpenSans","x":332.14910000000003,"y":441.16409999999996}
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||
{"page":14,"change":"none","str":"Medium","dir":"ltr","width":"39.63","height":"11.00","transform":["11.00","0.00","0.00","11.00","529.80","441.16"],"fontName":"GIDNUH+OpenSans-Italic","x":529.7971,"y":441.16409999999996}
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{"page":14,"change":"none","str":" ","dir":"ltr","width":"2.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","569.45","441.16"],"fontName":"UDGTIF+OpenSans","x":569.4521,"y":441.16409999999996}
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{"page":14,"change":"none","str":"and with regular updates to our Kickstarter ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.15","427.16"],"fontName":"AMIDOT+OpenSans","x":332.1491,"y":427.1611}
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{"page":14,"change":"none","str":"backers. We shared drafts of case studies and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.15","413.16"],"fontName":"AMIDOT+OpenSans","x":332.1491,"y":413.1581}
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{"page":14,"change":"none","str":"analysis with our Kickstarter cocreators, who ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.15","399.16"],"fontName":"AMIDOT+OpenSans","x":332.1491,"y":399.1551}
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{"page":14,"change":"none","str":"provided invaluable edits, feedback, and ad","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.15","385.15"],"fontName":"AMIDOT+OpenSans","x":332.1491,"y":385.1521}
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{"page":14,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.92","385.15"],"fontName":"AMIDOT+OpenSans","x":565.9211,"y":385.1521}
|
||
{"page":14,"change":"none","str":"vice. Our thinking changed dramatically over ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.15","371.15"],"fontName":"AMIDOT+OpenSans","x":332.14910000000003,"y":371.14910000000003}
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{"page":14,"change":"none","str":"the course of a year and a half. ","dir":"ltr","width":"161.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.15","357.15"],"fontName":"AMIDOT+OpenSans","x":332.14910000000003,"y":357.14610000000005}
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{"page":14,"change":"none","str":"tured into two main parts. ","dir":"ltr","width":"138.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.15","133.10"],"fontName":"AMIDOT+OpenSans","x":332.14910000000003,"y":133.09810000000027}
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{"page":14,"change":"none","str":"Part one, the overview, begins with a ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.15","105.10"],"fontName":"AMIDOT+OpenSans","x":346.1521,"y":105.10310000000027}
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{"page":14,"change":"none","str":"big-picture framework written by Paul. He pro","dir":"ltr","width":"233.44","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.15","91.10"],"fontName":"AMIDOT+OpenSans","x":332.14910000000003,"y":91.10010000000027}
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{"page":14,"change":"none","str":"vides some historical context for the digital ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.15","77.10"],"fontName":"AMIDOT+OpenSans","x":332.14910000000003,"y":77.09710000000027}
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{"page":15,"change":"none","str":"has managed resources and shared wealth—","dir":"ltr","width":"237.32","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","721.31"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":721.3071}
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{"page":15,"change":"none","str":"the commons, the market, and the state. He ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","707.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":707.3041}
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{"page":15,"change":"none","str":"advocates for thinking beyond business and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","693.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":693.3010999999999}
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{"page":15,"change":"none","str":"market terms and eloquently makes the case ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","679.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":679.2980999999999}
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{"page":15,"change":"none","str":"The overview continues with Sarah’s chap","dir":"ltr","width":"219.46","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","651.29"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":651.2920999999998}
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{"page":15,"change":"none","str":"ter, as she considers what it means to be suc","dir":"ltr","width":"234.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","637.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":637.2890999999997}
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{"page":15,"change":"none","str":"cessfully ","dir":"ltr","width":"46.98","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","623.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":623.2860999999997}
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{"page":15,"change":"none","str":"While making money is one piece of the pie, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","609.28"],"fontName":"AMIDOT+OpenSans","x":42.51970000000003,"y":609.2830999999996}
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{"page":15,"change":"none","str":"there is also a set of public-minded values and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","595.28"],"fontName":"AMIDOT+OpenSans","x":42.51970000000003,"y":595.2800999999996}
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{"page":15,"change":"none","str":"the kind of human connections that make ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","581.28"],"fontName":"AMIDOT+OpenSans","x":42.51970000000003,"y":581.2770999999996}
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{"page":15,"change":"none","str":"sharing truly meaningful. This section outlines ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","567.27"],"fontName":"AMIDOT+OpenSans","x":42.51970000000003,"y":567.2740999999995}
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{"page":15,"change":"none","str":"the ways the creators, organizations, and busi","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","553.27"],"fontName":"AMIDOT+OpenSans","x":42.51970000000003,"y":553.2710999999995}
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{"page":15,"change":"none","str":"nesses we interviewed bring in revenue, how ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","539.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":539.2680999999994}
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{"page":15,"change":"none","str":"they further the public interest and live out ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","525.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":525.2650999999994}
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{"page":15,"change":"none","str":"their values, and how they foster connections ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","511.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":511.2620999999994}
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{"page":15,"change":"none","str":"with the people with whom they share. ","dir":"ltr","width":"203.42","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","497.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":497.2590999999994}
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{"page":15,"change":"none","str":"And to end part one, we have a short sec","dir":"ltr","width":"220.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","483.26"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":483.25609999999944}
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{"page":15,"change":"none","str":"tion that explains the different Creative Com","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","469.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":469.25309999999945}
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{"page":15,"change":"none","str":"mons licenses. We talk about the misconcep","dir":"ltr","width":"233.46","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","455.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":455.25009999999946}
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{"page":15,"change":"none","str":"tion that the more restrictive licenses—the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","441.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":441.2470999999995}
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{"page":15,"change":"none","str":"ways to make money.","dir":"ltr","width":"110.70","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","399.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":399.2380999999995}
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{"page":15,"change":"none","str":"Part two of the book is made up of the twen","dir":"ltr","width":"219.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","385.24"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":385.23509999999953}
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{"page":15,"change":"none","str":"ty-four stories of the creators, businesses, and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","371.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":371.23209999999955}
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{"page":15,"change":"none","str":"organizations we interviewed. While both of us ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","357.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":357.22909999999956}
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{"page":15,"change":"none","str":"the writing of these profiles.","dir":"ltr","width":"144.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","329.22"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":329.2230999999996}
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{"page":19,"change":"none","str":"ticipate in the commons while still engaging ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","595.30"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":595.3010999999999}
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{"page":19,"change":"none","str":"with the market and/or state. The extent of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","581.30"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":581.2980999999999}
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{"page":19,"change":"none","str":"or no reliance on the market or state.","dir":"ltr","width":"194.52","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","539.29"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":539.2890999999997}
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{"page":19,"change":"none","str":"are very much a part of the market or state, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","525.30"],"fontName":"AMIDOT+OpenSans","x":42.515299999999996,"y":525.3041}
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{"page":19,"change":"none","str":"depending on them for financial sustainabili","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","511.30"],"fontName":"AMIDOT+OpenSans","x":42.515299999999996,"y":511.30109999999996}
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{"page":19,"change":"none","str":"ty. All operate as hybrids, blending the norms ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","497.30"],"fontName":"AMIDOT+OpenSans","x":42.51529999999997,"y":497.2981}
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{"page":19,"change":"none","str":"of the commons with those of the market or ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","483.30"],"fontName":"AMIDOT+OpenSans","x":42.51529999999997,"y":483.2951}
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{"page":19,"change":"none","str":"state. ","dir":"ltr","width":"31.47","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","469.29"],"fontName":"AMIDOT+OpenSans","x":42.51529999999997,"y":469.2921}
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{"page":19,"change":"none","str":"Fig. 1. is a depiction of how an enterprise ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","455.29"],"fontName":"AMIDOT+OpenSans","x":56.51829999999997,"y":455.2891}
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{"page":19,"change":"none","str":"can have varying levels of engagement with ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","441.29"],"fontName":"AMIDOT+OpenSans","x":42.51529999999997,"y":441.28610000000003}
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{"page":19,"change":"none","str":"Some of our case studies are simply com","dir":"ltr","width":"219.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","413.28"],"fontName":"AMIDOT+OpenSans","x":56.51829999999997,"y":413.28010000000006}
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{"page":19,"change":"none","str":"mons and market enterprises with little or no ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","399.28"],"fontName":"AMIDOT+OpenSans","x":42.51529999999997,"y":399.2771000000001}
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{"page":19,"change":"none","str":"case studies would show the state sphere as ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","371.27"],"fontName":"AMIDOT+OpenSans","x":42.51529999999997,"y":371.2711000000001}
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{"page":19,"change":"none","str":"tiny or even absent. Other case studies are pri","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","721.27"],"fontName":"AMIDOT+OpenSans","x":303.8203,"y":721.2691000000001}
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{"page":19,"change":"none","str":"ment with the commons. A depiction of those ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","693.26"],"fontName":"AMIDOT+OpenSans","x":303.82030000000003,"y":693.2631}
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{"page":19,"change":"none","str":"case studies would show the market sphere as ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","679.26"],"fontName":"AMIDOT+OpenSans","x":303.82030000000003,"y":679.2601}
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{"page":19,"change":"none","str":"extent to which an enterprise sees itself as be","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","651.25"],"fontName":"AMIDOT+OpenSans","x":303.82030000000003,"y":651.2540999999999}
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{"page":19,"change":"none","str":"ing primarily of one type or another affects the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","637.25"],"fontName":"AMIDOT+OpenSans","x":303.82030000000003,"y":637.2510999999998}
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{"page":19,"change":"none","str":"balance of norms by which they operate.","dir":"ltr","width":"209.08","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","623.25"],"fontName":"AMIDOT+OpenSans","x":303.82030000000003,"y":623.2480999999998}
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{"page":19,"change":"none","str":"All our case studies generate money as a ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.82","609.25"],"fontName":"AMIDOT+OpenSans","x":317.8233,"y":609.2450999999998}
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{"page":19,"change":"none","str":"is primarily of the market. Finding ways to gen","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","581.24"],"fontName":"AMIDOT+OpenSans","x":303.82030000000003,"y":581.2390999999997}
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{"page":19,"change":"none","str":"erate revenue while holding true to the core ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","567.24"],"fontName":"AMIDOT+OpenSans","x":303.82030000000003,"y":567.2360999999996}
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{"page":19,"change":"none","str":"values of the commons (usually expressed in ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","553.23"],"fontName":"AMIDOT+OpenSans","x":303.82030000000003,"y":553.2330999999996}
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{"page":19,"change":"none","str":"mission statements) is challenging. To man","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","539.23"],"fontName":"AMIDOT+OpenSans","x":303.82030000000003,"y":539.2300999999995}
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{"page":19,"change":"none","str":"age interaction and engagement between ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","525.23"],"fontName":"AMIDOT+OpenSans","x":303.82030000000003,"y":525.2270999999995}
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{"page":19,"change":"none","str":"the commons and the market requires a deft ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","511.22"],"fontName":"AMIDOT+OpenSans","x":303.82030000000003,"y":511.2240999999995}
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{"page":19,"change":"none","str":"touch, a strong sense of values, and the ability ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","497.22"],"fontName":"AMIDOT+OpenSans","x":303.82030000000003,"y":497.2210999999995}
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{"page":19,"change":"none","str":"to blend the best of both.","dir":"ltr","width":"130.85","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","483.22"],"fontName":"AMIDOT+OpenSans","x":303.82030000000003,"y":483.21809999999954}
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{"page":19,"change":"none","str":"The state has an important role to play in ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.82","469.22"],"fontName":"AMIDOT+OpenSans","x":317.8233,"y":469.21509999999955}
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{"page":19,"change":"none","str":"fostering the use and adoption of the com","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","455.21"],"fontName":"AMIDOT+OpenSans","x":303.82030000000003,"y":455.21209999999957}
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{"page":19,"change":"none","str":"mons. State programs and funding can delib","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","441.21"],"fontName":"AMIDOT+OpenSans","x":303.82030000000003,"y":441.2090999999996}
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{"page":19,"change":"none","str":"erately contribute to and build the commons. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","427.21"],"fontName":"AMIDOT+OpenSans","x":303.82030000000003,"y":427.2060999999996}
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{"page":19,"change":"none","str":"Beyond money, laws and regulations regard","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","413.20"],"fontName":"AMIDOT+OpenSans","x":303.82030000000003,"y":413.2030999999996}
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{"page":19,"change":"none","str":"ing property, copyright, business, and finance ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","399.20"],"fontName":"AMIDOT+OpenSans","x":303.82030000000003,"y":399.2000999999996}
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{"page":19,"change":"none","str":"can all be designed to foster the commons.","dir":"ltr","width":"221.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","385.20"],"fontName":"AMIDOT+OpenSans","x":303.82030000000003,"y":385.19709999999964}
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{"page":19,"change":"none","str":"Fig. 1. Enterprise engagement with commons, state, and market.","dir":"ltr","width":"245.55","height":"8.00","transform":["8.00","0.00","0.00","8.00","42.21","77.31"],"fontName":"AMIDOT+OpenSans","x":42.2121,"y":77.3071}
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{"page":20,"change":"none","str":"market, and state manage resources different","dir":"ltr","width":"234.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","707.30"],"fontName":"AMIDOT+OpenSans","x":70.8631,"y":707.3041}
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{"page":20,"change":"none","str":"ly, and not just for those who consider them","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","693.30"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":693.3010999999999}
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{"page":20,"change":"none","str":"engage in and use the commons, knowing how ","dir":"ltr","width":"240.07","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","651.29"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":651.2920999999998}
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{"page":20,"change":"none","str":"using the commons the same way you do the ","dir":"ltr","width":"240.07","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","609.28"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":609.2830999999996}
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{"page":20,"change":"none","str":"market or state is not a strategy for success.","dir":"ltr","width":"222.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","595.28"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":595.2800999999996}
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{"page":20,"change":"none","str":"The Four Aspects of a Resource","dir":"ltr","width":"213.60","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","567.31"],"fontName":"QXDVEN+OpenSans-Extrabold","x":70.8661,"y":567.3071}
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{"page":20,"change":"none","str":"lyzing how natural resources are managed in a ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","525.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":525.3010999999999}
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{"page":20,"change":"none","str":"6","dir":"ltr","width":"3.67","height":"6.41","transform":["6.41","0.00","0.00","6.41","124.75","514.97"],"fontName":"UDGTIF+OpenSans","x":124.7537,"y":514.9702}
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{"page":20,"change":"none","str":" Her framework considered things ","dir":"ltr","width":"182.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","128.42","511.31"],"fontName":"AMIDOT+OpenSans","x":128.4205,"y":511.3072}
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{"page":20,"change":"none","str":"resources, the community’s actors and the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","483.30"],"fontName":"AMIDOT+OpenSans","x":70.86850000000001,"y":483.30120000000005}
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{"page":20,"change":"none","str":"rules-in-use, and outcomes. That framework ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","455.30"],"fontName":"AMIDOT+OpenSans","x":70.86850000000001,"y":455.2952000000001}
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{"page":20,"change":"none","str":"ment: resource characteristics, the people in","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","721.28"],"fontName":"AMIDOT+OpenSans","x":332.18449999999996,"y":721.2752000000002}
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{"page":20,"change":"none","str":"volved and the process they use, the norms ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","707.27"],"fontName":"AMIDOT+OpenSans","x":332.1845,"y":707.2722000000001}
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{"page":20,"change":"none","str":"and rules they develop to govern use, and fi","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","693.27"],"fontName":"AMIDOT+OpenSans","x":332.1845,"y":693.2692000000001}
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{"page":20,"change":"none","str":"nally actual resource use along with outcomes ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","679.27"],"fontName":"AMIDOT+OpenSans","x":332.1845,"y":679.2662}
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{"page":20,"change":"none","str":"of that use (see Fig. 2).","dir":"ltr","width":"114.22","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","665.26"],"fontName":"AMIDOT+OpenSans","x":332.1845,"y":665.2632}
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{"page":20,"change":"none","str":"attributes that affect the way they can be used. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","609.26"],"fontName":"AMIDOT+OpenSans","x":332.1845,"y":609.2621999999999}
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{"page":20,"change":"none","str":"mons—resources can be physical or digital, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","567.25"],"fontName":"AMIDOT+OpenSans","x":332.1845,"y":567.2531999999998}
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{"page":20,"change":"none","str":"which affects a resource’s inherent potential.","dir":"ltr","width":"230.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","553.25"],"fontName":"AMIDOT+OpenSans","x":332.1845,"y":553.2501999999997}
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{"page":20,"change":"none","str":"pleted. Scarcity can result in competing rivalry ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","483.24"],"fontName":"AMIDOT+OpenSans","x":332.1845,"y":483.2351999999997}
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{"page":20,"change":"none","str":"Made with Creative Com","dir":"ltr","width":"139.73","height":"11.00","transform":["11.00","0.00","0.00","11.00","425.89","469.23"],"fontName":"ESGBSL+OpenSans-Bold","x":425.8935,"y":469.2321999999997}
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{"page":20,"change":"none","str":"mons","dir":"ltr","width":"30.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","455.23"],"fontName":"ESGBSL+OpenSans-Bold","x":332.17350000000005,"y":455.2291999999997}
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{"page":20,"change":"none","str":" enterprises are usually digitally based ","dir":"ltr","width":"209.78","height":"11.00","transform":["11.00","0.00","0.00","11.00","362.57","455.23"],"fontName":"AMIDOT+OpenSans","x":362.5665,"y":455.2291999999997}
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{"page":20,"change":"none","str":"but some of our case studies also produce ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","441.23"],"fontName":"AMIDOT+OpenSans","x":332.1735,"y":441.2261999999997}
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{"page":20,"change":"none","str":"resources in physical form. The costs of pro","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","427.22"],"fontName":"AMIDOT+OpenSans","x":332.1735,"y":427.22319999999974}
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{"page":20,"change":"none","str":"ducing and distributing a physical good usually ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","413.22"],"fontName":"AMIDOT+OpenSans","x":332.17350000000005,"y":413.22019999999975}
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{"page":20,"change":"none","str":"require them to engage with the market.","dir":"ltr","width":"208.36","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","399.22"],"fontName":"AMIDOT+OpenSans","x":332.17350000000005,"y":399.21719999999976}
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{"page":20,"change":"none","str":"sive, and rivalrous. Digital resources, on the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","371.21"],"fontName":"AMIDOT+OpenSans","x":332.17350000000005,"y":371.2111999999998}
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{"page":20,"change":"none","str":"other hand, are nondepletable, nonexclusive, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","357.21"],"fontName":"AMIDOT+OpenSans","x":332.17350000000005,"y":357.2081999999998}
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{"page":20,"change":"none","str":"and nonrivalrous. If I share a digital resource ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","343.21"],"fontName":"AMIDOT+OpenSans","x":332.17350000000005,"y":343.2051999999998}
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{"page":20,"change":"none","str":"with you, we both have the resource. Giving it ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","329.20"],"fontName":"AMIDOT+OpenSans","x":332.17350000000005,"y":329.20219999999983}
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{"page":20,"change":"none","str":"to you does not mean I no longer have it. Dig","dir":"ltr","width":"233.81","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","315.20"],"fontName":"AMIDOT+OpenSans","x":332.17350000000005,"y":315.19919999999985}
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{"page":20,"change":"none","str":"ital resources can be infinitely stored, copied, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","301.20"],"fontName":"AMIDOT+OpenSans","x":332.17350000000005,"y":301.19619999999986}
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{"page":20,"change":"none","str":"and at close to zero cost. Abundance rather ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","273.19"],"fontName":"AMIDOT+OpenSans","x":332.17350000000005,"y":273.1901999999999}
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{"page":20,"change":"none","str":"quently made artificially scarce. Placing digital ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","147.16"],"fontName":"AMIDOT+OpenSans","x":332.17350000000005,"y":147.16320000000002}
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{"page":20,"change":"none","str":"resources in the commons makes them free ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","133.16"],"fontName":"AMIDOT+OpenSans","x":332.17350000000005,"y":133.16020000000003}
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{"page":20,"change":"none","str":"O","dir":"ltr","width":"9.35","height":"15.77","transform":["12.49","-9.31","9.42","12.64","256.84","328.36"],"fontName":"DBUVEN+BrysoShedcaps-Regular","x":256.8449,"y":328.3634}
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{"page":22,"change":"none","str":"vation, and sustainability. You can measure ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","665.27"],"fontName":"AMIDOT+OpenSans","x":332.1718,"y":665.2690999999998}
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{"page":22,"change":"none","str":"in contemporary society, the market and the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","413.30"],"fontName":"AMIDOT+OpenSans","x":332.1732,"y":413.3011}
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{"page":22,"change":"none","str":"world are indications of a grassroots move ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","287.27"],"fontName":"AMIDOT+OpenSans","x":332.1732,"y":287.27410000000015}
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{"page":24,"change":"none","str":"that people in the commons act autonomous","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","553.30"],"fontName":"AMIDOT+OpenSans","x":332.1702,"y":553.3010999999999}
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{"page":24,"change":"none","str":"while Hardin’s essay is called The Tragedy of ","dir":"ltr","width":"240.13","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","441.28"],"fontName":"AMIDOT+OpenSans","x":332.17019999999997,"y":441.2770999999999}
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{"page":24,"change":"none","str":"tled The Tragedy of the Market.","dir":"ltr","width":"158.73","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","413.27"],"fontName":"AMIDOT+OpenSans","x":332.17019999999997,"y":413.27109999999993}
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{"page":24,"change":"none","str":"pletable resources. Economists have focused ","dir":"ltr","width":"240.12","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","385.27"],"fontName":"AMIDOT+OpenSans","x":332.17019999999997,"y":385.26509999999996}
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{"page":24,"change":"none","str":"nology and the Internet has led to an explosion ","dir":"ltr","width":"240.12","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","329.30"],"fontName":"AMIDOT+OpenSans","x":332.1730999999999,"y":329.3041}
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{"page":25,"change":"none","str":"el for how abundance works, however, has led ","dir":"ltr","width":"240.12","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","693.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":693.3010999999999}
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{"page":25,"change":"none","str":"ket norms and rules to be applied.","dir":"ltr","width":"174.29","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","651.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":651.2920999999998}
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{"page":25,"change":"none","str":"When it comes to use of state funds to cre","dir":"ltr","width":"219.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","637.29"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":637.2890999999997}
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{"page":25,"change":"none","str":"ate digital goods, however, there is really no ","dir":"ltr","width":"240.12","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","623.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":623.2860999999997}
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{"page":25,"change":"none","str":"justification for artificial scarcity. The norm for ","dir":"ltr","width":"240.12","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","609.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":609.2830999999996}
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{"page":25,"change":"none","str":"state funded digital works should be that they ","dir":"ltr","width":"240.11","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","595.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":595.2800999999996}
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{"page":25,"change":"none","str":"are freely and openly available to the public ","dir":"ltr","width":"240.13","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","581.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":581.2770999999996}
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{"page":26,"change":"none","str":"tracks, and videos.","dir":"ltr","width":"95.80","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","273.27"],"fontName":"AMIDOT+OpenSans","x":70.87049999999999,"y":273.27110000000016}
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{"page":26,"change":"none","str":"Millions of websites use CC licenses, includ","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","203.26"],"fontName":"AMIDOT+OpenSans","x":70.87049999999999,"y":203.25610000000023}
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{"page":26,"change":"none","str":"The state is increasingly involved in support","dir":"ltr","width":"220.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.19","483.23"],"fontName":"AMIDOT+OpenSans","x":346.18729999999994,"y":483.23009999999937}
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{"page":26,"change":"none","str":"ing open movements. The Open Government ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","469.23"],"fontName":"AMIDOT+OpenSans","x":332.18429999999995,"y":469.2270999999994}
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{"page":26,"change":"none","str":"an international platform for governments to ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","441.22"],"fontName":"AMIDOT+OpenSans","x":332.18429999999995,"y":441.2210999999994}
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{"page":26,"change":"none","str":"become more open, accountable, and respon","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","427.22"],"fontName":"AMIDOT+OpenSans","x":332.18429999999995,"y":427.2180999999994}
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{"page":26,"change":"none","str":"sive to citizens. Since then, it has grown from ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","413.22"],"fontName":"AMIDOT+OpenSans","x":332.18429999999995,"y":413.21509999999944}
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{"page":26,"change":"none","str":"eight participating countries to seventy.","dir":"ltr","width":"202.68","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","399.21"],"fontName":"AMIDOT+OpenSans","x":332.18429999999995,"y":399.21209999999945}
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{"page":26,"change":"none","str":"are working together to develop and imple","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","371.30"],"fontName":"AMIDOT+OpenSans","x":332.1767,"y":371.3011}
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{"page":26,"change":"none","str":"ment ambitious open-government reforms. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","357.30"],"fontName":"AMIDOT+OpenSans","x":332.1766999999999,"y":357.29810000000003}
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{"page":26,"change":"none","str":"Governments are increasingly adopting Cre","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","343.30"],"fontName":"AMIDOT+OpenSans","x":332.1766999999999,"y":343.29510000000005}
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{"page":26,"change":"none","str":"ative Commons to ensure works funded with ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","329.29"],"fontName":"AMIDOT+OpenSans","x":332.1766999999999,"y":329.29210000000006}
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{"page":26,"change":"none","str":"taxpayer dollars are open and free to the pub","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","315.29"],"fontName":"AMIDOT+OpenSans","x":332.1766999999999,"y":315.2891000000001}
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{"page":26,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","315.29"],"fontName":"AMIDOT+OpenSans","x":565.9486999999999,"y":315.2891000000001}
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{"page":26,"change":"none","str":"lic that paid for them.","dir":"ltr","width":"110.41","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","301.29"],"fontName":"AMIDOT+OpenSans","x":332.1766999999999,"y":301.2861000000001}
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{"page":26,"change":"none","str":"The Changing Market ","dir":"ltr","width":"150.94","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","273.31"],"fontName":"QXDVEN+OpenSans-Extrabold","x":332.1732,"y":273.3071}
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{"page":26,"change":"none","str":"Today’s market is largely driven by global cap","dir":"ltr","width":"233.46","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","259.31"],"fontName":"AMIDOT+OpenSans","x":332.1732,"y":259.3071}
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{"page":26,"change":"none","str":"italism. Law and financial systems are struc","dir":"ltr","width":"234.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","245.30"],"fontName":"AMIDOT+OpenSans","x":332.1732,"y":245.3041}
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{"page":26,"change":"none","str":"tured to support extraction, privatization, and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","231.30"],"fontName":"AMIDOT+OpenSans","x":332.1732,"y":231.30110000000002}
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{"page":26,"change":"none","str":"corporate growth. A perception that the mar","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","217.30"],"fontName":"AMIDOT+OpenSans","x":332.1732,"y":217.29810000000003}
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{"page":26,"change":"none","str":"ket is more efficient than the state has led to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","203.30"],"fontName":"AMIDOT+OpenSans","x":332.1732,"y":203.29510000000005}
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{"page":26,"change":"none","str":"continual privatization of many public natural ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","189.29"],"fontName":"AMIDOT+OpenSans","x":332.1732,"y":189.29210000000006}
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{"page":26,"change":"none","str":"resources, utilities, services, and infrastruc","dir":"ltr","width":"234.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","175.29"],"fontName":"AMIDOT+OpenSans","x":332.1732,"y":175.28910000000008}
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{"page":26,"change":"none","str":"tures.","dir":"ltr","width":"29.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","161.29"],"fontName":"AMIDOT+OpenSans","x":332.1732,"y":161.2861000000001}
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{"page":26,"change":"none","str":" While this system has been highly ef","dir":"ltr","width":"196.43","height":"11.00","transform":["11.00","0.00","0.00","11.00","369.67","161.31"],"fontName":"AMIDOT+OpenSans","x":369.6749,"y":161.3071}
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{"page":26,"change":"none","str":"ficient at generating consumerism and the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","147.30"],"fontName":"AMIDOT+OpenSans","x":332.16489999999993,"y":147.3041}
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{"page":26,"change":"none","str":"growth of gross domestic product, the impact ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","133.30"],"fontName":"AMIDOT+OpenSans","x":332.16489999999993,"y":133.30110000000002}
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{"page":26,"change":"none","str":"on human well-being has been mixed. Offset","dir":"ltr","width":"234.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","119.30"],"fontName":"AMIDOT+OpenSans","x":332.16489999999993,"y":119.29810000000002}
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{"page":26,"change":"none","str":"ting rising living standards and improvements ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","105.30"],"fontName":"AMIDOT+OpenSans","x":332.16489999999993,"y":105.29510000000002}
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{"page":26,"change":"none","str":"to health and education are ever-increasing ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","91.29"],"fontName":"AMIDOT+OpenSans","x":332.16489999999993,"y":91.29210000000002}
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{"page":26,"change":"none","str":"wealth inequality, social inequality, poverty, ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","77.29"],"fontName":"AMIDOT+OpenSans","x":332.16489999999993,"y":77.28910000000002}
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{"page":27,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","436.98","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":436.9786,"y":21.3071}
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{"page":27,"change":"none","str":"deterioration of our natural environment, and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","721.31"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":721.3071}
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{"page":27,"change":"none","str":"breakdowns of democracy.","dir":"ltr","width":"138.69","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","707.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":707.3041}
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{"page":27,"change":"none","str":"In light of these challenges there is a grow","dir":"ltr","width":"219.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","693.31"],"fontName":"AMIDOT+OpenSans","x":56.5197,"y":693.3071}
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{"page":27,"change":"none","str":"ing recognition that GDP growth should not be ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","679.30"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":679.3041}
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{"page":27,"change":"none","str":"an end in itself, that development needs to be ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","665.30"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":665.3010999999999}
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{"page":27,"change":"none","str":"socially and economically inclusive, that envi","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","651.30"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":651.2980999999999}
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{"page":27,"change":"none","str":"ronmental sustainability is a requirement not ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","637.30"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":637.2950999999998}
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{"page":27,"change":"none","str":"an option, and that we need to better balance ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","623.29"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":623.2920999999998}
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{"page":27,"change":"none","str":"the market, state and community.","dir":"ltr","width":"174.44","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","609.29"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":609.2890999999997}
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{"page":27,"change":"none","str":"These realizations have led to a resurgence ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","595.31"],"fontName":"AMIDOT+OpenSans","x":56.5197,"y":595.3071}
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{"page":27,"change":"none","str":"Bologna, Italy, are collaborating with their cit","dir":"ltr","width":"234.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","553.30"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":553.2980999999999}
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{"page":27,"change":"none","str":"izens to put in place regulations for the care ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","539.30"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":539.2950999999998}
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{"page":27,"change":"none","str":"efficient use of scarce resources. They see ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","483.30"],"fontName":"AMIDOT+OpenSans","x":42.523799999999994,"y":483.29810000000003}
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{"page":27,"change":"none","str":"for short-term lodging and Uber providing a ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","399.30"],"fontName":"AMIDOT+OpenSans","x":42.5167,"y":399.29810000000003}
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{"page":27,"change":"none","str":"themselves as part of the sharing economy, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","231.30"],"fontName":"AMIDOT+OpenSans","x":42.511000000000024,"y":231.30110000000002}
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{"page":27,"change":"none","str":"there are in fact some significant parallels. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","217.30"],"fontName":"AMIDOT+OpenSans","x":42.511000000000024,"y":217.29810000000003}
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{"page":27,"change":"none","str":"Both the sharing economy and the commons ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","203.30"],"fontName":"AMIDOT+OpenSans","x":42.511000000000024,"y":203.29510000000005}
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{"page":27,"change":"none","str":"economy sees personal residents and cars as ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","175.29"],"fontName":"AMIDOT+OpenSans","x":42.511000000000024,"y":175.28910000000008}
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{"page":27,"change":"none","str":"having latent spare capacity with rental value. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","161.29"],"fontName":"AMIDOT+OpenSans","x":42.511000000000024,"y":161.2861000000001}
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{"page":27,"change":"none","str":"ens and diversifies the number of people who ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","133.28"],"fontName":"AMIDOT+OpenSans","x":42.511000000000024,"y":133.28010000000012}
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{"page":27,"change":"none","str":"tion technology is an anomaly. Computer-pro","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","693.26"],"fontName":"AMIDOT+OpenSans","x":303.82699999999994,"y":693.2570999999999}
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{"page":27,"change":"none","str":"cessing power, storage, and bandwidth are all ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","679.25"],"fontName":"AMIDOT+OpenSans","x":303.82699999999994,"y":679.2540999999999}
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{"page":27,"change":"none","str":"rapidly increasing, but rather than costs going ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","665.25"],"fontName":"AMIDOT+OpenSans","x":303.82699999999994,"y":665.2510999999998}
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{"page":27,"change":"none","str":"gies are getting faster, better, and cheaper. The ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","637.25"],"fontName":"AMIDOT+OpenSans","x":303.82699999999994,"y":637.2450999999998}
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{"page":27,"change":"none","str":"cost of anything built on these technologies ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","623.24"],"fontName":"AMIDOT+OpenSans","x":303.82699999999994,"y":623.2420999999997}
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{"page":27,"change":"none","str":"will always go down until it is close to zero.","dir":"ltr","width":"218.38","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","609.24"],"fontName":"AMIDOT+OpenSans","x":303.82699999999994,"y":609.2390999999997}
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{"page":27,"change":"none","str":" are looking to leverage the unique ","dir":"ltr","width":"209.78","height":"11.00","transform":["11.00","0.00","0.00","11.00","334.21","581.30"],"fontName":"AMIDOT+OpenSans","x":334.20580000000007,"y":581.3041}
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{"page":27,"change":"none","str":"es, including lowering costs. The use of dig","dir":"ltr","width":"233.81","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.81","553.30"],"fontName":"AMIDOT+OpenSans","x":303.8128000000001,"y":553.2980999999999}
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{"page":27,"change":"none","str":"ital-rights-management technologies in the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.81","539.30"],"fontName":"AMIDOT+OpenSans","x":303.8128000000001,"y":539.2950999999998}
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{"page":27,"change":"none","str":"prevent digital goods from being accessed, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.81","511.29"],"fontName":"AMIDOT+OpenSans","x":303.8128000000001,"y":511.2890999999998}
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{"page":27,"change":"none","str":"or nonexistent. Instead, Creative Commons li","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.81","483.28"],"fontName":"AMIDOT+OpenSans","x":303.8128000000001,"y":483.2830999999998}
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{"page":27,"change":"none","str":"censes are used to put digital content out in ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.81","469.28"],"fontName":"AMIDOT+OpenSans","x":303.8128000000001,"y":469.28009999999983}
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{"page":27,"change":"none","str":"the commons, taking advantage of the unique ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.81","455.28"],"fontName":"AMIDOT+OpenSans","x":303.8128000000001,"y":455.27709999999985}
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{"page":27,"change":"none","str":"economics associated with being digital. The ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.81","441.27"],"fontName":"AMIDOT+OpenSans","x":303.8128000000001,"y":441.27409999999986}
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{"page":27,"change":"none","str":"ing access and participation is a common goal. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.81","399.27"],"fontName":"AMIDOT+OpenSans","x":303.8128000000001,"y":399.2650999999999}
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{"page":27,"change":"none","str":"They aim for abundance over scarcity.","dir":"ltr","width":"195.07","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.81","385.26"],"fontName":"AMIDOT+OpenSans","x":303.8128000000001,"y":385.2620999999999}
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{"page":27,"change":"none","str":"and distributing digital goods is next to zero, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.81","357.26"],"fontName":"AMIDOT+OpenSans","x":303.8128000000001,"y":357.25609999999995}
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{"page":27,"change":"none","str":"nomic theory and practice that we struggle to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.81","301.24"],"fontName":"AMIDOT+OpenSans","x":303.8128000000001,"y":301.2441}
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{"page":29,"change":"none","str":"itized resources persist without becoming ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","721.24"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":721.2421000000002}
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{"page":29,"change":"none","str":"depleted, and through use are improved, per","dir":"ltr","width":"234.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","707.24"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":707.2391000000001}
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{"page":29,"change":"none","str":"sonalized, and localized. Each use adds value. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","693.24"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":693.2361000000001}
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{"page":29,"change":"none","str":"The market focuses on generating value for ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","679.23"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":679.2331}
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{"page":29,"change":"none","str":"the business and the customer. The commons ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","665.23"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":665.2301}
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{"page":29,"change":"none","str":"generates value for a broader range of bene","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","651.23"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":651.2271}
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{"page":29,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","651.23"],"fontName":"AMIDOT+OpenSans","x":537.6039,"y":651.2271}
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{"page":29,"change":"none","str":"ficiaries including the business, the custom","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","637.22"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":637.2240999999999}
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{"page":29,"change":"none","str":"er, the creator, the public, and the commons ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","623.22"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":623.2210999999999}
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{"page":29,"change":"none","str":"itself. The generative nature of the commons ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","609.22"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":609.2180999999998}
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{"page":29,"change":"none","str":"means that it is more cost-effective and pro","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","595.22"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":595.2150999999998}
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{"page":29,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","595.22"],"fontName":"AMIDOT+OpenSans","x":537.6039,"y":595.2150999999998}
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{"page":29,"change":"none","str":"duces a greater return on investment. Value is ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","581.21"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":581.2120999999997}
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{"page":29,"change":"none","str":"not just measured in financial terms. Each new ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","567.21"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":567.2090999999997}
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{"page":29,"change":"none","str":"resource added to the commons provides val","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","553.21"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":553.2060999999997}
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{"page":29,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","553.21"],"fontName":"AMIDOT+OpenSans","x":537.6039,"y":553.2060999999997}
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{"page":29,"change":"none","str":"ue to the public and contributes to the overall ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","539.20"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":539.2030999999996}
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{"page":29,"change":"none","str":"value of the commons.","dir":"ltr","width":"117.14","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","525.20"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":525.2000999999996}
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{"page":29,"change":"none","str":"The commons brings people together for a ","dir":"ltr","width":"229.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","511.20"],"fontName":"GIDNUH+OpenSans-Italic","x":317.83489999999995,"y":511.1970999999996}
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{"page":29,"change":"none","str":"common cause.","dir":"ltr","width":"79.48","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","497.19"],"fontName":"KOGLYZ+OpenSans-Italic","x":303.83189999999996,"y":497.1940999999996}
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{"page":29,"change":"none","str":" The commons vests people ","dir":"ltr","width":"160.70","height":"11.00","transform":["11.00","0.00","0.00","11.00","383.31","497.19"],"fontName":"AMIDOT+OpenSans","x":383.3090999999999,"y":497.1940999999996}
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{"page":29,"change":"none","str":"directly with the responsibility to manage the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","483.19"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":483.1910999999996}
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{"page":29,"change":"none","str":"resources for the common good. The costs ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","469.19"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":469.1880999999996}
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{"page":29,"change":"none","str":"and benefits for the individual are balanced ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","455.19"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":455.18509999999964}
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{"page":29,"change":"none","str":"with the costs and benefits for the communi","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","441.18"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":441.18209999999965}
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{"page":29,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","441.18"],"fontName":"AMIDOT+OpenSans","x":537.6039,"y":441.18209999999965}
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{"page":29,"change":"none","str":"ty and for future generations. Resources are ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","427.18"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":427.17909999999966}
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{"page":29,"change":"none","str":"not anonymous or mass produced. Their prov","dir":"ltr","width":"233.66","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","413.18"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":413.1760999999997}
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{"page":29,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","413.18"],"fontName":"AMIDOT+OpenSans","x":537.6039,"y":413.1760999999997}
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{"page":29,"change":"none","str":"enance is known and acknowledged through ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","399.17"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":399.1730999999997}
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{"page":29,"change":"none","str":"attribution and other means. Those that are ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","385.17"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":385.1700999999997}
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{"page":29,"change":"none","str":"Made with Creative Commons","dir":"ltr","width":"182.74","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","371.17"],"fontName":"ESGBSL+OpenSans-Bold","x":303.83189999999996,"y":371.1670999999997}
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{"page":29,"change":"none","str":" generate ","dir":"ltr","width":"57.42","height":"11.00","transform":["11.00","0.00","0.00","11.00","486.57","371.17"],"fontName":"AMIDOT+OpenSans","x":486.57050000000004,"y":371.1670999999997}
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{"page":29,"change":"none","str":"awareness and reputation based on their con","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","357.16"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":357.16409999999973}
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{"page":29,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","357.16"],"fontName":"AMIDOT+OpenSans","x":537.6039,"y":357.16409999999973}
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{"page":29,"change":"none","str":"tributions to the commons. The reach, impact, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","343.16"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":343.16109999999975}
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{"page":29,"change":"none","str":"and sustainability of those contributions rest ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","329.16"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":329.15809999999976}
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{"page":29,"change":"none","str":"largely on their ability to forge relationships ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","315.16"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":315.1550999999998}
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{"page":29,"change":"none","str":"and connections with those who use and im","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","301.15"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":301.1520999999998}
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{"page":29,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","301.15"],"fontName":"AMIDOT+OpenSans","x":537.6039,"y":301.1520999999998}
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{"page":29,"change":"none","str":"prove them. By functioning on the basis of so","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","287.15"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":287.1490999999998}
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{"page":29,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","287.15"],"fontName":"AMIDOT+OpenSans","x":537.6039,"y":287.1490999999998}
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{"page":29,"change":"none","str":"cial engagement, not monetary exchange, the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","273.15"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":273.1460999999998}
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{"page":29,"change":"none","str":"commons unifies people.","dir":"ltr","width":"129.30","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","259.14"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":259.14309999999983}
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{"page":29,"change":"none","str":"The benefits of the commons are many. ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","245.14"],"fontName":"AMIDOT+OpenSans","x":317.83489999999995,"y":245.14009999999985}
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{"page":29,"change":"none","str":"When these benefits align with the goals of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","231.14"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":231.13709999999986}
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{"page":29,"change":"none","str":"individuals, communities, businesses in the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","217.13"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":217.13409999999988}
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{"page":29,"change":"none","str":"market, or state enterprises, choosing to man","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","203.13"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":203.1310999999999}
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{"page":29,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","203.13"],"fontName":"AMIDOT+OpenSans","x":537.6039,"y":203.1310999999999}
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{"page":29,"change":"none","str":"age resources as a commons ought to be the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","189.13"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":189.1280999999999}
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{"page":29,"change":"none","str":"option of choice.","dir":"ltr","width":"85.24","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","175.13"],"fontName":"AMIDOT+OpenSans","x":303.83189999999996,"y":175.12509999999992}
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{"page":29,"change":"none","str":"Our Case Studies","dir":"ltr","width":"116.39","height":"14.00","transform":["14.00","0.00","0.00","14.00","303.83","147.31"],"fontName":"QXDVEN+OpenSans-Extrabold","x":303.8268,"y":147.3071}
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{"page":29,"change":"none","str":"The creators, organizations, and business","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","133.31"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":133.3071}
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{"page":29,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","133.31"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":133.3071}
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{"page":29,"change":"none","str":"es in our case studies operate as nonprofits, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","119.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":119.30409999999999}
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{"page":29,"change":"none","str":"for-profits, and social enterprises. Regardless ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","105.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":105.30109999999999}
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{"page":29,"change":"none","str":"of legal status, they all have a social mission. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","91.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":91.29809999999999}
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{"page":29,"change":"none","str":"Their primary reason for being is to make the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","77.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":77.29509999999999}
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{"page":29,"change":"none","str":"world a better place, not to profit. Money is a ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","63.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":63.29209999999999}
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{"page":30,"change":"none","str":"15","dir":"ltr","width":"7.70","height":"7.00","transform":["7.00","0.00","0.00","7.00","561.70","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":561.6957,"y":21.3071}
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{"page":30,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","70.87","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":70.8661,"y":21.3071}
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{"page":30,"change":"none","str":"means to a social end, not the end itself. They ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","721.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":721.3071}
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{"page":30,"change":"none","str":"factor public interest into decisions, behavior, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","707.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":707.3041}
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{"page":30,"change":"none","str":"and practices. Transparency and trust are re","dir":"ltr","width":"233.51","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","693.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":693.3010999999999}
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{"page":30,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","693.30"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":693.3010999999999}
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{"page":30,"change":"none","str":"ally important. Impact and success are mea","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","679.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":679.2980999999999}
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{"page":30,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","679.30"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":679.2980999999999}
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{"page":30,"change":"none","str":"sured against social aims expressed in mission ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","665.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":665.2950999999998}
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{"page":30,"change":"none","str":"statements, and are not just about the finan","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","651.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":651.2920999999998}
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{"page":30,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","651.29"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":651.2920999999998}
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{"page":30,"change":"none","str":"cial bottom line.","dir":"ltr","width":"82.37","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","637.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":637.2890999999997}
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{"page":30,"change":"none","str":"The case studies are based on the narra","dir":"ltr","width":"219.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","623.29"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":623.2860999999997}
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{"page":30,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","623.29"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":623.2860999999997}
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{"page":30,"change":"none","str":"tives told to us by founders and key staff. In","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","609.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":609.2830999999996}
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{"page":30,"change":"none","str":"stead of solely using financials as the measure ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","595.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":595.2800999999996}
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{"page":30,"change":"none","str":"of success and sustainability, they emphasized ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","581.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":581.2770999999996}
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{"page":30,"change":"none","str":"their mission, practices, and means by which ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","567.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":567.2740999999995}
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{"page":30,"change":"none","str":"they measure success. Metrics of success are ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","553.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":553.2710999999995}
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{"page":30,"change":"none","str":"a blend of how social goals are being met and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","539.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":539.2680999999994}
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{"page":30,"change":"none","str":"how sustainable the enterprise is.","dir":"ltr","width":"173.64","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","525.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":525.2650999999994}
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{"page":30,"change":"none","str":"Our case studies are diverse, ranging from ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","511.26"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":511.2620999999994}
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{"page":30,"change":"none","str":"publishing to education and manufacturing. All ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","497.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":497.2590999999994}
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{"page":30,"change":"none","str":"of the organizations, businesses, and creators ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","483.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":483.25609999999944}
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{"page":30,"change":"none","str":"in the case studies produce digital resources. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","469.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":469.25309999999945}
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{"page":30,"change":"none","str":"Those resources exist in many forms including ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","455.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":455.25009999999946}
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{"page":30,"change":"none","str":"books, designs, songs, research, data, cultur","dir":"ltr","width":"234.38","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","441.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":441.2470999999995}
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{"page":30,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","441.25"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":441.2470999999995}
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{"page":30,"change":"none","str":"al works, education materials, graphic icons, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","427.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":427.2440999999995}
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{"page":30,"change":"none","str":"and video. Some are digital representations of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","413.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":413.2410999999995}
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{"page":30,"change":"none","str":"physical resources. Others are born digital but ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","399.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":399.2380999999995}
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{"page":30,"change":"none","str":"can be made into physical resources. ","dir":"ltr","width":"192.73","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","385.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":385.23509999999953}
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{"page":30,"change":"none","str":"They are creating new resources, or using ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","371.23"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":371.23209999999955}
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{"page":30,"change":"none","str":"the resources of others, or mixing existing ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","357.23"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":357.22909999999956}
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{"page":30,"change":"none","str":"resources together to make something new. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","343.23"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":343.2260999999996}
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{"page":30,"change":"none","str":"They, and their audience, all play a direct, par","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","329.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":329.2230999999996}
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{"page":30,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","329.22"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":329.2230999999996}
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{"page":30,"change":"none","str":"ticipatory role in managing those resources, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","315.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":315.2200999999996}
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{"page":30,"change":"none","str":"including their preservation, curation, distri","dir":"ltr","width":"233.69","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","301.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":301.2170999999996}
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{"page":30,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","301.22"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":301.2170999999996}
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{"page":30,"change":"none","str":"bution, and enhancement. Access and partic","dir":"ltr","width":"234.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","287.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":287.21409999999963}
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{"page":30,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","287.21"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":287.21409999999963}
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{"page":30,"change":"none","str":"ipation is open to all regardless of monetary ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","273.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":273.21109999999965}
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{"page":30,"change":"none","str":"means. ","dir":"ltr","width":"40.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","259.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":259.20809999999966}
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{"page":30,"change":"none","str":"And as users of Creative Commons licenses, ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","245.21"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":245.20509999999967}
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{"page":30,"change":"none","str":"they are automatically part of a global commu","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","231.20"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":231.2020999999997}
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{"page":30,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","231.20"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":231.2020999999997}
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{"page":30,"change":"none","str":"nity. The new digital commons is global. Those ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","217.20"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":217.1990999999997}
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{"page":30,"change":"none","str":"we profiled come from nearly every continent ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","203.20"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":203.19609999999972}
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{"page":30,"change":"none","str":"in the world. To build and interact within this ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","189.19"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":189.19309999999973}
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{"page":30,"change":"none","str":"global community is conducive to success. ","dir":"ltr","width":"219.63","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","175.19"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":175.19009999999975}
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{"page":30,"change":"none","str":"Creative Commons licenses may express le","dir":"ltr","width":"219.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","161.19"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":161.18709999999976}
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{"page":30,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","161.19"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":161.18709999999976}
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{"page":30,"change":"none","str":"gal rules around the use of resources in a com","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","147.18"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":147.18409999999977}
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{"page":30,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","147.18"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":147.18409999999977}
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{"page":30,"change":"none","str":"mons, but success in the commons requires ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","133.18"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":133.1810999999998}
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{"page":30,"change":"none","str":"more than following the letter of the law and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","119.18"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":119.17809999999979}
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{"page":30,"change":"none","str":"acquiring financial means. Over and over we ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","105.18"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":105.17509999999979}
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{"page":30,"change":"none","str":"heard in our interviews how success and sus","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","91.17"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":91.17209999999979}
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{"page":30,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","91.17"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":91.17209999999979}
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{"page":30,"change":"none","str":"tainability are tied to a set of beliefs, values, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","77.17"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":77.16909999999979}
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{"page":30,"change":"none","str":"and principles that underlie their actions: ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","63.17"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":63.16609999999979}
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{"page":30,"change":"none","str":"Give more than you take. Be open and inclu","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","721.16"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":721.1640999999997}
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{"page":30,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","721.16"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":721.1640999999997}
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{"page":30,"change":"none","str":"sive. Add value. Make visible what you are us","dir":"ltr","width":"233.68","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","707.16"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":707.1610999999997}
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{"page":30,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","707.16"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":707.1610999999997}
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{"page":30,"change":"none","str":"ing from the commons, what you are adding, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","693.16"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":693.1580999999996}
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{"page":30,"change":"none","str":"and what you are monetizing. Maximize abun","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","679.16"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":679.1550999999996}
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{"page":30,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","679.16"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":679.1550999999996}
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{"page":30,"change":"none","str":"dance. Give attribution. Express gratitude. De","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","665.15"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":665.1520999999996}
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{"page":30,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","665.15"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":665.1520999999996}
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{"page":30,"change":"none","str":"velop trust; don’t exploit. Build relationship ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","651.15"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":651.1490999999995}
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{"page":30,"change":"none","str":"and community. Be transparent. Defend the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","637.15"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":637.1460999999995}
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{"page":30,"change":"none","str":"commons. ","dir":"ltr","width":"56.81","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","623.14"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":623.1430999999994}
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{"page":30,"change":"none","str":"The new digital commons is here to stay. ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","609.14"],"fontName":"AMIDOT+OpenSans","x":346.17409999999995,"y":609.1400999999994}
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{"page":30,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"169.28","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","595.14"],"fontName":"ESGBSL+OpenSans-Bold","x":332.17109999999997,"y":595.1370999999994}
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{"page":30,"change":"none","str":" case studies ","dir":"ltr","width":"70.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","501.45","595.14"],"fontName":"AMIDOT+OpenSans","x":501.4545000000001,"y":595.1370999999994}
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{"page":30,"change":"none","str":"show how it’s possible to be part of this com","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","581.13"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":581.1340999999993}
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{"page":30,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","581.13"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":581.1340999999993}
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{"page":30,"change":"none","str":"mons while still functioning within market and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","567.13"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":567.1310999999993}
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{"page":30,"change":"none","str":"state systems. The commons generates ben","dir":"ltr","width":"233.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","553.13"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":553.1280999999992}
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{"page":30,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","553.13"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":553.1280999999992}
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{"page":30,"change":"none","str":"efits neither the market nor state can achieve ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","539.13"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":539.1250999999992}
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{"page":30,"change":"none","str":"on their own. Rather than the market or state ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","525.12"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":525.1220999999991}
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{"page":30,"change":"none","str":"dominating as primary means of resource ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","511.12"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":511.11909999999915}
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{"page":30,"change":"none","str":"management, a more balanced alternative is ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","497.12"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":497.11609999999916}
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{"page":30,"change":"none","str":"possible.","dir":"ltr","width":"45.33","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","483.11"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":483.1130999999992}
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{"page":30,"change":"none","str":"Enterprise use of Creative Commons has ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","469.11"],"fontName":"AMIDOT+OpenSans","x":346.17409999999995,"y":469.1100999999992}
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{"page":30,"change":"none","str":"only just begun. The case studies in this book ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","455.11"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":455.1070999999992}
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{"page":30,"change":"none","str":"are merely starting points. Each is changing ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","441.10"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":441.1040999999992}
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{"page":30,"change":"none","str":"and evolving over time. Many more are join","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","427.10"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":427.10109999999924}
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{"page":30,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","427.10"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":427.10109999999924}
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{"page":30,"change":"none","str":"ing and inventing new models. This overview ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","413.10"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":413.09809999999925}
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{"page":30,"change":"none","str":"aims to provide a framework and language ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","399.10"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":399.09509999999926}
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{"page":30,"change":"none","str":"for thinking and talking about the new digital ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","385.09"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":385.0920999999993}
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{"page":30,"change":"none","str":"commons. The remaining sections go deeper ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","371.09"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":371.0890999999993}
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{"page":30,"change":"none","str":"providing further guidance and insights on ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","357.09"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":357.0860999999993}
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{"page":30,"change":"none","str":"how it works.","dir":"ltr","width":"68.66","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","343.08"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":343.0830999999993}
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{"page":31,"change":"none","str":"16","dir":"ltr","width":"7.70","height":"7.00","transform":["7.00","0.00","0.00","7.00","42.52","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":42.5197,"y":21.3071}
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{"page":34,"change":"none","str":"only to access it but also to make use of it.","dir":"ltr","width":"216.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","231.25"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":231.25410000000016}
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{"page":34,"change":"none","str":"traditional measures of economic success, we ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","147.24"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":147.23610000000025}
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{"page":34,"change":"none","str":"Creative Commons. In our interviews, we dug ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","105.23"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":105.22710000000026}
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{"page":34,"change":"none","str":"modes of revenue generation, definitions of ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","77.22"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":77.22110000000026}
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{"page":35,"change":"none","str":"In fairly short order, we realized the book ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","721.31"],"fontName":"AMIDOT+OpenSans","x":56.5197,"y":721.3071}
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{"page":35,"change":"none","str":"we set out to write was quite different from ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","707.30"],"fontName":"AMIDOT+OpenSans","x":42.5167,"y":707.3041}
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{"page":35,"change":"none","str":"the one that was revealing itself in our inter","dir":"ltr","width":"234.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","693.30"],"fontName":"AMIDOT+OpenSans","x":42.5167,"y":693.3010999999999}
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{"page":35,"change":"none","str":"views and research.","dir":"ltr","width":"101.77","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","679.30"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":679.2980999999999}
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{"page":35,"change":"none","str":"It isn’t that we were wrong to think you ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","665.30"],"fontName":"AMIDOT+OpenSans","x":56.519700000000014,"y":665.2950999999998}
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{"page":35,"change":"none","str":"mons licenses. In many instances, CC ","dir":"ltr","width":"194.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","637.29"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":637.2890999999997}
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{"page":35,"change":"none","str":"can","dir":"ltr","width":"17.36","height":"11.00","transform":["11.00","0.00","0.00","11.00","236.82","637.29"],"fontName":"GIDNUH+OpenSans-Italic","x":236.82070000000004,"y":637.2890999999997}
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{"page":35,"change":"none","str":" help ","dir":"ltr","width":"28.42","height":"11.00","transform":["11.00","0.00","0.00","11.00","254.28","637.29"],"fontName":"AMIDOT+OpenSans","x":254.27770000000004,"y":637.2890999999997}
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{"page":35,"change":"none","str":"make you more money. Nor were we wrong ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","623.29"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":623.2860999999997}
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{"page":35,"change":"none","str":"that there are business models out there that ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","609.28"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":609.2830999999996}
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{"page":35,"change":"none","str":"others who want to use CC licensing as part ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","595.28"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":595.2800999999996}
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{"page":35,"change":"none","str":"of their livelihood or business could replicate. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","581.28"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":581.2770999999996}
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{"page":35,"change":"none","str":"What we didn’t realize was just how misguided ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","567.27"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":567.2740999999995}
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{"page":35,"change":"none","str":"it would be to write a book about being ","dir":"ltr","width":"206.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","553.27"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":553.2710999999995}
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{"page":35,"change":"none","str":"Made ","dir":"ltr","width":"33.38","height":"11.00","transform":["11.00","0.00","0.00","11.00","249.31","553.27"],"fontName":"ESGBSL+OpenSans-Bold","x":249.3057,"y":553.2710999999995}
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{"page":35,"change":"none","str":"with Creative Commons","dir":"ltr","width":"135.98","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","539.27"],"fontName":"ESGBSL+OpenSans-Bold","x":42.516700000000014,"y":539.2680999999994}
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{"page":35,"change":"none","str":" using only a busi","dir":"ltr","width":"97.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","178.50","539.27"],"fontName":"AMIDOT+OpenSans","x":178.4965,"y":539.2680999999994}
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{"page":35,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","539.27"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":539.2680999999994}
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{"page":35,"change":"none","str":"ness lens.","dir":"ltr","width":"50.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","525.27"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":525.2650999999994}
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{"page":35,"change":"none","str":"According to the seminal handbook ","dir":"ltr","width":"182.13","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","511.26"],"fontName":"AMIDOT+OpenSans","x":56.519700000000014,"y":511.2620999999994}
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{"page":35,"change":"none","str":"Business ","dir":"ltr","width":"44.69","height":"11.00","transform":["11.00","0.00","0.00","11.00","237.99","511.26"],"fontName":"GIDNUH+OpenSans-Italic","x":237.98669999999998,"y":511.2620999999994}
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{"page":35,"change":"none","str":"Model Generation","dir":"ltr","width":"86.90","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","497.26"],"fontName":"GIDNUH+OpenSans-Italic","x":42.516699999999986,"y":497.2590999999994}
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{"page":35,"change":"none","str":", a business model “describes ","dir":"ltr","width":"153.44","height":"11.00","transform":["11.00","0.00","0.00","11.00","129.24","497.26"],"fontName":"AMIDOT+OpenSans","x":129.2407,"y":497.2590999999994}
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{"page":35,"change":"none","str":"the rationale of how an organization creates, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","483.26"],"fontName":"AMIDOT+OpenSans","x":42.5167,"y":483.25609999999944}
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{"page":35,"change":"none","str":"delivers, and captures value.”","dir":"ltr","width":"152.26","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","469.25"],"fontName":"AMIDOT+OpenSans","x":42.5167,"y":469.25309999999945}
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{"page":35,"change":"none","str":"1","dir":"ltr","width":"3.67","height":"6.41","transform":["6.41","0.00","0.00","6.41","194.81","472.97"],"fontName":"UDGTIF+OpenSans","x":194.8135,"y":472.9701}
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{"page":35,"change":"none","str":" Thinking about ","dir":"ltr","width":"84.21","height":"11.00","transform":["11.00","0.00","0.00","11.00","198.48","469.31"],"fontName":"AMIDOT+OpenSans","x":198.4803,"y":469.3071}
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{"page":35,"change":"none","str":"sharing in terms of creating and capturing ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","455.30"],"fontName":"AMIDOT+OpenSans","x":42.5223,"y":455.3041}
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{"page":35,"change":"none","str":"value always felt inappropriately transaction","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","441.30"],"fontName":"AMIDOT+OpenSans","x":42.5223,"y":441.3011}
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{"page":35,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","441.30"],"fontName":"AMIDOT+OpenSans","x":276.2943,"y":441.3011}
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{"page":35,"change":"none","str":"al and out of place, something we heard time ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","427.30"],"fontName":"AMIDOT+OpenSans","x":42.52230000000003,"y":427.29810000000003}
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{"page":35,"change":"none","str":"and time again in our interviews. And as Cory ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","413.30"],"fontName":"AMIDOT+OpenSans","x":42.52230000000003,"y":413.29510000000005}
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{"page":35,"change":"none","str":"Doctorow told us in our interview with him, ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","399.29"],"fontName":"AMIDOT+OpenSans","x":42.52230000000003,"y":399.29210000000006}
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{"page":35,"change":"none","str":"“","dir":"ltr","width":"3.85","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","385.29"],"fontName":"AMIDOT+OpenSans","x":42.52230000000003,"y":385.2891000000001}
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{"page":35,"change":"none","str":"Business model","dir":"ltr","width":"76.22","height":"11.00","transform":["11.00","0.00","0.00","11.00","46.38","385.29"],"fontName":"GIDNUH+OpenSans-Italic","x":46.38330000000003,"y":385.2891000000001}
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{"page":35,"change":"none","str":" can mean anything you want ","dir":"ltr","width":"160.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","122.61","385.29"],"fontName":"AMIDOT+OpenSans","x":122.61330000000001,"y":385.2891000000001}
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{"page":35,"change":"none","str":"it to mean.”","dir":"ltr","width":"58.90","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","371.29"],"fontName":"AMIDOT+OpenSans","x":42.522300000000016,"y":371.2861000000001}
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{"page":35,"change":"none","str":"Eventually, we got it. Being ","dir":"ltr","width":"139.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.53","357.28"],"fontName":"AMIDOT+OpenSans","x":56.525300000000016,"y":357.2831000000001}
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{"page":35,"change":"none","str":"Made with Cre","dir":"ltr","width":"79.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","196.23","357.28"],"fontName":"ESGBSL+OpenSans-Bold","x":196.2253,"y":357.2831000000001}
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{"page":35,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","357.28"],"fontName":"ESGBSL+OpenSans-Bold","x":276.2943,"y":357.2831000000001}
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{"page":35,"change":"none","str":"ative Commons","dir":"ltr","width":"84.93","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","343.28"],"fontName":"ESGBSL+OpenSans-Bold","x":42.52230000000003,"y":343.2801000000001}
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{"page":35,"change":"none","str":" is more than a business mod","dir":"ltr","width":"148.66","height":"11.00","transform":["11.00","0.00","0.00","11.00","127.44","343.28"],"fontName":"AMIDOT+OpenSans","x":127.44230000000003,"y":343.2801000000001}
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{"page":35,"change":"none","str":"el. While we will talk about specific revenue ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","329.28"],"fontName":"AMIDOT+OpenSans","x":42.52230000000003,"y":329.27710000000013}
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{"page":35,"change":"none","str":"models as one piece of our analysis (and in ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","315.27"],"fontName":"AMIDOT+OpenSans","x":42.52230000000003,"y":315.27410000000015}
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{"page":35,"change":"none","str":"more detail in the case studies), we scrapped ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","301.27"],"fontName":"AMIDOT+OpenSans","x":42.52230000000003,"y":301.27110000000016}
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{"page":35,"change":"none","str":"that as our guiding rubric for the book.","dir":"ltr","width":"199.48","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","287.27"],"fontName":"AMIDOT+OpenSans","x":42.52230000000003,"y":287.2681000000002}
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{"page":35,"change":"none","str":"Admittedly, it took me a long time to get ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.53","273.27"],"fontName":"AMIDOT+OpenSans","x":56.52530000000003,"y":273.2651000000002}
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{"page":35,"change":"none","str":"there. When Paul and I divided up our writing ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","259.26"],"fontName":"AMIDOT+OpenSans","x":42.52230000000003,"y":259.2621000000002}
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{"page":35,"change":"none","str":"after finishing the research, my charge was ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","245.26"],"fontName":"AMIDOT+OpenSans","x":42.52230000000003,"y":245.25910000000022}
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{"page":35,"change":"none","str":"to distill everything we learned from the case ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","231.26"],"fontName":"AMIDOT+OpenSans","x":42.52230000000003,"y":231.25610000000023}
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{"page":35,"change":"none","str":"studies and write up the practical lessons and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","217.25"],"fontName":"AMIDOT+OpenSans","x":42.52230000000003,"y":217.25310000000025}
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{"page":35,"change":"none","str":"takeaways. I spent months trying to jam what ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","203.25"],"fontName":"AMIDOT+OpenSans","x":42.52230000000003,"y":203.25010000000026}
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{"page":35,"change":"none","str":"we learned into the business-model box, con","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","189.25"],"fontName":"AMIDOT+OpenSans","x":42.52230000000003,"y":189.24710000000027}
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||
{"page":35,"change":"none","str":"vinced there must be some formula for the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","175.24"],"fontName":"AMIDOT+OpenSans","x":42.52230000000003,"y":175.2441000000003}
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{"page":35,"change":"none","str":"way things interacted. But there is no formu","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","161.24"],"fontName":"AMIDOT+OpenSans","x":42.52230000000003,"y":161.2411000000003}
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{"page":35,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","161.24"],"fontName":"AMIDOT+OpenSans","x":276.2943,"y":161.2411000000003}
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{"page":35,"change":"none","str":"la. You’ll probably have to discard that way of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","147.24"],"fontName":"AMIDOT+OpenSans","x":42.52230000000003,"y":147.23810000000032}
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{"page":35,"change":"none","str":"thinking before you read any further.","dir":"ltr","width":"189.93","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","133.24"],"fontName":"AMIDOT+OpenSans","x":42.52230000000003,"y":133.23510000000033}
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{"page":35,"change":"none","str":"In every interview, we started from the same ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","77.31"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":77.3071}
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{"page":35,"change":"none","str":"simple questions. Amid all the diversity among ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","63.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":63.304100000000005}
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{"page":35,"change":"none","str":"the creators, organizations, and businesses we ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","721.30"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":721.3020999999999}
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{"page":35,"change":"none","str":"profiled, there was one constant. Being ","dir":"ltr","width":"206.35","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","707.30"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":707.2990999999998}
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{"page":35,"change":"none","str":"Made ","dir":"ltr","width":"33.38","height":"11.00","transform":["11.00","0.00","0.00","11.00","510.61","707.30"],"fontName":"ESGBSL+OpenSans-Bold","x":510.6137,"y":707.2990999999998}
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{"page":35,"change":"none","str":"with Creative Commons","dir":"ltr","width":"137.64","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","693.30"],"fontName":"ESGBSL+OpenSans-Bold","x":303.8247,"y":693.2960999999998}
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{"page":35,"change":"none","str":" may be good for ","dir":"ltr","width":"102.53","height":"11.00","transform":["11.00","0.00","0.00","11.00","441.46","693.30"],"fontName":"AMIDOT+OpenSans","x":441.4611000000001,"y":693.2960999999998}
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{"page":35,"change":"none","str":"business, but that is not why they do it. Shar","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","679.29"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":679.2930999999998}
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{"page":35,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","679.29"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":679.2930999999998}
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{"page":35,"change":"none","str":"ing work with Creative Commons is, at its core, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","665.29"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":665.2900999999997}
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{"page":35,"change":"none","str":"a moral decision. The commercial and other ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","651.29"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":651.2870999999997}
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{"page":35,"change":"none","str":"self-interested benefits are secondary. Most ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","637.28"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":637.2840999999996}
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{"page":35,"change":"none","str":"decided to use CC licenses first and found a ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","623.28"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":623.2810999999996}
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{"page":35,"change":"none","str":"revenue model later. This was our first hint ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","609.28"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":609.2780999999995}
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{"page":35,"change":"none","str":"that writing a book solely about the impact of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","595.28"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":595.2750999999995}
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{"page":35,"change":"none","str":"sharing on business might be a little off track.","dir":"ltr","width":"234.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","581.27"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":581.2720999999995}
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{"page":35,"change":"none","str":"But we also started to realize something ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","567.27"],"fontName":"AMIDOT+OpenSans","x":317.82770000000005,"y":567.2690999999994}
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{"page":35,"change":"none","str":"about what it means to be ","dir":"ltr","width":"147.81","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","553.27"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":553.2660999999994}
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{"page":35,"change":"none","str":"Made with Cre","dir":"ltr","width":"83.47","height":"11.00","transform":["11.00","0.00","0.00","11.00","453.66","553.27"],"fontName":"ESGBSL+OpenSans-Bold","x":453.6557000000001,"y":553.2660999999994}
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{"page":35,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.59","553.27"],"fontName":"ESGBSL+OpenSans-Bold","x":537.5857000000001,"y":553.2660999999994}
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{"page":35,"change":"none","str":"ative Commons","dir":"ltr","width":"87.87","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.81","539.26"],"fontName":"ESGBSL+OpenSans-Bold","x":303.8137000000001,"y":539.2630999999993}
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{"page":35,"change":"none","str":". When people talked to us ","dir":"ltr","width":"152.23","height":"11.00","transform":["11.00","0.00","0.00","11.00","391.76","539.26"],"fontName":"AMIDOT+OpenSans","x":391.7587000000001,"y":539.2630999999993}
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{"page":35,"change":"none","str":"about how and why they used CC, it was clear ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.81","525.26"],"fontName":"AMIDOT+OpenSans","x":303.8137000000001,"y":525.2600999999993}
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{"page":35,"change":"none","str":"that it meant something more than using a ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.81","511.26"],"fontName":"AMIDOT+OpenSans","x":303.8137000000001,"y":511.2570999999993}
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{"page":35,"change":"none","str":"copyright license. It also represented a set of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.81","497.25"],"fontName":"AMIDOT+OpenSans","x":303.8137000000001,"y":497.2540999999993}
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{"page":35,"change":"none","str":"values. There is symbolism behind using CC, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.81","483.25"],"fontName":"AMIDOT+OpenSans","x":303.8137000000001,"y":483.2510999999993}
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{"page":35,"change":"none","str":"and that symbolism has many layers.","dir":"ltr","width":"190.92","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.81","469.25"],"fontName":"AMIDOT+OpenSans","x":303.8137000000001,"y":469.24809999999934}
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{"page":35,"change":"none","str":"At one level, being ","dir":"ltr","width":"106.52","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.82","455.25"],"fontName":"AMIDOT+OpenSans","x":317.8167000000001,"y":455.24509999999935}
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{"page":35,"change":"none","str":"Made with Creative ","dir":"ltr","width":"119.66","height":"11.00","transform":["11.00","0.00","0.00","11.00","427.61","455.25"],"fontName":"ESGBSL+OpenSans-Bold","x":427.6077000000001,"y":455.24509999999935}
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{"page":35,"change":"none","str":"Commons","dir":"ltr","width":"54.97","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","441.24"],"fontName":"ESGBSL+OpenSans-Bold","x":303.82470000000006,"y":441.24209999999937}
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{"page":35,"change":"none","str":" expresses an affinity for the value ","dir":"ltr","width":"185.21","height":"11.00","transform":["11.00","0.00","0.00","11.00","358.78","441.24"],"fontName":"AMIDOT+OpenSans","x":358.7807000000001,"y":441.24209999999937}
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{"page":35,"change":"none","str":"of Creative Commons. While there are many ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","427.24"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":427.2390999999994}
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{"page":35,"change":"none","str":"different flavors of CC licenses and nearly in","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","413.24"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":413.2360999999994}
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{"page":35,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","413.24"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":413.2360999999994}
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{"page":35,"change":"none","str":"finite ways to be ","dir":"ltr","width":"92.00","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","399.23"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":399.2330999999994}
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{"page":35,"change":"none","str":"Made with Creative Com","dir":"ltr","width":"139.69","height":"11.00","transform":["11.00","0.00","0.00","11.00","397.58","399.23"],"fontName":"ESGBSL+OpenSans-Bold","x":397.57770000000005,"y":399.2330999999994}
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{"page":35,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","399.23"],"fontName":"ESGBSL+OpenSans-Bold","x":537.5967,"y":399.2330999999994}
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{"page":35,"change":"none","str":"mons","dir":"ltr","width":"30.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","385.23"],"fontName":"ESGBSL+OpenSans-Bold","x":303.82470000000006,"y":385.2300999999994}
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{"page":35,"change":"none","str":", the basic value system is rooted in a ","dir":"ltr","width":"209.65","height":"11.00","transform":["11.00","0.00","0.00","11.00","334.35","385.23"],"fontName":"AMIDOT+OpenSans","x":334.34970000000004,"y":385.2300999999994}
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{"page":35,"change":"none","str":"fundamental belief that knowledge and cre","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","371.23"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":371.22709999999944}
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{"page":35,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","371.23"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":371.22709999999944}
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{"page":35,"change":"none","str":"ativity are building blocks of our culture rather ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","357.22"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":357.22409999999945}
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{"page":35,"change":"none","str":"than just commodities from which to extract ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","343.22"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":343.22109999999947}
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{"page":35,"change":"none","str":"market value. These values reflect a belief that ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","329.22"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":329.2180999999995}
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{"page":35,"change":"none","str":"the common good should always be part of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","315.22"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":315.2150999999995}
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{"page":35,"change":"none","str":"the equation when we determine how to reg","dir":"ltr","width":"233.81","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","301.21"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":301.2120999999995}
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{"page":35,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","301.21"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":301.2120999999995}
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{"page":35,"change":"none","str":"ulate our cultural outputs. They reflect a belief ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","287.21"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":287.2090999999995}
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{"page":35,"change":"none","str":"that everyone has something to contribute, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","273.21"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":273.20609999999954}
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{"page":35,"change":"none","str":"and that no one can own our shared culture. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","259.20"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":259.20309999999955}
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{"page":35,"change":"none","str":"They reflect a belief in the promise of sharing.","dir":"ltr","width":"235.53","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","245.20"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":245.20009999999957}
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{"page":35,"change":"none","str":"Whether the public makes use of the oppor","dir":"ltr","width":"220.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","231.20"],"fontName":"AMIDOT+OpenSans","x":317.82770000000005,"y":231.19709999999958}
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{"page":35,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","231.20"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":231.19709999999958}
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{"page":35,"change":"none","str":"tunity to copy and adapt your work, sharing ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","217.19"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":217.1940999999996}
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{"page":35,"change":"none","str":"with a Creative Commons license is a symbol ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","203.19"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":203.1910999999996}
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{"page":35,"change":"none","str":"of how you want to interact with the people ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","189.19"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":189.18809999999962}
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{"page":35,"change":"none","str":"who consume your work. Whenever you cre","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","175.19"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":175.18509999999964}
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{"page":35,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","175.19"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":175.18509999999964}
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{"page":35,"change":"none","str":"ate something, “all rights reserved” under ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","161.18"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":161.18209999999965}
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{"page":35,"change":"none","str":"copyright is automatic, so the copyright sym","dir":"ltr","width":"233.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","147.18"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":147.17909999999966}
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{"page":35,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","147.18"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":147.17909999999966}
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{"page":35,"change":"none","str":"bol (©) on the work does not necessarily come ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","133.18"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":133.17609999999968}
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{"page":35,"change":"none","str":"across as a marker of distrust or excessive ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","119.17"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":119.17309999999968}
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{"page":35,"change":"none","str":"protectionism. But using a CC license ","dir":"ltr","width":"193.98","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","105.17"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":105.17009999999968}
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{"page":35,"change":"none","str":"can","dir":"ltr","width":"17.36","height":"11.00","transform":["11.00","0.00","0.00","11.00","498.16","105.17"],"fontName":"GIDNUH+OpenSans-Italic","x":498.1617000000001,"y":105.17009999999968}
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{"page":35,"change":"none","str":" be a ","dir":"ltr","width":"28.72","height":"11.00","transform":["11.00","0.00","0.00","11.00","515.62","105.17"],"fontName":"UDGTIF+OpenSans","x":515.6187000000001,"y":105.17009999999968}
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{"page":35,"change":"none","str":"symbol of the opposite—of wanting a real hu","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","91.17"],"fontName":"AMIDOT+OpenSans","x":303.8247000000001,"y":91.16709999999968}
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{"page":35,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","91.17"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":91.16709999999968}
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{"page":35,"change":"none","str":"man relationship, rather than an impersonal ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","77.16"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":77.16409999999968}
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{"page":36,"change":"none","str":"21","dir":"ltr","width":"7.74","height":"7.00","transform":["7.00","0.00","0.00","7.00","561.67","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":561.674,"y":21.3071}
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{"page":36,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","70.87","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":70.8661,"y":21.3071}
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{"page":36,"change":"none","str":"market transaction. It leaves open the possi","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","721.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":721.3071}
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{"page":36,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","721.31"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":721.3071}
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{"page":36,"change":"none","str":"bility of connection.","dir":"ltr","width":"101.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","707.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":707.3041}
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{"page":36,"change":"none","str":"Being ","dir":"ltr","width":"31.78","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","693.30"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":693.3010999999999}
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{"page":36,"change":"none","str":"Made with Creative Commons","dir":"ltr","width":"168.75","height":"11.00","transform":["11.00","0.00","0.00","11.00","117.97","693.30"],"fontName":"ESGBSL+OpenSans-Bold","x":117.96810000000002,"y":693.3010999999999}
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{"page":36,"change":"none","str":" not ","dir":"ltr","width":"24.28","height":"11.00","transform":["11.00","0.00","0.00","11.00","286.71","693.30"],"fontName":"AMIDOT+OpenSans","x":286.7136000000001,"y":693.3010999999999}
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{"page":36,"change":"none","str":"only demonstrates values connected to CC ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","679.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":679.2980999999999}
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{"page":36,"change":"none","str":"and sharing. It also demonstrates that some","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","665.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":665.2950999999998}
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{"page":36,"change":"none","str":"thing other than profit drives what you do. In ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","651.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":651.2920999999998}
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{"page":36,"change":"none","str":"our interviews, we always asked what success ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","637.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":637.2890999999997}
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{"page":36,"change":"none","str":"looked like for them. It was stunning how rare","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","623.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":623.2860999999997}
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{"page":36,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","623.29"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":623.2860999999997}
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{"page":36,"change":"none","str":"ly money was mentioned. Most have a deeper ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","609.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":609.2830999999996}
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{"page":36,"change":"none","str":"purpose and a different vision of success.","dir":"ltr","width":"212.92","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","595.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":595.2800999999996}
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{"page":36,"change":"none","str":"The driving motivation varies depending on ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","581.28"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":581.2770999999996}
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{"page":36,"change":"none","str":"the type of endeavor. For individual creators, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","567.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":567.2740999999995}
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{"page":36,"change":"none","str":"it is most often about personal inspiration. In ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","553.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":553.2710999999995}
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{"page":36,"change":"none","str":"some ways, this is nothing new. As Doctorow ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","539.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":539.2680999999994}
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{"page":36,"change":"none","str":"has written, “Creators usually start doing what ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","525.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":525.2650999999994}
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{"page":36,"change":"none","str":"they do for love.”","dir":"ltr","width":"92.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","511.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":511.2620999999994}
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{"page":36,"change":"none","str":"2","dir":"ltr","width":"3.67","height":"6.41","transform":["6.41","0.00","0.00","6.41","163.63","514.97"],"fontName":"UDGTIF+OpenSans","x":163.6281,"y":514.9702}
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{"page":36,"change":"none","str":" But when you share your ","dir":"ltr","width":"143.75","height":"11.00","transform":["11.00","0.00","0.00","11.00","167.29","511.31"],"fontName":"AMIDOT+OpenSans","x":167.2949,"y":511.3072}
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{"page":36,"change":"none","str":"creative work under a CC license, that dynamic ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","497.30"],"fontName":"AMIDOT+OpenSans","x":70.86890000000001,"y":497.30420000000004}
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{"page":36,"change":"none","str":"is even more pronounced. Similarly, for tech","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","483.30"],"fontName":"AMIDOT+OpenSans","x":70.86890000000001,"y":483.30120000000005}
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{"page":36,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","483.30"],"fontName":"AMIDOT+OpenSans","x":304.6409,"y":483.30120000000005}
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{"page":36,"change":"none","str":"nological innovators, it is often less about cre","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","469.30"],"fontName":"AMIDOT+OpenSans","x":70.8689,"y":469.29820000000007}
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{"page":36,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","469.30"],"fontName":"AMIDOT+OpenSans","x":304.6409,"y":469.29820000000007}
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{"page":36,"change":"none","str":"ating a specific new thing that will make you ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","455.30"],"fontName":"AMIDOT+OpenSans","x":70.8689,"y":455.2952000000001}
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{"page":36,"change":"none","str":"rich and more about solving a specific problem ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","441.29"],"fontName":"AMIDOT+OpenSans","x":70.8689,"y":441.2922000000001}
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{"page":36,"change":"none","str":"you have. The creators of Arduino told us that ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","427.29"],"fontName":"AMIDOT+OpenSans","x":70.8689,"y":427.2892000000001}
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{"page":36,"change":"none","str":"the key question when creating something is ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","413.29"],"fontName":"AMIDOT+OpenSans","x":70.8689,"y":413.2862000000001}
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{"page":36,"change":"none","str":"“Do you as the creator want to use it? It has to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","399.28"],"fontName":"AMIDOT+OpenSans","x":70.8689,"y":399.28320000000014}
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{"page":36,"change":"none","str":"have personal use and meaning.”","dir":"ltr","width":"170.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","385.28"],"fontName":"AMIDOT+OpenSans","x":70.8689,"y":385.28020000000015}
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{"page":36,"change":"none","str":"Many that are ","dir":"ltr","width":"77.92","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","371.28"],"fontName":"AMIDOT+OpenSans","x":84.8719,"y":371.27720000000016}
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{"page":36,"change":"none","str":"Made with Creative Com","dir":"ltr","width":"139.75","height":"11.00","transform":["11.00","0.00","0.00","11.00","164.57","371.28"],"fontName":"ESGBSL+OpenSans-Bold","x":164.5669,"y":371.27720000000016}
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{"page":36,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","371.28"],"fontName":"ESGBSL+OpenSans-Bold","x":304.6409,"y":371.27720000000016}
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{"page":36,"change":"none","str":"mons","dir":"ltr","width":"30.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","357.27"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8689,"y":357.2742000000002}
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{"page":36,"change":"none","str":" have an express social mission that ","dir":"ltr","width":"209.78","height":"11.00","transform":["11.00","0.00","0.00","11.00","101.26","357.27"],"fontName":"AMIDOT+OpenSans","x":101.2619,"y":357.2742000000002}
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{"page":36,"change":"none","str":"underpins everything they do. In many cas","dir":"ltr","width":"233.66","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","343.27"],"fontName":"AMIDOT+OpenSans","x":70.8689,"y":343.2712000000002}
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{"page":36,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","343.27"],"fontName":"AMIDOT+OpenSans","x":304.6409,"y":343.2712000000002}
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{"page":36,"change":"none","str":"es, sharing with Creative Commons expressly ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","329.27"],"fontName":"AMIDOT+OpenSans","x":70.8689,"y":329.2682000000002}
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{"page":36,"change":"none","str":"advances that social mission, and using the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","315.27"],"fontName":"AMIDOT+OpenSans","x":70.8689,"y":315.2652000000002}
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{"page":36,"change":"none","str":"licenses can be the difference between legiti","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","301.26"],"fontName":"AMIDOT+OpenSans","x":70.8689,"y":301.26220000000023}
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{"page":36,"change":"none","str":"macy and hypocrisy. Noun Project co-founder ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","287.26"],"fontName":"AMIDOT+OpenSans","x":70.8689,"y":287.25920000000025}
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{"page":36,"change":"none","str":"Edward Boatman told us they could not have ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","273.26"],"fontName":"AMIDOT+OpenSans","x":70.8689,"y":273.25620000000026}
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{"page":36,"change":"none","str":"stated their social mission of sharing with a ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","259.25"],"fontName":"AMIDOT+OpenSans","x":70.8689,"y":259.2532000000003}
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{"page":36,"change":"none","str":"straight face if they weren’t willing to show the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","245.25"],"fontName":"AMIDOT+OpenSans","x":70.8689,"y":245.2502000000003}
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{"page":36,"change":"none","str":"world that it was OK to share their content us","dir":"ltr","width":"233.68","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","231.25"],"fontName":"AMIDOT+OpenSans","x":70.8689,"y":231.2472000000003}
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{"page":36,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","231.25"],"fontName":"AMIDOT+OpenSans","x":304.6409,"y":231.2472000000003}
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{"page":36,"change":"none","str":"ing a Creative Commons license. ","dir":"ltr","width":"168.72","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","217.24"],"fontName":"AMIDOT+OpenSans","x":70.8689,"y":217.24420000000032}
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{"page":36,"change":"none","str":"This dynamic is probably one reason why ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","203.24"],"fontName":"AMIDOT+OpenSans","x":84.8719,"y":203.24120000000033}
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{"page":36,"change":"none","str":"there are so many nonprofit examples of being ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","189.24"],"fontName":"AMIDOT+OpenSans","x":70.8689,"y":189.23820000000035}
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{"page":36,"change":"none","str":"Made with Creative Commons","dir":"ltr","width":"167.97","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","175.24"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8689,"y":175.23520000000036}
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{"page":36,"change":"none","str":". The content ","dir":"ltr","width":"72.12","height":"11.00","transform":["11.00","0.00","0.00","11.00","238.92","175.24"],"fontName":"AMIDOT+OpenSans","x":238.9159,"y":175.23520000000036}
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{"page":36,"change":"none","str":"is the result of a labor of love or a tool to drive ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","161.23"],"fontName":"AMIDOT+OpenSans","x":70.8689,"y":161.23220000000038}
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{"page":36,"change":"none","str":"social change, and money is like gas in the car, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","147.23"],"fontName":"AMIDOT+OpenSans","x":70.8689,"y":147.2292000000004}
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{"page":36,"change":"none","str":"something that you need to keep going but ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","133.23"],"fontName":"AMIDOT+OpenSans","x":70.8689,"y":133.2262000000004}
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{"page":36,"change":"none","str":"not an end in itself. Being ","dir":"ltr","width":"131.42","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","119.22"],"fontName":"AMIDOT+OpenSans","x":70.8689,"y":119.2232000000004}
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{"page":36,"change":"none","str":"Made with Creative ","dir":"ltr","width":"108.76","height":"11.00","transform":["11.00","0.00","0.00","11.00","201.92","119.22"],"fontName":"ESGBSL+OpenSans-Bold","x":201.9229,"y":119.2232000000004}
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{"page":36,"change":"none","str":"Commons","dir":"ltr","width":"54.97","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","105.22"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8689,"y":105.2202000000004}
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{"page":36,"change":"none","str":" is a different vision of a business or ","dir":"ltr","width":"185.20","height":"11.00","transform":["11.00","0.00","0.00","11.00","125.82","105.22"],"fontName":"AMIDOT+OpenSans","x":125.8249,"y":105.2202000000004}
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{"page":36,"change":"none","str":"livelihood, where profit is not paramount, and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","91.22"],"fontName":"AMIDOT+OpenSans","x":70.8689,"y":91.2172000000004}
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{"page":36,"change":"none","str":"producing social good and human connection ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","77.21"],"fontName":"AMIDOT+OpenSans","x":70.8689,"y":77.2142000000004}
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{"page":36,"change":"none","str":"are integral to success.","dir":"ltr","width":"117.04","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","63.21"],"fontName":"AMIDOT+OpenSans","x":70.8689,"y":63.2112000000004}
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{"page":36,"change":"none","str":"Even if profit isn’t the end goal, you have to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","693.31"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":693.3071}
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{"page":36,"change":"none","str":"bring in money to be successfully ","dir":"ltr","width":"177.57","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","679.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":679.3041}
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{"page":36,"change":"none","str":"Made with ","dir":"ltr","width":"62.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","510.51","679.30"],"fontName":"ESGBSL+OpenSans-Bold","x":510.5053,"y":679.3041}
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{"page":36,"change":"none","str":"Creative Commons","dir":"ltr","width":"104.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","665.30"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1733,"y":665.3010999999999}
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{"page":36,"change":"none","str":". At a bare minimum, you ","dir":"ltr","width":"135.65","height":"11.00","transform":["11.00","0.00","0.00","11.00","436.70","665.30"],"fontName":"AMIDOT+OpenSans","x":436.6953,"y":665.3010999999999}
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{"page":36,"change":"none","str":"have to make enough money to keep the lights ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","651.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":651.2980999999999}
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{"page":36,"change":"none","str":"on.","dir":"ltr","width":"16.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","637.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":637.2950999999998}
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{"page":36,"change":"none","str":"The costs of doing business vary widely for ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.18","623.29"],"fontName":"AMIDOT+OpenSans","x":346.17629999999997,"y":623.2920999999998}
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{"page":36,"change":"none","str":"those made with CC, but there is generally a ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","609.29"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":609.2890999999997}
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{"page":36,"change":"none","str":"much lower threshold for sustainability than ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","595.29"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":595.2860999999997}
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{"page":36,"change":"none","str":"there used to be for any creative endeavor. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","581.28"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":581.2830999999996}
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{"page":36,"change":"none","str":"Digital technology has made it easier than ever ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","567.28"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":567.2800999999996}
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{"page":36,"change":"none","str":"to create, and easier than ever to distribute. As ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","553.28"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":553.2770999999996}
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{"page":36,"change":"none","str":"Doctorow put it in his book ","dir":"ltr","width":"140.77","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","539.27"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":539.2740999999995}
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{"page":36,"change":"none","str":"Information Doesn’t ","dir":"ltr","width":"99.41","height":"11.00","transform":["11.00","0.00","0.00","11.00","472.65","539.27"],"fontName":"GIDNUH+OpenSans-Italic","x":472.6543,"y":539.2740999999995}
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{"page":36,"change":"none","str":"Want to Be Free","dir":"ltr","width":"77.72","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","525.27"],"fontName":"GIDNUH+OpenSans-Italic","x":332.1733,"y":525.2710999999995}
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{"page":36,"change":"none","str":", “If analog dollars have turned ","dir":"ltr","width":"162.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","409.76","525.27"],"fontName":"AMIDOT+OpenSans","x":409.7563,"y":525.2710999999995}
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{"page":36,"change":"none","str":"into digital dimes (as the critics of ad-support","dir":"ltr","width":"234.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","511.27"],"fontName":"AMIDOT+OpenSans","x":332.17330000000004,"y":511.2680999999995}
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{"page":36,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","511.27"],"fontName":"AMIDOT+OpenSans","x":565.9453000000001,"y":511.2680999999995}
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{"page":36,"change":"none","str":"ed media have it), there is the fact that it’s ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","497.27"],"fontName":"AMIDOT+OpenSans","x":332.1733000000001,"y":497.2650999999995}
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{"page":36,"change":"none","str":"possible to run a business that gets the same ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","483.26"],"fontName":"AMIDOT+OpenSans","x":332.1733000000001,"y":483.2620999999995}
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{"page":36,"change":"none","str":"amount of advertising as its forebears at a ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","469.26"],"fontName":"AMIDOT+OpenSans","x":332.1733000000001,"y":469.25909999999953}
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{"page":36,"change":"none","str":"fraction of the price.”","dir":"ltr","width":"108.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","455.26"],"fontName":"AMIDOT+OpenSans","x":332.1733000000001,"y":455.25609999999955}
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{"page":36,"change":"none","str":"Some creation costs are the same as they ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.18","441.25"],"fontName":"AMIDOT+OpenSans","x":346.1763000000001,"y":441.25309999999956}
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{"page":36,"change":"none","str":"always were. It takes the same amount of time ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","427.25"],"fontName":"AMIDOT+OpenSans","x":332.1733000000001,"y":427.2500999999996}
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{"page":36,"change":"none","str":"and money to write a peer-reviewed journal ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","413.25"],"fontName":"AMIDOT+OpenSans","x":332.1733000000001,"y":413.2470999999996}
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{"page":36,"change":"none","str":"article or paint a painting. Technology can’t ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","399.24"],"fontName":"AMIDOT+OpenSans","x":332.1733000000001,"y":399.2440999999996}
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{"page":36,"change":"none","str":"change that. But other costs are dramati","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","385.24"],"fontName":"AMIDOT+OpenSans","x":332.1733000000001,"y":385.2410999999996}
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{"page":36,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","385.24"],"fontName":"AMIDOT+OpenSans","x":565.9453000000001,"y":385.2410999999996}
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{"page":36,"change":"none","str":"cally reduced by technology, particularly in ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","371.24"],"fontName":"AMIDOT+OpenSans","x":332.1733000000001,"y":371.23809999999963}
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{"page":36,"change":"none","str":"production-heavy domains like filmmaking.","dir":"ltr","width":"233.31","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","357.24"],"fontName":"AMIDOT+OpenSans","x":332.1733000000001,"y":357.23509999999965}
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{"page":36,"change":"none","str":"3","dir":"ltr","width":"3.67","height":"6.41","transform":["6.41","0.00","0.00","6.41","565.81","360.97"],"fontName":"AMIDOT+OpenSans","x":565.8136,"y":360.9701}
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{"page":36,"change":"none","str":" ","dir":"ltr","width":"2.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","569.48","357.31"],"fontName":"UDGTIF+OpenSans","x":569.4804,"y":357.3071}
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{"page":36,"change":"none","str":"CC-licensed content and content in the public ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","343.30"],"fontName":"AMIDOT+OpenSans","x":332.17740000000003,"y":343.3041}
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{"page":36,"change":"none","str":"domain, as well as the work of volunteer col","dir":"ltr","width":"233.57","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","329.30"],"fontName":"AMIDOT+OpenSans","x":332.17740000000003,"y":329.3011}
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{"page":36,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","329.30"],"fontName":"AMIDOT+OpenSans","x":565.9494,"y":329.3011}
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{"page":36,"change":"none","str":"laborators, can also dramatically reduce costs ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","315.30"],"fontName":"AMIDOT+OpenSans","x":332.1774,"y":315.29810000000003}
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{"page":36,"change":"none","str":"if they’re being used as resources to create ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","301.30"],"fontName":"AMIDOT+OpenSans","x":332.1774,"y":301.29510000000005}
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{"page":36,"change":"none","str":"something new. And, of course, there is the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","287.29"],"fontName":"AMIDOT+OpenSans","x":332.1774,"y":287.29210000000006}
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{"page":36,"change":"none","str":"reality that some content would be created ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","273.29"],"fontName":"AMIDOT+OpenSans","x":332.1774,"y":273.2891000000001}
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{"page":36,"change":"none","str":"whether or not the creator is paid because it is ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","259.29"],"fontName":"AMIDOT+OpenSans","x":332.1774,"y":259.2861000000001}
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{"page":36,"change":"none","str":"a labor of love.","dir":"ltr","width":"75.82","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","245.28"],"fontName":"AMIDOT+OpenSans","x":332.1774,"y":245.2831000000001}
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{"page":36,"change":"none","str":"Distributing content is almost universally ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.18","231.28"],"fontName":"AMIDOT+OpenSans","x":346.18039999999996,"y":231.28010000000012}
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{"page":36,"change":"none","str":"cheaper than ever. Once content is created, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","217.28"],"fontName":"AMIDOT+OpenSans","x":332.1774,"y":217.27710000000013}
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{"page":36,"change":"none","str":"the costs to distribute copies digitally are es","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","203.27"],"fontName":"AMIDOT+OpenSans","x":332.1774,"y":203.27410000000015}
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{"page":36,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","203.27"],"fontName":"AMIDOT+OpenSans","x":565.9494,"y":203.27410000000015}
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{"page":36,"change":"none","str":"sentially zero.","dir":"ltr","width":"72.22","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","189.27"],"fontName":"AMIDOT+OpenSans","x":332.1774,"y":189.27110000000016}
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{"page":36,"change":"none","str":"4","dir":"ltr","width":"3.67","height":"6.41","transform":["6.41","0.00","0.00","6.41","404.55","192.97"],"fontName":"AMIDOT+OpenSans","x":404.5458,"y":192.9701}
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{"page":36,"change":"none","str":" The costs to distribute physi","dir":"ltr","width":"159.52","height":"11.00","transform":["11.00","0.00","0.00","11.00","408.21","189.31"],"fontName":"AMIDOT+OpenSans","x":408.2126,"y":189.3071}
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{"page":36,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","189.31"],"fontName":"AMIDOT+OpenSans","x":565.9416,"y":189.3071}
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{"page":36,"change":"none","str":"cal copies are still significant, but lower than ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","175.30"],"fontName":"AMIDOT+OpenSans","x":332.1696,"y":175.3041}
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{"page":36,"change":"none","str":"they have been historically. And it is now much ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","161.30"],"fontName":"AMIDOT+OpenSans","x":332.1696,"y":161.30110000000002}
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{"page":36,"change":"none","str":"easier to print and distribute physical copies ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","147.30"],"fontName":"AMIDOT+OpenSans","x":332.1696,"y":147.29810000000003}
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{"page":36,"change":"none","str":"on-demand, which also reduces costs. De","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","133.30"],"fontName":"AMIDOT+OpenSans","x":332.1696,"y":133.29510000000005}
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{"page":36,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","133.30"],"fontName":"AMIDOT+OpenSans","x":565.9416,"y":133.29510000000005}
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{"page":36,"change":"none","str":"pending on the endeavor, there can be a whole ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","119.29"],"fontName":"AMIDOT+OpenSans","x":332.1696,"y":119.29210000000005}
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{"page":36,"change":"none","str":"host of other possible expenses like marketing ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","105.29"],"fontName":"AMIDOT+OpenSans","x":332.1696,"y":105.28910000000005}
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{"page":36,"change":"none","str":"and promotion, and even expenses associated ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","91.29"],"fontName":"AMIDOT+OpenSans","x":332.1696,"y":91.28610000000005}
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{"page":36,"change":"none","str":"with the various ways money is being made, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","77.28"],"fontName":"AMIDOT+OpenSans","x":332.1696,"y":77.28310000000005}
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{"page":36,"change":"none","str":"like touring or custom training.","dir":"ltr","width":"157.98","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","63.28"],"fontName":"AMIDOT+OpenSans","x":332.1696,"y":63.28010000000005}
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{"page":37,"change":"none","str":"22","dir":"ltr","width":"8.26","height":"7.00","transform":["7.00","0.00","0.00","7.00","42.52","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":42.5197,"y":21.3071}
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{"page":37,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","436.98","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":436.9786,"y":21.3071}
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{"page":37,"change":"none","str":"It’s important to recognize that the biggest ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","721.31"],"fontName":"AMIDOT+OpenSans","x":56.5197,"y":721.3071}
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{"page":37,"change":"none","str":"impact of technology on creative endeavors ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","707.30"],"fontName":"AMIDOT+OpenSans","x":42.5167,"y":707.3041}
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{"page":37,"change":"none","str":"is that creators can now foot the costs of cre","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","693.30"],"fontName":"AMIDOT+OpenSans","x":42.5167,"y":693.3010999999999}
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{"page":37,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","693.30"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":693.3010999999999}
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{"page":37,"change":"none","str":"ation and distribution themselves. People now ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","679.30"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":679.2980999999999}
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{"page":37,"change":"none","str":"often have a direct route to their potential pub","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","665.30"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":665.2950999999998}
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{"page":37,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","665.30"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":665.2950999999998}
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{"page":37,"change":"none","str":"lic without necessarily needing intermediaries ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","651.29"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":651.2920999999998}
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{"page":37,"change":"none","str":"like record labels and book publishers. Doc","dir":"ltr","width":"234.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","637.29"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":637.2890999999997}
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{"page":37,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","637.29"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":637.2890999999997}
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{"page":37,"change":"none","str":"torow wrote, “If you’re a creator who never got ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","623.29"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":623.2860999999997}
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{"page":37,"change":"none","str":"the time of day from one of the great imperial ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","609.28"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":609.2830999999996}
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{"page":37,"change":"none","str":"powers, this is your time. Where once you had ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","595.28"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":595.2800999999996}
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{"page":37,"change":"none","str":"no means of reaching an audience without the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","581.28"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":581.2770999999996}
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{"page":37,"change":"none","str":"assistance of the industry-dominating mega","dir":"ltr","width":"233.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","567.27"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":567.2740999999995}
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{"page":37,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","567.27"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":567.2740999999995}
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{"page":37,"change":"none","str":"companies, now you have ","dir":"ltr","width":"135.95","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","553.27"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":553.2710999999995}
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{"page":37,"change":"none","str":"hundreds","dir":"ltr","width":"46.02","height":"11.00","transform":["11.00","0.00","0.00","11.00","178.52","553.27"],"fontName":"GIDNUH+OpenSans-Italic","x":178.52070000000003,"y":553.2710999999995}
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{"page":37,"change":"none","str":" of ways to ","dir":"ltr","width":"58.12","height":"11.00","transform":["11.00","0.00","0.00","11.00","224.57","553.27"],"fontName":"AMIDOT+OpenSans","x":224.56670000000003,"y":553.2710999999995}
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{"page":37,"change":"none","str":"do it without them.”","dir":"ltr","width":"108.35","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","539.27"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":539.2680999999994}
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{"page":37,"change":"none","str":"5","dir":"ltr","width":"3.67","height":"6.41","transform":["6.41","0.00","0.00","6.41","151.12","542.97"],"fontName":"AMIDOT+OpenSans","x":151.1173,"y":542.9702}
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{"page":37,"change":"none","str":" Previously, distribution ","dir":"ltr","width":"127.89","height":"11.00","transform":["11.00","0.00","0.00","11.00","154.78","539.31"],"fontName":"AMIDOT+OpenSans","x":154.7841,"y":539.3071}
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{"page":37,"change":"none","str":"of creative work involved the costs associated ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","525.30"],"fontName":"AMIDOT+OpenSans","x":42.518100000000004,"y":525.3041}
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{"page":37,"change":"none","str":"with sustaining a monolithic entity, now cre","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","511.30"],"fontName":"AMIDOT+OpenSans","x":42.518100000000004,"y":511.30109999999996}
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{"page":37,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","511.30"],"fontName":"AMIDOT+OpenSans","x":276.2901,"y":511.30109999999996}
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{"page":37,"change":"none","str":"ators can do the work themselves. That means ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","497.30"],"fontName":"AMIDOT+OpenSans","x":42.518100000000004,"y":497.2981}
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{"page":37,"change":"none","str":"the financial needs of creative endeavors can ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","483.30"],"fontName":"AMIDOT+OpenSans","x":42.518100000000004,"y":483.2951}
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||
{"page":37,"change":"none","str":"be a lot more modest.","dir":"ltr","width":"113.76","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","469.29"],"fontName":"AMIDOT+OpenSans","x":42.518100000000004,"y":469.2921}
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{"page":37,"change":"none","str":"Whether for an individual creator or a larg","dir":"ltr","width":"219.82","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","455.29"],"fontName":"AMIDOT+OpenSans","x":56.521100000000004,"y":455.2891}
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{"page":37,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","455.29"],"fontName":"AMIDOT+OpenSans","x":276.2901,"y":455.2891}
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{"page":37,"change":"none","str":"er endeavor, it usually isn’t enough to break ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","441.29"],"fontName":"AMIDOT+OpenSans","x":42.518100000000004,"y":441.28610000000003}
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{"page":37,"change":"none","str":"even if you want to make what you’re doing a ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","427.28"],"fontName":"AMIDOT+OpenSans","x":42.518100000000004,"y":427.28310000000005}
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{"page":37,"change":"none","str":"livelihood. You need to build in some support ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","413.28"],"fontName":"AMIDOT+OpenSans","x":42.518100000000004,"y":413.28010000000006}
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{"page":37,"change":"none","str":"for the general operation. This extra bit looks ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","399.28"],"fontName":"AMIDOT+OpenSans","x":42.518100000000004,"y":399.2771000000001}
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{"page":37,"change":"none","str":"different for everyone, but importantly, in ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","385.27"],"fontName":"AMIDOT+OpenSans","x":42.518100000000004,"y":385.2741000000001}
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{"page":37,"change":"none","str":"nearly all cases for those ","dir":"ltr","width":"130.29","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","371.27"],"fontName":"AMIDOT+OpenSans","x":42.518100000000004,"y":371.2711000000001}
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{"page":37,"change":"none","str":"Made with Creative ","dir":"ltr","width":"109.89","height":"11.00","transform":["11.00","0.00","0.00","11.00","172.81","371.27"],"fontName":"ESGBSL+OpenSans-Bold","x":172.81310000000002,"y":371.2711000000001}
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{"page":37,"change":"none","str":"Commons","dir":"ltr","width":"54.97","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","357.27"],"fontName":"ESGBSL+OpenSans-Bold","x":42.518100000000004,"y":357.2681000000001}
|
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{"page":37,"change":"none","str":", the definition of “enough money” ","dir":"ltr","width":"185.08","height":"11.00","transform":["11.00","0.00","0.00","11.00","97.61","357.27"],"fontName":"AMIDOT+OpenSans","x":97.6061,"y":357.2681000000001}
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{"page":37,"change":"none","str":"looks a lot different than it does in the world ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","343.27"],"fontName":"AMIDOT+OpenSans","x":42.5181,"y":343.26510000000013}
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{"page":37,"change":"none","str":"of venture capital and stock options. It is more ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","329.26"],"fontName":"AMIDOT+OpenSans","x":42.5181,"y":329.26210000000015}
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{"page":37,"change":"none","str":"about sustainability and less about unlimited ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","315.26"],"fontName":"AMIDOT+OpenSans","x":42.5181,"y":315.25910000000016}
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{"page":37,"change":"none","str":"growth and profit. SparkFun founder Nathan ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","301.26"],"fontName":"AMIDOT+OpenSans","x":42.5181,"y":301.2561000000002}
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{"page":37,"change":"none","str":"Seidle told us, “","dir":"ltr","width":"79.42","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","287.25"],"fontName":"AMIDOT+OpenSans","x":42.5181,"y":287.2531000000002}
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{"page":37,"change":"none","str":"Business model","dir":"ltr","width":"75.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","121.94","287.25"],"fontName":"GIDNUH+OpenSans-Italic","x":121.93809999999999,"y":287.2531000000002}
|
||
{"page":37,"change":"none","str":" is a really gran","dir":"ltr","width":"78.66","height":"11.00","transform":["11.00","0.00","0.00","11.00","197.41","287.25"],"fontName":"AMIDOT+OpenSans","x":197.4091,"y":287.2531000000002}
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||
{"page":37,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.28","287.25"],"fontName":"AMIDOT+OpenSans","x":276.27909999999997,"y":287.2531000000002}
|
||
{"page":37,"change":"none","str":"diose word for it. It is really just about keeping ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","273.25"],"fontName":"AMIDOT+OpenSans","x":42.50709999999998,"y":273.2501000000002}
|
||
{"page":37,"change":"none","str":"the operation going day to day.”","dir":"ltr","width":"163.06","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","259.25"],"fontName":"AMIDOT+OpenSans","x":42.50709999999998,"y":259.2471000000002}
|
||
{"page":37,"change":"none","str":"This book is a testament to the notion that it ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","203.31"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":203.3071}
|
||
{"page":37,"change":"none","str":"is possible to make money while using CC li","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","189.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":189.3041}
|
||
{"page":37,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","189.30"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":189.3041}
|
||
{"page":37,"change":"none","str":"censes and CC-licensed content, but we are ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","175.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":175.30110000000002}
|
||
{"page":37,"change":"none","str":"still very much at an experimental stage. The ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","161.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":161.29810000000003}
|
||
{"page":37,"change":"none","str":"creators, organizations, and businesses we ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","147.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":147.29510000000005}
|
||
{"page":37,"change":"none","str":"profile in this book are blazing the trail and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","133.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":133.29210000000006}
|
||
{"page":37,"change":"none","str":"adapting in real time as they pursue this new ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","119.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":119.28910000000006}
|
||
{"page":37,"change":"none","str":"way of operating.","dir":"ltr","width":"89.04","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","105.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":105.28610000000006}
|
||
{"page":37,"change":"none","str":"There are, however, plenty of ways in which ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","91.28"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":91.28310000000006}
|
||
{"page":37,"change":"none","str":"CC licensing can be good for business in fairly ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","77.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":77.28010000000006}
|
||
{"page":37,"change":"none","str":"predictable ways. The first is how it helps solve ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","721.28"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":721.2751000000001}
|
||
{"page":37,"change":"none","str":"“problem zero.”","dir":"ltr","width":"79.38","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","707.27"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":707.2721}
|
||
{"page":37,"change":"none","str":"Problem Zero: Getting Discovered","dir":"ltr","width":"231.84","height":"14.00","transform":["14.00","0.00","0.00","14.00","303.83","679.31"],"fontName":"QXDVEN+OpenSans-Extrabold","x":303.8268,"y":679.3071}
|
||
{"page":37,"change":"none","str":"Once you create or collect your content, the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","665.31"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":665.3071}
|
||
{"page":37,"change":"none","str":"next step is finding users, customers, fans—in ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","651.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":651.3041}
|
||
{"page":37,"change":"none","str":"other words, your people. As Amanda Palmer ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","637.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":637.3010999999999}
|
||
{"page":37,"change":"none","str":"wrote, “It has to start with the art. The songs ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","623.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":623.2980999999999}
|
||
{"page":37,"change":"none","str":"had to touch people initially, and mean some","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","609.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":609.2950999999998}
|
||
{"page":37,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","609.30"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":609.2950999999998}
|
||
{"page":37,"change":"none","str":"thing, for anything to work at all.”","dir":"ltr","width":"175.46","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","595.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":595.2920999999998}
|
||
{"page":37,"change":"none","str":"6","dir":"ltr","width":"3.67","height":"6.41","transform":["6.41","0.00","0.00","6.41","479.41","598.97"],"fontName":"UDGTIF+OpenSans","x":479.4057,"y":598.9702}
|
||
{"page":37,"change":"none","str":" There isn’t ","dir":"ltr","width":"60.87","height":"11.00","transform":["11.00","0.00","0.00","11.00","483.07","595.31"],"fontName":"AMIDOT+OpenSans","x":483.0725,"y":595.3071}
|
||
{"page":37,"change":"none","str":"any magic to finding your people, and there is ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","581.30"],"fontName":"AMIDOT+OpenSans","x":303.8275,"y":581.3041}
|
||
{"page":37,"change":"none","str":"certainly no formula. Your work has to connect ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","567.30"],"fontName":"AMIDOT+OpenSans","x":303.8275,"y":567.3010999999999}
|
||
{"page":37,"change":"none","str":"with people and offer them some artistic and/","dir":"ltr","width":"237.32","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","553.30"],"fontName":"AMIDOT+OpenSans","x":303.8275,"y":553.2980999999999}
|
||
{"page":37,"change":"none","str":"or utilitarian value. In some ways, this is easier ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","539.30"],"fontName":"AMIDOT+OpenSans","x":303.8275,"y":539.2950999999998}
|
||
{"page":37,"change":"none","str":"than ever. Online we are not limited by shelf ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","525.29"],"fontName":"AMIDOT+OpenSans","x":303.8275,"y":525.2920999999998}
|
||
{"page":37,"change":"none","str":"space, so there is room for every obscure in","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","511.29"],"fontName":"AMIDOT+OpenSans","x":303.8275,"y":511.2890999999998}
|
||
{"page":37,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","511.29"],"fontName":"AMIDOT+OpenSans","x":537.5995,"y":511.2890999999998}
|
||
{"page":37,"change":"none","str":"terest, taste, and need imaginable. This is what ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","497.29"],"fontName":"AMIDOT+OpenSans","x":303.82750000000004,"y":497.2860999999998}
|
||
{"page":37,"change":"none","str":"Chris Anderson dubbed the Long Tail, where ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","483.28"],"fontName":"AMIDOT+OpenSans","x":303.82750000000004,"y":483.2830999999998}
|
||
{"page":37,"change":"none","str":"consumption becomes less about mainstream ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","469.28"],"fontName":"AMIDOT+OpenSans","x":303.82750000000004,"y":469.28009999999983}
|
||
{"page":37,"change":"none","str":"mass “hits” and more about micromarkets for ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","455.28"],"fontName":"AMIDOT+OpenSans","x":303.82750000000004,"y":455.27709999999985}
|
||
{"page":37,"change":"none","str":"every particular niche. As Anderson wrote, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","441.27"],"fontName":"AMIDOT+OpenSans","x":303.82750000000004,"y":441.27409999999986}
|
||
{"page":37,"change":"none","str":"“We are all different, with different wants and ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","427.27"],"fontName":"AMIDOT+OpenSans","x":303.82750000000004,"y":427.2710999999999}
|
||
{"page":37,"change":"none","str":"needs, and the Internet now has a place for all ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","413.27"],"fontName":"AMIDOT+OpenSans","x":303.82750000000004,"y":413.2680999999999}
|
||
{"page":37,"change":"none","str":"of them in the way that physical markets did ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","399.27"],"fontName":"AMIDOT+OpenSans","x":303.82750000000004,"y":399.2650999999999}
|
||
{"page":37,"change":"none","str":"not.”","dir":"ltr","width":"23.87","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","385.26"],"fontName":"AMIDOT+OpenSans","x":303.82750000000004,"y":385.2620999999999}
|
||
{"page":37,"change":"none","str":"7","dir":"ltr","width":"3.67","height":"6.41","transform":["6.41","0.00","0.00","6.41","328.27","388.97"],"fontName":"UDGTIF+OpenSans","x":328.2733,"y":388.9701}
|
||
{"page":37,"change":"none","str":" We are no longer limited to what appeals ","dir":"ltr","width":"212.06","height":"11.00","transform":["11.00","0.00","0.00","11.00","331.94","385.31"],"fontName":"AMIDOT+OpenSans","x":331.9401,"y":385.3071}
|
||
{"page":37,"change":"none","str":"to the masses.","dir":"ltr","width":"74.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","371.30"],"fontName":"AMIDOT+OpenSans","x":303.8241,"y":371.3041}
|
||
{"page":37,"change":"none","str":"While finding “your people” online is theo","dir":"ltr","width":"219.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","357.30"],"fontName":"AMIDOT+OpenSans","x":317.8271,"y":357.3011}
|
||
{"page":37,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","357.30"],"fontName":"AMIDOT+OpenSans","x":537.5961,"y":357.3011}
|
||
{"page":37,"change":"none","str":"retically easier than in the analog world, as a ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","343.30"],"fontName":"AMIDOT+OpenSans","x":303.8241,"y":343.29810000000003}
|
||
{"page":37,"change":"none","str":"practical matter it can still be difficult to ac","dir":"ltr","width":"234.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","329.30"],"fontName":"AMIDOT+OpenSans","x":303.8241,"y":329.29510000000005}
|
||
{"page":37,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","329.30"],"fontName":"AMIDOT+OpenSans","x":537.5961,"y":329.29510000000005}
|
||
{"page":37,"change":"none","str":"tually get noticed. The Internet is a firehose ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","315.29"],"fontName":"AMIDOT+OpenSans","x":303.8241,"y":315.29210000000006}
|
||
{"page":37,"change":"none","str":"of content, one that only grows larger by the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","301.29"],"fontName":"AMIDOT+OpenSans","x":303.8241,"y":301.2891000000001}
|
||
{"page":37,"change":"none","str":"minute. As a content creator, not only are you ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","287.29"],"fontName":"AMIDOT+OpenSans","x":303.8241,"y":287.2861000000001}
|
||
{"page":37,"change":"none","str":"competing for attention against more content ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","273.28"],"fontName":"AMIDOT+OpenSans","x":303.8241,"y":273.2831000000001}
|
||
{"page":37,"change":"none","str":"creators than ever before, you are competing ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","259.28"],"fontName":"AMIDOT+OpenSans","x":303.8241,"y":259.2801000000001}
|
||
{"page":37,"change":"none","str":"against creativity generated ","dir":"ltr","width":"149.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","245.28"],"fontName":"AMIDOT+OpenSans","x":303.8241,"y":245.27710000000013}
|
||
{"page":37,"change":"none","str":"outside","dir":"ltr","width":"35.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","455.32","245.28"],"fontName":"GIDNUH+OpenSans-Italic","x":455.3161,"y":245.27710000000013}
|
||
{"page":37,"change":"none","str":" the mar","dir":"ltr","width":"47.31","height":"11.00","transform":["11.00","0.00","0.00","11.00","490.90","245.28"],"fontName":"AMIDOT+OpenSans","x":490.89889999999997,"y":245.27710000000013}
|
||
{"page":37,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.59","245.28"],"fontName":"AMIDOT+OpenSans","x":537.5851,"y":245.27710000000013}
|
||
{"page":37,"change":"none","str":"ket as well.","dir":"ltr","width":"61.74","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.81","231.27"],"fontName":"AMIDOT+OpenSans","x":303.8131,"y":231.27410000000015}
|
||
{"page":37,"change":"none","str":"8","dir":"ltr","width":"3.67","height":"6.41","transform":["6.41","0.00","0.00","6.41","365.71","234.97"],"fontName":"AMIDOT+OpenSans","x":365.7057,"y":234.9701}
|
||
{"page":37,"change":"none","str":" Anderson wrote, “The greatest ","dir":"ltr","width":"174.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","369.37","231.31"],"fontName":"AMIDOT+OpenSans","x":369.3725,"y":231.3071}
|
||
{"page":37,"change":"none","str":"change of the past decade has been the shift ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","217.30"],"fontName":"AMIDOT+OpenSans","x":303.8235,"y":217.3041}
|
||
{"page":37,"change":"none","str":"in time people spend consuming amateur con","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","203.30"],"fontName":"AMIDOT+OpenSans","x":303.8235,"y":203.30110000000002}
|
||
{"page":37,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","203.30"],"fontName":"AMIDOT+OpenSans","x":537.5955,"y":203.30110000000002}
|
||
{"page":37,"change":"none","str":"tent instead of professional content.”","dir":"ltr","width":"195.48","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","189.30"],"fontName":"AMIDOT+OpenSans","x":303.8235,"y":189.29810000000003}
|
||
{"page":37,"change":"none","str":"9","dir":"ltr","width":"3.67","height":"6.41","transform":["6.41","0.00","0.00","6.41","499.72","192.97"],"fontName":"AMIDOT+OpenSans","x":499.7172,"y":192.9701}
|
||
{"page":37,"change":"none","str":" To top ","dir":"ltr","width":"40.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","503.38","189.31"],"fontName":"AMIDOT+OpenSans","x":503.3839,"y":189.3071}
|
||
{"page":37,"change":"none","str":"it all off, you have to compete against the rest ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","175.30"],"fontName":"AMIDOT+OpenSans","x":303.8219,"y":175.3041}
|
||
{"page":37,"change":"none","str":"of their lives, too—“friends, family, music play","dir":"ltr","width":"233.68","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","161.30"],"fontName":"AMIDOT+OpenSans","x":303.8219,"y":161.30110000000002}
|
||
{"page":37,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.59","161.30"],"fontName":"AMIDOT+OpenSans","x":537.5939000000001,"y":161.30110000000002}
|
||
{"page":37,"change":"none","str":"lists, soccer games, and nights on the town.”","dir":"ltr","width":"230.06","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","147.30"],"fontName":"AMIDOT+OpenSans","x":303.8219000000001,"y":147.29810000000003}
|
||
{"page":37,"change":"none","str":"10","dir":"ltr","width":"7.08","height":"6.41","transform":["6.41","0.00","0.00","6.41","533.93","150.97"],"fontName":"UDGTIF+OpenSans","x":533.9272,"y":150.9701}
|
||
{"page":37,"change":"none","str":" ","dir":"ltr","width":"2.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","541.13","147.31"],"fontName":"UDGTIF+OpenSans","x":541.1339,"y":147.3071}
|
||
{"page":37,"change":"none","str":"Somehow, some way, you have to get noticed ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","133.30"],"fontName":"AMIDOT+OpenSans","x":303.83090000000004,"y":133.3041}
|
||
{"page":37,"change":"none","str":"by the right people.","dir":"ltr","width":"100.20","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","119.30"],"fontName":"AMIDOT+OpenSans","x":303.83090000000004,"y":119.3011}
|
||
{"page":37,"change":"none","str":"When you come to the Internet armed ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","105.30"],"fontName":"AMIDOT+OpenSans","x":317.8339,"y":105.2981}
|
||
{"page":37,"change":"none","str":"with an all-rights-reserved mentality from the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","91.30"],"fontName":"AMIDOT+OpenSans","x":303.83090000000004,"y":91.2951}
|
||
{"page":37,"change":"none","str":"start, you are often restricting access to your ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","77.29"],"fontName":"AMIDOT+OpenSans","x":303.83090000000004,"y":77.2921}
|
||
{"page":37,"change":"none","str":"work before there is even any demand for it. In ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","63.29"],"fontName":"AMIDOT+OpenSans","x":303.83090000000004,"y":63.289100000000005}
|
||
{"page":38,"change":"none","str":"23","dir":"ltr","width":"8.16","height":"7.00","transform":["7.00","0.00","0.00","7.00","561.47","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":561.4675,"y":21.3071}
|
||
{"page":38,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","70.87","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":70.8661,"y":21.3071}
|
||
{"page":38,"change":"none","str":"many cases, requiring payment for your work ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","721.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":721.3071}
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{"page":38,"change":"none","str":"is part of the traditional copyright system. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","707.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":707.3041}
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{"page":38,"change":"none","str":"Even a tiny cost has a big effect on demand. ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","693.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":693.3010999999999}
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{"page":38,"change":"none","str":"It’s called the ","dir":"ltr","width":"71.93","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","679.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":679.2980999999999}
|
||
{"page":38,"change":"none","str":"penny gap","dir":"ltr","width":"51.14","height":"11.00","transform":["11.00","0.00","0.00","11.00","143.61","679.30"],"fontName":"GIDNUH+OpenSans-Italic","x":143.6091,"y":679.2980999999999}
|
||
{"page":38,"change":"none","str":"—the large difference ","dir":"ltr","width":"115.84","height":"11.00","transform":["11.00","0.00","0.00","11.00","195.20","679.30"],"fontName":"AMIDOT+OpenSans","x":195.19910000000002,"y":679.2980999999999}
|
||
{"page":38,"change":"none","str":"in demand between something that is avail","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.88","665.30"],"fontName":"AMIDOT+OpenSans","x":70.87710000000001,"y":665.2950999999998}
|
||
{"page":38,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.65","665.30"],"fontName":"AMIDOT+OpenSans","x":304.6491,"y":665.2950999999998}
|
||
{"page":38,"change":"none","str":"able at the price of one cent versus the price of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.88","651.29"],"fontName":"AMIDOT+OpenSans","x":70.87709999999998,"y":651.2920999999998}
|
||
{"page":38,"change":"none","str":"zero.","dir":"ltr","width":"24.95","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.88","637.29"],"fontName":"AMIDOT+OpenSans","x":70.87709999999998,"y":637.2890999999997}
|
||
{"page":38,"change":"none","str":"11","dir":"ltr","width":"6.59","height":"6.41","transform":["6.41","0.00","0.00","6.41","95.07","640.97"],"fontName":"UDGTIF+OpenSans","x":95.0709,"y":640.9702}
|
||
{"page":38,"change":"none","str":" That doesn’t mean it is wrong to charge ","dir":"ltr","width":"209.00","height":"11.00","transform":["11.00","0.00","0.00","11.00","102.03","637.31"],"fontName":"AMIDOT+OpenSans","x":102.0306,"y":637.3071}
|
||
{"page":38,"change":"none","str":"money for your content. It simply means you ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","623.30"],"fontName":"AMIDOT+OpenSans","x":70.86760000000001,"y":623.3041}
|
||
{"page":38,"change":"none","str":"need to recognize the effect that doing so will ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","609.30"],"fontName":"AMIDOT+OpenSans","x":70.86760000000001,"y":609.3010999999999}
|
||
{"page":38,"change":"none","str":"have on demand. The same principle applies ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","595.30"],"fontName":"AMIDOT+OpenSans","x":70.86760000000001,"y":595.2980999999999}
|
||
{"page":38,"change":"none","str":"to restricting access to copy the work. If your ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","581.30"],"fontName":"AMIDOT+OpenSans","x":70.86760000000001,"y":581.2950999999998}
|
||
{"page":38,"change":"none","str":"problem is how to get discovered and find ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","567.29"],"fontName":"AMIDOT+OpenSans","x":70.86760000000001,"y":567.2920999999998}
|
||
{"page":38,"change":"none","str":"“your people,” prohibiting people from copy","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","553.29"],"fontName":"AMIDOT+OpenSans","x":70.86760000000001,"y":553.2890999999997}
|
||
{"page":38,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","553.29"],"fontName":"AMIDOT+OpenSans","x":304.6396,"y":553.2890999999997}
|
||
{"page":38,"change":"none","str":"ing your work and sharing it with others is ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","539.29"],"fontName":"AMIDOT+OpenSans","x":70.86759999999998,"y":539.2860999999997}
|
||
{"page":38,"change":"none","str":"counterproductive.","dir":"ltr","width":"98.48","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","525.28"],"fontName":"AMIDOT+OpenSans","x":70.86759999999998,"y":525.2830999999996}
|
||
{"page":38,"change":"none","str":"Of course, it’s not that being discovered by ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","511.28"],"fontName":"AMIDOT+OpenSans","x":84.87059999999998,"y":511.28009999999966}
|
||
{"page":38,"change":"none","str":"people who like your work will make you rich—","dir":"ltr","width":"237.32","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","497.28"],"fontName":"AMIDOT+OpenSans","x":70.86759999999998,"y":497.2770999999997}
|
||
{"page":38,"change":"none","str":"far from it. But as Cory Doctorow says, “Recog","dir":"ltr","width":"233.81","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","483.27"],"fontName":"AMIDOT+OpenSans","x":70.86759999999998,"y":483.2740999999997}
|
||
{"page":38,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","483.27"],"fontName":"AMIDOT+OpenSans","x":304.6396,"y":483.2740999999997}
|
||
{"page":38,"change":"none","str":"nition is one of many necessary preconditions ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","469.27"],"fontName":"AMIDOT+OpenSans","x":70.86759999999998,"y":469.2710999999997}
|
||
{"page":38,"change":"none","str":"for artistic success.”","dir":"ltr","width":"101.77","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","455.27"],"fontName":"AMIDOT+OpenSans","x":70.86759999999998,"y":455.2680999999997}
|
||
{"page":38,"change":"none","str":"12","dir":"ltr","width":"6.84","height":"6.41","transform":["6.41","0.00","0.00","6.41","172.66","458.97"],"fontName":"UDGTIF+OpenSans","x":172.6647,"y":458.9701}
|
||
{"page":38,"change":"none","str":"Choosing not to spend time and energy re","dir":"ltr","width":"219.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","441.31"],"fontName":"AMIDOT+OpenSans","x":84.8661,"y":441.3071}
|
||
{"page":38,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","441.31"],"fontName":"AMIDOT+OpenSans","x":304.6351,"y":441.3071}
|
||
{"page":38,"change":"none","str":"stricting access to your work and policing in","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","427.30"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":427.3041}
|
||
{"page":38,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","427.30"],"fontName":"AMIDOT+OpenSans","x":304.6351,"y":427.3041}
|
||
{"page":38,"change":"none","str":"fringement also builds goodwill. Lumen Learn","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","413.30"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":413.3011}
|
||
{"page":38,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","413.30"],"fontName":"AMIDOT+OpenSans","x":304.6351,"y":413.3011}
|
||
{"page":38,"change":"none","str":"ing, a for-profit company that publishes online ","dir":"ltr","width":"240.15","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","399.30"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":399.29810000000003}
|
||
{"page":38,"change":"none","str":"educational materials, made an early decision ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","385.30"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":385.29510000000005}
|
||
{"page":38,"change":"none","str":"not to prevent students from accessing their ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","371.29"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":371.29210000000006}
|
||
{"page":38,"change":"none","str":"content, even in the form of a tiny paywall, be","dir":"ltr","width":"233.51","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","357.29"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":357.2891000000001}
|
||
{"page":38,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","357.29"],"fontName":"AMIDOT+OpenSans","x":304.6351,"y":357.2891000000001}
|
||
{"page":38,"change":"none","str":"cause it would negatively impact student suc","dir":"ltr","width":"234.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","343.29"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":343.2861000000001}
|
||
{"page":38,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","343.29"],"fontName":"AMIDOT+OpenSans","x":304.6351,"y":343.2861000000001}
|
||
{"page":38,"change":"none","str":"cess in a way that would undermine the social ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","329.28"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":329.2831000000001}
|
||
{"page":38,"change":"none","str":"mission behind what they do. They believe this ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","315.28"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":315.2801000000001}
|
||
{"page":38,"change":"none","str":"decision has generated an immense amount ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","301.28"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":301.27710000000013}
|
||
{"page":38,"change":"none","str":"of goodwill within the community.","dir":"ltr","width":"174.71","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","287.27"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":287.27410000000015}
|
||
{"page":38,"change":"none","str":"It is not just that restricting access to your ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","273.27"],"fontName":"AMIDOT+OpenSans","x":84.86610000000003,"y":273.27110000000016}
|
||
{"page":38,"change":"none","str":"work may undermine your social mission. It ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","259.27"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":259.2681000000002}
|
||
{"page":38,"change":"none","str":"also may alienate the people who most value ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","245.27"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":245.2651000000002}
|
||
{"page":38,"change":"none","str":"your creative work. If people like your work, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","231.26"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":231.2621000000002}
|
||
{"page":38,"change":"none","str":"their natural instinct will be to share it with ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","217.26"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":217.25910000000022}
|
||
{"page":38,"change":"none","str":"others. But as David Bollier wrote, “Our natu","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","203.26"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":203.25610000000023}
|
||
{"page":38,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","203.26"],"fontName":"AMIDOT+OpenSans","x":304.6351,"y":203.25610000000023}
|
||
{"page":38,"change":"none","str":"ral human impulses to imitate and share—the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","189.25"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":189.25310000000025}
|
||
{"page":38,"change":"none","str":"essence of culture—have been criminalized.”","dir":"ltr","width":"229.75","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","175.25"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":175.25010000000026}
|
||
{"page":38,"change":"none","str":"13","dir":"ltr","width":"6.86","height":"6.41","transform":["6.41","0.00","0.00","6.41","300.65","178.97"],"fontName":"AMIDOT+OpenSans","x":300.6492,"y":178.9701}
|
||
{"page":38,"change":"none","str":"The fact that copying can carry criminal ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","161.31"],"fontName":"AMIDOT+OpenSans","x":84.8661,"y":161.3071}
|
||
{"page":38,"change":"none","str":"penalties undoubtedly deters copying it, but ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","147.30"],"fontName":"AMIDOT+OpenSans","x":70.8631,"y":147.3041}
|
||
{"page":38,"change":"none","str":"copying with the click of a button is too easy ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","133.30"],"fontName":"AMIDOT+OpenSans","x":70.8631,"y":133.30110000000002}
|
||
{"page":38,"change":"none","str":"and convenient to ever fully stop it. Try as the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","119.30"],"fontName":"AMIDOT+OpenSans","x":70.8631,"y":119.29810000000002}
|
||
{"page":38,"change":"none","str":"copyright industry might to persuade us other","dir":"ltr","width":"234.38","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","105.30"],"fontName":"AMIDOT+OpenSans","x":70.8631,"y":105.29510000000002}
|
||
{"page":38,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","105.30"],"fontName":"AMIDOT+OpenSans","x":304.63509999999997,"y":105.29510000000002}
|
||
{"page":38,"change":"none","str":"wise, copying a copyrighted work just doesn’t ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","91.29"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":91.29210000000002}
|
||
{"page":38,"change":"none","str":"feel like stealing a loaf of bread. And, of course, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","77.29"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":77.28910000000002}
|
||
{"page":38,"change":"none","str":"that’s because it isn’t. Sharing a creative work ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","63.29"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":63.28610000000002}
|
||
{"page":38,"change":"none","str":"has no impact on anyone else’s ability to make ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","721.28"],"fontName":"AMIDOT+OpenSans","x":332.1681,"y":721.2841}
|
||
{"page":38,"change":"none","str":"use of it.","dir":"ltr","width":"44.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","707.28"],"fontName":"AMIDOT+OpenSans","x":332.1681,"y":707.2810999999999}
|
||
{"page":38,"change":"none","str":"If you take some amount of copying and ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","693.28"],"fontName":"AMIDOT+OpenSans","x":346.17109999999997,"y":693.2780999999999}
|
||
{"page":38,"change":"none","str":"sharing your work as a given, you can invest ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","679.28"],"fontName":"AMIDOT+OpenSans","x":332.1681,"y":679.2750999999998}
|
||
{"page":38,"change":"none","str":"your time and resources elsewhere, rather ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","665.27"],"fontName":"AMIDOT+OpenSans","x":332.1681,"y":665.2720999999998}
|
||
{"page":38,"change":"none","str":"than wasting them on playing a cat and mouse ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","651.27"],"fontName":"AMIDOT+OpenSans","x":332.1681,"y":651.2690999999998}
|
||
{"page":38,"change":"none","str":"game with people who want to copy and share ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","637.27"],"fontName":"AMIDOT+OpenSans","x":332.1681,"y":637.2660999999997}
|
||
{"page":38,"change":"none","str":"your work. Lizzy Jongma from the Rijksmu","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","623.26"],"fontName":"AMIDOT+OpenSans","x":332.1681,"y":623.2630999999997}
|
||
{"page":38,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","623.26"],"fontName":"AMIDOT+OpenSans","x":565.9401,"y":623.2630999999997}
|
||
{"page":38,"change":"none","str":"seum said, “We could spend a lot of money ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","609.26"],"fontName":"AMIDOT+OpenSans","x":332.16810000000004,"y":609.2600999999996}
|
||
{"page":38,"change":"none","str":"trying to protect works, but people are going ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","595.26"],"fontName":"AMIDOT+OpenSans","x":332.16810000000004,"y":595.2570999999996}
|
||
{"page":38,"change":"none","str":"to do it anyway. And they will use bad-quali","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","581.25"],"fontName":"AMIDOT+OpenSans","x":332.16810000000004,"y":581.2540999999995}
|
||
{"page":38,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","581.25"],"fontName":"AMIDOT+OpenSans","x":565.9401,"y":581.2540999999995}
|
||
{"page":38,"change":"none","str":"ty versions.” Instead, they started releasing ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","567.25"],"fontName":"AMIDOT+OpenSans","x":332.16810000000004,"y":567.2510999999995}
|
||
{"page":38,"change":"none","str":"high-resolution digital copies of their collec","dir":"ltr","width":"234.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","553.25"],"fontName":"AMIDOT+OpenSans","x":332.16810000000004,"y":553.2480999999995}
|
||
{"page":38,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","553.25"],"fontName":"AMIDOT+OpenSans","x":565.9401,"y":553.2480999999995}
|
||
{"page":38,"change":"none","str":"tion into the public domain and making them ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","539.25"],"fontName":"AMIDOT+OpenSans","x":332.16810000000004,"y":539.2450999999994}
|
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{"page":38,"change":"none","str":"available for free on their website. For them, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","525.24"],"fontName":"AMIDOT+OpenSans","x":332.16810000000004,"y":525.2420999999994}
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{"page":38,"change":"none","str":"sharing was a form of quality control over the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","511.24"],"fontName":"AMIDOT+OpenSans","x":332.16810000000004,"y":511.2390999999994}
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{"page":38,"change":"none","str":"copies that were inevitably being shared on","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","497.24"],"fontName":"AMIDOT+OpenSans","x":332.16810000000004,"y":497.2360999999994}
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{"page":38,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","497.24"],"fontName":"AMIDOT+OpenSans","x":565.9401,"y":497.2360999999994}
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{"page":38,"change":"none","str":"line. Doing this meant forgoing the revenue ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","483.23"],"fontName":"AMIDOT+OpenSans","x":332.16810000000004,"y":483.2330999999994}
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{"page":38,"change":"none","str":"they previously got from selling digital images. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","469.23"],"fontName":"AMIDOT+OpenSans","x":332.16810000000004,"y":469.2300999999994}
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{"page":38,"change":"none","str":"But Lizzy says that was a small price to pay for ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","455.23"],"fontName":"AMIDOT+OpenSans","x":332.16810000000004,"y":455.22709999999944}
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{"page":38,"change":"none","str":"all of the opportunities that sharing unlocked ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","441.22"],"fontName":"AMIDOT+OpenSans","x":332.16810000000004,"y":441.22409999999945}
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{"page":38,"change":"none","str":"for them.","dir":"ltr","width":"47.87","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","427.22"],"fontName":"AMIDOT+OpenSans","x":332.16810000000004,"y":427.22109999999947}
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{"page":38,"change":"none","str":"Being ","dir":"ltr","width":"31.78","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","413.22"],"fontName":"AMIDOT+OpenSans","x":346.1711,"y":413.2180999999995}
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{"page":38,"change":"none","str":"Made with Creative Commons","dir":"ltr","width":"184.84","height":"11.00","transform":["11.00","0.00","0.00","11.00","384.64","413.22"],"fontName":"ESGBSL+OpenSans-Bold","x":384.6381,"y":413.2180999999995}
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{"page":38,"change":"none","str":" ","dir":"ltr","width":"2.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","569.47","413.22"],"fontName":"UDGTIF+OpenSans","x":569.4744,"y":413.2180999999995}
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{"page":38,"change":"none","str":"means you stop thinking about ways to arti","dir":"ltr","width":"233.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","399.22"],"fontName":"AMIDOT+OpenSans","x":332.1681,"y":399.2150999999995}
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{"page":38,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","399.22"],"fontName":"AMIDOT+OpenSans","x":565.9401,"y":399.2150999999995}
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{"page":38,"change":"none","str":"ficially make your content scarce, and instead ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","385.21"],"fontName":"AMIDOT+OpenSans","x":332.16810000000004,"y":385.2120999999995}
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{"page":38,"change":"none","str":"leverage it as the potentially abundant re","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","371.21"],"fontName":"AMIDOT+OpenSans","x":332.16810000000004,"y":371.2090999999995}
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{"page":38,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","371.21"],"fontName":"AMIDOT+OpenSans","x":565.9401,"y":371.2090999999995}
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{"page":38,"change":"none","str":"source it is.","dir":"ltr","width":"58.23","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","357.21"],"fontName":"AMIDOT+OpenSans","x":332.16810000000004,"y":357.20609999999954}
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{"page":38,"change":"none","str":"14","dir":"ltr","width":"7.00","height":"6.41","transform":["6.41","0.00","0.00","6.41","389.52","360.97"],"fontName":"AMIDOT+OpenSans","x":389.516,"y":360.9701}
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{"page":38,"change":"none","str":" When you see information abun","dir":"ltr","width":"169.05","height":"11.00","transform":["11.00","0.00","0.00","11.00","396.68","357.31"],"fontName":"AMIDOT+OpenSans","x":396.6822,"y":357.3071}
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{"page":38,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","357.31"],"fontName":"AMIDOT+OpenSans","x":565.9392,"y":357.3071}
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{"page":38,"change":"none","str":"dance as a feature, not a bug, you start think","dir":"ltr","width":"234.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","343.30"],"fontName":"AMIDOT+OpenSans","x":332.16720000000004,"y":343.3041}
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{"page":38,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","343.30"],"fontName":"AMIDOT+OpenSans","x":565.9392,"y":343.3041}
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{"page":38,"change":"none","str":"ing about the ways to use the idling capacity of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","329.30"],"fontName":"AMIDOT+OpenSans","x":332.16720000000004,"y":329.3011}
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{"page":38,"change":"none","str":"your content to your advantage. As my friend ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","315.30"],"fontName":"AMIDOT+OpenSans","x":332.16720000000004,"y":315.29810000000003}
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{"page":38,"change":"none","str":"and colleague Eric Steuer once said, “Using CC ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","301.30"],"fontName":"AMIDOT+OpenSans","x":332.16720000000004,"y":301.29510000000005}
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{"page":38,"change":"none","str":"licenses shows you get the Internet.”","dir":"ltr","width":"187.38","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","287.29"],"fontName":"AMIDOT+OpenSans","x":332.16720000000004,"y":287.29210000000006}
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{"page":38,"change":"none","str":"Cory Doctorow says it costs him nothing ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","273.29"],"fontName":"AMIDOT+OpenSans","x":346.1702,"y":273.2891000000001}
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{"page":38,"change":"none","str":"when other people make copies of his work, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","259.29"],"fontName":"AMIDOT+OpenSans","x":332.16720000000004,"y":259.2861000000001}
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{"page":38,"change":"none","str":"and it opens the possibility that he might get ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","245.28"],"fontName":"AMIDOT+OpenSans","x":332.16720000000004,"y":245.2831000000001}
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{"page":38,"change":"none","str":"something in return.","dir":"ltr","width":"106.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","231.28"],"fontName":"AMIDOT+OpenSans","x":332.16720000000004,"y":231.28010000000012}
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{"page":38,"change":"none","str":"15","dir":"ltr","width":"6.90","height":"6.41","transform":["6.41","0.00","0.00","6.41","437.82","234.97"],"fontName":"AMIDOT+OpenSans","x":437.8206,"y":234.9701}
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{"page":38,"change":"none","str":" Similarly, the makers of ","dir":"ltr","width":"127.41","height":"11.00","transform":["11.00","0.00","0.00","11.00","444.94","231.31"],"fontName":"AMIDOT+OpenSans","x":444.9355,"y":231.3071}
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{"page":38,"change":"none","str":"the Arduino boards knew it was impossible to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","217.30"],"fontName":"AMIDOT+OpenSans","x":332.17449999999997,"y":217.3041}
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{"page":38,"change":"none","str":"stop people from copying their hardware, so ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","203.30"],"fontName":"AMIDOT+OpenSans","x":332.17449999999997,"y":203.30110000000002}
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{"page":38,"change":"none","str":"they decided not to even try and instead look ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","189.30"],"fontName":"AMIDOT+OpenSans","x":332.17449999999997,"y":189.29810000000003}
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{"page":38,"change":"none","str":"for the benefits of being open. For them, the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","175.30"],"fontName":"AMIDOT+OpenSans","x":332.17449999999997,"y":175.29510000000005}
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{"page":38,"change":"none","str":"result is one of the most ubiquitous pieces of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","161.29"],"fontName":"AMIDOT+OpenSans","x":332.17449999999997,"y":161.29210000000006}
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{"page":38,"change":"none","str":"hardware in the world, with a thriving online ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","147.29"],"fontName":"AMIDOT+OpenSans","x":332.17449999999997,"y":147.28910000000008}
|
||
{"page":38,"change":"none","str":"community of tinkerers and innovators that ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","133.29"],"fontName":"AMIDOT+OpenSans","x":332.17449999999997,"y":133.2861000000001}
|
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{"page":38,"change":"none","str":"have done things with their work they never ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","119.28"],"fontName":"AMIDOT+OpenSans","x":332.17449999999997,"y":119.28310000000009}
|
||
{"page":38,"change":"none","str":"could have done otherwise.","dir":"ltr","width":"141.91","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","105.28"],"fontName":"AMIDOT+OpenSans","x":332.17449999999997,"y":105.28010000000009}
|
||
{"page":38,"change":"none","str":"There are all kinds of way to leverage the ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.18","91.28"],"fontName":"AMIDOT+OpenSans","x":346.17749999999995,"y":91.27710000000009}
|
||
{"page":38,"change":"none","str":"power of sharing and remix to your benefit. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","77.27"],"fontName":"AMIDOT+OpenSans","x":332.17449999999997,"y":77.27410000000009}
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{"page":38,"change":"none","str":"Here are a few.","dir":"ltr","width":"77.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","63.27"],"fontName":"AMIDOT+OpenSans","x":332.17449999999997,"y":63.27110000000009}
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||
{"page":39,"change":"none","str":"24","dir":"ltr","width":"8.13","height":"7.00","transform":["7.00","0.00","0.00","7.00","42.52","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":42.5197,"y":21.3071}
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{"page":39,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","436.98","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":436.9786,"y":21.3071}
|
||
{"page":39,"change":"none","str":"Use CC to grow a larger audience","dir":"ltr","width":"178.22","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","721.31"],"fontName":"QXDVEN+OpenSans-Extrabold","x":42.5197,"y":721.3071}
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||
{"page":39,"change":"none","str":"Putting a Creative Commons license on your ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","707.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":707.3041}
|
||
{"page":39,"change":"none","str":"content won’t make it automatically go viral, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","693.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":693.3010999999999}
|
||
{"page":39,"change":"none","str":"but eliminating legal barriers to copying the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","679.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":679.2980999999999}
|
||
{"page":39,"change":"none","str":"work certainly can’t hurt the chances that your ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","665.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":665.2950999999998}
|
||
{"page":39,"change":"none","str":"work will be shared. The CC license symbolizes ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","651.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":651.2920999999998}
|
||
{"page":39,"change":"none","str":"that sharing is welcome. It can act as a little tap ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","637.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":637.2890999999997}
|
||
{"page":39,"change":"none","str":"on the shoulder to those who come across the ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","623.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":623.2860999999997}
|
||
{"page":39,"change":"none","str":"work—a nudge to copy the work if they have ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","609.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":609.2830999999996}
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||
{"page":39,"change":"none","str":"any inkling of doing so. All things being equal, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","595.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":595.2800999999996}
|
||
{"page":39,"change":"none","str":"if one piece of content has a sign that says ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","581.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":581.2770999999996}
|
||
{"page":39,"change":"none","str":"Share and the other says Don’t Share (which ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","567.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":567.2740999999995}
|
||
{"page":39,"change":"none","str":"is what “©” means), which do you think people ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","553.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":553.2710999999995}
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||
{"page":39,"change":"none","str":"are more likely to share? ","dir":"ltr","width":"127.85","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","539.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":539.2680999999994}
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||
{"page":39,"change":"none","str":"The Conversation is an online news site with ","dir":"ltr","width":"226.06","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","525.27"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":525.2650999999994}
|
||
{"page":39,"change":"none","str":"in-depth articles written by academics who are ","dir":"ltr","width":"240.06","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","511.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":511.2620999999994}
|
||
{"page":39,"change":"none","str":"experts on particular topics. All of the articles ","dir":"ltr","width":"240.07","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","497.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":497.2590999999994}
|
||
{"page":39,"change":"none","str":"are CC-licensed, and they are copied and re","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","483.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":483.25609999999944}
|
||
{"page":39,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","483.26"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":483.25609999999944}
|
||
{"page":39,"change":"none","str":"shared on other sites by design. This proliferat","dir":"ltr","width":"234.08","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","469.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":469.25309999999945}
|
||
{"page":39,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","469.25"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":469.25309999999945}
|
||
{"page":39,"change":"none","str":"ing effect, which they track, is a central part of ","dir":"ltr","width":"240.07","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","455.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":455.25009999999946}
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||
{"page":39,"change":"none","str":"the value to their academic authors who want ","dir":"ltr","width":"240.05","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","441.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":441.2470999999995}
|
||
{"page":39,"change":"none","str":"to reach as many readers as possible.","dir":"ltr","width":"188.64","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","427.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":427.2440999999995}
|
||
{"page":39,"change":"none","str":"The idea that more eyeballs equates with ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","413.24"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":413.2410999999995}
|
||
{"page":39,"change":"none","str":"more success is a form of the ","dir":"ltr","width":"167.22","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","399.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":399.2380999999995}
|
||
{"page":39,"change":"none","str":"max strategy","dir":"ltr","width":"65.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","212.06","399.24"],"fontName":"GIDNUH+OpenSans-Italic","x":212.0627,"y":399.2380999999995}
|
||
{"page":39,"change":"none","str":", ","dir":"ltr","width":"5.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","277.13","399.24"],"fontName":"UDGTIF+OpenSans","x":277.1277,"y":399.2380999999995}
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{"page":39,"change":"none","str":"adopted by Google and other technology com","dir":"ltr","width":"233.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","385.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":385.23509999999953}
|
||
{"page":39,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","385.24"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":385.23509999999953}
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{"page":39,"change":"none","str":"panies. According to Google’s Eric Schmidt, the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","371.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":371.23209999999955}
|
||
{"page":39,"change":"none","str":"idea is simple: “Take whatever it is you are do","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","357.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":357.22909999999956}
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{"page":39,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","357.23"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":357.22909999999956}
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||
{"page":39,"change":"none","str":"ing and do it at the max in terms of distribu","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","343.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":343.2260999999996}
|
||
{"page":39,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","343.23"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":343.2260999999996}
|
||
{"page":39,"change":"none","str":"tion. The other way of saying this is that since ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","329.22"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":329.2230999999996}
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{"page":39,"change":"none","str":"people see and cite your work.","dir":"ltr","width":"157.43","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","189.24"],"fontName":"AMIDOT+OpenSans","x":303.82429999999994,"y":189.2411000000003}
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{"page":39,"change":"none","str":"know where content came from—the source ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","133.23"],"fontName":"AMIDOT+OpenSans","x":303.82429999999994,"y":133.22910000000036}
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{"page":39,"change":"none","str":"of a work is sometimes just as interesting as ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","119.23"],"fontName":"AMIDOT+OpenSans","x":303.82429999999994,"y":119.22610000000036}
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{"page":39,"change":"none","str":"the work itself. Opendesk is a platform for fur","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","105.22"],"fontName":"AMIDOT+OpenSans","x":303.82429999999994,"y":105.22310000000036}
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{"page":39,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","105.22"],"fontName":"AMIDOT+OpenSans","x":537.5962999999999,"y":105.22310000000036}
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{"page":39,"change":"none","str":"niture designers to share their designs. Con","dir":"ltr","width":"233.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","91.22"],"fontName":"AMIDOT+OpenSans","x":303.82429999999994,"y":91.22010000000036}
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{"page":39,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","91.22"],"fontName":"AMIDOT+OpenSans","x":537.5962999999999,"y":91.22010000000036}
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{"page":39,"change":"none","str":"sumers who like those designs can then get ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","77.22"],"fontName":"AMIDOT+OpenSans","x":303.82429999999994,"y":77.21710000000036}
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{"page":39,"change":"none","str":"matched with local makers who turn the de","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","63.21"],"fontName":"AMIDOT+OpenSans","x":303.82429999999994,"y":63.21410000000036}
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{"page":39,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","63.21"],"fontName":"AMIDOT+OpenSans","x":537.5962999999999,"y":63.21410000000036}
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{"page":40,"change":"none","str":"25","dir":"ltr","width":"8.21","height":"7.00","transform":["7.00","0.00","0.00","7.00","561.44","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":561.4409,"y":21.3071}
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{"page":40,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","70.87","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":70.8661,"y":21.3071}
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{"page":40,"change":"none","str":"signs into real-life furniture. The fact that I, sit","dir":"ltr","width":"234.08","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","721.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":721.3071}
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{"page":40,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","721.31"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":721.3071}
|
||
{"page":40,"change":"none","str":"ting in the middle of the United States, can pick ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","707.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":707.3041}
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{"page":40,"change":"none","str":"out a design created by a designer in Tokyo ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","693.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":693.3010999999999}
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{"page":40,"change":"none","str":"and then use a maker within my own commu","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","679.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":679.2980999999999}
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{"page":40,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","679.30"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":679.2980999999999}
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{"page":40,"change":"none","str":"nity to transform the design into something ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","665.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":665.2950999999998}
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{"page":40,"change":"none","str":"tangible is part of the power of their platform. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","651.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":651.2920999999998}
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{"page":40,"change":"none","str":"The provenance of the design is a special part ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","637.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":637.2890999999997}
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{"page":40,"change":"none","str":"of the product.","dir":"ltr","width":"76.99","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","623.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":623.2860999999997}
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{"page":40,"change":"none","str":"Knowing the source of a work is also critical ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","609.28"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":609.2830999999996}
|
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{"page":40,"change":"none","str":"to ensuring its credibility. Just as a trademark ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","595.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":595.2800999999996}
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{"page":40,"change":"none","str":"is designed to give consumers a way to identify ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","581.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":581.2770999999996}
|
||
{"page":40,"change":"none","str":"the source and quality of a particular good and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","567.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":567.2740999999995}
|
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{"page":40,"change":"none","str":"service, knowing the author of a work gives the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","553.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":553.2710999999995}
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{"page":40,"change":"none","str":"public a way to assess its credibility. In a time ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","539.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":539.2680999999994}
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{"page":40,"change":"none","str":"when online discourse is plagued with misin","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","525.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":525.2650999999994}
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{"page":40,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","525.27"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":525.2650999999994}
|
||
{"page":40,"change":"none","str":"formation, being a trusted information source ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","511.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":511.2620999999994}
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{"page":40,"change":"none","str":"is more valuable than ever.","dir":"ltr","width":"138.02","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","497.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":497.2590999999994}
|
||
{"page":40,"change":"none","str":"Use CC-licensed content as a marketing ","dir":"ltr","width":"217.92","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","469.26"],"fontName":"QXDVEN+OpenSans-Extrabold","x":70.86610000000002,"y":469.2640999999994}
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{"page":40,"change":"none","str":"tool","dir":"ltr","width":"21.74","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","455.26"],"fontName":"QXDVEN+OpenSans-Extrabold","x":70.86610000000002,"y":455.26109999999943}
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{"page":40,"change":"none","str":"As we will cover in more detail later, many en","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","441.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":441.25809999999944}
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{"page":40,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","441.26"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":441.25809999999944}
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||
{"page":40,"change":"none","str":"deavors that are ","dir":"ltr","width":"91.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","427.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":427.25509999999946}
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{"page":40,"change":"none","str":"Made with Creative Com","dir":"ltr","width":"140.32","height":"11.00","transform":["11.00","0.00","0.00","11.00","163.99","427.26"],"fontName":"ESGBSL+OpenSans-Bold","x":163.9921,"y":427.25509999999946}
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{"page":40,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.63","427.26"],"fontName":"ESGBSL+OpenSans-Bold","x":304.6271,"y":427.25509999999946}
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||
{"page":40,"change":"none","str":"mons","dir":"ltr","width":"30.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","413.25"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8551,"y":413.2520999999995}
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{"page":40,"change":"none","str":" make money by providing a product ","dir":"ltr","width":"209.77","height":"11.00","transform":["11.00","0.00","0.00","11.00","101.25","413.25"],"fontName":"AMIDOT+OpenSans","x":101.2481,"y":413.2520999999995}
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{"page":40,"change":"none","str":"or service ","dir":"ltr","width":"56.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","399.25"],"fontName":"AMIDOT+OpenSans","x":70.8551,"y":399.2490999999995}
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{"page":40,"change":"none","str":"other","dir":"ltr","width":"25.95","height":"11.00","transform":["11.00","0.00","0.00","11.00","130.39","399.25"],"fontName":"GIDNUH+OpenSans-Italic","x":130.38709999999998,"y":399.2490999999995}
|
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{"page":40,"change":"none","str":" than the CC-licensed work. ","dir":"ltr","width":"154.68","height":"11.00","transform":["11.00","0.00","0.00","11.00","156.35","399.25"],"fontName":"AMIDOT+OpenSans","x":156.34709999999998,"y":399.2490999999995}
|
||
{"page":40,"change":"none","str":"Sometimes that other product or service is ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","385.25"],"fontName":"AMIDOT+OpenSans","x":70.85509999999998,"y":385.2460999999995}
|
||
{"page":40,"change":"none","str":"completely unrelated to the CC content. Other ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","371.24"],"fontName":"AMIDOT+OpenSans","x":70.85509999999998,"y":371.2430999999995}
|
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{"page":40,"change":"none","str":"times it’s a physical copy or live performance ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","357.24"],"fontName":"AMIDOT+OpenSans","x":70.85509999999998,"y":357.24009999999953}
|
||
{"page":40,"change":"none","str":"of the CC content. In all cases, the CC content ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","343.24"],"fontName":"AMIDOT+OpenSans","x":70.85509999999998,"y":343.23709999999954}
|
||
{"page":40,"change":"none","str":"can attract people to your other product or ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","329.23"],"fontName":"AMIDOT+OpenSans","x":70.85509999999998,"y":329.23409999999956}
|
||
{"page":40,"change":"none","str":"service.","dir":"ltr","width":"39.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","315.23"],"fontName":"AMIDOT+OpenSans","x":70.85509999999998,"y":315.23109999999957}
|
||
{"page":40,"change":"none","str":"Knowledge Unlatched’s Pinter told us she ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.86","301.23"],"fontName":"AMIDOT+OpenSans","x":84.85809999999998,"y":301.2280999999996}
|
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{"page":40,"change":"none","str":"has seen time and again how offering CC-li","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","287.23"],"fontName":"AMIDOT+OpenSans","x":70.85509999999998,"y":287.2250999999996}
|
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{"page":40,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.63","287.23"],"fontName":"AMIDOT+OpenSans","x":304.6271,"y":287.2250999999996}
|
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{"page":40,"change":"none","str":"censed content—that is, digitally for free—ac","dir":"ltr","width":"234.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","273.22"],"fontName":"AMIDOT+OpenSans","x":70.8551,"y":273.2220999999996}
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{"page":40,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.63","273.22"],"fontName":"AMIDOT+OpenSans","x":304.6271,"y":273.2220999999996}
|
||
{"page":40,"change":"none","str":"tually increases sales of the printed goods be","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","259.22"],"fontName":"AMIDOT+OpenSans","x":70.8551,"y":259.2190999999996}
|
||
{"page":40,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.63","259.22"],"fontName":"AMIDOT+OpenSans","x":304.6271,"y":259.2190999999996}
|
||
{"page":40,"change":"none","str":"cause it functions as a marketing tool. We see ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","245.22"],"fontName":"AMIDOT+OpenSans","x":70.8551,"y":245.21609999999964}
|
||
{"page":40,"change":"none","str":"this phenomenon regularly with famous art","dir":"ltr","width":"234.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","231.21"],"fontName":"AMIDOT+OpenSans","x":70.8551,"y":231.21309999999966}
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{"page":40,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.63","231.21"],"fontName":"AMIDOT+OpenSans","x":304.6271,"y":231.21309999999966}
|
||
{"page":40,"change":"none","str":"work. The ","dir":"ltr","width":"55.00","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","217.21"],"fontName":"AMIDOT+OpenSans","x":70.8551,"y":217.21009999999967}
|
||
{"page":40,"change":"none","str":"Mona Lisa","dir":"ltr","width":"51.08","height":"11.00","transform":["11.00","0.00","0.00","11.00","127.19","217.21"],"fontName":"GIDNUH+OpenSans-Italic","x":127.1861,"y":217.21009999999967}
|
||
{"page":40,"change":"none","str":" is likely the most recog","dir":"ltr","width":"126.41","height":"11.00","transform":["11.00","0.00","0.00","11.00","178.26","217.21"],"fontName":"AMIDOT+OpenSans","x":178.2624,"y":217.21009999999967}
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{"page":40,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.63","217.21"],"fontName":"AMIDOT+OpenSans","x":304.6271,"y":217.21009999999967}
|
||
{"page":40,"change":"none","str":"nizable painting on the planet. Its ubiquity ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","203.21"],"fontName":"AMIDOT+OpenSans","x":70.8551,"y":203.20709999999968}
|
||
{"page":40,"change":"none","str":"has the effect of catalyzing interest in seeing ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","189.20"],"fontName":"AMIDOT+OpenSans","x":70.8551,"y":189.2040999999997}
|
||
{"page":40,"change":"none","str":"the painting in person, and in owning physical ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","175.20"],"fontName":"AMIDOT+OpenSans","x":70.8551,"y":175.2010999999997}
|
||
{"page":40,"change":"none","str":"goods with the image. Abundant copies of the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","161.20"],"fontName":"AMIDOT+OpenSans","x":70.8551,"y":161.19809999999973}
|
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{"page":40,"change":"none","str":"content often entice more demand, not blunt ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","147.20"],"fontName":"AMIDOT+OpenSans","x":70.8551,"y":147.19509999999974}
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{"page":40,"change":"none","str":"it. Another example came with the advent of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","133.19"],"fontName":"AMIDOT+OpenSans","x":70.8551,"y":133.19209999999975}
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{"page":40,"change":"none","str":"the radio. Although the music industry did not ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","119.19"],"fontName":"AMIDOT+OpenSans","x":70.8551,"y":119.18909999999975}
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{"page":40,"change":"none","str":"see it coming (and fought it!), free music on the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","105.19"],"fontName":"AMIDOT+OpenSans","x":70.8551,"y":105.18609999999975}
|
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{"page":40,"change":"none","str":"radio functioned as advertising for the paid ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","91.18"],"fontName":"AMIDOT+OpenSans","x":70.8551,"y":91.18309999999975}
|
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{"page":40,"change":"none","str":"version people bought in music stores.","dir":"ltr","width":"203.35","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","77.18"],"fontName":"AMIDOT+OpenSans","x":70.8551,"y":77.18009999999975}
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{"page":40,"change":"none","str":"20","dir":"ltr","width":"7.58","height":"6.41","transform":["6.41","0.00","0.00","6.41","274.46","80.97"],"fontName":"UDGTIF+OpenSans","x":274.4591,"y":80.9701}
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{"page":40,"change":"none","str":" Free ","dir":"ltr","width":"29.96","height":"11.00","transform":["11.00","0.00","0.00","11.00","281.91","77.31"],"fontName":"UDGTIF+OpenSans","x":281.9126,"y":77.3071}
|
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{"page":40,"change":"none","str":"can be a form of promotion.","dir":"ltr","width":"145.05","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","63.30"],"fontName":"AMIDOT+OpenSans","x":70.8666,"y":63.304100000000005}
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{"page":40,"change":"none","str":"In some cases, endeavors that are ","dir":"ltr","width":"190.34","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","721.30"],"fontName":"AMIDOT+OpenSans","x":346.1746,"y":721.3020999999999}
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{"page":40,"change":"none","str":"Made ","dir":"ltr","width":"33.38","height":"11.00","transform":["11.00","0.00","0.00","11.00","538.96","721.30"],"fontName":"ESGBSL+OpenSans-Bold","x":538.9606,"y":721.3020999999999}
|
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{"page":40,"change":"none","str":"with Creative Commons","dir":"ltr","width":"135.78","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","707.30"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1716,"y":707.2990999999998}
|
||
{"page":40,"change":"none","str":" do not even need ","dir":"ltr","width":"104.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","467.95","707.30"],"fontName":"AMIDOT+OpenSans","x":467.9468,"y":707.2990999999998}
|
||
{"page":40,"change":"none","str":"dedicated marketing teams or marketing bud","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","693.30"],"fontName":"AMIDOT+OpenSans","x":332.1716,"y":693.2960999999998}
|
||
{"page":40,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","693.30"],"fontName":"AMIDOT+OpenSans","x":565.9436000000001,"y":693.2960999999998}
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{"page":40,"change":"none","str":"tension, the OpenStax textbooks).","dir":"ltr","width":"174.44","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","469.25"],"fontName":"AMIDOT+OpenSans","x":332.17160000000007,"y":469.24809999999934}
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{"page":40,"change":"none","str":"Use CC to enable hands-on engagement ","dir":"ltr","width":"218.66","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","441.25"],"fontName":"QXDVEN+OpenSans-Extrabold","x":332.17160000000007,"y":441.25309999999934}
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{"page":40,"change":"none","str":"with your work","dir":"ltr","width":"83.83","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","427.25"],"fontName":"QXDVEN+OpenSans-Extrabold","x":332.17160000000007,"y":427.25009999999935}
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{"page":40,"change":"none","str":"The great promise of Creative Commons li","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","413.25"],"fontName":"AMIDOT+OpenSans","x":332.17160000000007,"y":413.24709999999936}
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{"page":40,"change":"none","str":"censing is that it signifies an embrace of remix ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","399.24"],"fontName":"AMIDOT+OpenSans","x":332.17160000000007,"y":399.2440999999994}
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{"page":40,"change":"none","str":"culture. Indeed, this is the great promise of ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","385.24"],"fontName":"AMIDOT+OpenSans","x":332.17160000000007,"y":385.2410999999994}
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{"page":40,"change":"none","str":"digital technology. The Internet opened up a ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","371.24"],"fontName":"AMIDOT+OpenSans","x":332.17160000000007,"y":371.2380999999994}
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{"page":40,"change":"none","str":"whole new world of possibilities for public par","dir":"ltr","width":"234.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","357.24"],"fontName":"AMIDOT+OpenSans","x":332.17160000000007,"y":357.2350999999994}
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{"page":40,"change":"none","str":"ticipation in creative work.","dir":"ltr","width":"135.36","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","343.23"],"fontName":"AMIDOT+OpenSans","x":332.17160000000007,"y":343.23209999999943}
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{"page":40,"change":"none","str":"Four of the six CC licenses enable reusers to ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","329.23"],"fontName":"AMIDOT+OpenSans","x":346.17460000000005,"y":329.22909999999945}
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{"page":40,"change":"none","str":"which is another distinct value to offer the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","231.21"],"fontName":"AMIDOT+OpenSans","x":332.17160000000007,"y":231.20809999999955}
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{"page":40,"change":"none","str":" Adaptation is more game changing in ","dir":"ltr","width":"198.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","373.81","217.31"],"fontName":"AMIDOT+OpenSans","x":373.8109,"y":217.3071}
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{"page":40,"change":"none","str":"some contexts than others. With educational ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","203.30"],"fontName":"AMIDOT+OpenSans","x":332.1759,"y":203.3041}
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{"page":40,"change":"none","str":"the content is critically important for its use","dir":"ltr","width":"233.51","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","175.30"],"fontName":"AMIDOT+OpenSans","x":332.1759,"y":175.29810000000003}
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{"page":40,"change":"none","str":"fulness. For photography, the ability to adapt a ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","161.30"],"fontName":"AMIDOT+OpenSans","x":332.1759,"y":161.29510000000005}
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{"page":40,"change":"none","str":"photo is less important.","dir":"ltr","width":"122.25","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","147.29"],"fontName":"AMIDOT+OpenSans","x":332.1759,"y":147.29210000000006}
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{"page":40,"change":"none","str":"This is a way to counteract a potential ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.18","133.29"],"fontName":"AMIDOT+OpenSans","x":346.1789,"y":133.28910000000008}
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{"page":40,"change":"none","str":"downside of the abundance of free and open ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","119.29"],"fontName":"AMIDOT+OpenSans","x":332.1759,"y":119.28610000000008}
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{"page":40,"change":"none","str":"content described above. As Anderson wrote ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","105.28"],"fontName":"AMIDOT+OpenSans","x":332.1759,"y":105.28310000000008}
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{"page":40,"change":"none","str":", “People often don’t care as much about ","dir":"ltr","width":"208.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","364.16","91.28"],"fontName":"AMIDOT+OpenSans","x":364.1639,"y":91.28010000000008}
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{"page":40,"change":"none","str":"things they don’t pay for, and as a result they ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","77.28"],"fontName":"AMIDOT+OpenSans","x":332.1649,"y":77.27710000000008}
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{"page":40,"change":"none","str":"don’t think as much about how they consume ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","63.27"],"fontName":"AMIDOT+OpenSans","x":332.1649,"y":63.274100000000075}
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{"page":41,"change":"none","str":" We know that people will pay more ","dir":"ltr","width":"185.98","height":"11.00","transform":["11.00","0.00","0.00","11.00","96.67","665.31"],"fontName":"AMIDOT+OpenSans","x":96.675,"y":665.3071}
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{"page":41,"change":"none","str":"for products they had a part in creating.","dir":"ltr","width":"205.95","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","651.30"],"fontName":"AMIDOT+OpenSans","x":42.522,"y":651.3041}
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{"page":41,"change":"none","str":"Actively engaging with the content helps us ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","581.31"],"fontName":"AMIDOT+OpenSans","x":56.5197,"y":581.3071}
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{"page":41,"change":"none","str":" Opening the door to ","dir":"ltr","width":"119.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","163.29","469.31"],"fontName":"AMIDOT+OpenSans","x":163.2918,"y":469.3071}
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{"page":41,"change":"none","str":"you can function without those barriers and, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","273.30"],"fontName":"AMIDOT+OpenSans","x":42.523799999999994,"y":273.3011}
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{"page":41,"change":"none","str":"in many cases, use the increased openness as ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","259.30"],"fontName":"AMIDOT+OpenSans","x":42.523799999999994,"y":259.29810000000003}
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{"page":41,"change":"none","str":"gies they know that traditional publishers can","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","217.29"],"fontName":"AMIDOT+OpenSans","x":42.523799999999994,"y":217.28910000000008}
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{"page":41,"change":"none","str":"cumbent rules,” David said. “Change the rules ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","189.28"],"fontName":"AMIDOT+OpenSans","x":42.523799999999994,"y":189.2831000000001}
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{"page":41,"change":"none","str":"generate some type of value for their audi","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","105.30"],"fontName":"AMIDOT+OpenSans","x":42.51970000000003,"y":105.30109999999999}
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{"page":41,"change":"none","str":"ence or customers. Sometimes that value is ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","91.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":91.29809999999999}
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{"page":41,"change":"none","str":"operates.","dir":"ltr","width":"48.65","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","665.28"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":665.2780999999998}
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{"page":41,"change":"none","str":"is paying for the value they receive like any ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","609.30"],"fontName":"AMIDOT+OpenSans","x":303.8255,"y":609.2950999999998}
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{"page":41,"change":"none","str":"standard market transaction. In still other","dir":"ltr","width":"237.31","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","595.29"],"fontName":"AMIDOT+OpenSans","x":303.8255,"y":595.2920999999998}
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{"page":41,"change":"none","str":"cases, rather than the quid pro quo exchange ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","581.29"],"fontName":"AMIDOT+OpenSans","x":303.8255,"y":581.2890999999997}
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{"page":41,"change":"none","str":"a sense of reciprocity. ","dir":"ltr","width":"117.66","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","539.28"],"fontName":"AMIDOT+OpenSans","x":303.8255,"y":539.2800999999996}
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{"page":41,"change":"none","str":"we interviewed. There is nuance hidden within ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","329.30"],"fontName":"AMIDOT+OpenSans","x":303.8238,"y":329.29810000000003}
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{"page":41,"change":"none","str":"content you provide is available for free and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","161.30"],"fontName":"AMIDOT+OpenSans","x":303.8266,"y":161.30110000000002}
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{"page":42,"change":"none","str":"value lives in things that are scarce. Because ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","721.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":721.3071}
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{"page":42,"change":"none","str":"the Internet makes a universe of content avail","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","707.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":707.3041}
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{"page":42,"change":"none","str":"able to all of us for free, it is difficult to get peo","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","693.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":693.3010999999999}
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{"page":42,"change":"none","str":"ple to pay for content online. The struggling ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","679.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":679.2980999999999}
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{"page":42,"change":"none","str":"some amount of copying is probably inevita","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","637.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":637.2890999999997}
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{"page":42,"change":"none","str":"ble. That means you may end up competing ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","623.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":623.2860999999997}
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{"page":42,"change":"none","str":"er you condone it or not.","dir":"ltr","width":"130.72","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","595.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":595.2800999999996}
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{"page":42,"change":"none","str":"than owning it. In ","dir":"ltr","width":"91.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","539.30"],"fontName":"AMIDOT+OpenSans","x":70.85759999999999,"y":539.2950999999998}
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{"page":42,"change":"none","str":"traditional marketplace. In ","dir":"ltr","width":"140.04","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.85","455.28"],"fontName":"AMIDOT+OpenSans","x":70.84660000000002,"y":455.27709999999985}
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{"page":42,"change":"none","str":"plains how when one product or service be","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.85","441.27"],"fontName":"AMIDOT+OpenSans","x":70.84660000000002,"y":441.27409999999986}
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{"page":42,"change":"none","str":"value to your audience or customers. As An","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.85","357.26"],"fontName":"AMIDOT+OpenSans","x":70.84660000000004,"y":357.25609999999995}
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{"page":43,"change":"none","str":"where every printed copy of the same ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","721.31"],"fontName":"AMIDOT+OpenSans","x":70.5203,"y":721.3071}
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{"page":43,"change":"none","str":"is harder to differentiate one publishing ","dir":"ltr","width":"212.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","693.30"],"fontName":"AMIDOT+OpenSans","x":70.5203,"y":693.3010999999999}
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{"page":43,"change":"none","str":"pete with other providers of the same ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","637.29"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":637.2890999999997}
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{"page":43,"change":"none","str":"traditional business principles. ","dir":"ltr","width":"159.89","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","609.28"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":609.2830999999996}
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{"page":43,"change":"none","str":"Charging for the in-person version","dir":"ltr","width":"187.27","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","581.29"],"fontName":"QXDVEN+OpenSans-Extrabold","x":70.52029999999999,"y":581.2880999999996}
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{"page":43,"change":"none","str":"As anyone who has ever gone to a con","dir":"ltr","width":"205.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","567.29"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":567.2850999999996}
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{"page":43,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","567.29"],"fontName":"AMIDOT+OpenSans","x":276.2863,"y":567.2850999999996}
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{"page":43,"change":"none","str":"cert will tell you, experiencing creativity ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","553.28"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":553.2820999999996}
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{"page":43,"change":"none","str":"in person is a completely different expe","dir":"ltr","width":"205.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","539.28"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":539.2790999999995}
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{"page":43,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","539.28"],"fontName":"AMIDOT+OpenSans","x":276.2863,"y":539.2790999999995}
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{"page":43,"change":"none","str":"rience from consuming a digital copy on ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","525.28"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":525.2760999999995}
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{"page":43,"change":"none","str":"your own. Far from acting as a substitute ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","511.27"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":511.2730999999995}
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{"page":43,"change":"none","str":"for face-to-face interaction, CC-licensed ","dir":"ltr","width":"212.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","497.27"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":497.2700999999995}
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{"page":43,"change":"none","str":"content can actually create demand for ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","483.27"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":483.2670999999995}
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{"page":43,"change":"none","str":"the in-person version of experience. You ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","469.26"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":469.26409999999953}
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{"page":43,"change":"none","str":"can see this effect when people go view ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","455.26"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":455.26109999999954}
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{"page":43,"change":"none","str":"original art in person or pay to attend a ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","441.26"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":441.25809999999956}
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{"page":43,"change":"none","str":"talk or training course.","dir":"ltr","width":"115.64","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","427.26"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":427.2550999999996}
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{"page":43,"change":"none","str":"Selling merchandise","dir":"ltr","width":"110.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","399.26"],"fontName":"QXDVEN+OpenSans-Extrabold","x":70.52029999999999,"y":399.26009999999957}
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{"page":43,"change":"none","str":"In many cases, people who like your work ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","385.26"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":385.2570999999996}
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{"page":43,"change":"none","str":"will pay for products demonstrating a ","dir":"ltr","width":"212.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","371.25"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":371.2540999999996}
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{"page":43,"change":"none","str":"connection to your work. As a child of ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","357.25"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":357.2510999999996}
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{"page":43,"change":"none","str":"the 1980s, I can personally attest to the ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","343.25"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":343.2480999999996}
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{"page":43,"change":"none","str":"power of a good concert T-shirt. This can ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","329.25"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":329.24509999999964}
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{"page":43,"change":"none","str":"also be an important revenue stream for ","dir":"ltr","width":"212.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","315.24"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":315.24209999999965}
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{"page":43,"change":"none","str":"museums and galleries.","dir":"ltr","width":"121.76","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","301.24"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":301.23909999999967}
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{"page":43,"change":"none","str":"Sometimes the way to find a market-based ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","245.31"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":245.3071}
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{"page":43,"change":"none","str":"revenue stream is by providing value to peo","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","231.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":231.3041}
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{"page":43,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","231.30"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":231.3041}
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{"page":43,"change":"none","str":"ple ","dir":"ltr","width":"18.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","217.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":217.30110000000002}
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{"page":43,"change":"none","str":"other","dir":"ltr","width":"25.95","height":"11.00","transform":["11.00","0.00","0.00","11.00","61.79","217.30"],"fontName":"GIDNUH+OpenSans-Italic","x":61.7917,"y":217.30110000000002}
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{"page":43,"change":"none","str":" than those who consume your CC-li","dir":"ltr","width":"188.37","height":"11.00","transform":["11.00","0.00","0.00","11.00","87.75","217.30"],"fontName":"AMIDOT+OpenSans","x":87.7517,"y":217.30110000000002}
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{"page":43,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.28","217.30"],"fontName":"AMIDOT+OpenSans","x":276.2807,"y":217.30110000000002}
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{"page":43,"change":"none","str":"censed content. In these revenue streams, the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","203.30"],"fontName":"AMIDOT+OpenSans","x":42.50870000000003,"y":203.29810000000003}
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{"page":43,"change":"none","str":"free content is being subsidized by an entirely ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","189.30"],"fontName":"AMIDOT+OpenSans","x":42.50870000000003,"y":189.29510000000005}
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{"page":43,"change":"none","str":"different category of people or businesses. Of","dir":"ltr","width":"233.93","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","175.29"],"fontName":"AMIDOT+OpenSans","x":42.50870000000003,"y":175.29210000000006}
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{"page":43,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.28","175.29"],"fontName":"AMIDOT+OpenSans","x":276.2807,"y":175.29210000000006}
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{"page":43,"change":"none","str":"ten, those people or businesses are paying to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","161.29"],"fontName":"AMIDOT+OpenSans","x":42.50870000000003,"y":161.28910000000008}
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{"page":43,"change":"none","str":"access your main audience. The fact that the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","147.29"],"fontName":"AMIDOT+OpenSans","x":42.50870000000003,"y":147.2861000000001}
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{"page":43,"change":"none","str":"content is free increases the size of the audi","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","133.28"],"fontName":"AMIDOT+OpenSans","x":42.50870000000003,"y":133.2831000000001}
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{"page":43,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.28","133.28"],"fontName":"AMIDOT+OpenSans","x":276.2807,"y":133.2831000000001}
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{"page":43,"change":"none","str":"ence, which in turn makes the offer more valu","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","119.28"],"fontName":"AMIDOT+OpenSans","x":42.50870000000003,"y":119.2801000000001}
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{"page":43,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.28","119.28"],"fontName":"AMIDOT+OpenSans","x":276.2807,"y":119.2801000000001}
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{"page":43,"change":"none","str":"able to the paying customers. This is a varia","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","105.28"],"fontName":"AMIDOT+OpenSans","x":42.50870000000003,"y":105.2771000000001}
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{"page":43,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.28","105.28"],"fontName":"AMIDOT+OpenSans","x":276.2807,"y":105.2771000000001}
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{"page":43,"change":"none","str":"tion of a traditional business model built on ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","91.27"],"fontName":"AMIDOT+OpenSans","x":42.50870000000003,"y":91.2741000000001}
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{"page":43,"change":"none","str":"free called ","dir":"ltr","width":"59.43","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","77.27"],"fontName":"AMIDOT+OpenSans","x":42.50870000000003,"y":77.2711000000001}
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{"page":43,"change":"none","str":"multi-sided platforms","dir":"ltr","width":"108.03","height":"11.00","transform":["11.00","0.00","0.00","11.00","104.87","77.27"],"fontName":"GIDNUH+OpenSans-Italic","x":104.86770000000003,"y":77.2711000000001}
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{"page":43,"change":"none","str":".","dir":"ltr","width":"2.93","height":"11.00","transform":["11.00","0.00","0.00","11.00","212.84","77.27"],"fontName":"AMIDOT+OpenSans","x":212.84370000000004,"y":77.2711000000001}
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{"page":43,"change":"none","str":"36","dir":"ltr","width":"7.73","height":"6.41","transform":["6.41","0.00","0.00","6.41","216.06","80.97"],"fontName":"AMIDOT+OpenSans","x":216.0646,"y":80.9701}
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{"page":43,"change":"none","str":" Access to ","dir":"ltr","width":"59.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","223.60","77.31"],"fontName":"AMIDOT+OpenSans","x":223.5995,"y":77.3071}
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{"page":43,"change":"none","str":"your audience isn’t the only thing people are ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","63.30"],"fontName":"AMIDOT+OpenSans","x":42.51750000000001,"y":63.304100000000005}
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{"page":43,"change":"none","str":"willing to pay for—there are other services you ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","721.30"],"fontName":"AMIDOT+OpenSans","x":303.8225,"y":721.3020999999999}
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{"page":43,"change":"none","str":"can provide as well.","dir":"ltr","width":"100.70","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","707.30"],"fontName":"AMIDOT+OpenSans","x":303.8225,"y":707.2990999999998}
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{"page":43,"change":"none","str":"Charging advertisers or sponsors","dir":"ltr","width":"180.77","height":"11.00","transform":["11.00","0.00","0.00","11.00","331.83","679.30"],"fontName":"QXDVEN+OpenSans-Extrabold","x":331.82849999999996,"y":679.3040999999998}
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{"page":43,"change":"none","str":"The traditional model of subsidizing free ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","331.83","665.30"],"fontName":"AMIDOT+OpenSans","x":331.82849999999996,"y":665.3010999999998}
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{"page":43,"change":"none","str":"content is advertising. In this version of ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","331.83","651.30"],"fontName":"AMIDOT+OpenSans","x":331.82849999999996,"y":651.2980999999997}
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{"page":43,"change":"none","str":"multi-sided platforms, advertisers pay ","dir":"ltr","width":"212.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","331.83","637.30"],"fontName":"AMIDOT+OpenSans","x":331.82849999999996,"y":637.2950999999997}
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{"page":43,"change":"none","str":"for the opportunity to reach the set of ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","331.83","623.29"],"fontName":"AMIDOT+OpenSans","x":331.82849999999996,"y":623.2920999999997}
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{"page":43,"change":"none","str":"eyeballs the content creators provide in ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","331.83","609.29"],"fontName":"AMIDOT+OpenSans","x":331.82849999999996,"y":609.2890999999996}
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{"page":43,"change":"none","str":"the form of their audience.","dir":"ltr","width":"136.05","height":"11.00","transform":["11.00","0.00","0.00","11.00","331.83","595.29"],"fontName":"AMIDOT+OpenSans","x":331.82849999999996,"y":595.2860999999996}
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{"page":43,"change":"none","str":"37","dir":"ltr","width":"7.59","height":"6.41","transform":["6.41","0.00","0.00","6.41","468.16","598.97"],"fontName":"AMIDOT+OpenSans","x":468.1603,"y":598.9702}
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{"page":43,"change":"none","str":" The Internet ","dir":"ltr","width":"67.99","height":"11.00","transform":["11.00","0.00","0.00","11.00","475.62","595.31"],"fontName":"UDGTIF+OpenSans","x":475.6227,"y":595.3071}
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{"page":43,"change":"none","str":"has made this model more difficult be","dir":"ltr","width":"205.48","height":"11.00","transform":["11.00","0.00","0.00","11.00","331.83","581.30"],"fontName":"AMIDOT+OpenSans","x":331.8307,"y":581.3041}
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{"page":43,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","581.30"],"fontName":"AMIDOT+OpenSans","x":537.5966999999999,"y":581.3041}
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{"page":43,"change":"none","str":"cause the number of potential channels ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","331.83","567.30"],"fontName":"AMIDOT+OpenSans","x":331.8307,"y":567.3010999999999}
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{"page":43,"change":"none","str":"available to reach those eyeballs has be","dir":"ltr","width":"205.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","331.83","553.30"],"fontName":"AMIDOT+OpenSans","x":331.8307,"y":553.2980999999999}
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{"page":44,"change":"none","str":"example, Opendesk makes money every ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","98.87","679.30"],"fontName":"AMIDOT+OpenSans","x":98.86679999999998,"y":679.2980999999999}
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{"page":44,"change":"none","str":"designs on the platform.","dir":"ltr","width":"126.13","height":"11.00","transform":["11.00","0.00","0.00","11.00","98.87","637.29"],"fontName":"AMIDOT+OpenSans","x":98.86679999999998,"y":637.2890999999997}
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{"page":44,"change":"none","str":"ative Commons","dir":"ltr","width":"88.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","98.87","399.26"],"fontName":"ESGBSL+OpenSans-Bold","x":98.86679999999998,"y":399.26009999999957}
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{"page":44,"change":"none","str":" make money by sell","dir":"ltr","width":"117.05","height":"11.00","transform":["11.00","0.00","0.00","11.00","187.39","399.26"],"fontName":"AMIDOT+OpenSans","x":187.39479999999998,"y":399.26009999999957}
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{"page":44,"change":"none","str":"ing use of their trademarks. Well known ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","98.87","385.26"],"fontName":"AMIDOT+OpenSans","x":98.86679999999998,"y":385.2570999999996}
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{"page":44,"change":"none","str":"brands that consumers associate with ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","98.87","371.25"],"fontName":"AMIDOT+OpenSans","x":98.86679999999998,"y":371.2540999999996}
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{"page":44,"change":"none","str":"quality, credibility, or even an ethos can ","dir":"ltr","width":"212.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","98.87","357.25"],"fontName":"AMIDOT+OpenSans","x":98.86679999999998,"y":357.2510999999996}
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{"page":44,"change":"none","str":"license that trademark to companies that ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","98.87","343.25"],"fontName":"AMIDOT+OpenSans","x":98.86679999999998,"y":343.2480999999996}
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{"page":44,"change":"none","str":"want to take advantage of that goodwill. ","dir":"ltr","width":"212.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","98.87","329.25"],"fontName":"AMIDOT+OpenSans","x":98.86679999999998,"y":329.24509999999964}
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{"page":44,"change":"none","str":"By definition, trademarks are scarce be","dir":"ltr","width":"205.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","98.87","315.24"],"fontName":"AMIDOT+OpenSans","x":98.86679999999998,"y":315.24209999999965}
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{"page":44,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.63","315.24"],"fontName":"AMIDOT+OpenSans","x":304.6328,"y":315.24209999999965}
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{"page":44,"change":"none","str":"cause they represent a particular source ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","98.87","301.24"],"fontName":"AMIDOT+OpenSans","x":98.86679999999998,"y":301.23909999999967}
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{"page":44,"change":"none","str":"of a good or service. Charging for the ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","98.87","287.24"],"fontName":"AMIDOT+OpenSans","x":98.86679999999998,"y":287.2360999999997}
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{"page":44,"change":"none","str":"ability to use that trademark is a way of ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","98.87","273.23"],"fontName":"AMIDOT+OpenSans","x":98.86679999999998,"y":273.2330999999997}
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{"page":44,"change":"none","str":"deriving revenue from something scarce ","dir":"ltr","width":"212.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","98.87","259.23"],"fontName":"AMIDOT+OpenSans","x":98.86679999999998,"y":259.2300999999997}
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{"page":44,"change":"none","str":"while taking advantage of the abundance ","dir":"ltr","width":"212.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","98.87","245.23"],"fontName":"AMIDOT+OpenSans","x":98.86679999999998,"y":245.22709999999972}
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{"page":44,"change":"none","str":"of CC content.","dir":"ltr","width":"72.04","height":"11.00","transform":["11.00","0.00","0.00","11.00","98.87","231.22"],"fontName":"AMIDOT+OpenSans","x":98.86679999999998,"y":231.22409999999974}
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{"page":44,"change":"none","str":"Reciprocity-based revenue streams ","dir":"ltr","width":"196.90","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","203.23"],"fontName":"QXDVEN+OpenSans-Extrabold","x":70.86079999999998,"y":203.22909999999973}
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{"page":44,"change":"none","str":"Even if we set aside grant funding, we found ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","189.23"],"fontName":"AMIDOT+OpenSans","x":70.86079999999998,"y":189.22609999999975}
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{"page":44,"change":"none","str":"that the traditional economic framework of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","175.22"],"fontName":"AMIDOT+OpenSans","x":70.86079999999998,"y":175.22309999999976}
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{"page":44,"change":"none","str":"understanding the market failed to fully cap","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","161.22"],"fontName":"AMIDOT+OpenSans","x":70.86079999999998,"y":161.22009999999977}
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{"page":44,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.63","161.22"],"fontName":"AMIDOT+OpenSans","x":304.6328,"y":161.22009999999977}
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{"page":44,"change":"none","str":"ture the ways the endeavors we analyzed were ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","147.22"],"fontName":"AMIDOT+OpenSans","x":70.86079999999998,"y":147.2170999999998}
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{"page":44,"change":"none","str":"making money. It was not simply about mone","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","133.21"],"fontName":"AMIDOT+OpenSans","x":70.86079999999998,"y":133.2140999999998}
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{"page":44,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.63","133.21"],"fontName":"AMIDOT+OpenSans","x":304.6328,"y":133.2140999999998}
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{"page":44,"change":"none","str":"tizing scarcity.","dir":"ltr","width":"72.12","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","119.21"],"fontName":"AMIDOT+OpenSans","x":70.86079999999998,"y":119.2110999999998}
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{"page":44,"change":"none","str":"Rather than devising a scheme to get peo","dir":"ltr","width":"219.44","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.86","105.21"],"fontName":"AMIDOT+OpenSans","x":84.86379999999998,"y":105.2080999999998}
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{"page":44,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.63","105.21"],"fontName":"AMIDOT+OpenSans","x":304.6328,"y":105.2080999999998}
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{"page":44,"change":"none","str":"ple to pay money in exchange for some direct ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","91.21"],"fontName":"AMIDOT+OpenSans","x":70.86079999999998,"y":91.2050999999998}
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{"page":44,"change":"none","str":"value provided to them, many of the revenue ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","77.20"],"fontName":"AMIDOT+OpenSans","x":70.86079999999998,"y":77.2020999999998}
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{"page":44,"change":"none","str":"streams were more about providing value, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","63.20"],"fontName":"AMIDOT+OpenSans","x":70.86079999999998,"y":63.1990999999998}
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{"page":44,"change":"none","str":"building a relationship, and then eventually ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","721.20"],"fontName":"AMIDOT+OpenSans","x":332.1658,"y":721.1970999999998}
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{"page":44,"change":"none","str":"finding some money that flows back out of a ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","707.19"],"fontName":"AMIDOT+OpenSans","x":332.1658,"y":707.1940999999997}
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{"page":44,"change":"none","str":"sense of reciprocity. While some look like tra","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","693.19"],"fontName":"AMIDOT+OpenSans","x":332.1658,"y":693.1910999999997}
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{"page":44,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","693.19"],"fontName":"AMIDOT+OpenSans","x":565.9377999999999,"y":693.1910999999997}
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{"page":44,"change":"none","str":"ditional nonprofit funding models, they aren’t ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","679.19"],"fontName":"AMIDOT+OpenSans","x":332.16579999999993,"y":679.1880999999996}
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{"page":44,"change":"none","str":"charity. The endeavor exchange value with ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","665.19"],"fontName":"AMIDOT+OpenSans","x":332.16579999999993,"y":665.1850999999996}
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{"page":44,"change":"none","str":"people, just not necessarily synchronous","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","651.18"],"fontName":"AMIDOT+OpenSans","x":332.16579999999993,"y":651.1820999999995}
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{"page":44,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","651.18"],"fontName":"AMIDOT+OpenSans","x":565.9377999999999,"y":651.1820999999995}
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{"page":44,"change":"none","str":"ly or in a way that requires that those values ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","637.18"],"fontName":"AMIDOT+OpenSans","x":332.16579999999993,"y":637.1790999999995}
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{"page":44,"change":"none","str":"be equal. As David Bollier wrote in ","dir":"ltr","width":"186.63","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","623.18"],"fontName":"AMIDOT+OpenSans","x":332.16579999999993,"y":623.1760999999995}
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{"page":44,"change":"none","str":"Think Like ","dir":"ltr","width":"53.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","520.13","623.18"],"fontName":"GIDNUH+OpenSans-Italic","x":520.1338,"y":623.1760999999995}
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{"page":44,"change":"none","str":"a Commoner","dir":"ltr","width":"63.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","609.17"],"fontName":"GIDNUH+OpenSans-Italic","x":332.16579999999993,"y":609.1730999999994}
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{"page":44,"change":"none","str":", “There is no self-serving calcula","dir":"ltr","width":"170.90","height":"11.00","transform":["11.00","0.00","0.00","11.00","394.81","609.17"],"fontName":"AMIDOT+OpenSans","x":394.8107999999999,"y":609.1730999999994}
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{"page":44,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","609.17"],"fontName":"AMIDOT+OpenSans","x":565.9377999999999,"y":609.1730999999994}
|
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{"page":44,"change":"none","str":"tion of whether the value given and received is ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","595.17"],"fontName":"AMIDOT+OpenSans","x":332.16579999999993,"y":595.1700999999994}
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{"page":44,"change":"none","str":"strictly equal.”","dir":"ltr","width":"73.06","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","581.17"],"fontName":"AMIDOT+OpenSans","x":332.16579999999993,"y":581.1670999999993}
|
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{"page":44,"change":"none","str":"This should be a familiar dynamic—it is the ","dir":"ltr","width":"225.95","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","567.16"],"fontName":"AMIDOT+OpenSans","x":346.1687999999999,"y":567.1640999999993}
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{"page":44,"change":"none","str":"way you deal with your friends and family. We ","dir":"ltr","width":"239.97","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","553.16"],"fontName":"AMIDOT+OpenSans","x":332.16579999999993,"y":553.1610999999992}
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{"page":44,"change":"none","str":"give without regard for what and when we will ","dir":"ltr","width":"239.96","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","539.16"],"fontName":"AMIDOT+OpenSans","x":332.16579999999993,"y":539.1580999999992}
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{"page":44,"change":"none","str":"get back. David Bollier wrote, “Reciprocal social ","dir":"ltr","width":"239.96","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","525.16"],"fontName":"AMIDOT+OpenSans","x":332.16579999999993,"y":525.1550999999992}
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{"page":44,"change":"none","str":"exchange lies at the heart of human identity, ","dir":"ltr","width":"239.96","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","511.15"],"fontName":"AMIDOT+OpenSans","x":332.16579999999993,"y":511.15209999999917}
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{"page":44,"change":"none","str":"community and culture. It is a vital brain func","dir":"ltr","width":"234.63","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","497.15"],"fontName":"AMIDOT+OpenSans","x":332.16579999999993,"y":497.1490999999992}
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{"page":44,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","497.15"],"fontName":"AMIDOT+OpenSans","x":565.9377999999999,"y":497.1490999999992}
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{"page":44,"change":"none","str":"tion that helps the human species survive and ","dir":"ltr","width":"239.96","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","483.15"],"fontName":"AMIDOT+OpenSans","x":332.16579999999993,"y":483.1460999999992}
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{"page":44,"change":"none","str":"evolve.”","dir":"ltr","width":"37.85","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","469.14"],"fontName":"AMIDOT+OpenSans","x":332.16579999999993,"y":469.1430999999992}
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{"page":44,"change":"none","str":"What is rare is to incorporate this sort of rela","dir":"ltr","width":"219.57","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","455.14"],"fontName":"AMIDOT+OpenSans","x":346.1687999999999,"y":455.1400999999992}
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{"page":44,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","455.14"],"fontName":"AMIDOT+OpenSans","x":565.9377999999999,"y":455.1400999999992}
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{"page":44,"change":"none","str":"tionship into an endeavor that also engages with ","dir":"ltr","width":"239.95","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","441.14"],"fontName":"AMIDOT+OpenSans","x":332.16579999999993,"y":441.13709999999924}
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{"page":44,"change":"none","str":"the market.","dir":"ltr","width":"58.03","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","427.13"],"fontName":"AMIDOT+OpenSans","x":332.16579999999993,"y":427.13409999999925}
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{"page":44,"change":"none","str":"40","dir":"ltr","width":"7.71","height":"6.41","transform":["6.41","0.00","0.00","6.41","390.32","430.97"],"fontName":"AMIDOT+OpenSans","x":390.3232,"y":430.9701}
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{"page":44,"change":"none","str":" We almost can’t help but think of ","dir":"ltr","width":"174.41","height":"11.00","transform":["11.00","0.00","0.00","11.00","397.72","427.31"],"fontName":"AMIDOT+OpenSans","x":397.7151,"y":427.3071}
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{"page":44,"change":"none","str":"relationships in the market as being centered on ","dir":"ltr","width":"239.95","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","413.30"],"fontName":"AMIDOT+OpenSans","x":332.1771,"y":413.3041}
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{"page":44,"change":"none","str":"an even-steven exchange of value.","dir":"ltr","width":"169.03","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","399.30"],"fontName":"AMIDOT+OpenSans","x":332.1771,"y":399.3011}
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{"page":44,"change":"none","str":"41","dir":"ltr","width":"6.89","height":"6.41","transform":["6.41","0.00","0.00","6.41","501.29","402.97"],"fontName":"AMIDOT+OpenSans","x":501.2909,"y":402.9701}
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{"page":44,"change":"none","str":"Memberships and individual","dir":"ltr","width":"155.57","height":"11.00","transform":["11.00","0.00","0.00","11.00","360.17","371.31"],"fontName":"QXDVEN+OpenSans-Extrabold","x":360.1739,"y":371.3071}
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{"page":44,"change":"none","str":" ","dir":"ltr","width":"2.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","515.93","371.31"],"fontName":"QXDVEN+OpenSans-Extrabold","x":515.9339,"y":371.3071}
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{"page":44,"change":"none","str":"donations","dir":"ltr","width":"55.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","360.17","357.30"],"fontName":"QXDVEN+OpenSans-Extrabold","x":360.1739,"y":357.3041}
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{"page":44,"change":"none","str":"While memberships and donations are ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","360.17","343.30"],"fontName":"AMIDOT+OpenSans","x":360.1739,"y":343.3011}
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{"page":44,"change":"none","str":"traditional nonprofit funding models, in ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","360.17","329.30"],"fontName":"AMIDOT+OpenSans","x":360.1739,"y":329.29810000000003}
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{"page":44,"change":"none","str":"the ","dir":"ltr","width":"19.78","height":"11.00","transform":["11.00","0.00","0.00","11.00","360.17","315.30"],"fontName":"UDGTIF+OpenSans","x":360.1739,"y":315.29510000000005}
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{"page":44,"change":"none","str":"Made with Creative Commons","dir":"ltr","width":"164.52","height":"11.00","transform":["11.00","0.00","0.00","11.00","379.86","315.30"],"fontName":"ESGBSL+OpenSans-Bold","x":379.8639,"y":315.29510000000005}
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{"page":44,"change":"none","str":" con","dir":"ltr","width":"21.24","height":"11.00","transform":["11.00","0.00","0.00","11.00","544.39","315.30"],"fontName":"AMIDOT+OpenSans","x":544.3854,"y":315.29510000000005}
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{"page":44,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","315.30"],"fontName":"AMIDOT+OpenSans","x":565.9399,"y":315.29510000000005}
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{"page":44,"change":"none","str":"text, they are directly tied to the recipro","dir":"ltr","width":"205.44","height":"11.00","transform":["11.00","0.00","0.00","11.00","360.17","301.29"],"fontName":"AMIDOT+OpenSans","x":360.1739,"y":301.29210000000006}
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{"page":44,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","301.29"],"fontName":"AMIDOT+OpenSans","x":565.9399,"y":301.29210000000006}
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{"page":44,"change":"none","str":"cal relationship that is cultivated with the ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","360.17","287.29"],"fontName":"AMIDOT+OpenSans","x":360.1739,"y":287.2891000000001}
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{"page":44,"change":"none","str":"beneficiaries of their work. The bigger ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","360.17","273.29"],"fontName":"AMIDOT+OpenSans","x":360.1739,"y":273.2861000000001}
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{"page":44,"change":"none","str":"the pool of those receiving value from ","dir":"ltr","width":"212.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","360.17","259.28"],"fontName":"AMIDOT+OpenSans","x":360.1739,"y":259.2831000000001}
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{"page":44,"change":"none","str":"the content, the more likely this strategy ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","360.17","245.28"],"fontName":"AMIDOT+OpenSans","x":360.1739,"y":245.28010000000012}
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{"page":44,"change":"none","str":"will work, given that only a small percent","dir":"ltr","width":"206.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","360.17","231.28"],"fontName":"AMIDOT+OpenSans","x":360.1739,"y":231.27710000000013}
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{"page":44,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","231.28"],"fontName":"AMIDOT+OpenSans","x":565.9399,"y":231.27710000000013}
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{"page":44,"change":"none","str":"age of people are likely to contribute. ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","360.17","217.27"],"fontName":"AMIDOT+OpenSans","x":360.1739,"y":217.27410000000015}
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{"page":44,"change":"none","str":". The greater the argument ","dir":"ltr","width":"157.13","height":"11.00","transform":["11.00","0.00","0.00","11.00","415.22","147.26"],"fontName":"AMIDOT+OpenSans","x":415.2179,"y":147.25910000000022}
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{"page":45,"change":"none","str":" anyone who wants ","dir":"ltr","width":"104.44","height":"11.00","transform":["11.00","0.00","0.00","11.00","178.25","413.25"],"fontName":"AMIDOT+OpenSans","x":178.2543,"y":413.2520999999995}
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{"page":45,"change":"none","str":"the work in question could simply wait ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","399.25"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":399.2490999999995}
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{"page":45,"change":"none","str":"until it’s created and then access it for ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","385.25"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":385.2460999999995}
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{"page":45,"change":"none","str":"people have to care about more than ","dir":"ltr","width":"212.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","357.24"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":357.24009999999953}
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{"page":45,"change":"none","str":"just receiving the work. They have to ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","343.24"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":343.23709999999954}
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{"page":45,"change":"none","str":"want you to succeed. Amanda Palmer ","dir":"ltr","width":"212.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","329.23"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":329.23409999999956}
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{"page":45,"change":"none","str":"credits the success of her crowdfunding ","dir":"ltr","width":"212.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","315.23"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":315.23109999999957}
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{"page":45,"change":"none","str":"creating a connection with her fans. She ","dir":"ltr","width":"212.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","273.22"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":273.2220999999996}
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{"page":45,"change":"none","str":"The Art of Asking","dir":"ltr","width":"87.51","height":"11.00","transform":["11.00","0.00","0.00","11.00","119.64","259.22"],"fontName":"GIDNUH+OpenSans-Italic","x":119.63529999999999,"y":259.2190999999996}
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{"page":45,"change":"none","str":"the artist steps up and asks for some","dir":"ltr","width":"205.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","189.20"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":189.2040999999997}
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{"page":45,"change":"none","str":"thing. And if the ground has been fertil","dir":"ltr","width":"205.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","175.20"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":175.2010999999997}
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{"page":45,"change":"none","str":"ized enough, the audience says, without ","dir":"ltr","width":"212.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.52","161.20"],"fontName":"AMIDOT+OpenSans","x":70.52029999999999,"y":161.19809999999973}
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{"page":46,"change":"none","str":"working together. These components of shar","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","525.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":525.2650999999994}
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{"page":46,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","525.27"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":525.2650999999994}
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{"page":46,"change":"none","str":"ing are hard to cultivate if you think about what ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","511.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":511.2620999999994}
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{"page":46,"change":"none","str":"you do in purely market terms. Decent social ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","497.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":497.2590999999994}
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{"page":46,"change":"none","str":"behavior isn’t as intuitive when we are doing ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","483.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":483.25609999999944}
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{"page":46,"change":"none","str":"something that involves monetary exchange. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","469.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":469.25309999999945}
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{"page":46,"change":"none","str":"It takes a conscious effort to foster the context ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","455.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":455.25009999999946}
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{"page":46,"change":"none","str":"for real sharing, based not strictly on imper","dir":"ltr","width":"234.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","441.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":441.2470999999995}
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{"page":46,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","441.25"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":441.2470999999995}
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||
{"page":46,"change":"none","str":"sonal market exchange, but on connections ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","427.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":427.2440999999995}
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{"page":46,"change":"none","str":"with the people with whom you share—con","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","413.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":413.2410999999995}
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{"page":46,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","413.24"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":413.2410999999995}
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{"page":46,"change":"none","str":"nections with you, with your work, with your ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","399.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":399.2380999999995}
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{"page":46,"change":"none","str":"values, with each other.","dir":"ltr","width":"120.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","385.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":385.23509999999953}
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{"page":46,"change":"none","str":"The rest of this section will explore some of ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","371.23"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":371.23209999999955}
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||
{"page":46,"change":"none","str":"the common strategies that creators, compa","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","357.23"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":357.22909999999956}
|
||
{"page":46,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","357.23"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":357.22909999999956}
|
||
{"page":46,"change":"none","str":"nies, and organizations use to remind us that ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","343.23"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":343.2260999999996}
|
||
{"page":46,"change":"none","str":"there are humans behind every creative en","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","329.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":329.2230999999996}
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||
{"page":46,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","329.22"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":329.2230999999996}
|
||
{"page":46,"change":"none","str":"deavor. To remind us we have obligations to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","315.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":315.2200999999996}
|
||
{"page":46,"change":"none","str":"each other. To remind us what sharing really ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","301.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":301.2170999999996}
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||
{"page":46,"change":"none","str":"looks like.","dir":"ltr","width":"50.34","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","287.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":287.21409999999963}
|
||
{"page":46,"change":"none","str":"Be human","dir":"ltr","width":"55.21","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","259.22"],"fontName":"QXDVEN+OpenSans-Extrabold","x":70.86610000000002,"y":259.2190999999996}
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{"page":46,"change":"none","str":"Humans are social animals, which means we ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","245.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":245.21609999999964}
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{"page":46,"change":"none","str":"are naturally inclined to treat each other well.","dir":"ltr","width":"229.73","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","231.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":231.21309999999966}
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{"page":46,"change":"none","str":"42","dir":"ltr","width":"7.59","height":"6.41","transform":["6.41","0.00","0.00","6.41","300.71","234.97"],"fontName":"AMIDOT+OpenSans","x":300.7101,"y":234.9701}
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{"page":46,"change":"none","str":" ","dir":"ltr","width":"2.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","308.17","231.31"],"fontName":"UDGTIF+OpenSans","x":308.1732,"y":231.3071}
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||
{"page":46,"change":"none","str":"But the further removed we are from the per","dir":"ltr","width":"234.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","217.30"],"fontName":"AMIDOT+OpenSans","x":70.87020000000001,"y":217.3041}
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{"page":46,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","217.30"],"fontName":"AMIDOT+OpenSans","x":304.6422,"y":217.3041}
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||
{"page":46,"change":"none","str":"son with whom we are interacting, the less car","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","203.30"],"fontName":"AMIDOT+OpenSans","x":70.87020000000001,"y":203.30110000000002}
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{"page":46,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","203.30"],"fontName":"AMIDOT+OpenSans","x":304.6422,"y":203.30110000000002}
|
||
{"page":46,"change":"none","str":"ing our behavior will be. While the Internet has ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","189.30"],"fontName":"AMIDOT+OpenSans","x":70.87020000000001,"y":189.29810000000003}
|
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{"page":46,"change":"none","str":"democratized cultural production, increased ","dir":"ltr","width":"240.15","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","175.30"],"fontName":"AMIDOT+OpenSans","x":70.87020000000001,"y":175.29510000000005}
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{"page":46,"change":"none","str":"access to knowledge, and connected us in ex","dir":"ltr","width":"234.00","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","161.29"],"fontName":"AMIDOT+OpenSans","x":70.87020000000001,"y":161.29210000000006}
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{"page":46,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","161.29"],"fontName":"AMIDOT+OpenSans","x":304.6422,"y":161.29210000000006}
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{"page":46,"change":"none","str":"traordinary ways, it can also make it easy for","dir":"ltr","width":"234.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","147.29"],"fontName":"AMIDOT+OpenSans","x":70.87020000000001,"y":147.28910000000008}
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{"page":46,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","147.29"],"fontName":"AMIDOT+OpenSans","x":304.6422,"y":147.28910000000008}
|
||
{"page":46,"change":"none","str":"get we are dealing with another human.","dir":"ltr","width":"204.71","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","133.29"],"fontName":"AMIDOT+OpenSans","x":70.87020000000001,"y":133.2861000000001}
|
||
{"page":46,"change":"none","str":"To counteract the anonymous and imper","dir":"ltr","width":"220.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","119.28"],"fontName":"AMIDOT+OpenSans","x":84.87320000000001,"y":119.28310000000009}
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||
{"page":46,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","119.28"],"fontName":"AMIDOT+OpenSans","x":304.6422,"y":119.28310000000009}
|
||
{"page":46,"change":"none","str":"sonal tendencies of how we operate online, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","105.28"],"fontName":"AMIDOT+OpenSans","x":70.87020000000001,"y":105.28010000000009}
|
||
{"page":46,"change":"none","str":"individual creators and corporations who use ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","91.28"],"fontName":"AMIDOT+OpenSans","x":70.87020000000001,"y":91.27710000000009}
|
||
{"page":46,"change":"none","str":"Creative Commons licenses work to demon","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","77.27"],"fontName":"AMIDOT+OpenSans","x":70.87020000000001,"y":77.27410000000009}
|
||
{"page":46,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","77.27"],"fontName":"AMIDOT+OpenSans","x":304.6422,"y":77.27410000000009}
|
||
{"page":46,"change":"none","str":"strate their humanity. For some, this means ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","63.27"],"fontName":"AMIDOT+OpenSans","x":70.87020000000001,"y":63.27110000000009}
|
||
{"page":46,"change":"none","str":"pouring their lives out on the page. For oth","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","721.27"],"fontName":"AMIDOT+OpenSans","x":332.1752,"y":721.2691}
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||
{"page":46,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","721.27"],"fontName":"AMIDOT+OpenSans","x":565.9472000000001,"y":721.2691}
|
||
{"page":46,"change":"none","str":"ers, it means showing their creative process, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","707.27"],"fontName":"AMIDOT+OpenSans","x":332.1752000000001,"y":707.2660999999999}
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||
{"page":46,"change":"none","str":"giving a glimpse into how they do what they ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","693.26"],"fontName":"AMIDOT+OpenSans","x":332.1752000000001,"y":693.2630999999999}
|
||
{"page":46,"change":"none","str":"do. As writer Austin Kleon wrote, “","dir":"ltr","width":"189.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","679.26"],"fontName":"AMIDOT+OpenSans","x":332.1752000000001,"y":679.2600999999999}
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||
{"page":46,"change":"none","str":"Our work ","dir":"ltr","width":"52.99","height":"11.00","transform":["11.00","0.00","0.00","11.00","521.76","679.26"],"fontName":"GIDNUH+OpenSans-Italic","x":521.7602,"y":679.2600999999999}
|
||
{"page":46,"change":"none","str":"doesn’t speak for itself.","dir":"ltr","width":"114.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","665.26"],"fontName":"KOGLYZ+OpenSans-Italic","x":332.1752000000001,"y":665.2570999999998}
|
||
{"page":46,"change":"none","str":" Human beings want to ","dir":"ltr","width":"126.01","height":"11.00","transform":["11.00","0.00","0.00","11.00","446.34","665.26"],"fontName":"AMIDOT+OpenSans","x":446.33870000000024,"y":665.2570999999998}
|
||
{"page":46,"change":"none","str":"know where things came from, how they were ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","651.25"],"fontName":"AMIDOT+OpenSans","x":332.1752000000001,"y":651.2540999999998}
|
||
{"page":46,"change":"none","str":"made, and who made them. The stories you ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","637.25"],"fontName":"AMIDOT+OpenSans","x":332.1752000000001,"y":637.2510999999997}
|
||
{"page":46,"change":"none","str":"tell about the work you do have a huge effect ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","623.25"],"fontName":"AMIDOT+OpenSans","x":332.1752000000001,"y":623.2480999999997}
|
||
{"page":46,"change":"none","str":"on how people feel and what they understand ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","609.25"],"fontName":"AMIDOT+OpenSans","x":332.1752000000001,"y":609.2450999999996}
|
||
{"page":46,"change":"none","str":"about your work, and how people feel and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","595.24"],"fontName":"AMIDOT+OpenSans","x":332.1752000000001,"y":595.2420999999996}
|
||
{"page":46,"change":"none","str":"what they understand about your work affects ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","581.24"],"fontName":"AMIDOT+OpenSans","x":332.1752000000001,"y":581.2390999999996}
|
||
{"page":46,"change":"none","str":"how they value it.”","dir":"ltr","width":"94.00","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","567.24"],"fontName":"AMIDOT+OpenSans","x":332.1752000000001,"y":567.2360999999995}
|
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{"page":46,"change":"none","str":"43","dir":"ltr","width":"7.77","height":"6.41","transform":["6.41","0.00","0.00","6.41","425.58","570.97"],"fontName":"AMIDOT+OpenSans","x":425.5828,"y":570.9702}
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{"page":46,"change":"none","str":"A critical component to doing this effec","dir":"ltr","width":"220.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","553.31"],"fontName":"AMIDOT+OpenSans","x":346.1733,"y":553.3071}
|
||
{"page":46,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","553.31"],"fontName":"AMIDOT+OpenSans","x":565.9422999999999,"y":553.3071}
|
||
{"page":46,"change":"none","str":"tively is not worrying about being a “brand.” ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","539.30"],"fontName":"AMIDOT+OpenSans","x":332.17029999999994,"y":539.3041}
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{"page":46,"change":"none","str":"That means not being afraid to be vulnerable. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","525.30"],"fontName":"AMIDOT+OpenSans","x":332.17029999999994,"y":525.3010999999999}
|
||
{"page":46,"change":"none","str":"Amanda Palmer says, “When you’re afraid of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","511.30"],"fontName":"AMIDOT+OpenSans","x":332.17029999999994,"y":511.2980999999999}
|
||
{"page":46,"change":"none","str":"someone’s judgment, you can’t connect with ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","497.30"],"fontName":"AMIDOT+OpenSans","x":332.17029999999994,"y":497.29509999999993}
|
||
{"page":46,"change":"none","str":"them. You’re too preoccupied with the task of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","483.29"],"fontName":"AMIDOT+OpenSans","x":332.17029999999994,"y":483.29209999999995}
|
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{"page":46,"change":"none","str":"impressing them.” Not everyone is suited to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","469.29"],"fontName":"AMIDOT+OpenSans","x":332.17029999999994,"y":469.28909999999996}
|
||
{"page":46,"change":"none","str":"live life as an open book like Palmer, and that’s ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","455.29"],"fontName":"AMIDOT+OpenSans","x":332.17029999999994,"y":455.2861}
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{"page":46,"change":"none","str":"OK. There are a lot of ways to be human. The ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","441.28"],"fontName":"AMIDOT+OpenSans","x":332.17029999999994,"y":441.2831}
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||
{"page":46,"change":"none","str":"trick is just avoiding pretense and the tempta","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","427.28"],"fontName":"AMIDOT+OpenSans","x":332.17029999999994,"y":427.2801}
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{"page":46,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","427.28"],"fontName":"AMIDOT+OpenSans","x":565.9422999999999,"y":427.2801}
|
||
{"page":46,"change":"none","str":"tion to artificially craft an image. People don’t ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","413.28"],"fontName":"AMIDOT+OpenSans","x":332.17029999999994,"y":413.2771}
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{"page":46,"change":"none","str":"just want the glossy version of you. They can’t ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","399.27"],"fontName":"AMIDOT+OpenSans","x":332.17029999999994,"y":399.27410000000003}
|
||
{"page":46,"change":"none","str":"relate to it, at least not in a meaningful way.","dir":"ltr","width":"224.25","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","385.27"],"fontName":"AMIDOT+OpenSans","x":332.17029999999994,"y":385.27110000000005}
|
||
{"page":46,"change":"none","str":"This advice is probably even more import","dir":"ltr","width":"220.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","371.27"],"fontName":"AMIDOT+OpenSans","x":346.1732999999999,"y":371.26810000000006}
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{"page":46,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","371.27"],"fontName":"AMIDOT+OpenSans","x":565.9422999999999,"y":371.26810000000006}
|
||
{"page":46,"change":"none","str":"ant for businesses and organizations because ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","357.27"],"fontName":"AMIDOT+OpenSans","x":332.17029999999994,"y":357.2651000000001}
|
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{"page":46,"change":"none","str":"we instinctively conceive of them as nonhu","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","343.26"],"fontName":"AMIDOT+OpenSans","x":332.17029999999994,"y":343.2621000000001}
|
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{"page":46,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","343.26"],"fontName":"AMIDOT+OpenSans","x":565.9422999999999,"y":343.2621000000001}
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{"page":47,"change":"none","str":"sions you make, even if soliciting feedback and ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","553.30"],"fontName":"AMIDOT+OpenSans","x":42.52299999999997,"y":553.2980999999999}
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{"page":47,"change":"none","str":"to the input you receive, it can be worse than ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","511.29"],"fontName":"AMIDOT+OpenSans","x":42.52299999999997,"y":511.2890999999998}
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{"page":47,"change":"none","str":"Pinter told us, “It is best to ignore people who ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","231.29"],"fontName":"AMIDOT+OpenSans","x":42.513300000000015,"y":231.29210000000006}
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{"page":47,"change":"none","str":"try to scare you about free riding. That fear ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","217.29"],"fontName":"AMIDOT+OpenSans","x":42.513300000000015,"y":217.28910000000008}
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{"page":47,"change":"none","str":"is based on a very shallow view of what mo","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","203.29"],"fontName":"AMIDOT+OpenSans","x":42.513300000000015,"y":203.2861000000001}
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{"page":47,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","203.29"],"fontName":"AMIDOT+OpenSans","x":276.2853,"y":203.2861000000001}
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{"page":47,"change":"none","str":"tivates human behavior.” There will always be ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","189.28"],"fontName":"AMIDOT+OpenSans","x":42.513300000000015,"y":189.2831000000001}
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{"page":47,"change":"none","str":"people who will act in purely selfish ways, but ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","175.28"],"fontName":"AMIDOT+OpenSans","x":42.513300000000015,"y":175.28010000000012}
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{"page":47,"change":"none","str":"endeavors that are ","dir":"ltr","width":"99.81","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","161.28"],"fontName":"AMIDOT+OpenSans","x":42.513300000000015,"y":161.27710000000013}
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||
{"page":47,"change":"none","str":"Made with Creative Com","dir":"ltr","width":"133.82","height":"11.00","transform":["11.00","0.00","0.00","11.00","142.13","161.28"],"fontName":"ESGBSL+OpenSans-Bold","x":142.1293,"y":161.27710000000013}
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||
{"page":47,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.27","161.28"],"fontName":"ESGBSL+OpenSans-Bold","x":276.27430000000004,"y":161.27710000000013}
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||
{"page":47,"change":"none","str":"mons","dir":"ltr","width":"30.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.50","147.27"],"fontName":"ESGBSL+OpenSans-Bold","x":42.50230000000005,"y":147.27410000000015}
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{"page":47,"change":"none","str":" design for the good actors.","dir":"ltr","width":"141.15","height":"11.00","transform":["11.00","0.00","0.00","11.00","72.90","147.27"],"fontName":"AMIDOT+OpenSans","x":72.89530000000005,"y":147.27410000000015}
|
||
{"page":47,"change":"none","str":"The assumption that people will largely do ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.49","133.27"],"fontName":"AMIDOT+OpenSans","x":56.49430000000005,"y":133.27110000000016}
|
||
{"page":47,"change":"none","str":"the right thing can be a self-fulfilling prophe","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.49","119.27"],"fontName":"AMIDOT+OpenSans","x":42.49130000000005,"y":119.26810000000016}
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||
{"page":47,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.26","119.27"],"fontName":"AMIDOT+OpenSans","x":276.2633000000001,"y":119.26810000000016}
|
||
{"page":47,"change":"none","str":"cy. Shirky wrote in ","dir":"ltr","width":"98.90","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.49","105.27"],"fontName":"AMIDOT+OpenSans","x":42.49130000000008,"y":105.26510000000016}
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||
{"page":47,"change":"none","str":"Cognitive Surplus","dir":"ltr","width":"84.22","height":"11.00","transform":["11.00","0.00","0.00","11.00","142.26","105.27"],"fontName":"GIDNUH+OpenSans-Italic","x":142.2613000000001,"y":105.26510000000016}
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||
{"page":47,"change":"none","str":", “Systems ","dir":"ltr","width":"56.13","height":"11.00","transform":["11.00","0.00","0.00","11.00","226.52","105.27"],"fontName":"AMIDOT+OpenSans","x":226.5213000000001,"y":105.26510000000016}
|
||
{"page":47,"change":"none","str":"that assume people will act in ways that create ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.49","91.26"],"fontName":"AMIDOT+OpenSans","x":42.49130000000011,"y":91.26210000000016}
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||
{"page":47,"change":"none","str":"public goods, and that give them opportunities ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.49","77.26"],"fontName":"AMIDOT+OpenSans","x":42.49130000000011,"y":77.25910000000016}
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||
{"page":47,"change":"none","str":"and rewards for doing so, often let them work ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.49","63.26"],"fontName":"AMIDOT+OpenSans","x":42.49130000000011,"y":63.25610000000016}
|
||
{"page":47,"change":"none","str":"together better than neoclassical economics ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.80","721.25"],"fontName":"AMIDOT+OpenSans","x":303.7963000000001,"y":721.2541000000001}
|
||
{"page":47,"change":"none","str":"would predict.”","dir":"ltr","width":"79.24","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.80","707.25"],"fontName":"AMIDOT+OpenSans","x":303.7963000000001,"y":707.2511000000001}
|
||
{"page":47,"change":"none","str":"51","dir":"ltr","width":"6.97","height":"6.41","transform":["6.41","0.00","0.00","6.41","383.29","710.97"],"fontName":"AMIDOT+OpenSans","x":383.2878,"y":710.9702}
|
||
{"page":47,"change":"none","str":" When we acknowledge that ","dir":"ltr","width":"153.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","390.44","707.31"],"fontName":"AMIDOT+OpenSans","x":390.4393,"y":707.3071}
|
||
{"page":47,"change":"none","str":"people are often motivated by something oth","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","693.30"],"fontName":"AMIDOT+OpenSans","x":303.8253,"y":693.3041}
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||
{"page":47,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","693.30"],"fontName":"AMIDOT+OpenSans","x":537.5973,"y":693.3041}
|
||
{"page":47,"change":"none","str":"er than financial self-interest, we design our ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","679.30"],"fontName":"AMIDOT+OpenSans","x":303.8253,"y":679.3010999999999}
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||
{"page":47,"change":"none","str":"endeavors in ways that encourage and accen","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","665.30"],"fontName":"AMIDOT+OpenSans","x":303.8253,"y":665.2980999999999}
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||
{"page":47,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","665.30"],"fontName":"AMIDOT+OpenSans","x":537.5973,"y":665.2980999999999}
|
||
{"page":47,"change":"none","str":"tuate our social instincts.","dir":"ltr","width":"128.74","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","651.30"],"fontName":"AMIDOT+OpenSans","x":303.8253,"y":651.2950999999998}
|
||
{"page":47,"change":"none","str":"Rather than trying to exert control over ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","637.29"],"fontName":"AMIDOT+OpenSans","x":317.8283,"y":637.2920999999998}
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||
{"page":47,"change":"none","str":"people’s behavior, this mode of operating re","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","623.29"],"fontName":"AMIDOT+OpenSans","x":303.8253,"y":623.2890999999997}
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||
{"page":47,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","623.29"],"fontName":"AMIDOT+OpenSans","x":537.5973,"y":623.2890999999997}
|
||
{"page":47,"change":"none","str":"quires a certain level of trust. We might not ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","609.29"],"fontName":"AMIDOT+OpenSans","x":303.8253,"y":609.2860999999997}
|
||
{"page":47,"change":"none","str":"realize it, but our daily lives are already built ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","595.28"],"fontName":"AMIDOT+OpenSans","x":303.8253,"y":595.2830999999996}
|
||
{"page":47,"change":"none","str":"on trust. As Surowiecki wrote in ","dir":"ltr","width":"165.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","581.28"],"fontName":"AMIDOT+OpenSans","x":303.8253,"y":581.2800999999996}
|
||
{"page":47,"change":"none","str":"The Wisdom of ","dir":"ltr","width":"74.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","469.44","581.28"],"fontName":"GIDNUH+OpenSans-Italic","x":469.44349999999986,"y":581.2800999999996}
|
||
{"page":47,"change":"none","str":"Crowds","dir":"ltr","width":"35.88","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","567.28"],"fontName":"GIDNUH+OpenSans-Italic","x":303.8253,"y":567.2770999999996}
|
||
{"page":47,"change":"none","str":", “It’s impossible for a society to rely on ","dir":"ltr","width":"204.23","height":"11.00","transform":["11.00","0.00","0.00","11.00","339.77","567.28"],"fontName":"AMIDOT+OpenSans","x":339.7733,"y":567.2770999999996}
|
||
{"page":47,"change":"none","str":"law alone to make sure citizens act honestly ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","553.27"],"fontName":"AMIDOT+OpenSans","x":303.8253,"y":553.2740999999995}
|
||
{"page":47,"change":"none","str":"and responsibly. And it’s impossible for any or","dir":"ltr","width":"234.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","539.27"],"fontName":"AMIDOT+OpenSans","x":303.8253,"y":539.2710999999995}
|
||
{"page":47,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","539.27"],"fontName":"AMIDOT+OpenSans","x":537.5973,"y":539.2710999999995}
|
||
{"page":47,"change":"none","str":"ganization to rely on contracts alone to make ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","525.27"],"fontName":"AMIDOT+OpenSans","x":303.8253,"y":525.2680999999994}
|
||
{"page":47,"change":"none","str":"sure that its managers and workers live up to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","511.27"],"fontName":"AMIDOT+OpenSans","x":303.8253,"y":511.26509999999945}
|
||
{"page":47,"change":"none","str":"their obligation.” Instead, we largely trust that ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","497.26"],"fontName":"AMIDOT+OpenSans","x":303.8253,"y":497.26209999999946}
|
||
{"page":47,"change":"none","str":"people—mostly strangers—will do what they ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","483.26"],"fontName":"AMIDOT+OpenSans","x":303.8253,"y":483.2590999999995}
|
||
{"page":47,"change":"none","str":"are supposed to do.","dir":"ltr","width":"101.24","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","469.26"],"fontName":"AMIDOT+OpenSans","x":303.8253,"y":469.2560999999995}
|
||
{"page":47,"change":"none","str":"52","dir":"ltr","width":"7.58","height":"6.41","transform":["6.41","0.00","0.00","6.41","405.25","472.97"],"fontName":"AMIDOT+OpenSans","x":405.2483,"y":472.9701}
|
||
{"page":47,"change":"none","str":" And most often, they do.","dir":"ltr","width":"128.02","height":"11.00","transform":["11.00","0.00","0.00","11.00","412.70","469.31"],"fontName":"AMIDOT+OpenSans","x":412.7024,"y":469.3071}
|
||
{"page":47,"change":"none","str":"Treat humans like, well, humans","dir":"ltr","width":"177.88","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","441.31"],"fontName":"QXDVEN+OpenSans-Extrabold","x":303.8244,"y":441.3121}
|
||
{"page":47,"change":"none","str":"For creators, treating people as humans ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","427.31"],"fontName":"AMIDOT+OpenSans","x":303.8244,"y":427.3091}
|
||
{"page":47,"change":"none","str":"means not treating them like fans. As Kleon ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","413.31"],"fontName":"AMIDOT+OpenSans","x":303.8244,"y":413.3061}
|
||
{"page":47,"change":"none","str":"says, “If you want fans, you have to be a fan ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","399.30"],"fontName":"AMIDOT+OpenSans","x":303.8244,"y":399.30310000000003}
|
||
{"page":47,"change":"none","str":"first.”","dir":"ltr","width":"27.20","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","385.30"],"fontName":"AMIDOT+OpenSans","x":303.8244,"y":385.30010000000004}
|
||
{"page":47,"change":"none","str":"53","dir":"ltr","width":"7.68","height":"6.41","transform":["6.41","0.00","0.00","6.41","331.45","388.97"],"fontName":"AMIDOT+OpenSans","x":331.4499,"y":388.9701}
|
||
{"page":47,"change":"none","str":" Even if you happen to be one of the few ","dir":"ltr","width":"205.05","height":"11.00","transform":["11.00","0.00","0.00","11.00","338.96","385.31"],"fontName":"AMIDOT+OpenSans","x":338.9585,"y":385.3071}
|
||
{"page":47,"change":"none","str":"to reach celebrity levels of fame, you are bet","dir":"ltr","width":"234.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","371.30"],"fontName":"AMIDOT+OpenSans","x":303.8245,"y":371.3041}
|
||
{"page":47,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","371.30"],"fontName":"AMIDOT+OpenSans","x":537.5965,"y":371.3041}
|
||
{"page":47,"change":"none","str":"ter off remembering that the people who fol","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","357.30"],"fontName":"AMIDOT+OpenSans","x":303.8245,"y":357.3011}
|
||
{"page":47,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","357.30"],"fontName":"AMIDOT+OpenSans","x":537.5965,"y":357.3011}
|
||
{"page":47,"change":"none","str":"low your work are human, too. Cory Doctorow ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","343.30"],"fontName":"AMIDOT+OpenSans","x":303.8245,"y":343.29810000000003}
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||
{"page":47,"change":"none","str":"makes a point to answer every single email ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","329.30"],"fontName":"AMIDOT+OpenSans","x":303.8245,"y":329.29510000000005}
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||
{"page":47,"change":"none","str":"someone sends him. Amanda Palmer spends ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","315.29"],"fontName":"AMIDOT+OpenSans","x":303.8245,"y":315.29210000000006}
|
||
{"page":47,"change":"none","str":"vast quantities of time going online to commu","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","301.29"],"fontName":"AMIDOT+OpenSans","x":303.8245,"y":301.2891000000001}
|
||
{"page":47,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","301.29"],"fontName":"AMIDOT+OpenSans","x":537.5965,"y":301.2891000000001}
|
||
{"page":47,"change":"none","str":"nicate with her public, making a point to listen ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","287.29"],"fontName":"AMIDOT+OpenSans","x":303.8245,"y":287.2861000000001}
|
||
{"page":47,"change":"none","str":"just as much as she talks.","dir":"ltr","width":"130.38","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","273.28"],"fontName":"AMIDOT+OpenSans","x":303.8245,"y":273.2831000000001}
|
||
{"page":47,"change":"none","str":"54","dir":"ltr","width":"7.96","height":"6.41","transform":["6.41","0.00","0.00","6.41","434.39","276.97"],"fontName":"AMIDOT+OpenSans","x":434.3928,"y":276.9701}
|
||
{"page":47,"change":"none","str":"The same idea goes for businesses and or","dir":"ltr","width":"220.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","259.31"],"fontName":"AMIDOT+OpenSans","x":317.8268,"y":259.3071}
|
||
{"page":47,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","259.31"],"fontName":"AMIDOT+OpenSans","x":537.5958,"y":259.3071}
|
||
{"page":47,"change":"none","str":"ganizations. Rather than automating its cus","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","245.30"],"fontName":"AMIDOT+OpenSans","x":303.82380000000006,"y":245.3041}
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{"page":47,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","245.30"],"fontName":"AMIDOT+OpenSans","x":537.5958,"y":245.3041}
|
||
{"page":47,"change":"none","str":"tomer service, the music platform Tribe of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","231.30"],"fontName":"AMIDOT+OpenSans","x":303.82380000000006,"y":231.30110000000002}
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{"page":47,"change":"none","str":"Noise makes a point to ensure its employees ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","217.30"],"fontName":"AMIDOT+OpenSans","x":303.82380000000006,"y":217.29810000000003}
|
||
{"page":47,"change":"none","str":"have personal, one-on-one interaction with ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","203.30"],"fontName":"AMIDOT+OpenSans","x":303.82380000000006,"y":203.29510000000005}
|
||
{"page":47,"change":"none","str":"users.","dir":"ltr","width":"31.23","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","189.29"],"fontName":"AMIDOT+OpenSans","x":303.82380000000006,"y":189.29210000000006}
|
||
{"page":47,"change":"none","str":"When we treat people like humans, they typ","dir":"ltr","width":"219.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","175.29"],"fontName":"AMIDOT+OpenSans","x":317.82680000000005,"y":175.28910000000008}
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{"page":47,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","175.29"],"fontName":"AMIDOT+OpenSans","x":537.5958,"y":175.28910000000008}
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||
{"page":47,"change":"none","str":"ically return the gift in kind. It’s called karma. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","161.29"],"fontName":"AMIDOT+OpenSans","x":303.82380000000006,"y":161.2861000000001}
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{"page":47,"change":"none","str":"But social relationships are fragile. It is all too ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","147.28"],"fontName":"AMIDOT+OpenSans","x":303.82380000000006,"y":147.2831000000001}
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{"page":47,"change":"none","str":"easy to destroy them if you make the mistake ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","133.28"],"fontName":"AMIDOT+OpenSans","x":303.82380000000006,"y":133.28010000000012}
|
||
{"page":47,"change":"none","str":"of treating people as anonymous customers ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","119.28"],"fontName":"AMIDOT+OpenSans","x":303.82380000000006,"y":119.27710000000012}
|
||
{"page":47,"change":"none","str":"or free labor.","dir":"ltr","width":"68.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","105.27"],"fontName":"AMIDOT+OpenSans","x":303.82380000000006,"y":105.27410000000012}
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{"page":48,"change":"none","str":" automatically brings with it ","dir":"ltr","width":"152.88","height":"11.00","transform":["11.00","0.00","0.00","11.00","419.46","665.30"],"fontName":"AMIDOT+OpenSans","x":419.4616,"y":665.3010999999999}
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{"page":48,"change":"none","str":"some element of community, by helping con","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","651.30"],"fontName":"AMIDOT+OpenSans","x":332.1766,"y":651.2980999999999}
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{"page":48,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","651.30"],"fontName":"AMIDOT+OpenSans","x":565.9485999999999,"y":651.2980999999999}
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{"page":48,"change":"none","str":"nect you to like-minded others who recognize ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","637.30"],"fontName":"AMIDOT+OpenSans","x":332.17659999999995,"y":637.2950999999998}
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{"page":48,"change":"none","str":"and are drawn to the values symbolized by","dir":"ltr","width":"237.32","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","623.29"],"fontName":"AMIDOT+OpenSans","x":332.17659999999995,"y":623.2920999999998}
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{"page":48,"change":"none","str":" ","dir":"ltr","width":"2.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","569.49","623.29"],"fontName":"UDGTIF+OpenSans","x":569.4928000000001,"y":623.2920999999998}
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{"page":48,"change":"none","str":"using CC.","dir":"ltr","width":"46.96","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","609.29"],"fontName":"AMIDOT+OpenSans","x":332.17659999999995,"y":609.2890999999997}
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{"page":48,"change":"none","str":"To be sustainable, though, you have to work ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.18","595.29"],"fontName":"AMIDOT+OpenSans","x":346.17959999999994,"y":595.2860999999997}
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{"page":48,"change":"none","str":"to nurture community. People have to care—","dir":"ltr","width":"237.32","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","581.28"],"fontName":"AMIDOT+OpenSans","x":332.17659999999995,"y":581.2830999999996}
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{"page":48,"change":"none","str":"about you and each other. One critical piece to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","567.28"],"fontName":"AMIDOT+OpenSans","x":332.17659999999995,"y":567.2800999999996}
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{"page":48,"change":"none","str":"this is fostering a sense of belonging. As Jono ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","553.28"],"fontName":"AMIDOT+OpenSans","x":332.17659999999995,"y":553.2770999999996}
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{"page":48,"change":"none","str":"Bacon writes in ","dir":"ltr","width":"82.28","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","539.27"],"fontName":"AMIDOT+OpenSans","x":332.17659999999995,"y":539.2740999999995}
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{"page":48,"change":"none","str":"The Art of Community","dir":"ltr","width":"107.47","height":"11.00","transform":["11.00","0.00","0.00","11.00","414.81","539.27"],"fontName":"GIDNUH+OpenSans-Italic","x":414.80859999999996,"y":539.2740999999995}
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{"page":48,"change":"none","str":", “If there ","dir":"ltr","width":"50.57","height":"11.00","transform":["11.00","0.00","0.00","11.00","521.76","539.27"],"fontName":"AMIDOT+OpenSans","x":521.7615999999999,"y":539.2740999999995}
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{"page":48,"change":"none","str":"is no belonging, there is no community.” For ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","525.27"],"fontName":"AMIDOT+OpenSans","x":332.1655999999999,"y":525.2710999999995}
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{"page":48,"change":"none","str":"Amanda Palmer and her band, that meant cre","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","511.27"],"fontName":"AMIDOT+OpenSans","x":332.1655999999999,"y":511.2680999999995}
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{"page":48,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","511.27"],"fontName":"AMIDOT+OpenSans","x":565.9376,"y":511.2680999999995}
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{"page":48,"change":"none","str":"ating an accepting and inclusive environment ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","497.27"],"fontName":"AMIDOT+OpenSans","x":332.1656,"y":497.2650999999995}
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{"page":48,"change":"none","str":"where people felt a part of their “weird little ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","483.26"],"fontName":"AMIDOT+OpenSans","x":332.1656,"y":483.2620999999995}
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{"page":48,"change":"none","str":"family.”","dir":"ltr","width":"37.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","469.26"],"fontName":"AMIDOT+OpenSans","x":332.1656,"y":469.25909999999953}
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{"page":48,"change":"none","str":"59","dir":"ltr","width":"7.43","height":"6.41","transform":["6.41","0.00","0.00","6.41","369.94","472.97"],"fontName":"AMIDOT+OpenSans","x":369.9382,"y":472.9701}
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{"page":48,"change":"none","str":" For organizations like Red Hat, that ","dir":"ltr","width":"195.02","height":"11.00","transform":["11.00","0.00","0.00","11.00","377.32","469.31"],"fontName":"AMIDOT+OpenSans","x":377.3192,"y":469.3071}
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{"page":48,"change":"none","str":"means connecting around common beliefs ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","455.30"],"fontName":"AMIDOT+OpenSans","x":332.1752,"y":455.3041}
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{"page":48,"change":"none","str":"or goals. As the CEO Jim Whitehurst wrote in ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","441.30"],"fontName":"AMIDOT+OpenSans","x":332.1752,"y":441.3011}
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{"page":48,"change":"none","str":"The Open Organization","dir":"ltr","width":"116.13","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","427.30"],"fontName":"GIDNUH+OpenSans-Italic","x":332.1752,"y":427.29810000000003}
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{"page":48,"change":"none","str":", “Tapping into passion ","dir":"ltr","width":"124.24","height":"11.00","transform":["11.00","0.00","0.00","11.00","448.12","427.30"],"fontName":"AMIDOT+OpenSans","x":448.1152,"y":427.29810000000003}
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{"page":48,"change":"none","str":"is especially important in building the kinds ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","413.30"],"fontName":"AMIDOT+OpenSans","x":332.1752,"y":413.29510000000005}
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{"page":48,"change":"none","str":"of participative communities that drive open","dir":"ltr","width":"237.33","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","399.29"],"fontName":"AMIDOT+OpenSans","x":332.1752,"y":399.29210000000006}
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{"page":48,"change":"none","str":" ","dir":"ltr","width":"2.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","569.50","399.29"],"fontName":"UDGTIF+OpenSans","x":569.5024000000004,"y":399.29210000000006}
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{"page":48,"change":"none","str":"organizations.”","dir":"ltr","width":"76.33","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","385.29"],"fontName":"AMIDOT+OpenSans","x":332.1752,"y":385.2891000000001}
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{"page":48,"change":"none","str":"60","dir":"ltr","width":"7.81","height":"6.41","transform":["6.41","0.00","0.00","6.41","408.65","388.97"],"fontName":"UDGTIF+OpenSans","x":408.65,"y":388.9701}
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{"page":48,"change":"none","str":"Communities that collaborate together ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","371.31"],"fontName":"AMIDOT+OpenSans","x":346.1733,"y":371.3071}
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{"page":48,"change":"none","str":"take deliberate planning. Surowiecki wrote, “It ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","357.30"],"fontName":"AMIDOT+OpenSans","x":332.1703,"y":357.3041}
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{"page":48,"change":"none","str":"takes a lot of work to put the group together. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","343.30"],"fontName":"AMIDOT+OpenSans","x":332.1703,"y":343.3011}
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{"page":48,"change":"none","str":"It’s difficult to ensure that people are working ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","329.30"],"fontName":"AMIDOT+OpenSans","x":332.1703,"y":329.29810000000003}
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{"page":48,"change":"none","str":"in the group’s interest and not in their own. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","315.30"],"fontName":"AMIDOT+OpenSans","x":332.1703,"y":315.29510000000005}
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{"page":48,"change":"none","str":"And when there’s a lack of trust between the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","301.29"],"fontName":"AMIDOT+OpenSans","x":332.1703,"y":301.29210000000006}
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{"page":48,"change":"none","str":"members of the group (which isn’t surprising ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","287.29"],"fontName":"AMIDOT+OpenSans","x":332.1703,"y":287.2891000000001}
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{"page":48,"change":"none","str":"given that they don’t really know each other), ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","273.29"],"fontName":"AMIDOT+OpenSans","x":332.1703,"y":273.2861000000001}
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{"page":48,"change":"none","str":"considerable energy is wasted trying to deter","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","259.28"],"fontName":"AMIDOT+OpenSans","x":332.1703,"y":259.2831000000001}
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{"page":48,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","259.28"],"fontName":"AMIDOT+OpenSans","x":565.9422999999999,"y":259.2831000000001}
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||
{"page":48,"change":"none","str":"mine each other’s bona fides.”","dir":"ltr","width":"159.07","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","245.28"],"fontName":"AMIDOT+OpenSans","x":332.17029999999994,"y":245.28010000000012}
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{"page":48,"change":"none","str":"61","dir":"ltr","width":"6.94","height":"6.41","transform":["6.41","0.00","0.00","6.41","491.34","248.97"],"fontName":"UDGTIF+OpenSans","x":491.3415,"y":248.9701}
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{"page":48,"change":"none","str":" Building true ","dir":"ltr","width":"73.84","height":"11.00","transform":["11.00","0.00","0.00","11.00","498.48","245.31"],"fontName":"AMIDOT+OpenSans","x":498.4781,"y":245.3071}
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{"page":48,"change":"none","str":"community requires giving people within the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","231.30"],"fontName":"AMIDOT+OpenSans","x":332.16909999999996,"y":231.3041}
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{"page":48,"change":"none","str":"community the power to create or influence ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","217.30"],"fontName":"AMIDOT+OpenSans","x":332.16909999999996,"y":217.30110000000002}
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{"page":48,"change":"none","str":"the rules that govern the community.","dir":"ltr","width":"197.75","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","203.30"],"fontName":"AMIDOT+OpenSans","x":332.16909999999996,"y":203.29810000000003}
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||
{"page":48,"change":"none","str":"62","dir":"ltr","width":"7.65","height":"6.41","transform":["6.41","0.00","0.00","6.41","529.86","206.97"],"fontName":"UDGTIF+OpenSans","x":529.8585,"y":206.9701}
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||
{"page":48,"change":"none","str":" If the ","dir":"ltr","width":"34.99","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.35","203.31"],"fontName":"AMIDOT+OpenSans","x":537.3499,"y":203.3071}
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||
{"page":48,"change":"none","str":"rules are created and imposed in a top-down ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","189.30"],"fontName":"AMIDOT+OpenSans","x":332.1779,"y":189.3041}
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||
{"page":48,"change":"none","str":"manner, people feel like they don’t have a ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","175.30"],"fontName":"AMIDOT+OpenSans","x":332.1779,"y":175.30110000000002}
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||
{"page":48,"change":"none","str":"voice, which in turn leads to disengagement.","dir":"ltr","width":"227.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","161.30"],"fontName":"AMIDOT+OpenSans","x":332.1779,"y":161.29810000000003}
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||
{"page":48,"change":"none","str":"Community takes work, but working togeth","dir":"ltr","width":"219.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.18","147.30"],"fontName":"AMIDOT+OpenSans","x":346.1809,"y":147.29510000000005}
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||
{"page":48,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","147.30"],"fontName":"AMIDOT+OpenSans","x":565.9499000000001,"y":147.29510000000005}
|
||
{"page":48,"change":"none","str":"er, or even simply being connected around ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","133.29"],"fontName":"AMIDOT+OpenSans","x":332.1779000000001,"y":133.29210000000006}
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{"page":48,"change":"none","str":"common interests or values, is in many ways ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","119.29"],"fontName":"AMIDOT+OpenSans","x":332.1779000000001,"y":119.28910000000006}
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||
{"page":48,"change":"none","str":"what sharing is about.","dir":"ltr","width":"113.69","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","105.29"],"fontName":"AMIDOT+OpenSans","x":332.1779000000001,"y":105.28610000000006}
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{"page":49,"change":"none","str":"34","dir":"ltr","width":"8.36","height":"7.00","transform":["7.00","0.00","0.00","7.00","42.52","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":42.5197,"y":21.3071}
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{"page":49,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","436.98","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":436.9786,"y":21.3071}
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||
{"page":49,"change":"none","str":"Give more to the commons than you take","dir":"ltr","width":"226.14","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","721.31"],"fontName":"QXDVEN+OpenSans-Extrabold","x":42.5197,"y":721.3071}
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{"page":49,"change":"none","str":"Conventional wisdom in the marketplace dic","dir":"ltr","width":"234.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","707.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":707.3041}
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{"page":49,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","707.30"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":707.3041}
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{"page":49,"change":"none","str":"tates that people should try to extract as much ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","693.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":693.3010999999999}
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{"page":49,"change":"none","str":"money as possible from resources. This is es","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","679.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":679.2980999999999}
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{"page":49,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","679.30"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":679.2980999999999}
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{"page":49,"change":"none","str":"sentially what defines so much of the so-called ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","665.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":665.2950999999998}
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{"page":49,"change":"none","str":"sharing economy. In an article on the ","dir":"ltr","width":"196.32","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","651.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":651.2920999999998}
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||
{"page":49,"change":"none","str":"Harvard ","dir":"ltr","width":"43.37","height":"11.00","transform":["11.00","0.00","0.00","11.00","239.38","651.29"],"fontName":"KOGLYZ+OpenSans-Italic","x":239.3757,"y":651.2920999999998}
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{"page":49,"change":"none","str":"Business Review","dir":"ltr","width":"81.02","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","637.29"],"fontName":"GIDNUH+OpenSans-Italic","x":42.5197,"y":637.2890999999997}
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{"page":49,"change":"none","str":" website called “The Sharing ","dir":"ltr","width":"159.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","123.54","637.29"],"fontName":"AMIDOT+OpenSans","x":123.5369,"y":637.2890999999997}
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{"page":49,"change":"none","str":"Economy Isn’t about Sharing at All,” authors ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","623.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":623.2860999999997}
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{"page":49,"change":"none","str":"Giana Eckhardt and Fleura Bardhi explained ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","609.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":609.2830999999996}
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{"page":49,"change":"none","str":"how the anonymous market-driven trans-","dir":"ltr","width":"237.32","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","595.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":595.2800999999996}
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{"page":49,"change":"none","str":" ","dir":"ltr","width":"2.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","279.84","595.28"],"fontName":"UDGTIF+OpenSans","x":279.8403,"y":595.2800999999996}
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{"page":49,"change":"none","str":"actions in most sharing-economy businesses ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","581.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":581.2770999999996}
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||
{"page":49,"change":"none","str":"are purely about monetizing access.","dir":"ltr","width":"189.22","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","567.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":567.2740999999995}
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{"page":49,"change":"none","str":"63","dir":"ltr","width":"7.76","height":"6.41","transform":["6.41","0.00","0.00","6.41","231.68","570.97"],"fontName":"AMIDOT+OpenSans","x":231.6817,"y":570.9702}
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{"page":49,"change":"none","str":" As Lisa ","dir":"ltr","width":"43.46","height":"11.00","transform":["11.00","0.00","0.00","11.00","239.23","567.31"],"fontName":"AMIDOT+OpenSans","x":239.2256,"y":567.3071}
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||
{"page":49,"change":"none","str":"Gansky put it in her book ","dir":"ltr","width":"132.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","553.30"],"fontName":"AMIDOT+OpenSans","x":42.52359999999996,"y":553.3041}
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||
{"page":49,"change":"none","str":"The Mesh","dir":"ltr","width":"45.76","height":"11.00","transform":["11.00","0.00","0.00","11.00","174.67","553.30"],"fontName":"GIDNUH+OpenSans-Italic","x":174.66659999999996,"y":553.3041}
|
||
{"page":49,"change":"none","str":", the prima","dir":"ltr","width":"55.72","height":"11.00","transform":["11.00","0.00","0.00","11.00","220.33","553.30"],"fontName":"AMIDOT+OpenSans","x":220.32759999999996,"y":553.3041}
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||
{"page":49,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.30","553.30"],"fontName":"AMIDOT+OpenSans","x":276.2956,"y":553.3041}
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||
{"page":49,"change":"none","str":"ry strategy of the sharing economy is to sell the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","539.30"],"fontName":"AMIDOT+OpenSans","x":42.52359999999999,"y":539.3010999999999}
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{"page":49,"change":"none","str":" That is not sharing.","dir":"ltr","width":"100.92","height":"11.00","transform":["11.00","0.00","0.00","11.00","168.78","511.31"],"fontName":"AMIDOT+OpenSans","x":168.7791,"y":511.3072}
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{"page":49,"change":"none","str":"sus that which you draw on that was created ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","231.29"],"fontName":"AMIDOT+OpenSans","x":42.523799999999994,"y":231.2861000000001}
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{"page":54,"change":"none","str":"Here are the six licenses:","dir":"ltr","width":"127.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","161.26"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":161.25910000000022}
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{"page":54,"change":"none","str":"The Attribution license ","dir":"ltr","width":"126.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","184.64","133.26"],"fontName":"AMIDOT+OpenSans","x":184.63910000000004,"y":133.2641000000002}
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{"page":54,"change":"none","str":"(CC BY) lets others dis","dir":"ltr","width":"119.90","height":"11.00","transform":["11.00","0.00","0.00","11.00","184.64","119.26"],"fontName":"AMIDOT+OpenSans","x":184.63910000000004,"y":119.26110000000021}
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{"page":54,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","119.26"],"fontName":"AMIDOT+OpenSans","x":304.63810000000007,"y":119.26110000000021}
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||
{"page":54,"change":"none","str":"tribute, remix, tweak, ","dir":"ltr","width":"126.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","184.64","105.26"],"fontName":"AMIDOT+OpenSans","x":184.63910000000004,"y":105.25810000000021}
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{"page":54,"change":"none","str":"and build upon your work, even commercial","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.88","91.26"],"fontName":"AMIDOT+OpenSans","x":70.87710000000004,"y":91.25510000000021}
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{"page":54,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.65","91.26"],"fontName":"AMIDOT+OpenSans","x":304.64910000000003,"y":91.25510000000021}
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{"page":54,"change":"none","str":"ly, as long as they credit you for the original ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.88","77.25"],"fontName":"AMIDOT+OpenSans","x":70.87710000000004,"y":77.25210000000021}
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{"page":54,"change":"none","str":"creation. This is the most accommodating of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.88","63.25"],"fontName":"AMIDOT+OpenSans","x":70.87710000000004,"y":63.24910000000021}
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{"page":54,"change":"none","str":"licenses offered. Recommended for maximum ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","385.25"],"fontName":"AMIDOT+OpenSans","x":332.18210000000005,"y":385.2521000000002}
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{"page":54,"change":"none","str":"dissemination and use of licensed materials.","dir":"ltr","width":"227.66","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","371.25"],"fontName":"AMIDOT+OpenSans","x":332.18210000000005,"y":371.2491000000002}
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{"page":54,"change":"none","str":"The Attribution-Share-","dir":"ltr","width":"123.52","height":"11.00","transform":["11.00","0.00","0.00","11.00","445.94","343.25"],"fontName":"AMIDOT+OpenSans","x":445.94410000000005,"y":343.2541000000002}
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{"page":54,"change":"none","str":" ","dir":"ltr","width":"2.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","569.49","343.25"],"fontName":"UDGTIF+OpenSans","x":569.4851000000001,"y":343.2541000000002}
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||
{"page":54,"change":"none","str":"Alike license (CC BY-","dir":"ltr","width":"123.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","445.94","329.25"],"fontName":"AMIDOT+OpenSans","x":445.9441000000001,"y":329.25110000000024}
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{"page":54,"change":"none","str":"SA) lets others remix, ","dir":"ltr","width":"126.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","445.94","315.25"],"fontName":"AMIDOT+OpenSans","x":445.9441000000001,"y":315.24810000000025}
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{"page":54,"change":"none","str":"tweak, and build upon your work, even for ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","301.25"],"fontName":"AMIDOT+OpenSans","x":332.1821000000001,"y":301.24510000000026}
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{"page":54,"change":"none","str":"commercial purposes, as long as they cred","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","287.24"],"fontName":"AMIDOT+OpenSans","x":332.1821000000001,"y":287.2421000000003}
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||
{"page":54,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","287.24"],"fontName":"AMIDOT+OpenSans","x":565.9541000000002,"y":287.2421000000003}
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||
{"page":54,"change":"none","str":"it you and license their new creations under ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","273.24"],"fontName":"AMIDOT+OpenSans","x":332.18210000000016,"y":273.2391000000003}
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{"page":54,"change":"none","str":"identical terms. This license is often compared ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","259.24"],"fontName":"AMIDOT+OpenSans","x":332.18210000000016,"y":259.2361000000003}
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{"page":54,"change":"none","str":"to “copyleft” free and open source software li","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","245.23"],"fontName":"AMIDOT+OpenSans","x":332.18210000000016,"y":245.23310000000032}
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{"page":54,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","245.23"],"fontName":"AMIDOT+OpenSans","x":565.9541000000002,"y":245.23310000000032}
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{"page":54,"change":"none","str":"censes. All new works based on yours will car","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","231.23"],"fontName":"AMIDOT+OpenSans","x":332.18210000000016,"y":231.23010000000033}
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{"page":54,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","231.23"],"fontName":"AMIDOT+OpenSans","x":565.9541000000002,"y":231.23010000000033}
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||
{"page":54,"change":"none","str":"ry the same license, so any derivatives will also ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","217.23"],"fontName":"AMIDOT+OpenSans","x":332.18210000000016,"y":217.22710000000035}
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||
{"page":54,"change":"none","str":"allow commercial use. ","dir":"ltr","width":"116.37","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","203.22"],"fontName":"AMIDOT+OpenSans","x":332.18210000000016,"y":203.22410000000036}
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||
{"page":54,"change":"none","str":"The Attribution-NoDerivs ","dir":"ltr","width":"126.07","height":"11.00","transform":["11.00","0.00","0.00","11.00","445.94","175.23"],"fontName":"AMIDOT+OpenSans","x":445.94410000000016,"y":175.22910000000036}
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||
{"page":54,"change":"none","str":"license (CC BY-ND) al","dir":"ltr","width":"119.82","height":"11.00","transform":["11.00","0.00","0.00","11.00","445.94","161.23"],"fontName":"AMIDOT+OpenSans","x":445.94410000000016,"y":161.22610000000037}
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{"page":54,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","161.23"],"fontName":"AMIDOT+OpenSans","x":565.9431000000002,"y":161.22610000000037}
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{"page":54,"change":"none","str":"lows for redistribution, ","dir":"ltr","width":"126.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","445.94","147.22"],"fontName":"AMIDOT+OpenSans","x":445.94410000000016,"y":147.2231000000004}
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{"page":54,"change":"none","str":"commercial and noncommercial, as long as it ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","133.22"],"fontName":"AMIDOT+OpenSans","x":332.18210000000016,"y":133.2201000000004}
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{"page":54,"change":"none","str":"is passed along unchanged with credit to you.","dir":"ltr","width":"234.28","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","119.22"],"fontName":"AMIDOT+OpenSans","x":332.18210000000016,"y":119.2171000000004}
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{"page":55,"change":"none","str":"40","dir":"ltr","width":"8.26","height":"7.00","transform":["7.00","0.00","0.00","7.00","42.52","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":42.5197,"y":21.3071}
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{"page":55,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","436.98","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":436.9786,"y":21.3071}
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{"page":55,"change":"none","str":"The Attribution-Non","dir":"ltr","width":"119.79","height":"11.00","transform":["11.00","0.00","0.00","11.00","156.29","721.31"],"fontName":"AMIDOT+OpenSans","x":156.2867,"y":721.3071}
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{"page":55,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","721.31"],"fontName":"AMIDOT+OpenSans","x":276.2857,"y":721.3071}
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{"page":55,"change":"none","str":"Commercial license (CC ","dir":"ltr","width":"126.41","height":"11.00","transform":["11.00","0.00","0.00","11.00","156.29","707.30"],"fontName":"AMIDOT+OpenSans","x":156.2867,"y":707.3041}
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{"page":55,"change":"none","str":"BY-NC) lets others re","dir":"ltr","width":"119.72","height":"11.00","transform":["11.00","0.00","0.00","11.00","156.29","693.30"],"fontName":"AMIDOT+OpenSans","x":156.2867,"y":693.3010999999999}
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{"page":55,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","693.30"],"fontName":"AMIDOT+OpenSans","x":276.2857,"y":693.3010999999999}
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{"page":55,"change":"none","str":"mix, tweak, and build upon your work noncom","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","679.30"],"fontName":"AMIDOT+OpenSans","x":42.51370000000003,"y":679.2980999999999}
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{"page":55,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","679.30"],"fontName":"AMIDOT+OpenSans","x":276.2857,"y":679.2980999999999}
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{"page":55,"change":"none","str":"mercially. Although their new works must also ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","665.30"],"fontName":"AMIDOT+OpenSans","x":42.51370000000003,"y":665.2950999999998}
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{"page":55,"change":"none","str":"acknowledge you, they don’t have to license ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","651.29"],"fontName":"AMIDOT+OpenSans","x":42.51370000000003,"y":651.2920999999998}
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{"page":55,"change":"none","str":"their derivative works on the same terms.","dir":"ltr","width":"214.76","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","637.29"],"fontName":"AMIDOT+OpenSans","x":42.51370000000003,"y":637.2890999999997}
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{"page":55,"change":"none","str":"The Attribution-Non","dir":"ltr","width":"119.79","height":"11.00","transform":["11.00","0.00","0.00","11.00","156.28","609.29"],"fontName":"AMIDOT+OpenSans","x":156.27570000000003,"y":609.2940999999997}
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{"page":55,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.27","609.29"],"fontName":"AMIDOT+OpenSans","x":276.27470000000005,"y":609.2940999999997}
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{"page":55,"change":"none","str":"Commercial-ShareAlike ","dir":"ltr","width":"126.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","156.28","595.29"],"fontName":"AMIDOT+OpenSans","x":156.27570000000003,"y":595.2910999999997}
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{"page":55,"change":"none","str":"license (CC BY-NC-SA) ","dir":"ltr","width":"126.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","156.28","581.29"],"fontName":"AMIDOT+OpenSans","x":156.27570000000003,"y":581.2880999999996}
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{"page":55,"change":"none","str":"lets others remix, tweak, and build upon your ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","567.29"],"fontName":"AMIDOT+OpenSans","x":42.51370000000003,"y":567.2850999999996}
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{"page":55,"change":"none","str":"work noncommercially, as long as they credit ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","553.28"],"fontName":"AMIDOT+OpenSans","x":42.51370000000003,"y":553.2820999999996}
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{"page":55,"change":"none","str":"you and license their new creations under the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","539.28"],"fontName":"AMIDOT+OpenSans","x":42.51370000000003,"y":539.2790999999995}
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{"page":55,"change":"none","str":"same terms.","dir":"ltr","width":"63.96","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","525.28"],"fontName":"AMIDOT+OpenSans","x":42.51370000000003,"y":525.2760999999995}
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{"page":55,"change":"none","str":"The Attribution-Non","dir":"ltr","width":"119.79","height":"11.00","transform":["11.00","0.00","0.00","11.00","156.28","497.28"],"fontName":"AMIDOT+OpenSans","x":156.27570000000003,"y":497.28109999999947}
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{"page":55,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.27","497.28"],"fontName":"AMIDOT+OpenSans","x":276.27470000000005,"y":497.28109999999947}
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{"page":55,"change":"none","str":"Commercial-NoDerivs ","dir":"ltr","width":"127.00","height":"11.00","transform":["11.00","0.00","0.00","11.00","156.28","483.28"],"fontName":"AMIDOT+OpenSans","x":156.27570000000003,"y":483.2780999999995}
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{"page":55,"change":"none","str":"license (CC BY-NC-ND) is ","dir":"ltr","width":"126.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","156.28","469.28"],"fontName":"AMIDOT+OpenSans","x":156.27570000000003,"y":469.2750999999995}
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{"page":55,"change":"none","str":"the most restrictive of our six main licenses, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","455.27"],"fontName":"AMIDOT+OpenSans","x":42.51370000000003,"y":455.2720999999995}
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{"page":55,"change":"none","str":"only allowing others to download your works ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","441.27"],"fontName":"AMIDOT+OpenSans","x":42.51370000000003,"y":441.2690999999995}
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{"page":55,"change":"none","str":"and share them with others as long as they ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","427.27"],"fontName":"AMIDOT+OpenSans","x":42.51370000000003,"y":427.26609999999954}
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{"page":55,"change":"none","str":"credit you, but they can’t change them or use ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","413.26"],"fontName":"AMIDOT+OpenSans","x":42.51370000000003,"y":413.26309999999955}
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{"page":55,"change":"none","str":"them commercially.","dir":"ltr","width":"100.81","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","399.26"],"fontName":"AMIDOT+OpenSans","x":42.51370000000003,"y":399.26009999999957}
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{"page":55,"change":"none","str":"In addition to these six licenses, Creative Com","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","371.27"],"fontName":"AMIDOT+OpenSans","x":42.51370000000003,"y":371.26509999999956}
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{"page":55,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","371.27"],"fontName":"AMIDOT+OpenSans","x":276.2857,"y":371.26509999999956}
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{"page":55,"change":"none","str":"mons has two public-domain tools—one for ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","357.26"],"fontName":"AMIDOT+OpenSans","x":42.51370000000003,"y":357.2620999999996}
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{"page":55,"change":"none","str":"creators and the other for those who manage ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","343.26"],"fontName":"AMIDOT+OpenSans","x":42.51370000000003,"y":343.2590999999996}
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{"page":55,"change":"none","str":"collections of existing works by authors whose ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","329.26"],"fontName":"AMIDOT+OpenSans","x":42.51370000000003,"y":329.2560999999996}
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{"page":55,"change":"none","str":"terms of copyright have expired:","dir":"ltr","width":"166.72","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","315.25"],"fontName":"AMIDOT+OpenSans","x":42.51370000000003,"y":315.2530999999996}
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{"page":55,"change":"none","str":"CC0 enables authors ","dir":"ltr","width":"126.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","156.28","287.26"],"fontName":"AMIDOT+OpenSans","x":156.27570000000003,"y":287.2580999999996}
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{"page":55,"change":"none","str":"and copyright owners ","dir":"ltr","width":"126.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","156.28","273.26"],"fontName":"AMIDOT+OpenSans","x":156.27570000000003,"y":273.25509999999963}
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{"page":55,"change":"none","str":"to dedicate their works ","dir":"ltr","width":"126.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","156.28","259.25"],"fontName":"AMIDOT+OpenSans","x":156.27570000000003,"y":259.25209999999964}
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{"page":55,"change":"none","str":"to the worldwide public domain (“no rights re","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","245.25"],"fontName":"AMIDOT+OpenSans","x":42.51370000000003,"y":245.24909999999966}
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{"page":55,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","245.25"],"fontName":"AMIDOT+OpenSans","x":276.2857,"y":245.24909999999966}
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{"page":55,"change":"none","str":"served”). ","dir":"ltr","width":"48.83","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","231.25"],"fontName":"AMIDOT+OpenSans","x":42.51370000000003,"y":231.24609999999967}
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{"page":55,"change":"none","str":"The Creative Commons ","dir":"ltr","width":"126.41","height":"11.00","transform":["11.00","0.00","0.00","11.00","156.28","203.25"],"fontName":"AMIDOT+OpenSans","x":156.27570000000003,"y":203.25109999999967}
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{"page":55,"change":"none","str":"Public Domain Mark fa-","dir":"ltr","width":"123.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","156.28","189.25"],"fontName":"AMIDOT+OpenSans","x":156.27570000000003,"y":189.24809999999968}
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{"page":55,"change":"none","str":" ","dir":"ltr","width":"2.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","279.82","189.25"],"fontName":"UDGTIF+OpenSans","x":279.8233,"y":189.24809999999968}
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{"page":55,"change":"none","str":"cilitates the labeling and ","dir":"ltr","width":"126.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","156.28","175.25"],"fontName":"AMIDOT+OpenSans","x":156.27570000000003,"y":175.2450999999997}
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{"page":55,"change":"none","str":"discovery of works that are already free of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","161.24"],"fontName":"AMIDOT+OpenSans","x":42.51370000000003,"y":161.2420999999997}
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{"page":55,"change":"none","str":"known copyright restrictions.","dir":"ltr","width":"150.53","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","147.24"],"fontName":"AMIDOT+OpenSans","x":42.51370000000003,"y":147.23909999999972}
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{"page":55,"change":"none","str":"In our case studies, some use just one Cre","dir":"ltr","width":"219.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","119.24"],"fontName":"AMIDOT+OpenSans","x":56.51670000000003,"y":119.24409999999972}
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{"page":55,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","119.24"],"fontName":"AMIDOT+OpenSans","x":276.2857,"y":119.24409999999972}
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{"page":55,"change":"none","str":"ative Commons license, others use several. At","dir":"ltr","width":"234.11","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","105.24"],"fontName":"AMIDOT+OpenSans","x":42.51370000000003,"y":105.24109999999972}
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{"page":55,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","105.24"],"fontName":"AMIDOT+OpenSans","x":276.2857,"y":105.24109999999972}
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{"page":55,"change":"none","str":"tribution (found in thirteen case studies) and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","91.24"],"fontName":"AMIDOT+OpenSans","x":42.51370000000003,"y":91.23809999999972}
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{"page":55,"change":"none","str":"Attribution-ShareAlike (found in eight stud","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","77.24"],"fontName":"AMIDOT+OpenSans","x":42.51370000000003,"y":77.23509999999972}
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{"page":55,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","77.24"],"fontName":"AMIDOT+OpenSans","x":276.2857,"y":77.23509999999972}
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{"page":55,"change":"none","str":"ies) were the most common, with the other ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.51","63.23"],"fontName":"AMIDOT+OpenSans","x":42.51370000000003,"y":63.23209999999972}
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{"page":55,"change":"none","str":"licenses coming up in four or so case studies, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","721.23"],"fontName":"AMIDOT+OpenSans","x":303.81870000000004,"y":721.2300999999997}
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{"page":55,"change":"none","str":"including the public-domain tool CC0. Some of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","707.23"],"fontName":"AMIDOT+OpenSans","x":303.81870000000004,"y":707.2270999999996}
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{"page":55,"change":"none","str":"the organizations we profiled offer both digital ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","693.22"],"fontName":"AMIDOT+OpenSans","x":303.81870000000004,"y":693.2240999999996}
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{"page":55,"change":"none","str":"content and software: by using open-source-","dir":"ltr","width":"237.32","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","679.22"],"fontName":"AMIDOT+OpenSans","x":303.81870000000004,"y":679.2210999999995}
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{"page":55,"change":"none","str":"software licenses for the software code and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","665.22"],"fontName":"AMIDOT+OpenSans","x":303.81870000000004,"y":665.2180999999995}
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{"page":55,"change":"none","str":"Creative Commons licenses for digital content, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","651.22"],"fontName":"AMIDOT+OpenSans","x":303.81870000000004,"y":651.2150999999994}
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{"page":55,"change":"none","str":"they amplify their involvement with and com","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","637.21"],"fontName":"AMIDOT+OpenSans","x":303.81870000000004,"y":637.2120999999994}
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{"page":55,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.59","637.21"],"fontName":"AMIDOT+OpenSans","x":537.5907,"y":637.2120999999994}
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{"page":55,"change":"none","str":"mitment to sharing.","dir":"ltr","width":"101.57","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","623.21"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":623.2090999999994}
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{"page":55,"change":"none","str":"There is a popular misconception that the ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.82","609.21"],"fontName":"AMIDOT+OpenSans","x":317.82169999999996,"y":609.2060999999993}
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{"page":55,"change":"none","str":"three NonCommercial licenses offered by CC ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","595.20"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":595.2030999999993}
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{"page":55,"change":"none","str":"are the only options for those who want to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","581.20"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":581.2000999999992}
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{"page":55,"change":"none","str":"make money off their work. As we hope this ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","567.20"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":567.1970999999992}
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{"page":55,"change":"none","str":"book makes clear, there are many ways to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","553.19"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":553.1940999999991}
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{"page":55,"change":"none","str":"make endeavors that are ","dir":"ltr","width":"130.72","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","539.19"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":539.1910999999991}
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{"page":55,"change":"none","str":"Made with Creative ","dir":"ltr","width":"109.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","434.41","539.19"],"fontName":"ESGBSL+OpenSans-Bold","x":434.41069999999996,"y":539.1910999999991}
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{"page":55,"change":"none","str":"Commons","dir":"ltr","width":"54.97","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","525.19"],"fontName":"ESGBSL+OpenSans-Bold","x":303.8187,"y":525.188099999999}
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{"page":55,"change":"none","str":" sustainable. Reserving commercial ","dir":"ltr","width":"185.22","height":"11.00","transform":["11.00","0.00","0.00","11.00","358.77","525.19"],"fontName":"AMIDOT+OpenSans","x":358.7747,"y":525.188099999999}
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{"page":55,"change":"none","str":"rights is only one of those ways. It is certainly ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","511.19"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":511.18509999999907}
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{"page":55,"change":"none","str":"true that a license that ","dir":"ltr","width":"122.20","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","497.18"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":497.1820999999991}
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{"page":55,"change":"none","str":"allows","dir":"ltr","width":"30.85","height":"11.00","transform":["11.00","0.00","0.00","11.00","426.93","497.18"],"fontName":"GIDNUH+OpenSans-Italic","x":426.9307,"y":497.1820999999991}
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{"page":55,"change":"none","str":" others to make ","dir":"ltr","width":"86.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","457.81","497.18"],"fontName":"AMIDOT+OpenSans","x":457.8077,"y":497.1820999999991}
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{"page":55,"change":"none","str":"commercial use of your work (CC BY, CC BY-SA, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","483.18"],"fontName":"AMIDOT+OpenSans","x":303.81870000000004,"y":483.1790999999991}
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{"page":55,"change":"none","str":"and CC BY-ND) forecloses some traditional rev","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","469.18"],"fontName":"AMIDOT+OpenSans","x":303.81870000000004,"y":469.1760999999991}
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{"page":55,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.59","469.18"],"fontName":"AMIDOT+OpenSans","x":537.5907,"y":469.1760999999991}
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{"page":55,"change":"none","str":"enue streams. If you apply an Attribution (CC ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","455.17"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":455.1730999999991}
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{"page":55,"change":"none","str":"BY) license to your book, you can’t force a film ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","441.17"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":441.17009999999914}
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{"page":55,"change":"none","str":"company to pay you royalties if they turn your ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","427.17"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":427.16709999999915}
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{"page":55,"change":"none","str":"book into a feature-length film, or prevent an","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","413.16"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":413.16409999999917}
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{"page":55,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.59","413.16"],"fontName":"AMIDOT+OpenSans","x":537.5907,"y":413.16409999999917}
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{"page":55,"change":"none","str":"other company from selling physical copies of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","399.16"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":399.1610999999992}
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{"page":55,"change":"none","str":"your work. ","dir":"ltr","width":"57.89","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","385.16"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":385.1580999999992}
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||
{"page":55,"change":"none","str":"The decision to choose a NonCommercial ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.82","371.16"],"fontName":"AMIDOT+OpenSans","x":317.82169999999996,"y":371.1550999999992}
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{"page":55,"change":"none","str":"and/or NoDerivs license comes down to how ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","357.15"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":357.1520999999992}
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||
{"page":55,"change":"none","str":"much you need to retain control over the cre","dir":"ltr","width":"233.51","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","343.15"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":343.14909999999924}
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{"page":55,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.59","343.15"],"fontName":"AMIDOT+OpenSans","x":537.5907,"y":343.14909999999924}
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||
{"page":55,"change":"none","str":"ative work. The NonCommercial and NoDerivs ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","329.15"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":329.14609999999925}
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{"page":55,"change":"none","str":"licenses are ways of reserving some significant ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","315.14"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":315.14309999999927}
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||
{"page":55,"change":"none","str":"portion of the exclusive bundle of rights that ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","301.14"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":301.1400999999993}
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||
{"page":55,"change":"none","str":"copyright grants to creators. In some cases, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","287.14"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":287.1370999999993}
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||
{"page":55,"change":"none","str":"reserving those rights is important to how you ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","273.13"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":273.1340999999993}
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{"page":55,"change":"none","str":"bring in revenue. In other cases, creators use a ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","259.13"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":259.1310999999993}
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{"page":55,"change":"none","str":"NonCommercial or NoDerivs license because ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","245.13"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":245.12809999999934}
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||
{"page":55,"change":"none","str":"they can’t give up on the dream of hitting the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","231.13"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":231.12509999999935}
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||
{"page":55,"change":"none","str":"creative jackpot. The music platform Tribe of ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","217.12"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":217.12209999999936}
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{"page":55,"change":"none","str":"Noise told us the NonCommercial licenses ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","203.12"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":203.11909999999938}
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||
{"page":55,"change":"none","str":"were popular among their users because peo","dir":"ltr","width":"233.44","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","189.12"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":189.1160999999994}
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{"page":55,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.59","189.12"],"fontName":"AMIDOT+OpenSans","x":537.5907,"y":189.1160999999994}
|
||
{"page":55,"change":"none","str":"ple still held out the dream of having a major ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","175.11"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":175.1130999999994}
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||
{"page":55,"change":"none","str":"record label discover their work. ","dir":"ltr","width":"168.34","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","161.11"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":161.11009999999942}
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{"page":55,"change":"none","str":"Other times the decision to use a more re","dir":"ltr","width":"219.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.82","147.11"],"fontName":"AMIDOT+OpenSans","x":317.82169999999996,"y":147.10709999999943}
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{"page":55,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.59","147.11"],"fontName":"AMIDOT+OpenSans","x":537.5907,"y":147.10709999999943}
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{"page":55,"change":"none","str":"strictive license is due to a concern about the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","133.10"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":133.10409999999945}
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{"page":55,"change":"none","str":"integrity of the work. For example, the non","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","119.10"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":119.10109999999945}
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||
{"page":55,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.59","119.10"],"fontName":"AMIDOT+OpenSans","x":537.5907,"y":119.10109999999945}
|
||
{"page":55,"change":"none","str":"profit TeachAIDS uses a NoDerivs license for ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","105.10"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":105.09809999999945}
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{"page":55,"change":"none","str":"its educational materials because the medical ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","91.10"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":91.09509999999945}
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{"page":55,"change":"none","str":"subject matter is particularly important to get ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","77.09"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":77.09209999999945}
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{"page":55,"change":"none","str":"right. ","dir":"ltr","width":"30.07","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","63.09"],"fontName":"AMIDOT+OpenSans","x":303.8187,"y":63.08909999999945}
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{"page":56,"change":"none","str":"41","dir":"ltr","width":"7.54","height":"7.00","transform":["7.00","0.00","0.00","7.00","561.78","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":561.7769,"y":21.3071}
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{"page":56,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","70.87","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":70.8661,"y":21.3071}
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{"page":56,"change":"none","str":"There is no one right way. The NonCom","dir":"ltr","width":"219.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","721.31"],"fontName":"AMIDOT+OpenSans","x":84.8661,"y":721.3071}
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{"page":56,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","721.31"],"fontName":"AMIDOT+OpenSans","x":304.6351,"y":721.3071}
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{"page":56,"change":"none","str":"mercial and NoDerivs restrictions reflect the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","707.30"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":707.3041}
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{"page":56,"change":"none","str":"values and preferences of creators about how ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","693.30"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":693.3010999999999}
|
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{"page":56,"change":"none","str":"their creative work should be reused, just as ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","679.30"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":679.2980999999999}
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{"page":56,"change":"none","str":"the ShareAlike license reflects a different set ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","665.30"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":665.2950999999998}
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{"page":56,"change":"none","str":"of values, one that is less about controlling ac","dir":"ltr","width":"234.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","651.29"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":651.2920999999998}
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{"page":56,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","651.29"],"fontName":"AMIDOT+OpenSans","x":304.6351,"y":651.2920999999998}
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{"page":56,"change":"none","str":"cess to their own work and more about ensur","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","637.29"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":637.2890999999997}
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{"page":56,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","637.29"],"fontName":"AMIDOT+OpenSans","x":304.6351,"y":637.2890999999997}
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{"page":56,"change":"none","str":"ing that whatever gets created with their work ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","623.29"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":623.2860999999997}
|
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{"page":56,"change":"none","str":"is available to all on the same terms. Since the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","609.28"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":609.2830999999996}
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{"page":56,"change":"none","str":"beginning of the commons, people have been ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","595.28"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":595.2800999999996}
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{"page":56,"change":"none","str":"setting up structures that helped regulate the ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","581.28"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":581.2770999999996}
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{"page":56,"change":"none","str":"way in which shared resources were used. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","567.27"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":567.2740999999995}
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{"page":56,"change":"none","str":"The CC licenses are an attempt to standardize ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","553.27"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":553.2710999999995}
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{"page":56,"change":"none","str":"norms across all domains.","dir":"ltr","width":"134.31","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","539.27"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":539.2680999999994}
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{"page":56,"change":"none","str":"Note","dir":"ltr","width":"27.11","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","497.27"],"fontName":"QXDVEN+OpenSans-Extrabold","x":70.86310000000003,"y":497.27009999999945}
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{"page":56,"change":"none","str":"amples and tips on sharing your work in the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","469.26"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":469.2640999999995}
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{"page":56,"change":"none","str":"Commons page called “Share Your Work” at","dir":"ltr","width":"237.32","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","441.26"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":441.2580999999995}
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{"page":56,"change":"none","str":" ","dir":"ltr","width":"2.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","308.18","441.26"],"fontName":"UDGTIF+OpenSans","x":308.17929999999996,"y":441.2580999999995}
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{"page":56,"change":"none","str":"creativecommons.org/share-your-work/. ","dir":"ltr","width":"210.28","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","427.26"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":427.2550999999995}
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{"page":57,"change":"none","str":"42","dir":"ltr","width":"8.18","height":"7.00","transform":["7.00","0.00","0.00","7.00","42.52","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":42.5197,"y":21.3071}
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{"page":57,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","436.98","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":436.9786,"y":21.3071}
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{"page":58,"change":"none","str":"43","dir":"ltr","width":"8.33","height":"7.00","transform":["7.00","0.00","0.00","7.00","561.38","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":561.3821,"y":21.3071}
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{"page":58,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","70.87","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":70.8661,"y":21.3071}
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{"page":58,"change":"none","str":"Part 2","dir":"ltr","width":"474.73","height":"190.00","transform":["190.00","0.00","0.00","190.00","70.87","399.31"],"fontName":"MJHCAV+AbrilFatface-Regular","x":70.8661,"y":399.3071}
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{"page":58,"change":"none","str":"THE","dir":"ltr","width":"118.58","height":"60.00","transform":["60.00","0.00","0.00","60.00","70.87","245.31"],"fontName":"IDEEWD+AbrilFatface-Regular","x":70.8661,"y":245.3071}
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{"page":58,"change":"none","str":" ","dir":"ltr","width":"10.80","height":"60.00","transform":["60.00","0.00","0.00","60.00","191.29","245.31"],"fontName":"IDEEWD+AbrilFatface-Regular","x":191.2861,"y":245.3071}
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{"page":58,"change":"none","str":"CASE STUDIES","dir":"ltr","width":"400.79","height":"60.00","transform":["60.00","0.00","0.00","60.00","70.87","175.29"],"fontName":"IDEEWD+AbrilFatface-Regular","x":70.8661,"y":175.2871}
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{"page":59,"change":"none","str":"44","dir":"ltr","width":"8.46","height":"7.00","transform":["7.00","0.00","0.00","7.00","42.52","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":42.5197,"y":21.3071}
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{"page":60,"change":"none","str":"45","dir":"ltr","width":"8.34","height":"7.00","transform":["7.00","0.00","0.00","7.00","561.37","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":561.3723,"y":21.3071}
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{"page":60,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","70.87","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":70.8661,"y":21.3071}
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{"page":60,"change":"none","str":"The twenty-four case studies in this section ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","201.52","525.31"],"fontName":"AMIDOT+OpenSans","x":201.5192,"y":525.3071}
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{"page":60,"change":"none","str":"were chosen from hundreds of nominations ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","201.52","511.30"],"fontName":"AMIDOT+OpenSans","x":201.5192,"y":511.3041}
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{"page":60,"change":"none","str":"received from Kickstarter backers, Creative ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","201.52","497.30"],"fontName":"AMIDOT+OpenSans","x":201.5192,"y":497.3011}
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{"page":60,"change":"none","str":"Commons staff, and the global Creative Com","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","201.52","483.30"],"fontName":"AMIDOT+OpenSans","x":201.5192,"y":483.29810000000003}
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{"page":60,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","435.29","483.30"],"fontName":"AMIDOT+OpenSans","x":435.2912,"y":483.29810000000003}
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{"page":60,"change":"none","str":"mons community. We selected eighty poten","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","201.52","469.30"],"fontName":"AMIDOT+OpenSans","x":201.5192,"y":469.29510000000005}
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{"page":60,"change":"none","str":"tial candidates that represented a mix of in","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","201.52","455.29"],"fontName":"AMIDOT+OpenSans","x":201.5192,"y":455.29210000000006}
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{"page":60,"change":"none","str":"dustries, content types, revenue streams, and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","201.52","441.29"],"fontName":"AMIDOT+OpenSans","x":201.5192,"y":441.2891000000001}
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{"page":60,"change":"none","str":"parts of the world. Twelve of the case studies ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","201.52","427.29"],"fontName":"AMIDOT+OpenSans","x":201.5192,"y":427.2861000000001}
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{"page":60,"change":"none","str":"were selected from that group based on votes ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","201.52","413.28"],"fontName":"AMIDOT+OpenSans","x":201.5192,"y":413.2831000000001}
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{"page":60,"change":"none","str":"cast by Kickstarter backers, and the other ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","201.52","399.28"],"fontName":"AMIDOT+OpenSans","x":201.5192,"y":399.2801000000001}
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{"page":60,"change":"none","str":"twelve were selected by us. ","dir":"ltr","width":"143.77","height":"11.00","transform":["11.00","0.00","0.00","11.00","201.52","385.28"],"fontName":"AMIDOT+OpenSans","x":201.5192,"y":385.27710000000013}
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{"page":60,"change":"none","str":"We did background research and conduct","dir":"ltr","width":"220.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","215.52","357.28"],"fontName":"AMIDOT+OpenSans","x":215.5222,"y":357.2821000000001}
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{"page":60,"change":"none","str":"ed interviews for each case study, based on ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","201.52","343.28"],"fontName":"AMIDOT+OpenSans","x":201.5192,"y":343.27910000000014}
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{"page":60,"change":"none","str":"the same set of basic questions about the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","201.52","329.28"],"fontName":"AMIDOT+OpenSans","x":201.5192,"y":329.27610000000016}
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{"page":60,"change":"none","str":"endeavor. The idea for each case study is to ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","201.52","315.27"],"fontName":"AMIDOT+OpenSans","x":201.5192,"y":315.27310000000017}
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{"page":60,"change":"none","str":"tell the story about the endeavor and the role ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","201.52","301.27"],"fontName":"AMIDOT+OpenSans","x":201.5192,"y":301.2701000000002}
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{"page":60,"change":"none","str":"sharing plays within it, largely the way in which ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","201.52","287.27"],"fontName":"AMIDOT+OpenSans","x":201.5192,"y":287.2671000000002}
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{"page":60,"change":"none","str":"it was told to us by those we interviewed. ","dir":"ltr","width":"214.70","height":"11.00","transform":["11.00","0.00","0.00","11.00","201.52","273.26"],"fontName":"AMIDOT+OpenSans","x":201.5192,"y":273.2641000000002}
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{"page":61,"change":"none","str":"46","dir":"ltr","width":"8.25","height":"7.00","transform":["7.00","0.00","0.00","7.00","42.52","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":42.5197,"y":21.3071}
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{"page":61,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","436.98","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":436.9786,"y":21.3071}
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{"page":62,"change":"none","str":"47","dir":"ltr","width":"7.94","height":"7.00","transform":["7.00","0.00","0.00","7.00","561.58","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":561.5802,"y":21.3071}
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{"page":62,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","70.87","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":70.8661,"y":21.3071}
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{"page":62,"change":"none","str":"In 2005, at the Interaction Design Institute ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","343.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":343.3071}
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{"page":62,"change":"none","str":"Ivrea in northern Italy, teachers and students ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","329.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":329.3041}
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{"page":62,"change":"none","str":"needed an easy way to use electronics and pro","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","315.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":315.3011}
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{"page":62,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","315.30"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":315.3011}
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{"page":62,"change":"none","str":"gramming to quickly prototype design ideas. As ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","301.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":301.29810000000003}
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{"page":62,"change":"none","str":"musicians, artists, and designers, they needed ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","287.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":287.29510000000005}
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{"page":62,"change":"none","str":"a platform that didn’t require engineering ex","dir":"ltr","width":"234.01","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","273.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":273.29210000000006}
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{"page":62,"change":"none","str":"pertise. A group of teachers and students, in","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","259.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":259.2891000000001}
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{"page":62,"change":"none","str":"cluding Massimo Banzi, David Cuartielles, Tom ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","245.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":245.2861000000001}
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{"page":62,"change":"none","str":"Igoe, Gianluca Martino, and David Mellis, built ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","231.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":231.2831000000001}
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{"page":62,"change":"none","str":"a platform that combined different open tech","dir":"ltr","width":"233.52","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","217.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":217.28010000000012}
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{"page":62,"change":"none","str":"nologies. They called it Arduino. The platform ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","203.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":203.27710000000013}
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{"page":62,"change":"none","str":"integrated software, hardware, microcontrol","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","189.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":189.27410000000015}
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{"page":62,"change":"none","str":"lers, and electronics. All aspects of the platform ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","175.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":175.27110000000016}
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{"page":62,"change":"none","str":"were openly licensed: hardware designs and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","161.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":161.26810000000017}
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{"page":62,"change":"none","str":"documentation with the Attribution-Share-","dir":"ltr","width":"237.31","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","147.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":147.2651000000002}
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{"page":62,"change":"none","str":"Arduino boards are able to read inputs—","dir":"ltr","width":"223.31","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","105.26"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":105.2561000000002}
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{"page":62,"change":"none","str":"Twitter message—and turn it into outputs—","dir":"ltr","width":"237.31","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","77.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":77.2501000000002}
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{"page":62,"change":"none","str":"activating a motor, turning on an LED, publish","dir":"ltr","width":"233.52","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","63.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":63.2471000000002}
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{"page":62,"change":"none","str":"ing something online. You send a set of instruc","dir":"ltr","width":"234.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","343.25"],"fontName":"AMIDOT+OpenSans","x":332.1821,"y":343.2521000000002}
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{"page":62,"change":"none","str":"ming tool used to make visual art).","dir":"ltr","width":"176.85","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","273.24"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":273.2371000000003}
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{"page":62,"change":"none","str":"“The reasons for making Arduino open ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.19","259.23"],"fontName":"AMIDOT+OpenSans","x":346.1850999999999,"y":259.2341000000003}
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{"page":62,"change":"none","str":"source are complicated,” Tom says. Partly it ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","245.23"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":245.2311000000003}
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{"page":62,"change":"none","str":"was about supporting flexibility. The open-","dir":"ltr","width":"237.32","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","231.23"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":231.22810000000032}
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{"page":62,"change":"none","str":"source nature of Arduino empowers users ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","217.23"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":217.22510000000034}
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{"page":62,"change":"none","str":"to modify it and create a lot of different vari","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","203.22"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":203.22210000000035}
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{"page":62,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","203.22"],"fontName":"AMIDOT+OpenSans","x":565.9540999999999,"y":203.22210000000035}
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{"page":62,"change":"none","str":"ations, adding on top of what the founders ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","189.22"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":189.21910000000037}
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{"page":62,"change":"none","str":"build. David says this “ended up strengthen","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","175.22"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":175.21610000000038}
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{"page":62,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","175.22"],"fontName":"AMIDOT+OpenSans","x":565.9540999999999,"y":175.21610000000038}
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{"page":62,"change":"none","str":"ing the platform far beyond what we had even ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","161.21"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":161.2131000000004}
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{"page":62,"change":"none","str":"thought of building.”","dir":"ltr","width":"104.92","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","147.21"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":147.2101000000004}
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{"page":62,"change":"none","str":"For Tom another factor was the impend","dir":"ltr","width":"219.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.19","133.21"],"fontName":"AMIDOT+OpenSans","x":346.1850999999999,"y":133.20710000000042}
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{"page":62,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","133.21"],"fontName":"AMIDOT+OpenSans","x":565.9540999999999,"y":133.20710000000042}
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{"page":62,"change":"none","str":"ing closure of the Ivrea design school. He’d ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","119.20"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":119.20410000000042}
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{"page":62,"change":"none","str":"seen other organizations close their doors ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","105.20"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":105.20110000000042}
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{"page":62,"change":"none","str":"and all their work and research just disappear. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","91.20"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":91.19810000000042}
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{"page":62,"change":"none","str":"Open-sourcing ensured that Arduino would ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","77.20"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":77.19510000000042}
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{"page":62,"change":"none","str":"outlive the Ivrea closure. Persistence is one ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","63.19"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":63.19210000000042}
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{"page":62,"change":"none","str":"ARDUINO","dir":"ltr","width":"263.69","height":"60.00","transform":["60.00","0.00","0.00","60.00","70.87","665.31"],"fontName":"IDEEWD+AbrilFatface-Regular","x":70.8661,"y":665.3071}
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{"page":62,"change":"none","str":"Arduino is a for-profit open-source electronics ","dir":"ltr","width":"239.78","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","567.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":567.3071}
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{"page":62,"change":"none","str":"platform and computer hardware and soft","dir":"ltr","width":"218.57","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","553.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":553.3041}
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{"page":62,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","289.10","553.30"],"fontName":"AMIDOT+OpenSans","x":289.0951,"y":553.3041}
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{"page":62,"change":"none","str":"ware company. Founded in 2005 in Italy.","dir":"ltr","width":"206.78","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","539.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":539.3010999999999}
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{"page":62,"change":"none","str":"www","dir":"ltr","width":"29.08","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","511.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.86610000000002,"y":511.3060999999999}
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{"page":62,"change":"none","str":" ","dir":"ltr","width":"3.11","height":"11.00","transform":["11.00","0.00","0.00","11.00","99.71","511.31"],"fontName":"ESGBSL+OpenSans-Bold","x":99.70810000000002,"y":511.3060999999999}
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{"page":62,"change":"none","str":"arduino ","dir":"ltr","width":"46.26","height":"11.00","transform":["11.00","0.00","0.00","11.00","103.03","511.31"],"fontName":"ESGBSL+OpenSans-Bold","x":103.03010000000002,"y":511.3060999999999}
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{"page":62,"change":"none","str":"cc","dir":"ltr","width":"11.26","height":"11.00","transform":["11.00","0.00","0.00","11.00","149.31","511.31"],"fontName":"ESGBSL+OpenSans-Bold","x":149.30710000000002,"y":511.3060999999999}
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{"page":62,"change":"none","str":"Revenue model:","dir":"ltr","width":"87.85","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","567.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.16010000000006,"y":567.3070999999999}
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{"page":62,"change":"none","str":" charging for physical copies ","dir":"ltr","width":"147.82","height":"11.00","transform":["11.00","0.00","0.00","11.00","420.08","567.31"],"fontName":"AMIDOT+OpenSans","x":420.08310000000006,"y":567.3070999999999}
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{"page":62,"change":"none","str":"(sales of boards, modules, shields, and kits), ","dir":"ltr","width":"227.88","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","553.30"],"fontName":"AMIDOT+OpenSans","x":332.16010000000006,"y":553.3040999999998}
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{"page":62,"change":"none","str":"licensing a trademark (fees paid by those ","dir":"ltr","width":"212.95","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","539.30"],"fontName":"AMIDOT+OpenSans","x":332.16010000000006,"y":539.3010999999998}
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{"page":62,"change":"none","str":"who want to sell Arduino products using their ","dir":"ltr","width":"237.22","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","525.30"],"fontName":"AMIDOT+OpenSans","x":332.16010000000006,"y":525.2980999999997}
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{"page":62,"change":"none","str":"name) ","dir":"ltr","width":"35.05","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","511.30"],"fontName":"AMIDOT+OpenSans","x":332.16010000000006,"y":511.29509999999976}
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{"page":62,"change":"none","str":"Interview date:","dir":"ltr","width":"84.01","height":"11.00","transform":["11.00","0.00","0.00","11.00","82.87","441.31"],"fontName":"ESGBSL+OpenSans-Bold","x":82.8652,"y":441.3071}
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{"page":62,"change":"none","str":" February 4, 2016","dir":"ltr","width":"88.99","height":"11.00","transform":["11.00","0.00","0.00","11.00","166.88","441.31"],"fontName":"AMIDOT+OpenSans","x":166.8832,"y":441.3071}
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{"page":62,"change":"none","str":"Interviewees:","dir":"ltr","width":"74.98","height":"11.00","transform":["11.00","0.00","0.00","11.00","82.87","427.30"],"fontName":"ESGBSL+OpenSans-Bold","x":82.86519999999999,"y":427.3041}
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{"page":62,"change":"none","str":" David Cuartielles and Tom Igoe, cofounders","dir":"ltr","width":"226.02","height":"11.00","transform":["11.00","0.00","0.00","11.00","157.85","427.30"],"fontName":"AMIDOT+OpenSans","x":157.85219999999998,"y":427.3041}
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{"page":62,"change":"none","str":"Profile written by Paul Stacey","dir":"ltr","width":"140.46","height":"11.00","transform":["11.00","0.00","0.00","11.00","82.87","399.31"],"fontName":"KOGLYZ+OpenSans-Italic","x":82.86519999999999,"y":399.3091}
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{"page":63,"change":"none","str":"48","dir":"ltr","width":"8.27","height":"7.00","transform":["7.00","0.00","0.00","7.00","42.52","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":42.5197,"y":21.3071}
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{"page":63,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","436.98","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":436.9786,"y":21.3071}
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{"page":63,"change":"none","str":"thing Tom really likes about open source. If ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","721.31"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":721.3071}
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{"page":63,"change":"none","str":"key people leave, or a company shuts down, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","707.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":707.3041}
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{"page":63,"change":"none","str":"an open-source product lives on. In Tom’s ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","693.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":693.3010999999999}
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{"page":63,"change":"none","str":"view, “Open sourcing makes it easier to trust a","dir":"ltr","width":"237.31","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","679.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":679.2980999999999}
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{"page":63,"change":"none","str":" ","dir":"ltr","width":"2.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","279.83","679.30"],"fontName":"UDGTIF+OpenSans","x":279.82710000000014,"y":679.2980999999999}
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{"page":63,"change":"none","str":"product.”","dir":"ltr","width":"47.51","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","665.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":665.2950999999998}
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{"page":63,"change":"none","str":"With the school closing, David and some of the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","609.31"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":609.3071}
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{"page":63,"change":"none","str":"other Arduino founders started a consulting ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","595.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":595.3041}
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{"page":63,"change":"none","str":"firm and multidisciplinary design studio they ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","581.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":581.3010999999999}
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{"page":63,"change":"none","str":"called Tinker, in London. Tinker designed prod","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","567.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":567.2980999999999}
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{"page":63,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","567.30"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":567.2980999999999}
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{"page":63,"change":"none","str":"ucts and services that bridged the digital and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","553.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":553.2950999999998}
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{"page":63,"change":"none","str":"the physical, and they taught people how to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","539.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":539.2920999999998}
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{"page":63,"change":"none","str":"use new technologies in creative ways. Rev","dir":"ltr","width":"233.66","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","525.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":525.2890999999997}
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{"page":63,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","525.29"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":525.2890999999997}
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{"page":63,"change":"none","str":"enue from Tinker was invested in sustaining ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","511.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":511.28609999999975}
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{"page":63,"change":"none","str":"and enhancing Arduino.","dir":"ltr","width":"122.81","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","497.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":497.28309999999976}
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{"page":63,"change":"none","str":"For Tom, part of Arduino’s success is be","dir":"ltr","width":"219.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","483.28"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":483.2800999999998}
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{"page":63,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","483.28"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":483.2800999999998}
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{"page":63,"change":"none","str":"cause the founders made themselves the ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","469.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":469.2770999999998}
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{"page":63,"change":"none","str":"first customer of their product. They made ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","455.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":455.2740999999998}
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{"page":63,"change":"none","str":"products they themselves personally want","dir":"ltr","width":"234.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","441.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":441.2710999999998}
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{"page":63,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","441.27"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":441.2710999999998}
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{"page":63,"change":"none","str":"ed. It was a matter of “I need this thing,” not ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","427.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":427.26809999999983}
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{"page":63,"change":"none","str":"“If we make this, we’ll make a lot of money.” ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","413.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":413.26509999999985}
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{"page":63,"change":"none","str":"Tom notes that being your own first customer ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","399.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":399.26209999999986}
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{"page":63,"change":"none","str":"makes you more confident and convincing at ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","385.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":385.2590999999999}
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{"page":63,"change":"none","str":"selling your product.","dir":"ltr","width":"105.69","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","371.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":371.2560999999999}
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{"page":63,"change":"none","str":"Arduino’s business model has evolved over ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","315.31"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":315.3071}
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{"page":63,"change":"none","str":"time—and Tom says ","dir":"ltr","width":"106.91","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","301.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":301.3041}
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{"page":63,"change":"none","str":"model","dir":"ltr","width":"30.34","height":"11.00","transform":["11.00","0.00","0.00","11.00","149.13","301.30"],"fontName":"GIDNUH+OpenSans-Italic","x":149.1317,"y":301.3041}
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{"page":63,"change":"none","str":" is a grandiose term ","dir":"ltr","width":"103.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","179.49","301.30"],"fontName":"AMIDOT+OpenSans","x":179.49169999999998,"y":301.3041}
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{"page":63,"change":"none","str":"for it. Originally, they just wanted to make a ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","287.30"],"fontName":"AMIDOT+OpenSans","x":42.51969999999997,"y":287.3011}
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{"page":63,"change":"none","str":"few boards and get them out into the world. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","273.30"],"fontName":"AMIDOT+OpenSans","x":42.51969999999997,"y":273.29810000000003}
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{"page":63,"change":"none","str":"They started out with two hundred boards, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","259.30"],"fontName":"AMIDOT+OpenSans","x":42.51969999999997,"y":259.29510000000005}
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{"page":63,"change":"none","str":"sold them, and made a little profit. They used ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","245.29"],"fontName":"AMIDOT+OpenSans","x":42.51969999999997,"y":245.29210000000006}
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{"page":63,"change":"none","str":"that to make another thousand, which gener","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","231.29"],"fontName":"AMIDOT+OpenSans","x":42.51969999999997,"y":231.28910000000008}
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{"page":63,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","231.29"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":231.28910000000008}
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{"page":63,"change":"none","str":"ated enough revenue to make five thousand. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","217.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":217.2861000000001}
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{"page":63,"change":"none","str":"In the early days, they simply tried to generate ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","203.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":203.2831000000001}
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{"page":63,"change":"none","str":"enough funding to keep the venture going day ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","189.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":189.28010000000012}
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{"page":63,"change":"none","str":"to day. When they hit the ten thousand mark, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","175.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":175.27710000000013}
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{"page":63,"change":"none","str":"they started to think about Arduino as a com","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","161.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":161.27410000000015}
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{"page":63,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","161.27"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":161.27410000000015}
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{"page":63,"change":"none","str":"pany. By then it was clear you can open-source ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","147.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":147.27110000000016}
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{"page":63,"change":"none","str":"the design but still manufacture the physical ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","133.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":133.26810000000017}
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{"page":63,"change":"none","str":"product. As long as it’s a quality product and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","119.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":119.26510000000017}
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{"page":63,"change":"none","str":"sold at a reasonable price, people will buy it.","dir":"ltr","width":"227.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","105.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":105.26210000000017}
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{"page":63,"change":"none","str":"Arduino now has a worldwide community ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","91.26"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":91.25910000000017}
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{"page":63,"change":"none","str":"of makers—students, hobbyists, artists, pro","dir":"ltr","width":"233.44","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","77.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":77.25610000000017}
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{"page":63,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","77.26"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":77.25610000000017}
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{"page":63,"change":"none","str":"grammers, and professionals. Arduino pro","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","63.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":63.253100000000174}
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{"page":63,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","63.25"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":63.253100000000174}
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{"page":63,"change":"none","str":"vides a wiki called Playground (a wiki is where ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","721.25"],"fontName":"AMIDOT+OpenSans","x":303.8357,"y":721.2511000000001}
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{"page":63,"change":"none","str":"all users can edit and add pages, contributing ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","707.25"],"fontName":"AMIDOT+OpenSans","x":303.8357,"y":707.2481}
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{"page":63,"change":"none","str":"to and benefiting from collective research). ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","693.25"],"fontName":"AMIDOT+OpenSans","x":303.8357,"y":693.2451}
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{"page":63,"change":"none","str":"People share code, circuit diagrams, tutorials, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","679.24"],"fontName":"AMIDOT+OpenSans","x":303.8357,"y":679.2420999999999}
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{"page":63,"change":"none","str":"DIY instructions, and tips and tricks, and show ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","665.24"],"fontName":"AMIDOT+OpenSans","x":303.8357,"y":665.2390999999999}
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{"page":63,"change":"none","str":"off their projects. In addition, there’s a multi","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","651.24"],"fontName":"AMIDOT+OpenSans","x":303.8357,"y":651.2360999999999}
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{"page":63,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.61","651.24"],"fontName":"AMIDOT+OpenSans","x":537.6077,"y":651.2360999999999}
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{"page":63,"change":"none","str":"language discussion forum where users can ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","637.23"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":637.2330999999998}
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{"page":63,"change":"none","str":"get help using Arduino, discuss topics like ro","dir":"ltr","width":"233.44","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","623.23"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":623.2300999999998}
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{"page":63,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.61","623.23"],"fontName":"AMIDOT+OpenSans","x":537.6077,"y":623.2300999999998}
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{"page":63,"change":"none","str":"botics, and make suggestions for new Arduino ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","609.23"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":609.2270999999997}
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{"page":63,"change":"none","str":"product designs. As of January 2017, 324,928 ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","595.22"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":595.2240999999997}
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{"page":63,"change":"none","str":"members had made 2,989,489 posts on ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","581.22"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":581.2210999999996}
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{"page":63,"change":"none","str":"379,044 topics. The worldwide community of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","567.22"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":567.2180999999996}
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{"page":63,"change":"none","str":"makers has contributed an incredible amount ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","553.22"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":553.2150999999996}
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{"page":63,"change":"none","str":"of accessible knowledge helpful to novices and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","539.21"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":539.2120999999995}
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{"page":63,"change":"none","str":"experts alike.","dir":"ltr","width":"68.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","525.21"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":525.2090999999995}
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{"page":63,"change":"none","str":"Transitioning Arduino from a project to a ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.84","511.21"],"fontName":"AMIDOT+OpenSans","x":317.8387,"y":511.2060999999995}
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{"page":63,"change":"none","str":"company was a big step. Other businesses ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","497.20"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":497.2030999999995}
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{"page":63,"change":"none","str":"who made boards were charging a lot of mon","dir":"ltr","width":"233.57","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","483.20"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":483.2000999999995}
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{"page":63,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.61","483.20"],"fontName":"AMIDOT+OpenSans","x":537.6077,"y":483.2000999999995}
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{"page":63,"change":"none","str":"ey for them. Arduino wanted to make theirs ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","469.20"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":469.1970999999995}
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{"page":63,"change":"none","str":"available at a low price to people across a wide ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","455.19"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":455.19409999999954}
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{"page":63,"change":"none","str":"range of industries. As with any business, pric","dir":"ltr","width":"234.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","441.19"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":441.19109999999955}
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{"page":63,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.61","441.19"],"fontName":"AMIDOT+OpenSans","x":537.6077,"y":441.19109999999955}
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{"page":63,"change":"none","str":"ing was key. They wanted prices that would get ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","427.19"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":427.18809999999957}
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{"page":63,"change":"none","str":"lots of customers but were also high enough ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","413.19"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":413.1850999999996}
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{"page":63,"change":"none","str":"to sustain the business.","dir":"ltr","width":"121.33","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","399.18"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":399.1820999999996}
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{"page":63,"change":"none","str":"For a business, getting to the end of the year ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.84","385.18"],"fontName":"AMIDOT+OpenSans","x":317.8387,"y":385.1790999999996}
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{"page":63,"change":"none","str":"and not being in the red is a success. Arduino ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","371.18"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":371.1760999999996}
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{"page":63,"change":"none","str":"may have an open-licensing strategy, but they ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","357.17"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":357.17309999999964}
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{"page":63,"change":"none","str":"are still a business, and all the things needed to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","343.17"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":343.17009999999965}
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{"page":63,"change":"none","str":"successfully run one still apply. David says, “If ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","329.17"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":329.16709999999966}
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{"page":63,"change":"none","str":"you do those other things well, sharing things ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","315.16"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":315.1640999999997}
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{"page":63,"change":"none","str":"in an open-source way can only help you.”","dir":"ltr","width":"215.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","301.16"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":301.1610999999997}
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{"page":63,"change":"none","str":"While openly licensing the designs, docu","dir":"ltr","width":"219.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.84","287.16"],"fontName":"AMIDOT+OpenSans","x":317.8387,"y":287.1580999999997}
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{"page":63,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.61","287.16"],"fontName":"AMIDOT+OpenSans","x":537.6077,"y":287.1580999999997}
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{"page":63,"change":"none","str":"mentation, and software ensures longevity, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","273.16"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":273.1550999999997}
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{"page":63,"change":"none","str":"it does have risks. There’s a possibility that ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","259.15"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":259.15209999999973}
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{"page":63,"change":"none","str":"others will create knockoffs, clones, and cop","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","245.15"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":245.14909999999975}
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{"page":63,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.61","245.15"],"fontName":"AMIDOT+OpenSans","x":537.6077,"y":245.14909999999975}
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{"page":63,"change":"none","str":"ies. The CC BY-SA license means anyone can ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","231.15"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":231.14609999999976}
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{"page":63,"change":"none","str":"produce copies of their boards, redesign them, ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","217.14"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":217.14309999999978}
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{"page":63,"change":"none","str":"and even sell boards that copy the design. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","203.14"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":203.1400999999998}
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{"page":63,"change":"none","str":"They don’t have to pay a license fee to Ardu","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","189.14"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":189.1370999999998}
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{"page":63,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.61","189.14"],"fontName":"AMIDOT+OpenSans","x":537.6077,"y":189.1370999999998}
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{"page":63,"change":"none","str":"ino or even ask permission. However, if they ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","175.13"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":175.13409999999982}
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{"page":63,"change":"none","str":"republish the design of the board, they have ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","161.13"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":161.13109999999983}
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{"page":63,"change":"none","str":"to give attribution to Arduino. If they change ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","147.13"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":147.12809999999985}
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{"page":63,"change":"none","str":"the design, they must release the new design ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","133.13"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":133.12509999999986}
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{"page":63,"change":"none","str":"using the same Creative Commons license to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","119.12"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":119.12209999999986}
|
||
{"page":63,"change":"none","str":"ensure that the new version is equally free and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","105.12"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":105.11909999999986}
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||
{"page":63,"change":"none","str":"open.","dir":"ltr","width":"29.37","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","91.12"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":91.11609999999986}
|
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{"page":63,"change":"none","str":"Tom and David say that a lot of people have ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.84","77.11"],"fontName":"AMIDOT+OpenSans","x":317.8387,"y":77.11309999999986}
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||
{"page":63,"change":"none","str":"built companies off of Arduino, with dozens of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","63.11"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":63.11009999999986}
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{"page":64,"change":"none","str":"49","dir":"ltr","width":"8.25","height":"7.00","transform":["7.00","0.00","0.00","7.00","561.42","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":561.4233,"y":21.3071}
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{"page":64,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","70.87","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":70.8661,"y":21.3071}
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{"page":64,"change":"none","str":"Arduino derivatives out there. But in contrast ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","721.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":721.3071}
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{"page":64,"change":"none","str":"to closed business models that can wring mon","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","707.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":707.3041}
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{"page":64,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","707.30"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":707.3041}
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{"page":64,"change":"none","str":"ey out of the system over many years because ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","693.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":693.3010999999999}
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{"page":64,"change":"none","str":"there is no competition, Arduino founders ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","679.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":679.2980999999999}
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{"page":64,"change":"none","str":"saw competition as keeping them honest, and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","665.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":665.2950999999998}
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{"page":64,"change":"none","str":"aimed for an environment of collaboration. A ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","651.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":651.2920999999998}
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{"page":64,"change":"none","str":"benefit of open over closed is the many new ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","637.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":637.2890999999997}
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{"page":64,"change":"none","str":"ideas and designs others have contributed ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","623.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":623.2860999999997}
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{"page":64,"change":"none","str":"back to the Arduino ecosystem, ideas and de","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","609.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":609.2830999999996}
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{"page":64,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","609.28"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":609.2830999999996}
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{"page":64,"change":"none","str":"signs that Arduino and the Arduino communi","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","595.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":595.2800999999996}
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{"page":64,"change":"none","str":"ty use and incorporate into new products.","dir":"ltr","width":"216.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","581.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":581.2770999999996}
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{"page":64,"change":"none","str":"Over time, the range of Arduino products ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","567.27"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":567.2740999999995}
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{"page":64,"change":"none","str":"entry level boards, new products have been ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","525.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":525.2650999999994}
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{"page":64,"change":"none","str":"added ranging from enhanced boards that ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","511.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":511.2620999999994}
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{"page":64,"change":"none","str":"provide advanced functionality and faster per","dir":"ltr","width":"234.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","497.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":497.2590999999994}
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{"page":64,"change":"none","str":"formance, to boards for creating Internet of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","483.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":483.25609999999944}
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{"page":64,"change":"none","str":"Things applications, wearables, and 3-D print","dir":"ltr","width":"234.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","469.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":469.25309999999945}
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{"page":64,"change":"none","str":"ing. The full range of official Arduino products ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","455.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":455.25009999999946}
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{"page":64,"change":"none","str":"includes boards, modules (a smaller form-fac","dir":"ltr","width":"234.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","441.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":441.2470999999995}
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{"page":64,"change":"none","str":"tor of classic boards), shields (elements that ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","427.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":427.2440999999995}
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{"page":64,"change":"none","str":"can be plugged onto a board to give it extra ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","413.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":413.2410999999995}
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{"page":64,"change":"none","str":"features), and kits.","dir":"ltr","width":"95.03","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","399.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":399.2380999999995}
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{"page":64,"change":"none","str":"1","dir":"ltr","width":"3.67","height":"6.41","transform":["6.41","0.00","0.00","6.41","165.01","402.97"],"fontName":"UDGTIF+OpenSans","x":165.0066,"y":402.9701}
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{"page":64,"change":"none","str":"Arduino’s focus is on high-quality boards, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","77.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":77.3071}
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{"page":64,"change":"none","str":"well-designed support materials, and the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","63.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":63.304100000000005}
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{"page":64,"change":"none","str":"building of community; this focus is one of the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","721.30"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":721.3020999999999}
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{"page":64,"change":"none","str":"keys to their success. And being open lets you ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","707.30"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":707.2990999999998}
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{"page":64,"change":"none","str":"build a real community. David says Arduino’s ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","693.30"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":693.2960999999998}
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{"page":64,"change":"none","str":"community is a big strength and something ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","679.29"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":679.2930999999998}
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{"page":64,"change":"none","str":"that really does matter—in his words, “It’s ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","665.29"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":665.2900999999997}
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{"page":64,"change":"none","str":"good business.” When they started, the Ardu","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","651.29"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":651.2870999999997}
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{"page":64,"change":"none","str":"ino team had almost entirely no idea how to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","637.28"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":637.2840999999996}
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{"page":64,"change":"none","str":"build a community. They started by conduct","dir":"ltr","width":"234.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","623.28"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":623.2810999999996}
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{"page":64,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","623.28"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":623.2810999999996}
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{"page":64,"change":"none","str":"ing numerous workshops, working directly ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","609.28"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":609.2780999999995}
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{"page":64,"change":"none","str":"with people using the platform to make sure ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","595.28"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":595.2750999999995}
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{"page":64,"change":"none","str":"the hardware and software worked the way it ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","581.27"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":581.2720999999995}
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{"page":64,"change":"none","str":"was meant to work and solved people’s prob","dir":"ltr","width":"233.46","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","567.27"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":567.2690999999994}
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{"page":64,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","567.27"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":567.2690999999994}
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{"page":64,"change":"none","str":"lems. The community grew organically from ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","553.27"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":553.2660999999994}
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{"page":64,"change":"none","str":"there.","dir":"ltr","width":"30.35","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","539.26"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":539.2630999999993}
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{"page":64,"change":"none","str":"A key decision for Arduino was trademark","dir":"ltr","width":"234.08","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","483.31"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":483.3071}
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{"page":64,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","483.31"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":483.3071}
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{"page":64,"change":"none","str":"ing the name. The founders needed a way to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","469.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":469.3041}
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{"page":64,"change":"none","str":"guarantee to people that they were buying a ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","455.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":455.3011}
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{"page":64,"change":"none","str":"quality product from a company committed to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","441.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":441.29810000000003}
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{"page":64,"change":"none","str":"open-source values and knowledge sharing. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","427.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":427.29510000000005}
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{"page":64,"change":"none","str":"Trademarking the Arduino name and logo ex","dir":"ltr","width":"234.00","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","413.29"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":413.29210000000006}
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{"page":64,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","413.29"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":413.29210000000006}
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{"page":64,"change":"none","str":"presses that guarantee and helps customers ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","399.29"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":399.2891000000001}
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{"page":64,"change":"none","str":"easily identify their products, and the prod","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","385.29"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":385.2861000000001}
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{"page":64,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","385.29"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":385.2861000000001}
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{"page":64,"change":"none","str":"ucts sanctioned by them. If others want to sell ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","371.28"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":371.2831000000001}
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{"page":64,"change":"none","str":"boards using the Arduino name and logo, they ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","357.28"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":357.2801000000001}
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{"page":64,"change":"none","str":"have to pay a small fee to Arduino. This allows ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","343.28"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":343.27710000000013}
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{"page":64,"change":"none","str":"Arduino to scale up manufacturing and dis","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","329.27"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":329.27410000000015}
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{"page":64,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","329.27"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":329.27410000000015}
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{"page":64,"change":"none","str":"tribution while at the same time ensuring the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","315.27"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":315.27110000000016}
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{"page":64,"change":"none","str":"Arduino brand isn’t hurt by low-quality copies.","dir":"ltr","width":"237.31","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","301.27"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":301.2681000000002}
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{"page":64,"change":"none","str":"Current official manufacturers are Smart ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.18","287.27"],"fontName":"AMIDOT+OpenSans","x":346.17629999999997,"y":287.2651000000002}
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{"page":64,"change":"none","str":"Projects in Italy, SparkFun in the United States, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","273.26"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":273.2621000000002}
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{"page":64,"change":"none","str":"and Dog Hunter in Taiwan/China. These are ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","259.26"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":259.2591000000002}
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{"page":64,"change":"none","str":"the only manufacturers that are allowed to use ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","245.26"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":245.25610000000023}
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{"page":64,"change":"none","str":"the Arduino logo on their boards. Trademark","dir":"ltr","width":"234.08","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","231.25"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":231.25310000000025}
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{"page":64,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","231.25"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":231.25310000000025}
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{"page":64,"change":"none","str":"ing their brand provided the founders with a ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","217.25"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":217.25010000000026}
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{"page":64,"change":"none","str":"way to protect Arduino, build it out further, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","203.25"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":203.24710000000027}
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{"page":64,"change":"none","str":"and fund software and tutorial development. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","189.24"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":189.2441000000003}
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{"page":64,"change":"none","str":"The trademark-licensing fee for the brand be","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","175.24"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":175.2411000000003}
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{"page":64,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","175.24"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":175.2411000000003}
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{"page":64,"change":"none","str":"came Arduino’s revenue-generating model.","dir":"ltr","width":"221.94","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","161.24"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":161.23810000000032}
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{"page":64,"change":"none","str":"How far to open things up wasn’t always ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.18","147.24"],"fontName":"AMIDOT+OpenSans","x":346.17629999999997,"y":147.23510000000033}
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{"page":64,"change":"none","str":"something the founders perfectly agreed ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","133.23"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":133.23210000000034}
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{"page":64,"change":"none","str":"on. David, who was always one to advocate ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","119.23"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":119.22910000000034}
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{"page":64,"change":"none","str":"for opening things up more, had some fears ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","105.23"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":105.22610000000034}
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{"page":64,"change":"none","str":"about protecting the Arduino name, think","dir":"ltr","width":"234.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","91.22"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":91.22310000000034}
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{"page":64,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","91.22"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":91.22310000000034}
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{"page":64,"change":"none","str":"ing people would be mad if they policed their ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","77.22"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":77.22010000000034}
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{"page":64,"change":"none","str":"brand. There was some early backlash with ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","63.22"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":63.21710000000034}
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{"page":64,"change":"none","str":"THE OPEN-SOURCE NATURE OF ","dir":"ltr","width":"215.81","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","343.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":343.3071}
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{"page":64,"change":"none","str":"ARDUINO EMPOWERS USERS ","dir":"ltr","width":"201.61","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","315.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":315.3071}
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{"page":64,"change":"none","str":"TO MODIFY IT AND CREATE A ","dir":"ltr","width":"202.54","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","287.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":287.3071}
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{"page":64,"change":"none","str":"LOT OF DIFFERENT VARIATIONS, ","dir":"ltr","width":"223.93","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","259.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":259.3071}
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{"page":64,"change":"none","str":"STRENGTHENING THE ","dir":"ltr","width":"153.11","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","231.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":231.3071}
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{"page":64,"change":"none","str":"PLATFORM FAR BEYOND WHAT ","dir":"ltr","width":"217.06","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","203.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":203.3071}
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{"page":66,"change":"none","str":"iana have never actually met in person, live in ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","273.24"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":273.2371000000003}
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{"page":66,"change":"none","str":"Spain. They started by creating a MOOC (mas","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","259.23"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":259.2341000000003}
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{"page":66,"change":"none","str":"sive open online course) about remix culture ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","245.23"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":245.2311000000003}
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{"page":66,"change":"none","str":"a direct way to reach an international audience, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","217.23"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":217.22510000000034}
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{"page":66,"change":"none","str":"attracting students from across Latin America ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","203.22"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":203.22210000000035}
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{"page":66,"change":"none","str":"and Spain. In other words, it is the classic Inter","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","189.22"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":189.21910000000037}
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{"page":66,"change":"none","str":"net story of being able to directly tap into an ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","175.22"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":175.21610000000038}
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{"page":66,"change":"none","str":"audience without relying upon gatekeepers or ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","161.21"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":161.2131000000004}
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{"page":66,"change":"none","str":"intermediaries.","dir":"ltr","width":"78.11","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","147.21"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":147.2101000000004}
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{"page":66,"change":"none","str":"Ártica offers personalized education and ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","133.21"],"fontName":"AMIDOT+OpenSans","x":346.17409999999995,"y":133.20710000000042}
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{"page":66,"change":"none","str":"ment projects. All of these services are cus","dir":"ltr","width":"233.68","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","105.20"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":105.20110000000042}
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{"page":66,"change":"none","str":"tomized. They call it an “artisan” process be","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","91.20"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":91.19810000000042}
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{"page":66,"change":"none","str":"their work for the particular needs of students ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","63.19"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":63.19210000000042}
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{"page":66,"change":"none","str":"Á RTICA","dir":"ltr","width":"214.88","height":"60.00","transform":["60.00","0.00","0.00","60.00","70.87","665.31"],"fontName":"IDEEWD+AbrilFatface-Regular","x":70.8661,"y":665.3071}
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{"page":66,"change":"none","str":"Ártica provides online courses and consulting ","dir":"ltr","width":"236.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","567.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":567.3071}
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{"page":66,"change":"none","str":"services focused on how to use digital tech","dir":"ltr","width":"220.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","553.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":553.3041}
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{"page":66,"change":"none","str":"nology to share knowledge and enable collab","dir":"ltr","width":"231.80","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","539.30"],"fontName":"AMIDOT+OpenSans","x":70.86609999999999,"y":539.3010999999999}
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{"page":66,"change":"none","str":"oration in arts and culture. Founded in 2011 ","dir":"ltr","width":"228.22","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","525.30"],"fontName":"AMIDOT+OpenSans","x":70.86609999999996,"y":525.2980999999999}
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{"page":66,"change":"none","str":"in Uruguay.","dir":"ltr","width":"58.71","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","511.30"],"fontName":"AMIDOT+OpenSans","x":70.86609999999996,"y":511.2950999999999}
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{"page":66,"change":"none","str":"Revenue model:","dir":"ltr","width":"87.85","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","539.30"],"fontName":"ESGBSL+OpenSans-Bold","x":332.16009999999994,"y":539.3010999999999}
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{"page":66,"change":"none","str":" charging for custom","dir":"ltr","width":"106.03","height":"11.00","transform":["11.00","0.00","0.00","11.00","420.08","539.30"],"fontName":"AMIDOT+OpenSans","x":420.08309999999994,"y":539.3010999999999}
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{"page":66,"change":"none","str":" ","dir":"ltr","width":"2.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","526.11","539.30"],"fontName":"UDGTIF+OpenSans","x":526.1143000000001,"y":539.3010999999999}
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{"page":66,"change":"none","str":"services ","dir":"ltr","width":"47.43","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","525.30"],"fontName":"AMIDOT+OpenSans","x":332.16009999999994,"y":525.2980999999999}
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{"page":66,"change":"none","str":"Interview date:","dir":"ltr","width":"84.01","height":"11.00","transform":["11.00","0.00","0.00","11.00","82.87","441.31"],"fontName":"ESGBSL+OpenSans-Bold","x":82.8652,"y":441.3071}
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{"page":66,"change":"none","str":" March 9, 2016","dir":"ltr","width":"74.22","height":"11.00","transform":["11.00","0.00","0.00","11.00","166.88","441.31"],"fontName":"AMIDOT+OpenSans","x":166.8832,"y":441.3071}
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{"page":66,"change":"none","str":"Interviewees:","dir":"ltr","width":"74.98","height":"11.00","transform":["11.00","0.00","0.00","11.00","82.87","427.30"],"fontName":"ESGBSL+OpenSans-Bold","x":82.86519999999999,"y":427.3041}
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{"page":66,"change":"none","str":" Mariana Fossatti and Jorge Gemetto, cofounders","dir":"ltr","width":"252.75","height":"11.00","transform":["11.00","0.00","0.00","11.00","157.85","427.30"],"fontName":"AMIDOT+OpenSans","x":157.85219999999998,"y":427.3041}
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{"page":66,"change":"none","str":"Profile written by Sarah Hinchliff Pearson","dir":"ltr","width":"199.96","height":"11.00","transform":["11.00","0.00","0.00","11.00","82.87","399.31"],"fontName":"KOGLYZ+OpenSans-Italic","x":82.86519999999999,"y":399.3091}
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{"page":67,"change":"none","str":"52","dir":"ltr","width":"8.18","height":"7.00","transform":["7.00","0.00","0.00","7.00","42.52","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":42.5197,"y":21.3071}
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{"page":67,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","436.98","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":436.9786,"y":21.3071}
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{"page":67,"change":"none","str":"and clients. “Each student or client is paying ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","539.31"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":539.3071}
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{"page":67,"change":"none","str":"for a specific solution to his or her problems ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","525.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":525.3041}
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{"page":67,"change":"none","str":"and questions,” Mariana said. Rather than sell ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","511.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":511.30109999999996}
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{"page":67,"change":"none","str":"access to their content, they provide it for free ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","497.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":497.2981}
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{"page":67,"change":"none","str":"and charge for the personalized services.","dir":"ltr","width":"211.24","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","483.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":483.2951}
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{"page":67,"change":"none","str":"When they started, they offered a smaller ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","469.29"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":469.2921}
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{"page":67,"change":"none","str":"number of courses designed to attract large ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","455.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":455.2891}
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{"page":67,"change":"none","str":"audiences. “Over the years, we realized that ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","441.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":441.28610000000003}
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{"page":67,"change":"none","str":"online communities are more specific than we ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","427.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":427.28310000000005}
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{"page":67,"change":"none","str":"thought,” Mariana said. Ártica now provides ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","413.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":413.28010000000006}
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{"page":67,"change":"none","str":"more options for classes and has lower enroll","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","399.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":399.2771000000001}
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{"page":67,"change":"none","str":"ment in each course. This means they can pro","dir":"ltr","width":"233.44","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","385.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":385.2741000000001}
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{"page":67,"change":"none","str":"vide more attention to individual students and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","371.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":371.2711000000001}
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{"page":67,"change":"none","str":"offer classes on more specialized topics.","dir":"ltr","width":"205.85","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","357.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":357.2681000000001}
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{"page":67,"change":"none","str":"Online courses are their biggest revenue ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","343.27"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":343.26510000000013}
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{"page":67,"change":"none","str":"stream, but they also do more than a dozen ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","329.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":329.26210000000015}
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{"page":67,"change":"none","str":"consulting projects each year, ranging from ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","315.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":315.25910000000016}
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{"page":67,"change":"none","str":"digitization to event planning to marketing ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","301.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":301.2561000000002}
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{"page":67,"change":"none","str":"campaigns. Some are significant in scope, par","dir":"ltr","width":"234.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","287.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":287.2531000000002}
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{"page":67,"change":"none","str":"ticularly when they work with cultural institu","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","273.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":273.2501000000002}
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{"page":67,"change":"none","str":"tions, and some are smaller projects commis","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","259.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":259.2471000000002}
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{"page":67,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","259.25"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":259.2471000000002}
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{"page":67,"change":"none","str":"sioned by individual artists.","dir":"ltr","width":"141.05","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","245.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":245.24410000000023}
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{"page":67,"change":"none","str":"Ártica also seeks out public and private ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","231.24"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":231.24110000000024}
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{"page":67,"change":"none","str":"funding for specific projects. Sometimes, even ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","217.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":217.23810000000026}
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{"page":67,"change":"none","str":"if they are unsuccessful in subsidizing a proj","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","203.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":203.23510000000027}
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{"page":67,"change":"none","str":"ect like a new course or e-book, they will go ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","189.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":189.2321000000003}
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{"page":67,"change":"none","str":"ahead because they believe in it. They take the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","175.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":175.2291000000003}
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{"page":67,"change":"none","str":"stance that every new project leads them to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","161.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":161.22610000000032}
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{"page":67,"change":"none","str":"something new, every new resource they cre","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","147.22"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":147.22310000000033}
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{"page":67,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","147.22"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":147.22310000000033}
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{"page":67,"change":"none","str":"ate opens new doors.","dir":"ltr","width":"111.01","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","133.22"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":133.22010000000034}
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{"page":67,"change":"none","str":"Ártica relies heavily on their free Creative ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","77.31"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":77.3071}
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{"page":67,"change":"none","str":"Commons–licensed content to attract new ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","63.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":63.304100000000005}
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{"page":67,"change":"none","str":"students and clients. Everything they create—","dir":"ltr","width":"237.31","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","721.30"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":721.3020999999999}
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{"page":67,"change":"none","str":"online education, blog posts, videos—is pub","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","707.30"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":707.2990999999998}
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{"page":67,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","707.30"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":707.2990999999998}
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{"page":67,"change":"none","str":"lished under an Attribution-ShareAlike license ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","693.30"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":693.2960999999998}
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{"page":67,"change":"none","str":"(CC BY-SA). “We use a ShareAlike license be","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","679.29"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":679.2930999999998}
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{"page":67,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","679.29"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":679.2930999999998}
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{"page":67,"change":"none","str":"cause we want to give the greatest freedom to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","665.29"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":665.2900999999997}
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{"page":67,"change":"none","str":"our students and readers, and we also want ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","651.29"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":651.2870999999997}
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{"page":67,"change":"none","str":"that freedom to be viral,” Jorge said. For them, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","637.28"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":637.2840999999996}
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{"page":67,"change":"none","str":"giving others the right to reuse and remix their ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","623.28"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":623.2810999999996}
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{"page":67,"change":"none","str":"content is a fundamental value. “How can you ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","609.28"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":609.2780999999995}
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{"page":67,"change":"none","str":"offer an online educational service without giv","dir":"ltr","width":"233.66","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","595.28"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":595.2750999999995}
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{"page":67,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","595.28"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":595.2750999999995}
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{"page":67,"change":"none","str":"ing permission to download, make and keep ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","581.27"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":581.2720999999995}
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{"page":67,"change":"none","str":"copies, or print the educational resources?” ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","567.27"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":567.2690999999994}
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{"page":67,"change":"none","str":"Jorge said. “If we want to do the best for our ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","553.27"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":553.2660999999994}
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{"page":67,"change":"none","str":"students—those who trust in us to the point ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","539.26"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":539.2630999999993}
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{"page":67,"change":"none","str":"that they are willing to pay online without face-","dir":"ltr","width":"237.31","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","525.26"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":525.2600999999993}
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{"page":67,"change":"none","str":"to-face contact—we have to offer them a fair ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","511.26"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":511.2570999999993}
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{"page":67,"change":"none","str":"and ethical agreement.”","dir":"ltr","width":"122.35","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","497.25"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":497.2540999999993}
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{"page":67,"change":"none","str":"They also believe sharing their ideas and ex","dir":"ltr","width":"220.01","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","483.25"],"fontName":"AMIDOT+OpenSans","x":317.82770000000005,"y":483.2510999999993}
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{"page":67,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","483.25"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":483.2510999999993}
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{"page":67,"change":"none","str":"pertise openly helps them build their reputa","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","469.25"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":469.24809999999934}
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{"page":67,"change":"none","str":"tion and visibility. People often share and cite ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","455.25"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":455.24509999999935}
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{"page":67,"change":"none","str":"their work. A few years ago, a publisher even ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","441.24"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":441.24209999999937}
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{"page":67,"change":"none","str":"picked up one of their e-books and distribut","dir":"ltr","width":"234.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","427.24"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":427.2390999999994}
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{"page":67,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","427.24"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":427.2390999999994}
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{"page":67,"change":"none","str":"ed printed copies. Ártica views reuse of their ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","413.24"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":413.2360999999994}
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{"page":67,"change":"none","str":"work as a way to open up new opportunities ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","399.23"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":399.2330999999994}
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{"page":67,"change":"none","str":"for their business.","dir":"ltr","width":"92.89","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","385.23"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":385.2300999999994}
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{"page":67,"change":"none","str":"This belief that openness creates new op","dir":"ltr","width":"219.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","371.23"],"fontName":"AMIDOT+OpenSans","x":317.82770000000005,"y":371.22709999999944}
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{"page":67,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","371.23"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":371.22709999999944}
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{"page":67,"change":"none","str":"portunities reflects another belief—in ser","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","357.22"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":357.22409999999945}
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{"page":67,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","357.22"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":357.22409999999945}
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{"page":67,"change":"none","str":"endipity. When describing their process for ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","343.22"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":343.22109999999947}
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{"page":67,"change":"none","str":"creating content, they spoke of all of the spon","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","329.22"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":329.2180999999995}
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{"page":67,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","329.22"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":329.2180999999995}
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{"page":67,"change":"none","str":"taneous and organic ways they find inspira","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","315.22"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":315.2150999999995}
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{"page":67,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","315.22"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":315.2150999999995}
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{"page":67,"change":"none","str":"tion. “Sometimes, the collaborative process ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","301.21"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":301.2120999999995}
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{"page":67,"change":"none","str":"starts with a conversation between us, or ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","287.21"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":287.2090999999995}
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{"page":67,"change":"none","str":"with friends from other projects,” Jorge said. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","273.21"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":273.20609999999954}
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{"page":67,"change":"none","str":"“That can be the first step for a new blog post ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","259.20"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":259.20309999999955}
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{"page":67,"change":"none","str":"or another simple piece of content, which can ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","245.20"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":245.20009999999957}
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{"page":67,"change":"none","str":"evolve to a more complex product in the fu","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","231.20"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":231.19709999999958}
|
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{"page":67,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","231.20"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":231.19709999999958}
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{"page":67,"change":"none","str":"ture, like a course or a book.”","dir":"ltr","width":"149.20","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","217.19"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":217.1940999999996}
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{"page":67,"change":"none","str":"Rather than planning their work in advance, ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","203.19"],"fontName":"AMIDOT+OpenSans","x":317.82770000000005,"y":203.1910999999996}
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{"page":67,"change":"none","str":"they let their creative process be dynamic. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","189.19"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":189.18809999999962}
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{"page":67,"change":"none","str":"“This doesn’t mean that we don’t need to work ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","175.19"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":175.18509999999964}
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{"page":67,"change":"none","str":"hard in order to get good professional results, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","161.18"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":161.18209999999965}
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{"page":67,"change":"none","str":"but the design process is more flexible,” Jorge ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","147.18"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":147.17909999999966}
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{"page":67,"change":"none","str":"said. They share early and often, and they ad","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","133.18"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":133.17609999999968}
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{"page":67,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","133.18"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":133.17609999999968}
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{"page":67,"change":"none","str":"just based on what they learn, always explor","dir":"ltr","width":"234.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","119.17"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":119.17309999999968}
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{"page":67,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","119.17"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":119.17309999999968}
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{"page":67,"change":"none","str":"ing and testing new ideas and ways of operat","dir":"ltr","width":"234.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","105.17"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":105.17009999999968}
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{"page":67,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","105.17"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":105.17009999999968}
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{"page":67,"change":"none","str":"ing. In many ways, for them, the process is just ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","91.17"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":91.16709999999968}
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{"page":67,"change":"none","str":"as important as the final product.","dir":"ltr","width":"172.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","77.16"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":77.16409999999968}
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{"page":67,"change":"none","str":"IN THE EDUCATIONAL AND ","dir":"ltr","width":"188.84","height":"14.00","transform":["14.00","0.00","0.00","14.00","42.52","721.31"],"fontName":"ESGBSL+OpenSans-Bold","x":42.5197,"y":721.3071}
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{"page":67,"change":"none","str":"CULTURAL BUSINESS, IT IS MORE ","dir":"ltr","width":"229.46","height":"14.00","transform":["14.00","0.00","0.00","14.00","42.52","693.31"],"fontName":"ESGBSL+OpenSans-Bold","x":42.5197,"y":693.3071}
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{"page":67,"change":"none","str":"IMPORTANT TO PAY ATTENTION ","dir":"ltr","width":"223.74","height":"14.00","transform":["14.00","0.00","0.00","14.00","42.52","665.31"],"fontName":"ESGBSL+OpenSans-Bold","x":42.5197,"y":665.3071}
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{"page":67,"change":"none","str":"TO PEOPLE AND PROCESS, RATHER ","dir":"ltr","width":"240.88","height":"14.00","transform":["14.00","0.00","0.00","14.00","42.52","637.31"],"fontName":"ESGBSL+OpenSans-Bold","x":42.5197,"y":637.3071}
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{"page":67,"change":"none","str":"THAN CONTENT OR SPECIFIC ","dir":"ltr","width":"200.62","height":"14.00","transform":["14.00","0.00","0.00","14.00","42.52","609.31"],"fontName":"ESGBSL+OpenSans-Bold","x":42.5197,"y":609.3071}
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{"page":67,"change":"none","str":"FORMATS OR MATERIALS","dir":"ltr","width":"172.73","height":"14.00","transform":["14.00","0.00","0.00","14.00","42.52","581.31"],"fontName":"ESGBSL+OpenSans-Bold","x":42.5197,"y":581.3071}
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{"page":67,"change":"none","str":" ","dir":"ltr","width":"4.17","height":"14.00","transform":["14.00","0.00","0.00","14.00","215.24","581.31"],"fontName":"ESGBSL+OpenSans-Bold","x":215.2377,"y":581.3071}
|
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{"page":68,"change":"none","str":"53","dir":"ltr","width":"8.25","height":"7.00","transform":["7.00","0.00","0.00","7.00","561.43","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":561.4255,"y":21.3071}
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{"page":68,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","70.87","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":70.8661,"y":21.3071}
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{"page":68,"change":"none","str":"People and relationships are also just as im","dir":"ltr","width":"219.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","721.31"],"fontName":"AMIDOT+OpenSans","x":84.8661,"y":721.3071}
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{"page":68,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","721.31"],"fontName":"AMIDOT+OpenSans","x":304.6351,"y":721.3071}
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{"page":68,"change":"none","str":"portant, sometimes more. “In the educational ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","707.30"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":707.3041}
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{"page":68,"change":"none","str":"and cultural business, it is more important to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","693.30"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":693.3010999999999}
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{"page":68,"change":"none","str":"pay attention to people and process, rather ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","679.30"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":679.2980999999999}
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{"page":68,"change":"none","str":"than content or specific formats or materials,” ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","665.30"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":665.2950999999998}
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{"page":68,"change":"none","str":"Mariana said. “Materials and content are fluid. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","651.29"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":651.2920999999998}
|
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{"page":68,"change":"none","str":"The important thing is the relationships.”","dir":"ltr","width":"210.05","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","637.29"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":637.2890999999997}
|
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{"page":68,"change":"none","str":"Ártica believes in the power of the network. ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","623.29"],"fontName":"AMIDOT+OpenSans","x":84.86610000000003,"y":623.2860999999997}
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||
{"page":68,"change":"none","str":"They seek to make connections with people ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","609.28"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":609.2830999999996}
|
||
{"page":68,"change":"none","str":"and institutions across the globe so they can ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","595.28"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":595.2800999999996}
|
||
{"page":68,"change":"none","str":"learn from them and share their knowledge. ","dir":"ltr","width":"230.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","581.28"],"fontName":"AMIDOT+OpenSans","x":70.86310000000003,"y":581.2770999999996}
|
||
{"page":68,"change":"none","str":"At the core of everything Ártica does is a set ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","525.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":525.3071}
|
||
{"page":68,"change":"none","str":"of values. “Good content is not enough,” Jorge ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","511.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":511.3041}
|
||
{"page":68,"change":"none","str":"said. “We also think that it is very important ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","497.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":497.3011}
|
||
{"page":68,"change":"none","str":"to take a stand for some things in the cultural ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","483.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":483.29810000000003}
|
||
{"page":68,"change":"none","str":"sector.” Mariana and Jorge are activists. They ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","469.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":469.29510000000005}
|
||
{"page":68,"change":"none","str":"defend free culture (the movement promoting ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","455.29"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":455.29210000000006}
|
||
{"page":68,"change":"none","str":"the freedom to modify and distribute creative ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","441.29"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":441.2891000000001}
|
||
{"page":68,"change":"none","str":"work) and work to demonstrate the intersec","dir":"ltr","width":"234.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","427.29"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":427.2861000000001}
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||
{"page":68,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","427.29"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":427.2861000000001}
|
||
{"page":68,"change":"none","str":"tion between free culture and other social-jus","dir":"ltr","width":"233.68","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","413.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":413.2831000000001}
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||
{"page":68,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","413.28"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":413.2831000000001}
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||
{"page":68,"change":"none","str":"tice movements. Their efforts to involve people ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","399.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":399.2801000000001}
|
||
{"page":68,"change":"none","str":"in their work and enable artists and cultural in","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","385.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":385.27710000000013}
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{"page":68,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","385.28"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":385.27710000000013}
|
||
{"page":68,"change":"none","str":"stitutions to better use technology are all tied ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","371.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":371.27410000000015}
|
||
{"page":68,"change":"none","str":"closely to their belief system. Ultimately, what ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","357.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":357.27110000000016}
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{"page":68,"change":"none","str":"drives their work is a mission to democratize ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","343.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":343.2681000000002}
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{"page":68,"change":"none","str":"art and culture.","dir":"ltr","width":"79.42","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","329.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":329.2651000000002}
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{"page":68,"change":"none","str":"Of course, Ártica also has to make enough ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","721.26"],"fontName":"AMIDOT+OpenSans","x":346.1741,"y":721.2611000000002}
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||
{"page":68,"change":"none","str":"money to cover its expenses. Human resourc","dir":"ltr","width":"234.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","707.26"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":707.2581000000001}
|
||
{"page":68,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","707.26"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":707.2581000000001}
|
||
{"page":68,"change":"none","str":"es are, by far, their biggest expense. They tap ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","693.26"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":693.2551000000001}
|
||
{"page":68,"change":"none","str":"a network of collaborators on a case-by-case ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","679.25"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":679.2521}
|
||
{"page":68,"change":"none","str":"basis and hire contractors for specific projects. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","665.25"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":665.2491}
|
||
{"page":68,"change":"none","str":"Whenever possible, they draw from artistic ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","651.25"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":651.2461}
|
||
{"page":68,"change":"none","str":"and cultural resources in the commons, and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","637.24"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":637.2430999999999}
|
||
{"page":68,"change":"none","str":"they rely on free software. Their operation is ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","623.24"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":623.2400999999999}
|
||
{"page":68,"change":"none","str":"small, efficient, and sustainable, and because ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","609.24"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":609.2370999999998}
|
||
{"page":68,"change":"none","str":"of that, it is a success.","dir":"ltr","width":"111.41","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","595.23"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":595.2340999999998}
|
||
{"page":68,"change":"none","str":"“There are lots of people offering online ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","581.23"],"fontName":"AMIDOT+OpenSans","x":346.17409999999995,"y":581.2310999999997}
|
||
{"page":68,"change":"none","str":"courses,” Jorge said. “But it is easy to differen","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","567.23"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":567.2280999999997}
|
||
{"page":68,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","567.23"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":567.2280999999997}
|
||
{"page":68,"change":"none","str":"tiate us. We have an approach that is very spe","dir":"ltr","width":"233.51","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","553.23"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":553.2250999999997}
|
||
{"page":68,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","553.23"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":553.2250999999997}
|
||
{"page":68,"change":"none","str":"cific and personal.” Ártica’s model is rooted in ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","539.22"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":539.2220999999996}
|
||
{"page":68,"change":"none","str":"the personal at every level. For Mariana and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","525.22"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":525.2190999999996}
|
||
{"page":68,"change":"none","str":"Jorge, success means doing what brings them ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","511.22"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":511.2160999999996}
|
||
{"page":68,"change":"none","str":"personal meaning and purpose, and doing it ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","497.21"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":497.2130999999996}
|
||
{"page":68,"change":"none","str":"sustainably and collaboratively. ","dir":"ltr","width":"164.04","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","483.21"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":483.2100999999996}
|
||
{"page":68,"change":"none","str":"In their work with younger artists, Mariana ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","469.21"],"fontName":"AMIDOT+OpenSans","x":346.17409999999995,"y":469.2070999999996}
|
||
{"page":68,"change":"none","str":"and Jorge try to emphasize that this model of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","455.20"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":455.20409999999964}
|
||
{"page":68,"change":"none","str":"success is just as valuable as the picture of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","441.20"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":441.20109999999966}
|
||
{"page":68,"change":"none","str":"success we get from the media. “If they seek ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","427.20"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":427.19809999999967}
|
||
{"page":68,"change":"none","str":"only the traditional type of success, they will ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","413.20"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":413.1950999999997}
|
||
{"page":68,"change":"none","str":"get frustrated,” Mariana said. “We try to show ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","399.19"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":399.1920999999997}
|
||
{"page":68,"change":"none","str":"them another image of what it looks like.”","dir":"ltr","width":"213.04","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","385.19"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":385.1890999999997}
|
||
{"page":69,"change":"none","str":"54","dir":"ltr","width":"8.33","height":"7.00","transform":["7.00","0.00","0.00","7.00","42.52","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":42.5197,"y":21.3071}
|
||
{"page":69,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","436.98","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":436.9786,"y":21.3071}
|
||
{"page":70,"change":"none","str":"55","dir":"ltr","width":"8.26","height":"7.00","transform":["7.00","0.00","0.00","7.00","561.42","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":561.4156,"y":21.3071}
|
||
{"page":70,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","70.87","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":70.8661,"y":21.3071}
|
||
{"page":70,"change":"none","str":"For Ton Roosendaal, the creator of Blender ","dir":"ltr","width":"240.15","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","287.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":287.3071}
|
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{"page":70,"change":"none","str":"software and its related entities, sharing is ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","273.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":273.3041}
|
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{"page":70,"change":"none","str":"practical. Making their 3-D content creation ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","259.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":259.3011}
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{"page":70,"change":"none","str":"software available under a free software li","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","245.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":245.29810000000003}
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{"page":70,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","245.30"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":245.29810000000003}
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{"page":70,"change":"none","str":"cense has been integral to its development ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","231.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":231.29510000000005}
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{"page":70,"change":"none","str":"and popularity. Using that software to make ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","217.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":217.29210000000006}
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{"page":70,"change":"none","str":"movies that were licensed with Creative Com","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","203.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":203.28910000000008}
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{"page":70,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","203.29"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":203.28910000000008}
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{"page":70,"change":"none","str":"mons pushed that development even further. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","189.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":189.2861000000001}
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{"page":70,"change":"none","str":"Sharing enables people to participate and to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","175.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":175.2831000000001}
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{"page":70,"change":"none","str":"interact with and build upon the technology ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","161.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":161.28010000000012}
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{"page":70,"change":"none","str":"and content they create in a way that benefits ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","147.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":147.27710000000013}
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{"page":70,"change":"none","str":"ating tools and features that make their lives ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","259.26"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":259.2571000000002}
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{"page":70,"change":"none","str":"Rather than just talking about the theoret","dir":"ltr","width":"220.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","203.25"],"fontName":"AMIDOT+OpenSans","x":346.17409999999995,"y":203.24510000000026}
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{"page":70,"change":"none","str":"ical benefits of sharing and free culture, Ton ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","189.24"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":189.24210000000028}
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{"page":70,"change":"none","str":" and ","dir":"ltr","width":"25.72","height":"11.00","transform":["11.00","0.00","0.00","11.00","461.79","175.24"],"fontName":"AMIDOT+OpenSans","x":461.79179999999997,"y":175.2391000000003}
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{"page":70,"change":"none","str":" free cul","dir":"ltr","width":"42.29","height":"11.00","transform":["11.00","0.00","0.00","11.00","523.82","175.24"],"fontName":"AMIDOT+OpenSans","x":523.8240999999999,"y":175.2391000000003}
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{"page":70,"change":"none","str":"ture. Blender’s production coordinator Fran","dir":"ltr","width":"233.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","161.24"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":161.2361000000003}
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{"page":70,"change":"none","str":"make content using your tools, then you’re not ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","133.23"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":133.23010000000033}
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{"page":70,"change":"none","str":"doing anything.” ","dir":"ltr","width":"86.46","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","119.23"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":119.22710000000033}
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{"page":70,"change":"none","str":"tion-based), charging for physical copies, ","dir":"ltr","width":"212.14","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","483.30"],"fontName":"AMIDOT+OpenSans","x":332.1710999999999,"y":483.3041}
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{"page":70,"change":"none","str":"Interview date:","dir":"ltr","width":"84.01","height":"11.00","transform":["11.00","0.00","0.00","11.00","82.87","385.31"],"fontName":"ESGBSL+OpenSans-Bold","x":82.8652,"y":385.3071}
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{"page":70,"change":"none","str":" March 8, 2016","dir":"ltr","width":"74.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","166.88","385.31"],"fontName":"AMIDOT+OpenSans","x":166.8832,"y":385.3071}
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{"page":70,"change":"none","str":" Francesco Siddi, production coordinator ","dir":"ltr","width":"211.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","152.22","371.30"],"fontName":"AMIDOT+OpenSans","x":152.22019999999998,"y":371.3041}
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{"page":70,"change":"none","str":"Profile written by Sarah Hinchliff Pearson","dir":"ltr","width":"199.96","height":"11.00","transform":["11.00","0.00","0.00","11.00","82.87","343.31"],"fontName":"KOGLYZ+OpenSans-Italic","x":82.86519999999999,"y":343.3091}
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{"page":71,"change":"none","str":"56","dir":"ltr","width":"8.23","height":"7.00","transform":["7.00","0.00","0.00","7.00","42.52","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":42.5197,"y":21.3071}
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{"page":71,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","436.98","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":436.9786,"y":21.3071}
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{"page":71,"change":"none","str":"Blender’s history begins in the late 1990s, ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","721.31"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":721.3071}
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{"page":71,"change":"none","str":"when Ton created the Blender software. Orig","dir":"ltr","width":"233.81","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","707.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":707.3041}
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{"page":71,"change":"none","str":"inally, the software was an in-house resource ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","693.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":693.3010999999999}
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{"page":71,"change":"none","str":"for his animation studio based in the Nether","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","679.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":679.2980999999999}
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{"page":71,"change":"none","str":"lands. Investors became interested in the soft","dir":"ltr","width":"234.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","665.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":665.2950999999998}
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{"page":71,"change":"none","str":"ware, so he began marketing the software to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","651.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":651.2920999999998}
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{"page":71,"change":"none","str":"the public, offering a free version in addition to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","637.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":637.2890999999997}
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{"page":71,"change":"none","str":"a paid version. Sales were disappointing, and ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","623.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":623.2860999999997}
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{"page":71,"change":"none","str":"his investors gave up on the endeavor in the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","609.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":609.2830999999996}
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{"page":71,"change":"none","str":"early 2000s. He made a deal with investors—if ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","595.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":595.2800999999996}
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{"page":71,"change":"none","str":"he could raise enough money, he could then ","dir":"ltr","width":"240.20","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","581.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":581.2770999999996}
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{"page":71,"change":"none","str":"make the Blender software available under ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","567.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":567.2740999999995}
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{"page":71,"change":"none","str":"the GNU General Public License. ","dir":"ltr","width":"168.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","553.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":553.2710999999995}
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{"page":71,"change":"none","str":"This was long before Kickstarter and other ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","539.27"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":539.2680999999994}
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{"page":71,"change":"none","str":"online crowdfunding sites existed, but Ton ran ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","525.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":525.2650999999994}
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{"page":71,"change":"none","str":"his own version of a crowdfunding campaign ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","511.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":511.2620999999994}
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{"page":71,"change":"none","str":"and quickly raised the money he needed. The ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","497.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":497.2590999999994}
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{"page":71,"change":"none","str":"Blender software became freely available for ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","483.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":483.25609999999944}
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{"page":71,"change":"none","str":"Public License to the software, however, was ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","455.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":455.25009999999946}
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{"page":71,"change":"none","str":"how people work together. Ton is a fantastic ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","399.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":399.2380999999995}
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{"page":71,"change":"none","str":"velopers so that the project could live.” ","dir":"ltr","width":"202.11","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","357.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":357.22909999999956}
|
||
{"page":71,"change":"none","str":"Like any successful free and open-source ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","343.23"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":343.2260999999996}
|
||
{"page":71,"change":"none","str":"software project, Blender developed quickly ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","329.22"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":329.2230999999996}
|
||
{"page":71,"change":"none","str":"because the community could make fixes and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","315.22"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":315.2200999999996}
|
||
{"page":71,"change":"none","str":"improvements. “Software should be free and ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","301.22"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":301.2170999999996}
|
||
{"page":71,"change":"none","str":"open to hack,” Francesco said. “Otherwise, ev","dir":"ltr","width":"233.66","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","287.21"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":287.21409999999963}
|
||
{"page":71,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","287.21"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":287.21409999999963}
|
||
{"page":71,"change":"none","str":"eryone is doing the same thing in the dark for ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","273.21"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":273.21109999999965}
|
||
{"page":71,"change":"none","str":"ten years.” Ton set up the Blender Foundation ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","259.21"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":259.20809999999966}
|
||
{"page":71,"change":"none","str":"to oversee and steward the software develop","dir":"ltr","width":"233.47","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","245.21"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":245.20509999999967}
|
||
{"page":71,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","245.21"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":245.20509999999967}
|
||
{"page":71,"change":"none","str":"ment and maintenance. ","dir":"ltr","width":"125.02","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","231.20"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":231.2020999999997}
|
||
{"page":71,"change":"none","str":"After a few years, Ton began looking for new ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","217.20"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":217.1990999999997}
|
||
{"page":71,"change":"none","str":"ways to push development of the software. He ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","203.20"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":203.19609999999972}
|
||
{"page":71,"change":"none","str":"came up with the idea of creating CC-licensed ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","189.19"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":189.19309999999973}
|
||
{"page":71,"change":"none","str":"films using the Blender software. Ton put a ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","175.19"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":175.19009999999975}
|
||
{"page":71,"change":"none","str":"call online for all interested and skilled artists. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","161.19"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":161.18709999999976}
|
||
{"page":71,"change":"none","str":"Francesco said the idea was to get the best ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","147.18"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":147.18409999999977}
|
||
{"page":71,"change":"none","str":"artists available, put them in a building togeth","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","133.18"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":133.1810999999998}
|
||
{"page":71,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","133.18"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":133.1810999999998}
|
||
{"page":71,"change":"none","str":"er with the best developers, and have them ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","119.18"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":119.17809999999979}
|
||
{"page":71,"change":"none","str":"work together. They would not only produce ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","105.18"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":105.17509999999979}
|
||
{"page":71,"change":"none","str":"high-quality openly licensed content, they ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","91.17"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":91.17209999999979}
|
||
{"page":71,"change":"none","str":"would improve the Blender software in the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","77.17"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":77.16909999999979}
|
||
{"page":71,"change":"none","str":"process. ","dir":"ltr","width":"45.91","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","63.17"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":63.16609999999979}
|
||
{"page":71,"change":"none","str":"They turned to crowdfunding to subsidize ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","721.16"],"fontName":"AMIDOT+OpenSans","x":317.8277,"y":721.1640999999997}
|
||
{"page":71,"change":"none","str":"the costs of the project. They had about twenty ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","707.16"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":707.1610999999997}
|
||
{"page":71,"change":"none","str":"people working full-time for six to ten months, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","693.16"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":693.1580999999996}
|
||
{"page":71,"change":"none","str":"so the costs were significant. Francesco said ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","679.16"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":679.1550999999996}
|
||
{"page":71,"change":"none","str":"that when their crowdfunding campaign suc","dir":"ltr","width":"234.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","665.15"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":665.1520999999996}
|
||
{"page":71,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","665.15"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":665.1520999999996}
|
||
{"page":71,"change":"none","str":"ceeded, people were astounded. “The idea ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","651.15"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":651.1490999999995}
|
||
{"page":71,"change":"none","str":"that making money was possible by producing ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","637.15"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":637.1460999999995}
|
||
{"page":71,"change":"none","str":"CC-licensed material was mind-blowing to peo","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","623.14"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":623.1430999999994}
|
||
{"page":71,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","623.14"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":623.1430999999994}
|
||
{"page":71,"change":"none","str":"ple,” he said. “They were like, ‘I have to see it to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","609.14"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":609.1400999999994}
|
||
{"page":71,"change":"none","str":"believe it.’”","dir":"ltr","width":"55.20","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","595.14"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":595.1370999999994}
|
||
{"page":71,"change":"none","str":"The first film, which was released in 2006, ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","581.13"],"fontName":"AMIDOT+OpenSans","x":317.82770000000005,"y":581.1340999999993}
|
||
{"page":71,"change":"none","str":"was an experiment. It was so successful that ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","567.13"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":567.1310999999993}
|
||
{"page":71,"change":"none","str":"Ton decided to set up the Blender Institute, ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","553.13"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":553.1280999999992}
|
||
{"page":71,"change":"none","str":"an entity dedicated to hosting open-movie ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","539.13"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":539.1250999999992}
|
||
{"page":71,"change":"none","str":"projects. The Blender Institute’s next project ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","525.12"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":525.1220999999991}
|
||
{"page":71,"change":"none","str":"was an even bigger success. The film, ","dir":"ltr","width":"195.46","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","511.12"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":511.11909999999915}
|
||
{"page":71,"change":"none","str":"Big Buck ","dir":"ltr","width":"44.72","height":"11.00","transform":["11.00","0.00","0.00","11.00","499.58","511.12"],"fontName":"GIDNUH+OpenSans-Italic","x":499.5807000000001,"y":511.11909999999915}
|
||
{"page":71,"change":"none","str":"Bunny","dir":"ltr","width":"30.71","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","497.12"],"fontName":"GIDNUH+OpenSans-Italic","x":303.8247000000001,"y":497.11609999999916}
|
||
{"page":71,"change":"none","str":", went viral, and its animated characters ","dir":"ltr","width":"209.95","height":"11.00","transform":["11.00","0.00","0.00","11.00","334.04","497.12"],"fontName":"AMIDOT+OpenSans","x":334.0417000000001,"y":497.11609999999916}
|
||
{"page":71,"change":"none","str":"were picked up by marketers. ","dir":"ltr","width":"154.46","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","483.11"],"fontName":"AMIDOT+OpenSans","x":303.8247000000001,"y":483.1130999999992}
|
||
{"page":71,"change":"none","str":"Francesco said that, over time, the Blender ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","469.11"],"fontName":"AMIDOT+OpenSans","x":317.8277000000001,"y":469.1100999999992}
|
||
{"page":71,"change":"none","str":"Institute projects have gotten bigger and more ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","455.11"],"fontName":"AMIDOT+OpenSans","x":303.8247000000001,"y":455.1070999999992}
|
||
{"page":71,"change":"none","str":"prominent. That means the filmmaking pro","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","441.10"],"fontName":"AMIDOT+OpenSans","x":303.8247000000001,"y":441.1040999999992}
|
||
{"page":71,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","441.10"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":441.1040999999992}
|
||
{"page":71,"change":"none","str":"cess has become more complex, combining ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","427.10"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":427.10109999999924}
|
||
{"page":71,"change":"none","str":"technical experts and artists who focus on sto","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","413.10"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":413.09809999999925}
|
||
{"page":71,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","413.10"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":413.09809999999925}
|
||
{"page":71,"change":"none","str":"rytelling. Francesco says the process is almost ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","399.10"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":399.09509999999926}
|
||
{"page":71,"change":"none","str":"on an industrial scale because of the number ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","385.09"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":385.0920999999993}
|
||
{"page":71,"change":"none","str":"of moving parts. This requires a lot of special","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","371.09"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":371.0890999999993}
|
||
{"page":71,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","371.09"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":371.0890999999993}
|
||
{"page":71,"change":"none","str":"ized assistance, but the Blender Institute has ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","357.09"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":357.0860999999993}
|
||
{"page":71,"change":"none","str":"no problem finding the talent it needs to help ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","343.08"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":343.0830999999993}
|
||
{"page":71,"change":"none","str":"on projects. “Blender hardly does any recruit","dir":"ltr","width":"234.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","329.08"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":329.08009999999933}
|
||
{"page":71,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","329.08"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":329.08009999999933}
|
||
{"page":71,"change":"none","str":"ing for film projects because the talent emerg","dir":"ltr","width":"233.81","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","315.08"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":315.07709999999935}
|
||
{"page":71,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","315.08"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":315.07709999999935}
|
||
{"page":71,"change":"none","str":"es naturally,” Francesco said. “So many people ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","301.07"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":301.07409999999936}
|
||
{"page":71,"change":"none","str":"want to work with us, and we can’t always hire ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","287.07"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":287.0710999999994}
|
||
{"page":71,"change":"none","str":"them because of budget constraints.”","dir":"ltr","width":"192.27","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","273.07"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":273.0680999999994}
|
||
{"page":71,"change":"none","str":"Blender has had a lot of success raising mon","dir":"ltr","width":"233.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","217.31"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":217.3071}
|
||
{"page":71,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","217.31"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":217.3071}
|
||
{"page":71,"change":"none","str":"ey from its community over the years. In many ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","203.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":203.3041}
|
||
{"page":71,"change":"none","str":"ways, the pitch has gotten easier to make. Not ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","189.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":189.30110000000002}
|
||
{"page":71,"change":"none","str":"only is crowdfunding simply more familiar to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","175.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":175.29810000000003}
|
||
{"page":71,"change":"none","str":"the public, but people know and trust Blender ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","161.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":161.29510000000005}
|
||
{"page":71,"change":"none","str":"to deliver, and Ton has developed a reputation ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","147.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":147.29210000000006}
|
||
{"page":71,"change":"none","str":"as an effective community leader and vision","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","133.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":133.28910000000008}
|
||
{"page":71,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","133.29"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":133.28910000000008}
|
||
{"page":71,"change":"none","str":"ary for their work. “There is a whole commu","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","119.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":119.28610000000008}
|
||
{"page":71,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","119.29"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":119.28610000000008}
|
||
{"page":71,"change":"none","str":"nity who sees and understands the benefit of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","105.28"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":105.28310000000008}
|
||
{"page":71,"change":"none","str":"these projects,” Francesco said. ","dir":"ltr","width":"163.99","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","91.28"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":91.28010000000008}
|
||
{"page":71,"change":"none","str":"While these benefits of each open-movie ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","77.28"],"fontName":"AMIDOT+OpenSans","x":317.8298,"y":77.27710000000008}
|
||
{"page":71,"change":"none","str":"project make a compelling pitch for crowd","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","63.27"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":63.274100000000075}
|
||
{"page":71,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","63.27"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":63.274100000000075}
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{"page":72,"change":"none","str":"57","dir":"ltr","width":"8.00","height":"7.00","transform":["7.00","0.00","0.00","7.00","561.55","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":561.5459,"y":21.3071}
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{"page":72,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","70.87","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":70.8661,"y":21.3071}
|
||
{"page":72,"change":"none","str":"funding campaigns, Francesco told us the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","595.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":595.3071}
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||
{"page":72,"change":"none","str":"Blender Institute has found some limitations in ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","581.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":581.3041}
|
||
{"page":72,"change":"none","str":"the standard crowdfunding model where you ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","567.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":567.3010999999999}
|
||
{"page":72,"change":"none","str":"propose a specific project and ask for funding. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","553.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":553.2980999999999}
|
||
{"page":72,"change":"none","str":"“Once a project is over, everyone goes home,” ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","539.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":539.2950999999998}
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{"page":72,"change":"none","str":"he said. “It is great fun, but then it ends. That ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","525.29"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":525.2920999999998}
|
||
{"page":72,"change":"none","str":"is a problem.” ","dir":"ltr","width":"73.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","511.29"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":511.2890999999998}
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||
{"page":72,"change":"none","str":"To make their work more sustainable, they ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","497.29"],"fontName":"AMIDOT+OpenSans","x":84.8691,"y":497.2860999999998}
|
||
{"page":72,"change":"none","str":"needed a way to receive ongoing support rath","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","483.28"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":483.2830999999998}
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||
{"page":72,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","483.28"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":483.2830999999998}
|
||
{"page":72,"change":"none","str":"er than on a project-by-project basis. Their ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","469.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":469.28009999999983}
|
||
{"page":72,"change":"none","str":"solution is Blender Cloud, a subscription-style ","dir":"ltr","width":"240.15","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","455.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":455.27709999999985}
|
||
{"page":72,"change":"none","str":"crowdfunding model akin to the online crowd","dir":"ltr","width":"233.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","441.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":441.27409999999986}
|
||
{"page":72,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","441.27"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":441.27409999999986}
|
||
{"page":72,"change":"none","str":"funding platform, Patreon. For about ten euros ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","427.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":427.2710999999999}
|
||
{"page":72,"change":"none","str":"each month, subscribers get access to down","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","413.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":413.2680999999999}
|
||
{"page":72,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","413.27"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":413.2680999999999}
|
||
{"page":72,"change":"none","str":"load everything the Blender Institute produc","dir":"ltr","width":"234.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","399.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":399.2650999999999}
|
||
{"page":72,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","399.27"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":399.2650999999999}
|
||
{"page":72,"change":"none","str":"es—software, art, training, and more. All of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","385.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":385.2620999999999}
|
||
{"page":72,"change":"none","str":"the assets are available under an Attribution ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","371.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":371.25909999999993}
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{"page":72,"change":"none","str":"license (CC BY) or placed in the public domain ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","357.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":357.25609999999995}
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{"page":72,"change":"none","str":"(CC0), but they are initially made available only ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","343.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":343.25309999999996}
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||
{"page":72,"change":"none","str":"to subscribers. Blender Cloud enables sub","dir":"ltr","width":"233.43","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","329.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":329.2501}
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||
{"page":72,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","329.25"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":329.2501}
|
||
{"page":72,"change":"none","str":"scribers to follow Blender’s movie projects as ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","315.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":315.2471}
|
||
{"page":72,"change":"none","str":"they develop, sharing detailed information and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","301.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":301.2441}
|
||
{"page":72,"change":"none","str":"content used in the creative process. Blender ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","287.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":287.2411}
|
||
{"page":72,"change":"none","str":"Cloud also has extensive training materials ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","273.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":273.23810000000003}
|
||
{"page":72,"change":"none","str":"and libraries of characters and other assets ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","259.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":259.23510000000005}
|
||
{"page":72,"change":"none","str":"used in various projects.","dir":"ltr","width":"125.73","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","245.23"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":245.23210000000006}
|
||
{"page":72,"change":"none","str":"The continuous financial support provided ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","231.23"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":231.22910000000007}
|
||
{"page":72,"change":"none","str":"by Blender Cloud subsidizes five to six full-time ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","217.23"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":217.2261000000001}
|
||
{"page":72,"change":"none","str":"employees at the Blender Institute. Francesco ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","203.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":203.2231000000001}
|
||
{"page":72,"change":"none","str":"says their goal is to grow their subscriber base. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","189.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":189.22010000000012}
|
||
{"page":72,"change":"none","str":"“This is our freedom,” he told us, “and for art","dir":"ltr","width":"234.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","175.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":175.21710000000013}
|
||
{"page":72,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","175.22"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":175.21710000000013}
|
||
{"page":72,"change":"none","str":"ists, freedom is everything.” ","dir":"ltr","width":"146.37","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","161.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":161.21410000000014}
|
||
{"page":72,"change":"none","str":"Blender Cloud is the primary revenue ","dir":"ltr","width":"226.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","147.21"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":147.21110000000016}
|
||
{"page":72,"change":"none","str":"stream of the Blender Institute. The Blender ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","133.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":133.20810000000017}
|
||
{"page":72,"change":"none","str":"Foundation is funded primarily by donations, ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","119.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":119.20510000000017}
|
||
{"page":72,"change":"none","str":"and that money goes toward software develop","dir":"ltr","width":"233.46","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","105.20"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":105.20210000000017}
|
||
{"page":72,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","105.20"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":105.20210000000017}
|
||
{"page":72,"change":"none","str":"ment and maintenance. The revenue streams ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","91.20"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":91.19910000000017}
|
||
{"page":72,"change":"none","str":"of the Institute and Foundation are deliberate","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","77.20"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":77.19610000000017}
|
||
{"page":72,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","77.20"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":77.19610000000017}
|
||
{"page":72,"change":"none","str":"ly kept separate. Blender also has other reve","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","63.19"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":63.19310000000017}
|
||
{"page":72,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","63.19"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":63.19310000000017}
|
||
{"page":72,"change":"none","str":"nue streams, such as the Blender Store, where ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","721.19"],"fontName":"AMIDOT+OpenSans","x":332.1821,"y":721.1911000000001}
|
||
{"page":72,"change":"none","str":"people can purchase DVDs, T-shirts, and other ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","707.19"],"fontName":"AMIDOT+OpenSans","x":332.1821,"y":707.1881000000001}
|
||
{"page":72,"change":"none","str":"Blender products. ","dir":"ltr","width":"95.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","693.19"],"fontName":"AMIDOT+OpenSans","x":332.1821,"y":693.1851}
|
||
{"page":72,"change":"none","str":"Ton has worked on projects relating to his ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","637.31"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":637.3071}
|
||
{"page":72,"change":"none","str":"Blender software for nearly twenty years. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","623.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":623.3041}
|
||
{"page":72,"change":"none","str":"Throughout most of that time, he has been ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","609.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":609.3010999999999}
|
||
{"page":72,"change":"none","str":"committed to making the software and the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","595.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":595.2980999999999}
|
||
{"page":72,"change":"none","str":"content produced with the software free and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","581.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":581.2950999999998}
|
||
{"page":72,"change":"none","str":"open. Selling a license has never been part of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","567.29"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":567.2920999999998}
|
||
{"page":72,"change":"none","str":"the business model. ","dir":"ltr","width":"106.20","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","553.29"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":553.2890999999997}
|
||
{"page":72,"change":"none","str":"Since 2006, he has been making films avail","dir":"ltr","width":"219.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.18","539.29"],"fontName":"AMIDOT+OpenSans","x":346.17629999999997,"y":539.2860999999997}
|
||
{"page":72,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","539.29"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":539.2860999999997}
|
||
{"page":72,"change":"none","str":"able along with all of their source material. He ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","525.28"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":525.2830999999996}
|
||
{"page":72,"change":"none","str":"says he has hardly ever seen people stepping ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","511.28"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":511.28009999999966}
|
||
{"page":72,"change":"none","str":"into Blender’s shoes and trying to make mon","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","497.28"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":497.2770999999997}
|
||
{"page":72,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","497.28"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":497.2770999999997}
|
||
{"page":72,"change":"none","str":"ey off of their content. Ton believes this is be","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","483.27"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":483.2740999999997}
|
||
{"page":72,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","483.27"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":483.2740999999997}
|
||
{"page":72,"change":"none","str":"cause the true value of what they do is in the ","dir":"ltr","width":"240.15","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","469.27"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":469.2710999999997}
|
||
{"page":72,"change":"none","str":"creative and production process. “Even when ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","455.27"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":455.2680999999997}
|
||
{"page":72,"change":"none","str":"you share everything, all your original sources, ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","441.27"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":441.26509999999973}
|
||
{"page":72,"change":"none","str":"it still takes a lot of talent, skills, time, and bud","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","427.26"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":427.26209999999975}
|
||
{"page":72,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","427.26"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":427.26209999999975}
|
||
{"page":72,"change":"none","str":"get to reproduce what you did,” Ton said.","dir":"ltr","width":"209.78","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","413.26"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":413.25909999999976}
|
||
{"page":72,"change":"none","str":"For Ton and Blender, it all comes back to ","dir":"ltr","width":"209.82","height":"11.00","transform":["11.00","0.00","0.00","11.00","350.17","399.26"],"fontName":"AMIDOT+OpenSans","x":350.16929999999996,"y":399.2560999999998}
|
||
{"page":72,"change":"none","str":"doing","dir":"ltr","width":"27.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","385.25"],"fontName":"GIDNUH+OpenSans-Italic","x":332.1733,"y":385.2530999999998}
|
||
{"page":72,"change":"none","str":".","dir":"ltr","width":"2.93","height":"11.00","transform":["11.00","0.00","0.00","11.00","359.08","385.25"],"fontName":"AMIDOT+OpenSans","x":359.0793,"y":385.2530999999998}
|
||
{"page":72,"change":"none","str":"TON BELIEVES IF YOU DON’T ","dir":"ltr","width":"198.95","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","721.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":721.3071}
|
||
{"page":72,"change":"none","str":"MAKE CONTENT USING YOUR ","dir":"ltr","width":"205.52","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","693.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":693.3071}
|
||
{"page":72,"change":"none","str":"TOOLS, THEN YOU’RE NOT DOING ","dir":"ltr","width":"235.77","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","665.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":665.3071}
|
||
{"page":72,"change":"none","str":"ANYTHING ","dir":"ltr","width":"80.03","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","637.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":637.3071}
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{"page":73,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","436.98","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":436.9786,"y":21.3071}
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{"page":74,"change":"none","str":"59","dir":"ltr","width":"8.23","height":"7.00","transform":["7.00","0.00","0.00","7.00","561.43","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":561.429,"y":21.3071}
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{"page":74,"change":"none","str":"If you ask cofounder Max Temkin, there is noth","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","315.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":315.3071}
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{"page":74,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","315.31"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":315.3071}
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{"page":74,"change":"none","str":"ing particularly interesting about the Cards ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","301.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":301.3041}
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{"page":74,"change":"none","str":"Against Humanity business model. “We make ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","287.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":287.3011}
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{"page":74,"change":"none","str":"a product. We sell it for money. Then we spend ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","273.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":273.29810000000003}
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{"page":74,"change":"none","str":"less money than we make,” Max said.","dir":"ltr","width":"190.95","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","259.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":259.29510000000005}
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{"page":74,"change":"none","str":"He is right. Cards Against Humanity is a ","dir":"ltr","width":"226.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","245.29"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":245.29210000000006}
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{"page":74,"change":"none","str":"simple party game, modeled after the game ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","231.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":231.28910000000008}
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{"page":74,"change":"none","str":"Apples to Apples. To play, one player asks a ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","217.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":217.2861000000001}
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{"page":74,"change":"none","str":"question or fill-in-the-blank statement from a ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","203.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":203.2831000000001}
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{"page":74,"change":"none","str":"black card, and the other players submit their ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","189.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":189.28010000000012}
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{"page":74,"change":"none","str":"funniest white card in response. The catch is ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","175.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":175.27710000000013}
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{"page":74,"change":"none","str":"that all of the cards are filled with crude, grue","dir":"ltr","width":"233.46","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","161.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":161.27410000000015}
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{"page":74,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","161.27"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":161.27410000000015}
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{"page":74,"change":"none","str":"some, and otherwise awful things. For the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","147.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":147.27110000000016}
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{"page":74,"change":"none","str":"right kind of people (“horrible people,” accord","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","133.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":133.26810000000017}
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{"page":74,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","133.27"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":133.26810000000017}
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{"page":74,"change":"none","str":"ing to Cards Against Humanity advertising), ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","119.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":119.26510000000017}
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{"page":74,"change":"none","str":"this makes for a hilarious and fun game.","dir":"ltr","width":"205.82","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","105.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":105.26210000000017}
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{"page":74,"change":"none","str":"The revenue model is simple. Physical cop","dir":"ltr","width":"219.46","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","91.26"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":91.25910000000017}
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{"page":74,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","91.26"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":91.25910000000017}
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{"page":74,"change":"none","str":"ies of the game are sold for a profit. And it ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","77.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":77.25610000000017}
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{"page":74,"change":"none","str":"works. At the time of this writing, Cards Against ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","63.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":63.253100000000174}
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{"page":74,"change":"none","str":"Humanity is the number-one best-selling item ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","315.25"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":315.25210000000015}
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{"page":74,"change":"none","str":"out of all toys and games on Amazon. There ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","301.25"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":301.24910000000017}
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{"page":74,"change":"none","str":"are official expansion packs available, and sev","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","287.25"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":287.2461000000002}
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{"page":74,"change":"none","str":"eral official themed packs and international ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","273.24"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":273.2431000000002}
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{"page":74,"change":"none","str":"editions as well.","dir":"ltr","width":"81.53","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","259.24"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":259.2401000000002}
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{"page":74,"change":"none","str":"But Cards Against Humanity is also avail","dir":"ltr","width":"219.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","245.24"],"fontName":"AMIDOT+OpenSans","x":346.17409999999995,"y":245.23710000000023}
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{"page":74,"change":"none","str":"able for free. Anyone can download a digital ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","231.23"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":231.23410000000024}
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{"page":74,"change":"none","str":"version of the game on the Cards Against Hu","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","217.23"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":217.23110000000025}
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{"page":74,"change":"none","str":"manity website. More than one million people ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","203.23"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":203.22810000000027}
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{"page":74,"change":"none","str":"have downloaded the game since the compa","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","189.23"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":189.22510000000028}
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{"page":74,"change":"none","str":"ny began tracking the numbers.","dir":"ltr","width":"163.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","175.22"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":175.2221000000003}
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{"page":74,"change":"none","str":"The game is available under an Attribu","dir":"ltr","width":"219.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","161.22"],"fontName":"AMIDOT+OpenSans","x":346.17409999999995,"y":161.2191000000003}
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{"page":74,"change":"none","str":"tion-NonCommercial-ShareAlike license (CC ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","147.22"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":147.21610000000032}
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{"page":74,"change":"none","str":"BY-NC-SA). That means, in addition to copying ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","133.21"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":133.21310000000034}
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{"page":74,"change":"none","str":"the game as long as they make it available un","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","105.21"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":105.20710000000034}
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{"page":74,"change":"none","str":"der the same noncommercial terms. The abili","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","91.20"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":91.20410000000034}
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{"page":74,"change":"none","str":"ty to adapt the game is like an entire new game ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","77.20"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":77.20110000000034}
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{"page":74,"change":"none","str":"unto itself.","dir":"ltr","width":"54.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","63.20"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":63.19810000000034}
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{"page":74,"change":"none","str":"CARDS AGAINST ","dir":"ltr","width":"466.69","height":"60.00","transform":["60.00","0.00","0.00","60.00","70.87","665.31"],"fontName":"IDEEWD+AbrilFatface-Regular","x":70.8661,"y":665.3071}
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{"page":74,"change":"none","str":"HUMANITY","dir":"ltr","width":"309.97","height":"60.00","transform":["60.00","0.00","0.00","60.00","70.87","595.29"],"fontName":"IDEEWD+AbrilFatface-Regular","x":70.8661,"y":595.2871}
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{"page":74,"change":"none","str":"Cards Against Humanity is a private, for-profit ","dir":"ltr","width":"237.96","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","497.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":497.3071}
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{"page":74,"change":"none","str":"company that makes a popular party game by ","dir":"ltr","width":"239.32","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","483.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":483.3041}
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{"page":74,"change":"none","str":"the same name. Founded in 2011 in the U.S.","dir":"ltr","width":"225.57","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","469.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":469.3011}
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{"page":74,"change":"none","str":"Revenue model:","dir":"ltr","width":"87.85","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","469.30"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1711,"y":469.3011}
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{"page":74,"change":"none","str":" charging for physical copies","dir":"ltr","width":"144.96","height":"11.00","transform":["11.00","0.00","0.00","11.00","420.09","469.30"],"fontName":"AMIDOT+OpenSans","x":420.0941,"y":469.3011}
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{"page":74,"change":"none","str":"Interview date:","dir":"ltr","width":"84.01","height":"11.00","transform":["11.00","0.00","0.00","11.00","82.87","413.31"],"fontName":"ESGBSL+OpenSans-Bold","x":82.8652,"y":413.3071}
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{"page":74,"change":"none","str":" February 3, 2016","dir":"ltr","width":"88.88","height":"11.00","transform":["11.00","0.00","0.00","11.00","166.88","413.31"],"fontName":"AMIDOT+OpenSans","x":166.8832,"y":413.3071}
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{"page":74,"change":"none","str":"Interviewee:","dir":"ltr","width":"69.37","height":"11.00","transform":["11.00","0.00","0.00","11.00","82.87","399.30"],"fontName":"ESGBSL+OpenSans-Bold","x":82.86519999999999,"y":399.3041}
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{"page":74,"change":"none","str":" Max Temkin, cofounder","dir":"ltr","width":"123.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","152.22","399.30"],"fontName":"AMIDOT+OpenSans","x":152.22019999999998,"y":399.3041}
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{"page":74,"change":"none","str":"Profile written by Sarah Hinchliff Pearson ","dir":"ltr","width":"202.82","height":"11.00","transform":["11.00","0.00","0.00","11.00","82.87","371.31"],"fontName":"KOGLYZ+OpenSans-Italic","x":82.86519999999999,"y":371.3091}
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{"page":75,"change":"none","str":"All together, these factors—the crass tone of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","721.31"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":721.3071}
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{"page":75,"change":"none","str":"the game and company, the free download, the","dir":"ltr","width":"237.31","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","707.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":707.3041}
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{"page":75,"change":"none","str":"openness to fans remixing the game—give","dir":"ltr","width":"237.31","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","693.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":693.3010999999999}
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{"page":75,"change":"none","str":"the game a massive cult following.","dir":"ltr","width":"175.97","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","679.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":679.2980999999999}
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{"page":75,"change":"none","str":"Instead, Cards Against Humanity was the last ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","609.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":609.3041}
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{"page":75,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","581.30"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":581.2980999999999}
|
||
{"page":75,"change":"none","str":"er for their own amusement. As Max tells the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","567.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":567.2950999999998}
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{"page":75,"change":"none","str":"story, they made the game so they could play ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","553.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":553.2920999999998}
|
||
{"page":75,"change":"none","str":"it themselves on New Year’s Eve because they ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","539.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":539.2890999999997}
|
||
{"page":75,"change":"none","str":"were too nerdy to be invited to other parties. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","525.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":525.2860999999997}
|
||
{"page":75,"change":"none","str":"The game was a hit, so they decided to put it ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","511.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":511.2830999999997}
|
||
{"page":75,"change":"none","str":"up online as a free PDF. People started ask","dir":"ltr","width":"234.08","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","497.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":497.2800999999997}
|
||
{"page":75,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","497.28"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":497.2800999999997}
|
||
{"page":75,"change":"none","str":"ing if they could pay to have the game printed ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","483.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":483.27709999999973}
|
||
{"page":75,"change":"none","str":"for them, and eventually they decided to run ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","469.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":469.27409999999975}
|
||
{"page":75,"change":"none","str":"a Kickstarter to fund the printing. They set ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","455.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":455.27109999999976}
|
||
{"page":75,"change":"none","str":"their Kickstarter goal at $4,000—and raised ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","441.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":441.2680999999998}
|
||
{"page":75,"change":"none","str":"$15,000. The game was officially released in ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","427.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":427.2650999999998}
|
||
{"page":75,"change":"none","str":"May 2011.","dir":"ltr","width":"50.69","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","413.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":413.2620999999998}
|
||
{"page":75,"change":"none","str":"The game caught on quickly, and it has only ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","399.26"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":399.2590999999998}
|
||
{"page":75,"change":"none","str":"grown more popular over time. Max says the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","385.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":385.25609999999983}
|
||
{"page":75,"change":"none","str":"eight founders never had a meeting where ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","371.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":371.25309999999985}
|
||
{"page":75,"change":"none","str":"they decided to make it an ongoing business. ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","357.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":357.25009999999986}
|
||
{"page":75,"change":"none","str":"“It kind of just happened,” he said.","dir":"ltr","width":"175.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","343.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":343.2470999999999}
|
||
{"page":75,"change":"none","str":"But this tale of a “happy accident” belies ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","329.24"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":329.2440999999999}
|
||
{"page":75,"change":"none","str":"marketing genius. Just like the game, the Cards ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","315.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":315.2410999999999}
|
||
{"page":75,"change":"none","str":"Against Humanity brand is irreverent and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","301.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":301.2380999999999}
|
||
{"page":75,"change":"none","str":"memorable. It is hard to forget a company ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","287.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":287.23509999999993}
|
||
{"page":75,"change":"none","str":"that calls the FAQ on their website “Your dumb ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","273.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":273.23209999999995}
|
||
{"page":75,"change":"none","str":"questions.”","dir":"ltr","width":"57.31","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","259.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":259.22909999999996}
|
||
{"page":75,"change":"none","str":"Like most quality satire, however, there is ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","245.23"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":245.22609999999997}
|
||
{"page":75,"change":"none","str":"more to the joke than vulgarity and shock val","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","231.22"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":231.2231}
|
||
{"page":75,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","231.22"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":231.2231}
|
||
{"page":75,"change":"none","str":"ue. The company’s marketing efforts around ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","217.22"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":217.2201}
|
||
{"page":75,"change":"none","str":"Black Friday illustrate this particularly well. For ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","203.22"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":203.21710000000002}
|
||
{"page":75,"change":"none","str":"those outside the United States, Black Friday is ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","189.21"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":189.21410000000003}
|
||
{"page":75,"change":"none","str":"the term for the day after the Thanksgiving hol","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","175.21"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":175.21110000000004}
|
||
{"page":75,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","175.21"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":175.21110000000004}
|
||
{"page":75,"change":"none","str":"iday, the biggest shopping day of the year. It is ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","161.21"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":161.20810000000006}
|
||
{"page":75,"change":"none","str":"an incredibly important day for Cards Against ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","147.21"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":147.20510000000007}
|
||
{"page":75,"change":"none","str":"Humanity, like it is for all U.S. retailers. Max ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","133.20"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":133.2021000000001}
|
||
{"page":75,"change":"none","str":"said they struggled with what to do on Black ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","119.20"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":119.19910000000009}
|
||
{"page":75,"change":"none","str":"Friday because they didn’t want to support ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","105.20"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":105.19610000000009}
|
||
{"page":75,"change":"none","str":"what he called the “orgy of consumerism” the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","91.19"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":91.19310000000009}
|
||
{"page":75,"change":"none","str":"day has become, particularly since it follows a ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","77.19"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":77.19010000000009}
|
||
{"page":75,"change":"none","str":"day that is about being grateful for what you ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","63.19"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":63.187100000000086}
|
||
{"page":75,"change":"none","str":"have. In 2013, after deliberating, they decided ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","721.19"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":721.1851}
|
||
{"page":75,"change":"none","str":"to have an Everything Costs $5 More sale.","dir":"ltr","width":"214.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","707.18"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":707.1821}
|
||
{"page":75,"change":"none","str":"“We sweated it out the night before Black ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","693.18"],"fontName":"AMIDOT+OpenSans","x":317.8277,"y":693.1791}
|
||
{"page":75,"change":"none","str":"Friday, wondering if our fans were going to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","679.18"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":679.1760999999999}
|
||
{"page":75,"change":"none","str":"hate us for it,” he said. “But it made us laugh ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","665.17"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":665.1730999999999}
|
||
{"page":75,"change":"none","str":"so we went with it. People totally caught the ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","651.17"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":651.1700999999998}
|
||
{"page":75,"change":"none","str":"joke.”","dir":"ltr","width":"27.42","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","637.17"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":637.1670999999998}
|
||
{"page":75,"change":"none","str":"This sort of bold transparency delights the ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","623.16"],"fontName":"AMIDOT+OpenSans","x":317.8277,"y":623.1640999999997}
|
||
{"page":75,"change":"none","str":"media, but more importantly, it engages their ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","609.16"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":609.1610999999997}
|
||
{"page":75,"change":"none","str":"fans. “One of the most surprising things you ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","595.16"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":595.1580999999996}
|
||
{"page":75,"change":"none","str":"can do in capitalism is just be honest with peo","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","581.16"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":581.1550999999996}
|
||
{"page":75,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","581.16"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":581.1550999999996}
|
||
{"page":75,"change":"none","str":"ple,” Max said. “It shocks people that there is ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","567.15"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":567.1520999999996}
|
||
{"page":75,"change":"none","str":"transparency about what you are doing.” ","dir":"ltr","width":"212.30","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","553.15"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":553.1490999999995}
|
||
{"page":75,"change":"none","str":"Max also likened it to a grand improv scene. ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","539.15"],"fontName":"AMIDOT+OpenSans","x":317.82770000000005,"y":539.1460999999995}
|
||
{"page":75,"change":"none","str":"“If we do something a little subversive and un","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","525.14"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":525.1430999999994}
|
||
{"page":75,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","525.14"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":525.1430999999994}
|
||
{"page":75,"change":"none","str":"expected, the public wants to be a part of the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","511.14"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":511.14009999999945}
|
||
{"page":75,"change":"none","str":"joke.” One year they did a Give Cards Against ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","497.14"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":497.13709999999946}
|
||
{"page":75,"change":"none","str":"Humanity $5 event, where people literally paid ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","483.13"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":483.1340999999995}
|
||
{"page":75,"change":"none","str":"them five dollars for no reason. Their fans ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","469.13"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":469.1310999999995}
|
||
{"page":75,"change":"none","str":"wanted to make the joke funnier by making it ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","455.13"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":455.1280999999995}
|
||
{"page":75,"change":"none","str":"successful. They made $70,000 in a single day.","dir":"ltr","width":"237.15","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","441.13"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":441.1250999999995}
|
||
{"page":75,"change":"none","str":"This remarkable trust they have in their ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","427.12"],"fontName":"AMIDOT+OpenSans","x":317.82770000000005,"y":427.12209999999953}
|
||
{"page":75,"change":"none","str":"customers is what inspired their decision ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","413.12"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":413.11909999999955}
|
||
{"page":75,"change":"none","str":"to apply a Creative Commons license to the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","399.12"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":399.11609999999956}
|
||
{"page":75,"change":"none","str":"game. Trusting your customers to reuse and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","385.11"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":385.1130999999996}
|
||
{"page":75,"change":"none","str":"remix your work requires a leap of faith. Cards ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","371.11"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":371.1100999999996}
|
||
{"page":75,"change":"none","str":"Against Humanity obviously isn’t afraid of do","dir":"ltr","width":"233.44","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","357.11"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":357.1070999999996}
|
||
{"page":75,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","357.11"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":357.1070999999996}
|
||
{"page":75,"change":"none","str":"ing the unexpected, but there are lines even ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","343.10"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":343.1040999999996}
|
||
{"page":75,"change":"none","str":"they do not want to cross. Before applying the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","329.10"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":329.10109999999963}
|
||
{"page":75,"change":"none","str":"license, Max said they worried that some fans ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","315.10"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":315.09809999999965}
|
||
{"page":75,"change":"none","str":"would adapt the game to include all of the jokes ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","301.10"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":301.09509999999966}
|
||
{"page":75,"change":"none","str":"they intentionally never made because they ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","287.09"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":287.0920999999997}
|
||
{"page":75,"change":"none","str":"crossed that line. “It happened, and the world ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","273.09"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":273.0890999999997}
|
||
{"page":75,"change":"none","str":"didn’t end,” Max said. “If that is the worst cost ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","259.09"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":259.0860999999997}
|
||
{"page":75,"change":"none","str":"of using CC, I’d pay that a hundred times over ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","245.08"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":245.08309999999972}
|
||
{"page":75,"change":"none","str":"because there are so many benefits.”","dir":"ltr","width":"190.71","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","231.08"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":231.08009999999973}
|
||
{"page":75,"change":"none","str":"Any successful product inspires its biggest ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","175.31"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":175.3071}
|
||
{"page":75,"change":"none","str":"fans to create remixes of it, but unsanctioned ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","161.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":161.3041}
|
||
{"page":75,"change":"none","str":"adaptations are more likely to fly under the ra","dir":"ltr","width":"233.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","147.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":147.30110000000002}
|
||
{"page":75,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","147.30"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":147.30110000000002}
|
||
{"page":75,"change":"none","str":"dar. The Creative Commons license gives fans ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","133.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":133.29810000000003}
|
||
{"page":75,"change":"none","str":"of Cards Against Humanity the freedom to run ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","119.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":119.29510000000003}
|
||
{"page":75,"change":"none","str":"with the game and copy, adapt, and promote ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","105.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":105.29210000000003}
|
||
{"page":75,"change":"none","str":"their creations openly. Today there are thou","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","91.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":91.28910000000003}
|
||
{"page":75,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","91.29"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":91.28910000000003}
|
||
{"page":75,"change":"none","str":"sands of fan expansions of the game.","dir":"ltr","width":"191.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","77.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":77.28610000000003}
|
||
{"page":76,"change":"none","str":"61","dir":"ltr","width":"7.84","height":"7.00","transform":["7.00","0.00","0.00","7.00","561.63","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":561.6263,"y":21.3071}
|
||
{"page":76,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","70.87","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":70.8661,"y":21.3071}
|
||
{"page":76,"change":"none","str":"Max said, “CC was a no-brainer for us because ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","721.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":721.3071}
|
||
{"page":76,"change":"none","str":"it gets the most people involved. Making the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","707.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":707.3041}
|
||
{"page":76,"change":"none","str":"game free ","dir":"ltr","width":"54.92","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","693.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":693.3010999999999}
|
||
{"page":76,"change":"none","str":"and","dir":"ltr","width":"18.94","height":"11.00","transform":["11.00","0.00","0.00","11.00","125.72","693.30"],"fontName":"GIDNUH+OpenSans-Italic","x":125.7231,"y":693.3010999999999}
|
||
{"page":76,"change":"none","str":" available under a CC license led ","dir":"ltr","width":"166.36","height":"11.00","transform":["11.00","0.00","0.00","11.00","144.68","693.30"],"fontName":"AMIDOT+OpenSans","x":144.6761,"y":693.3010999999999}
|
||
{"page":76,"change":"none","str":"to the unbelievable situation where we are one ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","679.30"],"fontName":"AMIDOT+OpenSans","x":70.86609999999999,"y":679.2980999999999}
|
||
{"page":76,"change":"none","str":"of the best-marketed games in the world, and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","665.30"],"fontName":"AMIDOT+OpenSans","x":70.86609999999999,"y":665.2950999999998}
|
||
{"page":76,"change":"none","str":"we have never spent a dime on marketing.” ","dir":"ltr","width":"224.52","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","651.29"],"fontName":"AMIDOT+OpenSans","x":70.86609999999999,"y":651.2920999999998}
|
||
{"page":76,"change":"none","str":"Of course, there are limits to what the ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","637.29"],"fontName":"AMIDOT+OpenSans","x":84.86909999999999,"y":637.2890999999997}
|
||
{"page":76,"change":"none","str":"company allows its customers to do with the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","623.29"],"fontName":"AMIDOT+OpenSans","x":70.86609999999999,"y":623.2860999999997}
|
||
{"page":76,"change":"none","str":"game. They chose the Attribution-NonCom","dir":"ltr","width":"233.57","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","609.28"],"fontName":"AMIDOT+OpenSans","x":70.86609999999999,"y":609.2830999999996}
|
||
{"page":76,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","609.28"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":609.2830999999996}
|
||
{"page":76,"change":"none","str":"mercial-ShareAlike license because it restricts ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","595.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":595.2800999999996}
|
||
{"page":76,"change":"none","str":"people from using the game to make money. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","581.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":581.2770999999996}
|
||
{"page":76,"change":"none","str":"It also requires that adaptations of the game ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","567.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":567.2740999999995}
|
||
{"page":76,"change":"none","str":"be made available under the same licensing ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","553.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":553.2710999999995}
|
||
{"page":76,"change":"none","str":"terms if they are shared publicly. Cards Against ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","539.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":539.2680999999994}
|
||
{"page":76,"change":"none","str":"Humanity also polices its brand. “We feel like ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","525.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":525.2650999999994}
|
||
{"page":76,"change":"none","str":"we’re the only ones who can use our brand ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","511.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":511.2620999999994}
|
||
{"page":76,"change":"none","str":"and our game and make money off of it,” Max ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","497.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":497.2590999999994}
|
||
{"page":76,"change":"none","str":"said. About 99.9 percent of the time, they just ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","483.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":483.25609999999944}
|
||
{"page":76,"change":"none","str":"send an email to those making commercial use ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","469.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":469.25309999999945}
|
||
{"page":76,"change":"none","str":"of the game, and that is the end of it. There ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","455.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":455.25009999999946}
|
||
{"page":76,"change":"none","str":"have only been a handful of instances where ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","441.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":441.2470999999995}
|
||
{"page":76,"change":"none","str":"they had to get a lawyer involved.","dir":"ltr","width":"172.24","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","427.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":427.2440999999995}
|
||
{"page":76,"change":"none","str":"Just as there is more than meets the eye to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","371.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":371.3071}
|
||
{"page":76,"change":"none","str":"the Cards Against Humanity business model, ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","357.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":357.3041}
|
||
{"page":76,"change":"none","str":"the same can be said of the game itself. To be ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","343.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":343.3011}
|
||
{"page":76,"change":"none","str":"playable, every white card has to work syntac","dir":"ltr","width":"234.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","329.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":329.29810000000003}
|
||
{"page":76,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","329.30"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":329.29810000000003}
|
||
{"page":76,"change":"none","str":"tically with enough black cards. The eight cre","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","315.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":315.29510000000005}
|
||
{"page":76,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","315.30"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":315.29510000000005}
|
||
{"page":76,"change":"none","str":"ators invest an incredible amount of work into ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","301.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":301.29210000000006}
|
||
{"page":76,"change":"none","str":"creating new cards for the game. “We have ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","287.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":287.2891000000001}
|
||
{"page":76,"change":"none","str":"daylong arguments about commas,” Max said. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","273.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":273.2861000000001}
|
||
{"page":76,"change":"none","str":"“The slacker tone of the cards gives people the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","259.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":259.2831000000001}
|
||
{"page":76,"change":"none","str":"impression that it is easy to write them, but it ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","245.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":245.28010000000012}
|
||
{"page":76,"change":"none","str":"is actually a lot of work and quibbling.”","dir":"ltr","width":"197.51","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","231.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":231.27710000000013}
|
||
{"page":76,"change":"none","str":"That means cocreation with their fans real","dir":"ltr","width":"219.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","217.27"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":217.27410000000015}
|
||
{"page":76,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","217.27"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":217.27410000000015}
|
||
{"page":76,"change":"none","str":"ly doesn’t work. The company has a submis","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","203.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":203.27110000000016}
|
||
{"page":76,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","203.27"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":203.27110000000016}
|
||
{"page":76,"change":"none","str":"sion mechanism on their website, and they get ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","189.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":189.26810000000017}
|
||
{"page":76,"change":"none","str":"thousands of suggestions, but it is very rare ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","175.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":175.2651000000002}
|
||
{"page":76,"change":"none","str":"that a submitted card is adopted. Instead, the ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","161.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":161.2621000000002}
|
||
{"page":76,"change":"none","str":"eight initial creators remain the primary au","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","147.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":147.25910000000022}
|
||
{"page":76,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","147.26"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":147.25910000000022}
|
||
{"page":76,"change":"none","str":"thors of expansion decks and other new prod","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","133.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":133.25610000000023}
|
||
{"page":76,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","133.26"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":133.25610000000023}
|
||
{"page":76,"change":"none","str":"ucts released by the company. Interestingly, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","119.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":119.25310000000023}
|
||
{"page":76,"change":"none","str":"the creativity of their customer base is really ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","105.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":105.25010000000023}
|
||
{"page":76,"change":"none","str":"only an asset to the company once their orig","dir":"ltr","width":"233.82","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","91.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":91.24710000000023}
|
||
{"page":76,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","91.25"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":91.24710000000023}
|
||
{"page":76,"change":"none","str":"inal work is created and published when peo","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","77.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":77.24410000000023}
|
||
{"page":76,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","77.24"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":77.24410000000023}
|
||
{"page":76,"change":"none","str":"ple make their own adaptations of the game.","dir":"ltr","width":"230.07","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","63.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":63.24110000000023}
|
||
{"page":76,"change":"none","str":"For all of their success, the creators of Cards ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","399.31"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":399.3071}
|
||
{"page":76,"change":"none","str":"Against Humanity are only partially motivated ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","385.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":385.3041}
|
||
{"page":76,"change":"none","str":"by money. Max says they have always been ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","371.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":371.3011}
|
||
{"page":76,"change":"none","str":"interested in the Walt Disney philosophy of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","357.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":357.29810000000003}
|
||
{"page":76,"change":"none","str":"financial success. “We don’t make jokes and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","343.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":343.29510000000005}
|
||
{"page":76,"change":"none","str":"games to make money—we make money so ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","329.29"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":329.29210000000006}
|
||
{"page":76,"change":"none","str":"we can make more jokes and games,” he said.","dir":"ltr","width":"234.97","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","315.29"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":315.2891000000001}
|
||
{"page":76,"change":"none","str":"In fact, the company has given more than $4 ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.18","301.29"],"fontName":"AMIDOT+OpenSans","x":346.17629999999997,"y":301.2861000000001}
|
||
{"page":76,"change":"none","str":"million to various charities and causes. “Cards ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","287.28"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":287.2831000000001}
|
||
{"page":76,"change":"none","str":"is not our life plan,” Max said. “We all have ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","273.28"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":273.2801000000001}
|
||
{"page":76,"change":"none","str":"other interests and hobbies. We are passion","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","259.28"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":259.27710000000013}
|
||
{"page":76,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","259.28"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":259.27710000000013}
|
||
{"page":76,"change":"none","str":"ate about other things going on in our lives. A ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","245.27"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":245.27410000000015}
|
||
{"page":76,"change":"none","str":"lot of the activism we have done comes out of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","231.27"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":231.27110000000016}
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{"page":76,"change":"none","str":"CC WAS A NO-BRAINER FOR ","dir":"ltr","width":"194.77","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","721.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1732,"y":721.3071}
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{"page":76,"change":"none","str":" MAKING ","dir":"ltr","width":"66.04","height":"14.00","transform":["14.00","0.00","0.00","14.00","462.09","665.31"],"fontName":"ESGBSL+OpenSans-Bold","x":462.0932,"y":665.3071}
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{"page":76,"change":"none","str":"THE GAME FREE AND AVAILABLE ","dir":"ltr","width":"225.88","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","637.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.17320000000007,"y":637.3071}
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{"page":76,"change":"none","str":"THE UNBELIEVABLE SITUATION ","dir":"ltr","width":"216.23","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","581.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.17320000000007,"y":581.3071}
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{"page":76,"change":"none","str":"WHERE WE ARE ONE OF THE ","dir":"ltr","width":"195.76","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","553.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.17320000000007,"y":553.3071}
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{"page":76,"change":"none","str":"BEST-MARKETED GAMES IN THE ","dir":"ltr","width":"220.78","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","525.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.17320000000007,"y":525.3071}
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{"page":76,"change":"none","str":"SPENT A DIME ON MARKETING ","dir":"ltr","width":"215.23","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","469.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.17320000000007,"y":469.3071}
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{"page":77,"change":"none","str":"not best strategy. ","dir":"ltr","width":"93.14","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","679.30"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":679.2980999999999}
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{"page":78,"change":"none","str":"Revenue model:","dir":"ltr","width":"87.85","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","469.30"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1711,"y":469.3011}
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{"page":78,"change":"none","str":" charging content creators ","dir":"ltr","width":"137.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","420.09","469.30"],"fontName":"AMIDOT+OpenSans","x":420.0941,"y":469.3011}
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{"page":78,"change":"none","str":"(universities pay membership fees to have ","dir":"ltr","width":"219.95","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","455.30"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":455.29810000000003}
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{"page":78,"change":"none","str":"their faculties serve as writers), grant funding","dir":"ltr","width":"232.89","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","441.30"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":441.29510000000005}
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{"page":78,"change":"none","str":"Andrew Jaspan spent years as an editor of ma","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","301.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":301.3071}
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{"page":78,"change":"none","str":"jor newspapers including the ","dir":"ltr","width":"153.43","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","287.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":287.3041}
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{"page":78,"change":"none","str":"don, the ","dir":"ltr","width":"45.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","273.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":273.3011}
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{"page":78,"change":"none","str":"Sunday Herald","dir":"ltr","width":"71.00","height":"11.00","transform":["11.00","0.00","0.00","11.00","115.65","273.30"],"fontName":"KOGLYZ+OpenSans-Italic","x":115.64710000000002,"y":273.3011}
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{"page":78,"change":"none","str":" in Glasgow, and the ","dir":"ltr","width":"104.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","186.65","273.30"],"fontName":"AMIDOT+OpenSans","x":186.65210000000002,"y":273.3011}
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{"page":78,"change":"none","str":"in Melbourne, Australia. He experienced first","dir":"ltr","width":"234.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","259.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":259.29810000000003}
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{"page":78,"change":"none","str":"hand the decline of newspapers, including the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","245.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":245.29510000000005}
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{"page":78,"change":"none","str":"about the increasing focus on the sensational ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","287.29"],"fontName":"AMIDOT+OpenSans","x":332.1601,"y":287.2881}
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{"page":78,"change":"none","str":"a vice-chancellor of a university in Melbourne ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","245.28"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":245.27910000000003}
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{"page":78,"change":"none","str":"who encouraged him to talk to smart people ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","231.28"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":231.27610000000004}
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{"page":78,"change":"none","str":"across campus—an astrophysicist, a Nobel ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","217.27"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":217.27310000000006}
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{"page":78,"change":"none","str":"what is going on and correcting the errors that ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","161.26"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":161.2611000000001}
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{"page":78,"change":"none","str":"appear in media. However, they were reluctant ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","147.26"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":147.25810000000013}
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{"page":78,"change":"none","str":"to engage with mass media. Often, journalists ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","133.26"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":133.25510000000014}
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{"page":78,"change":"none","str":"didn’t understand what they said, or unilater","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","119.25"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":119.25210000000014}
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{"page":78,"change":"none","str":"ally chose what aspect of a story to tell, putting ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","105.25"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":105.24910000000014}
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{"page":78,"change":"none","str":"out a version that these people felt was wrong ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","91.25"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":91.24610000000014}
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{"page":78,"change":"none","str":"or mischaracterized. Newspapers want to at","dir":"ltr","width":"234.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","77.24"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":77.24310000000014}
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{"page":78,"change":"none","str":"tract a mass audience. Scholars want to com","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","63.24"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":63.24010000000014}
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{"page":78,"change":"none","str":"Interview date:","dir":"ltr","width":"84.01","height":"11.00","transform":["11.00","0.00","0.00","11.00","82.87","399.24"],"fontName":"ESGBSL+OpenSans-Bold","x":82.8671,"y":399.23510000000016}
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{"page":78,"change":"none","str":" Andrew Jaspan, founder","dir":"ltr","width":"126.57","height":"11.00","transform":["11.00","0.00","0.00","11.00","152.22","385.23"],"fontName":"AMIDOT+OpenSans","x":152.22209999999998,"y":385.2321000000002}
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{"page":78,"change":"none","str":"Profile written by Paul Stacey ","dir":"ltr","width":"143.32","height":"11.00","transform":["11.00","0.00","0.00","11.00","82.87","357.24"],"fontName":"KOGLYZ+OpenSans-Italic","x":82.8671,"y":357.23710000000017}
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{"page":79,"change":"none","str":"It’s not a perfect match.","dir":"ltr","width":"122.24","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","707.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":707.3041}
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{"page":79,"change":"none","str":"Universities are massive repositories of ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","693.30"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":693.3010999999999}
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{"page":79,"change":"none","str":"But a lot of that stays behind a wall of their ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","665.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":665.2950999999998}
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{"page":79,"change":"none","str":"own making—there are the walled garden and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","651.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":651.2920999999998}
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{"page":79,"change":"none","str":"ivory tower metaphors, and in more literal ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","637.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":637.2890999999997}
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{"page":79,"change":"none","str":"terms, the paywall. Broadly speaking, universi","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","623.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":623.2860999999997}
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{"page":79,"change":"none","str":"ties are part of society but disconnected from ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","609.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":609.2830999999996}
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{"page":79,"change":"none","str":"it. They are an enormous public resource but ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","595.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":595.2800999999996}
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{"page":79,"change":"none","str":"not that good at presenting their expertise to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","581.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":581.2770999999996}
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{"page":79,"change":"none","str":"Andrew believed he could to help connect ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","553.27"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":553.2710999999995}
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{"page":79,"change":"none","str":"academics back into the public arena, and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","539.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":539.2680999999994}
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{"page":79,"change":"none","str":"maybe help society find solutions to big prob","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","525.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":525.2650999999994}
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{"page":79,"change":"none","str":"lems. He thought about pairing professional ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","511.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":511.2620999999994}
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{"page":79,"change":"none","str":"editors with university and research experts, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","497.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":497.2590999999994}
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{"page":79,"change":"none","str":"working one-on-one to refine everything from ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","483.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":483.25609999999944}
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{"page":79,"change":"none","str":"story structure to headline, captions, and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","469.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":469.25309999999945}
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{"page":79,"change":"none","str":"quotes. The editors could help turn something ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","455.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":455.25009999999946}
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{"page":79,"change":"none","str":"that is academic into something understand","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","441.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":441.2470999999995}
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{"page":79,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","441.25"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":441.2470999999995}
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{"page":79,"change":"none","str":"able and readable. And this would be a key dif","dir":"ltr","width":"233.94","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","427.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":427.2440999999995}
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{"page":79,"change":"none","str":"ference from traditional journalism—the sub","dir":"ltr","width":"233.43","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","413.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":413.2410999999995}
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{"page":79,"change":"none","str":"ject matter expert would get a chance to check ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","399.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":399.2380999999995}
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{"page":79,"change":"none","str":"the article and give final approval before it is ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","385.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":385.23509999999953}
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{"page":79,"change":"none","str":"published. Compare this with reporters just ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","371.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":371.23209999999955}
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{"page":79,"change":"none","str":"picking and choosing the quotes and writing ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","357.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":357.22909999999956}
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{"page":79,"change":"none","str":"whatever they want.","dir":"ltr","width":"104.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","343.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":343.2260999999996}
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{"page":79,"change":"none","str":"The people he spoke to liked this idea, and ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","329.22"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":329.2230999999996}
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{"page":79,"change":"none","str":"Andrew embarked on raising money and sup","dir":"ltr","width":"233.46","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","315.22"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":315.2200999999996}
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{"page":79,"change":"none","str":"port with the help of the Commonwealth Sci","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","301.22"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":301.2170999999996}
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{"page":79,"change":"none","str":"entific and Industrial Research Organisation ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","287.21"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":287.21409999999963}
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{"page":79,"change":"none","str":"(CSIRO), the University of Melbourne, Monash ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","273.21"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":273.21109999999965}
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{"page":79,"change":"none","str":"University, the University of Technology Syd","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","259.21"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":259.20809999999966}
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{"page":79,"change":"none","str":"ney, and the University of Western Australia. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","245.21"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":245.20509999999967}
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{"page":79,"change":"none","str":"These founding partners saw the value of an ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","231.20"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":231.2020999999997}
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{"page":79,"change":"none","str":"also showcase the talent and knowledge of the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","203.20"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":203.19609999999972}
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{"page":79,"change":"none","str":"in 2011, the Conversation, was launched as ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","175.19"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":175.19009999999975}
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{"page":79,"change":"none","str":"thing published in the Conversation is openly ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","147.18"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":147.18409999999977}
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{"page":79,"change":"none","str":"munity, it still needs to be fully disclosed. ","dir":"ltr","width":"213.57","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","287.29"],"fontName":"AMIDOT+OpenSans","x":303.8228000000001,"y":287.28610000000003}
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{"page":80,"change":"none","str":"want this model. It takes no advertising and is ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","371.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":371.2831000000001}
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{"page":80,"change":"none","str":"a not-for-profit venture.","dir":"ltr","width":"121.37","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","357.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":357.2801000000001}
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{"page":80,"change":"none","str":"There are now different editions of the ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","343.28"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":343.27710000000013}
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{"page":80,"change":"none","str":"Conversation for Africa, the United King","dir":"ltr","width":"233.82","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","329.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":329.27410000000015}
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{"page":80,"change":"none","str":"dom, France, and the United States, in addi","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","315.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":315.27110000000016}
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{"page":80,"change":"none","str":"tion to the one for Australia. All five editions ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","301.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":301.2681000000002}
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{"page":80,"change":"none","str":"boards, and content. The Conversation’s glob","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","273.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":273.2621000000002}
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{"page":80,"change":"none","str":"al virtual newsroom has roughly ninety staff ","dir":"ltr","width":"237.90","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","259.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":259.2591000000002}
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{"page":80,"change":"none","str":"working with thirty-five thousand academics ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","245.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":245.25610000000023}
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{"page":80,"change":"none","str":"from over sixteen hundred universities around ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","231.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":231.25310000000025}
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{"page":80,"change":"none","str":"the world. The Conversation would like to be ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","217.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":217.25010000000026}
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{"page":80,"change":"none","str":"working with university scholars from even ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","203.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":203.24710000000027}
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{"page":80,"change":"none","str":"more parts of the world.","dir":"ltr","width":"125.87","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","189.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":189.2441000000003}
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{"page":80,"change":"none","str":"Additionally, each edition has its own set ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","175.24"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":175.2411000000003}
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{"page":80,"change":"none","str":"of founding partners, strategic partners, and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","161.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":161.23810000000032}
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{"page":80,"change":"none","str":"funders. They’ve received funding from foun","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","147.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":147.23510000000033}
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{"page":80,"change":"none","str":"dations, corporates, institutions, and individu","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","133.23"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":133.23210000000034}
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{"page":80,"change":"none","str":"al donations, but the Conversation is shifting ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","119.23"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":119.22910000000034}
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{"page":80,"change":"none","str":"toward paid memberships by universities and ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","105.23"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":105.22610000000034}
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{"page":80,"change":"none","str":"research institutions to sustain operations. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","91.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":91.22310000000034}
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{"page":80,"change":"none","str":"This would safeguard the current service and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","77.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":77.22010000000034}
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{"page":80,"change":"none","str":"help improve coverage and features.","dir":"ltr","width":"187.94","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","63.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":63.21710000000034}
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{"page":80,"change":"none","str":"When professors from member universities ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","721.22"],"fontName":"AMIDOT+OpenSans","x":346.1741,"y":721.2151000000002}
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{"page":80,"change":"none","str":"university associated with the article. On the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","693.21"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":693.2091000000001}
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{"page":80,"change":"none","str":"Conversation website, paying university mem","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","679.21"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":679.2061000000001}
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{"page":80,"change":"none","str":"bers are listed as “members and funders.” Early","dir":"ltr","width":"237.32","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","665.20"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":665.2031000000001}
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{"page":80,"change":"none","str":" participants may be designated as “founding ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","651.20"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":651.2001}
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{"page":80,"change":"none","str":"members,” with seats on the editorial advisory ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","637.20"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":637.1971}
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{"page":80,"change":"none","str":"board.","dir":"ltr","width":"33.77","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","623.19"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":623.1940999999999}
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{"page":80,"change":"none","str":"Academics are not paid for their contribu","dir":"ltr","width":"219.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","609.19"],"fontName":"AMIDOT+OpenSans","x":346.17409999999995,"y":609.1910999999999}
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{"page":80,"change":"none","str":"tions, but they get free editing from a profes","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","595.19"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":595.1880999999998}
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{"page":80,"change":"none","str":"sional (four to five hours per piece, on average). ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","581.19"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":581.1850999999998}
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{"page":80,"change":"none","str":"They also get access to a large audience. Ev","dir":"ltr","width":"233.66","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","567.18"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":567.1820999999998}
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{"page":80,"change":"none","str":"ery author and member university has access ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","553.18"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":553.1790999999997}
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{"page":80,"change":"none","str":"to a special analytics dashboard where they ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","539.18"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":539.1760999999997}
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{"page":80,"change":"none","str":"can check the reach of an article. The metrics ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","525.17"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":525.1730999999996}
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{"page":80,"change":"none","str":"include what people are tweeting, the com","dir":"ltr","width":"233.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","511.17"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":511.17009999999965}
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{"page":80,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","511.17"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":511.17009999999965}
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{"page":80,"change":"none","str":"ments, countries the readership represents, ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","497.17"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":497.16709999999966}
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{"page":80,"change":"none","str":"where the article is being republished, and the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","483.16"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":483.1640999999997}
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{"page":80,"change":"none","str":"number of readers per article.","dir":"ltr","width":"154.99","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","469.16"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":469.1610999999997}
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{"page":80,"change":"none","str":"The Conversation plans to expand the dash","dir":"ltr","width":"219.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","455.16"],"fontName":"AMIDOT+OpenSans","x":346.17409999999995,"y":455.1580999999997}
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{"page":80,"change":"none","str":"board to show not just reach but impact. This ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","441.16"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":441.1550999999997}
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{"page":80,"change":"none","str":"tracks activities, behaviors, and events that ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","427.15"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":427.15209999999973}
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{"page":80,"change":"none","str":"things like a scholar being asked to go on a ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","399.15"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":399.14609999999976}
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{"page":80,"change":"none","str":"ference, collaborate, submit a journal paper, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","371.14"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":371.1400999999998}
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{"page":80,"change":"none","str":"and consult a company on a topic. ","dir":"ltr","width":"178.06","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","357.14"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":357.1370999999998}
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{"page":80,"change":"none","str":"benefits of membership. With the Conversa","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","329.13"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":329.13109999999983}
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{"page":80,"change":"none","str":"tion, universities can engage with the public ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","315.13"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":315.12809999999985}
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{"page":80,"change":"none","str":"and show why they’re of value.","dir":"ltr","width":"158.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","301.13"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":301.12509999999986}
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{"page":80,"change":"none","str":"With its tagline, “Academic Rigor, Journalis","dir":"ltr","width":"219.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","287.12"],"fontName":"AMIDOT+OpenSans","x":346.17409999999995,"y":287.1220999999999}
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{"page":80,"change":"none","str":"tic Flair,” the Conversation represents a new ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","273.12"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":273.1190999999999}
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{"page":80,"change":"none","str":"informed citizenry and improved democracy ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","245.11"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":245.11309999999992}
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{"page":80,"change":"none","str":"around the world. Its open business model ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","231.11"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":231.11009999999993}
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{"page":80,"change":"none","str":"and use of Creative Commons show how it’s ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","217.11"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":217.10709999999995}
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{"page":83,"change":"none","str":"challenging the U.S. law that protects DRM. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","721.31"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":721.3071}
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{"page":83,"change":"none","str":"Cory says his political work doesn’t directly ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","707.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":707.3041}
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{"page":83,"change":"none","str":"make him money, but if he gave it up, he thinks ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","693.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":693.3010999999999}
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{"page":83,"change":"none","str":"he would lose credibility and, more important","dir":"ltr","width":"234.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","679.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":679.2980999999999}
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{"page":83,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","679.30"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":679.2980999999999}
|
||
{"page":83,"change":"none","str":"ly, lose the drive that propels him to create. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","665.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":665.2950999999998}
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{"page":83,"change":"none","str":"“My political work is a different expression ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","651.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":651.2920999999998}
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{"page":83,"change":"none","str":"of the same artistic-political urge,” he said. “I ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","637.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":637.2890999999997}
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{"page":83,"change":"none","str":"have this suspicion that if I gave up the things ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","623.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":623.2860999999997}
|
||
{"page":83,"change":"none","str":"that didn’t make me money, the genuineness ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","609.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":609.2830999999996}
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{"page":83,"change":"none","str":"would leach out of what I do, and the quality ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","595.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":595.2800999999996}
|
||
{"page":83,"change":"none","str":"that causes people to like what I do would be ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","581.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":581.2770999999996}
|
||
{"page":83,"change":"none","str":"gone.”","dir":"ltr","width":"31.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","567.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":567.2740999999995}
|
||
{"page":83,"change":"none","str":"Cory has been financially successful, but mon","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","511.31"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":511.3071}
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{"page":83,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","511.31"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":511.3071}
|
||
{"page":83,"change":"none","str":"ey is not his primary motivation. At the start ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","497.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":497.3041}
|
||
{"page":83,"change":"none","str":"of his book ","dir":"ltr","width":"59.30","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","483.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":483.3011}
|
||
{"page":83,"change":"none","str":"Information Doesn’t Want to Be Free, ","dir":"ltr","width":"180.89","height":"11.00","transform":["11.00","0.00","0.00","11.00","101.68","483.30"],"fontName":"GIDNUH+OpenSans-Italic","x":101.6777,"y":483.3011}
|
||
{"page":83,"change":"none","str":"he stresses how important it is not to become ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","469.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":469.29810000000003}
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{"page":83,"change":"none","str":"an artist if your goal is to get rich. “Entering the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","455.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":455.29510000000005}
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||
{"page":83,"change":"none","str":"arts because you want to get rich is like buying ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","441.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":441.29210000000006}
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||
{"page":83,"change":"none","str":"lottery tickets because you want to get rich,” ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","427.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":427.2891000000001}
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||
{"page":83,"change":"none","str":"he wrote. “It might work, but it almost certain","dir":"ltr","width":"233.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","413.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":413.2861000000001}
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{"page":83,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","413.29"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":413.2861000000001}
|
||
{"page":83,"change":"none","str":"ly won’t. Though, of course, someone always ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","399.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":399.2831000000001}
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||
{"page":83,"change":"none","str":"wins the lottery.” He acknowledges that he is ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","385.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":385.2801000000001}
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{"page":83,"change":"none","str":"one of the lucky few to “make it,” but he says ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","371.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":371.27710000000013}
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||
{"page":83,"change":"none","str":"he would be writing no matter what. “I am ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","357.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":357.27410000000015}
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||
{"page":83,"change":"none","str":"compelled ","dir":"ltr","width":"52.53","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","343.27"],"fontName":"GIDNUH+OpenSans-Italic","x":42.5197,"y":343.27110000000016}
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||
{"page":83,"change":"none","str":"to write,” he wrote. “Long before I ","dir":"ltr","width":"185.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","96.83","343.27"],"fontName":"AMIDOT+OpenSans","x":96.8267,"y":343.27110000000016}
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||
{"page":83,"change":"none","str":"wrote to keep myself fed and sheltered, I was ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","329.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":329.2681000000002}
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||
{"page":83,"change":"none","str":"writing to keep myself sane.”","dir":"ltr","width":"147.44","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","315.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":315.2651000000002}
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||
{"page":83,"change":"none","str":"Just as money is not his primary motivation ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","301.26"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":301.2621000000002}
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||
{"page":83,"change":"none","str":"to create, money is not his primary motivation ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","287.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":287.2591000000002}
|
||
{"page":83,"change":"none","str":"to share. For Cory, sharing his work with Cre","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","273.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":273.25610000000023}
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{"page":83,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","273.26"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":273.25610000000023}
|
||
{"page":83,"change":"none","str":"ative Commons is a moral imperative. “It felt ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","259.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":259.25310000000025}
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||
{"page":83,"change":"none","str":"morally right,” he said of his decision to adopt ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","245.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":245.25010000000026}
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||
{"page":83,"change":"none","str":"Creative Commons licenses. “I felt like I wasn’t ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","231.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":231.24710000000027}
|
||
{"page":83,"change":"none","str":"contributing to the culture of surveillance and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","217.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":217.2441000000003}
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{"page":83,"change":"none","str":"censorship that has been created to try to stop ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","203.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":203.2411000000003}
|
||
{"page":83,"change":"none","str":"copying.” In other words, using CC licenses ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","189.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":189.23810000000032}
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||
{"page":83,"change":"none","str":"symbolizes his worldview.","dir":"ltr","width":"132.96","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","175.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":175.23510000000033}
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{"page":83,"change":"none","str":"He also feels like there is a solid commercial ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","161.23"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":161.23210000000034}
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||
{"page":83,"change":"none","str":"basis for licensing his work with Creative Com","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","147.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":147.22910000000036}
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||
{"page":83,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","147.23"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":147.22910000000036}
|
||
{"page":83,"change":"none","str":"mons. While he acknowledges he hasn’t been ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","133.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":133.22610000000037}
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{"page":83,"change":"none","str":"able to do a controlled experiment to compare ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","119.22"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":119.22310000000037}
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||
{"page":83,"change":"none","str":"the commercial benefits of licensing with CC ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","105.22"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":105.22010000000037}
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{"page":83,"change":"none","str":"against reserving all rights, he thinks he has ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","91.22"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":91.21710000000037}
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||
{"page":83,"change":"none","str":"sold more books using a CC license than he ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","77.21"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":77.21410000000037}
|
||
{"page":83,"change":"none","str":"would have without it. Cory says his goal is to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","63.21"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":63.21110000000037}
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{"page":83,"change":"none","str":"convince people they should pay him for his ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","721.21"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":721.2091000000003}
|
||
{"page":83,"change":"none","str":"work. “I started by not calling them thieves,” ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","707.21"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":707.2061000000002}
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||
{"page":83,"change":"none","str":"he said.","dir":"ltr","width":"39.79","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","693.20"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":693.2031000000002}
|
||
{"page":83,"change":"none","str":"Cory started using CC licenses soon after ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","679.20"],"fontName":"AMIDOT+OpenSans","x":317.8277,"y":679.2001000000001}
|
||
{"page":83,"change":"none","str":"they were first created. At the time his first nov","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","665.20"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":665.1971000000001}
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||
{"page":83,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","665.20"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":665.1971000000001}
|
||
{"page":83,"change":"none","str":"el came out, he says the science fiction genre ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","651.19"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":651.1941}
|
||
{"page":83,"change":"none","str":"was overrun with people scanning and down","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","637.19"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":637.1911}
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||
{"page":83,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","637.19"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":637.1911}
|
||
{"page":83,"change":"none","str":"loading books without permission. When he ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","623.19"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":623.1881}
|
||
{"page":83,"change":"none","str":"and his publisher took a closer look at who was ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","609.19"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":609.1850999999999}
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{"page":83,"change":"none","str":"doing that sort of thing online, they realized it ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","595.18"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":595.1820999999999}
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{"page":83,"change":"none","str":"looked a lot like book promotion. “I knew there ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","581.18"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":581.1790999999998}
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{"page":83,"change":"none","str":"was a relationship between having enthusias","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","567.18"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":567.1760999999998}
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{"page":83,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","567.18"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":567.1760999999998}
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{"page":83,"change":"none","str":"tic readers and having a successful career as ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","553.17"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":553.1730999999997}
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{"page":83,"change":"none","str":"a writer,” he said. “At the time, it took eighty ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","539.17"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":539.1700999999997}
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{"page":83,"change":"none","str":"hours to OCR a book, which is a big effort. I ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","525.17"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":525.1670999999997}
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{"page":83,"change":"none","str":"decided to spare them the time and energy, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","511.16"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":511.1640999999997}
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{"page":83,"change":"none","str":"and give them the book for free in a format ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","497.16"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":497.1610999999997}
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{"page":83,"change":"none","str":"destined to spread.”","dir":"ltr","width":"103.27","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","483.16"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":483.1580999999997}
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{"page":83,"change":"none","str":"Cory admits the stakes were pretty low for ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","469.16"],"fontName":"AMIDOT+OpenSans","x":317.82770000000005,"y":469.1550999999997}
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{"page":83,"change":"none","str":"him when he first adopted Creative Commons ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","455.15"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":455.15209999999973}
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{"page":83,"change":"none","str":"licenses. He only had to sell two thousand cop","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","441.15"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":441.14909999999975}
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{"page":83,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","441.15"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":441.14909999999975}
|
||
{"page":83,"change":"none","str":"ies of his book to break even. People often said ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","427.15"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":427.14609999999976}
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{"page":83,"change":"none","str":"he was only able to use CC licenses success","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","413.14"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":413.1430999999998}
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{"page":83,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","413.14"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":413.1430999999998}
|
||
{"page":83,"change":"none","str":"fully at that time because he was just starting ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","399.14"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":399.1400999999998}
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{"page":83,"change":"none","str":"out. Now they say he can only do it because he ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","385.14"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":385.1370999999998}
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{"page":83,"change":"none","str":"is an established author.","dir":"ltr","width":"125.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","371.13"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":371.1340999999998}
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{"page":83,"change":"none","str":"The bottom line, Cory says, is that no one ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","357.13"],"fontName":"AMIDOT+OpenSans","x":317.82770000000005,"y":357.13109999999983}
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{"page":83,"change":"none","str":"able. “Getting the hell out of the way for peo","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","301.12"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":301.1190999999999}
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{"page":83,"change":"none","str":"ple who want to share their love of you with ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","287.12"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":287.1160999999999}
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{"page":83,"change":"none","str":"other people sounds obvious, but it’s remark","dir":"ltr","width":"234.08","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","273.11"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":273.1130999999999}
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{"page":83,"change":"none","str":"able how many people don’t do it,” he said.","dir":"ltr","width":"221.01","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","259.11"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":259.11009999999993}
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{"page":83,"change":"none","str":"Making his work available under Creative Com","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","203.31"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":203.3071}
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{"page":83,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","203.31"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":203.3071}
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{"page":83,"change":"none","str":"mons licenses enables him to view his biggest ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","189.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":189.3041}
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{"page":83,"change":"none","str":"fans as his ambassadors. “Being open to fan ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","175.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":175.30110000000002}
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{"page":83,"change":"none","str":"activity makes you part of the conversation ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","161.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":161.29810000000003}
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{"page":83,"change":"none","str":"about what fans do with your work and how ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","147.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":147.29510000000005}
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{"page":83,"change":"none","str":"they interact with it,” he said. Cory’s own web","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","133.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":133.29210000000006}
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{"page":83,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","133.29"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":133.29210000000006}
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{"page":83,"change":"none","str":"site routinely highlights cool things his audi","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","119.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":119.28910000000006}
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{"page":83,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","119.29"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":119.28910000000006}
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{"page":83,"change":"none","str":"ence has done with his work. Unlike corpora","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","105.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":105.28610000000006}
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{"page":83,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","105.29"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":105.28610000000006}
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{"page":83,"change":"none","str":"tions like Disney that tend to have a hands-off ","dir":"ltr","width":"238.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","91.28"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":91.28310000000006}
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{"page":83,"change":"none","str":"relationship with their fan activity, he has a ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","77.28"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":77.28010000000006}
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{"page":83,"change":"none","str":"symbiotic relationship with his audience. “En","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","63.28"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":63.27710000000006}
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{"page":83,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","63.28"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":63.27710000000006}
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{"page":84,"change":"none","str":"69","dir":"ltr","width":"8.36","height":"7.00","transform":["7.00","0.00","0.00","7.00","561.37","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":561.3702,"y":21.3071}
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{"page":84,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","70.87","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":70.8661,"y":21.3071}
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{"page":84,"change":"none","str":"gaging with your audience can’t guarantee you ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","721.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":721.3071}
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{"page":84,"change":"none","str":"success,” he said. “And Disney is an example ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","707.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":707.3041}
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{"page":84,"change":"none","str":"of being able to remain aloof and still being ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","693.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":693.3010999999999}
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{"page":84,"change":"none","str":"the most successful company in the creative ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","679.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":679.2980999999999}
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{"page":84,"change":"none","str":"industry in history. But I figure my likelihood of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","665.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":665.2950999999998}
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{"page":84,"change":"none","str":"being Disney is pretty slim, so I should take all ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","651.29"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":651.2920999999998}
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{"page":84,"change":"none","str":"the help I can get.”","dir":"ltr","width":"94.95","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","637.29"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":637.2890999999997}
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{"page":84,"change":"none","str":"His first book was published under the most ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","623.29"],"fontName":"AMIDOT+OpenSans","x":84.8691,"y":623.2860999999997}
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{"page":84,"change":"none","str":"restrictive Creative Commons license, Attribu","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","609.28"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":609.2830999999996}
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{"page":84,"change":"none","str":"tion-NonCommercial-NoDerivs (CC BY-NC-ND). ","dir":"ltr","width":"240.15","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","595.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":595.2800999999996}
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{"page":84,"change":"none","str":"It allows only verbatim copying for noncom","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","581.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":581.2770999999996}
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{"page":84,"change":"none","str":"mercial purposes. His later work is published ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","567.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":567.2740999999995}
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{"page":84,"change":"none","str":"under the Attribution-NonCommercial-Share","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","553.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":553.2710999999995}
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{"page":84,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","553.27"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":553.2710999999995}
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{"page":84,"change":"none","str":"Alike license (CC BY-NC-SA), which gives people ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","539.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":539.2680999999994}
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{"page":84,"change":"none","str":"the right to adapt his work for noncommercial ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","525.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":525.2650999999994}
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{"page":84,"change":"none","str":"purposes but only if they share it back un","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","511.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":511.2620999999994}
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{"page":84,"change":"none","str":"der the same license terms. Before releasing ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","497.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":497.2590999999994}
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{"page":84,"change":"none","str":"his work under a CC license that allows adap","dir":"ltr","width":"233.46","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","483.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":483.25609999999944}
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{"page":84,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","483.26"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":483.25609999999944}
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{"page":84,"change":"none","str":"tations, he always sells the right to translate ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","469.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":469.25309999999945}
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{"page":84,"change":"none","str":"the book to other languages to a commercial ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","455.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":455.25009999999946}
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{"page":84,"change":"none","str":"publisher first. He wants to reach new poten","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","441.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":441.2470999999995}
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{"page":84,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","441.25"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":441.2470999999995}
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{"page":84,"change":"none","str":"tial buyers in other parts of the world, and he ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","427.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":427.2440999999995}
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{"page":84,"change":"none","str":"thinks it is more difficult to get people to pay ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","413.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":413.2410999999995}
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{"page":84,"change":"none","str":"for translations if there are fan translations al","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","399.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":399.2380999999995}
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{"page":84,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","399.24"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":399.2380999999995}
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{"page":84,"change":"none","str":"ready available for free.","dir":"ltr","width":"121.42","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","385.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":385.23509999999953}
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{"page":84,"change":"none","str":"In his book ","dir":"ltr","width":"62.27","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","371.23"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":371.23209999999955}
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{"page":84,"change":"none","str":"Information Doesn’t Want to Be ","dir":"ltr","width":"163.88","height":"11.00","transform":["11.00","0.00","0.00","11.00","148.76","371.23"],"fontName":"GIDNUH+OpenSans-Italic","x":148.7571,"y":371.23209999999955}
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{"page":84,"change":"none","str":"Free","dir":"ltr","width":"20.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","357.23"],"fontName":"GIDNUH+OpenSans-Italic","x":70.8661,"y":357.22909999999956}
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{"page":84,"change":"none","str":", Cory likens his philosophy to thinking like ","dir":"ltr","width":"220.02","height":"11.00","transform":["11.00","0.00","0.00","11.00","91.01","357.23"],"fontName":"AMIDOT+OpenSans","x":91.00710000000001,"y":357.22909999999956}
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{"page":84,"change":"none","str":"a dandelion. Dandelions produce thousands ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","343.23"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":343.2260999999996}
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{"page":84,"change":"none","str":"of seeds each spring, and they are blown into ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","329.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":329.2230999999996}
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{"page":84,"change":"none","str":"the air going in every direction. The strategy is ","dir":"ltr","width":"240.12","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","315.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":315.2200999999996}
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{"page":84,"change":"none","str":"to maximize the number of blind chances the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","301.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":301.2170999999996}
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{"page":84,"change":"none","str":"dandelion has for continuing its genetic line. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","287.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":287.21409999999963}
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{"page":84,"change":"none","str":"Similarly, he says there are lots of people out ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","273.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":273.21109999999965}
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{"page":84,"change":"none","str":"there who may want to buy creative work or ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","259.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":259.20809999999966}
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{"page":84,"change":"none","str":"compensate authors for it in some other way. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","245.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":245.20509999999967}
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{"page":84,"change":"none","str":"“The more places your work can find itself, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","721.21"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":721.2080999999997}
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{"page":84,"change":"none","str":"the greater the likelihood that it will find one ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","707.21"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":707.2050999999997}
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{"page":84,"change":"none","str":"of those would-be customers in some unsus","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","693.20"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":693.2020999999996}
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{"page":84,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","693.20"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":693.2020999999996}
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{"page":84,"change":"none","str":"pected crack in the metaphorical pavement,” ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","679.20"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":679.1990999999996}
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{"page":84,"change":"none","str":"he wrote. “The copies that others make of my ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","665.20"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":665.1960999999995}
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{"page":84,"change":"none","str":"work cost me nothing, and present the possi","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","651.19"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":651.1930999999995}
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{"page":84,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","651.19"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":651.1930999999995}
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{"page":84,"change":"none","str":"bility that I’ll get something.”","dir":"ltr","width":"145.65","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","637.19"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":637.1900999999995}
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{"page":84,"change":"none","str":"Applying a CC license to his work increas","dir":"ltr","width":"219.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","623.19"],"fontName":"AMIDOT+OpenSans","x":346.17409999999995,"y":623.1870999999994}
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{"page":84,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","623.19"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":623.1870999999994}
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||
{"page":84,"change":"none","str":"es the chances it will be shared more widely ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","609.18"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":609.1840999999994}
|
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{"page":84,"change":"none","str":"around the Web. He avoids DRM—and open","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","595.18"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":595.1810999999993}
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{"page":84,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","595.18"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":595.1810999999993}
|
||
{"page":84,"change":"none","str":"ly opposes the practice—for similar reasons. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","581.18"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":581.1780999999993}
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{"page":84,"change":"none","str":"DRM has the effect of tying a work to a partic","dir":"ltr","width":"234.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","567.18"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":567.1750999999992}
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{"page":84,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","567.18"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":567.1750999999992}
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||
{"page":84,"change":"none","str":"ular platform. This digital lock, in turn, strips ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","553.17"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":553.1720999999992}
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{"page":84,"change":"none","str":"the authors of control over their own work ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","539.17"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":539.1690999999992}
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{"page":84,"change":"none","str":"and hands that control over to the platform. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","525.17"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":525.1660999999991}
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{"page":84,"change":"none","str":"He calls it Cory’s First Law: “Anytime someone ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","511.16"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":511.16309999999913}
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{"page":84,"change":"none","str":"puts a lock on something that belongs to you ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","497.16"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":497.16009999999915}
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{"page":84,"change":"none","str":"and won’t give you the key, that lock isn’t there ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","483.16"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":483.15709999999916}
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||
{"page":84,"change":"none","str":"for your benefit.”","dir":"ltr","width":"87.35","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","469.15"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":469.1540999999992}
|
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{"page":84,"change":"none","str":"Cory operates under the premise that art","dir":"ltr","width":"220.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","455.15"],"fontName":"AMIDOT+OpenSans","x":346.17409999999995,"y":455.1510999999992}
|
||
{"page":84,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","455.15"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":455.1510999999992}
|
||
{"page":84,"change":"none","str":"ists benefit when there are more, rather than ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","441.15"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":441.1480999999992}
|
||
{"page":84,"change":"none","str":"fewer, places where people can access their ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","427.15"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":427.1450999999992}
|
||
{"page":84,"change":"none","str":"work. The Internet has opened up those ave","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","413.14"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":413.14209999999923}
|
||
{"page":84,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","413.14"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":413.14209999999923}
|
||
{"page":84,"change":"none","str":"nues, but DRM is designed to limit them. “On ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","399.14"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":399.13909999999925}
|
||
{"page":84,"change":"none","str":"the one hand, we can credibly make our work ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","385.14"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":385.13609999999926}
|
||
{"page":84,"change":"none","str":"available to a widely dispersed audience,” he ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","371.13"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":371.1330999999993}
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{"page":84,"change":"none","str":"said. “On the other hand, the intermediaries ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","357.13"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":357.1300999999993}
|
||
{"page":84,"change":"none","str":"we historically sold to are making it harder to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","343.13"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":343.1270999999993}
|
||
{"page":84,"change":"none","str":"go around them.” Cory continually looks for ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","329.12"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":329.1240999999993}
|
||
{"page":84,"change":"none","str":"ways to reach his audience without relying ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","315.12"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":315.12109999999933}
|
||
{"page":84,"change":"none","str":"upon major platforms that will try to take con","dir":"ltr","width":"233.53","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","301.12"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":301.11809999999934}
|
||
{"page":84,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","301.12"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":301.11809999999934}
|
||
{"page":84,"change":"none","str":"trol over his work.","dir":"ltr","width":"92.75","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","287.12"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":287.11509999999936}
|
||
{"page":84,"change":"none","str":"Cory says his e-book sales have been lower ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","231.31"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":231.3071}
|
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{"page":84,"change":"none","str":"than those of his competitors, and he attri","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","217.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":217.3041}
|
||
{"page":84,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","217.30"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":217.3041}
|
||
{"page":84,"change":"none","str":"butes some of that to the CC license making ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","203.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":203.30110000000002}
|
||
{"page":84,"change":"none","str":"the work available for free. But he believes ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","189.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":189.29810000000003}
|
||
{"page":84,"change":"none","str":"people are willing to pay for content they like, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","175.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":175.29510000000005}
|
||
{"page":84,"change":"none","str":"even when it is available for free, as long as it is ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","161.29"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":161.29210000000006}
|
||
{"page":84,"change":"none","str":"easy to do. He was extremely successful using ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","147.29"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":147.28910000000008}
|
||
{"page":84,"change":"none","str":"Humble Bundle, a platform that allows people ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","133.29"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":133.2861000000001}
|
||
{"page":84,"change":"none","str":"to pay what they want for DRM-free versions ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","119.28"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":119.28310000000009}
|
||
{"page":84,"change":"none","str":"of a bundle of a particular creator’s work. He ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","105.28"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":105.28010000000009}
|
||
{"page":84,"change":"none","str":"is planning to try his own pay-what-you-want ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","91.28"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":91.27710000000009}
|
||
{"page":84,"change":"none","str":"experiment soon.","dir":"ltr","width":"90.83","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","77.27"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":77.27410000000009}
|
||
{"page":84,"change":"none","str":"GETTING THE HELL OUT OF THE ","dir":"ltr","width":"219.14","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","203.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":203.3071}
|
||
{"page":84,"change":"none","str":"WAY FOR PEOPLE WHO WANT TO ","dir":"ltr","width":"230.03","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","175.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":175.3071}
|
||
{"page":84,"change":"none","str":"SHARE THEIR LOVE OF YOU WITH ","dir":"ltr","width":"230.03","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","147.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":147.3071}
|
||
{"page":84,"change":"none","str":"OTHER PEOPLE SOUNDS OBVIOUS, ","dir":"ltr","width":"240.30","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","119.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":119.30709999999999}
|
||
{"page":84,"change":"none","str":"BUT IT’S REMARKABLE HOW ","dir":"ltr","width":"197.30","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","91.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":91.30709999999999}
|
||
{"page":84,"change":"none","str":"MANY PEOPLE DON’T DO IT","dir":"ltr","width":"189.18","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","63.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":63.30709999999999}
|
||
{"page":84,"change":"none","str":" ","dir":"ltr","width":"3.99","height":"14.00","transform":["14.00","0.00","0.00","14.00","259.15","63.31"],"fontName":"ESGBSL+OpenSans-Bold","x":259.1521,"y":63.30709999999999}
|
||
{"page":85,"change":"none","str":"70","dir":"ltr","width":"7.92","height":"7.00","transform":["7.00","0.00","0.00","7.00","42.52","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":42.5197,"y":21.3071}
|
||
{"page":85,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","436.98","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":436.9786,"y":21.3071}
|
||
{"page":85,"change":"none","str":"Fans are particularly willing to pay when ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","721.31"],"fontName":"AMIDOT+OpenSans","x":56.5197,"y":721.3071}
|
||
{"page":85,"change":"none","str":"they feel personally connected to the artist. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","707.30"],"fontName":"AMIDOT+OpenSans","x":42.5167,"y":707.3041}
|
||
{"page":85,"change":"none","str":"Cory works hard to create that personal con","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","693.30"],"fontName":"AMIDOT+OpenSans","x":42.5167,"y":693.3010999999999}
|
||
{"page":85,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","693.30"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":693.3010999999999}
|
||
{"page":85,"change":"none","str":"nection. One way he does this is by personally ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","679.30"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":679.2980999999999}
|
||
{"page":85,"change":"none","str":"answering every single email he gets. “If you ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","665.30"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":665.2950999999998}
|
||
{"page":85,"change":"none","str":"look at the history of artists, most die in pen","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","651.29"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":651.2920999999998}
|
||
{"page":85,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","651.29"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":651.2920999999998}
|
||
{"page":85,"change":"none","str":"ury,” he said. “That reality means that for art","dir":"ltr","width":"234.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","637.29"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":637.2890999999997}
|
||
{"page":85,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","637.29"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":637.2890999999997}
|
||
{"page":85,"change":"none","str":"ists, we have to find ways to support ourselves ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","623.29"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":623.2860999999997}
|
||
{"page":85,"change":"none","str":"when public tastes shift, when copyright stops ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","609.28"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":609.2830999999996}
|
||
{"page":85,"change":"none","str":"producing. Future-proofing your artistic ca","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","595.28"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":595.2800999999996}
|
||
{"page":85,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","595.28"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":595.2800999999996}
|
||
{"page":85,"change":"none","str":"reer in many ways means figuring out how ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","581.28"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":581.2770999999996}
|
||
{"page":85,"change":"none","str":"to stay connected to those people who have ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","567.27"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":567.2740999999995}
|
||
{"page":85,"change":"none","str":"been touched by your work.”","dir":"ltr","width":"147.82","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","553.27"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":553.2710999999995}
|
||
{"page":85,"change":"none","str":"Cory’s realism about the difficulty of mak","dir":"ltr","width":"220.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.82","721.27"],"fontName":"AMIDOT+OpenSans","x":317.8247,"y":721.2740999999994}
|
||
{"page":85,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.59","721.27"],"fontName":"AMIDOT+OpenSans","x":537.5937,"y":721.2740999999994}
|
||
{"page":85,"change":"none","str":"ing a living in the arts does not reflect pessi","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","707.27"],"fontName":"AMIDOT+OpenSans","x":303.8217,"y":707.2710999999994}
|
||
{"page":85,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.59","707.27"],"fontName":"AMIDOT+OpenSans","x":537.5937,"y":707.2710999999994}
|
||
{"page":85,"change":"none","str":"mism about the Internet age. Instead, he says ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","693.27"],"fontName":"AMIDOT+OpenSans","x":303.8217,"y":693.2680999999993}
|
||
{"page":85,"change":"none","str":"the fact that it is hard to make a living as an ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","679.27"],"fontName":"AMIDOT+OpenSans","x":303.8217,"y":679.2650999999993}
|
||
{"page":85,"change":"none","str":"artist is nothing new. What is new, he writes ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","665.26"],"fontName":"AMIDOT+OpenSans","x":303.8217,"y":665.2620999999992}
|
||
{"page":85,"change":"none","str":"in his book, “is how many ways there are to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","651.26"],"fontName":"AMIDOT+OpenSans","x":303.8217,"y":651.2590999999992}
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{"page":86,"change":"none","str":"tions and be better for his career.","dir":"ltr","width":"171.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","343.28"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":343.27810000000005}
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{"page":86,"change":"none","str":"Mark chose Digital Object Identifiers (DOIs) ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.19","161.24"],"fontName":"AMIDOT+OpenSans","x":346.1850999999999,"y":161.23910000000024}
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{"page":91,"change":"none","str":"which provides guidance for agencies when ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","105.18"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":105.17509999999979}
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{"page":91,"change":"none","str":" It aims to standardize the ","dir":"ltr","width":"138.74","height":"11.00","transform":["11.00","0.00","0.00","11.00","143.95","77.31"],"fontName":"AMIDOT+OpenSans","x":143.9527,"y":77.3071}
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{"page":91,"change":"none","str":"licensing of works with government copyright ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","63.30"],"fontName":"AMIDOT+OpenSans","x":42.521699999999996,"y":63.304100000000005}
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{"page":91,"change":"none","str":"and how they can be reused, and it does this ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","721.30"],"fontName":"AMIDOT+OpenSans","x":303.8267,"y":721.3020999999999}
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{"page":91,"change":"none","str":"with Creative Commons licenses. As a result, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","707.30"],"fontName":"AMIDOT+OpenSans","x":303.8267,"y":707.2990999999998}
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{"page":91,"change":"none","str":"98 percent of all government-agency data is ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","693.30"],"fontName":"AMIDOT+OpenSans","x":303.8267,"y":693.2960999999998}
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{"page":91,"change":"none","str":"Creative Commons licensed, fitting in nicely ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","679.29"],"fontName":"AMIDOT+OpenSans","x":303.8267,"y":679.2930999999998}
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{"page":91,"change":"none","str":"with Figure.NZ’s decision.","dir":"ltr","width":"130.30","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","665.29"],"fontName":"AMIDOT+OpenSans","x":303.8267,"y":665.2900999999997}
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{"page":91,"change":"none","str":"Lillian thinks current ideas of what a business ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","609.31"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":609.3071}
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{"page":91,"change":"none","str":"is are relatively new, only a hundred years old ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","595.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":595.3041}
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{"page":91,"change":"none","str":"or so. She’s convinced that twenty years from ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","581.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":581.3010999999999}
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{"page":91,"change":"none","str":"now, we will see new and different models for ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","567.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":567.2980999999999}
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{"page":91,"change":"none","str":"business. Figure.NZ is set up as a nonprofit ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","553.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":553.2950999999998}
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{"page":91,"change":"none","str":"charity. It is purpose-driven but also strives ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","539.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":539.2920999999998}
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{"page":91,"change":"none","str":"to pay people well and thinks like a business. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","525.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":525.2890999999997}
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{"page":91,"change":"none","str":"Lillian sees the charity-nonprofit status as an ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","511.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":511.28609999999975}
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{"page":91,"change":"none","str":"essential element for the mission and purpose ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","497.28"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":497.28309999999976}
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{"page":91,"change":"none","str":"of Figure.NZ. She believes Wikipedia would ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","483.28"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":483.2800999999998}
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{"page":91,"change":"none","str":"not work if it were for profit, and similarly, Fig","dir":"ltr","width":"233.82","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","469.28"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":469.2770999999998}
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{"page":91,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","469.28"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":469.2770999999998}
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{"page":91,"change":"none","str":"ure.NZ’s nonprofit status assures people who ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","455.27"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":455.2740999999998}
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{"page":91,"change":"none","str":"have data and people who want to use it that ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","441.27"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":441.2710999999998}
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{"page":91,"change":"none","str":"they can rely on Figure.NZ’s motives. People ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","427.27"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":427.26809999999983}
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{"page":91,"change":"none","str":"see them as a trusted wrangler and source.","dir":"ltr","width":"222.68","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","413.27"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":413.26509999999985}
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{"page":91,"change":"none","str":"Although Figure.NZ is a social enterprise ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","399.26"],"fontName":"AMIDOT+OpenSans","x":317.8298,"y":399.26209999999986}
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{"page":91,"change":"none","str":"that openly licenses their data and graphs for ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","385.26"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":385.2590999999999}
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{"page":91,"change":"none","str":"everyone to use for free, they have taken care ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","371.26"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":371.2560999999999}
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{"page":91,"change":"none","str":"not to be perceived as a free service all around ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","357.25"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":357.2530999999999}
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{"page":91,"change":"none","str":"the table. Lillian believes hundreds of millions ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","343.25"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":343.2500999999999}
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{"page":91,"change":"none","str":"of dollars are spent by the government and or","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","329.25"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":329.24709999999993}
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{"page":91,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","329.25"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":329.24709999999993}
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{"page":91,"change":"none","str":"ganizations to collect data. However, very little ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","315.24"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":315.24409999999995}
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{"page":91,"change":"none","str":"money is spent on taking that data and making ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","301.24"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":301.24109999999996}
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{"page":91,"change":"none","str":"it accessible, understandable, and useful for ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","287.24"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":287.2381}
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{"page":91,"change":"none","str":"decision making. Government uses some of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","273.24"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":273.2351}
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{"page":91,"change":"none","str":"the data for policy, but Lillian believes that it is ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","259.23"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":259.2321}
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{"page":91,"change":"none","str":"underutilized and the potential value is much ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","245.23"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":245.22910000000002}
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{"page":91,"change":"none","str":"larger. Figure.NZ is focused on solving that ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","231.23"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":231.22610000000003}
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{"page":91,"change":"none","str":"problem. They believe a portion of money allo","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","217.22"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":217.22310000000004}
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{"page":91,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","217.22"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":217.22310000000004}
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{"page":91,"change":"none","str":"cated to collecting data should go into making ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","203.22"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":203.22010000000006}
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{"page":91,"change":"none","str":"sure that data is useful and generates value. If ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","189.22"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":189.21710000000007}
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{"page":91,"change":"none","str":"the government wants citizens to understand ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","175.21"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":175.2141000000001}
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{"page":91,"change":"none","str":"why certain decisions are being made and to ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","161.21"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":161.2111000000001}
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{"page":91,"change":"none","str":"be more aware about what the government is ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","147.21"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":147.20810000000012}
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{"page":91,"change":"none","str":"doing, why not transform the data it collects ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","133.21"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":133.20510000000013}
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{"page":91,"change":"none","str":"into easily understood visuals? It could even ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","119.20"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":119.20210000000013}
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{"page":91,"change":"none","str":"become a way for a government or any orga","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","105.20"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":105.19910000000013}
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{"page":91,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","105.20"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":105.19910000000013}
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{"page":91,"change":"none","str":"nization to differentiate, market, and brand","dir":"ltr","width":"237.31","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","91.20"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":91.19610000000013}
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{"page":91,"change":"none","str":" ","dir":"ltr","width":"2.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","541.14","91.20"],"fontName":"UDGTIF+OpenSans","x":541.1397000000001,"y":91.19610000000013}
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{"page":91,"change":"none","str":"itself.","dir":"ltr","width":"27.42","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","77.19"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":77.19310000000013}
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{"page":92,"change":"none","str":"77","dir":"ltr","width":"8.18","height":"7.00","transform":["7.00","0.00","0.00","7.00","561.46","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":561.459,"y":21.3071}
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{"page":92,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","70.87","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":70.8661,"y":21.3071}
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{"page":92,"change":"none","str":"Figure.NZ spends a lot of time seeking to ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","721.31"],"fontName":"AMIDOT+OpenSans","x":84.8661,"y":721.3071}
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{"page":92,"change":"none","str":"understand the motivations of data collectors ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","707.30"],"fontName":"AMIDOT+OpenSans","x":70.8631,"y":707.3041}
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{"page":92,"change":"none","str":"and to identify the channels where it can pro","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","693.30"],"fontName":"AMIDOT+OpenSans","x":70.8631,"y":693.3010999999999}
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{"page":92,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","693.30"],"fontName":"AMIDOT+OpenSans","x":304.63509999999997,"y":693.3010999999999}
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{"page":92,"change":"none","str":"vide value. Every part of their business model ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","679.30"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":679.2980999999999}
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{"page":92,"change":"none","str":"has been focused on who is going to get value ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","665.30"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":665.2950999999998}
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{"page":92,"change":"none","str":"from the data and visuals.","dir":"ltr","width":"133.85","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","651.29"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":651.2920999999998}
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{"page":92,"change":"none","str":"Figure.NZ has multiple lines of business. ","dir":"ltr","width":"226.12","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","637.29"],"fontName":"AMIDOT+OpenSans","x":84.86609999999997,"y":637.2890999999997}
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{"page":92,"change":"none","str":"They provide commercial services to organi","dir":"ltr","width":"233.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","623.29"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":623.2860999999997}
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{"page":92,"change":"none","str":"zations that want their data publicly available ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","609.28"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":609.2830999999996}
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{"page":92,"change":"none","str":"and want to use Figure.NZ as their publishing ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","595.28"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":595.2800999999996}
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{"page":92,"change":"none","str":"platform. People who want to publish open ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","581.28"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":581.2770999999996}
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{"page":92,"change":"none","str":"data appreciate Figure.NZ’s ability to do it ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","567.27"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":567.2740999999995}
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{"page":92,"change":"none","str":"faster, more easily, and better than they can. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","553.27"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":553.2710999999995}
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{"page":92,"change":"none","str":"Customers are encouraged to help their us","dir":"ltr","width":"233.68","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","539.27"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":539.2680999999994}
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{"page":92,"change":"none","str":"ers find, use, and make things from the data ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","525.27"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":525.2650999999994}
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{"page":92,"change":"none","str":"they make available on Figure.NZ’s website. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","511.26"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":511.2620999999994}
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{"page":92,"change":"none","str":"Customers control what is released and the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","497.26"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":497.2590999999994}
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{"page":92,"change":"none","str":"license terms (although Figure.NZ encourages ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","483.26"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":483.25609999999944}
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{"page":92,"change":"none","str":"Creative Commons licensing). Figure.NZ also ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","469.25"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":469.25309999999945}
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{"page":92,"change":"none","str":"serves customers who want a specific collec","dir":"ltr","width":"234.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","455.25"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":455.25009999999946}
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{"page":92,"change":"none","str":"zations that want to make their data available ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","413.24"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":413.2410999999995}
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{"page":92,"change":"none","str":"enables Figure.NZ to provide their site free to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","399.24"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":399.2380999999995}
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{"page":92,"change":"none","str":"all users, to truly democratize data.","dir":"ltr","width":"181.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","385.24"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":385.23509999999953}
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{"page":92,"change":"none","str":"Lillian notes that the current state of most ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","371.23"],"fontName":"AMIDOT+OpenSans","x":84.86609999999997,"y":371.23209999999955}
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{"page":92,"change":"none","str":"data is terrible and often not well understood ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","357.23"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":357.22909999999956}
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{"page":92,"change":"none","str":"makes it difficult for customers and Figure.NZ ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","329.22"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":329.2230999999996}
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{"page":92,"change":"none","str":"to figure out what it would cost to import, stan","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","315.22"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":315.2200999999996}
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{"page":92,"change":"none","str":"dardize, and display that data in a useful way. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","301.22"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":301.2170999999996}
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{"page":92,"change":"none","str":"To deal with this, Figure.NZ uses “high-trust ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","287.21"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":287.21409999999963}
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{"page":92,"change":"none","str":"contracts,” where customers allocate a certain ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","273.21"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":273.21109999999965}
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{"page":92,"change":"none","str":"budget to the task that Figure.NZ is then free ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","259.21"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":259.20809999999966}
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{"page":92,"change":"none","str":"to draw from, as long as Figure.NZ frequently ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","245.21"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":245.20509999999967}
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{"page":92,"change":"none","str":"reports on what they’ve produced so the cus","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","231.20"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":231.2020999999997}
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{"page":92,"change":"none","str":"tomer can determine the value for money. This ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","217.20"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":217.1990999999997}
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{"page":92,"change":"none","str":"strategy has helped build trust and transpar","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","203.20"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":203.19609999999972}
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{"page":92,"change":"none","str":"ency about the level of effort associated with ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","189.19"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":189.19309999999973}
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{"page":92,"change":"none","str":"doing work that has never been done before.","dir":"ltr","width":"231.80","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","175.19"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":175.19009999999975}
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{"page":92,"change":"none","str":"A second line of business is what Figure.","dir":"ltr","width":"223.31","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","161.19"],"fontName":"AMIDOT+OpenSans","x":84.86609999999997,"y":161.18709999999976}
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{"page":92,"change":"none","str":"NZ calls ","dir":"ltr","width":"46.95","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","147.18"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":147.18409999999977}
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{"page":92,"change":"none","str":"partners","dir":"ltr","width":"42.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","122.22","147.18"],"fontName":"GIDNUH+OpenSans-Italic","x":122.22209999999997,"y":147.18409999999977}
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{"page":92,"change":"none","str":". ASB Bank and Statistics ","dir":"ltr","width":"146.77","height":"11.00","transform":["11.00","0.00","0.00","11.00","164.26","147.18"],"fontName":"AMIDOT+OpenSans","x":164.26409999999998,"y":147.18409999999977}
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{"page":92,"change":"none","str":"New Zealand are partners who back Figure.","dir":"ltr","width":"237.32","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","133.18"],"fontName":"AMIDOT+OpenSans","x":70.86309999999999,"y":133.1810999999998}
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{"page":92,"change":"none","str":"NZ’s efforts. As one example, with their sup","dir":"ltr","width":"233.46","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","119.18"],"fontName":"AMIDOT+OpenSans","x":70.86309999999999,"y":119.17809999999979}
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{"page":92,"change":"none","str":"port Figure.NZ has been able to create Busi","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","105.18"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":105.17509999999979}
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{"page":92,"change":"none","str":"ness Figures, a special way for businesses to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","91.17"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":91.17209999999979}
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{"page":92,"change":"none","str":"find useful data without having to know what ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","77.17"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":77.16909999999979}
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{"page":92,"change":"none","str":"questions to ask.","dir":"ltr","width":"87.03","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","63.17"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":63.16609999999979}
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{"page":92,"change":"none","str":"3","dir":"ltr","width":"3.67","height":"6.41","transform":["6.41","0.00","0.00","6.41","158.18","66.97"],"fontName":"AMIDOT+OpenSans","x":158.181,"y":66.9701}
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{"page":92,"change":"none","str":"Figure.NZ also has patrons.","dir":"ltr","width":"138.72","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","721.31"],"fontName":"AMIDOT+OpenSans","x":346.1732,"y":721.3071}
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{"page":92,"change":"none","str":"4","dir":"ltr","width":"3.67","height":"6.41","transform":["6.41","0.00","0.00","6.41","485.01","724.97"],"fontName":"AMIDOT+OpenSans","x":485.009,"y":724.9702}
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{"page":92,"change":"none","str":" Patrons donate ","dir":"ltr","width":"83.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","488.68","721.31"],"fontName":"AMIDOT+OpenSans","x":488.6758,"y":721.3071}
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{"page":92,"change":"none","str":"to topic areas they care about, directly en","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","707.30"],"fontName":"AMIDOT+OpenSans","x":332.16779999999994,"y":707.3041}
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{"page":92,"change":"none","str":"abling Figure.NZ to get data together to flesh ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","693.30"],"fontName":"AMIDOT+OpenSans","x":332.1677999999999,"y":693.3010999999999}
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{"page":92,"change":"none","str":"out those areas. Patrons do not direct what ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","679.30"],"fontName":"AMIDOT+OpenSans","x":332.1677999999999,"y":679.2980999999999}
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{"page":92,"change":"none","str":"data is included or excluded.","dir":"ltr","width":"147.05","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","665.30"],"fontName":"AMIDOT+OpenSans","x":332.1677999999999,"y":665.2950999999998}
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{"page":92,"change":"none","str":"Figure.NZ also accepts philanthropic dona","dir":"ltr","width":"219.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","651.29"],"fontName":"AMIDOT+OpenSans","x":346.1707999999999,"y":651.2920999999998}
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{"page":92,"change":"none","str":"tions, which are used to provide more content, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","637.29"],"fontName":"AMIDOT+OpenSans","x":332.1677999999999,"y":637.2890999999997}
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{"page":92,"change":"none","str":"extend technology, and improve services, or ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","623.29"],"fontName":"AMIDOT+OpenSans","x":332.1677999999999,"y":623.2860999999997}
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{"page":92,"change":"none","str":"are targeted to fund a specific effort or pro","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","609.28"],"fontName":"AMIDOT+OpenSans","x":332.1677999999999,"y":609.2830999999996}
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{"page":92,"change":"none","str":"vide in-kind support. As a charity, donations ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","595.28"],"fontName":"AMIDOT+OpenSans","x":332.1677999999999,"y":595.2800999999996}
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{"page":92,"change":"none","str":"are tax deductible.","dir":"ltr","width":"96.00","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","581.28"],"fontName":"AMIDOT+OpenSans","x":332.1677999999999,"y":581.2770999999996}
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{"page":92,"change":"none","str":"Figure.NZ has morphed and grown over time. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","525.31"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":525.3071}
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{"page":92,"change":"none","str":"With data aggregation, curation, and visualiz","dir":"ltr","width":"233.89","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","511.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":511.3041}
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{"page":92,"change":"none","str":"ing services all in-house, Figure.NZ has devel","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","497.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":497.3011}
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{"page":92,"change":"none","str":"oped a deep expertise in taking random styles ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","483.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":483.29810000000003}
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{"page":92,"change":"none","str":"of data, standardizing it, and making it useful. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","469.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":469.29510000000005}
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{"page":92,"change":"none","str":"Lillian realized that Figure.NZ could easily be","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","455.29"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":455.29210000000006}
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{"page":92,"change":"none","str":"come a warehouse of seventy people doing ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","441.29"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":441.2891000000001}
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{"page":92,"change":"none","str":"data. But for Lillian, growth isn’t always good. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","427.29"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":427.2861000000001}
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{"page":92,"change":"none","str":"In her view, bigger often means less effective. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","413.28"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":413.2831000000001}
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{"page":92,"change":"none","str":"Lillian set artificial constraints on growth, forc","dir":"ltr","width":"234.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","399.28"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":399.2801000000001}
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{"page":92,"change":"none","str":"ing the organization to think differently and be ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","385.28"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":385.27710000000013}
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{"page":92,"change":"none","str":"more efficient. Rather than in-house growth, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","371.27"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":371.27410000000015}
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{"page":92,"change":"none","str":" rela","dir":"ltr","width":"24.88","height":"11.00","transform":["11.00","0.00","0.00","11.00","540.79","357.27"],"fontName":"UDGTIF+OpenSans","x":540.7882999999999,"y":357.27110000000016}
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{"page":92,"change":"none","str":"tionships.","dir":"ltr","width":"49.83","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","343.27"],"fontName":"AMIDOT+OpenSans","x":332.1622999999999,"y":343.2681000000002}
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{"page":92,"change":"none","str":"Figure.NZ’s website displays visuals and ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","175.27"],"fontName":"AMIDOT+OpenSans","x":346.1652999999999,"y":175.2651000000002}
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{"page":92,"change":"none","str":"data associated with a wide range of cate","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","161.26"],"fontName":"AMIDOT+OpenSans","x":332.1622999999999,"y":161.2621000000002}
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{"page":92,"change":"none","str":"gories including crime, economy, education, ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","147.26"],"fontName":"AMIDOT+OpenSans","x":332.1622999999999,"y":147.25910000000022}
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{"page":92,"change":"none","str":"function helps users find tables and graphs. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","91.25"],"fontName":"AMIDOT+OpenSans","x":332.1622999999999,"y":91.24710000000023}
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{"page":92,"change":"none","str":"Figure.NZ does not provide analysis or inter","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","77.24"],"fontName":"AMIDOT+OpenSans","x":332.1622999999999,"y":77.24410000000023}
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{"page":92,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.93","77.24"],"fontName":"AMIDOT+OpenSans","x":565.9342999999999,"y":77.24410000000023}
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{"page":92,"change":"none","str":"pretation of the data or visuals. Their goal is to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","63.24"],"fontName":"AMIDOT+OpenSans","x":332.1622999999999,"y":63.24110000000023}
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{"page":92,"change":"none","str":"IN THE WORLD WE LIVE IN NOW, ","dir":"ltr","width":"227.22","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","301.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1732,"y":301.3071}
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{"page":92,"change":"none","str":"THE BEST FUTURE IS THE ONE ","dir":"ltr","width":"205.67","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","273.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1732,"y":273.3071}
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{"page":92,"change":"none","str":"WHERE EVERYONE CAN MAKE ","dir":"ltr","width":"208.20","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","245.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1732,"y":245.3071}
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{"page":92,"change":"none","str":"WELL-INFORMED DECISIONS","dir":"ltr","width":"195.70","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","217.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1732,"y":217.3071}
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{"page":92,"change":"none","str":" ","dir":"ltr","width":"3.95","height":"14.00","transform":["14.00","0.00","0.00","14.00","528.09","217.31"],"fontName":"ESGBSL+OpenSans-Bold","x":528.0892,"y":217.3071}
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{"page":93,"change":"none","str":"78","dir":"ltr","width":"7.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","42.52","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":42.5197,"y":21.3071}
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{"page":93,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","436.98","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":436.9786,"y":21.3071}
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{"page":93,"change":"none","str":"teach people how to think, not think for them. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","721.31"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":721.3071}
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{"page":93,"change":"none","str":"Figure.NZ wants to create intuitive experienc","dir":"ltr","width":"234.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","707.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":707.3041}
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{"page":93,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","707.30"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":707.3041}
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{"page":93,"change":"none","str":"es, not user manuals.","dir":"ltr","width":"109.89","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","693.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":693.3010999999999}
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{"page":93,"change":"none","str":"Figure.NZ believes data and visuals should ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","679.30"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":679.2980999999999}
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{"page":93,"change":"none","str":"be useful. They provide their customers with a ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","665.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":665.2950999999998}
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{"page":93,"change":"none","str":"data collection template and teach them why ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","651.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":651.2920999999998}
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{"page":93,"change":"none","str":"it’s important and how to use it. They’ve begun ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","637.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":637.2890999999997}
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{"page":93,"change":"none","str":"putting more emphasis on tracking what users ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","623.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":623.2860999999997}
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{"page":93,"change":"none","str":"of their website want. They also get requests ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","609.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":609.2830999999996}
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{"page":93,"change":"none","str":"from social media and through email for them ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","595.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":595.2800999999996}
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{"page":93,"change":"none","str":"to share data for a specific topic—for example, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","581.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":581.2770999999996}
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{"page":93,"change":"none","str":"can you share data for water quality? If they ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","567.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":567.2740999999995}
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{"page":93,"change":"none","str":"have the data, they respond quickly; if they ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","553.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":553.2710999999995}
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{"page":93,"change":"none","str":"don’t, they try and identify the organizations ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","539.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":539.2680999999994}
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{"page":93,"change":"none","str":"that would have that data and forge a relation","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","525.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":525.2650999999994}
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{"page":93,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","525.27"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":525.2650999999994}
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{"page":93,"change":"none","str":"ship so they can be included on Figure.NZ’s ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","511.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":511.2620999999994}
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{"page":93,"change":"none","str":"site. Overall, Figure.NZ is seeking to provide a ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","497.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":497.2590999999994}
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{"page":93,"change":"none","str":"place for people to be curious about, access, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","483.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":483.25609999999944}
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{"page":93,"change":"none","str":"and interpret data on topics they are interest","dir":"ltr","width":"234.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","469.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":469.25309999999945}
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{"page":93,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","469.25"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":469.25309999999945}
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||
{"page":93,"change":"none","str":"ed in.","dir":"ltr","width":"28.32","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","455.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":455.25009999999946}
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||
{"page":93,"change":"none","str":"Lillian has a deep and profound vision for Fig","dir":"ltr","width":"233.82","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","399.31"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":399.3071}
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{"page":93,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","399.31"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":399.3071}
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{"page":93,"change":"none","str":"ure.NZ that goes well beyond simply providing ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","385.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":385.3041}
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{"page":93,"change":"none","str":"open-data services. She says things are differ","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","371.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":371.3011}
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||
{"page":93,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","371.30"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":371.3011}
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||
{"page":93,"change":"none","str":"ent now. “We used to live in a world where it ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","357.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":357.29810000000003}
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{"page":93,"change":"none","str":"was really hard to share information widely. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","343.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":343.29510000000005}
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{"page":93,"change":"none","str":"And in that world, the best future was created ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","329.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":329.29210000000006}
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||
{"page":93,"change":"none","str":"by having a few great leaders who essentially ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","315.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":315.2891000000001}
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||
{"page":93,"change":"none","str":"had access to the information and made de","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","301.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":301.2861000000001}
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||
{"page":93,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","301.29"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":301.2861000000001}
|
||
{"page":93,"change":"none","str":"cisions on behalf of others, whether it was on ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","287.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":287.2831000000001}
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||
{"page":93,"change":"none","str":"behalf of a country or companies.","dir":"ltr","width":"173.24","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","273.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":273.2801000000001}
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||
{"page":93,"change":"none","str":"“But now we live in a world where it’s real","dir":"ltr","width":"219.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","259.28"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":259.27710000000013}
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||
{"page":93,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","259.28"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":259.27710000000013}
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||
{"page":93,"change":"none","str":"ly easy to share information widely and also ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","245.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":245.27410000000015}
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||
{"page":93,"change":"none","str":"to communicate widely. In the world we live in ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","231.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":231.27110000000016}
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{"page":93,"change":"none","str":"now, the best future is the one where every","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","217.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":217.26810000000017}
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{"page":93,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","217.27"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":217.26810000000017}
|
||
{"page":93,"change":"none","str":"one can make well-informed decisions.","dir":"ltr","width":"199.93","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","203.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":203.2651000000002}
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||
{"page":93,"change":"none","str":"“The use of numbers and data as a way of ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","189.26"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":189.2621000000002}
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||
{"page":93,"change":"none","str":"making well-informed decisions is one of the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","175.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":175.25910000000022}
|
||
{"page":93,"change":"none","str":"areas where there is the biggest gaps. We don’t ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","161.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":161.25610000000023}
|
||
{"page":93,"change":"none","str":"really use numbers as a part of our thinking ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","147.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":147.25310000000025}
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||
{"page":93,"change":"none","str":"and part of our understanding yet.","dir":"ltr","width":"178.64","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","133.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":133.25010000000026}
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||
{"page":93,"change":"none","str":"“Part of the reason is the way data is spread ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","119.25"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":119.24710000000026}
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||
{"page":93,"change":"none","str":"across hundreds of sites. In addition, for the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","105.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":105.24410000000026}
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{"page":93,"change":"none","str":"most part, deep thinking based on data is ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","91.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":91.24110000000026}
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{"page":93,"change":"none","str":"constrained to experts because most people ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","77.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":77.23810000000026}
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||
{"page":93,"change":"none","str":"don’t have data literacy. There once was a time ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","63.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":63.23510000000026}
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||
{"page":93,"change":"none","str":"when many citizens in society couldn’t read or ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","721.23"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":721.2331000000001}
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{"page":93,"change":"none","str":"write. However, as a society, we’ve now come ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","707.23"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":707.2301000000001}
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||
{"page":93,"change":"none","str":"to believe that reading and writing skills should ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","693.23"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":693.2271000000001}
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{"page":93,"change":"none","str":"be something all citizens have. We haven’t yet ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","679.22"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":679.2241}
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{"page":93,"change":"none","str":"adopted a similar belief around numbers and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","665.22"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":665.2211}
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{"page":93,"change":"none","str":"data literacy. We largely still believe that only ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","651.22"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":651.2180999999999}
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||
{"page":93,"change":"none","str":"a few specially trained people can analyze and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","637.22"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":637.2150999999999}
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||
{"page":93,"change":"none","str":"think with numbers.","dir":"ltr","width":"103.68","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","623.21"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":623.2120999999999}
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{"page":93,"change":"none","str":"“Figure.NZ may be the first organization to ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","609.21"],"fontName":"AMIDOT+OpenSans","x":317.8277,"y":609.2090999999998}
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||
{"page":93,"change":"none","str":"assert that ","dir":"ltr","width":"58.90","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","595.21"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":595.2060999999998}
|
||
{"page":93,"change":"none","str":"everyone","dir":"ltr","width":"43.71","height":"11.00","transform":["11.00","0.00","0.00","11.00","363.32","595.21"],"fontName":"GIDNUH+OpenSans-Italic","x":363.32370000000003,"y":595.2060999999998}
|
||
{"page":93,"change":"none","str":" can use numbers in their ","dir":"ltr","width":"136.96","height":"11.00","transform":["11.00","0.00","0.00","11.00","407.04","595.21"],"fontName":"AMIDOT+OpenSans","x":407.03770000000003,"y":595.2060999999998}
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||
{"page":93,"change":"none","str":"thinking, and it’s built a technological platform ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","581.20"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":581.2030999999997}
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{"page":93,"change":"none","str":"along with trust and a network of relation","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","567.20"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":567.2000999999997}
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||
{"page":93,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","567.20"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":567.2000999999997}
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{"page":93,"change":"none","str":"ships to make that possible. What you can see ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","553.20"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":553.1970999999996}
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||
{"page":93,"change":"none","str":"on Figure.NZ are tens of thousands of graphs, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","539.19"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":539.1940999999996}
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{"page":93,"change":"none","str":"maps, and data.","dir":"ltr","width":"82.65","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","525.19"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":525.1910999999996}
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||
{"page":93,"change":"none","str":"“Figure.NZ sees this as a new kind of alpha","dir":"ltr","width":"219.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","511.19"],"fontName":"AMIDOT+OpenSans","x":317.82770000000005,"y":511.18809999999957}
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{"page":96,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.63","427.30"],"fontName":"AMIDOT+OpenSans","x":304.63120000000004,"y":427.3011}
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{"page":96,"change":"none","str":"er, and negotiate choice of license as part of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","413.30"],"fontName":"AMIDOT+OpenSans","x":70.85920000000004,"y":413.29810000000003}
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{"page":96,"change":"none","str":"the publishing agreement. Frances has found ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","399.30"],"fontName":"AMIDOT+OpenSans","x":70.85920000000004,"y":399.29510000000005}
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{"page":96,"change":"none","str":"that most authors want to retain control over ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","385.29"],"fontName":"AMIDOT+OpenSans","x":70.85920000000004,"y":385.29210000000006}
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{"page":96,"change":"none","str":"the commercial and remix use of their work. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","371.29"],"fontName":"AMIDOT+OpenSans","x":70.85920000000004,"y":371.2891000000001}
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{"page":96,"change":"none","str":"Publishers list the book in their catalogs, and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","357.29"],"fontName":"AMIDOT+OpenSans","x":70.85920000000004,"y":357.2861000000001}
|
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{"page":96,"change":"none","str":"the noncommercial restriction in the Creative ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","343.28"],"fontName":"AMIDOT+OpenSans","x":70.85920000000004,"y":343.2831000000001}
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{"page":96,"change":"none","str":"Commons license ensures authors continue to ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","329.28"],"fontName":"AMIDOT+OpenSans","x":70.85920000000004,"y":329.2801000000001}
|
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{"page":96,"change":"none","str":"get royalties on sales of physical copies.","dir":"ltr","width":"203.98","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","315.28"],"fontName":"AMIDOT+OpenSans","x":70.85920000000004,"y":315.27710000000013}
|
||
{"page":96,"change":"none","str":"There are three cost variables to consider ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.86","301.27"],"fontName":"AMIDOT+OpenSans","x":84.86220000000004,"y":301.27410000000015}
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{"page":96,"change":"none","str":"for each round: the overall cost incurred by ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","287.27"],"fontName":"AMIDOT+OpenSans","x":70.85920000000004,"y":287.27110000000016}
|
||
{"page":96,"change":"none","str":"the publishers, total cost for each library to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","273.27"],"fontName":"AMIDOT+OpenSans","x":70.85920000000004,"y":273.2681000000002}
|
||
{"page":96,"change":"none","str":"acquire all the books, and the individual price ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","259.27"],"fontName":"AMIDOT+OpenSans","x":70.85920000000004,"y":259.2651000000002}
|
||
{"page":96,"change":"none","str":"per book. The fee publishers charge for each ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","245.26"],"fontName":"AMIDOT+OpenSans","x":70.85920000000004,"y":245.2621000000002}
|
||
{"page":96,"change":"none","str":"title is a fixed charge, and Knowledge Un","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","231.26"],"fontName":"AMIDOT+OpenSans","x":70.85920000000004,"y":231.25910000000022}
|
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{"page":96,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.63","231.26"],"fontName":"AMIDOT+OpenSans","x":304.63120000000004,"y":231.25910000000022}
|
||
{"page":96,"change":"none","str":"latched calculates the total amount for all the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","217.26"],"fontName":"AMIDOT+OpenSans","x":70.85920000000004,"y":217.25610000000023}
|
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{"page":96,"change":"none","str":"books being unlatched at a time. The cost of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","203.25"],"fontName":"AMIDOT+OpenSans","x":70.85920000000004,"y":203.25310000000025}
|
||
{"page":96,"change":"none","str":"an order for each library is capped at a maxi","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","189.25"],"fontName":"AMIDOT+OpenSans","x":70.85920000000004,"y":189.25010000000026}
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||
{"page":96,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.63","189.25"],"fontName":"AMIDOT+OpenSans","x":304.63120000000004,"y":189.25010000000026}
|
||
{"page":96,"change":"none","str":"mum based on a minimum number of libraries ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","175.25"],"fontName":"AMIDOT+OpenSans","x":70.85920000000004,"y":175.24710000000027}
|
||
{"page":96,"change":"none","str":"participating. If the number of participating li","dir":"ltr","width":"233.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","161.24"],"fontName":"AMIDOT+OpenSans","x":70.85920000000004,"y":161.2441000000003}
|
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{"page":96,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.63","161.24"],"fontName":"AMIDOT+OpenSans","x":304.63120000000004,"y":161.2441000000003}
|
||
{"page":96,"change":"none","str":"braries exceeds the minimum, then the cost of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","147.24"],"fontName":"AMIDOT+OpenSans","x":70.85920000000004,"y":147.2411000000003}
|
||
{"page":96,"change":"none","str":"the order and the price per book go down for ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","133.24"],"fontName":"AMIDOT+OpenSans","x":70.85920000000004,"y":133.23810000000032}
|
||
{"page":96,"change":"none","str":"each library.","dir":"ltr","width":"63.13","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","119.24"],"fontName":"AMIDOT+OpenSans","x":70.85920000000004,"y":119.23510000000032}
|
||
{"page":96,"change":"none","str":"The second round, recently completed, un","dir":"ltr","width":"219.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.86","105.23"],"fontName":"AMIDOT+OpenSans","x":84.86220000000004,"y":105.23210000000032}
|
||
{"page":96,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.63","105.23"],"fontName":"AMIDOT+OpenSans","x":304.63120000000004,"y":105.23210000000032}
|
||
{"page":96,"change":"none","str":"latched seventy-eight books from twenty-six ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","91.23"],"fontName":"AMIDOT+OpenSans","x":70.85920000000004,"y":91.22910000000032}
|
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{"page":96,"change":"none","str":"publishers. For this round, Frances was ex","dir":"ltr","width":"234.01","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","77.23"],"fontName":"AMIDOT+OpenSans","x":70.85920000000004,"y":77.22610000000032}
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{"page":96,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.63","77.23"],"fontName":"AMIDOT+OpenSans","x":304.63120000000004,"y":77.22610000000032}
|
||
{"page":96,"change":"none","str":"perimenting with the size and shape of the of","dir":"ltr","width":"233.94","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","63.22"],"fontName":"AMIDOT+OpenSans","x":70.85920000000004,"y":63.223100000000315}
|
||
{"page":96,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.63","63.22"],"fontName":"AMIDOT+OpenSans","x":304.63120000000004,"y":63.223100000000315}
|
||
{"page":96,"change":"none","str":"ferings. Books were being bundled into eight ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","721.22"],"fontName":"AMIDOT+OpenSans","x":332.1752,"y":721.2211000000002}
|
||
{"page":96,"change":"none","str":"small packages separated by subject (including ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","707.22"],"fontName":"AMIDOT+OpenSans","x":332.1752,"y":707.2181000000002}
|
||
{"page":96,"change":"none","str":"Anthropology, History, Literature, Media and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","693.22"],"fontName":"AMIDOT+OpenSans","x":332.1752,"y":693.2151000000001}
|
||
{"page":96,"change":"none","str":"Communications, and Politics), of around ten ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","679.21"],"fontName":"AMIDOT+OpenSans","x":332.1752,"y":679.2121000000001}
|
||
{"page":96,"change":"none","str":"books per package. Three hundred libraries ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","665.21"],"fontName":"AMIDOT+OpenSans","x":332.1752,"y":665.2091}
|
||
{"page":96,"change":"none","str":"around the world have to commit to at least ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","651.21"],"fontName":"AMIDOT+OpenSans","x":332.1752,"y":651.2061}
|
||
{"page":96,"change":"none","str":"six of the eight packages to enable unlatching. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","637.20"],"fontName":"AMIDOT+OpenSans","x":332.1752,"y":637.2031}
|
||
{"page":96,"change":"none","str":"The average cost per book was just under fifty ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","623.20"],"fontName":"AMIDOT+OpenSans","x":332.1752,"y":623.2000999999999}
|
||
{"page":96,"change":"none","str":"dollars. The unlatching process took roughly ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","609.20"],"fontName":"AMIDOT+OpenSans","x":332.1752,"y":609.1970999999999}
|
||
{"page":96,"change":"none","str":"ten months. It started with a call to publish","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","595.19"],"fontName":"AMIDOT+OpenSans","x":332.1752,"y":595.1940999999998}
|
||
{"page":96,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","595.19"],"fontName":"AMIDOT+OpenSans","x":565.9472000000001,"y":595.1940999999998}
|
||
{"page":96,"change":"none","str":"ers for titles, followed by having a library task ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","581.19"],"fontName":"AMIDOT+OpenSans","x":332.1752000000001,"y":581.1910999999998}
|
||
{"page":96,"change":"none","str":"force select the titles, getting authors’ permis","dir":"ltr","width":"233.66","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","567.19"],"fontName":"AMIDOT+OpenSans","x":332.1752000000001,"y":567.1880999999997}
|
||
{"page":96,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","567.19"],"fontName":"AMIDOT+OpenSans","x":565.9472000000001,"y":567.1880999999997}
|
||
{"page":96,"change":"none","str":"sions, getting the libraries to pledge, billing the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","553.19"],"fontName":"AMIDOT+OpenSans","x":332.1752000000001,"y":553.1850999999997}
|
||
{"page":96,"change":"none","str":"libraries, and finally, unlatching.","dir":"ltr","width":"162.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","539.18"],"fontName":"AMIDOT+OpenSans","x":332.1752000000001,"y":539.1820999999997}
|
||
{"page":96,"change":"none","str":"The longest part of the whole process is get","dir":"ltr","width":"234.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","483.31"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":483.3071}
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||
{"page":96,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","483.31"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":483.3071}
|
||
{"page":96,"change":"none","str":"ting libraries to pledge and commit funds. It ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","469.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":469.3041}
|
||
{"page":96,"change":"none","str":"takes about five months, as library buy-in has ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","455.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":455.3011}
|
||
{"page":96,"change":"none","str":"to fit within acquisition cycles, budget cycles, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","441.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":441.29810000000003}
|
||
{"page":96,"change":"none","str":"and library-committee meetings.","dir":"ltr","width":"169.20","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","427.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":427.29510000000005}
|
||
{"page":96,"change":"none","str":"Knowledge Unlatched informs and recruits ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.18","413.29"],"fontName":"AMIDOT+OpenSans","x":346.17629999999997,"y":413.29210000000006}
|
||
{"page":96,"change":"none","str":"libraries through social media, mailing lists, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","399.29"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":399.2891000000001}
|
||
{"page":96,"change":"none","str":"listservs, and library associations. Of the three ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","385.29"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":385.2861000000001}
|
||
{"page":96,"change":"none","str":"hundred libraries that participated in the first ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","371.28"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":371.2831000000001}
|
||
{"page":96,"change":"none","str":"round, 80 percent are also participating in the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","357.28"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":357.2801000000001}
|
||
{"page":96,"change":"none","str":"second round, and there are an additional ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","343.28"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":343.27710000000013}
|
||
{"page":96,"change":"none","str":"eighty new libraries taking part. Knowledge ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","329.27"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":329.27410000000015}
|
||
{"page":96,"change":"none","str":"Unlatched is also working not just with individ","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","315.27"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":315.27110000000016}
|
||
{"page":96,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","315.27"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":315.27110000000016}
|
||
{"page":96,"change":"none","str":"ual libraries but also library consortia, which ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","301.27"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":301.2681000000002}
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||
{"page":96,"change":"none","str":"has been getting even more libraries involved.","dir":"ltr","width":"237.21","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","287.27"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":287.2651000000002}
|
||
{"page":96,"change":"none","str":"Knowledge Unlatched is scaling up, offering ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.18","273.26"],"fontName":"AMIDOT+OpenSans","x":346.17629999999997,"y":273.2621000000002}
|
||
{"page":96,"change":"none","str":"150 new titles in the second half of 2016. It will ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","259.26"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":259.2591000000002}
|
||
{"page":96,"change":"none","str":"also offer backlist titles, and in 2017 will start ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","245.26"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":245.25610000000023}
|
||
{"page":96,"change":"none","str":"to make journals open access too.","dir":"ltr","width":"174.13","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","231.25"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":231.25310000000025}
|
||
{"page":96,"change":"none","str":"Knowledge Unlatched deliberately chose ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","175.31"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":175.3071}
|
||
{"page":96,"change":"none","str":"monographs as the initial type of book to un","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","161.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":161.3041}
|
||
{"page":96,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","161.30"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":161.3041}
|
||
{"page":96,"change":"none","str":"latch. Monographs are foundational and im","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","147.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":147.30110000000002}
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{"page":96,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","147.30"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":147.30110000000002}
|
||
{"page":96,"change":"none","str":"portant, but also problematic to keep going in ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","133.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":133.29810000000003}
|
||
{"page":96,"change":"none","str":"the standard closed publishing model.","dir":"ltr","width":"196.79","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","119.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":119.29510000000003}
|
||
{"page":96,"change":"none","str":"The cost for the publisher to get to a first dig","dir":"ltr","width":"219.81","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.18","105.29"],"fontName":"AMIDOT+OpenSans","x":346.17629999999997,"y":105.29210000000003}
|
||
{"page":96,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","105.29"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":105.29210000000003}
|
||
{"page":96,"change":"none","str":"ital copy of a monograph is $5,000 to $50,000. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","91.29"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":91.28910000000003}
|
||
{"page":96,"change":"none","str":"A good one costs in the $10,000 to $15,000 ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","77.29"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":77.28610000000003}
|
||
{"page":96,"change":"none","str":"range. Monographs typically don’t sell a lot of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","63.28"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":63.28310000000003}
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{"page":97,"change":"none","str":"82","dir":"ltr","width":"8.24","height":"7.00","transform":["7.00","0.00","0.00","7.00","42.52","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":42.5197,"y":21.3071}
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{"page":97,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","436.98","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":436.9786,"y":21.3071}
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{"page":97,"change":"none","str":"copies. A publisher who in the past sold three ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","721.31"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":721.3071}
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{"page":97,"change":"none","str":"thousand copies now typically sells only three ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","707.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":707.3041}
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{"page":97,"change":"none","str":"hundred. That makes unlatching monographs ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","693.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":693.3010999999999}
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{"page":97,"change":"none","str":"a low risk for publishers. For the first round, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","679.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":679.2980999999999}
|
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{"page":97,"change":"none","str":"it took five months to get thirteen publishers. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","665.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":665.2950999999998}
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{"page":97,"change":"none","str":"For the second round, it took one month to get ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","651.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":651.2920999999998}
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{"page":97,"change":"none","str":"twenty-six.","dir":"ltr","width":"56.53","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","637.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":637.2890999999997}
|
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{"page":97,"change":"none","str":"Authors don’t generally make a lot of roy","dir":"ltr","width":"219.66","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","623.29"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":623.2860999999997}
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{"page":97,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","623.29"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":623.2860999999997}
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{"page":97,"change":"none","str":"alties from monographs. Royalties range from ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","609.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":609.2830999999996}
|
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{"page":97,"change":"none","str":"zero dollars to 5 to 10 percent of receipts. The ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","595.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":595.2800999999996}
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{"page":97,"change":"none","str":"value to the author is the awareness it brings ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","581.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":581.2770999999996}
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{"page":97,"change":"none","str":"to them; when their book is being read, it in","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","567.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":567.2740999999995}
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{"page":97,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","567.27"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":567.2740999999995}
|
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{"page":97,"change":"none","str":"creases their reputation. Open access through ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","553.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":553.2710999999995}
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{"page":97,"change":"none","str":"unlatching generates many more downloads ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","539.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":539.2680999999994}
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{"page":97,"change":"none","str":"and therefore awareness. (On the Knowledge ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","525.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":525.2650999999994}
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{"page":97,"change":"none","str":"Unlatched website, you can find interviews ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","511.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":511.2620999999994}
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{"page":97,"change":"none","str":"with the twenty-eight round-one authors de","dir":"ltr","width":"233.48","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","497.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":497.2590999999994}
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{"page":97,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","497.26"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":497.2590999999994}
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{"page":97,"change":"none","str":"scribing their experience and the benefits of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","483.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":483.25609999999944}
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{"page":97,"change":"none","str":"taking part.)","dir":"ltr","width":"62.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","469.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":469.25309999999945}
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{"page":97,"change":"none","str":"5","dir":"ltr","width":"3.67","height":"6.41","transform":["6.41","0.00","0.00","6.41","105.02","472.97"],"fontName":"AMIDOT+OpenSans","x":105.0249,"y":472.9701}
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{"page":97,"change":"none","str":"Library budgets are constantly being ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","455.31"],"fontName":"AMIDOT+OpenSans","x":56.5197,"y":455.3071}
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{"page":97,"change":"none","str":"squeezed, partly due to the inflation of journal ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","441.30"],"fontName":"AMIDOT+OpenSans","x":42.5167,"y":441.3041}
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{"page":97,"change":"none","str":"subscriptions. But even without budget con","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","427.30"],"fontName":"AMIDOT+OpenSans","x":42.5167,"y":427.3011}
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{"page":97,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","427.30"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":427.3011}
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{"page":97,"change":"none","str":"straints, academic libraries are moving away ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","413.30"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":413.29810000000003}
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{"page":97,"change":"none","str":"from buying physical copies. An academic li","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","399.30"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":399.29510000000005}
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{"page":97,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","399.30"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":399.29510000000005}
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{"page":97,"change":"none","str":"brary catalog entry is typically a URL to wher","dir":"ltr","width":"234.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","385.29"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":385.29210000000006}
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{"page":97,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","385.29"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":385.29210000000006}
|
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{"page":97,"change":"none","str":"ever the book is hosted. Or if they have enough ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","371.29"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":371.2891000000001}
|
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{"page":97,"change":"none","str":"electronic storage space, they may download ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","357.29"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":357.2861000000001}
|
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{"page":97,"change":"none","str":"the digital file into their digital repository. Only ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","343.28"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":343.2831000000001}
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{"page":97,"change":"none","str":"secondarily do they consider getting a print ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","329.28"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":329.2801000000001}
|
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{"page":97,"change":"none","str":"book, and if they do, they buy it separately ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","315.28"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":315.27710000000013}
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{"page":97,"change":"none","str":"from the digital version.","dir":"ltr","width":"122.92","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","301.27"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":301.27410000000015}
|
||
{"page":97,"change":"none","str":"Knowledge Unlatched offers libraries a ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","287.27"],"fontName":"AMIDOT+OpenSans","x":56.519700000000014,"y":287.27110000000016}
|
||
{"page":97,"change":"none","str":"compelling economic argument. Many of the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","273.27"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":273.2681000000002}
|
||
{"page":97,"change":"none","str":"participating libraries would have bought a ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","259.27"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":259.2651000000002}
|
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{"page":97,"change":"none","str":"copy of the monograph anyway, but instead of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","245.26"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":245.2621000000002}
|
||
{"page":97,"change":"none","str":"paying $95 for a print copy or $150 for a digital ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","231.26"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":231.25910000000022}
|
||
{"page":97,"change":"none","str":"multiple-use copy, they pay $50 to unlatch. It ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","217.26"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":217.25610000000023}
|
||
{"page":97,"change":"none","str":"costs them less, and it opens the book to not ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","203.25"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":203.25310000000025}
|
||
{"page":97,"change":"none","str":"just the participating libraries, but to the world.","dir":"ltr","width":"237.32","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","189.25"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":189.25010000000026}
|
||
{"page":97,"change":"none","str":"Not only do the economics make sense, ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","175.25"],"fontName":"AMIDOT+OpenSans","x":56.519700000000014,"y":175.24710000000027}
|
||
{"page":97,"change":"none","str":"but there is very strong alignment with library ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","161.24"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":161.2441000000003}
|
||
{"page":97,"change":"none","str":"mandates. The participating libraries pay less ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","147.24"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":147.2411000000003}
|
||
{"page":97,"change":"none","str":"than they would have in the closed model, and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","133.24"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":133.23810000000032}
|
||
{"page":97,"change":"none","str":"the open-access book is available to all librar","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","119.24"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":119.23510000000032}
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||
{"page":97,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","119.24"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":119.23510000000032}
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||
{"page":97,"change":"none","str":"ies. While this means nonparticipating librar","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","105.23"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":105.23210000000032}
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{"page":97,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","105.23"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":105.23210000000032}
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||
{"page":97,"change":"none","str":"ies could be seen as free riders, in the library ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","91.23"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":91.22910000000032}
|
||
{"page":97,"change":"none","str":"world, wealthy libraries are used to paying ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","77.23"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":77.22610000000032}
|
||
{"page":97,"change":"none","str":"more than poor libraries and accept that part ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","63.22"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":63.223100000000315}
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{"page":97,"change":"none","str":"of their money should be spent to support ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","721.22"],"fontName":"AMIDOT+OpenSans","x":303.8217,"y":721.2211000000002}
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{"page":97,"change":"none","str":"open access. “Free ride” is more like commu","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","707.22"],"fontName":"AMIDOT+OpenSans","x":303.8217,"y":707.2181000000002}
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||
{"page":97,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.59","707.22"],"fontName":"AMIDOT+OpenSans","x":537.5937,"y":707.2181000000002}
|
||
{"page":97,"change":"none","str":"nity responsibility. By the end of March 2016, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","693.22"],"fontName":"AMIDOT+OpenSans","x":303.8217,"y":693.2151000000001}
|
||
{"page":97,"change":"none","str":"the round-one books had been downloaded ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","679.21"],"fontName":"AMIDOT+OpenSans","x":303.8217,"y":679.2121000000001}
|
||
{"page":97,"change":"none","str":"nearly eighty thousand times in 175 countries.","dir":"ltr","width":"237.31","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","665.21"],"fontName":"AMIDOT+OpenSans","x":303.8217,"y":665.2091}
|
||
{"page":97,"change":"none","str":"For publishers, authors, and librarians, the ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.82","651.21"],"fontName":"AMIDOT+OpenSans","x":317.8247,"y":651.2061}
|
||
{"page":97,"change":"none","str":"Knowledge Unlatched model for monographs ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","637.20"],"fontName":"AMIDOT+OpenSans","x":303.8217,"y":637.2031}
|
||
{"page":97,"change":"none","str":"is a win-win-win.","dir":"ltr","width":"85.29","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","623.20"],"fontName":"AMIDOT+OpenSans","x":303.8217,"y":623.2000999999999}
|
||
{"page":97,"change":"none","str":"In the first round, Knowledge Unlatched’s over","dir":"ltr","width":"234.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","567.31"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":567.3071}
|
||
{"page":97,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","567.31"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":567.3071}
|
||
{"page":97,"change":"none","str":"heads were covered by grants. In the second ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","553.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":553.3041}
|
||
{"page":97,"change":"none","str":"round, they aim to demonstrate the model is ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","539.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":539.3010999999999}
|
||
{"page":97,"change":"none","str":"sustainable. Libraries and publishers will each ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","525.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":525.2980999999999}
|
||
{"page":97,"change":"none","str":"pay a 7.5 percent service charge that will go ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","511.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":511.2950999999999}
|
||
{"page":97,"change":"none","str":"toward Knowledge Unlatched’s running costs. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","497.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":497.2920999999999}
|
||
{"page":97,"change":"none","str":"With plans to scale up in future rounds, Fran","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","483.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":483.2890999999999}
|
||
{"page":97,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","483.29"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":483.2890999999999}
|
||
{"page":97,"change":"none","str":"ces figures they can fully recover costs when ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","469.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":469.2860999999999}
|
||
{"page":97,"change":"none","str":"they are unlatching two hundred books at a ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","455.28"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":455.28309999999993}
|
||
{"page":97,"change":"none","str":"time. Moving forward, Knowledge Unlatched ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","441.28"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":441.28009999999995}
|
||
{"page":97,"change":"none","str":"is making investments in technology and pro","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","427.28"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":427.27709999999996}
|
||
{"page":97,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","427.28"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":427.27709999999996}
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{"page":99,"change":"none","str":"in a way that is very student-focused. Lumen ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","189.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":189.2621000000002}
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{"page":99,"change":"none","str":"Learning helps colleges and universities—","dir":"ltr","width":"237.31","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","175.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":175.25910000000022}
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{"page":99,"change":"none","str":" ","dir":"ltr","width":"2.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","279.83","175.26"],"fontName":"UDGTIF+OpenSans","x":279.83369999999996,"y":175.25910000000022}
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{"page":99,"change":"none","str":"• ","dir":"ltr","width":"7.00","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","147.26"],"fontName":"UDGTIF+OpenSans","x":42.5197,"y":147.2641000000002}
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{"page":99,"change":"none","str":"replace expensive textbooks in high-enroll","dir":"ltr","width":"217.98","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","147.26"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":147.2641000000002}
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{"page":99,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","274.69","147.26"],"fontName":"AMIDOT+OpenSans","x":274.6857,"y":147.2641000000002}
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{"page":99,"change":"none","str":"ment courses with OER; ","dir":"ltr","width":"125.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","133.26"],"fontName":"AMIDOT+OpenSans","x":56.522700000000015,"y":133.26110000000023}
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{"page":99,"change":"none","str":"• ","dir":"ltr","width":"7.00","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","105.27"],"fontName":"UDGTIF+OpenSans","x":42.519700000000014,"y":105.26610000000022}
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{"page":99,"change":"none","str":"provide enrolled students day one access ","dir":"ltr","width":"215.63","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","105.27"],"fontName":"AMIDOT+OpenSans","x":56.522700000000015,"y":105.26610000000022}
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{"page":99,"change":"none","str":"to Lumen’s fully customizable OER course ","dir":"ltr","width":"216.78","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","91.26"],"fontName":"AMIDOT+OpenSans","x":56.522700000000015,"y":91.26310000000022}
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{"page":99,"change":"none","str":"materials through the institution’s learn","dir":"ltr","width":"204.23","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","77.26"],"fontName":"AMIDOT+OpenSans","x":56.522700000000015,"y":77.26010000000022}
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{"page":99,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","260.97","77.26"],"fontName":"AMIDOT+OpenSans","x":260.9687,"y":77.26010000000022}
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{"page":99,"change":"none","str":"ing-management system; ","dir":"ltr","width":"133.26","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","63.26"],"fontName":"AMIDOT+OpenSans","x":56.52270000000004,"y":63.25710000000022}
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{"page":99,"change":"none","str":"• ","dir":"ltr","width":"7.00","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","721.26"],"fontName":"UDGTIF+OpenSans","x":303.8247,"y":721.2551000000002}
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{"page":99,"change":"none","str":"measure improvements in student success ","dir":"ltr","width":"223.05","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","721.26"],"fontName":"AMIDOT+OpenSans","x":317.8277,"y":721.2551000000002}
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{"page":99,"change":"none","str":"with metrics like passing rates, persistence, ","dir":"ltr","width":"225.01","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","707.25"],"fontName":"AMIDOT+OpenSans","x":317.8277,"y":707.2521000000002}
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{"page":99,"change":"none","str":"and course completion; and ","dir":"ltr","width":"146.28","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","693.25"],"fontName":"AMIDOT+OpenSans","x":317.8277,"y":693.2491000000001}
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{"page":99,"change":"none","str":"• ","dir":"ltr","width":"7.00","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","665.25"],"fontName":"UDGTIF+OpenSans","x":303.8247,"y":665.2541000000001}
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{"page":99,"change":"none","str":"collaborate with faculty to make ongoing ","dir":"ltr","width":"211.75","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","665.25"],"fontName":"AMIDOT+OpenSans","x":317.8277,"y":665.2541000000001}
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{"page":99,"change":"none","str":"improvements to OER based on student ","dir":"ltr","width":"208.69","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","651.25"],"fontName":"AMIDOT+OpenSans","x":317.8277,"y":651.2511000000001}
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{"page":99,"change":"none","str":"success research.","dir":"ltr","width":"89.72","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","637.25"],"fontName":"AMIDOT+OpenSans","x":317.8277,"y":637.2481}
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{"page":99,"change":"none","str":"Lumen has developed a suite of open, Cre","dir":"ltr","width":"219.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","609.25"],"fontName":"AMIDOT+OpenSans","x":317.8277,"y":609.2531}
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{"page":99,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","609.25"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":609.2531}
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{"page":99,"change":"none","str":"ative Commons–licensed courseware in more ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","595.25"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":595.2501}
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{"page":99,"change":"none","str":"than sixty-five subjects. All courses are freely ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","581.25"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":581.2470999999999}
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{"page":99,"change":"none","str":"and publicly available right off their website. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","567.24"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":567.2440999999999}
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{"page":99,"change":"none","str":"They can be copied and used by others as long ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","553.24"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":553.2410999999998}
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{"page":99,"change":"none","str":"as they provide attribution to Lumen Learning ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","539.24"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":539.2380999999998}
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{"page":99,"change":"none","str":"following the terms of the Creative Commons ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","525.24"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":525.2350999999998}
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{"page":99,"change":"none","str":"license.","dir":"ltr","width":"37.90","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","511.23"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":511.2320999999998}
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{"page":99,"change":"none","str":"Then there are three types of bundled ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","497.23"],"fontName":"AMIDOT+OpenSans","x":317.82770000000005,"y":497.2290999999998}
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{"page":99,"change":"none","str":"services that cost money. One option, which ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","483.23"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":483.2260999999998}
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{"page":99,"change":"none","str":"Lumen calls Candela courseware, offers inte","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","469.22"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":469.2230999999998}
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{"page":99,"change":"none","str":"gration with the institution’s learning-manage","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","455.22"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":455.22009999999983}
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{"page":99,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","455.22"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":455.22009999999983}
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{"page":99,"change":"none","str":"ment system, technical and pedagogical sup","dir":"ltr","width":"233.47","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","441.22"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":441.21709999999985}
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{"page":99,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","441.22"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":441.21709999999985}
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{"page":99,"change":"none","str":"port, and tracking of effectiveness. Candela ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","427.21"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":427.21409999999986}
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{"page":99,"change":"none","str":"courseware costs institutions ten dollars per ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","413.21"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":413.2110999999999}
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{"page":99,"change":"none","str":"enrolled student.","dir":"ltr","width":"88.41","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","399.21"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":399.2080999999999}
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{"page":99,"change":"none","str":"A second option is Waymaker, which offers ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","385.21"],"fontName":"AMIDOT+OpenSans","x":317.82770000000005,"y":385.2050999999999}
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{"page":99,"change":"none","str":"the services of Candela but adds personalized ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","371.20"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":371.2020999999999}
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{"page":99,"change":"none","str":"learning technologies, such as study plans, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","357.20"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":357.19909999999993}
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{"page":99,"change":"none","str":"automated messages, and assessments, and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","343.20"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":343.19609999999994}
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{"page":99,"change":"none","str":"helps instructors find and support the stu","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","329.19"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":329.19309999999996}
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{"page":99,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","329.19"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":329.19309999999996}
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{"page":99,"change":"none","str":"dents who need it most. Waymaker courses ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","315.19"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":315.1901}
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{"page":99,"change":"none","str":"cost twenty-five dollars per enrolled student.","dir":"ltr","width":"231.48","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","301.19"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":301.1871}
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{"page":99,"change":"none","str":"The third and emerging line of business for ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","287.18"],"fontName":"AMIDOT+OpenSans","x":317.82770000000005,"y":287.1841}
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{"page":99,"change":"none","str":"Lumen is providing guidance and support for ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","273.18"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":273.1811}
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{"page":99,"change":"none","str":"institutions and state systems that are pursu","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","259.18"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":259.17810000000003}
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{"page":99,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","259.18"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":259.17810000000003}
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{"page":99,"change":"none","str":"ing the development of complete OER degrees. ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","245.18"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":245.17510000000004}
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{"page":99,"change":"none","str":"Often called Z-Degrees, these programs elimi","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","231.17"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":231.17210000000006}
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{"page":99,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","231.17"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":231.17210000000006}
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{"page":99,"change":"none","str":"nate textbook costs for students in all courses ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","217.17"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":217.16910000000007}
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{"page":99,"change":"none","str":"that make up the degree (both required and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","203.17"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":203.16610000000009}
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{"page":99,"change":"none","str":"elective) by replacing commercial textbooks ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","189.16"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":189.1631000000001}
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{"page":99,"change":"none","str":"and other expensive resources with OER. ","dir":"ltr","width":"213.97","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","175.16"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":175.1601000000001}
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{"page":99,"change":"none","str":"Lumen generates revenue by charging for ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","161.16"],"fontName":"AMIDOT+OpenSans","x":317.82770000000005,"y":161.15710000000013}
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{"page":99,"change":"none","str":"their value-added tools and services on top of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","147.15"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":147.15410000000014}
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{"page":99,"change":"none","str":"their free courses, just as solar-power compa","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","133.15"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":133.15110000000016}
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{"page":99,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","133.15"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":133.15110000000016}
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{"page":99,"change":"none","str":"nies provide the tools and services that help ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","119.15"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":119.14810000000016}
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{"page":99,"change":"none","str":"people use a free resource—sunlight. And Lu","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","105.15"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":105.14510000000016}
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{"page":99,"change":"none","str":"men’s business model focuses on getting the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","91.14"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":91.14210000000016}
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{"page":99,"change":"none","str":"institutions to pay, not the students. With proj","dir":"ltr","width":"233.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","77.14"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":77.13910000000016}
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{"page":99,"change":"none","str":"ects they did prior to Lumen, David and Kim ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","63.14"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":63.136100000000155}
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{"page":100,"change":"none","str":"85","dir":"ltr","width":"8.32","height":"7.00","transform":["7.00","0.00","0.00","7.00","561.39","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":561.3863,"y":21.3071}
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{"page":100,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","70.87","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":70.8661,"y":21.3071}
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{"page":100,"change":"none","str":"course materials from day one have greater ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","707.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":707.3041}
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{"page":100,"change":"none","str":"success. If students had to pay, Lumen would ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","693.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":693.3010999999999}
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{"page":100,"change":"none","str":"have to restrict access to those who paid. Right ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","679.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":679.2980999999999}
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{"page":100,"change":"none","str":"not put their content behind a paywall. Lumen ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","651.29"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":651.2920999999998}
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{"page":100,"change":"none","str":"invests zero dollars in technologies and pro","dir":"ltr","width":"233.44","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","637.29"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":637.2890999999997}
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{"page":101,"change":"none","str":"factors.","dir":"ltr","width":"38.96","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","707.16"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":707.1610999999997}
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{"page":101,"change":"none","str":"Licensing all the content they produce with ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","693.16"],"fontName":"AMIDOT+OpenSans","x":317.8277,"y":693.1580999999996}
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{"page":101,"change":"none","str":"to package it in a way that is understandable ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","637.15"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":637.1460999999995}
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{"page":101,"change":"none","str":"and repeatable.","dir":"ltr","width":"81.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","623.14"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":623.1430999999994}
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{"page":101,"change":"none","str":"As of the fall 2016 term, Lumen had eighty-six ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","567.31"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":567.3071}
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{"page":101,"change":"none","str":"with ninety-two institutions, and more than ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","539.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":539.3010999999999}
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{"page":101,"change":"none","str":"seventy-five thousand student enrollments. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","525.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":525.2980999999999}
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{"page":101,"change":"none","str":"Lumen received early start-up funding from ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","511.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":511.2950999999999}
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{"page":101,"change":"none","str":"the Bill and Melinda Gates Foundation, the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","497.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":497.2920999999999}
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{"page":101,"change":"none","str":"Hewlett Foundation, and the Shuttleworth ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","483.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":483.2890999999999}
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{"page":101,"change":"none","str":"Foundation. Since then, Lumen has also at","dir":"ltr","width":"234.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","469.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":469.2860999999999}
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{"page":101,"change":"none","str":"tracted investment funding. Over the last ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","455.28"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":455.28309999999993}
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{"page":101,"change":"none","str":"three years, Lumen has been roughly 60 per","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","441.28"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":441.28009999999995}
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{"page":101,"change":"none","str":"cent grant funded, 20 percent revenue earned, ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","427.28"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":427.27709999999996}
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{"page":101,"change":"none","str":"and 20 percent funded with angel capital. Go","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","413.27"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":413.2741}
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{"page":101,"change":"none","str":"ing forward, their strategy is to replace grant ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","399.27"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":399.2711}
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{"page":101,"change":"none","str":"In creating Lumen Learning, David and Kim ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","371.27"],"fontName":"AMIDOT+OpenSans","x":317.8298,"y":371.2651}
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{"page":101,"change":"none","str":"ing through sharing. Their biggest recommen","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","301.25"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":301.2501000000001}
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{"page":101,"change":"none","str":"resources public, let people know where you ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","259.24"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":259.24110000000013}
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{"page":101,"change":"none","str":"stand, and don’t back away from it. It really is ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","245.24"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":245.23810000000014}
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{"page":101,"change":"none","str":"lumenlearning.com/innovative-projects/","dir":"ltr","width":"207.34","height":"11.00","transform":["11.00","0.00","0.00","11.00","321.82","189.24"],"fontName":"AMIDOT+OpenSans","x":321.8228,"y":189.23710000000017}
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{"page":102,"change":"none","str":"Jonathan Mann thinks of his business model as ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","273.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":273.3071}
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{"page":102,"change":"none","str":"he sees to make money. The bulk of his income ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","245.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":245.30110000000002}
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{"page":102,"change":"none","str":"camp, where he posts all of his music. He gives ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","161.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":161.2831000000001}
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{"page":102,"change":"none","str":"paid speaking engagements about creativity ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","147.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":147.28010000000012}
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{"page":102,"change":"none","str":"and motivation. He has been hired by major ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","133.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":133.27710000000013}
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{"page":102,"change":"none","str":"conferences to write songs summarizing what ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","119.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":119.27410000000013}
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{"page":102,"change":"none","str":"speakers have said in the conference sessions.","dir":"ltr","width":"237.32","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","105.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":105.27110000000013}
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{"page":102,"change":"none","str":"His entrepreneurial spirit is coupled with a ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","91.27"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":91.26810000000013}
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{"page":102,"change":"none","str":"willingness to take action quickly. A perfect il","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","77.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":77.26510000000013}
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{"page":102,"change":"none","str":"lustration of his ability to act fast happened in ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","63.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":63.26210000000013}
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{"page":102,"change":"none","str":"fu related to the iPhone 4. He decided to write ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","245.26"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":245.25710000000015}
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{"page":102,"change":"none","str":"Jonathan’s successful “hustling” is also ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","147.24"],"fontName":"AMIDOT+OpenSans","x":346.17409999999995,"y":147.23610000000025}
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{"page":102,"change":"none","str":"about old-fashioned persistence. He is cur","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","133.23"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":133.23310000000026}
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{"page":102,"change":"none","str":"rently in his eighth straight year of writing one ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","119.23"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":119.23010000000026}
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{"page":102,"change":"none","str":"song each day. He holds the Guinness World ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","105.23"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":105.22710000000026}
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{"page":102,"change":"none","str":"Record for consecutive daily songwriting, and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","91.22"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":91.22410000000026}
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{"page":102,"change":"none","str":"he is widely known as the “song-a-day guy.”","dir":"ltr","width":"222.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","77.22"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":77.22110000000026}
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{"page":102,"change":"none","str":"JONATH A N","dir":"ltr","width":"304.01","height":"60.00","transform":["60.00","0.00","0.00","60.00","70.87","665.31"],"fontName":"IDEEWD+AbrilFatface-Regular","x":70.8661,"y":665.3071}
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{"page":102,"change":"none","str":"MANN","dir":"ltr","width":"168.95","height":"60.00","transform":["60.00","0.00","0.00","60.00","70.87","595.29"],"fontName":"IDEEWD+AbrilFatface-Regular","x":70.86610000000002,"y":595.2871}
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{"page":102,"change":"none","str":"Jonathan Mann is a singer and songwriter ","dir":"ltr","width":"216.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","497.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":497.3071}
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{"page":102,"change":"none","str":"who is most well known as the “Song A Day” ","dir":"ltr","width":"229.28","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","483.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":483.3041}
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{"page":102,"change":"none","str":"guy. Based in the U.S.","dir":"ltr","width":"110.70","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","469.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":469.3011}
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{"page":102,"change":"none","str":"vices, pay-what-you-want, crowdfunding ","dir":"ltr","width":"210.31","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","483.30"],"fontName":"AMIDOT+OpenSans","x":332.1601,"y":483.30410000000006}
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{"page":102,"change":"none","str":"(subscription-based), charging for in-person ","dir":"ltr","width":"228.33","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","469.30"],"fontName":"AMIDOT+OpenSans","x":332.1601,"y":469.3011000000001}
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{"page":102,"change":"none","str":"version (speaking engagements and musical ","dir":"ltr","width":"229.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","455.30"],"fontName":"AMIDOT+OpenSans","x":332.1601,"y":455.2981000000001}
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{"page":102,"change":"none","str":"performances) ","dir":"ltr","width":"78.52","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","441.30"],"fontName":"AMIDOT+OpenSans","x":332.1601,"y":441.2951000000001}
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{"page":102,"change":"none","str":"Interview date:","dir":"ltr","width":"84.01","height":"11.00","transform":["11.00","0.00","0.00","11.00","82.87","371.31"],"fontName":"ESGBSL+OpenSans-Bold","x":82.8652,"y":371.3071}
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{"page":102,"change":"none","str":" February 22, 2016","dir":"ltr","width":"95.33","height":"11.00","transform":["11.00","0.00","0.00","11.00","166.88","371.31"],"fontName":"UDGTIF+OpenSans","x":166.8832,"y":371.3071}
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{"page":102,"change":"none","str":"Profile written by Sarah Hinchliff Pearson ","dir":"ltr","width":"202.82","height":"11.00","transform":["11.00","0.00","0.00","11.00","82.87","343.31"],"fontName":"KOGLYZ+OpenSans-Italic","x":82.86519999999999,"y":343.3121}
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{"page":103,"change":"none","str":"He fell into this role by, naturally, seizing a ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","721.31"],"fontName":"AMIDOT+OpenSans","x":56.5197,"y":721.3071}
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{"page":103,"change":"none","str":"random opportunity a friend alerted him to ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","707.30"],"fontName":"AMIDOT+OpenSans","x":42.5167,"y":707.3041}
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{"page":103,"change":"none","str":"seven years ago—an event called Fun-A-Day, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","693.30"],"fontName":"AMIDOT+OpenSans","x":42.5167,"y":693.3010999999999}
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{"page":103,"change":"none","str":"where people are supposed to create a piece ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","679.30"],"fontName":"AMIDOT+OpenSans","x":42.5167,"y":679.2980999999999}
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{"page":103,"change":"none","str":"of art every day for thirty-one days straight. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","665.30"],"fontName":"AMIDOT+OpenSans","x":42.5167,"y":665.2950999999998}
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{"page":103,"change":"none","str":"He was in need of a new project, so he decided ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","651.29"],"fontName":"AMIDOT+OpenSans","x":42.5167,"y":651.2920999999998}
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{"page":103,"change":"none","str":"to give it a try by writing and posting a song ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","637.29"],"fontName":"AMIDOT+OpenSans","x":42.5167,"y":637.2890999999997}
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{"page":103,"change":"none","str":"each day. He added a video component to the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","623.29"],"fontName":"AMIDOT+OpenSans","x":42.5167,"y":623.2860999999997}
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{"page":103,"change":"none","str":"songs because he knew people were more ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","609.28"],"fontName":"AMIDOT+OpenSans","x":42.5167,"y":609.2830999999996}
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{"page":103,"change":"none","str":"likely to watch video online than simply listen","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","595.28"],"fontName":"AMIDOT+OpenSans","x":42.5167,"y":595.2800999999996}
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{"page":103,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","595.28"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":595.2800999999996}
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{"page":103,"change":"none","str":"ing to audio files.","dir":"ltr","width":"87.42","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","581.28"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":581.2770999999996}
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{"page":103,"change":"none","str":"He had a really good time doing the thirty-","dir":"ltr","width":"223.31","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","567.27"],"fontName":"AMIDOT+OpenSans","x":56.519700000000014,"y":567.2740999999995}
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{"page":103,"change":"none","str":" ","dir":"ltr","width":"2.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","279.83","567.27"],"fontName":"UDGTIF+OpenSans","x":279.8285,"y":567.2740999999995}
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{"page":103,"change":"none","str":"one-day challenge, so he decided to see if ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","553.27"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":553.2710999999995}
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{"page":103,"change":"none","str":"he could continue it for one year. He never ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","539.27"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":539.2680999999994}
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{"page":103,"change":"none","str":"stopped. He has written and posted a new ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","525.27"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":525.2650999999994}
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{"page":103,"change":"none","str":"song literally every day, seven days a week, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","511.26"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":511.2620999999994}
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{"page":103,"change":"none","str":"since he began the project in 2009. When he ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","497.26"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":497.2590999999994}
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{"page":103,"change":"none","str":"isn’t writing songs that he is hired to write by ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","483.26"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":483.25609999999944}
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{"page":103,"change":"none","str":"clients, he writes songs about whatever is on ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","469.25"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":469.25309999999945}
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{"page":103,"change":"none","str":"his mind that day. His songs are catchy and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","455.25"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":455.25009999999946}
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{"page":103,"change":"none","str":"mostly lighthearted, but they often contain ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","441.25"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":441.2470999999995}
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{"page":103,"change":"none","str":"at least an undercurrent of a deeper theme ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","427.24"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":427.2440999999995}
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{"page":103,"change":"none","str":"or meaning. Occasionally, they are extreme","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","413.24"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":413.2410999999995}
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{"page":103,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","413.24"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":413.2410999999995}
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{"page":103,"change":"none","str":"ly personal, like the song he cowrote with his ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","399.24"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":399.2380999999995}
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{"page":103,"change":"none","str":"exgirlfriend announcing their breakup. Rain ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","385.24"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":385.23509999999953}
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{"page":103,"change":"none","str":"or shine, in sickness or health, Jonathan posts ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","371.23"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":371.23209999999955}
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{"page":103,"change":"none","str":"and writes a song every day. If he is on a flight ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","357.23"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":357.22909999999956}
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{"page":103,"change":"none","str":"or otherwise incapable of getting Internet ac","dir":"ltr","width":"234.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","343.23"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":343.2260999999996}
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{"page":103,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","343.23"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":343.2260999999996}
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{"page":103,"change":"none","str":"cess in time to meet the deadline, he will pre","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","329.22"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":329.2230999999996}
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{"page":103,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","329.22"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":329.2230999999996}
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{"page":103,"change":"none","str":"pare ahead and have someone else post the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","315.22"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":315.2200999999996}
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{"page":103,"change":"none","str":"song for him.","dir":"ltr","width":"68.01","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","301.22"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":301.2170999999996}
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{"page":103,"change":"none","str":"Over time, the song-a-day gig became the ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","287.21"],"fontName":"AMIDOT+OpenSans","x":56.519700000000014,"y":287.21409999999963}
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{"page":103,"change":"none","str":"basis of his livelihood. In the beginning, he ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","273.21"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":273.21109999999965}
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{"page":103,"change":"none","str":"made money one of two ways. The first was ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","259.21"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":259.20809999999966}
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{"page":103,"change":"none","str":"by entering a wide variety of contests and win","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","245.21"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":245.20509999999967}
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{"page":103,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","245.21"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":245.20509999999967}
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{"page":103,"change":"none","str":"ning a handful. The second was by having the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","231.20"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":231.2020999999997}
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{"page":103,"change":"none","str":"occasional song and video go some varying ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","217.20"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":217.1990999999997}
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{"page":103,"change":"none","str":"degree of viral, which would bring more eye","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","203.20"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":203.19609999999972}
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{"page":103,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","203.20"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":203.19609999999972}
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{"page":103,"change":"none","str":"balls and mean that there were more people ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","189.19"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":189.19309999999973}
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{"page":103,"change":"none","str":"wanting him to write songs for them. Today he ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","175.19"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":175.19009999999975}
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{"page":103,"change":"none","str":"earns most of his money this way.","dir":"ltr","width":"174.24","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","161.19"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":161.18709999999976}
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{"page":103,"change":"none","str":"His website explains his gig as “taking any ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","147.18"],"fontName":"AMIDOT+OpenSans","x":56.519700000000014,"y":147.18409999999977}
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{"page":103,"change":"none","str":"message, from the super simple to the total","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","133.18"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":133.1810999999998}
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{"page":103,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","133.18"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":133.1810999999998}
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{"page":103,"change":"none","str":"ly complicated, and conveying that message ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","119.18"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":119.17809999999979}
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{"page":103,"change":"none","str":"through a heartfelt, fun and quirky song.” He ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","105.18"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":105.17509999999979}
|
||
{"page":103,"change":"none","str":"charges $500 to create a produced song and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","91.17"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":91.17209999999979}
|
||
{"page":103,"change":"none","str":"$300 for an acoustic song. He has been hired ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","77.17"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":77.16909999999979}
|
||
{"page":103,"change":"none","str":"for product launches, weddings, conferences, ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","63.17"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":63.16609999999979}
|
||
{"page":103,"change":"none","str":"and even Kickstarter campaigns like the one ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","721.16"],"fontName":"AMIDOT+OpenSans","x":303.8217,"y":721.1640999999997}
|
||
{"page":103,"change":"none","str":"that funded the production of this book.","dir":"ltr","width":"207.21","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","707.16"],"fontName":"AMIDOT+OpenSans","x":303.8217,"y":707.1610999999997}
|
||
{"page":103,"change":"none","str":"Jonathan can’t recall when exactly he first ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","651.31"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":651.3071}
|
||
{"page":103,"change":"none","str":"learned about Creative Commons, but he be","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","637.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":637.3041}
|
||
{"page":103,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","637.30"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":637.3041}
|
||
{"page":103,"change":"none","str":"gan applying CC licenses to his songs and vid","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","623.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":623.3010999999999}
|
||
{"page":103,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","623.30"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":623.3010999999999}
|
||
{"page":103,"change":"none","str":"eos as soon as he discovered the option. “CC ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","609.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":609.2980999999999}
|
||
{"page":103,"change":"none","str":"seems like such a no-brainer,” Jonathan said. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","595.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":595.2950999999998}
|
||
{"page":103,"change":"none","str":"“I don’t understand how anything else would ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","581.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":581.2920999999998}
|
||
{"page":103,"change":"none","str":"make sense. It seems like such an obvious ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","567.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":567.2890999999997}
|
||
{"page":103,"change":"none","str":"thing that you would want your work to be ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","553.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":553.2860999999997}
|
||
{"page":103,"change":"none","str":"able to be shared.”","dir":"ltr","width":"96.00","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","539.28"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":539.2830999999996}
|
||
{"page":103,"change":"none","str":"His songs are essentially marketing for his ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","525.28"],"fontName":"AMIDOT+OpenSans","x":317.8298,"y":525.2800999999996}
|
||
{"page":103,"change":"none","str":"services, so obviously the further his songs ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","511.28"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":511.2770999999996}
|
||
{"page":103,"change":"none","str":"spread, the better. Using CC licenses helps ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","497.27"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":497.27409999999963}
|
||
{"page":103,"change":"none","str":"grease the wheels, letting people know that ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","483.27"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":483.27109999999965}
|
||
{"page":103,"change":"none","str":"Jonathan allows and encourages them to copy, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","469.27"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":469.26809999999966}
|
||
{"page":103,"change":"none","str":"interact with, and remix his music. “If you let ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","455.27"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":455.2650999999997}
|
||
{"page":103,"change":"none","str":"someone cover your song or remix it or use ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","441.26"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":441.2620999999997}
|
||
{"page":103,"change":"none","str":"parts of it, that’s how music is supposed to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","427.26"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":427.2590999999997}
|
||
{"page":103,"change":"none","str":"work,” Jonathan said. “That is how music has ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","413.26"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":413.2560999999997}
|
||
{"page":103,"change":"none","str":"worked since the beginning of time. Our me-","dir":"ltr","width":"237.31","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","399.25"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":399.25309999999973}
|
||
{"page":103,"change":"none","str":"me, mine-mine culture has undermined that.”","dir":"ltr","width":"234.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","385.25"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":385.25009999999975}
|
||
{"page":103,"change":"none","str":"There are some people who cover his songs ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","371.25"],"fontName":"AMIDOT+OpenSans","x":317.8298,"y":371.24709999999976}
|
||
{"page":103,"change":"none","str":"fairly regularly, and he would never shut that ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","357.24"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":357.2440999999998}
|
||
{"page":103,"change":"none","str":"down. But he acknowledges there is a lot more ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","343.24"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":343.2410999999998}
|
||
{"page":103,"change":"none","str":"he could do to build community. “There is all of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","329.24"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":329.2380999999998}
|
||
{"page":103,"change":"none","str":"this conventional wisdom about how to build ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","315.24"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":315.2350999999998}
|
||
{"page":103,"change":"none","str":"an audience online, and I generally think I don’t ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","301.23"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":301.23209999999983}
|
||
{"page":103,"change":"none","str":"do any of that,” Jonathan said.","dir":"ltr","width":"154.04","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","287.23"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":287.22909999999985}
|
||
{"page":103,"change":"none","str":"He does have a fan community he cultivates ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","273.23"],"fontName":"AMIDOT+OpenSans","x":317.8298,"y":273.22609999999986}
|
||
{"page":103,"change":"none","str":"on Bandcamp, but it isn’t his major focus. “I do ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","259.22"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":259.2230999999999}
|
||
{"page":103,"change":"none","str":"have a core audience that has stuck around for ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","245.22"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":245.2200999999999}
|
||
{"page":103,"change":"none","str":"a really long time, some even longer than I’ve ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","231.22"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":231.2170999999999}
|
||
{"page":103,"change":"none","str":"been doing song-a-day,” he said. “There is also ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","217.21"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":217.21409999999992}
|
||
{"page":103,"change":"none","str":"a transitional aspect that drop in and get what ","dir":"ltr","width":"240.15","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","203.21"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":203.21109999999993}
|
||
{"page":103,"change":"none","str":"they need and then move on.” Focusing less on ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","189.21"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":189.20809999999994}
|
||
{"page":103,"change":"none","str":"community building than other artists makes ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","175.21"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":175.20509999999996}
|
||
{"page":103,"change":"none","str":"sense given Jonathan’s primary income source ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","161.20"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":161.20209999999997}
|
||
{"page":103,"change":"none","str":"of writing custom songs for clients.","dir":"ltr","width":"179.78","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","147.20"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":147.1991}
|
||
{"page":103,"change":"none","str":"Jonathan recognizes what comes naturally ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","133.20"],"fontName":"AMIDOT+OpenSans","x":317.8298,"y":133.1961}
|
||
{"page":103,"change":"none","str":"to him and leverages those skills. Through the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","119.19"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":119.1931}
|
||
{"page":103,"change":"none","str":"practice of daily songwriting, he realized he has ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","105.19"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":105.1901}
|
||
{"page":103,"change":"none","str":"a gift for distilling complicated subjects into ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","91.19"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":91.1871}
|
||
{"page":103,"change":"none","str":"simple concepts and putting them to music. In ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","77.18"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":77.1841}
|
||
{"page":103,"change":"none","str":"his song “How to Choose a Master Password,” ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","63.18"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":63.1811}
|
||
{"page":104,"change":"none","str":"89","dir":"ltr","width":"8.26","height":"7.00","transform":["7.00","0.00","0.00","7.00","561.42","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":561.4156,"y":21.3071}
|
||
{"page":104,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","70.87","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":70.8661,"y":21.3071}
|
||
{"page":104,"change":"none","str":"Jonathan explained the process of creating a ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","581.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":581.3071}
|
||
{"page":104,"change":"none","str":"secure password in a silly, simple song. He was ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","567.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":567.3041}
|
||
{"page":104,"change":"none","str":"hired to write the song by a client who handed ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","553.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":553.3010999999999}
|
||
{"page":104,"change":"none","str":"him a long technical blog post from which to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","539.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":539.2980999999999}
|
||
{"page":104,"change":"none","str":"draw the information. Like a good (and rare) ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","525.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":525.2950999999998}
|
||
{"page":104,"change":"none","str":"journalist, he translated the technical concepts ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","511.29"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":511.29209999999983}
|
||
{"page":104,"change":"none","str":"into something understandable.","dir":"ltr","width":"165.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","497.29"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":497.28909999999985}
|
||
{"page":104,"change":"none","str":"When he is hired by a client to write a song, ","dir":"ltr","width":"226.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","483.29"],"fontName":"AMIDOT+OpenSans","x":84.8691,"y":483.28609999999986}
|
||
{"page":104,"change":"none","str":"he first asks them to send a list of talking ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","469.28"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":469.2830999999999}
|
||
{"page":104,"change":"none","str":"points and other information they want to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","455.28"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":455.2800999999999}
|
||
{"page":104,"change":"none","str":"include in the song. He puts all of that into a ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","441.28"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":441.2770999999999}
|
||
{"page":104,"change":"none","str":"text file and starts moving things around, cut","dir":"ltr","width":"234.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","427.27"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":427.2740999999999}
|
||
{"page":104,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","427.27"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":427.2740999999999}
|
||
{"page":104,"change":"none","str":"ting and pasting until the message starts to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","413.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":413.27109999999993}
|
||
{"page":104,"change":"none","str":"come together. The first thing he tries to do is ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","399.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":399.26809999999995}
|
||
{"page":104,"change":"none","str":"grok the core message and develop the cho","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","385.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":385.26509999999996}
|
||
{"page":104,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","385.27"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":385.26509999999996}
|
||
{"page":104,"change":"none","str":"rus. Then he looks for connections or parts ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","371.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":371.2621}
|
||
{"page":104,"change":"none","str":"he can make rhyme. The entire process really ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","357.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":357.2591}
|
||
{"page":104,"change":"none","str":"does resemble good journalism, but of course ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","343.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":343.2561}
|
||
{"page":104,"change":"none","str":"the final product of his work is a song rather ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","329.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":329.2531}
|
||
{"page":104,"change":"none","str":"than news. “There is something about being ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","315.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":315.25010000000003}
|
||
{"page":104,"change":"none","str":"challenged and forced to take information ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","301.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":301.24710000000005}
|
||
{"page":104,"change":"none","str":"that doesn’t seem like it should be sung about ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","287.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":287.24410000000006}
|
||
{"page":104,"change":"none","str":" ","dir":"ltr","width":"2.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","308.17","287.24"],"fontName":"UDGTIF+OpenSans","x":308.1691,"y":287.24410000000006}
|
||
{"page":104,"change":"none","str":"or doesn’t seem like it lends itself to a song,” ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","273.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":273.2411000000001}
|
||
{"page":104,"change":"none","str":"he said. “I find that creative challenge really ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","259.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":259.2381000000001}
|
||
{"page":104,"change":"none","str":"satisfying. I enjoy getting lost in that process.”","dir":"ltr","width":"234.97","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","245.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":245.2351000000001}
|
||
{"page":104,"change":"none","str":"Jonathan admits that in an ideal world, he ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","231.23"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":231.23210000000012}
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{"page":104,"change":"none","str":"would exclusively write the music he wanted ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","217.23"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":217.22910000000013}
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{"page":104,"change":"none","str":"to write, rather than what clients hire him to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","203.23"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":203.22610000000014}
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{"page":104,"change":"none","str":"write. But his business model is about capi","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","189.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":189.22310000000016}
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{"page":104,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","189.22"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":189.22310000000016}
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{"page":104,"change":"none","str":"talizing on his strengths as a songwriter, and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","175.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":175.22010000000017}
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{"page":104,"change":"none","str":"he has found a way to keep it interesting for ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","161.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":161.2171000000002}
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{"page":104,"change":"none","str":" ","dir":"ltr","width":"2.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","308.17","161.22"],"fontName":"UDGTIF+OpenSans","x":308.1691,"y":161.2171000000002}
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{"page":104,"change":"none","str":"himself.","dir":"ltr","width":"40.42","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","147.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":147.2141000000002}
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{"page":104,"change":"none","str":"Jonathan uses nearly every tool possible to ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","133.21"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":133.21110000000022}
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{"page":104,"change":"none","str":"make money from his art, but he does have ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","119.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":119.20810000000021}
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{"page":104,"change":"none","str":"lines he won’t cross. He won’t write songs ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","105.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":105.20510000000021}
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||
{"page":104,"change":"none","str":"about things he fundamentally does not be","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","91.20"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":91.20210000000021}
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||
{"page":104,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","91.20"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":91.20210000000021}
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||
{"page":104,"change":"none","str":"lieve in, and there are times he has turned ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","77.20"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":77.19910000000021}
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||
{"page":104,"change":"none","str":"down jobs on principle. He also won’t stray ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","63.20"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":63.196100000000214}
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{"page":104,"change":"none","str":"too much from his natural style. “My style is ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","721.19"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":721.1941000000002}
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{"page":104,"change":"none","str":"silly, so I can’t really accommodate people who ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","707.19"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":707.1911000000001}
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{"page":104,"change":"none","str":"want something super serious,” Jonathan said. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","693.19"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":693.1881000000001}
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{"page":104,"change":"none","str":"“I do what I do very easily, and it’s part of who ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","679.19"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":679.1851}
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{"page":104,"change":"none","str":"I am.” Jonathan hasn’t gotten into writing com","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","665.18"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":665.1821}
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{"page":104,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","665.18"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":665.1821}
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||
{"page":104,"change":"none","str":"mercials for the same reasons; he is best at us","dir":"ltr","width":"233.68","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","651.18"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":651.1791}
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||
{"page":104,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","651.18"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":651.1791}
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||
{"page":104,"change":"none","str":"ing his own unique style rather than mimicking ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","637.18"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":637.1760999999999}
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||
{"page":104,"change":"none","str":"others.","dir":"ltr","width":"36.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","623.17"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":623.1730999999999}
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{"page":104,"change":"none","str":"Jonathan’s song-a-day commitment exempli","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","567.31"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":567.3071}
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{"page":104,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","567.31"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":567.3071}
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||
{"page":104,"change":"none","str":"fies the power of habit and grit. Conventional ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","553.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":553.3041}
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||
{"page":104,"change":"none","str":"wisdom about creative productivity, including ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","539.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":539.3010999999999}
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||
{"page":104,"change":"none","str":"advice in books like the best-seller ","dir":"ltr","width":"177.89","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","525.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":525.2980999999999}
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||
{"page":104,"change":"none","str":"The Creative ","dir":"ltr","width":"62.27","height":"11.00","transform":["11.00","0.00","0.00","11.00","509.91","525.30"],"fontName":"GIDNUH+OpenSans-Italic","x":509.9113,"y":525.2980999999999}
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||
{"page":104,"change":"none","str":"Habit","dir":"ltr","width":"26.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","511.30"],"fontName":"KOGLYZ+OpenSans-Italic","x":332.1733,"y":511.2950999999999}
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||
{"page":104,"change":"none","str":" by Twyla Tharp, routinely emphasizes the ","dir":"ltr","width":"213.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","358.75","511.30"],"fontName":"AMIDOT+OpenSans","x":358.7493,"y":511.2950999999999}
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{"page":104,"change":"none","str":"importance of ritual and action. No amount of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","497.29"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":497.2920999999999}
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||
{"page":104,"change":"none","str":"planning can replace the value of simple prac","dir":"ltr","width":"234.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","483.29"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":483.2890999999999}
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{"page":104,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","483.29"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":483.2890999999999}
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||
{"page":104,"change":"none","str":"tice and just ","dir":"ltr","width":"66.53","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","469.29"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":469.2860999999999}
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{"page":104,"change":"none","str":"doing. ","dir":"ltr","width":"32.75","height":"11.00","transform":["11.00","0.00","0.00","11.00","399.36","469.29"],"fontName":"KOGLYZ+OpenSans-Italic","x":399.36129999999997,"y":469.2860999999999}
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||
{"page":104,"change":"none","str":"Jonathan Mann’s work is a ","dir":"ltr","width":"139.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","432.77","469.29"],"fontName":"AMIDOT+OpenSans","x":432.76829999999995,"y":469.2860999999999}
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||
{"page":104,"change":"none","str":"living embodiment of these principles.","dir":"ltr","width":"196.68","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","455.28"],"fontName":"AMIDOT+OpenSans","x":332.1732999999999,"y":455.28309999999993}
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{"page":104,"change":"none","str":"When he speaks about his work, he talks ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.18","441.28"],"fontName":"AMIDOT+OpenSans","x":346.1762999999999,"y":441.28009999999995}
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||
{"page":104,"change":"none","str":"about how much the song-a-day process has ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","427.28"],"fontName":"AMIDOT+OpenSans","x":332.1732999999999,"y":427.27709999999996}
|
||
{"page":104,"change":"none","str":"changed him. Rather than seeing any given ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","413.27"],"fontName":"AMIDOT+OpenSans","x":332.1732999999999,"y":413.2741}
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||
{"page":104,"change":"none","str":"piece of work as precious and getting stuck ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","399.27"],"fontName":"AMIDOT+OpenSans","x":332.1732999999999,"y":399.2711}
|
||
{"page":104,"change":"none","str":"on trying to make it perfect, he has become ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","385.27"],"fontName":"AMIDOT+OpenSans","x":332.1732999999999,"y":385.2681}
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||
{"page":104,"change":"none","str":"comfortable with just doing. If today’s song is a ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","371.27"],"fontName":"AMIDOT+OpenSans","x":332.1732999999999,"y":371.2651}
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||
{"page":104,"change":"none","str":"bust, tomorrow’s song might be better.","dir":"ltr","width":"200.91","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","357.26"],"fontName":"AMIDOT+OpenSans","x":332.1732999999999,"y":357.26210000000003}
|
||
{"page":104,"change":"none","str":"Jonathan seems to have this mentality about ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.18","343.26"],"fontName":"AMIDOT+OpenSans","x":346.1762999999999,"y":343.25910000000005}
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||
{"page":104,"change":"none","str":"his career more generally. He is constantly ex","dir":"ltr","width":"234.01","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","329.26"],"fontName":"AMIDOT+OpenSans","x":332.1732999999999,"y":329.25610000000006}
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||
{"page":104,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","329.26"],"fontName":"AMIDOT+OpenSans","x":565.9452999999999,"y":329.25610000000006}
|
||
{"page":104,"change":"none","str":"perimenting with ways to make a living while ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","315.25"],"fontName":"AMIDOT+OpenSans","x":332.17329999999987,"y":315.2531000000001}
|
||
{"page":104,"change":"none","str":"sharing his work as widely as possible, seeing ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","301.25"],"fontName":"AMIDOT+OpenSans","x":332.17329999999987,"y":301.2501000000001}
|
||
{"page":104,"change":"none","str":"what sticks. While he has major accomplish","dir":"ltr","width":"233.52","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","287.25"],"fontName":"AMIDOT+OpenSans","x":332.17329999999987,"y":287.2471000000001}
|
||
{"page":104,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","287.25"],"fontName":"AMIDOT+OpenSans","x":565.9452999999999,"y":287.2471000000001}
|
||
{"page":104,"change":"none","str":"ments he is proud of, like being in the ","dir":"ltr","width":"193.37","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","273.24"],"fontName":"AMIDOT+OpenSans","x":332.17329999999987,"y":273.2441000000001}
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||
{"page":104,"change":"none","str":"Guinness ","dir":"ltr","width":"47.07","height":"11.00","transform":["11.00","0.00","0.00","11.00","525.27","273.24"],"fontName":"GIDNUH+OpenSans-Italic","x":525.2672999999999,"y":273.2441000000001}
|
||
{"page":104,"change":"none","str":"World Records","dir":"ltr","width":"69.53","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","259.24"],"fontName":"GIDNUH+OpenSans-Italic","x":332.17329999999987,"y":259.24110000000013}
|
||
{"page":104,"change":"none","str":" or having his song used by Steve ","dir":"ltr","width":"170.64","height":"11.00","transform":["11.00","0.00","0.00","11.00","401.70","259.24"],"fontName":"AMIDOT+OpenSans","x":401.6998999999998,"y":259.24110000000013}
|
||
{"page":104,"change":"none","str":"Jobs, he says he never truly feels successful.","dir":"ltr","width":"225.98","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","245.24"],"fontName":"AMIDOT+OpenSans","x":332.17329999999987,"y":245.23810000000014}
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{"page":104,"change":"none","str":"“Success feels like it’s over,” he said. “To a ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.18","231.24"],"fontName":"AMIDOT+OpenSans","x":346.17629999999986,"y":231.23510000000016}
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||
{"page":104,"change":"none","str":"certain extent, a creative person is not ever ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","217.23"],"fontName":"AMIDOT+OpenSans","x":332.17329999999987,"y":217.23210000000017}
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{"page":104,"change":"none","str":"going to feel completely satisfied because then ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","203.23"],"fontName":"AMIDOT+OpenSans","x":332.17329999999987,"y":203.2291000000002}
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{"page":104,"change":"none","str":"so much of what drives you would be gone.”","dir":"ltr","width":"226.41","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","189.23"],"fontName":"AMIDOT+OpenSans","x":332.17329999999987,"y":189.2261000000002}
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||
{"page":104,"change":"none","str":"IT SEEMS LIKE SUCH AN OBVIOUS ","dir":"ltr","width":"231.81","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","721.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":721.3071}
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||
{"page":104,"change":"none","str":"THING THAT YOU WOULD WANT ","dir":"ltr","width":"225.20","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","693.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":693.3071}
|
||
{"page":104,"change":"none","str":"YOUR WORK TO BE ABLE TO BE ","dir":"ltr","width":"215.88","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","665.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":665.3071}
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{"page":104,"change":"none","str":"SHARED","dir":"ltr","width":"56.23","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","637.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":637.3071}
|
||
{"page":104,"change":"none","str":" ","dir":"ltr","width":"4.05","height":"14.00","transform":["14.00","0.00","0.00","14.00","126.63","637.31"],"fontName":"ESGBSL+OpenSans-Bold","x":126.6281,"y":637.3071}
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||
{"page":105,"change":"none","str":"90","dir":"ltr","width":"8.36","height":"7.00","transform":["7.00","0.00","0.00","7.00","42.52","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":42.5197,"y":21.3071}
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{"page":105,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","436.98","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":436.9786,"y":21.3071}
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{"page":106,"change":"none","str":"91","dir":"ltr","width":"7.81","height":"7.00","transform":["7.00","0.00","0.00","7.00","561.64","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":561.639,"y":21.3071}
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{"page":106,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","70.87","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":70.8661,"y":21.3071}
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||
{"page":106,"change":"none","str":"The Noun Project creates and shares visual ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","287.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":287.3071}
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{"page":106,"change":"none","str":"language. There are millions who use Noun ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","273.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":273.3041}
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{"page":106,"change":"none","str":"Project symbols to simplify communication ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","259.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":259.3011}
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{"page":106,"change":"none","str":"across borders, languages, and cultures.","dir":"ltr","width":"207.24","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","245.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":245.29810000000003}
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{"page":106,"change":"none","str":"The original idea for the Noun Project came ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","231.30"],"fontName":"AMIDOT+OpenSans","x":84.8691,"y":231.29510000000005}
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{"page":106,"change":"none","str":"to cofounder Edward Boatman while he was ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","217.29"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":217.29210000000006}
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{"page":106,"change":"none","str":"a student in architecture design school. He’d ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","203.29"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":203.28910000000008}
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{"page":106,"change":"none","str":"always done a lot of sketches and started to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","189.29"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":189.2861000000001}
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{"page":106,"change":"none","str":"draw what used to fascinate him as a child, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","175.28"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":175.2831000000001}
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{"page":106,"change":"none","str":"like trains, sequoias, and bulldozers. He began ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","161.28"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":161.28010000000012}
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{"page":106,"change":"none","str":"ple image or small icon of every single object ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","133.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":133.27410000000015}
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{"page":106,"change":"none","str":"or concept on the planet.","dir":"ltr","width":"129.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","119.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":119.27110000000015}
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{"page":106,"change":"none","str":"When Edward went on to work at an archi","dir":"ltr","width":"219.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","105.27"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":105.26810000000015}
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{"page":106,"change":"none","str":"tecture firm, he had to make a lot of presenta","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","91.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":91.26510000000015}
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{"page":106,"change":"none","str":"tion boards for clients. But finding high-quality ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","77.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":77.26210000000015}
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{"page":106,"change":"none","str":"sources for symbols and icons was difficult. He ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","63.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":63.259100000000146}
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{"page":106,"change":"none","str":"couldn’t find any website that could provide ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","287.26"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":287.2631000000002}
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{"page":106,"change":"none","str":"them. Perhaps his idea for creating a library ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","273.26"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":273.2601000000002}
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{"page":106,"change":"none","str":"of icons could actually help people in similar ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","259.26"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":259.2571000000002}
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{"page":106,"change":"none","str":"situations.","dir":"ltr","width":"53.30","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","245.25"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":245.25410000000022}
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{"page":106,"change":"none","str":"With his partner, Sofya Polyakov, he began ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","231.25"],"fontName":"AMIDOT+OpenSans","x":346.1741,"y":231.25110000000024}
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{"page":106,"change":"none","str":"collecting symbols for a website and writing a ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","217.25"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":217.24810000000025}
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{"page":106,"change":"none","str":"business plan. Inspiration came from the book ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","203.25"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":203.24510000000026}
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{"page":106,"change":"none","str":"Professor and the Madman","dir":"ltr","width":"140.99","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","189.24"],"fontName":"GIDNUH+OpenSans-Italic","x":332.1711,"y":189.24210000000028}
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{"page":106,"change":"none","str":", which chronicles ","dir":"ltr","width":"99.38","height":"11.00","transform":["11.00","0.00","0.00","11.00","472.97","189.24"],"fontName":"AMIDOT+OpenSans","x":472.97110000000004,"y":189.24210000000028}
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{"page":106,"change":"none","str":"the use of crowdsourcing to create the ","dir":"ltr","width":"217.91","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","175.24"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":175.2391000000003}
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{"page":106,"change":"none","str":"Ox","dir":"ltr","width":"13.22","height":"11.00","transform":["11.00","0.00","0.00","11.00","552.97","175.24"],"fontName":"GIDNUH+OpenSans-Italic","x":552.9741,"y":175.2391000000003}
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{"page":106,"change":"none","str":"-","dir":"ltr","width":"3.43","height":"11.00","transform":["11.00","0.00","0.00","11.00","566.04","175.24"],"fontName":"GIDNUH+OpenSans-Italic","x":566.0421,"y":175.2391000000003}
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{"page":106,"change":"none","str":"ford English Dictionary","dir":"ltr","width":"113.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","161.24"],"fontName":"GIDNUH+OpenSans-Italic","x":332.1711,"y":161.2361000000003}
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{"page":106,"change":"none","str":" in 1870. Edward began ","dir":"ltr","width":"127.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","445.26","161.24"],"fontName":"AMIDOT+OpenSans","x":445.2620999999998,"y":161.2361000000003}
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{"page":106,"change":"none","str":"to imagine crowdsourcing icons and symbols ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","147.23"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":147.23310000000032}
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{"page":106,"change":"none","str":"from volunteer designers around the world.","dir":"ltr","width":"225.41","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","133.23"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":133.23010000000033}
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{"page":106,"change":"none","str":"Then Edward got laid off during the reces","dir":"ltr","width":"219.68","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","119.23"],"fontName":"AMIDOT+OpenSans","x":346.1741,"y":119.22710000000033}
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{"page":106,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","119.23"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":119.22710000000033}
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{"page":106,"change":"none","str":"sion, which turned out to be a huge catalyst. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","105.22"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":105.22410000000033}
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{"page":106,"change":"none","str":"He decided to give his idea a go, and in 2010 ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","91.22"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":91.22110000000033}
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{"page":106,"change":"none","str":"Edward and Sofya launched the Noun Proj","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","77.22"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":77.21810000000033}
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{"page":106,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","77.22"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":77.21810000000033}
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{"page":106,"change":"none","str":"ect with a Kickstarter campaign, back when ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","63.22"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":63.215100000000334}
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{"page":106,"change":"none","str":"NOUN","dir":"ltr","width":"156.37","height":"60.00","transform":["60.00","0.00","0.00","60.00","70.87","665.31"],"fontName":"IDEEWD+AbrilFatface-Regular","x":70.8661,"y":665.3071}
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{"page":106,"change":"none","str":" ","dir":"ltr","width":"10.80","height":"60.00","transform":["60.00","0.00","0.00","60.00","230.29","665.31"],"fontName":"IDEEWD+AbrilFatface-Regular","x":230.28610000000003,"y":665.3071}
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{"page":106,"change":"none","str":"PROJECT","dir":"ltr","width":"257.50","height":"60.00","transform":["60.00","0.00","0.00","60.00","70.87","595.29"],"fontName":"IDEEWD+AbrilFatface-Regular","x":70.86610000000002,"y":595.2871}
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{"page":106,"change":"none","str":"The Noun Project is a for-profit company ","dir":"ltr","width":"211.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","497.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":497.3071}
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{"page":106,"change":"none","str":"offering an online platform to display visual ","dir":"ltr","width":"226.05","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","483.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":483.3041}
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{"page":106,"change":"none","str":"icons from a global network of designers. ","dir":"ltr","width":"215.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","469.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":469.3011}
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{"page":106,"change":"none","str":"Founded in 2010 in the U.S.","dir":"ltr","width":"140.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","455.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":455.29810000000003}
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{"page":106,"change":"none","str":"thenounproject","dir":"ltr","width":"86.46","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","497.30"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1711,"y":497.2961}
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{"page":106,"change":"none","str":" com","dir":"ltr","width":"26.38","height":"11.00","transform":["11.00","0.00","0.00","11.00","418.98","497.30"],"fontName":"ESGBSL+OpenSans-Bold","x":418.98310000000004,"y":497.2961}
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{"page":106,"change":"none","str":"Revenue model:","dir":"ltr","width":"87.85","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","469.30"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1711,"y":469.3011}
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{"page":106,"change":"none","str":" charging a transaction fee, ","dir":"ltr","width":"142.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","420.09","469.30"],"fontName":"AMIDOT+OpenSans","x":420.0941,"y":469.3011}
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{"page":106,"change":"none","str":"charging for custom services ","dir":"ltr","width":"150.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","455.30"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":455.29810000000003}
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{"page":106,"change":"none","str":"Interview date:","dir":"ltr","width":"84.01","height":"11.00","transform":["11.00","0.00","0.00","11.00","82.87","385.31"],"fontName":"ESGBSL+OpenSans-Bold","x":82.8652,"y":385.3071}
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{"page":106,"change":"none","str":" October 6, 2015","dir":"ltr","width":"84.20","height":"11.00","transform":["11.00","0.00","0.00","11.00","166.88","385.31"],"fontName":"AMIDOT+OpenSans","x":166.8832,"y":385.3071}
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{"page":106,"change":"none","str":"Interviewee:","dir":"ltr","width":"69.37","height":"11.00","transform":["11.00","0.00","0.00","11.00","82.87","371.30"],"fontName":"ESGBSL+OpenSans-Bold","x":82.86519999999999,"y":371.3041}
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{"page":106,"change":"none","str":" Edward Boatman, cofounder","dir":"ltr","width":"150.43","height":"11.00","transform":["11.00","0.00","0.00","11.00","152.22","371.30"],"fontName":"AMIDOT+OpenSans","x":152.22019999999998,"y":371.3041}
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{"page":106,"change":"none","str":"Profile written by Paul Stacey ","dir":"ltr","width":"143.32","height":"11.00","transform":["11.00","0.00","0.00","11.00","82.87","343.31"],"fontName":"KOGLYZ+OpenSans-Italic","x":82.86519999999999,"y":343.3091}
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{"page":107,"change":"none","str":"92","dir":"ltr","width":"8.27","height":"7.00","transform":["7.00","0.00","0.00","7.00","42.52","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":42.5197,"y":21.3071}
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{"page":107,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","436.98","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":436.9786,"y":21.3071}
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{"page":107,"change":"none","str":"Kickstarter was in its infancy.","dir":"ltr","width":"158.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","721.31"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":721.3071}
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{"page":107,"change":"none","str":"1","dir":"ltr","width":"3.67","height":"6.41","transform":["6.41","0.00","0.00","6.41","200.16","724.97"],"fontName":"UDGTIF+OpenSans","x":200.1561,"y":724.9702}
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{"page":107,"change":"none","str":" They thought ","dir":"ltr","width":"78.89","height":"11.00","transform":["11.00","0.00","0.00","11.00","203.82","721.31"],"fontName":"AMIDOT+OpenSans","x":203.8229,"y":721.3071}
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{"page":107,"change":"none","str":"it’d be a good way to introduce the global web ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","707.30"],"fontName":"AMIDOT+OpenSans","x":42.5189,"y":707.3041}
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{"page":107,"change":"none","str":"community to their idea. Their goal was to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","693.30"],"fontName":"AMIDOT+OpenSans","x":42.5189,"y":693.3010999999999}
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{"page":107,"change":"none","str":"raise $1,500, but in twenty days they got over ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","679.30"],"fontName":"AMIDOT+OpenSans","x":42.5189,"y":679.2980999999999}
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{"page":107,"change":"none","str":"$14,000. They realized their idea had the po","dir":"ltr","width":"233.44","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","665.30"],"fontName":"AMIDOT+OpenSans","x":42.5189,"y":665.2950999999998}
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{"page":107,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","665.30"],"fontName":"AMIDOT+OpenSans","x":276.29089999999997,"y":665.2950999999998}
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{"page":107,"change":"none","str":"tential to be something much bigger.","dir":"ltr","width":"188.41","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","651.29"],"fontName":"AMIDOT+OpenSans","x":42.518899999999974,"y":651.2920999999998}
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{"page":107,"change":"none","str":"They created a platform where symbols ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","637.29"],"fontName":"AMIDOT+OpenSans","x":56.521899999999974,"y":637.2890999999997}
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{"page":107,"change":"none","str":"and icons could be uploaded, and Edward be","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","623.29"],"fontName":"AMIDOT+OpenSans","x":42.518899999999974,"y":623.2860999999997}
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{"page":107,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","623.29"],"fontName":"AMIDOT+OpenSans","x":276.29089999999997,"y":623.2860999999997}
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{"page":107,"change":"none","str":"gan recruiting talented designers to contrib","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","609.28"],"fontName":"AMIDOT+OpenSans","x":42.518899999999974,"y":609.2830999999996}
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{"page":107,"change":"none","str":"ute their designs, a process he describes as a ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","595.28"],"fontName":"AMIDOT+OpenSans","x":42.518899999999974,"y":595.2800999999996}
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{"page":107,"change":"none","str":"relatively easy sell. Lots of designers have old ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","581.28"],"fontName":"AMIDOT+OpenSans","x":42.518899999999974,"y":581.2770999999996}
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{"page":107,"change":"none","str":"drawings just gathering “digital dust” on their ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","567.27"],"fontName":"AMIDOT+OpenSans","x":42.518899999999974,"y":567.2740999999995}
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{"page":107,"change":"none","str":"hard drives. It’s easy to convince them to final","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","553.27"],"fontName":"AMIDOT+OpenSans","x":42.518899999999974,"y":553.2710999999995}
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{"page":107,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","553.27"],"fontName":"AMIDOT+OpenSans","x":276.29089999999997,"y":553.2710999999995}
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{"page":107,"change":"none","str":"ly share them with the world.","dir":"ltr","width":"150.24","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","539.27"],"fontName":"AMIDOT+OpenSans","x":42.518899999999974,"y":539.2680999999994}
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{"page":107,"change":"none","str":"The Noun Project currently has about seven ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","525.27"],"fontName":"AMIDOT+OpenSans","x":56.521899999999974,"y":525.2650999999994}
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{"page":107,"change":"none","str":"thousand designers from around the world. ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","511.26"],"fontName":"AMIDOT+OpenSans","x":42.518899999999974,"y":511.2620999999994}
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{"page":107,"change":"none","str":"But not all submissions are accepted. The ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","497.26"],"fontName":"AMIDOT+OpenSans","x":42.518899999999974,"y":497.2590999999994}
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{"page":107,"change":"none","str":"Noun Project’s quality-review process means ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","483.26"],"fontName":"AMIDOT+OpenSans","x":42.518899999999974,"y":483.25609999999944}
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{"page":107,"change":"none","str":"that only the best works become part of its ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","469.25"],"fontName":"AMIDOT+OpenSans","x":42.518899999999974,"y":469.25309999999945}
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{"page":107,"change":"none","str":"collection. They make sure to provide encour","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","455.25"],"fontName":"AMIDOT+OpenSans","x":42.518899999999974,"y":455.25009999999946}
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{"page":107,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","455.25"],"fontName":"AMIDOT+OpenSans","x":276.29089999999997,"y":455.25009999999946}
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{"page":107,"change":"none","str":"aging, constructive feedback whenever they ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","441.25"],"fontName":"AMIDOT+OpenSans","x":42.518899999999974,"y":441.2470999999995}
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{"page":107,"change":"none","str":"reject a piece of work, which maintains and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","427.24"],"fontName":"AMIDOT+OpenSans","x":42.518899999999974,"y":427.2440999999995}
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{"page":107,"change":"none","str":"the platform.","dir":"ltr","width":"67.99","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","147.20"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":147.1991}
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{"page":107,"change":"none","str":"Customers then began asking for an ap","dir":"ltr","width":"219.46","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","133.20"],"fontName":"AMIDOT+OpenSans","x":317.8298,"y":133.1961}
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{"page":107,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","133.20"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":133.1961}
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{"page":107,"change":"none","str":"plication-programming interface (API), which ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","119.19"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":119.1931}
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{"page":107,"change":"none","str":"would allow Noun Project icons and symbols ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","105.19"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":105.1901}
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{"page":107,"change":"none","str":"to be directly accessed from within other ap","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","91.19"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":91.1871}
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{"page":107,"change":"none","str":"plications. Edward knew that the icons and ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","77.18"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":77.1841}
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{"page":107,"change":"none","str":"symbols would be valuable in a lot of different ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","63.18"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":63.1811}
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{"page":108,"change":"none","str":"93","dir":"ltr","width":"8.26","height":"7.00","transform":["7.00","0.00","0.00","7.00","561.42","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":561.4156,"y":21.3071}
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{"page":108,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","70.87","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":70.8661,"y":21.3071}
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{"page":108,"change":"none","str":"contexts and that they couldn’t possibly know ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","721.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":721.3071}
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{"page":108,"change":"none","str":"all of them in advance, so they built an API with ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","707.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":707.3041}
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{"page":108,"change":"none","str":"a lot of flexibility. Knowing that most API appli","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","693.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":693.3010999999999}
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{"page":108,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","693.30"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":693.3010999999999}
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{"page":108,"change":"none","str":"cations would want to use the icons without ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","679.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":679.2980999999999}
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{"page":108,"change":"none","str":"giving attribution, the API was built with the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","665.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":665.2950999999998}
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{"page":108,"change":"none","str":"aim of charging for its use. You can use what’s ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","651.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":651.2920999999998}
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{"page":108,"change":"none","str":"called the “Playground API” for free to test how ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","637.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":637.2890999999997}
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{"page":108,"change":"none","str":"it integrates with your application, but full im","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","623.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":623.2860999999997}
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{"page":108,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","623.29"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":623.2860999999997}
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{"page":108,"change":"none","str":"plementation will require you to purchase the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","609.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":609.2830999999996}
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{"page":108,"change":"none","str":"API Pro version.","dir":"ltr","width":"80.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","595.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":595.2800999999996}
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{"page":108,"change":"none","str":"The Noun Project shares revenue with its in","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","539.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":539.3071}
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{"page":108,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","539.31"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":539.3071}
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{"page":108,"change":"none","str":"ternational designers. For one-off purchases, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","525.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":525.3041}
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{"page":108,"change":"none","str":"the revenue is split 70 percent to the designer ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","511.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":511.30109999999996}
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{"page":108,"change":"none","str":"and 30 percent to Noun Project.","dir":"ltr","width":"164.33","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","497.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":497.2981}
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{"page":108,"change":"none","str":"The revenue from premium purchases (the ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","217.29"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":217.29309999999998}
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{"page":108,"change":"none","str":"subscription and API options) is split a little dif","dir":"ltr","width":"233.64","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","203.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":203.2901}
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{"page":108,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","203.29"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":203.2901}
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{"page":108,"change":"none","str":"ferently. At the end of each month, the total ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","189.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":189.2871}
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{"page":108,"change":"none","str":"revenue from subscriptions is divided by Noun ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","175.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":175.28410000000002}
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{"page":108,"change":"none","str":"Project’s total number of downloads, resulting ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","161.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":161.28110000000004}
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{"page":108,"change":"none","str":"in a rate per download—for example, it could ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","147.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":147.27810000000005}
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{"page":108,"change":"none","str":"be $0.13 per download for that month. For ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","133.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":133.27510000000007}
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{"page":108,"change":"none","str":"each download, the revenue is split 40 percent ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","119.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":119.27210000000007}
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{"page":108,"change":"none","str":"to the designer and 60 percent to the Noun ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","105.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":105.26910000000007}
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{"page":108,"change":"none","str":"Project. (For API usage, it’s per use instead of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","91.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":91.26610000000007}
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{"page":108,"change":"none","str":"per download.) Noun Project’s share is higher ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","77.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":77.26310000000007}
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{"page":108,"change":"none","str":"this time as it’s providing more service to the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","721.26"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":721.2581}
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{"page":108,"change":"none","str":"user.","dir":"ltr","width":"23.97","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","707.26"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":707.2551}
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{"page":108,"change":"none","str":"The Noun Project tries to be completely ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","693.25"],"fontName":"AMIDOT+OpenSans","x":346.1741,"y":693.2520999999999}
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{"page":108,"change":"none","str":"transparent about their royalty structure.","dir":"ltr","width":"233.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","679.25"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":679.2490999999999}
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{"page":108,"change":"none","str":"2","dir":"ltr","width":"3.67","height":"6.41","transform":["6.41","0.00","0.00","6.41","565.81","682.97"],"fontName":"UDGTIF+OpenSans","x":565.8135,"y":682.9702}
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{"page":108,"change":"none","str":" ","dir":"ltr","width":"2.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","569.48","679.31"],"fontName":"UDGTIF+OpenSans","x":569.4803,"y":679.3071}
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{"page":108,"change":"none","str":"They tend to over communicate with cre","dir":"ltr","width":"233.51","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","665.30"],"fontName":"AMIDOT+OpenSans","x":332.17730000000006,"y":665.3041}
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{"page":108,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","665.30"],"fontName":"AMIDOT+OpenSans","x":565.9493,"y":665.3041}
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{"page":108,"change":"none","str":"ators about it because building trust is the top ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","651.30"],"fontName":"AMIDOT+OpenSans","x":332.1773,"y":651.3010999999999}
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{"page":108,"change":"none","str":" ","dir":"ltr","width":"2.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","569.48","651.30"],"fontName":"UDGTIF+OpenSans","x":569.4802999999999,"y":651.3010999999999}
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{"page":108,"change":"none","str":"priority.","dir":"ltr","width":"40.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","637.30"],"fontName":"AMIDOT+OpenSans","x":332.17729999999995,"y":637.2980999999999}
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{"page":108,"change":"none","str":"For most creators, contributing to the ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.18","623.30"],"fontName":"AMIDOT+OpenSans","x":346.18029999999993,"y":623.2950999999998}
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{"page":108,"change":"none","str":"Noun Project is not a full-time job but some","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","609.29"],"fontName":"AMIDOT+OpenSans","x":332.17729999999995,"y":609.2920999999998}
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{"page":108,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","609.29"],"fontName":"AMIDOT+OpenSans","x":565.9493,"y":609.2920999999998}
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{"page":108,"change":"none","str":"thing they do on the side. Edward categoriz","dir":"ltr","width":"233.89","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","595.29"],"fontName":"AMIDOT+OpenSans","x":332.1773,"y":595.2890999999997}
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{"page":108,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","595.29"],"fontName":"AMIDOT+OpenSans","x":565.9493,"y":595.2890999999997}
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||
{"page":108,"change":"none","str":"es monthly earnings for creators into three ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","581.29"],"fontName":"AMIDOT+OpenSans","x":332.1773,"y":581.2860999999997}
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{"page":108,"change":"none","str":"broad categories: enough money to buy beer; ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","567.28"],"fontName":"AMIDOT+OpenSans","x":332.1773,"y":567.2830999999996}
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||
{"page":108,"change":"none","str":"enough to pay the bills; and most successful of ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","553.28"],"fontName":"AMIDOT+OpenSans","x":332.1773,"y":553.2800999999996}
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{"page":108,"change":"none","str":"all, enough to pay the rent.","dir":"ltr","width":"138.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","539.28"],"fontName":"AMIDOT+OpenSans","x":332.1773,"y":539.2770999999996}
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||
{"page":108,"change":"none","str":"Recently the Noun Project launched a new ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","483.31"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":483.3071}
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{"page":108,"change":"none","str":"app called Lingo. Designers can use Lingo to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","469.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":469.3041}
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{"page":108,"change":"none","str":"organize not just their Noun Project icons and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","455.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":455.3011}
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{"page":108,"change":"none","str":"symbols but also their photos, illustrations, UX ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","441.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":441.29810000000003}
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{"page":108,"change":"none","str":"designs, et cetera. You simply drag any visual ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","427.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":427.29510000000005}
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||
{"page":108,"change":"none","str":"item directly into Lingo to save it. Lingo also ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","413.29"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":413.29210000000006}
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{"page":108,"change":"none","str":"works for teams so people can share visuals ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","399.29"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":399.2891000000001}
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||
{"page":108,"change":"none","str":"with each other and search across their com","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","385.29"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":385.2861000000001}
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||
{"page":108,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","385.29"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":385.2861000000001}
|
||
{"page":108,"change":"none","str":"bined collections. Lingo is free for personal use. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","371.28"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":371.2831000000001}
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||
{"page":108,"change":"none","str":"A pro version for $9.99 per month lets you add ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","357.28"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":357.2801000000001}
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||
{"page":108,"change":"none","str":"guests. A team version for $49.95 per month ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","343.28"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":343.27710000000013}
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||
{"page":108,"change":"none","str":"allows up to twenty-five team members to col","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","329.27"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":329.27410000000015}
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{"page":108,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","329.27"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":329.27410000000015}
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||
{"page":108,"change":"none","str":"laborate, and to view, use, edit, and add new ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","315.27"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":315.27110000000016}
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{"page":108,"change":"none","str":"assets to each other’s collections. And if you ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","301.27"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":301.2681000000002}
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||
{"page":108,"change":"none","str":"subscribe to NounPro, you can access Noun ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","287.27"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":287.2651000000002}
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||
{"page":108,"change":"none","str":"Project from within Lingo.","dir":"ltr","width":"132.42","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","273.26"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":273.2621000000002}
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||
{"page":108,"change":"none","str":"The Noun Project gives a ton of value away ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.18","259.26"],"fontName":"AMIDOT+OpenSans","x":346.17629999999997,"y":259.2591000000002}
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{"page":108,"change":"none","str":"for free. A very large percentage of their rough","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","245.26"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":245.25610000000023}
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{"page":108,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","245.26"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":245.25610000000023}
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{"page":108,"change":"none","str":"ly one million members have a free account, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","231.25"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":231.25310000000025}
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{"page":108,"change":"none","str":"but there are still lots of paid accounts coming ","dir":"ltr","width":"240.12","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","217.25"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":217.25010000000026}
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{"page":108,"change":"none","str":"from digital designers, advertising and design ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","203.25"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":203.24710000000027}
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{"page":108,"change":"none","str":"agencies, educators, and others who need to ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","189.24"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":189.2441000000003}
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{"page":108,"change":"none","str":"communicate ideas visually.","dir":"ltr","width":"143.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","175.24"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":175.2411000000003}
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{"page":108,"change":"none","str":"For Edward, “creating, sharing, and celebrating ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","119.31"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":119.3071}
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{"page":108,"change":"none","str":"the world’s visual language” is the most im","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","105.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":105.3041}
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{"page":108,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","105.30"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":105.3041}
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{"page":108,"change":"none","str":"portant aspect of what they do; it’s their stat","dir":"ltr","width":"234.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","91.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":91.3011}
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{"page":108,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","91.30"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":91.3011}
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{"page":108,"change":"none","str":"ed mission. It differentiates them from others ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","77.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":77.2981}
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{"page":108,"change":"none","str":"who offer graphics, icons, or clip art.","dir":"ltr","width":"186.71","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","63.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":63.295100000000005}
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{"page":108,"change":"none","str":"THE NOUN PROJECT’S SUCCESS ","dir":"ltr","width":"215.03","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","455.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":455.3071}
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{"page":108,"change":"none","str":"LIES IN CREATING SERVICES ","dir":"ltr","width":"191.60","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","427.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":427.3071}
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{"page":108,"change":"none","str":"AND CONTENT THAT ARE A ","dir":"ltr","width":"189.36","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","399.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":399.3071}
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{"page":108,"change":"none","str":"STRATEGIC MIX OF FREE AND PAID ","dir":"ltr","width":"240.00","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","371.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":371.3071}
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{"page":108,"change":"none","str":"WHILE STAYING TRUE TO THEIR ","dir":"ltr","width":"217.57","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","343.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":343.3071}
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{"page":108,"change":"none","str":"MISSION—CREATING, SHARING, ","dir":"ltr","width":"224.75","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","315.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":315.3071}
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{"page":108,"change":"none","str":"AND CELEBRATING THE WORLD’S ","dir":"ltr","width":"231.46","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","287.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":287.3071}
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{"page":108,"change":"none","str":"VISUAL LANGUAGE","dir":"ltr","width":"131.17","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","259.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":259.3071}
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{"page":108,"change":"none","str":" ","dir":"ltr","width":"4.17","height":"14.00","transform":["14.00","0.00","0.00","14.00","202.14","259.31"],"fontName":"ESGBSL+OpenSans-Bold","x":202.14410000000004,"y":259.3071}
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||
{"page":109,"change":"none","str":"94","dir":"ltr","width":"8.33","height":"7.00","transform":["7.00","0.00","0.00","7.00","42.52","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":42.5197,"y":21.3071}
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{"page":109,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","436.98","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":436.9786,"y":21.3071}
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||
{"page":109,"change":"none","str":"Noun Project creators agree. When sur","dir":"ltr","width":"220.36","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","721.31"],"fontName":"AMIDOT+OpenSans","x":56.5197,"y":721.3071}
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{"page":109,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","721.31"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":721.3071}
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||
{"page":109,"change":"none","str":"veyed on why they participate in the Noun ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","707.30"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":707.3041}
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{"page":109,"change":"none","str":"Project, this is how designers rank their rea","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","693.30"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":693.3010999999999}
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{"page":109,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","693.30"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":693.3010999999999}
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{"page":109,"change":"none","str":"sons: 1) to support the Noun Project mission, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","679.30"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":679.2980999999999}
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{"page":109,"change":"none","str":"2) to promote their own personal brand, and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","665.30"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":665.2950999999998}
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{"page":109,"change":"none","str":"3) to generate money. It’s striking to see that ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","651.29"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":651.2920999999998}
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{"page":109,"change":"none","str":"money comes third, and mission, first. If you ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","637.29"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":637.2890999999997}
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{"page":109,"change":"none","str":"want to engage a global network of contribu","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","623.29"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":623.2860999999997}
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{"page":109,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","623.29"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":623.2860999999997}
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{"page":109,"change":"none","str":"tors, it’s important to have a mission beyond ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","609.28"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":609.2830999999996}
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{"page":109,"change":"none","str":"making money.","dir":"ltr","width":"78.57","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","595.28"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":595.2800999999996}
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{"page":109,"change":"none","str":"In Edward’s view, Creative Commons is cen","dir":"ltr","width":"219.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","581.28"],"fontName":"AMIDOT+OpenSans","x":56.519700000000014,"y":581.2770999999996}
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{"page":109,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","581.28"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":581.2770999999996}
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{"page":109,"change":"none","str":"tral to their mission of sharing and social good. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","567.27"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":567.2740999999995}
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{"page":109,"change":"none","str":"Using Creative Commons makes the Noun ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","553.27"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":553.2710999999995}
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||
{"page":109,"change":"none","str":"Project’s mission genuine and has generated ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","539.27"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":539.2680999999994}
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||
{"page":109,"change":"none","str":"a lot of their initial traction and credibility. CC ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","525.27"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":525.2650999999994}
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||
{"page":109,"change":"none","str":"comes with a built-in community of users and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","511.26"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":511.2620999999994}
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||
{"page":109,"change":"none","str":"fans. ","dir":"ltr","width":"27.73","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","497.26"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":497.2590999999994}
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||
{"page":109,"change":"none","str":"Edward told us, “Don’t underestimate the ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","483.26"],"fontName":"AMIDOT+OpenSans","x":56.519700000000014,"y":483.25609999999944}
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||
{"page":109,"change":"none","str":"power of a passionate community around ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","469.25"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":469.25309999999945}
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{"page":109,"change":"none","str":"your product or your business. They are go","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","455.25"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":455.25009999999946}
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||
{"page":109,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","455.25"],"fontName":"AMIDOT+OpenSans","x":276.2887,"y":455.25009999999946}
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||
{"page":109,"change":"none","str":"ing to go to bat for you when you’re getting ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","441.25"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":441.2470999999995}
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{"page":109,"change":"none","str":"ripped in the media. If you go down the road ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","427.24"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":427.2440999999995}
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||
{"page":109,"change":"none","str":"of choosing to work with Creative Commons, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","413.24"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":413.2410999999995}
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{"page":109,"change":"none","str":"you’re taking the first step to building a great ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","399.24"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":399.2380999999995}
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{"page":109,"change":"none","str":"community and tapping into a really awesome ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","385.24"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":385.23509999999953}
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{"page":109,"change":"none","str":"community that comes with it. But you need ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","371.23"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":371.23209999999955}
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||
{"page":109,"change":"none","str":"to continue to foster that community through ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","357.23"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":357.22909999999956}
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||
{"page":109,"change":"none","str":"other initiatives and continue to nurture it.”","dir":"ltr","width":"222.81","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","343.23"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":343.2260999999996}
|
||
{"page":109,"change":"none","str":"The Noun Project nurtures their creators’ ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","329.22"],"fontName":"AMIDOT+OpenSans","x":56.519700000000014,"y":329.2230999999996}
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{"page":109,"change":"none","str":"second motivation—promoting a personal ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","315.22"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":315.2200999999996}
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||
{"page":109,"change":"none","str":"brand—by connecting every icon and symbol ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","301.22"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":301.2170999999996}
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{"page":109,"change":"none","str":"to the creator’s name and profile page; each ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","287.21"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":287.21409999999963}
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{"page":109,"change":"none","str":"profile features their full collection. Users can ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","273.21"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":273.21109999999965}
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{"page":109,"change":"none","str":"also search the icons by the creator’s name.","dir":"ltr","width":"224.30","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","259.21"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":259.20809999999966}
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||
{"page":109,"change":"none","str":"The Noun Project also builds community ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","245.21"],"fontName":"AMIDOT+OpenSans","x":56.519700000000014,"y":245.20509999999967}
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||
{"page":109,"change":"none","str":"through Iconathons—hackathons for icons.","dir":"ltr","width":"233.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","231.20"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":231.2020999999997}
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{"page":109,"change":"none","str":"2","dir":"ltr","width":"3.67","height":"6.41","transform":["6.41","0.00","0.00","6.41","276.16","234.97"],"fontName":"UDGTIF+OpenSans","x":276.16,"y":234.9701}
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||
{"page":109,"change":"none","str":" ","dir":"ltr","width":"2.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","279.83","231.31"],"fontName":"UDGTIF+OpenSans","x":279.8268,"y":231.3071}
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||
{"page":109,"change":"none","str":"In partnership with a sponsoring organization, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","217.30"],"fontName":"AMIDOT+OpenSans","x":42.523799999999994,"y":217.3041}
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||
{"page":109,"change":"none","str":"the Noun Project comes up with a theme (e.g., ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","203.30"],"fontName":"AMIDOT+OpenSans","x":42.523799999999994,"y":203.30110000000002}
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{"page":109,"change":"none","str":"sustainable energy, food bank, guerrilla gar","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","189.30"],"fontName":"AMIDOT+OpenSans","x":42.523799999999994,"y":189.29810000000003}
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{"page":109,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.30","189.30"],"fontName":"AMIDOT+OpenSans","x":276.2958,"y":189.29810000000003}
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{"page":109,"change":"none","str":"dening, human rights) and a list of icons that ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","175.30"],"fontName":"AMIDOT+OpenSans","x":42.523799999999994,"y":175.29510000000005}
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{"page":109,"change":"none","str":"are needed, which designers are invited to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","161.29"],"fontName":"AMIDOT+OpenSans","x":42.523799999999994,"y":161.29210000000006}
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{"page":109,"change":"none","str":"create at the event. The results are vectorized, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","147.29"],"fontName":"AMIDOT+OpenSans","x":42.523799999999994,"y":147.28910000000008}
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{"page":109,"change":"none","str":"and added to the Noun Project using CC0 so ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","133.29"],"fontName":"AMIDOT+OpenSans","x":42.523799999999994,"y":133.2861000000001}
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{"page":109,"change":"none","str":"they can be used by anyone for free.","dir":"ltr","width":"187.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","119.28"],"fontName":"AMIDOT+OpenSans","x":42.523799999999994,"y":119.28310000000009}
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{"page":109,"change":"none","str":"Providing a free version of their product ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.53","105.28"],"fontName":"AMIDOT+OpenSans","x":56.526799999999994,"y":105.28010000000009}
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{"page":109,"change":"none","str":"that satisfies a lot of their customers’ needs ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","91.28"],"fontName":"AMIDOT+OpenSans","x":42.523799999999994,"y":91.27710000000009}
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||
{"page":109,"change":"none","str":"has actually enabled the Noun Project to build ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","77.27"],"fontName":"AMIDOT+OpenSans","x":42.523799999999994,"y":77.27410000000009}
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||
{"page":109,"change":"none","str":"the paid version, using a service-oriented ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","63.27"],"fontName":"AMIDOT+OpenSans","x":42.523799999999994,"y":63.27110000000009}
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{"page":109,"change":"none","str":"model. The Noun Project’s success lies in cre","dir":"ltr","width":"233.48","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","721.27"],"fontName":"AMIDOT+OpenSans","x":303.8288,"y":721.2691}
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{"page":109,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","721.27"],"fontName":"AMIDOT+OpenSans","x":537.6007999999999,"y":721.2691}
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||
{"page":109,"change":"none","str":"ating services and content that are a strategic ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","707.27"],"fontName":"AMIDOT+OpenSans","x":303.82879999999994,"y":707.2660999999999}
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{"page":111,"change":"none","str":"demically oriented diploma in open data, but ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","343.30"],"fontName":"AMIDOT+OpenSans","x":303.82380000000006,"y":343.29810000000003}
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{"page":111,"change":"none","str":"rier for participation. Jeni says, “Most of the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","245.28"],"fontName":"AMIDOT+OpenSans","x":303.82380000000006,"y":245.27710000000013}
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{"page":111,"change":"none","str":"people who would be able to pay don’t know ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","231.27"],"fontName":"AMIDOT+OpenSans","x":303.82380000000006,"y":231.27410000000015}
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{"page":111,"change":"none","str":"they need it. Most who know they need it can’t ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","217.27"],"fontName":"AMIDOT+OpenSans","x":303.82380000000006,"y":217.27110000000016}
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{"page":111,"change":"none","str":"pay.” Public-sector organizations sometimes ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","203.27"],"fontName":"AMIDOT+OpenSans","x":303.82380000000006,"y":203.26810000000017}
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{"page":111,"change":"none","str":"ODI customizes training for clients as well, ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","161.26"],"fontName":"AMIDOT+OpenSans","x":317.82680000000005,"y":161.25910000000022}
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{"page":112,"change":"none","str":"Education about open data is also a part ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","693.30"],"fontName":"AMIDOT+OpenSans","x":84.8691,"y":693.3010999999999}
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{"page":112,"change":"none","str":"of ODI’s annual summit event, where curat","dir":"ltr","width":"234.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","679.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":679.2980999999999}
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{"page":112,"change":"none","str":"work of ODI and its members across the entire ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","651.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":651.2920999999998}
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{"page":112,"change":"none","str":"ecosystem. Tickets to the summit are available ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","637.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":637.2890999999997}
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{"page":112,"change":"none","str":"ganizations attend and participate. In 2014, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","609.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":609.2830999999996}
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{"page":112,"change":"none","str":"attendees.","dir":"ltr","width":"54.83","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","581.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":581.2770999999996}
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{"page":112,"change":"none","str":"In addition to memberships and training, ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","567.27"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":567.2740999999995}
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{"page":112,"change":"none","str":"ODI provides advisory services to help with ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","553.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":553.2710999999995}
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{"page":112,"change":"none","str":"technical-data support, technology develop","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","539.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":539.2680999999994}
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{"page":112,"change":"none","str":"ment, change management, policies, and oth","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","525.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":525.2650999999994}
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{"page":112,"change":"none","str":"er areas. ODI has advised large commercial ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","511.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":511.2620999999994}
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{"page":112,"change":"none","str":"tional governments; the focus at the moment ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","483.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":483.25609999999944}
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{"page":112,"change":"none","str":"is on government, but ODI is working to shift ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","469.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":469.25309999999945}
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{"page":112,"change":"none","str":"more toward commercial organizations.","dir":"ltr","width":"204.99","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","455.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":455.25009999999946}
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{"page":112,"change":"none","str":"On the commercial side, the following value ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","441.25"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":441.2470999999995}
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{"page":112,"change":"none","str":"propositions seem to resonate:","dir":"ltr","width":"160.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","427.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":427.2440999999995}
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{"page":112,"change":"none","str":"Data-driven insights. Businesses need data ","dir":"ltr","width":"224.43","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","399.25"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":399.2490999999995}
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{"page":112,"change":"none","str":"from outside their business to get more ","dir":"ltr","width":"207.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","385.25"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":385.2460999999995}
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{"page":112,"change":"none","str":"insight. Businesses can generate value and ","dir":"ltr","width":"222.52","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","371.24"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":371.2430999999995}
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{"page":112,"change":"none","str":"more effectively pursue their own goals if ","dir":"ltr","width":"216.35","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","357.24"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":357.24009999999953}
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{"page":112,"change":"none","str":"they open up their own data too. Big data ","dir":"ltr","width":"216.52","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","343.24"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":343.23709999999954}
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{"page":112,"change":"none","str":"is a hot topic.","dir":"ltr","width":"68.21","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","329.23"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":329.23409999999956}
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{"page":112,"change":"none","str":"Open innovation. Many large-scale enter","dir":"ltr","width":"208.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","301.24"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":301.23909999999955}
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{"page":112,"change":"none","str":"prises are aware they don’t innovate very ","dir":"ltr","width":"214.96","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","287.24"],"fontName":"AMIDOT+OpenSans","x":84.86910000000003,"y":287.23609999999957}
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{"page":112,"change":"none","str":"well. One way they can innovate is to open ","dir":"ltr","width":"221.05","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","273.23"],"fontName":"AMIDOT+OpenSans","x":84.86910000000003,"y":273.2330999999996}
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{"page":112,"change":"none","str":"up their data. ODI encourages them to do ","dir":"ltr","width":"216.79","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","259.23"],"fontName":"AMIDOT+OpenSans","x":84.86910000000003,"y":259.2300999999996}
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{"page":113,"change":"none","str":"grants. Research includes looking at evidence ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","581.30"],"fontName":"AMIDOT+OpenSans","x":42.5167,"y":581.3010999999999}
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{"page":113,"change":"none","str":"on the impact of open data, development of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","567.30"],"fontName":"AMIDOT+OpenSans","x":42.5167,"y":567.2980999999999}
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{"page":113,"change":"none","str":"open-data tools and standards, and how to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","553.30"],"fontName":"AMIDOT+OpenSans","x":42.5167,"y":553.2950999999998}
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{"page":113,"change":"none","str":"deploy open data at scale.","dir":"ltr","width":"134.29","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","539.29"],"fontName":"AMIDOT+OpenSans","x":42.5167,"y":539.2920999999998}
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{"page":113,"change":"none","str":"Creative Commons 4.0 licenses cover database ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","483.31"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":483.3071}
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{"page":113,"change":"none","str":"rights and ODI recommends CC BY, CC BY-SA, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","469.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":469.3041}
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{"page":113,"change":"none","str":"and CC0 for data releases. ODI encourages ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","455.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":455.3011}
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{"page":113,"change":"none","str":"publishers of data to use Creative Commons ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","441.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":441.29810000000003}
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{"page":113,"change":"none","str":"licenses rather than creating new “open licens","dir":"ltr","width":"233.68","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","427.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":427.29510000000005}
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{"page":113,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","427.30"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":427.29510000000005}
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{"page":113,"change":"none","str":"es” of their own.","dir":"ltr","width":"83.79","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","413.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":413.29210000000006}
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{"page":113,"change":"none","str":"For ODI, ","dir":"ltr","width":"44.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","399.29"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":399.2891000000001}
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||
{"page":113,"change":"none","str":"open","dir":"ltr","width":"24.31","height":"11.00","transform":["11.00","0.00","0.00","11.00","100.45","399.29"],"fontName":"GIDNUH+OpenSans-Italic","x":100.4457,"y":399.2891000000001}
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{"page":113,"change":"none","str":" is at the heart of what they do. ","dir":"ltr","width":"157.92","height":"11.00","transform":["11.00","0.00","0.00","11.00","124.77","399.29"],"fontName":"AMIDOT+OpenSans","x":124.7667,"y":399.2891000000001}
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{"page":113,"change":"none","str":"They also release any software code they pro","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","385.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":385.2861000000001}
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{"page":113,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","385.29"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":385.2861000000001}
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{"page":113,"change":"none","str":"duce under open-source-software licenses, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","371.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":371.2831000000001}
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||
{"page":113,"change":"none","str":"and publications and reports under CC BY or ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","357.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":357.2801000000001}
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{"page":113,"change":"none","str":"CC BY-SA licenses. ODI’s mission is to connect ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","343.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":343.27710000000013}
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{"page":113,"change":"none","str":"and equip people around the world so they ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","329.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":329.27410000000015}
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||
{"page":113,"change":"none","str":"can innovate with data. Disseminating stories, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","315.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":315.27110000000016}
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||
{"page":113,"change":"none","str":"research, guidance, and code under an open li","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","301.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":301.2681000000002}
|
||
{"page":113,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","301.27"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":301.2681000000002}
|
||
{"page":113,"change":"none","str":"cense is essential for achieving that mission. It ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","287.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":287.2651000000002}
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||
{"page":113,"change":"none","str":"also demonstrates that it is perfectly possible ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","273.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":273.2621000000002}
|
||
{"page":113,"change":"none","str":"to generate sustainable revenue streams that ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","259.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":259.2591000000002}
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||
{"page":113,"change":"none","str":"do not rely on restrictive licensing of content, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","245.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":245.25610000000023}
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||
{"page":113,"change":"none","str":"data, or code. People pay to have ODI experts ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","231.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":231.25310000000025}
|
||
{"page":113,"change":"none","str":"provide training to them, not for the content ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","217.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":217.25010000000026}
|
||
{"page":113,"change":"none","str":"of the training; people pay for the advice ODI ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","203.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":203.24710000000027}
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||
{"page":113,"change":"none","str":"gives them, not for the methodologies they ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","189.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":189.2441000000003}
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{"page":113,"change":"none","str":"use. Producing open content, data, and source ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","175.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":175.2411000000003}
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||
{"page":113,"change":"none","str":"code helps establish credibility and creates ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","161.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":161.23810000000032}
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||
{"page":113,"change":"none","str":"leads for the paid services that they offer. Ac","dir":"ltr","width":"234.63","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","147.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":147.23510000000033}
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||
{"page":113,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","147.24"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":147.23510000000033}
|
||
{"page":113,"change":"none","str":"cording to Jeni, “The biggest lesson we have ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","133.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":133.23210000000034}
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||
{"page":113,"change":"none","str":"learned is that it is completely possible to be ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","119.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":119.22910000000034}
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||
{"page":113,"change":"none","str":"open, get customers, and make money.”","dir":"ltr","width":"206.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","105.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":105.22610000000034}
|
||
{"page":113,"change":"none","str":"To serve as evidence of a successful open ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","91.22"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":91.22310000000034}
|
||
{"page":113,"change":"none","str":"business model and return on investment, ODI ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","77.22"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":77.22010000000034}
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||
{"page":113,"change":"none","str":"has a public dashboard of key performance in","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","63.22"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":63.21710000000034}
|
||
{"page":113,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","63.22"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":63.21710000000034}
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{"page":113,"change":"none","str":"dicators. Here are a few metrics as of April 27, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","721.22"],"fontName":"AMIDOT+OpenSans","x":303.8357,"y":721.2151000000002}
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||
{"page":113,"change":"none","str":"2016:","dir":"ltr","width":"26.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","707.21"],"fontName":"AMIDOT+OpenSans","x":303.8357,"y":707.2121000000002}
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||
{"page":113,"change":"none","str":"• ","dir":"ltr","width":"7.00","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","679.22"],"fontName":"UDGTIF+OpenSans","x":303.8357,"y":679.2171000000002}
|
||
{"page":113,"change":"none","str":"Total amount of cash investments unlocked ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.84","679.22"],"fontName":"AMIDOT+OpenSans","x":317.83869999999996,"y":679.2171000000002}
|
||
{"page":113,"change":"none","str":"in direct investments in ODI, competition ","dir":"ltr","width":"213.78","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.84","665.21"],"fontName":"AMIDOT+OpenSans","x":317.83869999999996,"y":665.2141000000001}
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||
{"page":113,"change":"none","str":"funding, direct contracts, and partner","dir":"ltr","width":"193.84","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.84","651.21"],"fontName":"AMIDOT+OpenSans","x":317.83869999999996,"y":651.2111000000001}
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||
{"page":113,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","511.05","651.21"],"fontName":"AMIDOT+OpenSans","x":511.05369999999994,"y":651.2111000000001}
|
||
{"page":113,"change":"none","str":"ships, and income that ODI nodes and ODI ","dir":"ltr","width":"221.37","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.84","637.21"],"fontName":"AMIDOT+OpenSans","x":317.8386999999999,"y":637.2081000000001}
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||
{"page":113,"change":"none","str":"start-ups have generated since joining the ","dir":"ltr","width":"218.42","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.84","623.21"],"fontName":"AMIDOT+OpenSans","x":317.8386999999999,"y":623.2051}
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{"page":113,"change":"none","str":"ODI program: £44.5 million","dir":"ltr","width":"139.38","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.84","609.20"],"fontName":"AMIDOT+OpenSans","x":317.8386999999999,"y":609.2021}
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||
{"page":113,"change":"none","str":"• ","dir":"ltr","width":"7.00","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","581.21"],"fontName":"UDGTIF+OpenSans","x":303.8356999999999,"y":581.2071}
|
||
{"page":113,"change":"none","str":"Total number of active members and ","dir":"ltr","width":"193.25","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.84","581.21"],"fontName":"AMIDOT+OpenSans","x":317.8386999999999,"y":581.2071}
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||
{"page":113,"change":"none","str":"nodes across the globe: 1,350","dir":"ltr","width":"152.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.84","567.20"],"fontName":"AMIDOT+OpenSans","x":317.8386999999999,"y":567.2040999999999}
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||
{"page":113,"change":"none","str":"• ","dir":"ltr","width":"7.00","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","539.21"],"fontName":"UDGTIF+OpenSans","x":303.8356999999999,"y":539.2090999999999}
|
||
{"page":113,"change":"none","str":"Total sales since ODI began: £7.44 million","dir":"ltr","width":"210.73","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.84","539.21"],"fontName":"AMIDOT+OpenSans","x":317.8386999999999,"y":539.2090999999999}
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||
{"page":113,"change":"none","str":"• ","dir":"ltr","width":"7.00","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","511.21"],"fontName":"UDGTIF+OpenSans","x":303.8356999999999,"y":511.2140999999999}
|
||
{"page":113,"change":"none","str":"Total number of unique people reached ","dir":"ltr","width":"206.69","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.84","511.21"],"fontName":"AMIDOT+OpenSans","x":317.8386999999999,"y":511.2140999999999}
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{"page":113,"change":"none","str":"since ODI began, in person and online: 2.2 ","dir":"ltr","width":"219.27","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.84","497.21"],"fontName":"AMIDOT+OpenSans","x":317.8386999999999,"y":497.21109999999993}
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||
{"page":113,"change":"none","str":"million","dir":"ltr","width":"34.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.84","483.21"],"fontName":"AMIDOT+OpenSans","x":317.8386999999999,"y":483.20809999999994}
|
||
{"page":113,"change":"none","str":"• ","dir":"ltr","width":"7.00","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","455.21"],"fontName":"UDGTIF+OpenSans","x":303.8356999999999,"y":455.21309999999994}
|
||
{"page":113,"change":"none","str":"Total Open Data Certificates created: ","dir":"ltr","width":"191.94","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.84","455.21"],"fontName":"AMIDOT+OpenSans","x":317.8386999999999,"y":455.21309999999994}
|
||
{"page":113,"change":"none","str":"151,000","dir":"ltr","width":"39.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.84","441.21"],"fontName":"AMIDOT+OpenSans","x":317.8386999999999,"y":441.21009999999995}
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||
{"page":113,"change":"none","str":"• ","dir":"ltr","width":"7.00","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","413.22"],"fontName":"UDGTIF+OpenSans","x":303.8356999999999,"y":413.21509999999995}
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{"page":113,"change":"none","str":"Total number of people trained by ODI and ","dir":"ltr","width":"223.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.84","413.22"],"fontName":"AMIDOT+OpenSans","x":317.8386999999999,"y":413.21509999999995}
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||
{"page":113,"change":"none","str":"its nodes since ODI began: 5,0805","dir":"ltr","width":"173.33","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.84","399.21"],"fontName":"AMIDOT+OpenSans","x":317.8386999999999,"y":399.21209999999996}
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{"page":113,"change":"none","str":"Web links","dir":"ltr","width":"53.29","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","357.21"],"fontName":"ESGBSL+OpenSans-Bold","x":303.8356999999999,"y":357.2141}
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{"page":113,"change":"none","str":" ","dir":"ltr","width":"2.95","height":"11.00","transform":["11.00","0.00","0.00","11.00","310.13","343.21"],"fontName":"AMIDOT+OpenSans","x":310.1276999999999,"y":343.2111}
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{"page":113,"change":"none","str":"e642e8368e3bf8d5526e-464b4b70b","dir":"ltr","width":"187.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","321.84","343.21"],"fontName":"AMIDOT+OpenSans","x":321.84269999999987,"y":343.2111}
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{"page":113,"change":"none","str":"4554c1a79566214d402739e.r6.cf3","dir":"ltr","width":"175.95","height":"11.00","transform":["11.00","0.00","0.00","11.00","321.84","329.21"],"fontName":"AMIDOT+OpenSans","x":321.84269999999987,"y":329.2081}
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{"page":113,"change":"none","str":" ","dir":"ltr","width":"2.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","497.79","329.21"],"fontName":"UDGTIF+OpenSans","x":497.78769999999986,"y":329.2081}
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{"page":113,"change":"none","str":".rackcdn.com/odi-business-plan-may","dir":"ltr","width":"189.22","height":"11.00","transform":["11.00","0.00","0.00","11.00","321.84","315.21"],"fontName":"AMIDOT+OpenSans","x":321.84269999999987,"y":315.2051}
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{"page":113,"change":"none","str":"-release.pdf","dir":"ltr","width":"61.21","height":"11.00","transform":["11.00","0.00","0.00","11.00","321.84","301.20"],"fontName":"AMIDOT+OpenSans","x":321.84269999999987,"y":301.20210000000003}
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{"page":113,"change":"none","str":"directory.theodi.org/members","dir":"ltr","width":"156.43","height":"11.00","transform":["11.00","0.00","0.00","11.00","321.85","287.20"],"fontName":"AMIDOT+OpenSans","x":321.85369999999983,"y":287.19910000000004}
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{"page":113,"change":"none","str":"theodi.org/odi-startup-programme;","dir":"ltr","width":"183.65","height":"11.00","transform":["11.00","0.00","0.00","11.00","321.85","273.20"],"fontName":"AMIDOT+OpenSans","x":321.85369999999983,"y":273.19610000000006}
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{"page":121,"change":"none","str":"nation. Today they are fast approaching that ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","623.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":623.2860999999997}
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{"page":121,"change":"none","str":"number. There is data that proves the success ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","609.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":609.2830999999996}
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{"page":121,"change":"none","str":"dents they could help and how much money ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","581.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":581.2770999999996}
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{"page":121,"change":"none","str":"they could help save.","dir":"ltr","width":"107.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","567.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":567.2740999999995}
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{"page":121,"change":"none","str":"1","dir":"ltr","width":"3.67","height":"6.41","transform":["6.41","0.00","0.00","6.41","149.28","570.97"],"fontName":"UDGTIF+OpenSans","x":149.2762,"y":570.9702}
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{"page":121,"change":"none","str":" Professionally produced ","dir":"ltr","width":"129.71","height":"11.00","transform":["11.00","0.00","0.00","11.00","152.94","567.31"],"fontName":"AMIDOT+OpenSans","x":152.943,"y":567.3071}
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{"page":121,"change":"none","str":"content scales rapidly. All with no sales force!","dir":"ltr","width":"231.63","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.53","553.30"],"fontName":"AMIDOT+OpenSans","x":42.525000000000006,"y":553.3041}
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{"page":121,"change":"none","str":"OpenStax textbooks are all Attribution (CC ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.53","539.30"],"fontName":"AMIDOT+OpenSans","x":56.528000000000006,"y":539.3010999999999}
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{"page":121,"change":"none","str":"BY) licensed, and each textbook is available as ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.53","525.30"],"fontName":"AMIDOT+OpenSans","x":42.525000000000006,"y":525.2980999999999}
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{"page":121,"change":"none","str":"a PDF, an e-book, or web pages. Those who ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.53","511.30"],"fontName":"AMIDOT+OpenSans","x":42.525000000000006,"y":511.2950999999999}
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{"page":121,"change":"none","str":"want a physical copy can buy one for an af","dir":"ltr","width":"233.95","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.53","497.29"],"fontName":"AMIDOT+OpenSans","x":42.525000000000006,"y":497.2920999999999}
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{"page":121,"change":"none","str":"fordable price. Given the cost of education and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.53","483.29"],"fontName":"AMIDOT+OpenSans","x":42.525000000000034,"y":483.2890999999999}
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{"page":121,"change":"none","str":"student debt in North America, free or very ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.53","469.29"],"fontName":"AMIDOT+OpenSans","x":42.525000000000034,"y":469.2860999999999}
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{"page":121,"change":"none","str":"low-cost textbooks are very appealing. Open","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.53","455.28"],"fontName":"AMIDOT+OpenSans","x":42.525000000000034,"y":455.28309999999993}
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{"page":121,"change":"none","str":"Stax encourages students to talk to their pro","dir":"ltr","width":"233.44","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.53","441.28"],"fontName":"AMIDOT+OpenSans","x":42.525000000000034,"y":441.28009999999995}
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{"page":121,"change":"none","str":"fessor and librarians about these textbooks ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.53","427.28"],"fontName":"AMIDOT+OpenSans","x":42.525000000000034,"y":427.27709999999996}
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{"page":121,"change":"none","str":"and to advocate for their use.","dir":"ltr","width":"151.43","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.53","413.27"],"fontName":"AMIDOT+OpenSans","x":42.525000000000034,"y":413.2741}
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{"page":121,"change":"none","str":"Teachers are invited to try out a single chap","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","357.31"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":357.3071}
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{"page":121,"change":"none","str":"ter from one of the textbooks with students. ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","343.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":343.3041}
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{"page":121,"change":"none","str":"If that goes well, they’re encouraged to adopt ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","329.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":329.3011}
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{"page":121,"change":"none","str":"the entire book. They can simply paste a URL ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","315.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":315.29810000000003}
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{"page":121,"change":"none","str":"into their course syllabus, for free and unlimit","dir":"ltr","width":"234.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","301.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":301.29510000000005}
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{"page":121,"change":"none","str":"ed access. And with the CC BY license, teachers ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","287.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":287.29210000000006}
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{"page":121,"change":"none","str":"are free to delete chapters, make changes, and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","273.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":273.2891000000001}
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{"page":121,"change":"none","str":"customize any book to fit their needs.","dir":"ltr","width":"193.12","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","259.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":259.2861000000001}
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{"page":121,"change":"none","str":"Any teacher can post corrections, suggest ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","245.28"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":245.2831000000001}
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{"page":121,"change":"none","str":"examples for difficult concepts, or volunteer ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","231.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":231.28010000000012}
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{"page":121,"change":"none","str":"as an editor or author. As many teachers also ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","217.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":217.27710000000013}
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{"page":121,"change":"none","str":"want supplemental material to accompany a ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","203.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":203.27410000000015}
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{"page":121,"change":"none","str":"textbook, OpenStax also provides slide pre","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","189.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":189.27110000000016}
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{"page":121,"change":"none","str":"sentations, test banks, answer keys, and so on.","dir":"ltr","width":"237.31","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","175.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":175.26810000000017}
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{"page":121,"change":"none","str":"Institutions can stand out by offering stu","dir":"ltr","width":"219.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","161.27"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":161.2651000000002}
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{"page":121,"change":"none","str":"dents a lower-cost education through the use ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","147.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":147.2621000000002}
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{"page":121,"change":"none","str":"of OpenStax textbooks; there’s even a text","dir":"ltr","width":"234.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","133.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":133.25910000000022}
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{"page":121,"change":"none","str":"book-savings calculator they can use to see ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","119.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":119.25610000000022}
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{"page":121,"change":"none","str":"how much students would save. OpenStax ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","105.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":105.25310000000022}
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{"page":121,"change":"none","str":"keeps a running list of institutions that have ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","91.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":91.25010000000022}
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{"page":121,"change":"none","str":"adopted their textbooks.","dir":"ltr","width":"127.77","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","77.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":77.24710000000022}
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{"page":121,"change":"none","str":"2","dir":"ltr","width":"3.67","height":"6.41","transform":["6.41","0.00","0.00","6.41","170.53","80.97"],"fontName":"UDGTIF+OpenSans","x":170.5331,"y":80.9701}
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{"page":121,"change":"none","str":"Unlike traditional publishers’ monolithic ap","dir":"ltr","width":"219.46","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","721.31"],"fontName":"AMIDOT+OpenSans","x":317.8268,"y":721.3071}
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{"page":121,"change":"none","str":"proach of controlling intellectual property, dis","dir":"ltr","width":"233.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","707.30"],"fontName":"AMIDOT+OpenSans","x":303.82380000000006,"y":707.3041}
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{"page":121,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","707.30"],"fontName":"AMIDOT+OpenSans","x":537.5958,"y":707.3041}
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{"page":121,"change":"none","str":"tribution, and so many other aspects, Open","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","693.30"],"fontName":"AMIDOT+OpenSans","x":303.82380000000006,"y":693.3010999999999}
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{"page":121,"change":"none","str":"Stax has adopted a model that embraces open ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","679.30"],"fontName":"AMIDOT+OpenSans","x":303.82380000000006,"y":679.2980999999999}
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{"page":121,"change":"none","str":"licensing and relies on an extensive network of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","665.30"],"fontName":"AMIDOT+OpenSans","x":303.82380000000006,"y":665.2950999999998}
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{"page":121,"change":"none","str":"partners.","dir":"ltr","width":"47.82","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","651.29"],"fontName":"AMIDOT+OpenSans","x":303.82380000000006,"y":651.2920999999998}
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{"page":121,"change":"none","str":"Up-front funding of a professionally produced ","dir":"ltr","width":"240.12","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","595.31"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":595.3071}
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{"page":121,"change":"none","str":"all-color turnkey textbook is expensive. For ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","581.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":581.3041}
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{"page":121,"change":"none","str":"this part of their model, OpenStax relies on ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","567.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":567.3010999999999}
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{"page":121,"change":"none","str":"philanthropy. They have initially been funded ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","553.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":553.2980999999999}
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{"page":121,"change":"none","str":"by the William and Flora Hewlett Foundation, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","539.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":539.2950999999998}
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{"page":121,"change":"none","str":"the Laura and John Arnold Foundation, the Bill ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","525.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":525.2920999999998}
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{"page":121,"change":"none","str":"and Melinda Gates Foundation, the 20 Million ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","511.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":511.2890999999998}
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{"page":121,"change":"none","str":"Minds Foundation, the Maxfield Foundation, ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","497.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":497.2860999999998}
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{"page":121,"change":"none","str":"the Calvin K. Kazanjian Foundation, and Rice ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","483.28"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":483.2830999999998}
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{"page":121,"change":"none","str":"University. To develop additional titles and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","469.28"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":469.28009999999983}
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{"page":121,"change":"none","str":"supporting technology is probably still going ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","455.28"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":455.27709999999985}
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{"page":121,"change":"none","str":"to require philanthropic investment.","dir":"ltr","width":"186.03","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","441.27"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":441.27409999999986}
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{"page":121,"change":"none","str":"However, ongoing operations will not rely ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","427.27"],"fontName":"AMIDOT+OpenSans","x":317.8298,"y":427.2710999999999}
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{"page":121,"change":"none","str":"on foundation grants but instead on funds ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","413.27"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":413.2680999999999}
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{"page":121,"change":"none","str":"received through an ecosystem of over forty ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","399.27"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":399.2650999999999}
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{"page":121,"change":"none","str":"partners, whereby a partner takes core con","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","385.26"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":385.2620999999999}
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{"page":121,"change":"none","str":"tent from OpenStax and adds features that ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","371.26"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":371.25909999999993}
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{"page":121,"change":"none","str":"it can create revenue from. For example, We","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","357.26"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":357.25609999999995}
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{"page":121,"change":"none","str":"tool, takes the physics book and adds algo","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","329.25"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":329.2501}
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{"page":121,"change":"none","str":"rithmically generated physics problems, with ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","315.25"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":315.2471}
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{"page":121,"change":"none","str":"problem-specific feedback, detailed solutions, ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","301.24"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":301.2441}
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{"page":122,"change":"none","str":"what traditional players in the market face. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","567.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":567.2740999999995}
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{"page":122,"change":"none","str":"Stax in comparison with incumbents. David ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","525.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":525.2650999999994}
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{"page":122,"change":"none","str":"the community.","dir":"ltr","width":"80.83","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","497.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":497.2590999999994}
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{"page":122,"change":"none","str":"company, OpenStax offers a complete solution ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","315.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":315.25309999999945}
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{"page":122,"change":"none","str":"that scales. OpenStax sells tens of thousands ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","301.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":301.25009999999946}
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{"page":122,"change":"none","str":"ciology textbook is about twenty-eight dollars, ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","273.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":273.2440999999995}
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{"page":122,"change":"none","str":"Campus-based bookstores are part of the ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","203.23"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":203.22909999999956}
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{"page":122,"change":"none","str":"College Stores Corporation) to provide print ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","161.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":161.2200999999996}
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{"page":122,"change":"none","str":"the expensive behavior of excessive returns ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","721.20"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":721.1970999999995}
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{"page":122,"change":"none","str":"2.0.” So what is OER 1.0? Historically in the OER ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","609.30"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":609.3041}
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{"page":122,"change":"none","str":"that has high local value but is infrequently ad","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","553.29"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":553.2920999999998}
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{"page":122,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","553.29"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":553.2920999999998}
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||
{"page":122,"change":"none","str":"opted nationally. It’s therefore difficult to show ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","539.29"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":539.2890999999997}
|
||
{"page":122,"change":"none","str":"payback over a time scale that is reasonable.","dir":"ltr","width":"229.42","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","525.29"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":525.2860999999997}
|
||
{"page":122,"change":"none","str":"OER 2.0 is about OER intended to be used ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.18","511.28"],"fontName":"AMIDOT+OpenSans","x":346.17629999999997,"y":511.2830999999997}
|
||
{"page":122,"change":"none","str":"and adopted on a national level right from the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","497.28"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":497.2800999999997}
|
||
{"page":122,"change":"none","str":"start. This requires a bigger investment up ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","483.28"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":483.27709999999973}
|
||
{"page":122,"change":"none","str":"front but pays off through wide geographic ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","469.27"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":469.27409999999975}
|
||
{"page":122,"change":"none","str":"adoption. The OER 2.0 process for OpenStax ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","455.27"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":455.27109999999976}
|
||
{"page":122,"change":"none","str":"involves two development models. The first is ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","441.27"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":441.2680999999998}
|
||
{"page":122,"change":"none","str":"what David calls the acquisition model, where ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","427.27"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":427.2650999999998}
|
||
{"page":122,"change":"none","str":"OpenStax purchases the rights from a pub","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","413.26"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":413.2620999999998}
|
||
{"page":122,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","413.26"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":413.2620999999998}
|
||
{"page":122,"change":"none","str":"lisher or author for an already published book ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","399.26"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":399.2590999999998}
|
||
{"page":122,"change":"none","str":"and then extensively revises it. The OpenStax ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","385.26"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":385.25609999999983}
|
||
{"page":122,"change":"none","str":"physics textbook, for example, was licensed ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","371.25"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":371.25309999999985}
|
||
{"page":122,"change":"none","str":"from an author after the publisher released ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","357.25"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":357.25009999999986}
|
||
{"page":122,"change":"none","str":"the rights back to the authors. The second ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","343.25"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":343.2470999999999}
|
||
{"page":122,"change":"none","str":"model is to develop a book from scratch, a ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","329.24"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":329.2440999999999}
|
||
{"page":122,"change":"none","str":"good example being their biology book.","dir":"ltr","width":"203.95","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","315.24"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":315.2410999999999}
|
||
{"page":122,"change":"none","str":"The process is similar for both models. First ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.18","301.24"],"fontName":"AMIDOT+OpenSans","x":346.17629999999997,"y":301.2380999999999}
|
||
{"page":122,"change":"none","str":"they look at the scope and sequence of exist","dir":"ltr","width":"234.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","287.24"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":287.23509999999993}
|
||
{"page":122,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","287.24"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":287.23509999999993}
|
||
{"page":122,"change":"none","str":"ing textbooks. They ask questions like what ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","273.23"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":273.23209999999995}
|
||
{"page":122,"change":"none","str":"does the customer need? Where are students ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","259.23"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":259.22909999999996}
|
||
{"page":122,"change":"none","str":"having challenges? Then they identify poten","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","245.23"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":245.22609999999997}
|
||
{"page":122,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","245.23"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":245.22609999999997}
|
||
{"page":122,"change":"none","str":"tial authors and put them through a rigorous ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","231.22"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":231.2231}
|
||
{"page":122,"change":"none","str":"evaluation—only one in ten authors make it ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","217.22"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":217.2201}
|
||
{"page":122,"change":"none","str":"through. OpenStax selects a team of authors ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","203.22"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":203.21710000000002}
|
||
{"page":122,"change":"none","str":"who come together to develop a template for ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","189.21"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":189.21410000000003}
|
||
{"page":122,"change":"none","str":"a chapter and collectively write the first draft ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","175.21"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":175.21110000000004}
|
||
{"page":122,"change":"none","str":"(or revise it, in the acquisitions model). (Open","dir":"ltr","width":"233.76","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","161.21"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":161.20810000000006}
|
||
{"page":122,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","161.21"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":161.20810000000006}
|
||
{"page":122,"change":"none","str":"Stax doesn’t do books with just a single author ","dir":"ltr","width":"240.15","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","147.21"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":147.20510000000007}
|
||
{"page":122,"change":"none","str":"as David says it risks the project going longer ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","133.20"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":133.2021000000001}
|
||
{"page":122,"change":"none","str":"than scheduled.) The draft is peer-reviewed ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","119.20"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":119.19910000000009}
|
||
{"page":122,"change":"none","str":"with no less than three reviewers per chap","dir":"ltr","width":"233.46","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","105.20"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":105.19610000000009}
|
||
{"page":122,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","105.20"],"fontName":"AMIDOT+OpenSans","x":565.9453,"y":105.19610000000009}
|
||
{"page":122,"change":"none","str":"ter. A second draft is generated, with artists ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","91.19"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":91.19310000000009}
|
||
{"page":122,"change":"none","str":"producing illustrations and visuals to go along ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","77.19"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":77.19010000000009}
|
||
{"page":122,"change":"none","str":"with the text. The book is then copyedited to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","63.19"],"fontName":"AMIDOT+OpenSans","x":332.1733,"y":63.187100000000086}
|
||
{"page":122,"change":"none","str":"MAKE IT POSSIBLE FOR EVERY ","dir":"ltr","width":"207.97","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","455.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":455.3071}
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||
{"page":122,"change":"none","str":"STUDENT WHO WANTS ACCESS TO ","dir":"ltr","width":"238.69","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","427.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":427.3071}
|
||
{"page":122,"change":"none","str":"EDUCATION TO GET IT","dir":"ltr","width":"151.41","height":"14.00","transform":["14.00","0.00","0.00","14.00","70.87","399.31"],"fontName":"ESGBSL+OpenSans-Bold","x":70.8661,"y":399.3071}
|
||
{"page":122,"change":"none","str":" ","dir":"ltr","width":"3.99","height":"14.00","transform":["14.00","0.00","0.00","14.00","221.39","399.31"],"fontName":"ESGBSL+OpenSans-Bold","x":221.39410000000004,"y":399.3071}
|
||
{"page":123,"change":"none","str":"108","dir":"ltr","width":"11.85","height":"7.00","transform":["7.00","0.00","0.00","7.00","42.52","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":42.5197,"y":21.3071}
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||
{"page":123,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","436.98","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":436.9786,"y":21.3071}
|
||
{"page":123,"change":"none","str":"ensure grammatical correctness and a singu","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","721.31"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":721.3071}
|
||
{"page":123,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","721.31"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":721.3071}
|
||
{"page":123,"change":"none","str":"lar voice. Finally, it goes into production and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","707.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":707.3041}
|
||
{"page":123,"change":"none","str":"through a final proofread. The whole process ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","693.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":693.3010999999999}
|
||
{"page":123,"change":"none","str":"is very time-consuming.","dir":"ltr","width":"122.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","679.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":679.2980999999999}
|
||
{"page":123,"change":"none","str":"All the people involved in this process are ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","665.30"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":665.2950999999998}
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||
{"page":123,"change":"none","str":"paid. OpenStax does not rely on volunteers. ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","651.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":651.2920999999998}
|
||
{"page":123,"change":"none","str":"Writers, reviewers, illustrators, and editors ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","637.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":637.2890999999997}
|
||
{"page":123,"change":"none","str":"are all paid an up-front fee—OpenStax does ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","623.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":623.2860999999997}
|
||
{"page":123,"change":"none","str":"not use a royalty model. A best-selling author ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","609.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":609.2830999999996}
|
||
{"page":123,"change":"none","str":"might make more money under the tradition","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","595.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":595.2800999999996}
|
||
{"page":123,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","595.28"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":595.2800999999996}
|
||
{"page":123,"change":"none","str":"al publishing model, but that is only maybe 5 ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","581.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":581.2770999999996}
|
||
{"page":123,"change":"none","str":"percent of all authors. From David’s perspec","dir":"ltr","width":"234.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","567.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":567.2740999999995}
|
||
{"page":123,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","567.27"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":567.2740999999995}
|
||
{"page":123,"change":"none","str":"tive, 95 percent of all authors do better under ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","553.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":553.2710999999995}
|
||
{"page":123,"change":"none","str":"the OER 2.0 model, as there is no risk to them ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","539.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":539.2680999999994}
|
||
{"page":123,"change":"none","str":"and they earn all the money up front.","dir":"ltr","width":"192.02","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","525.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":525.2650999999994}
|
||
{"page":123,"change":"none","str":"David thinks of the Attribution license (CC BY) ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","469.31"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":469.3071}
|
||
{"page":123,"change":"none","str":"as the “innovation license.” It’s core to the mis","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","455.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":455.3041}
|
||
{"page":123,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","455.30"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":455.3041}
|
||
{"page":123,"change":"none","str":"sion of OpenStax, letting people use their text","dir":"ltr","width":"234.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","441.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":441.3011}
|
||
{"page":123,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","441.30"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":441.3011}
|
||
{"page":123,"change":"none","str":"books in innovative ways without having to ask ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","427.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":427.29810000000003}
|
||
{"page":123,"change":"none","str":"for permission. It frees up the whole market ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","413.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":413.29510000000005}
|
||
{"page":123,"change":"none","str":"and has been central to OpenStax being able ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","399.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":399.29210000000006}
|
||
{"page":123,"change":"none","str":"to bring on partners. OpenStax sees a lot of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","385.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":385.2891000000001}
|
||
{"page":123,"change":"none","str":"customization of their materials. By enabling ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","371.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":371.2861000000001}
|
||
{"page":123,"change":"none","str":"frictionless remixing, CC BY gives teachers ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","357.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":357.2831000000001}
|
||
{"page":123,"change":"none","str":"control and academic freedom.","dir":"ltr","width":"160.94","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","343.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":343.2801000000001}
|
||
{"page":123,"change":"none","str":"Using CC BY is also a good example of using ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","329.28"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":329.27710000000013}
|
||
{"page":123,"change":"none","str":"strategies that traditional publishers can’t. Tra","dir":"ltr","width":"233.53","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","315.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":315.27410000000015}
|
||
{"page":123,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","315.27"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":315.27410000000015}
|
||
{"page":123,"change":"none","str":"ditional publishers rely on copyright to prevent ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","301.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":301.27110000000016}
|
||
{"page":123,"change":"none","str":"others from making copies and heavily invest ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","287.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":287.2681000000002}
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{"page":123,"change":"none","str":"agement and its costs. OpenStax books can ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","231.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":231.25610000000023}
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{"page":123,"change":"none","str":"be copied and shared over and over again. CC ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","217.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":217.25310000000025}
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{"page":123,"change":"none","str":"advantage of traditional market inefficiencies.","dir":"ltr","width":"235.03","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","189.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":189.24710000000027}
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{"page":123,"change":"none","str":"As of September 16, 2016, OpenStax has ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","175.24"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":175.2441000000003}
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{"page":123,"change":"none","str":"achieved some impressive results. From the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","161.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":161.2411000000003}
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{"page":123,"change":"none","str":" fact sheet from their re","dir":"ltr","width":"127.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","149.52","147.24"],"fontName":"AMIDOT+OpenSans","x":149.51670000000001,"y":147.23810000000032}
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{"page":123,"change":"none","str":"cent press kit:","dir":"ltr","width":"71.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","133.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":133.23510000000033}
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{"page":123,"change":"none","str":"Books published: 23","dir":"ltr","width":"103.87","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","105.24"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":105.24010000000033}
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{"page":123,"change":"none","str":"• ","dir":"ltr","width":"7.00","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","77.25"],"fontName":"UDGTIF+OpenSans","x":42.5197,"y":77.24510000000032}
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{"page":123,"change":"none","str":"Students who have used OpenStax: 1.6 ","dir":"ltr","width":"203.08","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","77.25"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":77.24510000000032}
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{"page":123,"change":"none","str":"million","dir":"ltr","width":"34.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","63.24"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":63.24210000000032}
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{"page":123,"change":"none","str":"• ","dir":"ltr","width":"7.00","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","721.24"],"fontName":"UDGTIF+OpenSans","x":303.8247,"y":721.2401000000002}
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{"page":123,"change":"none","str":"Money saved for students: $155 million","dir":"ltr","width":"201.36","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","721.24"],"fontName":"AMIDOT+OpenSans","x":317.8277,"y":721.2401000000002}
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{"page":123,"change":"none","str":"• ","dir":"ltr","width":"7.00","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","693.25"],"fontName":"UDGTIF+OpenSans","x":303.8247,"y":693.2451000000002}
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{"page":123,"change":"none","str":"Money saved for students in the 2016/17 ","dir":"ltr","width":"212.08","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","693.25"],"fontName":"AMIDOT+OpenSans","x":317.8277,"y":693.2451000000002}
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{"page":123,"change":"none","str":"academic year: $77 million","dir":"ltr","width":"136.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","679.24"],"fontName":"AMIDOT+OpenSans","x":317.8277,"y":679.2421000000002}
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{"page":123,"change":"none","str":"• ","dir":"ltr","width":"7.00","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","651.25"],"fontName":"UDGTIF+OpenSans","x":303.8247,"y":651.2471000000002}
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{"page":123,"change":"none","str":"Schools that have used OpenStax: 2,668 ","dir":"ltr","width":"208.90","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","651.25"],"fontName":"AMIDOT+OpenSans","x":317.8277,"y":651.2471000000002}
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{"page":123,"change":"none","str":"(This number reflects all institutions using ","dir":"ltr","width":"218.80","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","637.24"],"fontName":"AMIDOT+OpenSans","x":317.8277,"y":637.2441000000001}
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{"page":123,"change":"none","str":"at least one OpenStax textbook. Out of ","dir":"ltr","width":"203.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","623.24"],"fontName":"AMIDOT+OpenSans","x":317.8277,"y":623.2411000000001}
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{"page":123,"change":"none","str":"2,668 schools, 517 are two-year colleges, ","dir":"ltr","width":"210.95","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","609.24"],"fontName":"AMIDOT+OpenSans","x":317.8277,"y":609.2381}
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{"page":123,"change":"none","str":"835 four-year colleges and universities, and ","dir":"ltr","width":"225.32","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","595.24"],"fontName":"AMIDOT+OpenSans","x":317.8277,"y":595.2351}
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{"page":123,"change":"none","str":"344 colleges and universities outside the ","dir":"ltr","width":"212.07","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","581.23"],"fontName":"AMIDOT+OpenSans","x":317.8277,"y":581.2321}
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{"page":123,"change":"none","str":"rific if OpenStax could provide access to free ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.81","385.20"],"fontName":"AMIDOT+OpenSans","x":303.8137000000001,"y":385.2011}
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{"page":123,"change":"none","str":"Finally, for OpenStax success is not just ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.82","343.19"],"fontName":"AMIDOT+OpenSans","x":317.8167000000001,"y":343.19210000000004}
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{"page":124,"change":"none","str":"Interview date:","dir":"ltr","width":"84.01","height":"11.00","transform":["11.00","0.00","0.00","11.00","82.87","385.31"],"fontName":"ESGBSL+OpenSans-Bold","x":82.8652,"y":385.3071}
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{"page":124,"change":"none","str":"Profile written by Sarah Hinchliff Pearson","dir":"ltr","width":"199.96","height":"11.00","transform":["11.00","0.00","0.00","11.00","82.87","357.31"],"fontName":"KOGLYZ+OpenSans-Italic","x":82.86519999999999,"y":357.3121}
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{"page":125,"change":"none","str":"but making music for the masses was never ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","525.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":525.2650999999994}
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{"page":125,"change":"none","str":"what Amanda and the Dresden Dolls set out ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","511.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":511.2620999999994}
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{"page":125,"change":"none","str":"to do.","dir":"ltr","width":"29.53","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","497.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":497.2590999999994}
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{"page":125,"change":"none","str":"After leaving the record label in 2008, she ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","483.26"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":483.25609999999944}
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{"page":125,"change":"none","str":"began experimenting with different ways to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","469.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":469.25309999999945}
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{"page":125,"change":"none","str":"make a living. She released music directly to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","455.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":455.25009999999946}
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{"page":125,"change":"none","str":"the public without involving a middle man, re","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","441.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":441.2470999999995}
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{"page":125,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","441.25"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":441.2470999999995}
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||
{"page":125,"change":"none","str":"leasing digital files on a “pay what you want” ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","427.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":427.2440999999995}
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{"page":125,"change":"none","str":"basis and selling CDs and vinyl. She also made ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","413.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":413.2410999999995}
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{"page":125,"change":"none","str":"money from live performances and merchan","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","399.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":399.2380999999995}
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{"page":125,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","399.24"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":399.2380999999995}
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{"page":125,"change":"none","str":"dise sales. Eventually, in 2012 she decided to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","385.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":385.23509999999953}
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{"page":125,"change":"none","str":"try her hand at the sort of crowdfunding we ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","371.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":371.23209999999955}
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{"page":125,"change":"none","str":"know so well today. Her Kickstarter project ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","357.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":357.22909999999956}
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{"page":125,"change":"none","str":"started with a goal of $100,000, and she made ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","343.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":343.2260999999996}
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{"page":125,"change":"none","str":"$1.2 million. It remains one of the most suc","dir":"ltr","width":"234.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","329.22"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":329.2230999999996}
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{"page":125,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","329.22"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":329.2230999999996}
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{"page":125,"change":"none","str":"cessful Kickstarter projects of all time.","dir":"ltr","width":"196.13","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","315.22"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":315.2200999999996}
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{"page":125,"change":"none","str":"Today, Amanda has switched gears away ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","301.22"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":301.2170999999996}
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{"page":125,"change":"none","str":"from crowdfunding for specific projects to in","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","287.21"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":287.21409999999963}
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{"page":125,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","287.21"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":287.21409999999963}
|
||
{"page":125,"change":"none","str":"stead getting consistent financial support from ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","273.21"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":273.21109999999965}
|
||
{"page":125,"change":"none","str":"her fan base on Patreon, a crowdfunding site ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","259.21"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":259.20809999999966}
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{"page":125,"change":"none","str":"that allows artists to get recurring donations ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","245.21"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":245.20509999999967}
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{"page":125,"change":"none","str":"from fans. More than eight thousand people ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","231.20"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":231.2020999999997}
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{"page":125,"change":"none","str":"have signed up to support her so she can cre","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","217.20"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":217.1990999999997}
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{"page":125,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","217.20"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":217.1990999999997}
|
||
{"page":125,"change":"none","str":"ate music, art, and any other creative “thing” ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","203.20"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":203.19609999999972}
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{"page":125,"change":"none","str":"that she is inspired to make. The recurring ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","189.19"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":189.19309999999973}
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{"page":125,"change":"none","str":"pledges are made on a “per thing” basis. All of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","175.19"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":175.19009999999975}
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{"page":125,"change":"none","str":"the content she makes is made freely available ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","161.19"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":161.18709999999976}
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{"page":125,"change":"none","str":"under an Attribution-NonCommercial-ShareA","dir":"ltr","width":"233.57","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","147.18"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":147.18409999999977}
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{"page":125,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","147.18"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":147.18409999999977}
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{"page":125,"change":"none","str":"like license (CC BY-NC-SA).","dir":"ltr","width":"131.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","133.18"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":133.1810999999998}
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{"page":125,"change":"none","str":"Making her music and art available under ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","119.18"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":119.17809999999979}
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{"page":125,"change":"none","str":"Creative Commons licensing undoubtedly lim","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","105.18"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":105.17509999999979}
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{"page":125,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","105.18"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":105.17509999999979}
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{"page":125,"change":"none","str":"its her options for how she makes a living. But ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","91.17"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":91.17209999999979}
|
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{"page":125,"change":"none","str":"sharing her work has been part of her model ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","77.17"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":77.16909999999979}
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{"page":125,"change":"none","str":"since the beginning of her career, even before ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","63.17"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":63.16609999999979}
|
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{"page":125,"change":"none","str":"she discovered Creative Commons. Amanda ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","721.16"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":721.1640999999997}
|
||
{"page":125,"change":"none","str":"says the Dresden Dolls used to get ten emails ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","707.16"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":707.1610999999997}
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{"page":125,"change":"none","str":"per week from fans asking if they could use ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","693.16"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":693.1580999999996}
|
||
{"page":125,"change":"none","str":"their music for different projects. They said ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","679.16"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":679.1550999999996}
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{"page":125,"change":"none","str":"yes to all of the requests, as long as it wasn’t ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","665.15"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":665.1520999999996}
|
||
{"page":125,"change":"none","str":"for a completely for-profit venture. At the time, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","651.15"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":651.1490999999995}
|
||
{"page":125,"change":"none","str":"they used a short-form agreement written by ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","637.15"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":637.1460999999995}
|
||
{"page":125,"change":"none","str":"Amanda herself. “I made everyone sign that ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","623.14"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":623.1430999999994}
|
||
{"page":125,"change":"none","str":"contract so at least I wouldn’t be leaving the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","609.14"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":609.1400999999994}
|
||
{"page":125,"change":"none","str":"band vulnerable to someone later going on ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","595.14"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":595.1370999999994}
|
||
{"page":125,"change":"none","str":"and putting our music in a Camel cigarette ad,” ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","581.13"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":581.1340999999993}
|
||
{"page":125,"change":"none","str":"Amanda said. Once she discovered Creative ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","567.13"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":567.1310999999993}
|
||
{"page":125,"change":"none","str":"Commons, adopting the licenses was an easy ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","553.13"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":553.1280999999992}
|
||
{"page":125,"change":"none","str":"decision because it gave them a more formal, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","539.13"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":539.1250999999992}
|
||
{"page":125,"change":"none","str":"standardized way of doing what they had been ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","525.12"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":525.1220999999991}
|
||
{"page":125,"change":"none","str":"doing all along. The NonCommercial licenses ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","511.12"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":511.11909999999915}
|
||
{"page":125,"change":"none","str":"were a natural fit.","dir":"ltr","width":"90.68","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","497.12"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":497.11609999999916}
|
||
{"page":125,"change":"none","str":"Amanda embraces the way her fans share and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","441.31"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":441.3071}
|
||
{"page":125,"change":"none","str":"build upon her music. In ","dir":"ltr","width":"129.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","427.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":427.3041}
|
||
{"page":125,"change":"none","str":"The Art of Asking","dir":"ltr","width":"82.92","height":"11.00","transform":["11.00","0.00","0.00","11.00","433.96","427.30"],"fontName":"GIDNUH+OpenSans-Italic","x":433.9568,"y":427.3041}
|
||
{"page":125,"change":"none","str":", she ","dir":"ltr","width":"27.11","height":"11.00","transform":["11.00","0.00","0.00","11.00","516.88","427.30"],"fontName":"AMIDOT+OpenSans","x":516.877,"y":427.3041}
|
||
{"page":125,"change":"none","str":"wrote that some of her fans’ unofficial videos ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","413.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":413.3011}
|
||
{"page":125,"change":"none","str":"using her music surpass the official videos ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","399.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":399.29810000000003}
|
||
{"page":125,"change":"none","str":"in number of views on YouTube. Rather than ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","385.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":385.29510000000005}
|
||
{"page":125,"change":"none","str":"seeing this sort of thing as competition, Aman","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","371.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":371.29210000000006}
|
||
{"page":125,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","371.29"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":371.29210000000006}
|
||
{"page":125,"change":"none","str":"da celebrates it. “We got into this because we ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","357.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":357.2891000000001}
|
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{"page":125,"change":"none","str":"wanted to share the joy of music,” she said.","dir":"ltr","width":"221.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","343.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":343.2861000000001}
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{"page":125,"change":"none","str":"This is symbolic of how nearly everything ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","329.28"],"fontName":"AMIDOT+OpenSans","x":317.8298,"y":329.2831000000001}
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{"page":125,"change":"none","str":"she does in her career is motivated by a desire ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","315.28"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":315.2801000000001}
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{"page":125,"change":"none","str":"to connect with her fans. At the start of her ca","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","301.28"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":301.27710000000013}
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{"page":125,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","301.28"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":301.27710000000013}
|
||
{"page":125,"change":"none","str":"reer, she and the band would throw concerts ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","287.27"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":287.27410000000015}
|
||
{"page":125,"change":"none","str":"at house parties. As the gatherings grew, the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","273.27"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":273.27110000000016}
|
||
{"page":125,"change":"none","str":"line between fans and friends was complete","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","259.27"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":259.2681000000002}
|
||
{"page":125,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","259.27"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":259.2681000000002}
|
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{"page":125,"change":"none","str":"ly blurred. “Not only did most our early fans ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","245.27"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":245.2651000000002}
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||
{"page":125,"change":"none","str":"know where I lived and where we practiced, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","231.26"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":231.2621000000002}
|
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{"page":125,"change":"none","str":"but most of them had also been in my kitch","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","217.26"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":217.25910000000022}
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{"page":125,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","217.26"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":217.25910000000022}
|
||
{"page":125,"change":"none","str":"en,” Amanda wrote in ","dir":"ltr","width":"113.34","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","203.26"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":203.25610000000023}
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{"page":125,"change":"none","str":"The Art of Asking","dir":"ltr","width":"81.33","height":"11.00","transform":["11.00","0.00","0.00","11.00","417.16","203.26"],"fontName":"GIDNUH+OpenSans-Italic","x":417.1598,"y":203.25610000000023}
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{"page":125,"change":"none","str":".","dir":"ltr","width":"2.93","height":"11.00","transform":["11.00","0.00","0.00","11.00","498.23","203.26"],"fontName":"AMIDOT+OpenSans","x":498.2298,"y":203.25610000000023}
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{"page":125,"change":"none","str":"Even though her fan base is now huge and ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.82","189.25"],"fontName":"AMIDOT+OpenSans","x":317.8188,"y":189.25310000000025}
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{"page":125,"change":"none","str":"global, she continues to seek this sort of hu","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","175.25"],"fontName":"AMIDOT+OpenSans","x":303.8158,"y":175.25010000000026}
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{"page":125,"change":"none","str":"man connection with her fans. She seeks out ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","161.25"],"fontName":"AMIDOT+OpenSans","x":303.8158,"y":161.24710000000027}
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{"page":125,"change":"none","str":"face-to-face contact with her fans every chance ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","147.24"],"fontName":"AMIDOT+OpenSans","x":303.8158,"y":147.2441000000003}
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{"page":125,"change":"none","str":"she can get. Her hugely successful Kickstart","dir":"ltr","width":"234.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","133.24"],"fontName":"AMIDOT+OpenSans","x":303.8158,"y":133.2411000000003}
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{"page":125,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.59","133.24"],"fontName":"AMIDOT+OpenSans","x":537.5878,"y":133.2411000000003}
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{"page":125,"change":"none","str":"er featured fifty concerts at house parties for ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","119.24"],"fontName":"AMIDOT+OpenSans","x":303.8158,"y":119.2381000000003}
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{"page":125,"change":"none","str":"backers. She spends hours in the signing line ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","105.24"],"fontName":"AMIDOT+OpenSans","x":303.8158,"y":105.2351000000003}
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{"page":125,"change":"none","str":"after shows. It helps that Amanda has the kind ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","91.23"],"fontName":"AMIDOT+OpenSans","x":303.8158,"y":91.2321000000003}
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{"page":125,"change":"none","str":"of dynamic, engaging personality that instant","dir":"ltr","width":"234.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","77.23"],"fontName":"AMIDOT+OpenSans","x":303.8158,"y":77.2291000000003}
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{"page":125,"change":"none","str":"ly draws people to her, but a big component of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","63.23"],"fontName":"AMIDOT+OpenSans","x":303.8158,"y":63.2261000000003}
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{"page":126,"change":"none","str":"111","dir":"ltr","width":"10.67","height":"7.00","transform":["7.00","0.00","0.00","7.00","558.43","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":558.433,"y":21.3071}
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{"page":126,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","70.87","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":70.8661,"y":21.3071}
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{"page":126,"change":"none","str":"her ability to connect with people is her will","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","721.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":721.3071}
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{"page":126,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","721.31"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":721.3071}
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{"page":126,"change":"none","str":"ingness to listen. “Listening fast and caring im","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","707.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":707.3041}
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{"page":126,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","707.30"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":707.3041}
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{"page":126,"change":"none","str":"mediately is a skill unto itself,” Amanda wrote.","dir":"ltr","width":"235.35","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","693.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":693.3010999999999}
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{"page":126,"change":"none","str":"Another part of the connection fans feel ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","679.30"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":679.2980999999999}
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{"page":126,"change":"none","str":"with Amanda is how much they know about ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","665.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":665.2950999999998}
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{"page":126,"change":"none","str":"her life. Rather than trying to craft a public per","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","651.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":651.2920999999998}
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{"page":126,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","651.29"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":651.2920999999998}
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{"page":126,"change":"none","str":"sona or image, she essentially lives her life as ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","637.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":637.2890999999997}
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{"page":126,"change":"none","str":"an open book. She has written openly about ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","623.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":623.2860999999997}
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{"page":126,"change":"none","str":"incredibly personal events in her life, and she ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","609.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":609.2830999999996}
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{"page":126,"change":"none","str":"isn’t afraid to be vulnerable. Having that kind ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","595.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":595.2800999999996}
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{"page":126,"change":"none","str":"of trust in her fans—the trust it takes to be ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","581.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":581.2770999999996}
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{"page":126,"change":"none","str":"truly honest—begets trust from her fans in re","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","567.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":567.2740999999995}
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{"page":126,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","567.27"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":567.2740999999995}
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{"page":126,"change":"none","str":"turn. When she meets fans for the first time af","dir":"ltr","width":"233.94","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","553.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":553.2710999999995}
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{"page":126,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","553.27"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":553.2710999999995}
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{"page":126,"change":"none","str":"ter a show, they can legitimately feel like they ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","539.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":539.2680999999994}
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{"page":126,"change":"none","str":"know her.","dir":"ltr","width":"50.33","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","525.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":525.2650999999994}
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{"page":126,"change":"none","str":"“With social media, we’re so concerned with ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","511.26"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":511.2620999999994}
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{"page":126,"change":"none","str":"the picture looking palatable and consumable ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","497.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":497.2590999999994}
|
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{"page":126,"change":"none","str":"that we forget that being human and show","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","483.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":483.25609999999944}
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{"page":126,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","483.26"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":483.25609999999944}
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{"page":126,"change":"none","str":"ing the flaws and exposing the vulnerability ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","469.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":469.25309999999945}
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{"page":126,"change":"none","str":"actually create a deeper connection than just ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","455.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":455.25009999999946}
|
||
{"page":126,"change":"none","str":"looking fantastic,” Amanda said. “Everything in ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","441.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":441.2470999999995}
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{"page":126,"change":"none","str":"our culture is telling us otherwise. But my ex","dir":"ltr","width":"234.00","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","427.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":427.2440999999995}
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{"page":126,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","427.24"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":427.2440999999995}
|
||
{"page":126,"change":"none","str":"perience has shown me that the risk of making ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","413.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":413.2410999999995}
|
||
{"page":126,"change":"none","str":"yourself vulnerable is almost always worth it.”","dir":"ltr","width":"235.77","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","399.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":399.2380999999995}
|
||
{"page":126,"change":"none","str":"Not only does she disclose intimate details ","dir":"ltr","width":"226.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","385.24"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":385.23509999999953}
|
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{"page":126,"change":"none","str":"of her life to them, she sleeps on their couch","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","371.23"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":371.23209999999955}
|
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{"page":126,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","371.23"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":371.23209999999955}
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{"page":126,"change":"none","str":"es, listens to their stories, cries with them. In ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","357.23"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":357.22909999999956}
|
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{"page":126,"change":"none","str":"short, she treats her fans like friends in nearly ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","343.23"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":343.2260999999996}
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{"page":126,"change":"none","str":"every possible way, even when they are com","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","329.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":329.2230999999996}
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{"page":126,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","329.22"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":329.2230999999996}
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{"page":126,"change":"none","str":"plete strangers. This mentality—that fans ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","315.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":315.2200999999996}
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{"page":126,"change":"none","str":"are friends—is completely intertwined with ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","301.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":301.2170999999996}
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{"page":126,"change":"none","str":"Amanda’s success as an artist. It is also inter","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","287.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":287.21409999999963}
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{"page":126,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","287.21"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":287.21409999999963}
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{"page":126,"change":"none","str":"twined with her use of Creative Commons li","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","273.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":273.21109999999965}
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{"page":126,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","273.21"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":273.21109999999965}
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{"page":126,"change":"none","str":"censes. Because that is what you do with your ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","259.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":259.20809999999966}
|
||
{"page":126,"change":"none","str":"friends—you share.","dir":"ltr","width":"100.76","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","245.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":245.20509999999967}
|
||
{"page":126,"change":"none","str":"After years of investing time and energy into ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","189.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":189.3071}
|
||
{"page":126,"change":"none","str":"building trust with her fans, she has a strong ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","175.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":175.3041}
|
||
{"page":126,"change":"none","str":"enough relationship with them to ask for sup","dir":"ltr","width":"233.46","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","161.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":161.30110000000002}
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{"page":126,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","161.30"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":161.30110000000002}
|
||
{"page":126,"change":"none","str":"port—through pay-what-you-want donations, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","147.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":147.29810000000003}
|
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{"page":126,"change":"none","str":"Kickstarter, Patreon, or even asking them to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","133.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":133.29510000000005}
|
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{"page":126,"change":"none","str":"lend a hand at a concert. As Amanda explains ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","119.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":119.29210000000005}
|
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{"page":126,"change":"none","str":"it, crowdfunding (which is really what all of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","105.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":105.28910000000005}
|
||
{"page":126,"change":"none","str":"these different things are) is about asking for ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","91.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":91.28610000000005}
|
||
{"page":126,"change":"none","str":"support from people who know and trust you. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","77.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":77.28310000000005}
|
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{"page":126,"change":"none","str":"People who feel personally invested in your ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","343.29"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":343.28510000000006}
|
||
{"page":126,"change":"none","str":"success.","dir":"ltr","width":"42.31","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","329.28"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":329.28210000000007}
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{"page":126,"change":"none","str":"“When you openly, radically trust people, ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","315.28"],"fontName":"AMIDOT+OpenSans","x":346.1741,"y":315.2791000000001}
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{"page":126,"change":"none","str":"they not only take care of you, they become ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","301.28"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":301.2761000000001}
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{"page":126,"change":"none","str":"your allies, your family,” she wrote. There real","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","287.27"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":287.2731000000001}
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{"page":126,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","287.27"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":287.2731000000001}
|
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{"page":126,"change":"none","str":"ly is a feeling of solidarity within her core fan ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","273.27"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":273.2701000000001}
|
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{"page":126,"change":"none","str":"base. From the beginning, Amanda and her ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","259.27"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":259.26710000000014}
|
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{"page":126,"change":"none","str":"band encouraged people to dress up for their ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","245.26"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":245.26410000000016}
|
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{"page":126,"change":"none","str":"shows. They consciously cultivated a feeling of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","231.26"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":231.26110000000017}
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{"page":126,"change":"none","str":"ble or even desirable for every creator. “I don’t ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","189.25"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":189.2521000000002}
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{"page":126,"change":"none","str":"take for granted that I happen to be the type ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","175.25"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":175.24910000000023}
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{"page":126,"change":"none","str":"of person who loves cavorting with strangers,” ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","161.25"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":161.24610000000024}
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{"page":126,"change":"none","str":"Amanda said. “I recognize that it’s not neces","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","147.24"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":147.24310000000025}
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{"page":126,"change":"none","str":"sarily everyone’s idea of a good time. Every","dir":"ltr","width":"233.68","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","133.24"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":133.24010000000027}
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{"page":126,"change":"none","str":"one does it differently. Replicating what I have ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","119.24"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":119.23710000000027}
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{"page":126,"change":"none","str":"done won’t work for others if it isn’t joyful to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","105.23"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":105.23410000000027}
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{"page":126,"change":"none","str":"them. It’s about finding a way to channel ener","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","91.23"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":91.23110000000027}
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{"page":126,"change":"none","str":"gy in a way that is joyful to you.”","dir":"ltr","width":"164.47","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","77.23"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":77.22810000000027}
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{"page":126,"change":"none","str":"IT SOUNDS SO CORNY, BUT MY ","dir":"ltr","width":"215.08","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","721.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1723,"y":721.3071}
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{"page":126,"change":"none","str":"EXPERIENCE IN FORTY YEARS ON ","dir":"ltr","width":"230.77","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","693.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1723,"y":693.3071}
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{"page":126,"change":"none","str":"THIS PLANET HAS POINTED ME ","dir":"ltr","width":"216.04","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","665.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1723,"y":665.3071}
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{"page":126,"change":"none","str":"TO AN OBVIOUS TRUTH—THAT ","dir":"ltr","width":"215.32","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","637.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1723,"y":637.3071}
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{"page":126,"change":"none","str":"CONNECTION WITH HUMAN ","dir":"ltr","width":"198.79","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","609.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1723,"y":609.3071}
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{"page":126,"change":"none","str":"BEINGS FEELS SO MUCH BETTER ","dir":"ltr","width":"222.13","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","581.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1723,"y":581.3071}
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{"page":126,"change":"none","str":"AND MORE FULFILLING THAN ","dir":"ltr","width":"207.73","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","553.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1723,"y":553.3071}
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{"page":126,"change":"none","str":"APPROACHING ART THROUGH A ","dir":"ltr","width":"223.94","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","525.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1723,"y":525.3071}
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{"page":126,"change":"none","str":"CAPITALIST LENS","dir":"ltr","width":"117.05","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","497.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1723,"y":497.3071}
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{"page":126,"change":"none","str":" THERE IS NO ","dir":"ltr","width":"97.48","height":"14.00","transform":["14.00","0.00","0.00","14.00","449.42","497.31"],"fontName":"ESGBSL+OpenSans-Bold","x":449.4223,"y":497.3071}
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{"page":126,"change":"none","str":"MORE SATISFYING END GOAL ","dir":"ltr","width":"205.12","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","469.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1723,"y":469.3071}
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{"page":126,"change":"none","str":"THAN HAVING SOMEONE TELL ","dir":"ltr","width":"212.07","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","441.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1723,"y":441.3071}
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{"page":126,"change":"none","str":"YOU THAT WHAT YOU DO IS ","dir":"ltr","width":"193.64","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","413.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1723,"y":413.3071}
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{"page":126,"change":"none","str":"GENUINELY OF VALUE TO THEM","dir":"ltr","width":"216.29","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","385.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1723,"y":385.3071}
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{"page":127,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","436.98","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":436.9786,"y":21.3071}
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{"page":127,"change":"none","str":"fans and involves them in her work as much as ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","707.30"],"fontName":"AMIDOT+OpenSans","x":42.5167,"y":707.3041}
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{"page":127,"change":"none","str":"herself—writing the music. She loves the cre","dir":"ltr","width":"233.51","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","679.30"],"fontName":"AMIDOT+OpenSans","x":42.5167,"y":679.2980999999999}
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{"page":127,"change":"none","str":"ativity with which her fans use and adapt her ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","665.30"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":665.2950999999998}
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{"page":127,"change":"none","str":"them at the first stage of creating her artistic ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","637.29"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":637.2890999999997}
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{"page":127,"change":"none","str":"what initially draw people to Amanda Palmer. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","609.28"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":609.2830999999996}
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{"page":127,"change":"none","str":"It is only once she has connected to people ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","595.28"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":595.2800999999996}
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{"page":127,"change":"none","str":"both in person and online. In her book, Aman","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","553.27"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":553.2710999999995}
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{"page":127,"change":"none","str":"da describes it as casting a net. It starts with ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","539.27"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":539.2680999999994}
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{"page":127,"change":"none","str":"human connection.","dir":"ltr","width":"99.73","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","511.26"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":511.2620999999994}
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{"page":127,"change":"none","str":"For Amanda, the entire point of being an art","dir":"ltr","width":"220.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","497.26"],"fontName":"AMIDOT+OpenSans","x":56.519700000000014,"y":497.2590999999994}
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{"page":127,"change":"none","str":"ist is to establish and maintain this connection. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","483.26"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":483.25609999999944}
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{"page":127,"change":"none","str":"“It sounds so corny,” she said, “but my experi","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","469.25"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":469.25309999999945}
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{"page":129,"change":"none","str":"eases, and pathogens, the article-processing ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","581.21"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":581.2060999999998}
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{"page":129,"change":"none","str":"Louise identifies marketing as one area of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","413.31"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":413.3071}
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{"page":129,"change":"none","str":"big difference between PLOS and traditional ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","399.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":399.3041}
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{"page":129,"change":"none","str":"journal publishers. Traditional journals have ","dir":"ltr","width":"240.15","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","385.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":385.3011}
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{"page":129,"change":"none","str":"PLOS’s open-access publishing, there’s no ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","273.28"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":273.27710000000013}
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{"page":133,"change":"none","str":"ey, however; they decided to define discrete ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","539.25"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":539.2450999999994}
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{"page":133,"change":"none","str":"digitization projects and find sponsors willing ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","525.24"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":525.2420999999994}
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{"page":133,"change":"none","str":"from sponsors and lower administrative effort ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","483.23"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":483.2330999999994}
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{"page":133,"change":"none","str":"150,000 high-quality images of their collection ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","455.23"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":455.22709999999944}
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{"page":133,"change":"none","str":"available, with the goal to eventually have the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","441.22"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":441.22409999999945}
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{"page":133,"change":"none","str":"entire collection online.","dir":"ltr","width":"120.12","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","427.22"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":427.22109999999947}
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{"page":133,"change":"none","str":"Releasing these high-quality images for free ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","413.22"],"fontName":"AMIDOT+OpenSans","x":317.82770000000005,"y":413.2180999999995}
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{"page":133,"change":"none","str":"reduced the number of poor-quality images ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","399.22"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":399.2150999999995}
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{"page":133,"change":"none","str":"that were proliferating. The high-quality image ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","385.21"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":385.2120999999995}
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{"page":133,"change":"none","str":"of Vermeer’s ","dir":"ltr","width":"69.14","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","371.21"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":371.2090999999995}
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{"page":133,"change":"none","str":"Milkmaid","dir":"ltr","width":"45.27","height":"11.00","transform":["11.00","0.00","0.00","11.00","374.31","371.21"],"fontName":"GIDNUH+OpenSans-Italic","x":374.31270000000006,"y":371.2090999999995}
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{"page":133,"change":"none","str":", for example, is down","dir":"ltr","width":"117.97","height":"11.00","transform":["11.00","0.00","0.00","11.00","419.41","371.21"],"fontName":"AMIDOT+OpenSans","x":419.4127000000001,"y":371.2090999999995}
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{"page":133,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","371.21"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":371.2090999999995}
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{"page":133,"change":"none","str":"loaded two to three thousand times a month. ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","357.21"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":357.20609999999954}
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{"page":133,"change":"none","str":"On the Internet, images from a source like the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","343.20"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":343.20309999999955}
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{"page":133,"change":"none","str":"Rijksmuseum are more trusted, and releasing ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","329.20"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":329.20009999999957}
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{"page":133,"change":"none","str":"them with a Creative Commons CC0 means ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","315.20"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":315.1970999999996}
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{"page":133,"change":"none","str":"they can easily be found in other platforms. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","301.19"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":301.1940999999996}
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{"page":133,"change":"none","str":"For example, Rijksmuseum images are now ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","287.19"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":287.1910999999996}
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{"page":133,"change":"none","str":"used in thousands of Wikipedia articles, re","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","273.19"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":273.1880999999996}
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{"page":133,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","273.19"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":273.1880999999996}
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{"page":133,"change":"none","str":"ceiving ten to eleven million views per month. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","259.19"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":259.18509999999964}
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{"page":133,"change":"none","str":"This extends Rijksmuseum’s reach far beyond ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","245.18"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":245.18209999999965}
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{"page":133,"change":"none","str":"es online creates what Lizzy calls the “Mona ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","217.18"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":217.17609999999968}
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{"page":133,"change":"none","str":"Lisa effect,” where a work of art becomes so ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","203.17"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":203.1730999999997}
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{"page":133,"change":"none","str":"famous that people want to see it in real life by ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","189.17"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":189.1700999999997}
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{"page":133,"change":"none","str":"visiting the actual museum.","dir":"ltr","width":"141.29","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","175.17"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":175.16709999999972}
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{"page":133,"change":"none","str":"Every museum tends to be driven by the ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","161.16"],"fontName":"AMIDOT+OpenSans","x":317.82770000000005,"y":161.16409999999973}
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{"page":133,"change":"none","str":"number of physical visitors. The Rijksmuseum ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","147.16"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":147.16109999999975}
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{"page":133,"change":"none","str":"is primarily publicly funded, receiving roughly ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","133.16"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":133.15809999999976}
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{"page":133,"change":"none","str":"70 percent of its operating budget from the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","119.16"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":119.15509999999976}
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{"page":133,"change":"none","str":"government. But like many museums, it must ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","105.15"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":105.15209999999976}
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{"page":133,"change":"none","str":"generate the rest of the funding through other ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","91.15"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":91.14909999999976}
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{"page":133,"change":"none","str":"means. The admission fee has long been a way ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","77.15"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":77.14609999999976}
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{"page":134,"change":"none","str":"to generate revenue generation, including for ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","721.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":721.3071}
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{"page":134,"change":"none","str":"As museums create a digital presence for ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","693.30"],"fontName":"AMIDOT+OpenSans","x":84.8691,"y":693.3010999999999}
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{"page":134,"change":"none","str":"themselves and put up digital representations ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","679.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":679.2980999999999}
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{"page":134,"change":"none","str":"of their collection online, there’s frequently a ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","665.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":665.2950999999998}
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{"page":134,"change":"none","str":"worry that it will lead to a drop in actual phys","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","651.29"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":651.2920999999998}
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{"page":134,"change":"none","str":"ical visits. For the Rijksmuseum, this has not ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","637.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":637.2890999999997}
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{"page":134,"change":"none","str":"turned out to be the case. Lizzy told us the Ri","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","623.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":623.2860999999997}
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{"page":134,"change":"none","str":"jksmuseum used to get about one million vis","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","609.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":609.2830999999996}
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{"page":134,"change":"none","str":"itors a year before closing and now gets more ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","595.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":595.2800999999996}
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{"page":134,"change":"none","str":"than two million a year. Making the collection ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","581.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":581.2770999999996}
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{"page":134,"change":"none","str":"available online has generated publicity and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","567.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":567.2740999999995}
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{"page":134,"change":"none","str":"acts as a form of marketing. The Creative Com","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","553.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":553.2710999999995}
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{"page":134,"change":"none","str":"mons mark encourages reuse as well. When ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","539.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":539.2680999999994}
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{"page":134,"change":"none","str":"the image is found on protest leaflets, milk ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","525.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":525.2650999999994}
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{"page":134,"change":"none","str":"cartons, and children’s toys, people also see ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","511.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":511.2620999999994}
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{"page":134,"change":"none","str":"what museum the image comes from and this ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","497.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":497.2590999999994}
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{"page":134,"change":"none","str":"increases the museum’s visibility.","dir":"ltr","width":"170.51","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","483.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":483.25609999999944}
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{"page":134,"change":"none","str":"In 2011 the Rijksmuseum received €1 million ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","427.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":427.3071}
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{"page":134,"change":"none","str":"from the Dutch lottery to create a new web ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","413.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":413.3041}
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{"page":134,"change":"none","str":"presence that would be different from any oth","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","399.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":399.3011}
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{"page":134,"change":"none","str":"er museum’s. In addition to redesigning their ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","385.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":385.29810000000003}
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{"page":134,"change":"none","str":"main website to be mobile friendly and re","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","371.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":371.29510000000005}
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{"page":134,"change":"none","str":"sponsive to devices like the iPad, the Rijksmu","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","357.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":357.29210000000006}
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{"page":134,"change":"none","str":"ers and artists could use and do various things ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","329.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":329.2861000000001}
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{"page":134,"change":"none","str":"with the Rijksmuseum collection.","dir":"ltr","width":"169.33","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","315.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":315.2831000000001}
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{"page":134,"change":"none","str":"two hundred thousand high-quality digital ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","287.30"],"fontName":"AMIDOT+OpenSans","x":70.8631,"y":287.3041}
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{"page":134,"change":"none","str":"representations of masterworks from the col","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","273.30"],"fontName":"AMIDOT+OpenSans","x":70.8631,"y":273.3011}
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{"page":134,"change":"none","str":"load them free of charge. All the images in the ","dir":"ltr","width":"240.28","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","189.28"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":189.2831000000001}
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{"page":134,"change":"none","str":"Users have created over 276,000 Rijksstu","dir":"ltr","width":"219.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","133.27"],"fontName":"AMIDOT+OpenSans","x":84.86609999999997,"y":133.27110000000016}
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{"page":134,"change":"none","str":"rary artists’ works are still bound by copyright. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","441.24"],"fontName":"AMIDOT+OpenSans","x":332.1791,"y":441.23810000000014}
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{"page":134,"change":"none","str":"ulates entrepreneurial activity. The line be","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","301.21"],"fontName":"AMIDOT+OpenSans","x":332.1791,"y":301.2081000000003}
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{"page":134,"change":"none","str":"tween creative and commercial can be blurry. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","287.21"],"fontName":"AMIDOT+OpenSans","x":332.1791,"y":287.2051000000003}
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{"page":134,"change":"none","str":"As Lizzy says, even Rembrandt was commer","dir":"ltr","width":"234.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","273.20"],"fontName":"AMIDOT+OpenSans","x":332.1791,"y":273.2021000000003}
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{"page":134,"change":"none","str":"cial, making his livelihood from selling his ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","259.20"],"fontName":"AMIDOT+OpenSans","x":332.1791,"y":259.1991000000003}
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{"page":134,"change":"none","str":"trepreneurial commercial use of the images ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","231.19"],"fontName":"AMIDOT+OpenSans","x":332.1791,"y":231.19310000000036}
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{"page":134,"change":"none","str":"in Rijksstudio. They’ve even partnered with ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","217.19"],"fontName":"AMIDOT+OpenSans","x":332.1791,"y":217.19010000000037}
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{"page":134,"change":"none","str":"the DIY marketplace Etsy to inspire people to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","203.19"],"fontName":"AMIDOT+OpenSans","x":332.1791,"y":203.18710000000038}
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{"page":134,"change":"none","str":"sell their creations. One great example you ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","189.18"],"fontName":"AMIDOT+OpenSans","x":332.1791,"y":189.1841000000004}
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{"page":134,"change":"none","str":"can find on Etsy is a kimono designed by An","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","175.18"],"fontName":"AMIDOT+OpenSans","x":332.1791,"y":175.1811000000004}
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{"page":134,"change":"none","str":"gie Johnson, who used an image of an elabo","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","161.18"],"fontName":"AMIDOT+OpenSans","x":332.1791,"y":161.17810000000043}
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{"page":134,"change":"none","str":"rate cabinet along with an oil painting by Jan ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","147.18"],"fontName":"AMIDOT+OpenSans","x":332.1791,"y":147.17510000000044}
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{"page":134,"change":"none","str":"In 2013 the Rijksmuseum organized their ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","119.31"],"fontName":"AMIDOT+OpenSans","x":346.1732,"y":119.3071}
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{"page":134,"change":"none","str":"first high-profile design competition, known as ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","105.30"],"fontName":"AMIDOT+OpenSans","x":332.1702,"y":105.3041}
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{"page":134,"change":"none","str":"the Rijksstudio Award.","dir":"ltr","width":"115.89","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","91.30"],"fontName":"AMIDOT+OpenSans","x":332.1702,"y":91.3011}
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{"page":134,"change":"none","str":" With the call to action ","dir":"ltr","width":"120.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","451.84","91.31"],"fontName":"AMIDOT+OpenSans","x":451.8417,"y":91.3071}
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{"page":134,"change":"none","str":"Make Your Own Masterpiece, the competition ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","77.30"],"fontName":"AMIDOT+OpenSans","x":332.1727,"y":77.3041}
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{"page":134,"change":"none","str":"invites the public to use Rijksstudio images to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","63.30"],"fontName":"AMIDOT+OpenSans","x":332.1727,"y":63.301100000000005}
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{"page":134,"change":"none","str":"RIJKSMUSEUM IMAGES ARE ","dir":"ltr","width":"190.45","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","721.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1723,"y":721.3071}
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{"page":134,"change":"none","str":"NOW USED IN THOUSANDS OF ","dir":"ltr","width":"213.15","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","693.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1723,"y":693.3071}
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{"page":134,"change":"none","str":"WIKIPEDIA ARTICLES, RECEIVING ","dir":"ltr","width":"227.27","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","665.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1723,"y":665.3071}
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{"page":134,"change":"none","str":"TEN TO ELEVEN MILLION VIEWS ","dir":"ltr","width":"221.40","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","637.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1723,"y":637.3071}
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{"page":134,"change":"none","str":"PER MONTH EXTENDING REACH ","dir":"ltr","width":"223.46","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","609.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1723,"y":609.3071}
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{"page":134,"change":"none","str":"FAR BEYOND THE SCOPE OF THEIR ","dir":"ltr","width":"237.12","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","581.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1723,"y":581.3071}
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{"page":134,"change":"none","str":"OWN WEBSITE","dir":"ltr","width":"99.44","height":"14.00","transform":["14.00","0.00","0.00","14.00","332.17","553.31"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1723,"y":553.3071}
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{"page":134,"change":"none","str":" ","dir":"ltr","width":"4.03","height":"14.00","transform":["14.00","0.00","0.00","14.00","431.87","553.31"],"fontName":"ESGBSL+OpenSans-Bold","x":431.8663,"y":553.3071}
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{"page":135,"change":"none","str":"make new creative designs. A jury of renowned ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","721.31"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":721.3071}
|
||
{"page":135,"change":"none","str":"designers and curators selects ten finalists ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","707.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":707.3041}
|
||
{"page":135,"change":"none","str":"and three winners. The final award comes with ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","693.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":693.3010999999999}
|
||
{"page":135,"change":"none","str":"a prize of €10,000. The second edition in 2015 ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","679.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":679.2980999999999}
|
||
{"page":135,"change":"none","str":"attracted a staggering 892 top-class entries. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","665.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":665.2950999999998}
|
||
{"page":135,"change":"none","str":"Some award winners end up with their work ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","651.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":651.2920999999998}
|
||
{"page":135,"change":"none","str":"sold through the Rijksmuseum store, such as ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","637.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":637.2890999999997}
|
||
{"page":135,"change":"none","str":"the 2014 entry featuring makeup based on a ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","623.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":623.2860999999997}
|
||
{"page":135,"change":"none","str":"specific color scheme of a work of art.","dir":"ltr","width":"194.96","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","609.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":609.2830999999996}
|
||
{"page":135,"change":"none","str":"5","dir":"ltr","width":"3.67","height":"6.41","transform":["6.41","0.00","0.00","6.41","237.66","612.97"],"fontName":"AMIDOT+OpenSans","x":237.6646,"y":612.9702}
|
||
{"page":135,"change":"none","str":" The Ri","dir":"ltr","width":"34.87","height":"11.00","transform":["11.00","0.00","0.00","11.00","241.33","609.31"],"fontName":"AMIDOT+OpenSans","x":241.3314,"y":609.3071}
|
||
{"page":135,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","609.31"],"fontName":"AMIDOT+OpenSans","x":276.2894,"y":609.3071}
|
||
{"page":135,"change":"none","str":"jksmuseum has been thrilled with the results. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","595.30"],"fontName":"AMIDOT+OpenSans","x":42.51740000000001,"y":595.3041}
|
||
{"page":135,"change":"none","str":"Entries range from the fun to the weird to the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","581.30"],"fontName":"AMIDOT+OpenSans","x":42.51740000000001,"y":581.3010999999999}
|
||
{"page":135,"change":"none","str":"inspirational. The third international edition of ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","567.30"],"fontName":"AMIDOT+OpenSans","x":42.51740000000001,"y":567.2980999999999}
|
||
{"page":135,"change":"none","str":"the Rijksstudio Award started in September ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","553.30"],"fontName":"AMIDOT+OpenSans","x":42.51740000000001,"y":553.2950999999998}
|
||
{"page":135,"change":"none","str":"2016.","dir":"ltr","width":"26.75","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","539.29"],"fontName":"AMIDOT+OpenSans","x":42.51740000000001,"y":539.2920999999998}
|
||
{"page":135,"change":"none","str":"For the next iteration of the Rijksstudio, the ","dir":"ltr","width":"226.11","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","525.29"],"fontName":"AMIDOT+OpenSans","x":56.52040000000001,"y":525.2890999999997}
|
||
{"page":135,"change":"none","str":"Rijksmuseum is considering an upload tool, for ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","511.29"],"fontName":"AMIDOT+OpenSans","x":42.51740000000001,"y":511.28609999999975}
|
||
{"page":135,"change":"none","str":"people to upload their own works of art, and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","497.28"],"fontName":"AMIDOT+OpenSans","x":42.51740000000001,"y":497.28309999999976}
|
||
{"page":135,"change":"none","str":"enhanced social elements so users can inter","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","483.28"],"fontName":"AMIDOT+OpenSans","x":42.51740000000001,"y":483.2800999999998}
|
||
{"page":135,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","483.28"],"fontName":"AMIDOT+OpenSans","x":276.2894,"y":483.2800999999998}
|
||
{"page":135,"change":"none","str":"act with each other more.","dir":"ltr","width":"132.12","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","469.28"],"fontName":"AMIDOT+OpenSans","x":42.51740000000001,"y":469.2770999999998}
|
||
{"page":135,"change":"none","str":"Going with a more open business model gen","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","413.31"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":413.3071}
|
||
{"page":135,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","413.31"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":413.3071}
|
||
{"page":135,"change":"none","str":"erated lots of publicity for the Rijksmuseum. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","399.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":399.3041}
|
||
{"page":135,"change":"none","str":"They were one of the first museums to open ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","385.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":385.3011}
|
||
{"page":135,"change":"none","str":"up their collection (that is, give free access) ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","371.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":371.29810000000003}
|
||
{"page":135,"change":"none","str":"with high-quality images. This strategy, along ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","357.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":357.29510000000005}
|
||
{"page":135,"change":"none","str":"with the many improvements to the Rijksmu","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","343.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":343.29210000000006}
|
||
{"page":135,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","343.29"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":343.29210000000006}
|
||
{"page":135,"change":"none","str":"seum’s website, dramatically increased visits ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","329.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":329.2891000000001}
|
||
{"page":135,"change":"none","str":"to their website from thirty-five thousand vis","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","315.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":315.2861000000001}
|
||
{"page":135,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","315.29"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":315.2861000000001}
|
||
{"page":135,"change":"none","str":"its per month to three hundred thousand.","dir":"ltr","width":"215.96","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","301.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":301.2831000000001}
|
||
{"page":135,"change":"none","str":"The Rijksmuseum has been experimenting ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","287.28"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":287.2801000000001}
|
||
{"page":135,"change":"none","str":"with other ways to invite the public to look at ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","273.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":273.27710000000013}
|
||
{"page":135,"change":"none","str":"and interact with their collection. On an inter","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","259.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":259.27410000000015}
|
||
{"page":135,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","259.27"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":259.27410000000015}
|
||
{"page":135,"change":"none","str":"national day celebrating animals, they ran a ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","245.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":245.27110000000016}
|
||
{"page":135,"change":"none","str":"successful bird-themed event. The museum ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","231.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":231.26810000000017}
|
||
{"page":135,"change":"none","str":"put together a showing of two thousand works ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","217.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":217.2651000000002}
|
||
{"page":135,"change":"none","str":"that featured birds and invited bird-watchers ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","203.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":203.2621000000002}
|
||
{"page":135,"change":"none","str":"to identify the birds depicted. Lizzy notes that ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","189.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":189.25910000000022}
|
||
{"page":135,"change":"none","str":"while museum curators know a lot about the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","175.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":175.25610000000023}
|
||
{"page":135,"change":"none","str":"works in their collections, they may not know ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","161.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":161.25310000000025}
|
||
{"page":135,"change":"none","str":"about certain details in the paintings such as ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","147.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":147.25010000000026}
|
||
{"page":135,"change":"none","str":"bird species. Over eight hundred different ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","133.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":133.24710000000027}
|
||
{"page":135,"change":"none","str":"birds were identified, including a specific spe","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","119.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":119.24410000000027}
|
||
{"page":135,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","119.24"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":119.24410000000027}
|
||
{"page":135,"change":"none","str":"cies of crane bird that was unknown to the sci","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","105.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":105.24110000000027}
|
||
{"page":135,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","105.24"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":105.24110000000027}
|
||
{"page":135,"change":"none","str":"entific community at the time of the painting.","dir":"ltr","width":"232.52","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","91.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":91.23810000000027}
|
||
{"page":135,"change":"none","str":"For the Rijksmuseum, adopting an open busi","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","721.31"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":721.3071}
|
||
{"page":135,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","721.31"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":721.3071}
|
||
{"page":135,"change":"none","str":"ness model was scary. They came up with ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","707.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":707.3041}
|
||
{"page":135,"change":"none","str":"many worst-case scenarios, imagining all kinds ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","693.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":693.3010999999999}
|
||
{"page":135,"change":"none","str":"of awful things people might do with the mu","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","679.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":679.2980999999999}
|
||
{"page":135,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","679.30"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":679.2980999999999}
|
||
{"page":135,"change":"none","str":"seum’s works. But Lizzy says those fears did ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","665.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":665.2950999999998}
|
||
{"page":135,"change":"none","str":"not come true because “ninety-nine percent of ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","651.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":651.2920999999998}
|
||
{"page":135,"change":"none","str":"people have respect for great art.” Many mu","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","637.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":637.2890999999997}
|
||
{"page":135,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","637.29"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":637.2890999999997}
|
||
{"page":135,"change":"none","str":"seums think they can make a lot of money by ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","623.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":623.2860999999997}
|
||
{"page":135,"change":"none","str":"selling things related to their collection. But in ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","609.28"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":609.2830999999996}
|
||
{"page":135,"change":"none","str":"Lizzy’s experience, museums are usually bad at ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","595.28"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":595.2800999999996}
|
||
{"page":135,"change":"none","str":"selling things, and sometimes efforts to gener","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","581.28"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":581.2770999999996}
|
||
{"page":135,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","581.28"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":581.2770999999996}
|
||
{"page":135,"change":"none","str":"ate a small amount of money block something ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","567.27"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":567.2740999999995}
|
||
{"page":135,"change":"none","str":"much bigger—the real value that the collection ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","553.27"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":553.2710999999995}
|
||
{"page":135,"change":"none","str":"has. For Lizzy, clinging to small amounts of rev","dir":"ltr","width":"233.66","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","539.27"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":539.2680999999994}
|
||
{"page":135,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","539.27"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":539.2680999999994}
|
||
{"page":135,"change":"none","str":"enue is being penny-wise but pound-foolish. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","525.27"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":525.2650999999994}
|
||
{"page":135,"change":"none","str":"For the Rijksmuseum, a key lesson has been to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","511.26"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":511.2620999999994}
|
||
{"page":135,"change":"none","str":"never lose sight of its vision for the collection. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","497.26"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":497.2590999999994}
|
||
{"page":135,"change":"none","str":"Allowing access to and use of their collection ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","483.26"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":483.25609999999944}
|
||
{"page":135,"change":"none","str":"has generated great promotional value—far ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","469.25"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":469.25309999999945}
|
||
{"page":135,"change":"none","str":"more than the previous practice of charging ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","455.25"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":455.25009999999946}
|
||
{"page":135,"change":"none","str":"fees for access and use. Lizzy sums up their ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","441.25"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":441.2470999999995}
|
||
{"page":135,"change":"none","str":"experience: “Give away; get something in re","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","427.24"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":427.2440999999995}
|
||
{"page":135,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","427.24"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":427.2440999999995}
|
||
{"page":135,"change":"none","str":"turn. Generosity makes people happy to join ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","413.24"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":413.2410999999995}
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{"page":137,"change":"none","str":"bubbling beneath the surface, but no one was ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","497.29"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":497.2920999999999}
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{"page":137,"change":"none","str":"tion truly believed sharing could be central to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","441.28"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":441.28009999999995}
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{"page":137,"change":"none","str":"beings face—resource inequality, social isola","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","413.27"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":413.2741}
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{"page":137,"change":"none","str":"tion, and global warming. ","dir":"ltr","width":"133.26","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","399.27"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":399.2711}
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{"page":137,"change":"none","str":"They have worked hard to find ways to tell ","dir":"ltr","width":"222.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","60.51","385.27"],"fontName":"AMIDOT+OpenSans","x":60.51270000000001,"y":385.2681}
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{"page":137,"change":"none","str":"stories that show different metrics for success. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","371.27"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":371.2651}
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{"page":137,"change":"none","str":"stitutes the good life,” Neal said. While they ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","343.26"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":343.25910000000005}
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{"page":137,"change":"none","str":"urban areas managed in a sustainable, cooper","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","287.25"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":287.2471000000001}
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{"page":137,"change":"none","str":"ative way), as well as digital platforms that are ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","273.24"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":273.2441000000001}
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{"page":137,"change":"none","str":"run democratically. They particularly focus on ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","259.24"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":259.24110000000013}
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{"page":137,"change":"none","str":"how-to content that help their readers make ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","245.24"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":245.23810000000014}
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{"page":137,"change":"none","str":"changes in their own lives and communities. ","dir":"ltr","width":"230.28","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","231.24"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":231.23510000000016}
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{"page":137,"change":"none","str":"More than half of Shareable’s stories are ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","217.23"],"fontName":"AMIDOT+OpenSans","x":56.519700000000014,"y":217.23210000000017}
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{"page":137,"change":"none","str":"rest of the content is either contributed by ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","147.22"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":147.21710000000024}
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{"page":137,"change":"none","str":"as credit is given to Shareable. Creative Com","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","609.17"],"fontName":"AMIDOT+OpenSans","x":303.8327,"y":609.1730999999999}
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{"page":137,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","609.17"],"fontName":"AMIDOT+OpenSans","x":537.6047,"y":609.1730999999999}
|
||
{"page":137,"change":"none","str":"mons licensing is aligned with Shareable’s vi","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","595.17"],"fontName":"AMIDOT+OpenSans","x":303.8327,"y":595.1700999999998}
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{"page":137,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","595.17"],"fontName":"AMIDOT+OpenSans","x":537.6047,"y":595.1700999999998}
|
||
{"page":137,"change":"none","str":"sion, mission, and identity. That alone explains ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","581.17"],"fontName":"AMIDOT+OpenSans","x":303.8327,"y":581.1670999999998}
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{"page":137,"change":"none","str":"the organization’s embrace of the licenses for ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","567.16"],"fontName":"AMIDOT+OpenSans","x":303.8327,"y":567.1640999999997}
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{"page":137,"change":"none","str":"their content, but Neal also believes CC licens","dir":"ltr","width":"233.68","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","553.16"],"fontName":"AMIDOT+OpenSans","x":303.8327,"y":553.1610999999997}
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{"page":137,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","553.16"],"fontName":"AMIDOT+OpenSans","x":537.6047,"y":553.1610999999997}
|
||
{"page":137,"change":"none","str":"ing helps them increase their reach. “By using ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","539.16"],"fontName":"AMIDOT+OpenSans","x":303.8327,"y":539.1580999999996}
|
||
{"page":137,"change":"none","str":"CC licensing,” he said, “we realized we could ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","525.16"],"fontName":"AMIDOT+OpenSans","x":303.8327,"y":525.1550999999996}
|
||
{"page":137,"change":"none","str":"reach far more people through a formal and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","511.15"],"fontName":"AMIDOT+OpenSans","x":303.8327,"y":511.1520999999996}
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||
{"page":137,"change":"none","str":"informal network of republishers or affiliates. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","497.15"],"fontName":"AMIDOT+OpenSans","x":303.8327,"y":497.14909999999963}
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{"page":137,"change":"none","str":"That has definitely been the case. It’s hard for ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","483.15"],"fontName":"AMIDOT+OpenSans","x":303.8327,"y":483.14609999999965}
|
||
{"page":137,"change":"none","str":"us to measure the reach of other media prop","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","469.14"],"fontName":"AMIDOT+OpenSans","x":303.8327,"y":469.14309999999966}
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||
{"page":137,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","469.14"],"fontName":"AMIDOT+OpenSans","x":537.6047,"y":469.14309999999966}
|
||
{"page":137,"change":"none","str":"erties, but most of the outlets who republish ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","455.14"],"fontName":"AMIDOT+OpenSans","x":303.8327,"y":455.1400999999997}
|
||
{"page":137,"change":"none","str":"our work have much bigger audiences than we ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","441.14"],"fontName":"AMIDOT+OpenSans","x":303.8327,"y":441.1370999999997}
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||
{"page":137,"change":"none","str":"do.” ","dir":"ltr","width":"22.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","427.13"],"fontName":"AMIDOT+OpenSans","x":303.8327,"y":427.1340999999997}
|
||
{"page":137,"change":"none","str":"In addition to their regular news and com","dir":"ltr","width":"219.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.84","413.13"],"fontName":"AMIDOT+OpenSans","x":317.8357,"y":413.1310999999997}
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||
{"page":137,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","413.13"],"fontName":"AMIDOT+OpenSans","x":537.6047,"y":413.1310999999997}
|
||
{"page":137,"change":"none","str":"mentary online, Shareable has also experi","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","399.13"],"fontName":"AMIDOT+OpenSans","x":303.8327,"y":399.12809999999973}
|
||
{"page":137,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","399.13"],"fontName":"AMIDOT+OpenSans","x":537.6047,"y":399.12809999999973}
|
||
{"page":137,"change":"none","str":"mented with book publishing. In 2012, they ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","385.13"],"fontName":"AMIDOT+OpenSans","x":303.8327,"y":385.12509999999975}
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||
{"page":137,"change":"none","str":"worked with a traditional publisher to release ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","371.12"],"fontName":"AMIDOT+OpenSans","x":303.8327,"y":371.12209999999976}
|
||
{"page":137,"change":"none","str":"Share or Die: Voices of the Get Lost Generation ","dir":"ltr","width":"241.76","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","357.12"],"fontName":"GIDNUH+OpenSans-Italic","x":303.8327,"y":357.1190999999998}
|
||
{"page":137,"change":"none","str":"in an Age of Crisis","dir":"ltr","width":"92.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","343.12"],"fontName":"GIDNUH+OpenSans-Italic","x":303.8327,"y":343.1160999999998}
|
||
{"page":137,"change":"none","str":". The CC-licensed book was ","dir":"ltr","width":"147.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","396.39","343.12"],"fontName":"AMIDOT+OpenSans","x":396.3867,"y":343.1160999999998}
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||
{"page":137,"change":"none","str":"available in print form for purchase or online ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","329.11"],"fontName":"AMIDOT+OpenSans","x":303.83270000000005,"y":329.1130999999998}
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||
{"page":137,"change":"none","str":"for free. To this day, the book—along with their ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","315.11"],"fontName":"AMIDOT+OpenSans","x":303.83270000000005,"y":315.1100999999998}
|
||
{"page":137,"change":"none","str":"CC-licensed guide ","dir":"ltr","width":"92.98","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","301.11"],"fontName":"AMIDOT+OpenSans","x":303.83270000000005,"y":301.10709999999983}
|
||
{"page":137,"change":"none","str":"Policies for Shareable Cities","dir":"ltr","width":"133.23","height":"11.00","transform":["11.00","0.00","0.00","11.00","396.91","301.11"],"fontName":"GIDNUH+OpenSans-Italic","x":396.91470000000004,"y":301.10709999999983}
|
||
{"page":137,"change":"none","str":"—","dir":"ltr","width":"11.00","height":"11.00","transform":["11.00","0.00","0.00","11.00","530.14","301.11"],"fontName":"AMIDOT+OpenSans","x":530.1400999999998,"y":301.10709999999983}
|
||
{"page":137,"change":"none","str":"are two of the biggest generators of traffic on ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","287.10"],"fontName":"AMIDOT+OpenSans","x":303.83270000000005,"y":287.10409999999985}
|
||
{"page":137,"change":"none","str":"their website. ","dir":"ltr","width":"72.38","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","273.10"],"fontName":"AMIDOT+OpenSans","x":303.83270000000005,"y":273.10109999999986}
|
||
{"page":137,"change":"none","str":"In 2016, Shareable self-published a book of ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.84","259.10"],"fontName":"AMIDOT+OpenSans","x":317.83570000000003,"y":259.0980999999999}
|
||
{"page":137,"change":"none","str":"curated Shareable stories called ","dir":"ltr","width":"167.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","245.10"],"fontName":"AMIDOT+OpenSans","x":303.83270000000005,"y":245.0950999999999}
|
||
{"page":137,"change":"none","str":"How to: Share, ","dir":"ltr","width":"73.02","height":"11.00","transform":["11.00","0.00","0.00","11.00","470.99","245.10"],"fontName":"KOGLYZ+OpenSans-Italic","x":470.98870000000005,"y":245.0950999999999}
|
||
{"page":137,"change":"none","str":"Save Money and Have Fun","dir":"ltr","width":"129.20","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","231.09"],"fontName":"KOGLYZ+OpenSans-Italic","x":303.83270000000005,"y":231.0920999999999}
|
||
{"page":137,"change":"none","str":". The book was avail","dir":"ltr","width":"104.64","height":"11.00","transform":["11.00","0.00","0.00","11.00","432.77","231.09"],"fontName":"AMIDOT+OpenSans","x":432.77470000000005,"y":231.0920999999999}
|
||
{"page":137,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.59","231.09"],"fontName":"AMIDOT+OpenSans","x":537.5937,"y":231.0920999999999}
|
||
{"page":137,"change":"none","str":"able for sale, but a PDF version of the book ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","217.09"],"fontName":"AMIDOT+OpenSans","x":303.8217,"y":217.08909999999992}
|
||
{"page":137,"change":"none","str":"was available for free. Shareable plans to offer ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","203.09"],"fontName":"AMIDOT+OpenSans","x":303.8217,"y":203.08609999999993}
|
||
{"page":137,"change":"none","str":"the book in upcoming fund-raising campaigns. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","189.08"],"fontName":"AMIDOT+OpenSans","x":303.8217,"y":189.08309999999994}
|
||
{"page":137,"change":"none","str":"This recent book is one of many fund-rais","dir":"ltr","width":"219.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.82","175.08"],"fontName":"AMIDOT+OpenSans","x":317.8247,"y":175.08009999999996}
|
||
{"page":137,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.59","175.08"],"fontName":"AMIDOT+OpenSans","x":537.5937,"y":175.08009999999996}
|
||
{"page":137,"change":"none","str":"ing experiments Shareable has conducted in ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","161.08"],"fontName":"AMIDOT+OpenSans","x":303.8217,"y":161.07709999999997}
|
||
{"page":137,"change":"none","str":"recent years. Currently, Shareable is primarily ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","147.07"],"fontName":"AMIDOT+OpenSans","x":303.8217,"y":147.0741}
|
||
{"page":137,"change":"none","str":"funded by grants from foundations, but they ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","133.07"],"fontName":"AMIDOT+OpenSans","x":303.8217,"y":133.0711}
|
||
{"page":137,"change":"none","str":"are actively moving toward a more diversified ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","119.07"],"fontName":"AMIDOT+OpenSans","x":303.8217,"y":119.0681}
|
||
{"page":137,"change":"none","str":"model. They have organizational sponsors and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","105.07"],"fontName":"AMIDOT+OpenSans","x":303.8217,"y":105.0651}
|
||
{"page":137,"change":"none","str":"are working to expand their base of individual ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","91.06"],"fontName":"AMIDOT+OpenSans","x":303.8217,"y":91.0621}
|
||
{"page":137,"change":"none","str":"donors. Ideally, they will eventually be a hun","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","77.06"],"fontName":"AMIDOT+OpenSans","x":303.8217,"y":77.0591}
|
||
{"page":137,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.59","77.06"],"fontName":"AMIDOT+OpenSans","x":537.5937,"y":77.0591}
|
||
{"page":137,"change":"none","str":"dred percent funded by their audience. Neal ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","63.06"],"fontName":"AMIDOT+OpenSans","x":303.8217,"y":63.0561}
|
||
{"page":138,"change":"none","str":"123","dir":"ltr","width":"11.79","height":"7.00","transform":["7.00","0.00","0.00","7.00","557.61","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":557.6112,"y":21.3071}
|
||
{"page":138,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","70.87","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":70.8661,"y":21.3071}
|
||
{"page":138,"change":"none","str":"believes being fully community-supported will ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","721.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":721.3071}
|
||
{"page":138,"change":"none","str":"better represent their vision of the world. ","dir":"ltr","width":"215.73","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","707.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":707.3041}
|
||
{"page":138,"change":"none","str":"For Shareable, success is very much about ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","693.30"],"fontName":"AMIDOT+OpenSans","x":84.8691,"y":693.3010999999999}
|
||
{"page":138,"change":"none","str":"their impact on the world. This is true for Neal, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","679.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":679.2980999999999}
|
||
{"page":138,"change":"none","str":"but also for everyone who works for Share","dir":"ltr","width":"233.51","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","665.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":665.2950999999998}
|
||
{"page":138,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","665.30"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":665.2950999999998}
|
||
{"page":138,"change":"none","str":"able. “We attract passionate people,” Neal ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","651.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":651.2920999999998}
|
||
{"page":138,"change":"none","str":"said. At times, that means employees work so ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","637.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":637.2890999999997}
|
||
{"page":138,"change":"none","str":"hard they burn out. Neal tries to stress to the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","623.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":623.2860999999997}
|
||
{"page":138,"change":"none","str":"Shareable team that another part of success ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","609.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":609.2830999999996}
|
||
{"page":138,"change":"none","str":"is having fun and taking care of yourself while ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","595.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":595.2800999999996}
|
||
{"page":138,"change":"none","str":"you do something you love. “A central part of ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","581.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":581.2770999999996}
|
||
{"page":138,"change":"none","str":"human beings is that we long to be on a great ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","567.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":567.2740999999995}
|
||
{"page":138,"change":"none","str":"adventure with people we love,” he said. “We ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","553.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":553.2710999999995}
|
||
{"page":138,"change":"none","str":"are a species who look over the horizon and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","539.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":539.2680999999994}
|
||
{"page":138,"change":"none","str":"imagine and create new worlds, but we also ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","525.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":525.2650999999994}
|
||
{"page":138,"change":"none","str":"seek the comfort of hearth and home.” ","dir":"ltr","width":"202.90","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","511.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":511.2620999999994}
|
||
{"page":138,"change":"none","str":"In 2013, Shareable ran its first crowdfunding ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","455.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":455.3071}
|
||
{"page":138,"change":"none","str":"campaign to launch their Sharing Cities Net","dir":"ltr","width":"234.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","441.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":441.3041}
|
||
{"page":138,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","441.30"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":441.3041}
|
||
{"page":138,"change":"none","str":"work. Neal said at first they were on pace to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","427.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":427.3011}
|
||
{"page":138,"change":"none","str":"fail spectacularly. They called in their advisers ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","413.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":413.29810000000003}
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{"page":138,"change":"none","str":"in a panic and asked for help. The advice they ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","399.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":399.29510000000005}
|
||
{"page":138,"change":"none","str":"received was simple—“Sit your ass in a chair ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","385.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":385.29210000000006}
|
||
{"page":138,"change":"none","str":"and start making calls.” That’s exactly what ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","371.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":371.2891000000001}
|
||
{"page":138,"change":"none","str":"they did, and they ended up reaching their ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","357.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":357.2861000000001}
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{"page":141,"change":"none","str":"teaching, there can be a few challenges when ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","273.26"],"fontName":"AMIDOT+OpenSans","x":42.51929999999999,"y":273.25620000000026}
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{"page":141,"change":"none","str":"you create educational resources collectively. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","259.25"],"fontName":"AMIDOT+OpenSans","x":42.51929999999999,"y":259.2532000000003}
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{"page":141,"change":"none","str":"One concern is legal. It is standard practice in ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","245.25"],"fontName":"AMIDOT+OpenSans","x":42.51929999999999,"y":245.2502000000003}
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{"page":141,"change":"none","str":"education to copy diagrams and snippets of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","231.25"],"fontName":"AMIDOT+OpenSans","x":42.51929999999999,"y":231.2472000000003}
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{"page":141,"change":"none","str":"text, but of course this doesn’t always com","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","217.24"],"fontName":"AMIDOT+OpenSans","x":42.51929999999999,"y":217.24420000000032}
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{"page":141,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","217.24"],"fontName":"AMIDOT+OpenSans","x":276.2913,"y":217.24420000000032}
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{"page":141,"change":"none","str":"ply with copyright law. Another concern is ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","203.24"],"fontName":"AMIDOT+OpenSans","x":42.51929999999999,"y":203.24120000000033}
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{"page":141,"change":"none","str":"transparency. Sharing what you’ve authored ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","189.24"],"fontName":"AMIDOT+OpenSans","x":42.51929999999999,"y":189.23820000000035}
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{"page":141,"change":"none","str":"means everyone can see it and opens you up ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","175.24"],"fontName":"AMIDOT+OpenSans","x":42.51929999999999,"y":175.23520000000036}
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{"page":141,"change":"none","str":"to criticism. To alleviate these concerns, Mark ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","161.23"],"fontName":"AMIDOT+OpenSans","x":42.51929999999999,"y":161.23220000000038}
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{"page":141,"change":"none","str":"adopted a team-based approach to authoring ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","147.23"],"fontName":"AMIDOT+OpenSans","x":42.51929999999999,"y":147.2292000000004}
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{"page":141,"change":"none","str":"and insisted the curricula be based entirely on ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","133.23"],"fontName":"AMIDOT+OpenSans","x":42.51929999999999,"y":133.2262000000004}
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{"page":141,"change":"none","str":"resources with Creative Commons licenses, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","119.22"],"fontName":"AMIDOT+OpenSans","x":42.51929999999999,"y":119.2232000000004}
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{"page":141,"change":"none","str":"thereby ensuring they were safe to share and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","105.22"],"fontName":"AMIDOT+OpenSans","x":42.51929999999999,"y":105.2202000000004}
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{"page":141,"change":"none","str":"free from legal repercussions.","dir":"ltr","width":"153.48","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","91.22"],"fontName":"AMIDOT+OpenSans","x":42.51929999999999,"y":91.2172000000004}
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{"page":141,"change":"none","str":"Not only did Mark want the resources to be ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","77.21"],"fontName":"AMIDOT+OpenSans","x":56.52229999999999,"y":77.2142000000004}
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{"page":141,"change":"none","str":"shareable, he wanted all teachers to be able to ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","63.21"],"fontName":"AMIDOT+OpenSans","x":42.51929999999999,"y":63.2112000000004}
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{"page":141,"change":"none","str":"remix and edit the content. Mark and his team ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","721.21"],"fontName":"AMIDOT+OpenSans","x":303.8243,"y":721.2092000000004}
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{"page":141,"change":"none","str":"had to come up with an open editable format ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","707.21"],"fontName":"AMIDOT+OpenSans","x":303.8243,"y":707.2062000000003}
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{"page":141,"change":"none","str":"and provide tools for editing. They ended up ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","693.20"],"fontName":"AMIDOT+OpenSans","x":303.8243,"y":693.2032000000003}
|
||
{"page":141,"change":"none","str":"putting all the books they’d acquired and au","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","679.20"],"fontName":"AMIDOT+OpenSans","x":303.8243,"y":679.2002000000002}
|
||
{"page":141,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","679.20"],"fontName":"AMIDOT+OpenSans","x":537.5962999999999,"y":679.2002000000002}
|
||
{"page":141,"change":"none","str":"thored on a platform called Connexions.","dir":"ltr","width":"216.25","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","665.20"],"fontName":"AMIDOT+OpenSans","x":303.82429999999994,"y":665.1972000000002}
|
||
{"page":141,"change":"none","str":"3","dir":"ltr","width":"3.67","height":"6.41","transform":["6.41","0.00","0.00","6.41","520.36","668.97"],"fontName":"AMIDOT+OpenSans","x":520.3582,"y":668.9702}
|
||
{"page":141,"change":"none","str":" Si","dir":"ltr","width":"13.38","height":"11.00","transform":["11.00","0.00","0.00","11.00","524.02","665.31"],"fontName":"UDGTIF+OpenSans","x":524.0249,"y":665.3071}
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||
{"page":141,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","665.31"],"fontName":"AMIDOT+OpenSans","x":537.5989,"y":665.3071}
|
||
{"page":141,"change":"none","str":"yavula trained many teachers to use Connex","dir":"ltr","width":"234.00","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","651.30"],"fontName":"AMIDOT+OpenSans","x":303.82689999999997,"y":651.3041}
|
||
{"page":141,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","651.30"],"fontName":"AMIDOT+OpenSans","x":537.5989,"y":651.3041}
|
||
{"page":141,"change":"none","str":"ions, but it proved to be too complex and the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","637.30"],"fontName":"AMIDOT+OpenSans","x":303.82689999999997,"y":637.3010999999999}
|
||
{"page":141,"change":"none","str":"textbooks were rarely edited.","dir":"ltr","width":"151.04","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","623.30"],"fontName":"AMIDOT+OpenSans","x":303.82689999999997,"y":623.2980999999999}
|
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{"page":141,"change":"none","str":"Then the Shuttleworth Foundation decided ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","609.30"],"fontName":"AMIDOT+OpenSans","x":317.82989999999995,"y":609.2950999999998}
|
||
{"page":141,"change":"none","str":"to completely restructure its work as a founda","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","595.29"],"fontName":"AMIDOT+OpenSans","x":303.82689999999997,"y":595.2920999999998}
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{"page":141,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","595.29"],"fontName":"AMIDOT+OpenSans","x":537.5989,"y":595.2920999999998}
|
||
{"page":141,"change":"none","str":"tion into a fellowship model (for reasons com","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","581.29"],"fontName":"AMIDOT+OpenSans","x":303.82689999999997,"y":581.2890999999997}
|
||
{"page":141,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","581.29"],"fontName":"AMIDOT+OpenSans","x":537.5989,"y":581.2890999999997}
|
||
{"page":141,"change":"none","str":"pletely unrelated to Siyavula). As part of that ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","567.29"],"fontName":"AMIDOT+OpenSans","x":303.82689999999997,"y":567.2860999999997}
|
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{"page":141,"change":"none","str":"transition in 2009–10, Mark inherited Siyavula ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","553.28"],"fontName":"AMIDOT+OpenSans","x":303.82689999999997,"y":553.2830999999996}
|
||
{"page":141,"change":"none","str":"as an independent entity and took ownership ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","539.28"],"fontName":"AMIDOT+OpenSans","x":303.82689999999997,"y":539.2800999999996}
|
||
{"page":141,"change":"none","str":"over it as a Shuttleworth fellow.","dir":"ltr","width":"162.63","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","525.28"],"fontName":"AMIDOT+OpenSans","x":303.82689999999997,"y":525.2770999999996}
|
||
{"page":141,"change":"none","str":"Mark and his team experimented with sev","dir":"ltr","width":"219.66","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","511.27"],"fontName":"AMIDOT+OpenSans","x":317.82989999999995,"y":511.2740999999996}
|
||
{"page":141,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","511.27"],"fontName":"AMIDOT+OpenSans","x":537.5989,"y":511.2740999999996}
|
||
{"page":141,"change":"none","str":"eral different strategies. They tried creating ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","497.27"],"fontName":"AMIDOT+OpenSans","x":303.82689999999997,"y":497.2710999999996}
|
||
{"page":141,"change":"none","str":"an authoring and hosting platform called Full ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","483.27"],"fontName":"AMIDOT+OpenSans","x":303.82689999999997,"y":483.2680999999996}
|
||
{"page":141,"change":"none","str":"Marks so that teachers could share assess","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","469.27"],"fontName":"AMIDOT+OpenSans","x":303.82689999999997,"y":469.2650999999996}
|
||
{"page":141,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","469.27"],"fontName":"AMIDOT+OpenSans","x":537.5989,"y":469.2650999999996}
|
||
{"page":141,"change":"none","str":"ment items. They tried creating a service called ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","455.26"],"fontName":"AMIDOT+OpenSans","x":303.82689999999997,"y":455.26209999999963}
|
||
{"page":141,"change":"none","str":"Open Press, where teachers could ask for open ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","441.26"],"fontName":"AMIDOT+OpenSans","x":303.82689999999997,"y":441.25909999999965}
|
||
{"page":141,"change":"none","str":"educational resources to be aggregated into a ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","427.26"],"fontName":"AMIDOT+OpenSans","x":303.82689999999997,"y":427.25609999999966}
|
||
{"page":141,"change":"none","str":"package and printed for them. These services ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","413.25"],"fontName":"AMIDOT+OpenSans","x":303.82689999999997,"y":413.2530999999997}
|
||
{"page":141,"change":"none","str":"never really panned out.","dir":"ltr","width":"125.72","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","399.25"],"fontName":"AMIDOT+OpenSans","x":303.82689999999997,"y":399.2500999999997}
|
||
{"page":141,"change":"none","str":"Then the South African government ap","dir":"ltr","width":"233.46","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","343.31"],"fontName":"AMIDOT+OpenSans","x":303.8267,"y":343.3071}
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||
{"page":141,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","343.31"],"fontName":"AMIDOT+OpenSans","x":537.5987,"y":343.3071}
|
||
{"page":141,"change":"none","str":"proached Siyavula with an interest in printing ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","329.30"],"fontName":"AMIDOT+OpenSans","x":303.8267,"y":329.3041}
|
||
{"page":141,"change":"none","str":"out the original six Free High School Science ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","315.30"],"fontName":"AMIDOT+OpenSans","x":303.8267,"y":315.3011}
|
||
{"page":141,"change":"none","str":"Texts (math and physical-science textbooks ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","301.30"],"fontName":"AMIDOT+OpenSans","x":303.8267,"y":301.29810000000003}
|
||
{"page":141,"change":"none","str":"for grades 10 to 12) for all high school students ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","287.30"],"fontName":"AMIDOT+OpenSans","x":303.8267,"y":287.29510000000005}
|
||
{"page":141,"change":"none","str":"in South Africa. Although at this point Siyavu","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","273.29"],"fontName":"AMIDOT+OpenSans","x":303.8267,"y":273.29210000000006}
|
||
{"page":141,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","273.29"],"fontName":"AMIDOT+OpenSans","x":537.5987,"y":273.29210000000006}
|
||
{"page":141,"change":"none","str":"la was a bit discouraged by open educational ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","259.29"],"fontName":"AMIDOT+OpenSans","x":303.8267,"y":259.2891000000001}
|
||
{"page":141,"change":"none","str":"resources, they saw this as a big opportunity.","dir":"ltr","width":"232.30","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","245.29"],"fontName":"AMIDOT+OpenSans","x":303.8267,"y":245.2861000000001}
|
||
{"page":141,"change":"none","str":"They began to conceive of the six books ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","231.28"],"fontName":"AMIDOT+OpenSans","x":317.8297,"y":231.2831000000001}
|
||
{"page":141,"change":"none","str":"as having massive marketing potential for Si","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","217.28"],"fontName":"AMIDOT+OpenSans","x":303.8267,"y":217.28010000000012}
|
||
{"page":141,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","217.28"],"fontName":"AMIDOT+OpenSans","x":537.5987,"y":217.28010000000012}
|
||
{"page":141,"change":"none","str":"yavula. Printing Siyavula books for every kid in ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","203.28"],"fontName":"AMIDOT+OpenSans","x":303.8267,"y":203.27710000000013}
|
||
{"page":141,"change":"none","str":"South Africa would give their brand huge ex","dir":"ltr","width":"234.01","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","189.27"],"fontName":"AMIDOT+OpenSans","x":303.8267,"y":189.27410000000015}
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{"page":141,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","189.27"],"fontName":"AMIDOT+OpenSans","x":537.5987,"y":189.27410000000015}
|
||
{"page":141,"change":"none","str":"posure and could drive vast amounts of traffic ","dir":"ltr","width":"240.15","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","175.27"],"fontName":"AMIDOT+OpenSans","x":303.8267,"y":175.27110000000016}
|
||
{"page":141,"change":"none","str":"to their website. In addition to print books, Si","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","161.27"],"fontName":"AMIDOT+OpenSans","x":303.8267,"y":161.26810000000017}
|
||
{"page":141,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","161.27"],"fontName":"AMIDOT+OpenSans","x":537.5987,"y":161.26810000000017}
|
||
{"page":141,"change":"none","str":"USING SIYAVULA BOOKS ","dir":"ltr","width":"172.12","height":"14.00","transform":["14.00","0.00","0.00","14.00","303.83","119.31"],"fontName":"ESGBSL+OpenSans-Bold","x":303.8258,"y":119.3071}
|
||
{"page":141,"change":"none","str":"GENERATED HUGE SAVINGS FOR ","dir":"ltr","width":"224.51","height":"14.00","transform":["14.00","0.00","0.00","14.00","303.83","91.31"],"fontName":"ESGBSL+OpenSans-Bold","x":303.8258,"y":91.3071}
|
||
{"page":141,"change":"none","str":"THE GOVERNMENT","dir":"ltr","width":"129.80","height":"14.00","transform":["14.00","0.00","0.00","14.00","303.83","63.31"],"fontName":"ESGBSL+OpenSans-Bold","x":303.8258,"y":63.307100000000005}
|
||
{"page":141,"change":"none","str":" ","dir":"ltr","width":"3.95","height":"14.00","transform":["14.00","0.00","0.00","14.00","432.78","63.31"],"fontName":"ESGBSL+OpenSans-Bold","x":432.7798,"y":63.307100000000005}
|
||
{"page":142,"change":"none","str":"127","dir":"ltr","width":"11.74","height":"7.00","transform":["7.00","0.00","0.00","7.00","557.66","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":557.6637,"y":21.3071}
|
||
{"page":142,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","70.87","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":70.8661,"y":21.3071}
|
||
{"page":142,"change":"none","str":"yavula could also make the books available on ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","721.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":721.3071}
|
||
{"page":142,"change":"none","str":"their website, making it possible for learners ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","707.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":707.3041}
|
||
{"page":142,"change":"none","str":"to access them using any device—computer, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","693.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":693.3010999999999}
|
||
{"page":142,"change":"none","str":"tablet, or mobile phone.","dir":"ltr","width":"123.97","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","679.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":679.2980999999999}
|
||
{"page":142,"change":"none","str":"Mark and his team began imagining what ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","665.30"],"fontName":"AMIDOT+OpenSans","x":84.8691,"y":665.2950999999998}
|
||
{"page":142,"change":"none","str":"they could develop beyond what was in the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","651.29"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":651.2920999999998}
|
||
{"page":142,"change":"none","str":"textbooks as a service they charge for. One ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","637.29"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":637.2890999999997}
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{"page":142,"change":"none","str":"ing for large volumes and wide-scale use rath","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","413.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":413.2410999999995}
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{"page":142,"change":"none","str":"pected wrinkle: the books were delivered late. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","343.23"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":343.2260999999996}
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{"page":142,"change":"none","str":"Rather than wait, schools who could afford it ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","329.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":329.2230999999996}
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{"page":142,"change":"none","str":"provided students with a different textbook. ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","315.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":315.2200999999996}
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{"page":142,"change":"none","str":"ferent book, the primary market for Siyavula’s ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","273.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":273.21109999999965}
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{"page":142,"change":"none","str":"Intelligent Practice service inadvertently be","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","259.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":259.20809999999966}
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{"page":142,"change":"none","str":"Siyavula’s site did see a dramatic increase ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","231.20"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":231.2020999999997}
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{"page":142,"change":"none","str":"in traffic. They got five hundred thousand ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","217.20"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":217.1990999999997}
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{"page":142,"change":"none","str":"visitors per month to their math site and the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","203.20"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":203.19609999999972}
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{"page":142,"change":"none","str":"same number to their science site. Two-fifths ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","189.19"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":189.19309999999973}
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{"page":142,"change":"none","str":"low-income demographic, as credit cards were ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","721.16"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":721.1640999999997}
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{"page":142,"change":"none","str":"business-model lesson early on. As he de","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","693.16"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":693.1580999999996}
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{"page":142,"change":"none","str":"scribes it, it’s not just about product, but how ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","679.16"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":679.1550999999996}
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{"page":142,"change":"none","str":"you sell it, who the market is, what the price is, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","665.15"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":665.1520999999996}
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{"page":142,"change":"none","str":"and what the barriers to entry are.","dir":"ltr","width":"177.88","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","651.15"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":651.1490999999995}
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{"page":142,"change":"none","str":"Mark describes this as the first version of ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","637.15"],"fontName":"AMIDOT+OpenSans","x":346.17409999999995,"y":637.1460999999995}
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{"page":142,"change":"none","str":"serving as marketing material and driving traf","dir":"ltr","width":"233.94","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","609.14"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":609.1400999999994}
|
||
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|
||
{"page":142,"change":"none","str":"fic to your site, where you can offer a related ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","595.14"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":595.1370999999994}
|
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{"page":142,"change":"none","str":"al content of the textbook isn’t unique at all, so ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","497.12"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":497.11609999999916}
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|
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{"page":142,"change":"none","str":"ditional publishers who charge over and over ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","455.11"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":455.1070999999992}
|
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{"page":142,"change":"none","str":"again for the same content without adding ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","441.10"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":441.1040999999992}
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{"page":143,"change":"none","str":"year, and new books created for grades 4 to 6 ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","637.29"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":637.2890999999997}
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{"page":143,"change":"none","str":"Sasol Inzalo Foundation, Siyavula produced ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","595.28"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":595.2800999999996}
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{"page":143,"change":"none","str":"workbooks for grades 4 to 6 called Thunder","dir":"ltr","width":"234.38","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","567.27"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":567.2740999999995}
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{"page":143,"change":"none","str":"bolt Kids that uses a fun comic-book style.","dir":"ltr","width":"215.95","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","553.27"],"fontName":"AMIDOT+OpenSans","x":42.516700000000014,"y":553.2710999999995}
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{"page":143,"change":"none","str":"teacher’s guides and other resources.","dir":"ltr","width":"192.91","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","525.30"],"fontName":"AMIDOT+OpenSans","x":42.51659999999998,"y":525.3010999999999}
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{"page":143,"change":"none","str":"Through this experience, Siyavula learned ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","511.30"],"fontName":"AMIDOT+OpenSans","x":56.51959999999998,"y":511.2980999999999}
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{"page":143,"change":"none","str":"they could get sponsors to help fund open","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","497.30"],"fontName":"AMIDOT+OpenSans","x":42.51659999999998,"y":497.29509999999993}
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{"page":143,"change":"none","str":"ly licensed textbooks. It helped that Siyavula ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","483.29"],"fontName":"AMIDOT+OpenSans","x":42.51659999999998,"y":483.29209999999995}
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{"page":143,"change":"none","str":"two languages. Sponsors liked the social-ben","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","441.28"],"fontName":"AMIDOT+OpenSans","x":42.51659999999998,"y":441.2831}
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{"page":143,"change":"none","str":"efit aspect of textbooks unlocked via a Cre","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","427.28"],"fontName":"AMIDOT+OpenSans","x":42.51659999999998,"y":427.2801}
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{"page":143,"change":"none","str":"posure their brand got. For roughly $150,000, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","399.27"],"fontName":"AMIDOT+OpenSans","x":42.51659999999998,"y":399.27410000000003}
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{"page":143,"change":"none","str":"their logo would be visible on books distribut","dir":"ltr","width":"234.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","385.27"],"fontName":"AMIDOT+OpenSans","x":42.51659999999998,"y":385.27110000000005}
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{"page":143,"change":"none","str":"The Siyavula books that are reviewed, ap","dir":"ltr","width":"219.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","357.27"],"fontName":"AMIDOT+OpenSans","x":56.51959999999998,"y":357.2651000000001}
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{"page":143,"change":"none","str":"proved, and branded by the government are ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","343.26"],"fontName":"AMIDOT+OpenSans","x":42.51659999999998,"y":343.2621000000001}
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{"page":143,"change":"none","str":"books to schoolkids, Siyavula itself received ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","203.23"],"fontName":"AMIDOT+OpenSans","x":42.51659999999998,"y":203.23210000000023}
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{"page":143,"change":"none","str":"provide them with five rand per book (about ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","161.22"],"fontName":"AMIDOT+OpenSans","x":42.51659999999998,"y":161.22310000000027}
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{"page":143,"change":"none","str":"thropic venture started by eBay founder Pierre ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","273.28"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":273.2801000000001}
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{"page":143,"change":"none","str":"tinue to use their open textbooks. The govern","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","203.27"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":203.2651000000002}
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{"page":146,"change":"none","str":"ment. “Our products are so much better than ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","77.20"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":77.19510000000042}
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{"page":146,"change":"none","str":"they were five years ago,” Nathan said. “We ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","63.19"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":63.19210000000042}
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{"page":146,"change":"none","str":"S PA R K F U N","dir":"ltr","width":"295.87","height":"60.00","transform":["60.00","0.00","0.00","60.00","70.87","665.31"],"fontName":"IDEEWD+AbrilFatface-Regular","x":70.8661,"y":665.3071}
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||
{"page":146,"change":"none","str":"SparkFun is an online electronics retailer spe","dir":"ltr","width":"229.96","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","567.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":567.3071}
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||
{"page":146,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","301.09","567.31"],"fontName":"AMIDOT+OpenSans","x":301.0851,"y":567.3071}
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||
{"page":146,"change":"none","str":"cializing in open hardware. Founded in 2003 ","dir":"ltr","width":"229.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","553.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":553.3041}
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||
{"page":146,"change":"none","str":"in the U.S.","dir":"ltr","width":"52.21","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","539.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":539.3010999999999}
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||
{"page":146,"change":"none","str":"www","dir":"ltr","width":"29.11","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","567.30"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1711,"y":567.2960999999999}
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||
{"page":146,"change":"none","str":" ","dir":"ltr","width":"3.15","height":"11.00","transform":["11.00","0.00","0.00","11.00","361.01","567.30"],"fontName":"ESGBSL+OpenSans-Bold","x":361.0131,"y":567.2960999999999}
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||
{"page":146,"change":"none","str":"sparkfun","dir":"ltr","width":"49.92","height":"11.00","transform":["11.00","0.00","0.00","11.00","364.41","567.30"],"fontName":"ESGBSL+OpenSans-Bold","x":364.4121,"y":567.2960999999999}
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||
{"page":146,"change":"none","str":" com","dir":"ltr","width":"26.38","height":"11.00","transform":["11.00","0.00","0.00","11.00","414.45","567.30"],"fontName":"ESGBSL+OpenSans-Bold","x":414.4511,"y":567.2960999999999}
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||
{"page":146,"change":"none","str":"Revenue model: ","dir":"ltr","width":"90.79","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","539.30"],"fontName":"ESGBSL+OpenSans-Bold","x":332.1601,"y":539.3010999999999}
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||
{"page":146,"change":"none","str":"charging for physical copies ","dir":"ltr","width":"144.97","height":"11.00","transform":["11.00","0.00","0.00","11.00","422.95","539.30"],"fontName":"AMIDOT+OpenSans","x":422.9453,"y":539.3010999999999}
|
||
{"page":146,"change":"none","str":"(electronics sales)","dir":"ltr","width":"90.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.16","525.30"],"fontName":"AMIDOT+OpenSans","x":332.1601,"y":525.2980999999999}
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||
{"page":146,"change":"none","str":"Interview date:","dir":"ltr","width":"84.01","height":"11.00","transform":["11.00","0.00","0.00","11.00","82.87","441.31"],"fontName":"ESGBSL+OpenSans-Bold","x":82.8652,"y":441.3071}
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||
{"page":146,"change":"none","str":" February 29, 2016","dir":"ltr","width":"94.89","height":"11.00","transform":["11.00","0.00","0.00","11.00","166.88","441.31"],"fontName":"AMIDOT+OpenSans","x":166.8832,"y":441.3071}
|
||
{"page":146,"change":"none","str":"Interviewee: ","dir":"ltr","width":"72.22","height":"11.00","transform":["11.00","0.00","0.00","11.00","82.87","427.30"],"fontName":"ESGBSL+OpenSans-Bold","x":82.86519999999999,"y":427.3041}
|
||
{"page":146,"change":"none","str":"Nathan Seidle, founder","dir":"ltr","width":"118.52","height":"11.00","transform":["11.00","0.00","0.00","11.00","155.09","427.30"],"fontName":"AMIDOT+OpenSans","x":155.08569999999997,"y":427.3041}
|
||
{"page":146,"change":"none","str":"Profile written by Sarah Hinchliff Pearson ","dir":"ltr","width":"202.82","height":"11.00","transform":["11.00","0.00","0.00","11.00","82.87","399.31"],"fontName":"KOGLYZ+OpenSans-Italic","x":82.86519999999999,"y":399.3091}
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||
{"page":147,"change":"none","str":"132","dir":"ltr","width":"11.82","height":"7.00","transform":["7.00","0.00","0.00","7.00","42.52","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":42.5197,"y":21.3071}
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||
{"page":147,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","436.98","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":436.9786,"y":21.3071}
|
||
{"page":147,"change":"none","str":"used to just sell products. Now it’s a product ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","721.31"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":721.3071}
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||
{"page":147,"change":"none","str":"plus a video, a seventeen-page hookup guide, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","707.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":707.3041}
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||
{"page":147,"change":"none","str":"and example firmware on three different plat","dir":"ltr","width":"234.11","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","693.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":693.3010999999999}
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||
{"page":147,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","693.30"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":693.3010999999999}
|
||
{"page":147,"change":"none","str":"forms to get you up and running faster. We ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","679.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":679.2980999999999}
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||
{"page":147,"change":"none","str":"have gotten better because we had to in order ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","665.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":665.2950999999998}
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||
{"page":147,"change":"none","str":"to compete. As painful as it is for us, it’s better ","dir":"ltr","width":"240.13","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","651.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":651.2920999999998}
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||
{"page":147,"change":"none","str":"for the customers.”","dir":"ltr","width":"98.63","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","637.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":637.2890999999997}
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||
{"page":147,"change":"none","str":"SparkFun parts are available on eBay for ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","623.29"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":623.2860999999997}
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||
{"page":147,"change":"none","str":"lower prices. But people come directly to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","609.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":609.2830999999996}
|
||
{"page":147,"change":"none","str":"SparkFun because SparkFun makes their lives ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","595.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":595.2800999999996}
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||
{"page":147,"change":"none","str":"easier. The example code works; there is a ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","581.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":581.2770999999996}
|
||
{"page":147,"change":"none","str":"service number to call; they ship replacement ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","567.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":567.2740999999995}
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||
{"page":147,"change":"none","str":"parts the day they get a service call. They in","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","553.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":553.2710999999995}
|
||
{"page":147,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","553.27"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":553.2710999999995}
|
||
{"page":147,"change":"none","str":"vest heavily in service and support. “I don’t be","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","539.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":539.2680999999994}
|
||
{"page":147,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","539.27"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":539.2680999999994}
|
||
{"page":147,"change":"none","str":"lieve businesses should be competing with IP ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","525.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":525.2650999999994}
|
||
{"page":147,"change":"none","str":"[intellectual property] barriers,” Nathan said. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","511.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":511.2620999999994}
|
||
{"page":147,"change":"none","str":"“","dir":"ltr","width":"3.85","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","497.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":497.2590999999994}
|
||
{"page":147,"change":"none","str":"This","dir":"ltr","width":"19.44","height":"11.00","transform":["11.00","0.00","0.00","11.00","46.47","497.26"],"fontName":"GIDNUH+OpenSans-Italic","x":46.4687,"y":497.2590999999994}
|
||
{"page":147,"change":"none","str":" is the stuff they should be competing on.”","dir":"ltr","width":"213.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","65.94","497.26"],"fontName":"AMIDOT+OpenSans","x":65.9387,"y":497.2590999999994}
|
||
{"page":147,"change":"none","str":"SparkFun’s company history began in Nathan’s ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","441.31"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":441.3071}
|
||
{"page":147,"change":"none","str":"college dorm room. He spent a lot of time ex","dir":"ltr","width":"234.00","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","427.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":427.3041}
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||
{"page":147,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","427.30"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":427.3041}
|
||
{"page":147,"change":"none","str":"perimenting with and building electronics, and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","413.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":413.3011}
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||
{"page":147,"change":"none","str":"he realized there was a void in the market. “If ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","399.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":399.29810000000003}
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||
{"page":147,"change":"none","str":"you wanted to place an order for something,” ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","385.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":385.29510000000005}
|
||
{"page":147,"change":"none","str":"he said, “you first had to search far and wide ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","371.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":371.29210000000006}
|
||
{"page":147,"change":"none","str":"to find it, and then you had to call or fax some","dir":"ltr","width":"233.51","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","357.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":357.2891000000001}
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||
{"page":147,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","357.29"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":357.2891000000001}
|
||
{"page":147,"change":"none","str":"one.” In 2003, during his third year of college, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","343.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":343.2861000000001}
|
||
{"page":147,"change":"none","str":"he registered sparkfun.com and started re","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","329.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":329.2831000000001}
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||
{"page":147,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","329.28"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":329.2831000000001}
|
||
{"page":147,"change":"none","str":"selling products out of his bedroom. After he ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","315.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":315.2801000000001}
|
||
{"page":147,"change":"none","str":"graduated, he started making and selling his ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","301.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":301.27710000000013}
|
||
{"page":147,"change":"none","str":"own products.","dir":"ltr","width":"74.42","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","287.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":287.27410000000015}
|
||
{"page":147,"change":"none","str":"Once he started designing his own prod","dir":"ltr","width":"219.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","273.27"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":273.27110000000016}
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||
{"page":147,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","273.27"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":273.27110000000016}
|
||
{"page":147,"change":"none","str":"ucts, he began putting the software and sche","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","259.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":259.2681000000002}
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||
{"page":147,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","259.27"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":259.2681000000002}
|
||
{"page":147,"change":"none","str":"matics online to help with technical support. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","245.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":245.2651000000002}
|
||
{"page":147,"change":"none","str":"After doing some research on licensing op","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","231.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":231.2621000000002}
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||
{"page":147,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","231.26"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":231.2621000000002}
|
||
{"page":147,"change":"none","str":"tions, he chose Creative Commons licenses ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","217.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":217.25910000000022}
|
||
{"page":147,"change":"none","str":"because he was drawn to the “human-read","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","203.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":203.25610000000023}
|
||
{"page":147,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","203.26"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":203.25610000000023}
|
||
{"page":147,"change":"none","str":"able deeds” that explain the licensing terms in ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","189.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":189.25310000000025}
|
||
{"page":147,"change":"none","str":"simple terms. SparkFun still uses CC licenses ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","175.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":175.25010000000026}
|
||
{"page":147,"change":"none","str":"for all of the schematics and firmware for the ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","161.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":161.24710000000027}
|
||
{"page":147,"change":"none","str":"products they create.","dir":"ltr","width":"109.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","147.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":147.2441000000003}
|
||
{"page":147,"change":"none","str":"The company has grown from a solo project ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","133.24"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":133.2411000000003}
|
||
{"page":147,"change":"none","str":"to a corporation with 140 employees. In 2015, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","119.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":119.2381000000003}
|
||
{"page":147,"change":"none","str":"SparkFun earned $33 million in revenue. Sell","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","105.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":105.2351000000003}
|
||
{"page":147,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","105.24"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":105.2351000000003}
|
||
{"page":147,"change":"none","str":"ing components and widgets to hobbyists, pro","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","91.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":91.2321000000003}
|
||
{"page":147,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","91.23"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":91.2321000000003}
|
||
{"page":147,"change":"none","str":"fessionals, and artists remains a major part of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","77.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":77.2291000000003}
|
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{"page":147,"change":"none","str":"SparkFun’s business. They sell their own prod","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","63.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":63.2261000000003}
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{"page":147,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","63.23"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":63.2261000000003}
|
||
{"page":147,"change":"none","str":"ucts, but they also partner with Arduino (also ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","623.23"],"fontName":"AMIDOT+OpenSans","x":303.8357,"y":623.2251000000003}
|
||
{"page":147,"change":"none","str":"profiled in this book) by manufacturing boards ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","609.22"],"fontName":"AMIDOT+OpenSans","x":303.8357,"y":609.2221000000003}
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{"page":148,"change":"none","str":"the goal; it is the outcome of a well-executed ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","385.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":385.23509999999953}
|
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{"page":148,"change":"none","str":"plan,” Nathan said. “We focus on having a big","dir":"ltr","width":"233.82","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","371.23"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":371.23209999999955}
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{"page":148,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","371.23"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":371.23209999999955}
|
||
{"page":148,"change":"none","str":"ger impact on the world.” Nathan believes they ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","357.23"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":357.22909999999956}
|
||
{"page":148,"change":"none","str":"get some of the brightest and most amazing ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","343.23"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":343.2260999999996}
|
||
{"page":148,"change":"none","str":"employees because they aren’t singularly fo","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","329.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":329.2230999999996}
|
||
{"page":148,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","329.22"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":329.2230999999996}
|
||
{"page":148,"change":"none","str":"cused on the bottom line.","dir":"ltr","width":"131.85","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","315.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":315.2200999999996}
|
||
{"page":148,"change":"none","str":"The company is committed to transparency ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","301.22"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":301.2170999999996}
|
||
{"page":148,"change":"none","str":"and shares all of its financials with its employ","dir":"ltr","width":"233.69","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","287.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":287.21409999999963}
|
||
{"page":148,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","287.21"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":287.21409999999963}
|
||
{"page":148,"change":"none","str":"ees. They also generally strive to avoid being ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","273.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":273.21109999999965}
|
||
{"page":148,"change":"none","str":"another soulless corporation. They actively ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","259.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":259.20809999999966}
|
||
{"page":148,"change":"none","str":"try to reveal the humans behind the compa","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","245.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":245.20509999999967}
|
||
{"page":148,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","245.21"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":245.20509999999967}
|
||
{"page":148,"change":"none","str":"ny, and they work to ensure people coming to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","231.20"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":231.2020999999997}
|
||
{"page":148,"change":"none","str":"their site don’t find only unchanging content.","dir":"ltr","width":"230.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","217.20"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":217.1990999999997}
|
||
{"page":148,"change":"none","str":"SparkFun’s customer base is largely made up of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","161.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":161.3071}
|
||
{"page":148,"change":"none","str":"industrious electronics enthusiasts. They have ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","147.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":147.3041}
|
||
{"page":148,"change":"none","str":"customers who are regularly involved in the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","133.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":133.30110000000002}
|
||
{"page":148,"change":"none","str":"company’s customer support, independently ","dir":"ltr","width":"240.15","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","119.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":119.29810000000002}
|
||
{"page":148,"change":"none","str":"responding to questions in forums and prod","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","105.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":105.29510000000002}
|
||
{"page":148,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","105.30"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":105.29510000000002}
|
||
{"page":148,"change":"none","str":"uct-comment sections. Customers also bring ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","91.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":91.29210000000002}
|
||
{"page":148,"change":"none","str":"product ideas to the company. SparkFun reg","dir":"ltr","width":"233.81","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","77.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":77.28910000000002}
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||
{"page":148,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","77.29"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":77.28910000000002}
|
||
{"page":148,"change":"none","str":"ularly sifts through suggestions from custom","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","63.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":63.28610000000002}
|
||
{"page":148,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","63.29"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":63.28610000000002}
|
||
{"page":148,"change":"none","str":"ers and tries to build on them where they can. ","dir":"ltr","width":"240.20","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","721.28"],"fontName":"AMIDOT+OpenSans","x":332.1821,"y":721.2841}
|
||
{"page":148,"change":"none","str":"“From the beginning, we have been listening ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","707.28"],"fontName":"AMIDOT+OpenSans","x":332.1821,"y":707.2810999999999}
|
||
{"page":148,"change":"none","str":"to the community,” Nathan said. “Customers ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","693.28"],"fontName":"AMIDOT+OpenSans","x":332.1821,"y":693.2780999999999}
|
||
{"page":148,"change":"none","str":"would identify a pain point, and we would de","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","679.28"],"fontName":"AMIDOT+OpenSans","x":332.1821,"y":679.2750999999998}
|
||
{"page":148,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","679.28"],"fontName":"AMIDOT+OpenSans","x":565.9540999999999,"y":679.2750999999998}
|
||
{"page":148,"change":"none","str":"sign something to address it.”","dir":"ltr","width":"151.88","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","665.27"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":665.2720999999998}
|
||
{"page":148,"change":"none","str":"However, this sort of customer engagement ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.19","651.27"],"fontName":"AMIDOT+OpenSans","x":346.1850999999999,"y":651.2690999999998}
|
||
{"page":148,"change":"none","str":"does not always translate to people actively ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","637.27"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":637.2660999999997}
|
||
{"page":148,"change":"none","str":"contributing to SparkFun’s projects. The com","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","623.26"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":623.2630999999997}
|
||
{"page":148,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","623.26"],"fontName":"AMIDOT+OpenSans","x":565.9540999999999,"y":623.2630999999997}
|
||
{"page":148,"change":"none","str":"pany has a public repository of software code ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","609.26"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":609.2600999999996}
|
||
{"page":148,"change":"none","str":"for each of its devices online. On a particular","dir":"ltr","width":"234.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","595.26"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":595.2570999999996}
|
||
{"page":148,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","595.26"],"fontName":"AMIDOT+OpenSans","x":565.9540999999999,"y":595.2570999999996}
|
||
{"page":148,"change":"none","str":"ly active project, there will only be about two ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","581.25"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":581.2540999999995}
|
||
{"page":148,"change":"none","str":"dozen people contributing significant improve","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","567.25"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":567.2510999999995}
|
||
{"page":148,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","567.25"],"fontName":"AMIDOT+OpenSans","x":565.9540999999999,"y":567.2510999999995}
|
||
{"page":148,"change":"none","str":"ments. The vast majority of projects are rela","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","553.25"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":553.2480999999995}
|
||
{"page":148,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","553.25"],"fontName":"AMIDOT+OpenSans","x":565.9540999999999,"y":553.2480999999995}
|
||
{"page":148,"change":"none","str":"tively untouched by the public. “There is a the","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","539.25"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":539.2450999999994}
|
||
{"page":148,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","539.25"],"fontName":"AMIDOT+OpenSans","x":565.9540999999999,"y":539.2450999999994}
|
||
{"page":148,"change":"none","str":"ory that if you open-source it, they will come,” ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","525.24"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":525.2420999999994}
|
||
{"page":148,"change":"none","str":"Nathan said. “That’s not really true.”","dir":"ltr","width":"184.83","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","511.24"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":511.2390999999994}
|
||
{"page":148,"change":"none","str":"Rather than focusing on cocreation with ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.19","497.24"],"fontName":"AMIDOT+OpenSans","x":346.1850999999999,"y":497.2360999999994}
|
||
{"page":148,"change":"none","str":"their customers, SparkFun instead focuses on ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","483.23"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":483.2330999999994}
|
||
{"page":148,"change":"none","str":"enabling people to copy, tinker, and improve ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","469.23"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":469.2300999999994}
|
||
{"page":148,"change":"none","str":"products on their own. They heavily invest in ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","455.23"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":455.22709999999944}
|
||
{"page":148,"change":"none","str":"tutorials and other material designed to help ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","441.22"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":441.22409999999945}
|
||
{"page":148,"change":"none","str":"people understand how the products work so ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","427.22"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":427.22109999999947}
|
||
{"page":148,"change":"none","str":"they can fix and improve things independently. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","413.22"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":413.2180999999995}
|
||
{"page":148,"change":"none","str":"“What gives me joy is when people take open-","dir":"ltr","width":"237.32","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","399.22"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":399.2150999999995}
|
||
{"page":148,"change":"none","str":"source layouts and then build their own circuit ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","385.21"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":385.2120999999995}
|
||
{"page":148,"change":"none","str":"boards from our designs,” Nathan said.","dir":"ltr","width":"201.13","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","371.21"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":371.2090999999995}
|
||
{"page":148,"change":"none","str":"Obviously, opening up the design of their ","dir":"ltr","width":"226.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.19","357.21"],"fontName":"AMIDOT+OpenSans","x":346.1850999999999,"y":357.20609999999954}
|
||
{"page":148,"change":"none","str":"products is a necessary step if their goal is to ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","343.20"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":343.20309999999955}
|
||
{"page":148,"change":"none","str":"empower the public. Nathan also firmly be","dir":"ltr","width":"233.51","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","329.20"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":329.20009999999957}
|
||
{"page":148,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","329.20"],"fontName":"AMIDOT+OpenSans","x":565.9540999999999,"y":329.20009999999957}
|
||
{"page":148,"change":"none","str":"lieves it makes them more money because ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","315.20"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":315.1970999999996}
|
||
{"page":148,"change":"none","str":"it requires them to focus on how to provide ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","301.19"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":301.1940999999996}
|
||
{"page":148,"change":"none","str":"maximum value. Rather than designing a new ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","287.19"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":287.1910999999996}
|
||
{"page":148,"change":"none","str":"product and protecting it in order to extract as ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","273.19"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":273.1880999999996}
|
||
{"page":148,"change":"none","str":"much money as possible from it, they release ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","259.19"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":259.18509999999964}
|
||
{"page":148,"change":"none","str":"the keys necessary for others to build it them","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","245.18"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":245.18209999999965}
|
||
{"page":148,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","245.18"],"fontName":"AMIDOT+OpenSans","x":565.9540999999999,"y":245.18209999999965}
|
||
{"page":148,"change":"none","str":"selves and then spend company time and re","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","231.18"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":231.17909999999966}
|
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{"page":148,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.95","231.18"],"fontName":"AMIDOT+OpenSans","x":565.9540999999999,"y":231.17909999999966}
|
||
{"page":148,"change":"none","str":"sources on innovation and service. From a ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","217.18"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":217.17609999999968}
|
||
{"page":148,"change":"none","str":"short-term perspective, SparkFun may lose a ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","203.17"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":203.1730999999997}
|
||
{"page":148,"change":"none","str":"few dollars when others copy their products. ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","189.17"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":189.1700999999997}
|
||
{"page":148,"change":"none","str":"But in the long run, it makes them a more ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","175.17"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":175.16709999999972}
|
||
{"page":148,"change":"none","str":"nimble, innovative business. In other words, it ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","161.16"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":161.16409999999973}
|
||
{"page":148,"change":"none","str":"makes them the kind of company they set out ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","147.16"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":147.16109999999975}
|
||
{"page":148,"change":"none","str":"to be.","dir":"ltr","width":"29.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.18","133.16"],"fontName":"AMIDOT+OpenSans","x":332.18209999999993,"y":133.15809999999976}
|
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{"page":149,"change":"none","str":"134","dir":"ltr","width":"11.86","height":"7.00","transform":["7.00","0.00","0.00","7.00","42.52","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":42.5197,"y":21.3071}
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{"page":151,"change":"none","str":"priate education,” Piya said.","dir":"ltr","width":"142.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","399.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":399.2380999999995}
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{"page":151,"change":"none","str":"team decided to spin the endeavor into an in","dir":"ltr","width":"233.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","371.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":371.23209999999955}
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{"page":151,"change":"none","str":"mons licenses on the materials.","dir":"ltr","width":"161.96","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","329.22"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":329.2230999999996}
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{"page":151,"change":"none","str":"ical information in the content. They chose ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","259.21"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":259.20809999999966}
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{"page":151,"change":"none","str":"exact problem. It has allowed us to scale our ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","105.18"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":105.17509999999979}
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{"page":151,"change":"none","str":"the same time.","dir":"ltr","width":"76.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","63.17"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":63.16609999999979}
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{"page":151,"change":"none","str":"careful precision with which TeachAIDS crafts ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","693.16"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":693.1580999999996}
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{"page":151,"change":"none","str":"ing high-quality content is what matters most ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","637.15"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":637.1460999999995}
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{"page":151,"change":"none","str":"to us,” Piya said. “Research drives everything ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","623.14"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":623.1430999999994}
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{"page":151,"change":"none","str":"TeachAIDS has three separate volunteer teams ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","133.04"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":133.03809999999953}
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{"page":151,"change":"none","str":"translate the materials from English to the lo","dir":"ltr","width":"233.44","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","119.04"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":119.03509999999953}
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{"page":151,"change":"none","str":"cal language and customize the content based ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","105.03"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":105.03209999999953}
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{"page":152,"change":"none","str":"it lines up with the original materials. They re","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","693.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":693.3010999999999}
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{"page":152,"change":"none","str":"TeachAIDS employs full-time employees, ","dir":"ltr","width":"226.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","623.29"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":623.2860999999997}
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{"page":152,"change":"none","str":"dividuals experienced in working in the NGO ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","539.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":539.2680999999994}
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{"page":152,"change":"none","str":"TeachAIDS works closely with film writers and ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","483.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":483.25609999999944}
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{"page":152,"change":"none","str":"nonprofits around the world were just creating ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","105.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":105.2771000000001}
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{"page":152,"change":"none","str":"their own materials using whatever they could ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","91.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":91.2741000000001}
|
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{"page":152,"change":"none","str":"find for free online,” Shuman said. “The only ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","77.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":77.2711000000001}
|
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{"page":152,"change":"none","str":"way to persuade them to use our highly effec","dir":"ltr","width":"234.62","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","721.27"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":721.2661}
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{"page":152,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","721.27"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":721.2661}
|
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{"page":152,"change":"none","str":"tive model was to make it completely free.”","dir":"ltr","width":"220.15","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","707.26"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":707.2631}
|
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{"page":152,"change":"none","str":"Like many content creators offering their ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","693.26"],"fontName":"AMIDOT+OpenSans","x":346.17409999999995,"y":693.2601}
|
||
{"page":152,"change":"none","str":"work for free, they settled on advertising as a ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","679.26"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":679.2570999999999}
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{"page":152,"change":"none","str":"funding model. But they were extremely care","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","665.25"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":665.2540999999999}
|
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{"page":152,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","665.25"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":665.2540999999999}
|
||
{"page":152,"change":"none","str":"ful not to let the advertising compromise their ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","651.25"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":651.2510999999998}
|
||
{"page":152,"change":"none","str":"credibility or undermine the heavy investment ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","637.25"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":637.2480999999998}
|
||
{"page":152,"change":"none","str":"they put into creating quality content. Spon","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","623.25"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":623.2450999999998}
|
||
{"page":152,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","623.25"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":623.2450999999998}
|
||
{"page":152,"change":"none","str":"sors of the content have no ability to influence ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","609.24"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":609.2420999999997}
|
||
{"page":152,"change":"none","str":"the substance of the content, and they cannot ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","595.24"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":595.2390999999997}
|
||
{"page":152,"change":"none","str":"even create advertising content. Sponsors only ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","581.24"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":581.2360999999996}
|
||
{"page":152,"change":"none","str":"get the right to have their logo appear before ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","567.23"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":567.2330999999996}
|
||
{"page":152,"change":"none","str":"and after the educational content. All of the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","553.23"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":553.2300999999995}
|
||
{"page":152,"change":"none","str":"content remains branded as TeachAIDS.","dir":"ltr","width":"204.75","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","539.23"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":539.2270999999995}
|
||
{"page":152,"change":"none","str":"TeachAIDS is careful not to seek funding to ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","525.22"],"fontName":"AMIDOT+OpenSans","x":346.17409999999995,"y":525.2240999999995}
|
||
{"page":152,"change":"none","str":"cover the costs of a specific project. Instead, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","511.22"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":511.22109999999947}
|
||
{"page":152,"change":"none","str":"sponsorships are structured as unrestricted ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","497.22"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":497.2180999999995}
|
||
{"page":152,"change":"none","str":"donations to the nonprofit. This gives the non","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","483.22"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":483.2150999999995}
|
||
{"page":152,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","483.22"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":483.2150999999995}
|
||
{"page":152,"change":"none","str":"profit more stability, but even more important","dir":"ltr","width":"234.11","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","469.21"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":469.2120999999995}
|
||
{"page":152,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","469.21"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":469.2120999999995}
|
||
{"page":152,"change":"none","str":"ly, it enables them to subsidize projects being ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","455.21"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":455.2090999999995}
|
||
{"page":152,"change":"none","str":"localized for an area with no sponsors. “If we ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","441.21"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":441.20609999999954}
|
||
{"page":152,"change":"none","str":"just created versions based on where we could ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","427.20"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":427.20309999999955}
|
||
{"page":152,"change":"none","str":"get sponsorships, we would only have materi","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","413.20"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":413.20009999999957}
|
||
{"page":152,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","413.20"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":413.20009999999957}
|
||
{"page":152,"change":"none","str":"als for wealthier countries,” Shuman said.","dir":"ltr","width":"212.57","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","399.20"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":399.1970999999996}
|
||
{"page":152,"change":"none","str":"As of 2016, TeachAIDS has dozens of spon","dir":"ltr","width":"219.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","385.19"],"fontName":"AMIDOT+OpenSans","x":346.17409999999995,"y":385.1940999999996}
|
||
{"page":152,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","385.19"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":385.1940999999996}
|
||
{"page":152,"change":"none","str":"sors. “When we go into a new country, various ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","371.19"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":371.1910999999996}
|
||
{"page":152,"change":"none","str":"companies hear about us and reach out to us,” ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","357.19"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":357.1880999999996}
|
||
{"page":152,"change":"none","str":"Piya said. “We don’t have to do much to find or ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","343.19"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":343.18509999999964}
|
||
{"page":152,"change":"none","str":"attract them.” They believe the sponsorships ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","329.18"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":329.18209999999965}
|
||
{"page":152,"change":"none","str":"are easy to sell because they offer so much val","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","315.18"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":315.17909999999966}
|
||
{"page":152,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","315.18"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":315.17909999999966}
|
||
{"page":152,"change":"none","str":"ue to sponsors. TeachAIDS sponsorships give ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","301.18"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":301.1760999999997}
|
||
{"page":152,"change":"none","str":"corporations the chance to reach new eyeballs ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","287.17"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":287.1730999999997}
|
||
{"page":152,"change":"none","str":"with their brand, but at a much lower cost than ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","273.17"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":273.1700999999997}
|
||
{"page":152,"change":"none","str":"other advertising channels. The audience for ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","259.17"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":259.1670999999997}
|
||
{"page":152,"change":"none","str":"TeachAIDS content also tends to skew young, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","245.16"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":245.16409999999973}
|
||
{"page":152,"change":"none","str":"which is often a desirable demographic for ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","231.16"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":231.16109999999975}
|
||
{"page":152,"change":"none","str":"brands. Unlike traditional advertising, the con","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","217.16"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":217.15809999999976}
|
||
{"page":152,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","217.16"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":217.15809999999976}
|
||
{"page":152,"change":"none","str":"tent is not time-sensitive, so an investment in ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","203.16"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":203.15509999999978}
|
||
{"page":152,"change":"none","str":"a sponsorship can benefit a brand for many ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","189.15"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":189.1520999999998}
|
||
{"page":152,"change":"none","str":"years to come.","dir":"ltr","width":"75.03","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","175.15"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":175.1490999999998}
|
||
{"page":152,"change":"none","str":"Importantly, the value to corporate spon","dir":"ltr","width":"219.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","161.15"],"fontName":"AMIDOT+OpenSans","x":346.17409999999995,"y":161.14609999999982}
|
||
{"page":152,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","161.15"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":161.14609999999982}
|
||
{"page":152,"change":"none","str":"sors goes beyond commercial considerations. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","147.14"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":147.14309999999983}
|
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{"page":152,"change":"none","str":"As a nonprofit with a clearly articulated so","dir":"ltr","width":"233.45","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","133.14"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":133.14009999999985}
|
||
{"page":152,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","133.14"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":133.14009999999985}
|
||
{"page":152,"change":"none","str":"cial mission, corporate sponsorships are do","dir":"ltr","width":"233.44","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","119.14"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":119.13709999999985}
|
||
{"page":152,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","119.14"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":119.13709999999985}
|
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{"page":152,"change":"none","str":"nations to a cause. “This is something com","dir":"ltr","width":"233.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","105.13"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":105.13409999999985}
|
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{"page":152,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","105.13"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":105.13409999999985}
|
||
{"page":152,"change":"none","str":"panies can be proud of internally,” Shuman ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","91.13"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":91.13109999999985}
|
||
{"page":152,"change":"none","str":"said. Some companies have even built public","dir":"ltr","width":"234.64","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","77.13"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":77.12809999999985}
|
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{"page":152,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","77.13"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":77.12809999999985}
|
||
{"page":153,"change":"none","str":"138","dir":"ltr","width":"11.83","height":"7.00","transform":["7.00","0.00","0.00","7.00","42.52","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":42.5197,"y":21.3071}
|
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{"page":153,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","436.98","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":436.9786,"y":21.3071}
|
||
{"page":153,"change":"none","str":"ity campaigns around the fact that they have ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","721.31"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":721.3071}
|
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{"page":153,"change":"none","str":"sponsored these initiatives.","dir":"ltr","width":"141.21","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","707.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":707.3041}
|
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{"page":153,"change":"none","str":"The core mission of TeachAIDS—ensuring ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","651.31"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":651.3071}
|
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{"page":153,"change":"none","str":"global access to life-saving education—is at ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","637.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":637.3041}
|
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{"page":153,"change":"none","str":"the root of everything the organization does. It ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","623.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":623.3010999999999}
|
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{"page":153,"change":"none","str":"underpins the work; it motivates the funders. ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","609.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":609.2980999999999}
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{"page":153,"change":"none","str":"The CC license on the materials they create ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","595.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":595.2950999999998}
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{"page":153,"change":"none","str":"furthers that mission, allowing them to safe","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","581.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":581.2920999999998}
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{"page":153,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","581.29"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":581.2920999999998}
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{"page":153,"change":"none","str":"ly and quickly scale their materials worldwide. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","567.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":567.2890999999997}
|
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{"page":153,"change":"none","str":"“The Creative Commons license has been a ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","553.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":553.2860999999997}
|
||
{"page":153,"change":"none","str":"game changer for TeachAIDS,” Piya said.","dir":"ltr","width":"205.12","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","539.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":539.2830999999996}
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{"page":154,"change":"none","str":"139","dir":"ltr","width":"11.83","height":"7.00","transform":["7.00","0.00","0.00","7.00","557.56","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":557.5573,"y":21.3071}
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{"page":154,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","70.87","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":70.8661,"y":21.3071}
|
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{"page":154,"change":"none","str":"In the early 2000s, Hessel van Oorschot was ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","287.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":287.3071}
|
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{"page":155,"change":"none","str":"sonally experienced finding this music.","dir":"ltr","width":"194.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","511.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":511.2620999999994}
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{"page":155,"change":"none","str":"As they were growing the community, Hessel ","dir":"ltr","width":"226.06","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","497.26"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":497.2590999999994}
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{"page":155,"change":"none","str":"got a phone call from a company that made in-","dir":"ltr","width":"237.20","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","483.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":483.25609999999944}
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{"page":155,"change":"none","str":"store music playlists asking if they had enough ","dir":"ltr","width":"240.07","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","469.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":469.25309999999945}
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{"page":155,"change":"none","str":"music licensed with Creative Commons that ","dir":"ltr","width":"240.08","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","455.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":455.25009999999946}
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{"page":155,"change":"none","str":"they could use. Stores need quality, good-lis","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","441.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":441.2470999999995}
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{"page":155,"change":"none","str":"tening music but not necessarily hits, a bit like ","dir":"ltr","width":"240.06","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","427.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":427.2440999999995}
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{"page":155,"change":"none","str":"a radio show without the DJ. This opened a ","dir":"ltr","width":"240.05","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","413.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":413.2410999999995}
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{"page":155,"change":"none","str":"new opportunity for Tribe of Noise. They start","dir":"ltr","width":"234.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","399.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":399.2380999999995}
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{"page":155,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","399.24"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":399.2380999999995}
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{"page":155,"change":"none","str":"ed their In-store Music Service, using music (li","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","385.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":385.23509999999953}
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{"page":155,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","385.24"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":385.23509999999953}
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{"page":155,"change":"none","str":"censed with CC BY-SA) uploaded by the Tribe of ","dir":"ltr","width":"240.08","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","371.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":371.23209999999955}
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{"page":155,"change":"none","str":"Noise community of musicians.","dir":"ltr","width":"157.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","357.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":357.22909999999956}
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{"page":155,"change":"none","str":"1","dir":"ltr","width":"3.67","height":"6.41","transform":["6.41","0.00","0.00","6.41","199.16","360.97"],"fontName":"UDGTIF+OpenSans","x":199.158,"y":360.9701}
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{"page":155,"change":"none","str":"In most countries, artists, authors, and musi","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","301.31"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":301.3071}
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{"page":155,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","301.31"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":301.3071}
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{"page":155,"change":"none","str":"cians join a collecting society that manages the ","dir":"ltr","width":"240.06","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","287.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":287.3041}
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{"page":155,"change":"none","str":"licensing and helps collect the royalties. Copy","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","273.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":273.3011}
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{"page":155,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","273.30"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":273.3011}
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{"page":155,"change":"none","str":"right collecting societies in the European Union ","dir":"ltr","width":"240.06","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","259.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":259.29810000000003}
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{"page":155,"change":"none","str":"usually hold monopolies in their respective na","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","245.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":245.29510000000005}
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{"page":155,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","245.30"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":245.29510000000005}
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{"page":155,"change":"none","str":"tional markets. In addition, they require their ","dir":"ltr","width":"240.06","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","231.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":231.29210000000006}
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{"page":155,"change":"none","str":"members to transfer exclusive administration ","dir":"ltr","width":"240.07","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","217.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":217.28910000000008}
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{"page":155,"change":"none","str":"rights to them of all of their works. This compli","dir":"ltr","width":"233.64","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","203.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":203.2861000000001}
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{"page":155,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","203.29"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":203.2861000000001}
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{"page":155,"change":"none","str":"cates the picture for Tribe of Noise, who wants ","dir":"ltr","width":"240.07","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","189.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":189.2831000000001}
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{"page":155,"change":"none","str":"to represent artists, or at least a portion of their ","dir":"ltr","width":"240.05","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","175.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":175.28010000000012}
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{"page":155,"change":"none","str":"repertoire. Hessel and his legal team reached ","dir":"ltr","width":"240.06","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","161.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":161.27710000000013}
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{"page":155,"change":"none","str":"out to collecting societies, starting with those in ","dir":"ltr","width":"240.06","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","147.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":147.27410000000015}
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{"page":155,"change":"none","str":"the Netherlands. What would be the best legal ","dir":"ltr","width":"240.06","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","133.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":133.27110000000016}
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{"page":155,"change":"none","str":"way forward that would respect the wishes of ","dir":"ltr","width":"240.07","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","119.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":119.26810000000016}
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{"page":155,"change":"none","str":"composers and musicians who’d be interested ","dir":"ltr","width":"240.07","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","105.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":105.26510000000016}
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{"page":155,"change":"none","str":"in trying out new models like the In-store Music ","dir":"ltr","width":"240.05","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","91.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":91.26210000000016}
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{"page":155,"change":"none","str":"Service? Collecting societies at first were hesi","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","77.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":77.25910000000016}
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{"page":155,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","77.26"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":77.25910000000016}
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{"page":155,"change":"none","str":"tant and said no, but Tribe of Noise persisted ","dir":"ltr","width":"240.06","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","63.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":63.25610000000016}
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{"page":155,"change":"none","str":"arguing that they primarily work with unknown ","dir":"ltr","width":"240.07","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","721.25"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":721.2541000000001}
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{"page":155,"change":"none","str":"artists and provide them exposure in parts of ","dir":"ltr","width":"240.07","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","707.25"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":707.2511000000001}
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{"page":155,"change":"none","str":"the world where they don’t get airtime normal","dir":"ltr","width":"233.73","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","693.25"],"fontName":"AMIDOT+OpenSans","x":303.8247,"y":693.2481}
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{"page":155,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","693.25"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":693.2481}
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{"page":155,"change":"none","str":"ly and a source of revenue—and this convinced ","dir":"ltr","width":"240.06","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","679.25"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":679.2451}
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{"page":155,"change":"none","str":"them that it was OK. However, Hessel says, “We ","dir":"ltr","width":"240.06","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","665.24"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":665.2420999999999}
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{"page":155,"change":"none","str":"are still fighting for a good cause every single ","dir":"ltr","width":"240.06","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","651.24"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":651.2390999999999}
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{"page":155,"change":"none","str":"day.” ","dir":"ltr","width":"26.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","637.24"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":637.2360999999999}
|
||
{"page":155,"change":"none","str":"Instead of building a large sales force, Tribe ","dir":"ltr","width":"226.07","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","623.23"],"fontName":"AMIDOT+OpenSans","x":317.82770000000005,"y":623.2330999999998}
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{"page":155,"change":"none","str":"of Noise partnered with big organizations who ","dir":"ltr","width":"240.07","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","609.23"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":609.2300999999998}
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{"page":155,"change":"none","str":"have lots of clients and can act as a kind of Tribe ","dir":"ltr","width":"240.07","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","595.23"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":595.2270999999997}
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||
{"page":155,"change":"none","str":"of Noise reseller. The largest telecom network ","dir":"ltr","width":"240.05","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","581.22"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":581.2240999999997}
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{"page":155,"change":"none","str":"in the Netherlands, for example, sells Tribe’s In-","dir":"ltr","width":"237.21","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","567.22"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":567.2210999999996}
|
||
{"page":155,"change":"none","str":"store Music Service subscriptions to their busi","dir":"ltr","width":"233.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","553.22"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":553.2180999999996}
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||
{"page":155,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","553.22"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":553.2180999999996}
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||
{"page":155,"change":"none","str":"ness clients, which include fashion retailers and ","dir":"ltr","width":"240.06","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","539.22"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":539.2150999999996}
|
||
{"page":155,"change":"none","str":"fitness centers. They have a similar deal with the ","dir":"ltr","width":"240.06","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","525.21"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":525.2120999999995}
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||
{"page":155,"change":"none","str":"leading trade association representing hotels ","dir":"ltr","width":"240.06","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","511.21"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":511.2090999999995}
|
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{"page":155,"change":"none","str":"and restaurants in the country. Hessel hopes to ","dir":"ltr","width":"240.06","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","497.21"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":497.20609999999954}
|
||
{"page":155,"change":"none","str":"“copy and paste” this service into other coun","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","483.20"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":483.20309999999955}
|
||
{"page":155,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","483.20"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":483.20309999999955}
|
||
{"page":155,"change":"none","str":"tries where collecting societies understand ","dir":"ltr","width":"240.05","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","469.20"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":469.20009999999957}
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||
{"page":155,"change":"none","str":"what you can do with Creative Commons. Out","dir":"ltr","width":"234.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","455.20"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":455.1970999999996}
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||
{"page":155,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","455.20"],"fontName":"AMIDOT+OpenSans","x":537.5967,"y":455.1970999999996}
|
||
{"page":155,"change":"none","str":"side of the Netherlands, early adoptions have ","dir":"ltr","width":"240.06","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","441.19"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":441.1940999999996}
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||
{"page":155,"change":"none","str":"happened in Scandinavia, Belgium, and the U.S. ","dir":"ltr","width":"240.06","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","427.19"],"fontName":"AMIDOT+OpenSans","x":303.82470000000006,"y":427.1910999999996}
|
||
{"page":155,"change":"none","str":"Tribe of Noise doesn’t pay the musicians up ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","371.31"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":371.3071}
|
||
{"page":155,"change":"none","str":"front; they get paid when their music ends up ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","357.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":357.3041}
|
||
{"page":155,"change":"none","str":"in Tribe of Noise’s in-store music channels. The ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","343.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":343.3011}
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||
{"page":155,"change":"none","str":"musicians’ share is 42.5 percent. It’s not un","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","329.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":329.29810000000003}
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||
{"page":155,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","329.30"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":329.29810000000003}
|
||
{"page":155,"change":"none","str":"common in a traditional model for the artist ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","315.30"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":315.29510000000005}
|
||
{"page":155,"change":"none","str":"to get only 5 to 10 percent, so a share of over ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","301.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":301.29210000000006}
|
||
{"page":155,"change":"none","str":"40 percent is a significantly better deal. Here’s ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","287.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":287.2891000000001}
|
||
{"page":155,"change":"none","str":"how they give an example on their website: ","dir":"ltr","width":"225.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","273.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":273.2861000000001}
|
||
{"page":155,"change":"none","str":"A few of your songs [licensed with CC BY-SA], ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","245.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":245.29110000000009}
|
||
{"page":155,"change":"none","str":"for example five in total, are selected for a be","dir":"ltr","width":"233.51","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","231.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":231.2881000000001}
|
||
{"page":155,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","231.29"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":231.2881000000001}
|
||
{"page":155,"change":"none","str":"spoke in-store music channel broadcasting at ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","217.29"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":217.2851000000001}
|
||
{"page":155,"change":"none","str":"a large retailer with 1,000 stores nationwide. In ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","203.28"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":203.28210000000013}
|
||
{"page":155,"change":"none","str":"this case the overall playlist contains 350 songs ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","189.28"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":189.27910000000014}
|
||
{"page":155,"change":"none","str":"so the musician’s share is 5/350 = 1.43%. The li","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","175.28"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":175.27610000000016}
|
||
{"page":155,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.60","175.28"],"fontName":"AMIDOT+OpenSans","x":537.5988,"y":175.27610000000016}
|
||
{"page":155,"change":"none","str":"cense fee agreed with this retailer is US$12 per ","dir":"ltr","width":"239.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","161.27"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":161.27310000000017}
|
||
{"page":155,"change":"none","str":"month per play-out. So if 42.5% is shared with ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","147.27"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":147.27010000000018}
|
||
{"page":155,"change":"none","str":"the Tribe musicians in this playlist and your ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","133.27"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":133.2671000000002}
|
||
{"page":155,"change":"none","str":"share is 1.43%, you end up with US$12 * 1000 ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","119.26"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":119.2641000000002}
|
||
{"page":155,"change":"none","str":"stores * 0.425 * 0.0143 = US$73 per month.","dir":"ltr","width":"223.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.83","105.26"],"fontName":"AMIDOT+OpenSans","x":303.8268,"y":105.2611000000002}
|
||
{"page":155,"change":"none","str":"2","dir":"ltr","width":"3.67","height":"6.41","transform":["6.41","0.00","0.00","6.41","527.24","108.97"],"fontName":"UDGTIF+OpenSans","x":527.2356,"y":108.9701}
|
||
{"page":155,"change":"none","str":"Tribe of Noise has another model that does ","dir":"ltr","width":"226.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.83","77.31"],"fontName":"AMIDOT+OpenSans","x":317.8268,"y":77.3071}
|
||
{"page":155,"change":"none","str":"not involve Creative Commons. In a survey with ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.82","63.30"],"fontName":"AMIDOT+OpenSans","x":303.8238,"y":63.304100000000005}
|
||
{"page":156,"change":"none","str":"141","dir":"ltr","width":"11.34","height":"7.00","transform":["7.00","0.00","0.00","7.00","557.98","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":557.9759,"y":21.3071}
|
||
{"page":156,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","70.87","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":70.8661,"y":21.3071}
|
||
{"page":156,"change":"none","str":"members, most said they liked the exposure ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","721.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":721.3071}
|
||
{"page":156,"change":"none","str":"using Creative Commons gets them and the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","707.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":707.3041}
|
||
{"page":156,"change":"none","str":"way it lets them reach out to others to share ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","693.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":693.3010999999999}
|
||
{"page":156,"change":"none","str":"and remix. However, they had a bit of a men","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","679.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":679.2980999999999}
|
||
{"page":156,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","679.30"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":679.2980999999999}
|
||
{"page":156,"change":"none","str":"tal struggle with Creative Commons licenses ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","665.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":665.2950999999998}
|
||
{"page":156,"change":"none","str":"being perpetual. A lot of musicians have the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","651.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":651.2920999999998}
|
||
{"page":156,"change":"none","str":"mind-set that one day one of their songs may ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","637.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":637.2890999999997}
|
||
{"page":156,"change":"none","str":"become an overnight hit. If that happened the ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","623.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":623.2860999999997}
|
||
{"page":156,"change":"none","str":"CC BY-SA license would preclude them getting ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","609.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":609.2830999999996}
|
||
{"page":156,"change":"none","str":"rich off the sale of that song. ","dir":"ltr","width":"149.74","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","595.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":595.2800999999996}
|
||
{"page":156,"change":"none","str":"Hessel’s legal team took this feedback and ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","581.28"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":581.2770999999996}
|
||
{"page":156,"change":"none","str":"created a second model and separate area of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","567.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":567.2740999999995}
|
||
{"page":156,"change":"none","str":"the platform called Tribe of Noise Pro. Songs ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","553.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":553.2710999999995}
|
||
{"page":156,"change":"none","str":"uploaded to Tribe of Noise Pro aren’t Creative ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","539.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":539.2680999999994}
|
||
{"page":156,"change":"none","str":"Commons licensed; Tribe of Noise has instead ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","525.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":525.2650999999994}
|
||
{"page":156,"change":"none","str":"created a “nonexclusive exploitation” contract, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","511.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":511.2620999999994}
|
||
{"page":156,"change":"none","str":"similar to a Creative Commons license but al","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","497.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":497.2590999999994}
|
||
{"page":156,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","497.26"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":497.2590999999994}
|
||
{"page":156,"change":"none","str":"lowing musicians to opt out whenever they ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","483.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":483.25609999999944}
|
||
{"page":156,"change":"none","str":"want. When you opt out, Tribe of Noise agrees ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","469.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":469.25309999999945}
|
||
{"page":156,"change":"none","str":"to take your music off the Tribe of Noise plat","dir":"ltr","width":"234.11","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","455.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":455.25009999999946}
|
||
{"page":156,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","455.25"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":455.25009999999946}
|
||
{"page":156,"change":"none","str":"form within one to two months. This lets the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","441.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":441.2470999999995}
|
||
{"page":156,"change":"none","str":"musician reuse their song for a better deal.","dir":"ltr","width":"221.22","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","427.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":427.2440999999995}
|
||
{"page":156,"change":"none","str":"Tribe of Noise Pro is primarily geared toward ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","413.24"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":413.2410999999995}
|
||
{"page":156,"change":"none","str":"media makers who are looking for music. If ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","399.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":399.2380999999995}
|
||
{"page":156,"change":"none","str":"they buy a license from this catalog, they don’t ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","385.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":385.23509999999953}
|
||
{"page":156,"change":"none","str":"have to state the name of the creator; they just ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","371.23"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":371.23209999999955}
|
||
{"page":156,"change":"none","str":"license the song for a specific amount. This is a ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","357.23"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":357.22909999999956}
|
||
{"page":156,"change":"none","str":"big plus for media makers. And musicians can ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","343.23"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":343.2260999999996}
|
||
{"page":156,"change":"none","str":"pull their repertoire at any time. Hessel sees ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","329.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":329.2230999999996}
|
||
{"page":156,"change":"none","str":"this as a more direct and clean deal.","dir":"ltr","width":"184.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","315.22"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":315.2200999999996}
|
||
{"page":156,"change":"none","str":"Lots of Tribe of Noise musicians upload ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","301.22"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":301.2170999999996}
|
||
{"page":156,"change":"none","str":"songs to both Tribe of Noise Pro and the com","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","287.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":287.21409999999963}
|
||
{"page":156,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","287.21"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":287.21409999999963}
|
||
{"page":156,"change":"none","str":"munity area of Tribe of Noises. There aren’t ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","273.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":273.21109999999965}
|
||
{"page":156,"change":"none","str":"that many artists who upload only to Tribe of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","259.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":259.20809999999966}
|
||
{"page":156,"change":"none","str":"Noise Pro, which has a smaller repertoire of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","245.21"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":245.20509999999967}
|
||
{"page":156,"change":"none","str":"music than the community area.","dir":"ltr","width":"166.52","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","231.20"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":231.2020999999997}
|
||
{"page":156,"change":"none","str":"Hessel sees the two as complementary. ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","217.20"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":217.1990999999997}
|
||
{"page":156,"change":"none","str":"Both are needed for the model to work. With ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","203.20"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":203.19609999999972}
|
||
{"page":156,"change":"none","str":"a whole generation of musicians interested in ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","189.19"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":189.19309999999973}
|
||
{"page":156,"change":"none","str":"the sharing economy, the community area of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","175.19"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":175.19009999999975}
|
||
{"page":156,"change":"none","str":"Tribe of Noise is where they can build trust, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","161.19"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":161.18709999999976}
|
||
{"page":156,"change":"none","str":"create exposure, and generate money. And ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","147.18"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":147.18409999999977}
|
||
{"page":156,"change":"none","str":"after that, musicians may become more inter","dir":"ltr","width":"234.40","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","133.18"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":133.1810999999998}
|
||
{"page":156,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","133.18"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":133.1810999999998}
|
||
{"page":156,"change":"none","str":"ested in exploring other models like Tribe of ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","119.18"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":119.17809999999979}
|
||
{"page":156,"change":"none","str":"Noise Pro.","dir":"ltr","width":"52.51","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","105.18"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":105.17509999999979}
|
||
{"page":156,"change":"none","str":"Every musician who joins Tribe of Noise gets ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","91.17"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":91.17209999999979}
|
||
{"page":156,"change":"none","str":"their own home page and free unlimited Web ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","77.17"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":77.16909999999979}
|
||
{"page":156,"change":"none","str":"space to upload as much of their own music ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","63.17"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":63.16609999999979}
|
||
{"page":156,"change":"none","str":"as they like. Tribe of Noise is also a social net","dir":"ltr","width":"234.10","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","511.16"],"fontName":"AMIDOT+OpenSans","x":332.1711,"y":511.16309999999976}
|
||
{"page":156,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","511.16"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":511.16309999999976}
|
||
{"page":156,"change":"none","str":"work; fellow musicians and professionals can ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","497.16"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":497.1600999999998}
|
||
{"page":156,"change":"none","str":"vote for, comment on, and like your music. ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","483.16"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":483.1570999999998}
|
||
{"page":156,"change":"none","str":"Community managers interact with and sup","dir":"ltr","width":"233.46","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","469.15"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":469.1540999999998}
|
||
{"page":156,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","469.15"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":469.1540999999998}
|
||
{"page":156,"change":"none","str":"port members, and music supervisors pick and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","455.15"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":455.1510999999998}
|
||
{"page":156,"change":"none","str":"choose from the uploaded songs for in-store ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","441.15"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":441.14809999999983}
|
||
{"page":156,"change":"none","str":"play or to promote them to media producers. ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","427.15"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":427.14509999999984}
|
||
{"page":156,"change":"none","str":"Members really like having people working for ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","413.14"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":413.14209999999986}
|
||
{"page":156,"change":"none","str":"the platform who truly engage with them.","dir":"ltr","width":"214.85","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","399.14"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":399.13909999999987}
|
||
{"page":156,"change":"none","str":"Another way Tribe of Noise creates commu","dir":"ltr","width":"219.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","346.17","385.14"],"fontName":"AMIDOT+OpenSans","x":346.17409999999995,"y":385.1360999999999}
|
||
{"page":156,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","565.94","385.14"],"fontName":"AMIDOT+OpenSans","x":565.9431,"y":385.1360999999999}
|
||
{"page":156,"change":"none","str":"nity and interest is with contests, which are ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","371.13"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":371.1330999999999}
|
||
{"page":156,"change":"none","str":"organized in partnership with Tribe of Noise ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","357.13"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":357.1300999999999}
|
||
{"page":156,"change":"none","str":"clients. The client specifies what they want, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","343.13"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":343.1270999999999}
|
||
{"page":156,"change":"none","str":"and any member can submit a song. Contests ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","329.12"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":329.12409999999994}
|
||
{"page":156,"change":"none","str":"usually involve prizes, exposure, and money. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","315.12"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":315.12109999999996}
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{"page":158,"change":"none","str":"Interview date:","dir":"ltr","width":"84.01","height":"11.00","transform":["11.00","0.00","0.00","11.00","82.87","399.31"],"fontName":"ESGBSL+OpenSans-Bold","x":82.8652,"y":399.3071}
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{"page":158,"change":"none","str":" December 18, 2015","dir":"ltr","width":"101.04","height":"11.00","transform":["11.00","0.00","0.00","11.00","166.88","399.31"],"fontName":"AMIDOT+OpenSans","x":166.8832,"y":399.3071}
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{"page":158,"change":"none","str":"Interviewees:","dir":"ltr","width":"74.98","height":"11.00","transform":["11.00","0.00","0.00","11.00","82.87","385.30"],"fontName":"ESGBSL+OpenSans-Bold","x":82.86519999999999,"y":385.3041}
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{"page":158,"change":"none","str":" Luis Villa, former Chief Officer of Community Engagement,","dir":"ltr","width":"302.23","height":"11.00","transform":["11.00","0.00","0.00","11.00","157.85","385.30"],"fontName":"AMIDOT+OpenSans","x":157.85219999999998,"y":385.3041}
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{"page":158,"change":"none","str":"and Stephen LaPorte, legal counsel","dir":"ltr","width":"179.99","height":"11.00","transform":["11.00","0.00","0.00","11.00","82.87","371.30"],"fontName":"AMIDOT+OpenSans","x":82.86519999999999,"y":371.3011}
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{"page":158,"change":"none","str":"Profile written by Sarah Hinchliff Pearson","dir":"ltr","width":"199.96","height":"11.00","transform":["11.00","0.00","0.00","11.00","82.87","343.31"],"fontName":"KOGLYZ+OpenSans-Italic","x":82.86519999999999,"y":343.3061}
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{"page":159,"change":"none","str":"striking testament to the power of human col","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","679.30"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":679.2980999999999}
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{"page":159,"change":"none","str":"scope, it does feel a bit like a unicorn. Indeed, ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","637.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":637.2890999999997}
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{"page":159,"change":"none","str":"of what makes the projects successful—","dir":"ltr","width":"237.31","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","609.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":609.2830999999996}
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{"page":159,"change":"none","str":"successfully ","dir":"ltr","width":"64.14","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","567.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":567.2740999999995}
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{"page":159,"change":"none","str":"more generally. With Wikipedia, everything ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","553.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":553.2710999999995}
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{"page":159,"change":"none","str":"dia is so ubiquitous and ingrained in our digital ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","399.29"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":399.2891000000001}
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{"page":159,"change":"none","str":"dia is perhaps the single most stunning exam","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","357.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":357.2801000000001}
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{"page":159,"change":"none","str":"ple of successful community cocreation. Every ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","343.28"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":343.27710000000013}
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{"page":159,"change":"none","str":"day, seven thousand new articles are created ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","329.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":329.27410000000015}
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{"page":159,"change":"none","str":"on Wikipedia, and nearly fifteen thousand ed","dir":"ltr","width":"233.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","315.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":315.27110000000016}
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{"page":159,"change":"none","str":"its are made every hour.","dir":"ltr","width":"125.03","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","301.27"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":301.2681000000002}
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{"page":159,"change":"none","str":"The nature of the content the community ","dir":"ltr","width":"226.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","56.52","287.27"],"fontName":"AMIDOT+OpenSans","x":56.5227,"y":287.2651000000002}
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{"page":159,"change":"none","str":"creates is ideal for asynchronous cocreation. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","273.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":273.2621000000002}
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{"page":159,"change":"none","str":"“An encyclopedia is something where incre","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","259.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":259.2591000000002}
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{"page":159,"change":"none","str":"mental community improvement really works,” ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","245.26"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":245.25610000000023}
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{"page":159,"change":"none","str":"Luis Villa, former Chief Officer of Community ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","231.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":231.25310000000025}
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{"page":159,"change":"none","str":"Engagement, told us. The rules and process","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","217.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":217.25010000000026}
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{"page":159,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","217.25"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":217.25010000000026}
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||
{"page":159,"change":"none","str":"es that govern cocreation on Wikipedia and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","203.25"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":203.24710000000027}
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{"page":159,"change":"none","str":"its sister projects are all community-driven ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","189.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":189.2441000000003}
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{"page":159,"change":"none","str":"and vary by language edition. There are entire ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","175.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":175.2411000000003}
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{"page":159,"change":"none","str":"books written on the intricacies of their sys","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","161.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":161.23810000000032}
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{"page":159,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","161.24"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":161.23810000000032}
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{"page":159,"change":"none","str":"tems, but generally speaking, there are very ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","147.24"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":147.23510000000033}
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{"page":159,"change":"none","str":"few exceptions to the rule that anyone can edit ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","133.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":133.23210000000034}
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{"page":159,"change":"none","str":"any article, even without an account on their ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","119.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":119.22910000000034}
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{"page":159,"change":"none","str":"system. The extensive peer-review process in","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","105.23"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":105.22610000000034}
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{"page":159,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","276.29","105.23"],"fontName":"AMIDOT+OpenSans","x":276.2917,"y":105.22610000000034}
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{"page":159,"change":"none","str":"cludes elaborate systems to resolve disputes, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","91.22"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":91.22310000000034}
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{"page":159,"change":"none","str":"methods for managing particularly controver","dir":"ltr","width":"234.41","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","77.22"],"fontName":"AMIDOT+OpenSans","x":42.5197,"y":77.22010000000034}
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{"page":159,"change":"none","str":"sial subject areas, talk pages explaining deci","dir":"ltr","width":"233.61","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","721.22"],"fontName":"AMIDOT+OpenSans","x":303.8357,"y":721.2151000000003}
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{"page":159,"change":"none","str":"sions, and much, much more.","dir":"ltr","width":"151.69","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","707.21"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":707.2121000000003}
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{"page":159,"change":"none","str":"The Wikimedia Foundation’s decision to ","dir":"ltr","width":"226.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.84","693.21"],"fontName":"AMIDOT+OpenSans","x":317.8387,"y":693.2091000000003}
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{"page":159,"change":"none","str":"leave governance of the projects to the com","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","679.21"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":679.2061000000002}
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{"page":159,"change":"none","str":"munity is very deliberate. “We look at the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","665.20"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":665.2031000000002}
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{"page":159,"change":"none","str":"things that the community can do well, and we ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","651.20"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":651.2001000000001}
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{"page":159,"change":"none","str":"want to let them do those things,” Stephen told ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","637.20"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":637.1971000000001}
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{"page":159,"change":"none","str":"us. Instead, the foundation focuses its time ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","623.19"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":623.1941}
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{"page":159,"change":"none","str":"and resources on what the community cannot ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","609.19"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":609.1911}
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{"page":159,"change":"none","str":"do as effectively, like the software engineering ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","595.19"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":595.1881}
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{"page":159,"change":"none","str":"that supports the technical infrastructure of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","581.19"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":581.1850999999999}
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{"page":159,"change":"none","str":"the sites. In 2015-16, about half of the foun","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","567.18"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":567.1820999999999}
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{"page":159,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.61","567.18"],"fontName":"AMIDOT+OpenSans","x":537.6077,"y":567.1820999999999}
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{"page":159,"change":"none","str":"dation’s budget went to direct support for the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","553.18"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":553.1790999999998}
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{"page":159,"change":"none","str":"Wikimedia sites. ","dir":"ltr","width":"85.99","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","539.18"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":539.1760999999998}
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{"page":159,"change":"none","str":"Some of that is directed at servers and gen","dir":"ltr","width":"219.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.84","525.17"],"fontName":"AMIDOT+OpenSans","x":317.8387,"y":525.1730999999997}
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{"page":159,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.61","525.17"],"fontName":"AMIDOT+OpenSans","x":537.6077,"y":525.1730999999997}
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{"page":159,"change":"none","str":"eral IT support, but the foundation also invests ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","511.17"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":511.17009999999976}
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{"page":159,"change":"none","str":"a significant amount on architecture designed ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","497.17"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":497.1670999999998}
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{"page":159,"change":"none","str":"to help the site function as effectively as pos","dir":"ltr","width":"233.67","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","483.16"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":483.1640999999998}
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{"page":159,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.61","483.16"],"fontName":"AMIDOT+OpenSans","x":537.6077,"y":483.1640999999998}
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{"page":159,"change":"none","str":"sible. “There is a constantly evolving system ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","469.16"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":469.1610999999998}
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{"page":159,"change":"none","str":"to keep the balance in place to avoid Wikipe","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","455.16"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":455.1580999999998}
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{"page":159,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.61","455.16"],"fontName":"AMIDOT+OpenSans","x":537.6077,"y":455.1580999999998}
|
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{"page":159,"change":"none","str":"dia becoming the world’s biggest graffiti wall,” ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","441.16"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":441.15509999999983}
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{"page":159,"change":"none","str":"Luis said. Depending on how you measure it, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","427.15"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":427.15209999999985}
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{"page":159,"change":"none","str":"somewhere between 90 to 98 percent of edits ","dir":"ltr","width":"240.21","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","413.15"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":413.14909999999986}
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{"page":159,"change":"none","str":"to Wikipedia are positive. Some portion of that ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","399.15"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":399.1460999999999}
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{"page":159,"change":"none","str":"success is attributable to the tools Wikimedia ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","385.14"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":385.1430999999999}
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{"page":159,"change":"none","str":"has in place to try to incentivize good actors. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","371.14"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":371.1400999999999}
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{"page":159,"change":"none","str":"“The secret to having any healthy community ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","357.14"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":357.1370999999999}
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{"page":159,"change":"none","str":"is bringing back the right people,” Luis said. ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","343.13"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":343.13409999999993}
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{"page":159,"change":"none","str":"“Vandals tend to get bored and go away. That ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","329.13"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":329.13109999999995}
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{"page":159,"change":"none","str":"is partially our model working, and partially ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","315.13"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":315.12809999999996}
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{"page":159,"change":"none","str":"just human nature.” Most of the time, people ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","301.13"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":301.1251}
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{"page":159,"change":"none","str":"want to do the right thing.","dir":"ltr","width":"133.75","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","287.12"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":287.1221}
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{"page":159,"change":"none","str":"Wikipedia not only relies on good behav","dir":"ltr","width":"219.66","height":"11.00","transform":["11.00","0.00","0.00","11.00","317.84","273.12"],"fontName":"AMIDOT+OpenSans","x":317.8387,"y":273.1191}
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{"page":159,"change":"none","str":"ior within its community and on its sites, but ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","259.12"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":259.1161}
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{"page":159,"change":"none","str":"also by everyone else once the content leaves ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","245.11"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":245.11310000000003}
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{"page":159,"change":"none","str":"Wikipedia. All of the text of Wikipedia is avail","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","231.11"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":231.11010000000005}
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{"page":159,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","537.61","231.11"],"fontName":"AMIDOT+OpenSans","x":537.6077,"y":231.11010000000005}
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{"page":159,"change":"none","str":"able under an Attribution-ShareAlike license ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","217.11"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":217.10710000000006}
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{"page":159,"change":"none","str":"purpose and modified so long as credit is giv","dir":"ltr","width":"233.66","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","189.10"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":189.1011000000001}
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{"page":159,"change":"none","str":"en and anything new is shared back with the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","175.10"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":175.0981000000001}
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{"page":159,"change":"none","str":"public under the same license. In theory, that ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","161.10"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":161.09510000000012}
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{"page":159,"change":"none","str":"means anyone can copy the content and start ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","147.09"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":147.09210000000013}
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{"page":159,"change":"none","str":"a new Wikipedia. But as Stephen explained, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","133.09"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":133.08910000000014}
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{"page":159,"change":"none","str":"“Being open has only made Wikipedia bigger ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","119.09"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":119.08610000000014}
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{"page":159,"change":"none","str":"and stronger. The desire to protect is not al","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","105.08"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":105.08310000000014}
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{"page":159,"change":"none","str":"ways what is best for everyone.”","dir":"ltr","width":"165.43","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","91.08"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":91.08010000000014}
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{"page":159,"change":"none","str":"successfully co-opted Wikipedia is that copycat ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","303.84","63.07"],"fontName":"AMIDOT+OpenSans","x":303.83570000000003,"y":63.07410000000014}
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{"page":160,"change":"none","str":"145","dir":"ltr","width":"11.78","height":"7.00","transform":["7.00","0.00","0.00","7.00","557.57","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":557.5713,"y":21.3071}
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{"page":160,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","70.87","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":70.8661,"y":21.3071}
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{"page":160,"change":"none","str":"efforts do not have the Wikipedia community ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","721.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":721.3071}
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{"page":160,"change":"none","str":"to sustain what they do. Wikipedia is not sim","dir":"ltr","width":"233.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","707.30"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":707.3041}
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{"page":160,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","707.30"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":707.3041}
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{"page":160,"change":"none","str":"ply a source of up-to-the-minute content on ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","693.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":693.3010999999999}
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{"page":160,"change":"none","str":"every given topic—it is also a global patchwork ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","679.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":679.2980999999999}
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{"page":160,"change":"none","str":"of humans working together in a million differ","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","665.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":665.2950999999998}
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{"page":160,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","665.30"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":665.2950999999998}
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{"page":160,"change":"none","str":"ent ways, in a million different capacities, for ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","651.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":651.2920999999998}
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{"page":160,"change":"none","str":"a million different reasons. While many have ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","637.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":637.2890999999997}
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{"page":160,"change":"none","str":"tried to guess what makes Wikipedia work as ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","623.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":623.2860999999997}
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{"page":160,"change":"none","str":"well it does, the fact is there is no single expla","dir":"ltr","width":"233.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","609.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":609.2830999999996}
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{"page":160,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","609.28"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":609.2830999999996}
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{"page":160,"change":"none","str":"nation. “In a movement as large as ours, there ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","595.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":595.2800999999996}
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{"page":160,"change":"none","str":"is an incredible diversity of motivations,” Ste","dir":"ltr","width":"233.50","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","581.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":581.2770999999996}
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{"page":160,"change":"none","str":"phen said. For example, there is one editor of ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","567.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":567.2740999999995}
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{"page":160,"change":"none","str":"the English Wikipedia edition who has correct","dir":"ltr","width":"234.20","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","553.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":553.2710999999995}
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{"page":160,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","553.27"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":553.2710999999995}
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{"page":160,"change":"none","str":"ed a single grammatical error in articles more ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","539.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":539.2680999999994}
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{"page":160,"change":"none","str":"than forty-eight thousand times.","dir":"ltr","width":"167.85","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","525.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":525.2650999999994}
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{"page":160,"change":"none","str":"1","dir":"ltr","width":"3.67","height":"6.41","transform":["6.41","0.00","0.00","6.41","237.83","528.97"],"fontName":"UDGTIF+OpenSans","x":237.8261,"y":528.9702}
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{"page":160,"change":"none","str":"Only a fraction of Wikipedia users are also ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","511.31"],"fontName":"AMIDOT+OpenSans","x":84.8661,"y":511.3071}
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{"page":160,"change":"none","str":"editors. But editing is not the only way to con","dir":"ltr","width":"233.56","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","497.30"],"fontName":"AMIDOT+OpenSans","x":70.8631,"y":497.3041}
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{"page":160,"change":"none","str":"tribute to Wikipedia. “Some donate text, some ","dir":"ltr","width":"240.19","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","483.30"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":483.3011}
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{"page":160,"change":"none","str":"donate images, some donate financially,” Ste","dir":"ltr","width":"233.49","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","469.30"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":469.29810000000003}
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{"page":160,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","469.30"],"fontName":"AMIDOT+OpenSans","x":304.63509999999997,"y":469.29810000000003}
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{"page":160,"change":"none","str":"phen told us. “They are all contributors.” ","dir":"ltr","width":"209.90","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","455.30"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":455.29510000000005}
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{"page":160,"change":"none","str":"But the vast majority of us who use Wiki","dir":"ltr","width":"219.60","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","441.29"],"fontName":"AMIDOT+OpenSans","x":84.86609999999997,"y":441.29210000000006}
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{"page":160,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","441.29"],"fontName":"AMIDOT+OpenSans","x":304.63509999999997,"y":441.29210000000006}
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{"page":160,"change":"none","str":"pedia are not contributors; we are passive ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","427.29"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":427.2891000000001}
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{"page":160,"change":"none","str":"readers. The Wikimedia Foundation survives ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","413.29"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":413.2861000000001}
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{"page":160,"change":"none","str":"primarily on individual donations, with about ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","399.28"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":399.2831000000001}
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{"page":160,"change":"none","str":"$15 as the average. Because Wikipedia is one ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","385.28"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":385.2801000000001}
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{"page":160,"change":"none","str":"of the ten most popular websites in terms of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","371.28"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":371.27710000000013}
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{"page":160,"change":"none","str":"total page views, donations from a small por","dir":"ltr","width":"234.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","357.27"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":357.27410000000015}
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{"page":160,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","357.27"],"fontName":"AMIDOT+OpenSans","x":304.63509999999997,"y":357.27410000000015}
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{"page":160,"change":"none","str":"tion of that audience can translate into a lot of ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","343.27"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":343.27110000000016}
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{"page":160,"change":"none","str":"money. In the 2015-16 fiscal year, they received ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","329.27"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":329.2681000000002}
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{"page":160,"change":"none","str":"more than $77 million from more than five mil","dir":"ltr","width":"233.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","315.27"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":315.2651000000002}
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{"page":160,"change":"none","str":"lion donors.","dir":"ltr","width":"61.59","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","301.26"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":301.2621000000002}
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{"page":160,"change":"none","str":"The foundation has a fund-raising team that ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","287.26"],"fontName":"AMIDOT+OpenSans","x":84.86609999999997,"y":287.2591000000002}
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{"page":160,"change":"none","str":"works year-round to raise money, but the bulk ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","273.26"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":273.25610000000023}
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{"page":160,"change":"none","str":"of their revenue comes in during the Decem","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","259.25"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":259.25310000000025}
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{"page":160,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","259.25"],"fontName":"AMIDOT+OpenSans","x":304.63509999999997,"y":259.25310000000025}
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{"page":160,"change":"none","str":"ber campaign in Australia, Canada, Ireland, ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","245.25"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":245.25010000000026}
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{"page":160,"change":"none","str":"New Zealand, the United Kingdom, and the ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","231.25"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":231.24710000000027}
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{"page":160,"change":"none","str":"United States. They engage in extensive user ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","217.24"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":217.2441000000003}
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{"page":160,"change":"none","str":"testing and research to maximize the reach ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","203.24"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":203.2411000000003}
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{"page":160,"change":"none","str":"of their fund-raising campaigns. Their basic ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","189.24"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":189.23810000000032}
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{"page":160,"change":"none","str":"fund-raising message is simple: We provide ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","175.24"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":175.23510000000033}
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{"page":160,"change":"none","str":"our readers and the world immense value, so ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","161.23"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":161.23210000000034}
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{"page":160,"change":"none","str":"give back. Every little bit helps. With enough ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","147.23"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":147.22910000000036}
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{"page":160,"change":"none","str":"eyeballs, they are right.","dir":"ltr","width":"119.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","133.23"],"fontName":"AMIDOT+OpenSans","x":70.86309999999997,"y":133.22610000000037}
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{"page":160,"change":"none","str":"The vision of the Wikimedia Foundation is a ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","77.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":77.3071}
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{"page":160,"change":"none","str":"ple around the globe to create educational ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","693.30"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":693.2960999999998}
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{"page":160,"change":"none","str":"same philosophy behind Creative Commons, ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","637.28"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":637.2840999999996}
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{"page":160,"change":"none","str":"drives everything the foundation does.","dir":"ltr","width":"199.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","332.17","623.28"],"fontName":"AMIDOT+OpenSans","x":332.17109999999997,"y":623.2810999999996}
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{"page":165,"change":"none","str":"al Transition on Our Way to Society 3.0.","dir":"ltr","width":"190.97","height":"11.00","transform":["11.00","0.00","0.00","11.00","60.52","609.28"],"fontName":"KOGLYZ+OpenSans-Italic","x":60.51970000000003,"y":609.2830999999996}
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{"page":165,"change":"none","str":"Von Hippel, Eric. ","dir":"ltr","width":"86.03","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","553.27"],"fontName":"AMIDOT+OpenSans","x":42.523700000000034,"y":553.2710999999995}
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{"page":165,"change":"none","str":"Democratizing Innovation. ","dir":"ltr","width":"130.80","height":"11.00","transform":["11.00","0.00","0.00","11.00","128.55","553.27"],"fontName":"KOGLYZ+OpenSans-Italic","x":128.55030000000002,"y":553.2710999999995}
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{"page":165,"change":"none","str":"London: MIT Press, 2005. web.mit.edu","dir":"ltr","width":"195.86","height":"11.00","transform":["11.00","0.00","0.00","11.00","60.52","539.27"],"fontName":"AMIDOT+OpenSans","x":60.51970000000003,"y":539.2680999999994}
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{"page":165,"change":"none","str":"Whitehurst, Jim. ","dir":"ltr","width":"85.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","42.52","497.26"],"fontName":"AMIDOT+OpenSans","x":42.523700000000034,"y":497.2590999999994}
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{"page":165,"change":"none","str":"The Open Organization: Ig","dir":"ltr","width":"126.44","height":"11.00","transform":["11.00","0.00","0.00","11.00","127.68","497.26"],"fontName":"GIDNUH+OpenSans-Italic","x":127.68240000000006,"y":497.2590999999994}
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{"page":165,"change":"none","str":"-","dir":"ltr","width":"3.43","height":"11.00","transform":["11.00","0.00","0.00","11.00","254.19","497.26"],"fontName":"GIDNUH+OpenSans-Italic","x":254.18570000000005,"y":497.2590999999994}
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{"page":165,"change":"none","str":"niting Passion and Performance. ","dir":"ltr","width":"160.71","height":"11.00","transform":["11.00","0.00","0.00","11.00","60.52","483.26"],"fontName":"KOGLYZ+OpenSans-Italic","x":60.51970000000003,"y":483.25609999999944}
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{"page":165,"change":"none","str":"Boston: ","dir":"ltr","width":"42.27","height":"11.00","transform":["11.00","0.00","0.00","11.00","221.23","483.26"],"fontName":"AMIDOT+OpenSans","x":221.22750000000005,"y":483.25609999999944}
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{"page":165,"change":"none","str":"Harvard Business Review Press, 2015. ","dir":"ltr","width":"196.15","height":"11.00","transform":["11.00","0.00","0.00","11.00","60.52","469.25"],"fontName":"AMIDOT+OpenSans","x":60.51970000000003,"y":469.25309999999945}
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{"page":166,"change":"none","str":"151","dir":"ltr","width":"11.47","height":"7.00","transform":["7.00","0.00","0.00","7.00","557.89","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":557.887,"y":21.3071}
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{"page":166,"change":"none","str":"Made With Creative Commons","dir":"ltr","width":"9.95","height":"7.00","transform":["7.00","0.00","0.00","7.00","70.87","21.31"],"fontName":"CJYOPP+AkzidenzGroteskBE-Bold","x":70.8661,"y":21.3071}
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{"page":166,"change":"none","str":"ACK NOW L EDGM ENTS","dir":"ltr","width":"492.80","height":"49.00","transform":["49.00","0.00","0.00","49.00","70.87","665.31"],"fontName":"IDEEWD+AbrilFatface-Regular","x":70.8661,"y":665.3071}
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{"page":166,"change":"none","str":"We extend special thanks to Creative Com","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","595.31"],"fontName":"AMIDOT+OpenSans","x":70.8661,"y":595.3071}
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{"page":166,"change":"none","str":"mons CEO Ryan Merkley, the Creative Com","dir":"ltr","width":"233.55","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","581.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":581.3041}
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{"page":166,"change":"none","str":"mons Board, and all of our Creative Commons ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","567.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":567.3010999999999}
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{"page":166,"change":"none","str":"colleagues for enthusiastically supporting our ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","553.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":553.2980999999999}
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{"page":166,"change":"none","str":"work. Special gratitude to the William and Flora ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","539.30"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":539.2950999999998}
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{"page":166,"change":"none","str":"Hewlett Foundation for the initial seed funding ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","525.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":525.2920999999998}
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{"page":166,"change":"none","str":"that got us started on this project. ","dir":"ltr","width":"178.28","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","511.29"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":511.2890999999998}
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{"page":166,"change":"none","str":"Huge appreciation to all the ","dir":"ltr","width":"158.36","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","497.29"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":497.2860999999998}
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{"page":166,"change":"none","str":"Made with ","dir":"ltr","width":"67.81","height":"11.00","transform":["11.00","0.00","0.00","11.00","246.59","497.29"],"fontName":"ESGBSL+OpenSans-Bold","x":246.59110000000004,"y":497.2860999999998}
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{"page":166,"change":"none","str":"Creative Commons ","dir":"ltr","width":"109.72","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","483.28"],"fontName":"ESGBSL+OpenSans-Bold","x":70.86610000000005,"y":483.2830999999998}
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{"page":166,"change":"none","str":"interviewees for sharing ","dir":"ltr","width":"130.46","height":"11.00","transform":["11.00","0.00","0.00","11.00","180.58","483.28"],"fontName":"AMIDOT+OpenSans","x":180.58450000000008,"y":483.2830999999998}
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{"page":166,"change":"none","str":"their stories with us. You make the commons ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","469.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000005,"y":469.28009999999983}
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{"page":166,"change":"none","str":"come alive. Thanks for the inspiration.","dir":"ltr","width":"195.81","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","455.28"],"fontName":"AMIDOT+OpenSans","x":70.86610000000005,"y":455.27709999999985}
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{"page":166,"change":"none","str":"We interviewed more than the twenty-four ","dir":"ltr","width":"226.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","441.27"],"fontName":"AMIDOT+OpenSans","x":84.86910000000005,"y":441.27409999999986}
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{"page":166,"change":"none","str":"organizations profiled in this book. We extend ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","427.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000005,"y":427.2710999999999}
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{"page":166,"change":"none","str":"special thanks to Gooru, OERu, Sage Bionet","dir":"ltr","width":"234.09","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","413.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000005,"y":413.2680999999999}
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{"page":166,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","413.27"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":413.2680999999999}
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{"page":166,"change":"none","str":"works, and Medium for sharing their stories ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","399.27"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":399.2650999999999}
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{"page":166,"change":"none","str":"with us. While not featured as case studies in ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","385.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":385.2620999999999}
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{"page":166,"change":"none","str":"this book, you all are equally interesting, and ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","371.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":371.25909999999993}
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{"page":166,"change":"none","str":"we encourage our readers to visit your sites ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","357.26"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":357.25609999999995}
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{"page":166,"change":"none","str":"and explore your work.","dir":"ltr","width":"119.38","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","343.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":343.25309999999996}
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{"page":166,"change":"none","str":"This book was made possible by the gener","dir":"ltr","width":"220.39","height":"11.00","transform":["11.00","0.00","0.00","11.00","84.87","329.25"],"fontName":"AMIDOT+OpenSans","x":84.86910000000002,"y":329.2501}
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{"page":166,"change":"none","str":"-","dir":"ltr","width":"3.54","height":"11.00","transform":["11.00","0.00","0.00","11.00","304.64","329.25"],"fontName":"AMIDOT+OpenSans","x":304.6381,"y":329.2501}
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{"page":166,"change":"none","str":"ous support of 1,687 Kickstarter backers listed ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","315.25"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":315.2471}
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{"page":166,"change":"none","str":"Kickstarter co-editors who read early drafts ","dir":"ltr","width":"240.17","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","287.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":287.2411}
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{"page":166,"change":"none","str":"of our work and provided invaluable feedback. ","dir":"ltr","width":"240.18","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","273.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":273.23810000000003}
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{"page":166,"change":"none","str":"Heartfelt thanks to all of you. ","dir":"ltr","width":"152.81","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","259.24"],"fontName":"AMIDOT+OpenSans","x":70.86610000000002,"y":259.23510000000005}
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{"page":166,"change":"none","str":"Co-editor Kickstarter backers (alphabetically by ","dir":"ltr","width":"242.23","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","231.24"],"fontName":"GIDNUH+OpenSans-Italic","x":70.86610000000002,"y":231.24010000000004}
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{"page":166,"change":"none","str":"first name):","dir":"ltr","width":"58.96","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.87","217.24"],"fontName":"KOGLYZ+OpenSans-Italic","x":70.86610000000002,"y":217.23710000000005}
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{"page":166,"change":"none","str":" Abraham Taherivand, Alan Gra","dir":"ltr","width":"174.58","height":"11.00","transform":["11.00","0.00","0.00","11.00","129.84","217.24"],"fontName":"AMIDOT+OpenSans","x":129.83710000000002,"y":217.23710000000005}
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{"page":166,"change":"none","str":"ham, Alfredo Louro, Anatoly Volynets, Aurora ","dir":"ltr","width":"240.16","height":"11.00","transform":["11.00","0.00","0.00","11.00","70.86","203.23"],"fontName":"AMIDOT+OpenSans","x":70.85510000000005,"y":203.23410000000007}
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